Goldsmiths Students' Union Advertising Opportunities 2018/19
Contents Get In Touch ................................ 3 Why Work With Us? ....................
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Welcome Week ...........................
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Digital Advertising ......................
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On Campus ................................ 9
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Get In Touch For booking enquiries, please get in touch with our Marketing and Fundraising Coordinator, Joy Stacey.
Goldsmiths Term Dates
Spring term 14th January - 29th March 2019
joy@goldsmithssu.org
Phone
0208 228 5561
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Goldsmiths Students' Union Dixon Road, New Cross, London, SE14 6NW
Autumn term 24th September 14th December 2018
Summer term 29th April - 21st June 2019 (Postgraduate term ends 27th September 2019) Please note that all prices listed within this booklet exclude VAT.
Packages
Interested in booking more than one activity with us? We offer bespoke packages to include the highest impact opportunities, with discounted rates.
Alumni and Charity Discount We offer discounts on all advertising opportunities for Goldsmiths Alumni and registered charities - get in touch for more information.
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Why Work With Us?
This pack contains all you need to know about advertising to 11,000 Goldsmiths students in the heart of South East London. From high impact opportunities during Welcome Week, to digital and physical opportunities all year round, Goldsmiths Students’ Union offers relevant, engaging options to make a lasting impact. As a campus University, Goldsmiths is a community with a thriving student life, offering exciting opportunities for your company to tap into a new market. Our students come from all over the world to study at Goldsmiths, as an internationally recognised arts university. Our student demographic is unique with its
varied age range and students’ outgoing, creative personalities. You will be reaching out to students who are engaged, proactive and are always ahead of the latest trends, with considerable disposable income with which to try new products and experiences. We offer direct engagement, powerful exposure and the opportunity to foster loyalty from day one of being a student, to when our graduates go on to become valuable members of the community and marketplace. We are uniquely placed to get you in front of every Goldsmiths student, and advertising through us means that you will have the endorsement of being one of our trusted partners.
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Welcome Week Welcome Week takes place from Friday 21st - Friday 28th September 2018. As well as coming along to our Fair, we have other opportunities to market your business to our 5,000 new students.
Welcome Bag Insert
£500 - 6000 flyers. Book by 27th August. We give out 6000 Welcome Week goodie bags - and you can advertise in it by giving out 6000 leaflets. You provide the flyers, and we'll pack and distribute them along with our Welcome Guides.
Wall Planner
Adverts start from £400. Book by 13th August. We give out 5000 wall planners to new students during Welcome Week, many of whom will hang these on their walls throughout the year, using them as their go-to source for events and local area information.
Voucher Booklet
£50 - One double-sided voucher. Book by 13th August. We team up with local businesses to introduce our students to the local community through a series of discounts in our voucher booklet. Only available to independent businesses in the local area.
Bespoke Packages From £500.
Want to get involved in multiple opportunities? We can build you a bespoke package to include Welcome Week, on campus and digital advertising. Please get in touch to discuss your options.
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Welcome Fair Stalls Our Welcome Fair takes place on Wednesday 26th and Thursday 27th September 2018, and is the most important event of Welcome Week, where thousands of new students are primed for finding out about Goldsmiths life - and engaging with your brand. In 2017, 5,809 students visited our Fair across the two days. We have frozen our prices for 2018.
Premium Stall £1200
Prime location spot in the marquee on the College Green, two day, double size stall (3m x 3m), up to four access passes and electricity. Limited availability.
Standard Stall £550 - One day £800 - Two days
1.5m x 1.5m stall in our marquee, two access passes and electricity.
Charity Stall £400
Exclusive two-day charity stall, standard size, two access passes and electricity.
Book by 1st September to guarantee your space.
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Digital Advertising Website - goldsmithssu.org With an average of 13,000 unique visitors per month and 30,000 sessions, the Goldsmiths Students' Union website is the primary hub for all communication. Students use the website to check what’s on, buy tickets, join sports clubs and societies, read student blogs and find contacts and advice. Your advert could reach new and current students as they navigate the website during a key point in their introduction to life at Goldsmiths.
Front page banner advert with a link to your website £300 - per month £650 - per term
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Digital Advertising 8900 + FACEBOOK FOLLOWERS
7100 + TWITTER FOLLOWERS
Twitter, Instagram and Facebook Post with a link and image
From £50
With an average monthly reach of over 30,000 on Facebook, 65,000 impressions on Twitter, and over 10,000 impressions on Instagram, our social media platforms are the perfect place to advertise to our engaged students. With an ever growing social media following, each of our three key social channels provide an opportunity to engage with our students and attract a whole new audience. Please note: We must be given at least one week’s notice for social media campaigns and Union campaigns will be prioritised.
Email newsletter
600 x 300 px Image with link
From £180
Include an advertisement in our email newsletter, which reaches over 11,000 students per week with student news, events listings and more. Our newsletter is opened by up to 38% of students each week - providing a exciting new platform to reach Goldsmiths students.
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On Campus Advertising TV Screens
£100 - per week £300 - per month £600 - per term
Advertise your company, club night or event on nine screens throughout the Students' Union building. With our spaces open from midday to midnight or 3am every day, your advertisement is guaranteed to engage students on a daily basis. Your advert will be displayed in a ten second slot every minute.
A3 Posters
£100 - per week £250 - per month
Display ten A3 posters in multiple cabinet spaces across campus and in the Students’ Union building. All of our poster boards are in prime positions, each in high footfall areas, with thousands of students and staff in the areas on campus each week.
Washroom Advertising £60 - per week £200 - per month £600 - per term
Advertise in our A4 poster display frames situated on the door of all toilet cubicles in our Students’ Union building.
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Campus Days Campus Days
From ÂŁ150* per day
*Cost is dependent on size of activity and date. Hire a space on campus and engage with our students face-to-face. Our Students’ Union building is a prime spot for students taking time between lectures and visiting our cafe and bar.
Our client Campus Group brought STA to campus and said: "It was a fantastic day. The location was brilliant and we
found that it was the busiest day we had at that point in our university tour. Students seemed interested in the event... and we found that students were prominent on social media, sharing their photos of the event. After this event, we will certainly look to do more at Goldsmiths."
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