EXPERIENCE ALL THE FEELS
GMA raises the bar in viewing experience with the launch of the newest digital channel I Heart Movies.
Are you ready to watch movies all day, every day for free?
The channel introduces four movie blocks each composed of movies for all ages. Timeless Telesine presents various GMA Telesine stories that are engaging and top notch quality movies that were made for television. Takilya Throwback features local classics from the ‘70s to early 2000s. In Block Screening, hit foreign movies await viewers. Widelyfollowed contemporary Filipino movies air on the Pinoy Movie Date block. “We want to provide the Filipino audience a one-stop shop, “freemium” digital channel, which is readily accessible and offers a mix of foreign and local film features especially during
this period of pandemic when viewers crave for entertaining content while in the convenience of their homes,” said GMA First Vice President for Program Management Jose Mari Abacan. “We are now contending with a fickleminded audience. The pandemic has given birth to an abundance of content and through the advent of OTT platform services, viewers are now spoilt for choice; where to watch; and when to watch. By offering a more diverse lineup of movies, we hope to provide a free TV alternative for everyone,” he added. Viewers can catch I Heart Movies’ on Channel 5 in GMA Affordabox and GMA Now. It will also be available on other digital TV boxes.
GMA KAPUSO MAGAZINE
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APRIL 2021 ISSUE
5
