TM
Over 45 years at the heart of the Northern Ireland food industry
NOVEMBER 2019
GROCER ULSTER
GROCER ULSTER
TM
NOVEMBER 2019
N O. 1 M AG A Z I N E F O R T H E LO C A L G R O C E R Y S E C TO R
Over 45 years at the heart of the Northern Ireland food industry
BORIS DEAL BRANDED BETTER THAN NO DEAL
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rime Minister Boris Johnson’s EU Brexit deal has been cautiously welcomed as better than no deal by representatives of the retail and agri-food sectors in Northern Ireland. With the UK still set to leave the EU on October 31 as this edition went to print, one week before the deadline, stakeholders were struggling to analyse the complex deal agreed with the EU on October 17 and backed by MPs on October 22. However, with MPs rejecting the PM’s plans to fast-track the deal through Parliament, a further extension to the deadline - contingent on EU approval may be necessary. A three-month extension could prove advantageous for grocery sector stakeholders seeking clarity on areas such as goods declarations for produce crossing the Irish Sea from GB to NI. “Removing the threat of a disastrous no-deal is welcome as is unfettered trade with Ireland and the EU,” said Aodhan Connolly, director of the Northern Ireland Retail Consortium. “Unfortunately, that unfettered access is not the same for goods that enter Northern Ireland from Great Britain and that is a problem. “If this deal passes in the future, we need the Government to work
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HELPING HAND: AMONG 13 LOCAL ARTISAN PRODUCERS SET TO BENEFIT FROM A NEW HENDERSON WHOLESALE & EUROSPAR INITIATIVE IS CLANDEBOYE YOGURT
with us to mitigate the need for costly checks, declarations and to make any administration as light touch as possible so we can continue to provide Northern Ireland shoppers with choice and affordability. “NI households already have half of the discretionary income of GB households so any cost rises will squeeze them, and it will squeeze retailers who operate on very small profit margins.” Ulster Farmers’ Union reiterated its position of avoiding no deal. ‘For now, there are more questions than answers,’ reads its statement following publication of the PM’s deal. ‘While the proposals appear to address concerns around regulations and tariffs, our initial assessment deemed the plans complex and bureaucratic. ‘In particular, we need clarity and detail around Northern Ireland’s access to EU trade deals once the transition period ends. If we are excluded, this would have a significant impact on trade between NI and RoI. ‘We also need more certainty around the details of NI’s unfettered access to the GB market. Our key objective from day one has been to secure trade that is as free and frictionless as possible east/west and north/south.’
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FOOD FORCE IRELAND:
LOOKS BACK ON ITS BIGGEST TRADE DAY TO DATE WITH 79 EXHIBITORS SECURING OVER £1M OF BUSINESS WITH THE BUYING GROUP’S RETAIL MEMBERS
ANN’S PANTRY LIFTS BEST IRISH WHEATEN AT WORLD BREAD AWARDS
From left, Claire Andrew, Andrew Ingredients; John Agnew, Ann’s Pantry; and Stephen Hall, chair of the judges.
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rish Oven Wheaten (sugar free) made by John Agnew of Ann’s Pantry, Larne has triumphed in the Irish Wheaten Loaf category at the World Bread Awards. Stars of the bread-baking world gathered together at St John’s Church, Hyde Park, London on October 15 for the Tiptree World Bread Awards with Brook Food, hosted by Stephen Hallam, chairman of the judges and MD of Dickinson & Morris. The Irish Wheaten Loaf category is supported by Food NI and Lisburn-based Andrew Ingredients, and saw second place awarded to Anthony and Jim O’Keefe of Corn Dolly Foods, Newry and third to Potters Irish Wheaten made by Stephen Bell, Ballydougan Pottery, Portadown.
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VEGETARIAN & FLEXITARIAN: CONSUMER DEMAND IS RISING & NEW PRODUCT DEVELOPMENT FLOURISHING WITH THE UK OVERTAKING GERMANY IN TERMS OF NEW LAUNCHES
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FMCG FOCUS: KÄRCHER CENTER BELFAST IS BUILDING ITS PRESENCE IN FMCG RETAIL, WITH NEW CLIENTS USING ITS CLEANING EQUIPMENT INCLUDING CREIGHTONS RETAIL GROUP
email: info@ulstergrocer.com Volume 54, Number 10 NOVEMBER 2019
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EDITORIAL COMMENT
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DEAL, NO DEAL OR EXTENSION?
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t time of print for this edition of Ulster Grocer, Brexit is due to happen in one week’s time. However, as our p3 story covers, it may well not. And, much as everyone is keen for this agonising saga to come to an end, a further three-month extension would allow the wider Northern Ireland grocery sector from producers, manufacturers and retailers to logistics providers to get a grip on the implications of the complex deal for their businesses. By the time our November edition lands on your doormats, October 31 will have passed and at least the question of deal, no deal or extension should be answered. But as I write, it’s not clear if the EU will approve the extension and, if they do, whether the PM will again attempt to push through a General Election. In the meantime, the grocery sector and its representatives are trying to make sense of the current deal including, in particular, any cost implication and administrative burden around goods declarations; likely to affect grocery above all other sectors. The proposed deal creates an Irish Sea border, with Northern Ireland aligned with the EU on goods to avoid any border controls with the Republic of Ireland Tariffs would not apply to goods travelling between NI and GB in either direction, but complexity potentially arises for produce moved from GB to NI but then onto somewhere else. The UK government has published an impact assessment alongside the deal agreed by Boris Johnson and the EU, in which it highlights the difficulty of estimating the cost for administrating goods crossing the Irish Sea post-Brexit as no such paperwork currently exists. Local companies could also face extra costs, in comparison to their GB counterparts, associated with maintaining EU farming and manufacturing standards. Measures could be introduced by the government, however, to reduce any additional burden faced by NI businesses,
according to the impact assessment, which also touches on a no-deal scenario. The report describes its potential impact as ‘impossible to calibrate with any confidence… because of the lack of any relevant precedent’. The cliff edge… hopefully a no-deal Brexit will be avoided. Onto the content of our November edition, which is awash with positive stories from our local agri-food sector including continued success at the Blas Na HEireann Irish Food Awards. Great Taste also gets a few nods with the MD of its organiser Guild of Fine Foods, John Farrand, filling My Life in the Grocery Trade on p26, nicely complemented by Whitewater Brewery Co founder Bernard Sloan taking the Hot Seat on p42. Bernard’s Kreme dela Kremlin Imperial Russian Stout picked up three gold stars and then the Golden Fork for Northern Ireland at this year’s Great Taste. Elsewhere in the magazine, we catch up with retailers and suppliers at this year’s Food Force Ireland Direct Trade Supplier Day, which saw over £1m in business transactions conduced on the day between 79 exhibitors and members of the buying group for local Nisa retailers. And over ps27-29, we look at the growing demand for vegetarian and flexitarian produce, and the latest NPD from manufacturers rising to the occasion to meet that demand. A further trend of note this year has been an escalation of CSR policies from charitable fundraising efforts such as cover stars SuperValu and Centra reaching the £3m milestone in their support of Action Cancer to a big push on packaging reduction by manufacturers. Enjoy…
Alyson Magee
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NEWS
LORD PRICE TO OUTLINE FUTURE OF UK FOOD SUPPLY TO BELFAST AUDIENCE
From left, Dr Alistair Carson (DAERA); James McCluggage (UFU); Dr Elizabeth Magowan (AFBI); and Professor Nigel Scollan (IGFS).
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leading British businessman and politician will consider the future of the UK food and agri-food industries at the George Scott Robertson Memorial Lecture on November 6. Lord Mark Price, a former managing
director of Waitrose and minister in David Cameron’s and Theresa May’s Conservative governments, will deliver the keynote lecture at Riddel Hall, Queen’s University Belfast. The memorial lecture is jointly hosted
BUSINESS AS USUAL AT ANUGA DESPITE BREXIT CHAOS
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K suppliers attending Anuga in Cologne, Germany over October 5-9 communicated a message of business as usual to export customers despite the ongoing chaos of Brexit. Among Northern Ireland representatives attending the world’s biggest food fair for the retail trade was the Livestock and Meat Commission with Chairman Gerard McGivern and Chief Executive Ian Stevenson joining over 7,500 exhibitors and 170,000 visitors from across the world. “Red meat businesses from across the UK and Ireland were very well represented in the main meat hall including five of the beef and lamb processing businesses operating in Northern Ireland,” said Stevenson. “It was palpable from the number of visitors to their stands that the exhibitors were very busy welcoming their existing customers, exploring new opportunities and discussing the current state of play with markets and Brexit. The professionalism of the red meat industry never fails to amaze, and visitors were very warmly welcomed with excellent hospitality which included sampling of high-quality beef and lamb products prepared on the stands. “LMC attended a number of receptions and events hosted by UK levy bodies including the British Meat Industry dinner at the Wolkenburg in Cologne. A consistent message from all these events was that the UK has excellent quality beef, lamb and pork products which are highly sought after in domestic and export markets and that UK businesses want to continue to supply and service these markets. Significant progress has been made in charting a path for UK beef exports to China and USA and UK businesses are keen to hit the ground running when these markets open up.”
by the Institute for Global Food Security at Queen’s, Agri Food and Biosciences Institute, Ulster Farmers’ Union and the Department of Agriculture, Environment and Rural Affairs. The event commemorates the achievements of Dr George Scott Robertson who played a key role in promoting agricultural progress in Northern Ireland in the earlier half of the 20th century. In a lecture entitled UK Food Systems: Adapting to Change, Lord Price will reflect on a long career in the food industry and outline his thoughts for the future; particularly the changing regulatory and economic landscape and the likely effect on British food producers, processors and retailers. Lord Price is a member of the House of Lords and was Minister of State for Trade Policy from 2016-17. The evening begins with a reception at 5.30pm. Members of the public are welcome to attend the free event and can register at https://www.eventbrite. co.uk/e/george-scott-robertson-memoriallecture-registration-74287053577.
