Outdoor Recreation Office
OVERVIEW U.C.A. 63M-1-3301–3306 The Outdoor Recreation Office (ORO) is housed in the Governor’s Office of Economic Development and embodies the state’s ongoing commitment to the recreation economy, its products and services. The Outdoor Recreation Office works to promote Utah as the top state for the outdoor products and recreation industries. ORO advocates for and develops outdoor recreation as part of the state’s economy. We work diligently to ensure that outdoor recreation in Utah’s diverse and beautiful landscape continues to enhance the quality of life for generations to come. The Office of Outdoor Recreation endeavors to capitalize on the growth in the outdoor industry in a way that plays to Utah’s natural beauty and unique strengths. An Outdoor Industry Association study notes that for every dollar spent purchasing outdoor equipment, the user will spend four dollars creating an experience with the product. The office strives to bring more outdoor retail industry companies to Utah, which brings manufacturing, sales and distribution jobs to the state and at the same time, helps to promote Utah as a world-class outdoor recreation destination. The Outdoor Recreation Office also works with rural and urban communities throughout the state who want to build mountain biking and hiking trails to draw outdoor enthusiasts to places such as Daggett County, which received an Industrial Assistance Fund grant for $40,000 to build mountain biking trails near Flaming Gorge National Recreation Area, and draw greater numbers of tourists and travelers from the Wasatch Front to spend money in Manila and Dutch John.
Governor Gary Herbert addressing attendees at the first Governor’s Outdoor Recreation Summit. Governor’s Office of Economic Development • 2014 Annual Report • www.business.utah.gov
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