It's not about how you should be or we think you should be, it's about who you are already. And then it's about being okay with it.
We are a collaborative of young creatives who believe that the magazine market is inundated with publications that perpetuate an image and understanding of women that we no longer identify with.
We embody a new generation of women that view, consume and decipher their world differently. The prevalence of social media and the never-ending access to information means we exist in a far more global world then ever before. We are international women looking to be recognized for who we are, not constantly told who we should aim to be.
#NoFilter is a publication that works to remove the expectations that surround us on how we should act as women, but rather is aimed at empowering women to be happy with who they are now.
#NoFilter is a light-hearted, witty and even humorous attempt at starting a real conversation amongst women about why we should be happy