NATURAL UMBER TAKES GOLD AT IRISH FOOD AWARDS
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atural Umber has been awarded gold for its organic apple cider vinegar at the Irish Food Awards, Blas na hÉireann, held in Dingle on Michael Mackle and Sarah Matson from Natural Umber are pictured, centre, with October 5. John Sheehy, left, and Artie Clifford, right, of Now in its Blas na hÉireann. 12th year, Blas na hÉireann celebrates the very best of food and drink producers across the island of Ireland. Natural Umber beat off stiff competition, with over 2,500 entries in 2019, to make it to the finals. The judging process of the awards brings together more than 100 industry professionals, from chefs to journalists, for the largest blind tasting of produce in Ireland, using criteria developed by the Food Science Dept. of University College Cork. Only founded in January 2018, Natural Umber received three Great Taste stars in September 2018 and the Ulster Grocer Marketing Awards Best Artisan Campaign award in May 2019. 5
NEWS
LOCAL ENTREPRENEURS ACQUIRE DEVON-BASED PASTA KING
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wo local Northern Ireland business entrepreneurs, Paul Allen and Michael Blaney, have acquired Devon-based Pasta King, a leading provider of pasta meals to UK schools. Established in 1994, Pasta King employs 55 staff at its headquarters in Newton Abbot, including a country-wide network of field sales managers. Pasta King supplies over 13 million nutritious ‘grab and go’ meals into the primary and secondary education sector in the UK, with a growing presence in the health, leisure and care sector. The company has sales turnover of around £8m and operates through a network of 19 regional distribution centres to deliver chilled sauces on a daily basis. Last year, Pasta King was recognised as LACA’s (The School Food People) Outstanding Supplier of the Year 2018 within the education sector. “There are significant synergies between Pasta King and the many other businesses that Michael and I have worked with in our careers to date,”
From left, Paul Allen and Michael Blaney.
said Paul Allen, who acquired Genesis Bakery in Magherafelt last year and was previously CEO of Tayto Group. “We believe that our combined insight into the market, coupled with our extensive network, will further Pasta King’s growth.”
Blaney, former owner and chief executive of Autoline Insurance Group in Northern Ireland, said: “Paul and I are pooling our significant expertise and experience to build upon Pasta King’s strong track record of success and assist with its expansion into new markets.”
ADDS SALES DESPITE CENTRA EXPANSION CONTINUES LIDL SLOWING GROWTH IN WITH THREE NEW STORES GROCER SECTOR C N entra is continuing to roll out new store openings across Northern Ireland, with its latest investment totalling £920,000 and creating 40 jobs across three stores in Bradbury Place and York Road in Belfast and the Millennium Forum in Derry~Londonderry. “At Centra, our focus is on redefining convenience - providing our shoppers with a healthier offering and innovative ranges, particularly in food-to go and From left, Nigel Maxwell, Centra sales director, and our Frank and Honest coffee brand,” Ricky and Vicky Leathem, Centra retailers outside said Nigel Maxwell, sales director Centra their new store at Bradbury Place. Northern Ireland. “Our shoppers expect fresh, nutritious, inspiring and delicious food that is quick, easy and value for money. These stores are the latest examples of Centra providing just that and responding to the changing needs of the busy consumer.” Centra Millennium Forum opened on October 9, is located on New Market Street in Derry City and is the first store for retailer Conor Kelly. Centra Bradbury Place, located beside Shaftesbury Square, represents a fourth store for retailers Ricky and Vicky Leathem and opened on October 15. The couple’s other stores include the Lisburn Road in Belfast and two stores in Lisburn Ballynahinch Road and Longstone Street. Centra York Road has been rebranded from a MACE store and is owned by retailers Gareth and Tracey Beacom.
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early 95% of households in Northern Ireland visited a Tesco supermarket in the last year, according to new figures from Kantar, which also indicate growth in the total grocery market slowed to 0.7%. Kantar said Lidl, which has 38 stores in the province, was the fastest-growing grocer over the last 52 weeks, increasing sales by 6.6%. Tesco, which has around 50 stores here, also increased its sales by 0.5%, but Sainsbury’s and Asda both reported shrinking sales, with Sainsbury’s sales down 0.9% and Asda sales down 1.2%. Sainsbury’s has 14 stores here, while Asda has 17. Tesco is Northern Ireland’s biggest grocer, with a market share of 35.1%. Sainsbury’s is the second biggest supermarket here, with a 17.1% share, while Asda has a 16.7% slice of the market. And while Lidl claims the fastest growth in sales, it has the smallest market share of the four main supermarkets, at 6.1%.
RETAIL NEWS - INDEPENDENTS
COSTCUTTER LAUNCHES EXCLUSIVE CO-OP OFFER AT NATIONAL FRANCHISE EXHIBITION
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n exclusive franchise opportunity from the Co-op, operated through Costcutter Supermarkets Group, was launched to potential investors at this month’s National Franchise Exhibition at the NEC in Birmingham over October 4-5. Senior figures from the Co-op and Costcutter Supermarkets Group (CSG), who are working together to deliver the proposition, showcased the new convenience retail franchise opportunity to delegates during key-note speeches across both days of the exhibition. The new franchise opportunity
enables investors to enter the growing convenience retail sector with the backing of the UK’s leading convenience retailer, renowned for its award-winning own-brand range, ethical sourcing and community programme. The Co-op franchise proposition already has seven stores in operation through the agreement with CSG. Costcutter said the stores are proving very successful, with sales growth in excess of 50%, in a sector which is enjoying consistent year-on-year growth and which is forecast to continue to grow by 16.6%* over the next five years.
“This is a significant milestone in our franchise ambition and we’re looking for the right retailers in the right locations to share in our success and help widen the reach of Co-op products and share in the Co-op’s convenience success,” said Martin Rogers, head of new channels at Co-op. “We now have the capability to deliver franchising at scale, offering our award-winning food in new places to attract new customers and members. We’re confident this will prove attractive to potential investors and interest at the show demonstrated this.” Lucy Frost, director of Franchise at Costcutter Supermarkets Group, said: “Having transformed three of our company-owned stores into Co-op franchises, we have seen each increase turnover by a minimum 50%. Our experience of operating in convenience sector for over 30 years, together with the strength of the Co-op offer which our shoppers love, has created a strong franchise model. “Having spent the past 18 months perfecting the offer with the Co-op, we were delighted to showcase the opportunity at the exhibition and see the high levels of interest expressed. It’s clear this is an exciting and attractive proposition to existing retailers and new investors alike.” *Source – IGD
ST GEORGE’S MARKET TO SHOWCASE BEST OF TASTE THE ISLAND
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ourism NI is partnering with Belfast City Council this autumn to offer an allocated stall to local food and drink producers to showcase their produce at St George’s Market Belfast, in support of the Taste the Island initiative. Every weekend until the end of November, different producers from across Northern Ireland will have an opportunity to showcase their produce at the iconic market. This platform will enable local producers to sell and promote their product to thousands of local and international visitors in support of the all-Island food and drink initiative. The latest research estimates visitor expenditure at £968m of which approximately one third, £350m, is spent on food and drink.
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From left, Gary Quate, Tourism NI; Jack Morton, Jack’s Fudge; and Barbara Hughes, Hughes Craft Distillery.
“We have been working closely with Belfast City Council and St George’s Market, who have helped us bring
new and exciting opportunities to the industry,” said Gary Quate, food and drink development officer, Tourism NI. “We are delighted to offer this space to talented local producers such as Jack Morton from Jack’s Fudge and Barbara Hughes from Hughes Craft Distillery and we look forward to working with many more of our food and drink industry to support the Taste the Island campaign. “We are also pleased to support the Twilight Market which will take place on the 12th and 13th November through Tourism NI’s Taste the Island Events Scheme 2019. It is fantastic to see the industry fully embrace the initiative and I would encourage everyone to visit the event and get a taste of the delicious local produce on offer.”
