Decoding Visual Thinking! Simon Bolton Š 2011
Tuesday, 19 April 2011
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
1. what is visual thinking?
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
visual thinking
The process of forming, and relating ideas and discovering new emergent paerns . Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
visual thinking
Delivers creative intelligence!
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
Decoding Visualising Visual Thinking Creative Strategies Tuesday, 19 April 2011
Simon Bolton Š 2011
Visual Thinking!
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
Visual Thinking!
Iterative process of using mock-ups and sketches to help expand the quantity and quality of ideas and options, in order to help decision makers visualise and de-risk issues and opportunities. Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
what makes the dierence?
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
third eye concept
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
Third Eye Concept
Developing the ability to see things other people or organisations do not yet see.... Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
Third Eye Concept
paern recognition
decoding meaning
Learning how to systematically see Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
VisualisingVisual Decoding Creative Thinking Strategies Tuesday, 19 April 2011
Simon Bolton Š 2011
2. the process
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
the process
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
Step 1. Looking
Step 2. Seeing
What to focus on:
What to use:
What to focus on:
What to use:
Identify issues and their interrelationships
Collecting and Screening activities
Making sense of issues and opportunities
Selecting and clustering activities
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
Step 3. Imagining
Step 4. Showing and Telling
What to focus on:
What to use:
What to focus on:
What to use:
Generating new routes to new solutions
Paern recognition activities
Making it clear what you have seen
Communication and engagement activities
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
3. tools
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
core tools
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
visual thinking tools
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
Energise flow.
Activate Comparison.
Build Combinations.
Simplest format to use. Linear in format links to speech and flows naturally. Helps to arrange items as ordered or random series.
Brings together a collection of issues or items that are similar or have agreement in something.
Defined network of reference points that enables the matching of two sets of variables against each other to generate four possibilities. Eective at analysing something systematically. Useful for scenario planning for possible futures.
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
Grow Understanding
Animate Meaning
Holistic Ideas
Simple explanatory drawing method used to that illustrate the interrelationship between factors or something.
Used to sketch either an outline or make a mental, descriptive or representative picture of something either observed or the embodiment of an idea.
Circular symbol used for representing holistic ideas or concepts.
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
additional tools
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
Timelines Graphic representation of activities or action over time. Useful for planning and launching innovation.
Decoding Visual Thinking Tuesday, 19 April 2011
T-Bar
5WH
Flexible tool that can be used to evaluate decision making - pro’s and con’s, strengths weaknesses . Useful for force field analysis and provides a framework for looking at the factors (forces) that influence a situation
Based on a tool for journalists to help them explore the focus of an article. Useful for understanding a given or perceived problem.
Simon Bolton © 2011
Opportunity Mapping Focusses on exploring the interrelationship of two parameters - a context (home, country) and issue (travel - business - women). Useful for mapping complex data and identifying emergent innovation paerns Decoding Visual Thinking Tuesday, 19 April 2011
Progressive Innovation Landscaping Useful for exploring interrelated problems in a progressive manner against two set variables - current and future scenarios.
Four Box Defined network of reference points that enables the matching of two sets of variables against each other to generate four possibilities.
Simon Bolton Š 2011
Pereto Charts
Spider Diagrams
The primary purpose of the Pereto chart is to highlight the most important issues among a set of factors. Useful for bipolar characteristic analysis of both emotional and functional factors.
Enables multiple factors to be analysed against a fixed scale. Useful for aribute analysis of both emotional and functional factors.
Decoding Visual Thinking Tuesday, 19 April 2011
Flow Diagrams Helpful in designing and documenting complex processes, enabling the visualization of what is going on and thereby help to understand a process and other less-obvious features within it.
Simon Bolton Š 2011
Paired Comparison Used to compare a range of options with the results tallied to find an overall winner. Each option is compared against each of the other options, determining the preferred option in each case. Useful for evaluating multiple ideas.
Decoding Visual Thinking Tuesday, 19 April 2011
Venn Diagrams Help to illustrate the possible logical relations between a finite collection of explored sets (aggregation of things). Useful for interrelationships.
Targets Enable individuals and teams to determine key success factors and are useful for focussing initiatives.
Simon Bolton Š 2011
4. applying tools
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
applying tools
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
VisualisingVisual Decoding Creative Thinking Strategies Tuesday, 19 April 2011
Simon Bolton Š 2011
applying tools
Decoding Visual Thinking Tuesday, 19 April 2011
collecting and screening activities
selecting and clustering activities
flow diagrams four box model T-bar landscaping pereto chart 5WH opportunity mapping
flow diagrams four box model venn diagrams targets paired comparisons landscaping pereto chart opportunity mapping
paern recognition activities
communication and engagement activities
flow diagrams four box model venn diagrams landscaping spider diagram pereto chart opportunity mapping
timelines venn diagrams targets spider diagram pereto chart opportunity mapping
Simon Bolton Š 2011
Positioning and Uncertainty
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
Changing Mindsets (Uncertainty)
Seeing things that other people or organisations do not yet see.... Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
Levels of Uncertainty..
Unfamiliarity
Familiarity
High levels of uncertainty
Low levels of uncertainty
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
Levels of Uncertainty..
Comfort Zones Unfamiliarity
Familiarity
High Innovation Low Innovation High levels of uncertainty
Decoding Visual Thinking Tuesday, 19 April 2011
Low levels of uncertainty
Simon Bolton Š 2011
Unfamiliarity (Uncertainty)
Phase 1.
Understanding
a. Defining Issues
Decoding Visual Thinking Tuesday, 19 April 2011
Phase 3.
Phase 2.
Awareness
b. Determining Meaning
Knowledge
c. Identifying Values
Simon Bolton Š 2011
Familiarity (Uncertainty)
Phase 1.
Re-questioning
a.
New Issues
Decoding Visual Thinking Tuesday, 19 April 2011
Phase 2.
Phase 3.
Re-framing
Reb. contextualising c. New Meaning (s)/Frameworks
New Values/ Outcomes
Simon Bolton Š 2011
what works for me....
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
Decoding Visualising Visual Thinking Creative Strategies Tuesday, 19 April 2011
Simon Bolton Š 2011
1.
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
2.
3.
4.
collecting and screening activities
selecting and clustering activities
selecting and clustering activities
selecting and clustering activities
paern recognition activities
paern recognition activities communication and engagement activities
communication and engagement activities
paern recognition activities communication and engagement activities
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton © 2011
5.
paern recognition activities communication and engagement activities
Decoding Visual Thinking Tuesday, 19 April 2011
6.
selecting and clustering activities paern recognition activities communication and engagement activities
7.
paern recognition activities communication and engagement activities
Simon Bolton © 2011
8.
communication and engagement activities
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
5. summary
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
visual thinking tools are flexible
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
Seing the Focus
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton © 2011
Select the right tools
Decoding Visual Thinking Tuesday, 19 April 2011
1.
2.
3.
4.
Simon Bolton Š 2011
Develop holistic strategies
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
Engage people!
Communicate and engage others Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
Case Study...
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011
Thank You! Decoding Visual Thinking Tuesday, 19 April 2011
Simon Bolton Š 2011