vera wang pitch letter

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980 Madison Ave. New York, N.Y. 10021 Dec. 30, 2009 Anna Wintour Editor-in-chief Vogue Magazine 100 Fifth Ave. New York, N.Y. Dear Ms. Wintour: Molly Green had never left the state of Alabama, never been on an airplane and never met anyone famous. All this changed on Black Friday, when she won a drawing at the Vera Wang fragrance premier at Sephora in Auburn, Ala., to travel to New York City to meet Vera Wang in person. “It was the best experience of my life, and I’m so happy Sephora and Vera Wang provided me with this opportunity,” said Green. We think the story of Green would be ideal for Vogue. Green is an all-American 20-year-old woman, much like the audience of the magazine. Your recent series on real women achieving great things has been inspiring, and we think Green’s story could add to that. Without winning this trip, she wouldn’t have had the means to travel to New York and experience all the city has to offer. She is an Auburn University student, working her way through school at a local restaurant, who struggles just to pay her bills. Green was one of 500 women entered in the drawing, hoping to win the grand prize. Her prize included an allexpenses paid trip to New York, a chance to meet Vera Wang, a make-over and a shopping spree. We’re offering Green’s story exclusively to Vogue, so we would need to know as soon as possible if you’re interested. We can assure that Green would cooperate with any writers and photographers. We could also help you arrange interviews with her family and friends, as well as with Vera Wang, for comments on her experience. Please let us know how we can help. Our direct phone line is 555-555-5555. We will call you Thursday, Jan. 8, to see if we can be of any help on a possible story about Green. Thank you for your time and consideration. Sincerely,

Grace Halbert and Elizabeth Mahaney Public Relations Team


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