RETAIL NEWS - SYMBOLS
HENDERSON WHOLESALE SUPPORTS LOCAL ARTISAN PRODUCERS
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new strategy to extend the range of local artisan produce offered on the shelves of EUROSPAR community supermarkets has been introduced by Henderson Wholesale. The Henderson team already sources over 75% of its fresh food from local farmers, growers and producers, and is now extending listings to include smaller, innovative suppliers as part of a long-term business strategy. The new rage will include over 50 award-winning products from artisans such as Broighter Gold, Just Live a Little, Suki Tea, Finnebrogue, Kennedy Bacon, Ditty’s Bakery, Irish Black Butter, Orchard Smokehouse, Erne Larder, Hollah Preserving, Peppup Sauce, Clandeboye Yogurt and Cavanagh Free Range Eggs.
From left, David Crawford, co-founder of Just Live a Little, and Gareth McAnlis, fresh foods development manager at Henderson Wholesale.
“It’s a well-known fact that we have some of the world’s best food crafters in Northern Ireland, and it is important that wholesalers such as ourselves draw on our local roots and ensure we’re helping
SUPERVALU LISBURN LEADS THE WAY WITH FLAGSHIP STORE OPENING
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uperValu has opened its new flagship store on the Knockmore Road in Lisburn, following a £850,000 refurbishment which created 12 new jobs, while allowing trading to continue during the works. SuperValu Lisburn’s Eddie Sharkey cuts the ribbon alongside Jamie Graham (centre), store manager, In-store features include and members of the team. a hot and cold deli, enhanced meat range, rotisserie chicken, pizza, Frank and Honest gourmet coffee dock, Moo’d Ice Cream, off-licence, self-service tills, seating area and USB charging points. “Customer feedback and initial sales over our re-opening weekend show that our new and improved store has been very well received,” said Jamie Graham, store manager. “We look forward to welcoming customers, both new and existing, to see for themselves the fabulous new additions but more importantly the great value and service on offer. Trevor Magill, SuperValu Northern Ireland, said: “At SuperValu, our focus is on ensuring we meet the needs of consumers who are changing their shopping habits to buying little and often. Reflecting these changes, our store refreshes are providing more inspiration and ideas to shoppers with a focus on quality across fresh produce, meat and a range of in-store food-to-go concepts.”
smaller companies succeed in a busy marketplace,” said Gareth McAnlis, fresh foods development manager at Henderson Wholesale. The range will be available in 28 EUROSPAR supermarkets across Northern Ireland initially, then introduced further throughout 2020. The campaign will be supported with an integrated marketing roll out across Henderson’s brand platforms, and retailers will get their first taste of the range at their annual retailer conference. Food companies that would like to join Henderson’s Local Artisan Supplier Programme, or find out more about the current range at EUROSPAR, can do so online.
SUPERVALU, CENTRA AND MACE JOIN FORCES WITH DELI LITES
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uperValu, Centra and Mace have joined forces with Warrenpoint based food-togo supplier, DELI LITES to launch a new Fresh for You range across From left, Barbara Hawkins, DELI LITES key account manager, and Ed Bates, food-to-go category manager for their Northern SuperValu, Centra and Mace. Ireland stores. The new range, with over 30 product lines including sandwiches, wraps and salads, is now available in 20 stores across the province with further rollouts to follow. “Providing fresh food-to-go options for our customers across our network of SuperValu, Centra and Mace stores is at the heart of what we do,” said Ed Bates, food-to-go category manager with SuperValu, Centra and Mace. “We are continually looking for opportunities to work alongside local suppliers and are delighted to partner with DELI LITES for our new Fresh for You range which has been carefully selected to suit a wide variety of tastes. From slim jims and deep fill sandwiches, to gourmet salads and flatbreads – there really is something for everyone.” 9
ADVERTORIAL
3 MILLION REASONS WHY SUPERVALU AND CENTRA ARE COMMITTED TO COMMUNITY
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n what is a ground-breaking achievement, SuperValu and Centra retailers have reached a landmark fundraising target of £3m for Action Cancer – one of the largest amounts ever to be raised by a company for an individual charity in Northern Ireland. Charity partnerships are common in the business community, with many corporate organisations working with local or national charities to give something back in their communities. However very few partnerships have the longevity of this one or have ever dreamed about raising such a phenomenal amount of money for a leading local cancer charity. The longstanding partnership goes back 18 years to 2001 with SuperValu and Centra retailers supporting the vital work of Action Cancer and making a tangible and valuable impact to the people of Northern Ireland. Michael McCormack, managing director of SuperValu and Centra, said: “We are delighted to have reached the £3m fundraising target for Action Cancer. Our retailers and colleagues have worked tirelessly over the years to raise money and this impressive result is testament to their dedication.” PREVENTION, DETECTION, SUPPORT As a result of the commitment of SuperValu and Centra in Northern Ireland, Action Cancer is able to provide valuable services in the community through the
Desi Derby, marketing director SuperValu and Centra (back left) and Gareth Kirk, CEO Action Cancer, join local schoolchildren Morgan Hall, Niall McCann and Elle Woods to celebrate reaching the £3m fundraising target.
Big Bus as well as the Health Action Programme for schools. The Big Bus, which now visits both SuperValu and Centra stores, is a mobile resource centre which provides digital breast screening for women as well as offering MOT health checks for men and women aged 16 and over. So far in 2019, the Big Bus has travelled to over 151 locations, providing over 1,963 MOT Health Checks and over 3,624 breast screenings, with
an average of six women diagnosed with breast cancer per 1,000 women screened. Gareth Kirk, CEO of Action Cancer stresses the importance of keeping this service on the road – “The Big Bus touches people’s lives in different ways. For some women, it’s an early breast cancer detection, saving
The Health Action programme being delivered to Stranmillis Primary School.
The Action Cancer Big Bus, proudly supported by SuperValu and Centra.
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their lives. For others, it’s reassurance that they do not have the disease. Many men and women hear first-hand about their health and can see how to reduce their risk of cancer. I think that the journey of the Big Bus is one fuelled by the passion and commitment of our staff, alongside our partners at SuperValu and Centra; together we make a difference to local people every day.” The Health Action Programme for schools is all about championing health promotion and empowering local children to make the right choices when
ADVERTORIAL it comes to their health and lifestyles. The programme has worked with nearly 500,000 pupils across Northern Ireland. Children who have experienced the HAP programme have had great success with changing not only their own lifestyle behaviours but those of family members too. Helping children learn through fun, interactive sessions as well as engaging in games, activities and workshops, the Health Action Programme has been designed to reflect the Northern Ireland curriculum. MAKING A DIFFERENCE Delivering a healthy lifestyle message to today’s younger generation is important and something that SuperValu and Centra passionately support. Encouraging healthier lifestyles in younger years can reduce the risks of cancer in later life; therefore the retailers are working to raise as much money as possible to enable Action Cancer to continue providing this fantastic service. All local nursery/primary/secondary schools which have had a HAP delivered since the start of Sept 2019, are being encouraged to enter a fantastic new competition. Launching in January 2020, the competition will reward local schools with up to £5,000 to spend on new sports equipment. SuperValu and Centra will be presenting this monetary prize direct to the winning schools at the annual Health Action Awards in June 2020. GET OUT, GET ACTIVE SuperValu has been supporting the Action Cancer Bra Walk since 2015, encouraging men, women and children of all ages to take part in the fun-filled family event. Over £350,000 has been raised alongside great exposure for the lifesaving work of the charity. Promoting healthy lifestyles is at the core of the Centra brand and, in 2016, the Run Together series was born and continues to go from strength to strength. People from all fitness levels are encouraged to get out and run 5K in pairs with their parents, kids, partner, dog or friends. 2019 saw the introduction of a more challenging 10K with the series finale in Ormeau Park on October 20. A vital driver of funds for Action Cancer, the series has raised over £30,000 with 7,000 people taking part.
Centra Whitemountain getting into the spirit for Fundraising Day 2019. Fundraising Week 2018
Action Cancer Bra Walk 2018.
Dougie Kirk, Lucy McCusker and Mark Jones from Action join Jennifer Morton, Centra brand manager (second left) and Cool FM presenters Pete, Paulo and Rebecca at the starting line of Run Together in Ormeau Park.
The SuperValu, Centra and Action Cancer partnership continues to go from strength to strength with plans already in place for a brand-new Big Bus to be unveiled in 2020 and retailers actively looking at new ways to fundraise. Michael McCormack, managing director of SuperValu and Centra, concludes: “The money raised is a result of the dedication of our retailers and colleagues but as important is the generosity of our customers and we want to say thank you to them for helping us to raise this fantastic amount.” 11
RETAIL NEWS - MULTIPLES
M&S RAISES £1M FOR ACTION CANCER
ROE & CO IRISH WHISKEY DEBUTS AT TESCO TASTE
From left, Holly O’Hagan, Martina McNulty and Simon Layton (M&S), Lucy McCusker and Mark Jones (Action Cancer) and Stephen Hilland, Ellen Watters and Imelda Smyth (M&S). From left, Tess O’Neill, Tesco NI commercial manager and John Crawford, Diageo NI take home trade channel manager pictured at Diageo’s Roe & Co stand.
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ver 3,000 M&S colleagues across stores in Northern Ireland have raised £1m for the region’s charity fundraising campaign in aid of Action Cancer’s counselling and therapeutic services. The partnership between M&S and Action Cancer, which is now in its 10th year, has seen M&S colleagues from 21 stores across the province, along with their family and friends, take part in many novel fundraising events including a One Million Steps for £1M sponsored walk, as well as a sponsored climb of Cuilcagh Mountain in Co Fermanagh. “Our partnership with Action Cancer has gone from strength to strength, with 21 stores across the province dedicated to raising much-needed funds over the
summer,” said Simon Layton, head of Region for M&S in Northern Ireland. “Whether it’s planning fundraising instore or sponsoring participants, there is a chance for our colleagues and customers alike to be involved. “We know the importance of Action Cancer’s work and are proud to support the charity through creative fundraising initiatives. Our M&S colleagues are the real heroes, proving that when they commit themselves to a good cause, they deliver extraordinary results. They have worked tirelessly over the past 10 years to collect donations and are passionate about ensuring that our customers are aware of the vast range of services Action Cancer can offer.”
GILFRESH ‘CARVES’ THE WAY AS FIRST LOCAL PUMPKIN SUPPLIER TO ASDA
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sda has commissioned Loughgall-based family-run company Gilfresh to grow and supply over 50,000 pumpkins for its 16 NI stores. The deal was expected to deliver almost half of the total number of pumpkins sold in Asda supermarket’s across NI in the run up to the busy Halloween period. Due to the unique conditions required to cultivate pumpkins on a commercial scale, Asda had previously been unable to source them in Northern Ireland and depended purely on stocks from specialist farms across England. As one of Asda’s main vegetable suppliers, and with over 50 years’ experience of crop cultivation, the innovative Gilfresh team rose to the challenge and developed a growing programme to deliver the perfect size and quality of pumpkin. “This is a very important and exciting first for Asda and Gilfresh and it highlights both the level of trust in our partnership and the expertise within our business,” said Danielle Mitchell from Gilfresh. Billy Clelland, quality manager for Asda NI, said: “Asda is passionate about supporting our NI-based food companies and we’re always looking for ways in which we can help drive innovation and reduce food miles.” 12
oe & Co Irish Whiskey was showcased at this year’s Tesco Taste Festival 2019 with visitors having the opportunity to sample Roe & Co served with tonic, ice and a slice of pink grapefruit. Made from hand-selected stocks of Irish malt and grain whiskies and aged in bourbon casks, Roe & Co has the signature smoothness of Irish Whiskey with remarkable depth of flavour. “Roe & Co Irish Whiskey is a fabulous premium blended Irish whiskey offering a unique and versatile flavour profile which can be equally enjoyable in a cocktail, with a mixer or just on its own,” said John Crawford, Diageo NI channel manager. “It was great to have the Roe & Co brand ambassadors at Tesco Taste Festival 2019 to talk to people about the liquid and to give them the opportunity to sample it for themselves.” The Roe & Co Irish Whiskey Distillery opened its doors on James’s Street in Dublin in June 2019. Inspired by one of the biggest names in Irish Whiskey in the 19th century, George Roe, the iconic Guinness Power Station has been regenerated into a new visitor experience and urban distillery.
From left, Billy Clelland, quality manager, Asda; Danielle Mitchell, Gilfresh; Jon Wynn, technical manager, IPL; and William Gilpin, Gilfresh.
FOOD & DRINK NEWS
BLAS TRIUMPHS PROVIDE NEW OPPORTUNITIES FOR RETAILERS HERE TO LIST ORIGINAL FLAVOURS BY MICHELE SHIRLOW, CHIEF EXECUTIVE, FOOD NI
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Warrenpoint, and Glens of Antrim Crisps of Cushendall. Other gold winners, which have taken part before, are already supplying some delis and retailers here like Cavanagh Free Range Eggs, Inspini Charcuterie of Aughnacloy, Broighter Gold Rapeseed Oil, Limavady, Harnett’s Oils of Waringstown, and Natural Umber apple cider vinegar, Dungannon. Holmes Bakery in Portadown, a gold winner for butter shortbread biscuits, has built on successes in such competitions to grow business especially in Britain including a significant listing at Shoprite Supermarkets in the Isle of Man. The latest awards, held in Dingle, Co Kerry in
he annual Blas na hEireann Awards are always an important indicator for food retailers, especially farm shops and independent stores, of innovation within the local food and drink industry. I would urge retailers here to take a close look at our Blas successes this year, which included 11 golds and around 40 other awards for local producers. Among the most successful was Burren Balsamics of Richhill in Co Armagh, an artisan business specialising in delicious vinegars infused with locallysourced fruit. Burren Balsamics won the Best Artisan award at Blas, a tremendous and well-deserved achievement for Managing Director Susie Hamilton Stubber and development chef Bob McDonald. This ambitious company has recently won important business with niche food retailer Partridges in London as well as the House of Commons gift shop and Fenwick in Newcastle Upon Tyne, one of the most respected stores in the north of England. There were gold awards for several newcomers, including Lecale Harvest of Killough as well as Mourne Dew Distillery,
“FOOD NI IS ALSO READY TO WORK TO DO WHATEVER WE CAN TO SUPPORT AN INITIATIVE BY THE HENDERSON GROUP, TO SEARCH OUT AND LIST 13 FOOD ‘HIDDEN GEMS’ FOR CUSTOMERS IN AN INITIAL 28 EUROSPAR SUPERMARKETS ACROSS NORTHERN IRELAND. I COMMEND THE HENDERSON GROUP FOR THE TREMENDOUS OPPORTUNITY THIS PROVIDES FOR MANY OF OUR SMALLEST COMPANIES TO REACH A VERY SUBSTANTIAL CUSTOMER BASE.” early October, once again showcased the impressive creativity, focus on quality and outstanding taste of our producers. The awards are particularly valued by buyers in the Republic of Ireland, and success at Blas undoubtedly increases awareness among retailers and foodservice organisations across the island. It’s a very well organised and successful competition involving one of the biggest blind tastings of food and drink in Europe. I understand that the group will give the participants every opportunity to succeed and is also ready to look at adding other smaller producers to the list of suppliers. Food NI is also ready to work to do whatever we can to support an initiative by the Henderson Group, to search out and list 13 food ‘hidden gems’ for customers in an initial 28 EUROSPAR supermarkets across Northern Ireland. I commend the Henderson Group for the tremendous opportunity this provides for many of our smallest companies to reach a very substantial customer base. I know that the group will be doing everything it can to ensure the success of this exciting initiative by assisting companies to make the very best of the ‘gateway’ to growth that this offers. Of course, it will be up to the companies to work as closely as possible with the EUROSPAR team and be proactive especially in marketing and thereby ensure that they benefit from the opportunity provided to grow. This inspirational initiative is an outstanding success for the retailer and the companies. 14
SUPPLIER PROFILE
REACHING EVERY COMMUNITY IN NORTHERN IRELAND IN PARTNERSHIP WITH EUROSPAR
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landeboye Yogurt is one of 13 local artisanal food producers in EUROSPAR’s Local Artisanal Food initiative, aimed at introducing even more homemade and handcrafted products to the shelves of the community supermarkets across Northern Ireland. Bryan Boggs tells us more about Clandeboye Yogurt, which not only supplies their own Great Taste awardwinning products to the Group, but collaborates with the company to create the enjoy local range of yogurts, all produced in Co Down. TELL US ABOUT YOUR COMPANY AND THE PRODUCTS YOU PRODUCE? Clandeboye Estate is the only yoghurt manufacturer in Northern Ireland. We started about 12 years ago to add value to the milk from our farm in Bangor. Owned by Lady Dufferin, our two herds of pedigree Holstein and Jersey cows produce milk for our range of yoghurt products. We are best known for our Plain Natural and Hand Strained Greek Style Yoghurts, although we also produce a full range of flavoured yoghurts. We are very proud of the recognition our products have received over the years winning many Great taste awards, gold in Blas na hEirann, and top yoghurt in both the Irish and GB Quality Food Awards. HOW LONG HAVE YOU BEEN SUPPLYING TO HENDERSON WHOLESALE? We have been supplying Henderson’s for nine years, and they’re one of our most important customers, giving us access to reach every community in Northern Ireland. WHAT GROWTH HAVE YOU EXPERIENCED SINCE BECOMING A SUPPLIER? We have seen massive growth with Henderson’s over the years. When we first started with them, we employed three people and now have 14. Sales have risen now to the level that Henderson’s
Bryan Boggs, Clandeboye Yogurt.
account for approx. 15% of our turnover. The company is a key customer of ours. WHAT NEW PRODUCT DEVELOPMENT OPPORTUNITIES HAVE YOU EXPERIENCED? We have worked very closely with Henderson food technologists over the years and currently make six layered yoghurt products for their enjoy local range. This was a great experience for us and, working with their consumer taste panel at Ulster University’s Food and Consumer Testing Suite, provided a wealth of information and feedback. WHAT OTHER BENEFITS CAN YOU TELL US ABOUT BEING PART OF THE LOCAL ARTISAN FOOD INITIATIVE? Working with Henderson Wholesale gives a small producer like us an opportunity
to make our product widely available right across Northern Ireland. For small food producers like us, distribution can be one of the most difficult aspects of the business, so getting such good coverage from one customer is invaluable. We also get great support from their buying and marketing team and various initiatives have helped grow awareness of our products right across Northern Ireland. Henderson Wholesale’s range of 53 local artisan food products are available in 28 EUROSPAR Community Supermarkets across Northern Ireland, and includes preserves, granola, free range eggs, sauces, smoked meats, bacon, cooking oil and butter; all made in Northern Ireland.
FOOD & DRINK NEWS
CONSUMER INSIGHT AND MARKET UPDATE BY JASON WINSTANLEY, MOY PARK SENIOR INSIGHT AND RESEARCH MANAGER THE RISE AND RISE OF SUSTAINABILITY Sustainability. It’s probably been the word of the year. Well, apart from that other one, you know – the B-word. But, Brexit aside, sustainability concerns have made their way inexorably up the news agenda and whether it’s Greta Thunberg or Extinction Rebellion, that news coverage is hitting home, and consumers are taking note. When consumers en masse start to embrace (or reject) something, repercussions for the grocery industry are never far behind, and so it is with sustainability. Let’s face it, environmental awareness has been with us for many years now, but the economic crisis which started a decade ago meant that, for many consumers, planetary concerns took a back seat to financial ones for a protracted period of time. However, 2018 and 2019 have been years where sustainability concerns have taken on a new level of urgency for swathes of consumers and, for many, they have become a major lifestyle consideration. Let’s examine two areas where sustainability concerns are having, or
are likely to have, an impact on grocery. Perhaps the most obvious is the area of plastics, packaging and recycling (or lack thereof). The Blue Planet effect has now been well documented and, largely as a result, for many consumers, plastic has become public enemy number one. In recent Moy Park research, 68% of consumers said that they worried about plastic and recycling at least quite a lot. As a result, it is no surprise that there has been a rush by retailers and foodservice operators to cut as much plastic from the supply chain as possible, and to try to ensure recyclability where full removal is not available. The second area is the surge in plant-based eating. Although only small numbers have cut out meat entirely – despite the hype, only 2% of the population are vegan, with an additional 4-5% vegetarian – research finds that around a third of consumers are actively trying to cut back on meat consumption2. Whilst that remains a minority, it is nonetheless a significant one - in a country of 64 million people, that equates to over 20 million consumers engaging in this type of behaviour. Whilst
TS FOODS LAUNCHES NEW FROZEN FOOD RANGE From left, Stephen McNeice, TS Foods Northern Ireland account manager; Jonathan McWhinney, packaged food buyer, Tesco NI; and Una Finnegan-Roberts, PA to the directors, TS Foods.
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hilled and frozen food producer TS Foods has launched a new branded range of frozen Breaded Chicken, gaining a listing in over 30 Tesco Northern Ireland stores. Using 100% whole chicken fillet, TS Foods Breaded Chicken features crisp and 16
tender mini fillets available in breadcrumb and Southern Fried varieties. It is the first range of products to be launched using TS Foods’ new brand identity, which highlights the family-run company’s 40-year heritage, underpinned by the strapline From our Family to Yours.
the single biggest driver for this is health, the sustainability implications of eating meat are increasingly at the forefront of any discussion on climate change. Moy Park research has found that 45% of consumers who are reducing their meat consumption say that sustainability concerns are one of the reasons for doing so, and a quarter of consumers say that sustainability is the key driver behind their meat reduction1. Whilst there is no doubt that sustainability issues have received a huge amount of publicity this year, there is no evidence that this is going to let up any time soon, and it is likely that consumer behaviour will continue to evolve, with sustainability an ever-more important factor in decision making. 56% of consumers already say that environmental credentials are at least somewhat likely to play a part in their venue selection when eating out3; expect numbers like this to rise in the months and years ahead. [Source: 1 – Moy Park research, October 2019; 2 – Moy Park research, January 2019; 3 – MCA Menu and Food Trends Report, June 2019]
“We have been producing a range of breaded chicken products for the foodservice sector for a number of years,” said Stephen McNeice, TS Foods Northern Ireland account manager. “Based on consumer research and existing product knowledge, we felt we could translate our products to a consumer format for people to enjoy at home. “The result is a convenient, greatvalue, high-quality product which is suitable for a number of dining occasions. “So far, the reception has been fantastic, and we have a busy schedule of in-store tastings lined up over the next few months to continue to introduce people to the product.” Johnathan McWhinney, packaged food buyer for Tesco NI, said: “At Tesco NI, we place firm focus on supporting local producers. We have worked with TS Foods for 23 years as they already provide us with brands including TS Foods Stuffings, Tony’s Chippy and Ann’s Kitchen as well as a number of own label products for the Tesco brand.”
FOOD & DRINK NEWS
BOOST DRINKS ENTERS THE COLA MARKET D
emand for energy flavours in Northern Ireland, and the popularity of the Cola flavour, has driven leading drinks company Boost to launch an Energy Cola 250ml can variant exclusively into the local market. Market research highlights that consumer demand for energy flavours is growing by 27% YOY* and Cola is the number one flavour in the soft drink category** leading Northern Ireland’s best-selling soft drink* Boost to extend the market for high-quality, great-tasting flavoured energy drinks with new Boost Cola. “We are continuously investing in new product development to ensure our retailers and consumers are offered a wide range of high-quality energy drinks,” said Amy Ankrah, trade marketing manager at Boost. “We’ve been watching market trends closely and listening to feedback on our products and introducing Boost Cola exclusively to the Northern Ireland market was a very easy decision to make. “Cola is undeniably the soft drink category’s favourite flavour and this, paired with a huge demand in tasty energy flavours, meant Boost Cola was born.
Northern Ireland Instagram personality Gerry Laverty has joined forces with leading energy drinks company Boost to announce the launch of its new flavour – Energy Cola.
“The Northern Ireland retailers are very important to us and we find they are so passionate about our drinks so we can’t wait to provide this exclusive product to them.” Boost’s supporting marketing campaign will include a Provincewide sampling campaign along with
FINSBURY AND DIAGEO LAUNCH NEW GUINNESS RANGE
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insbury Food Group has extended its partnership with Diageo, securing the licence to produce a Guinness cake for UK supermarkets, available in Asda from October. The cake manufacturer and drinks producer began working together in 2018, bringing a range of Baileys cakes to the category for the first time. The adults-only Guinness cake features the iconic taste of the stout running through a deep-flavoured, fourlayer, indulgent chocolate cake, finished with cream cheese frosting. “Last year we spotted a gap in the market for a range of alcoholic, adult-only cakes that launched to such success that we’re already adding new formats and flavours,” said Jack CookBroussine, brand manager for Finsbury Food Group. “Diageo has some of the most iconic brands on the market that lend themselves perfectly to food, especially cake and give us the opportunity to present shoppers with something completely new and exciting.” Declan Hassett, senior licensing manager at Diageo, said: “We know that the roasted, smoky notes of Guinness work incredibly well with chocolate and we wanted to bring this to life with one of the best cake manufacturers.” 18
advertising across TV, digital and outdoor media platforms. * Source: IRI Marketplace Data Symbols and Independents 52 weeks unit and value sales to 19th May 2019 ** Source: IRI Marketplace Data Symbols and Independents 52 weeks unit and value sales to 27th January 2019
AWARDS SUCCESS FOR LOCAL PLANTBASED PRODUCTS
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ood-to-go firm DELI LITES Ireland has triumphed at the Lunch! Show’s Innovation Challenge Awards in London, picking up awards for its Guilt Free Doner Kebab and Coconut Mocchaccino Breakfast-on-the-Go. The Warrenpoint-based company competed against 110 new products to be recognised with the two coveted Innovation Challenge Awards. Judges hailed the guilt-free kebab as an ‘innovative and great tasting solution to a typically unhealthy indulgence’, while the Breakfast on the Go Mocchaccino was described as the ‘perfect option for time-poor commuters, as well as the Gen Z population’. DELI LITES produces more than 20 million products every year, including gourmet sandwiches, nutritious salad bowls, hot sandwiches and bakery treats.
FOOD FORCE IRELAND
STRENTHENING RELATIONSHIPS BETWEEN RETAILERS & SUPPLIERS FOOD FORCE IRELAND TRADING CONTROLLER DEBRA JOHNSTON REFLECTS ON THE BUYING GROUP’S TRADE DAY HELD AT THE CULLODEN ESTATE AND SPA ON SEPTEMBER 24
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his was our biggest trade day yet with 79 stands and the majority of our members in attendance. The day kicked off with lunch for almost 300, made up of suppliers and members. Our annual Food Force Ireland Supplier of the Year Awards were presented to winning suppliers. These awards have become highly coveted by our suppliers and, as they are voted for by the members, they have real sense of achievement for the winners. We added a new category this year, Licensed Supplier of the Year, to reflect the importance of this category within our business. We had quite a few new suppliers at the event who were well received by the members, who are constantly looking for new ideas and products to keep them at the cutting edge of independent retailing. I never for one moment thought we would top last year’s deals on the day orders but I’m very happy to report we far exceeded the £1m achieved last year. No mean feat in current trading times but a credit to the strength
Kerry Maxwell, Hovis Ireland (Account Manager of the Year) is pictured with Debra Johnston, trading controller of Food Force Ireland at this year’s Direct Trade Supplier Day.
and business acumen of my retailers taking advantage of very strong deals from our suppliers. A win-win for all. Suppliers invest time in the day but walk away with great orders and super engagement with the retailers. This year suppliers had lots of prizes, games and competitions on their stands and all had a great day’s fun with relationships strengthened further. This year we had a new initiative
which saw a team from the Simon Community attend the day and take away three van loads of merchandise at the end of the day. Suppliers were invited to donate excess stock from their stands to this very worthy charity which helps the homeless. Food Force Ireland was very pleased to be able to help. This was our first trade day with our new chairman at the helm. Jonathan Crawford has taken over from Henry Emerson, who retired earlier this year after 26 magnificent years at the helm. He, along with Alastair Smyth, were the founding fathers of FFI and Henry has guided us through many challenges and has been the most inspiring and supportive ‘boss’ I have ever worked with. I am going to miss him and his calming ways and want to publicly thank him for his support through my years at FFI. I have worked very closely with Jonathan over the years in his role as a board member and financial director and feel excited for our future with his forward-thinking vision.
FOOD FORCE IRELAND SUPPLIERS OF THE YEAR 2019 ACCOUNT MANAGER OF THE YEAR KERRY MAXWELL OF HOVIS IRELAND Proud father Billy Thompson and Kerry Maxwell, Hovis Ireland, with Debra Johnston, trading controller of Food Force Ireland. >>
FOOD FORCE IRELAND
SPECIAL RECOGNITION AWARD
BREAD & CAKE SUPPLIER OF THE YEAR
DERRICK MURPHY OF BRITVIC NI
HOVIS IRELAND
Derrick Murphy, Britvic NI, and Jonathan Crawford, chairman of Food Force Ireland.
SOFT DRINKS SUPPLIER OF THE YEAR BRITVIC
Brendan Wilson, Britvic, and Dermot Donaghy, FFI director.
Kerry Maxwell, Hovis Ireland, and Ian Shaw, FFI director.
AMBIENT & NON-FOOD SUPPLIER OF THE YEAR TAYTO
Alan Crossen, Tayto and Gavin Emerson, FFI director.
CHILLED SUPPLIER OF THE YEAR
LICENSED SUPPLIER OF THE YEAR
KERRY FOODS
PHILIP RUSSELL
Tim Gault, Kerry Foods, and Finlay Robinson, FFI director.
Rhonda Simpson, Philip Russell, and Aidan McAnerney, FFI director.
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FOOD FORCE IRELAND
NATURO LAUNCHES DRY DOG FOOD RANGE
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Colin Ferguson and Brian Ogle (Mackle Petfoods) and Chris Molloy and Rachel Hayward (Carlisles Fresh Foods).
ackle Petfoods was excited to announce the launch of its 100% natural, Naturo dry food range at the Food Force Ireland Trade Show. Naturo Grain Free dry food perfectly complements its evergrowing natural wet food, with Naturo now offering a complete meal for dogs. Made with 50% high quality meat, Naturo dry food is fully traceable from farm to bowl, with no artificial colours, flavours or preservatives. Available in a 2kg resealable pack and competitively priced, it’s sure to be a popular choice for pet parents across the country – see www.naturopetfoods.com.
Zara Campbell, Trevor Magowan, Maria Losty and Denise Moore (Valeo Foods).
Tim Gault, Brian McErlain, Colleen Donnelly, Gary Gillespie, Conleith Gilligan and Patrick Donaghy (Kerry Foods).
Philip Morrow (PRM Group) and Aidan McAnerney (McAnerneys).
Mairead Catterson, Emma Haughian, Nina Doyle and Susan Winder (United Wines).
Tony Gildernew (Central Stores Newtownhamilton) and Nigel Morton and Des Jackson (Northern Snack Foods).
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FOOD FORCE IRELAND
Jagdeep Bains and James Widdowson (Point Four).
Marissa Quinn and Daniel Grimley (Emersons) and Patrick Morgan (Proximo).
Liesa Johnston (Ballyeamon Eggs), Wendy Doherty (Whitehouse Retail Group) and Niall Delargy (Ballyeamon Eggs).
Bryan Sterling (Holywood Partnership) and Gavin Emerson (Emersons).
Noel McAvoy (Williamsons Nisa Local), Tiarna McKenna (CocaCola Hellenic) and Conor Owens (Williamsons Nisa Local).
Alan Lowry (Glanbia) and Linas Slabinskas (McSwiggans).
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ADVERTORIAL
FOREST FEAST BRINGS NEW FESTIVE FRUIT AND NUT MIXES TO MARKET
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ealthy snack brand, Forest Feast, has crafted two new mixes, Festive Stuffing Mix and Gingerbread Latte Fruit & Nut, to add to their Christmas collection. The two new products join the established line-up of festive favourites from Forest Feast which include natural fruit and nut mixes, nuts in shells, and other sweet and savoury combinations and are available in stores across Northern Ireland from mid-November. This innovative range is hand-crafted at Forest Feast’s headquarters in Portadown, where products are uniquely roasted by air and flavoured in-house, resulting in the most authentic tastes and alternative healthy snacks. Christmas has always been a time of celebration and enjoying good food with friends and family, so it comes as no surprise that 55% of shoppers* look for innovative and new products to add something different to their annual festive celebrations. With 23% of all consumers** keen to spend more on dried fruit and nuts during December than any other time in the year – these new products are perfectly positioned to support retailers at this key sales moment. Bronagh Clarke, marketing director at Forest Feast, said: “Innovation is at the heart of our business. We are a team who love to explore the world, looking for the best ingredients and inspiration for new recipes and snacks. We take this inspiration back home and pour it into our world-leading new product 24
development. This allows us to react quickly and creatively to new trends and opportunities, equipping retailers with the perfect solutions to meet consumer demands in this rapidly-growing and profitable sector. “Snacking culture has experienced a boom in recent years with 66% of adults now snacking at least once a day *** and at Christmas, nearly three quarters of consumers are willing to spend more money on groceries creating significant demand for an even-more diverse luxury product range. “Since the business was founded by Michael and Lorraine Hall more than 20 years ago, we’ve made it our mission to create delicious snacks that
“SNACKING CULTURE HAS EXPERIENCED A BOOM IN RECENT YEARS WITH 66% OF ADULTS NOW SNACKING AT LEAST ONCE A DAY *** AND, AT CHRISTMAS, NEARLY THREE QUARTERS OF CONSUMERS ARE WILLING TO SPEND MORE MONEY ON GROCERIES, CREATING SIGNIFICANT DEMAND FOR AN EVEN-MORE DIVERSE LUXURY PRODUCT RANGE.” Bronagh Clarke, marketing director at Forest Feast
fulfil consumers’ nutritional needs but also provide the permissible indulgence consumers seek. We see ourselves as the partner for natural snacking moments and with Christmas being one of the most indulgent times of year, we want to meet this need.” The latest additions to the limited-edition Christmas range are inspired by traditional festive flavours and will launch with a support campaign including PR, digital, and consumer sampling this November: • The Festive Stuffing Mix is a mixture of roasted and salted peanuts, almonds, hazelnuts, pecans and macadamia nuts with Christmas stuffing coated almonds and basil and balsamic cashews. • The Gingerbread Latte Fruit & Nut Mix is perfect for coffee lovers with a mix of gingerbread latte white chocolate hazelnuts, dried cranberries, vanilla peanuts and cacao & vanilla cashews with white chocolate cranberries and toasted pecans. The Festive Stuffing Mix and Gingerbread Latte Fruit and Nut Mix are available in 150g bags retailing at £2.50 and are available nationwide from midNovember. *Source: IGD ShopperVista Nov 17 ** Source: IGD ShopperVista, November 2018 ***Source: Mintel Consumer Snacking UK: March 2019
For more information contact Paul Ryan, Forest Feast national account manager (Ireland) at paulryan@forestfeast.com.
My Life in the Grocery Trade JOHN FARRAND, MANAGING DIRECTOR, GUILD OF FINE FOOD
WHAT IS YOUR CURRENT ROLE? As an organisation we bring together those who make wonderful food and those selling wonderful food. We do that through the pages of our magazine, Fine Food Digest, through Great Taste and the World Cheese Awards, through our retail training programmes and through exhibitions and events. BRIEFLY OUTLINE YOUR EMPLOYMENT HISTORY TO DATE Aside from endless holiday jobs on farms and in bars, I was involved in a logistics and distribution business in the capital after graduating from Wye College, University of London. I did nine years with this rapidly-growing enterprise and learnt a hell of a lot about running people and running a business. We sold Burnham International to a venture capital-backed management buy-in company: a yearlong lesson in M&A for me. WHEN DID YOU TAKE UP THIS POST? I joined our family business in 2002 and took up the position of managing director in 2013. WHAT DOES YOUR ROLE INVOLVE? Without sounding flippant, I can be loading a van one day, running a tea judging day the next and then sitting on a panel discussion with the head of food and restaurants of Selfridges the day
BRIEFLY OUTLINE A TYPICAL DAY There isn’t one. WHAT HAS BEEN THE PROUDEST MOMENT OF YOUR CAREER TO DATE? Delivering the World Cheese Awards in 2016 in what is the undisputed culinary capital of the world: San Sebastian. 250 judges and 3,000 cheeses from across the world in a bonkers 72 hours. So much love, business and celebration.
after. Essentially my role is to oversee the (too) many activities our small team takes on. WHAT ARE THE BEST/WORST PARTS OF YOUR JOB? Hanging out with people in our trade who absolutely respect the food they make and sell. Folk who understand food and drink, made with personality, with simple, quality ingredients are usually great company. I enjoy that. Worst: people and businesses which jump on the speciality food and drink bandwagon for the wrong reasons. They think it’s cool and they think they can launch and sell a business for millions in a short period of time. They don’t share my values.
WHAT IS THE BEST THING ABOUT BEING INVOLVED WITH THE LOCAL RETAIL INDUSTRY? It’s refreshing not to be chasing the corporate pound. For me it is so much more satisfying for local people to spend money in independently-owned, local shops. That pound spent does so much more good than anything that disappears into the City of London. WHAT DO YOU LIKE TO DO TO UNWIND AWAY FROM WORK? By hanging out with or enjoying great food, wine and people. But that sounds like my day job. TELL US SOMETHING ABOUT YOURSELF THAT NOT MANY PEOPLE MAY KNOW I am a Grand Master of the little-known way of life-cum-martial art, Wing Chu.
VEGETARIAN & FLEXITARIAN
UK OVERTAKES GERMANY AS WORLD LEADER FOR VEGAN FOOD LAUNCHES
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K vegan new product development (NPD) is flourishing, so much so that - according to Mintel Global New Products Database (GNPD) - in 2018, the UK was the nation with the highest number of new vegan food products launched, toppling Germany from its number one spot. Growing well, 16% of food products launched in the UK in 2018 had a vegan/ no animal ingredients-claim, doubling from just 8% in 2015. A mature and saturated market, Germany has seen wilting numbers of vegan food NPD; the total percentage share of food launches which were classified as vegan fell from 15% in 2017 to 13% in 2018. Overall, 9% of food products launched in Europe in 2018 had a vegan/ no animal ingredients-claim, doubling from 5% in 2015. A total of 34% of British meat eaters reduced their meat consumption in the
six months to July 2018 following a flexitarian approach, up from 28% who had done so in 2017. Digesting the facts, 31% of British consumers say recent news articles make a convincing argument for giving up meat. Milking the trend, sales of non-dairy milk grew 9.4% from £202m in 2016 to £221m in 2017. Meanwhile, 9% of Brits drank plant-based milk in the three months to February 2018, rising to 27% of consumers aged 25-34. Finally, it may be all the rage with celebrities, but today, 39% of British diners say that vegan meals are boring, while 41% say they are overpriced. Around 9% of British diners would like to see more vegan items on the menu. “For a number of years Germany led the world for launches of vegan products,” said Edward Bergen, global food and drinks analyst at Mintel. “However, 2018 saw the UK take the
helm. Germany has certainly plateaued, likely driven by a flooded market with little room to grow further. “The UK, by contrast, has seen a huge promotion of vegan restaurants and new ranges. The most poignant of these is the expansion of supermarket ownlabel ranges in mainstream stores, with dedicated vegan ranges. “Additional space is also being freed up by UK supermarkets in the on-the-go aisles and small format stores, to help promote vegan options and make it easier for meat-eating consumers to try these new concepts out. “Meanwhile, initiatives like ‘Veganuary’ and ‘meat-less Monday’ allow consumers to flirt with veganism without the long-term commitment. As more people reduce their meat intake, they experiment with more plant-based dishes catering for their flexitarian lifestyles – whether at home, on-the-go or in restaurants.”
QUORN TARGETS CHILLED VEGAN NPD AS IT EXPANDS ITS POPULAR MEAT-FREE CHICKEN OFFERING
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uorn, the UK’s leading meat free brand*, is targeting the midweek meal occasion with two new vegan chilled products, Spicy Tortilla Escalopes (220g) and Crunchy Tex-Mex Nuggets (200g). The two new tasty offerings add to Quorn’s already impressive meatfree chicken range, which includes favourites such as Crispy Nuggets, Pieces and Chicktastic Burgers. The move comes as chilled is confirmed to be the fastest-growing sector of the UK’s £417m* meat-free market, growing at more than 30% y-o-y*, with category space allocated to chilled meat-free products up 40% on last year*. “As more than half of all UK consumers (52%**) are now reducing their meat consumption, and awareness about the environmental consequences of people’s dietary choices at its highest ever level, we’re introducing two high on flavour, low on calorie products
that are a healthy source of protein, better for the planet and ideal as a midweek snack or centrepiece for a main meal,” said Alex Glen, UK marketing director at Quorn Foods. A twist on best-selling Quorn Crispy Nuggets, and at just 200 calories per portion, Crunchy Tex-Mex Nuggets are coated in breadcrumb made with quinoa, oats, barley and linseed. The RRP is £3.00. Quorn Spicy Tortilla Escalopes (RRP £3.25) are high in fibre, low in saturated fat and contain no soy, with less than 250 calories per serving. The Crunchy Tex-Mex Nuggets and Spicy Tortilla Escalopes are available now, with listings confirmed in Tesco Northern Ireland. Approved by the Vegan and Vegetarian Society, both Tex-Mex and Escalopes feature the Totally Vegan Trademark logo.
* IRI 20/07/2019 & Kantar Worldpanel 14/07/2019 ** YouGov December 2018 data % of population actively reducing their meat intake
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VEGETARIAN & FLEXITARIAN
CLOUGHBANE FARM LAUNCHES PLANT-BASED MEAL RANGE
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loughbane Farm set in the heart of Co Tyrone, has launched a range of plant-based meals following an investment of over £200,000. The vegetarian selection, which includes casserole, lasagne and pasta bake, is now available in stores across the province. It also includes two dishes suitable for vegan diets. Cloughbane are renowned for producing a range of premium ready meals, providing customers with good, honest family food, using only the best ingredients. Cloughbane provide a true farm to fork experience, starting from humble beginnings at a local farmers’ market to the thriving ready meal business today, which is still based on the Robinson Family Farm in Pomeroy; it truly is a Taste You Can Trust. The core Cloughbane range includes pastry pies such as Chicken Ham & Leek, Savoury Mince and Steak Onion & Mushroom and a range of ready meals, such as Lasagne, Cottage Pie and the famous Chicken & Broccoli Bake. This new range of vegetarian and vegan
offerings complement the core Cloughbane range, allowing everyone to enjoy a Cloughbane favourite. One of the products has already won an industry award, with Spicy Lentil & Root Vegetable Casserole picking up Best New Product from a Small Company at the Northern Ireland Food and Drink Awards. Lorna Robinson, managing director, Cloughbane Farm explains what led the company to develop its first meat free products: “Consumer habits are evolving, and the past 12 months have seen a surge in demand for plant-based meal options. The emergence of the flexitarian diet also means that these products no longer appeal exclusively to people who follow a vegetarian or vegan diet – they have mass market appeal.
“The Cloughbane Veggi range includes lots of family favourites which are low in fat and sugar, as well as options which are gluten and dairy free. As with all our prepared meals, we have developed these products on our farm using fresh, quality ingredients.” “The span of what we now offer means that everyone in the family can enjoy the taste and convenience of Cloughbane Farm products. Innovation is constant at Cloughbane Farm and we’re already looking forward to seeing how the Cloughbane Veggi range develops. With options for vegan and vegetarian diets, introducing Cloughbane Veggi means even more choice for our customers in stores across Northern Ireland.” For more information on the range available from Cloughbane, call 028 8775 8246 or email info@cloughbanefarm.com.
VEGETARIAN & FLEXITARIAN
DENNY EXPANDS ITS CHOICE ‘MEET MEAT FREE’ • DENNY ANNOUNCES SIGNIFICANT INNOVATION AS IT EXPANDS INTO MEAT FREE MARKET WITH NEW RANGE – DENNY MEAT FREE • NEW RANGE CONSISTS OF FOUR PRODUCTS: SAUSAGES, BURGERS, MEATBALLS & MINCE • NEW RANGE WILL BE LAUNCHED NATIONWIDE IN JANUARY 2020
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onsumer habits are constantly evolving and 2019 saw an evident shift in the grocery industry as more and more people look for meatfree alternatives to add to their weekly meal plans. There is a clear trend among Irish consumers who are consuming less meat in their daily routine for a myriad of reasons. Whether that’s for ethical, health or environmental reasons, among others, the chilled meat free category has increased by 105% year on year. As experts in meat for 200 years, Denny has always been at the forefront of recognising emerging trends in the industry and re-imagining products to cater for the needs of its customers across
“AT DENNY, WE ARE REALLY EXCITED TO LAUNCH THE NEW DENNY MEAT FREE RANGE TO THE NORTHERN IRELAND MARKET. THE RANGE HAS BEEN IN DEVELOPMENT FOR THE PAST FEW YEARS TO ENSURE THE PRODUCTS ARE OF THE HIGHEST STANDARD THAT DENNY CUSTOMERS KNOW AND EXPECT.”
trolleys. The products also deliver on health credentials with the full range being high in protein and lower in fat. Denny was established in 1820 and has since become one of Northern Ireland’s best loved brands. While the brand’s heritage has established trust and loyalty among customers for decades, Denny continues to innovate and expand its range to ensure it is always catering to customers’ changing needs. Customers trust Denny to consistently offer high quality products that deliver on taste every time.
Nicola Weldon, Category & Marketing Director Kerry Foods
the country. Denny is now embracing the opportunity to expand the range with one of the most significant innovation launches for the brand in recent years. Denny is ready to meet the demands of these customers looking for great-tasting alternatives with the release of its delicious new Denny Meat Free Range. The new Denny Meat Free range is made up of four products: sausages, burgers, meatballs and mince. The four products have been developed with soya protein, coconut oil and the famous
Henry Denny signature seasoning, ensuring that the range delivers on the great and delicious taste of Denny. The range will appeal to a new wave of shoppers, as well as existing consumers looking to add something new to their
Speaking about the new range, Nicola Weldon, category & marketing director, said: ‘At Denny, we are really excited to launch the new Denny Meat Free range to the Northern Ireland market. The range has been in development for the past few years to ensure the products are of the highest standard that Denny customers know and expect. The Denny Meat Free sausages, burgers, meatballs and mince offer customers a delicious alternative that can be easily prepared and enjoyed by all the family. We are really excited for everyone to try the new range and hope that they enjoy them as much as we do.’ The new Denny Meat Free range will be nationally distributed from January. Prices will range from £2.50-£2.75 (RRP) 29
PROFILE
WEALTH OF KNOWLEDGE AND OUTSTANDING SERVICE DRIVE NEW PARTNERSHIP BETWEEN KÄRCHER CENTER BELFAST AND THE CREIGHTONS RETAIL GROUP IN BELFAST KÄRCHER CENTER BELFAST HAS CONTINUED ITS PATH OF SUCCESS IN THE FMCG RETAIL INDUSTRY, ADDING THE AWARD-WINNING RETAIL GROUP TO ITS CLIENT LIST From left, Andrew Porter, Creightons Group manager, and Stephen Anderson, Kärcher Center Belfast general manager.
PRODUCT OVERVIEW: BR 35/12 C BP WALK-BEHIND SCRUBBER DRYER The Kärcher BR 35/12 C Bp Lithium-Ion Battery Powered Scrubber Dryer is highly manoeuvrable due to its 200° rotatable head. Using Kärcher’s Kart technology, this feature allows for user-friendly and easily maintained cleaning, making it a highly professional and efficient tool for cleaning narrow areas and cluttered surfaces. This product can also clean in reverse, making it ideal for small to medium-sized retail environments. It also features a new lithium-ion battery, with an onboard charger that takes a charge time of up to three hours and a run time of up to two hours. It is 35% lighter than the other devices in this unit class, facilitating transport for everyone in the workplace and features a vacuum function to lift small debris. You can outright purchase this product from £1995.00 plus VAT or lease it from £1.85 per day. 30
Kärcher Center Belfast’s floor care specialist Neil Black provides training to a Creightons of Balmoral staff member for the Kärcher Br 35/12 C Bp Scrubber Dryer.
PROFILE PRODUCT OVERVIEW: KÄRCHER BR 45/22 C BP WALK BEHIND SCRUBBER DRYER The Kärcher BR 45/22 C Bp Pack lithium-ion scrubber drier is the ideal choice for medium to large retail environments. Equipped with a roller brush head with KART technology (Kärcher Advanced Response Technology) that is rotatable by 200 degrees in both directions and has a large working width, it is exceptionally manoeuvrable and therefore ideally suited to busy environments, such as medium to large retail settings. At the same time, the positioning of the brush ensures an increase in the area performance and a consistent cleaning result. Our built-in, high-power lithiumion batteries offer a lifetime up to three times longer than that of conventional lead batteries with a charge time of up to three hours and a run time of up to two hours. Using the innovative eco!efficiency mode can reduce the operating noise by around 40%, and the optional HEPA filter filters the exhaust air from the dirty water, allowing you to work effectively in deli counters. You can outright purchase this product for £2950.00 plus VAT or lease it from £2.49 per day.
A Creightons of Balmoral staff member uses the Kärcher KM 70/20 C Push Sweeper.
A Creightons of Balmoral staff member uses the Kärcher Br 45/22 C Bp Scrubber Dryer.
PRODUCT OVERVIEW: KÄRCHER KM 70/20 WALK BEHIND PUSH SWEEPER The Kärcher KM 70/20 walk behind sweeper is a high-value push sweeper with professional build-quality and a range of industrial-grade features. Sweeping 7 x faster than a conventional broom, the 70/20 dramatically reduces dust and guarantees consistent, thorough results, featuring an adjustable side brush for cleaning right up to kerb edges making it ideal for cleaning paths, halls and warehouses quickly and efficiently. The 20-litre hopper is very easy to empty, and both primary and side brushes are fully adjustable to suit different surfaces. The machine folds flat for secure storage. You can outright purchase this product for £420.00 plus VAT, and it is also available with a twin front side brush configuration.
SERVICE, PURCHASE CONTRACTS, AND SITE DEMONSTRATIONS: All leasing prices listed above include a service package, which can be added to outright purchases for an additional cost. If you would like to see the products mentioned above or any of the Kärcher range for no charge, please do not hesitate to call 028 90667333 or email info@karcher-center-craigmore.co.uk. Training is provided as standard with any Kärcher professional equipment.
TESTIMONIAL FROM ANDREW PORTER OF CREIGHTONS HOW DID YOU FIND OUT ABOUT KÄRCHER BELFAST?
We subscribe to the Ulster Grocer, and we had seen the work carried out with Andrew Davis, another SPAR owner, and the work with the Old Bushmills Distillery which is why we approached Stephen Anderson at Kärcher Center Belfast. There has been only good feedback and, with them being so close to one of our three stores, it just made sense. Also, their state-of-the-art showroom on Boucher Crescent gave me great peace of mind that we are making the right decision to change as everything is of an extremely high standard. IN YOUR OWN WORDS, WHAT ARE THE ADVANTAGES OF USING KÄRCHER EQUIPMENT?
The Kärcher name is massive. With it being a global brand, we knew they were high-quality products, but we didn’t think they were here in Belfast until we saw the Ulster Grocer. Floorcare was our primary concern, and Kärcher Center Belfast specialise in that area so immediately I knew we were in good hands. The BR 35/12 C Bp is an excellent floor scrubber that is highly manoeuvrable, making it perfect for all three sites because they are so busy. Furthermore, the fact that it has a lithium-ion battery means that there is no cable which will prevent trips or falls. The Br 45/22 C Bp is a bigger, slightly more efficient scrubber dryer compared to the Br 35/12 C Bp which is what made it perfect for the site at Balmoral which is the largest of the three sites. The KM
70/20 push behind sweeper that we bought for the shopfront and forecourt areas is superb value for money, and it is extremely userfriendly so all of the staff can use it and it does an excellent job. Overall, the Kärcher equipment is second to none, and the results I have seen from the free site demonstration had me sold. WHY WAS THE SERVICE PACKAGE APPEALING TO YOU?
The service package was appealing to us because of the extra peace of mind that it offers across all three sites. We strive for excellence in everything that we do which has been a big ingredient in the success recipe that we have used so far. Having the service package means that we can maintain our new equipment as it includes three free services as standard on equipment that has been tried and tested in the industry, which in turn allows us to maintain the excellent standard of cleanliness and hygiene across all of Creighton’s sites. WOULD YOU RECOMMEND KÄRCHER CENTER BELFAST TO OTHER RETAILERS?
Yes, I most definitely would; my experience with Kärcher Center Belfast has been superb. Stephen and Neil have over 30 years of experience combined working with the Kärcher equipment, and this wealth of knowledge and outstanding service is second to none. I am looking forward to a great partnership with the team, and I would urge anyone who is seeking to improve their cleaning solutions to give Stephen a call.
If you have any further enquiries, please call Stephen Anderson - 028 90667333.
Kärcher Center Belfast, 1-2 Windsor Business Park, Boucher Place, Belfast, BT12 6HT. T: +44 28 90667 333 • E: info@karcher-center-craigmore.co.uk W: www.karchercenterbelfast.co.uk 31
AGRI-FOOD NEWS
LMC MARKS 20 YEARS OF SCHOOL COOKERY DEMONSTRATIONS
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ivestock and Meat Commission for Northern Ireland (LMC) has been helping to educate approximately 100,000 young people by providing beef and lamb cookery demonstrations to post-primary schools across the province since 1999. The initiative, which evolved out of a conference hosted for Home Economics teachers in collaboration with ABP in 1998, was established to help educate pupils on the importance of consuming beef and lamb as part of a healthy diet and how to cook with them. The demonstrations have steadily grown from only a dozen schools in the first year to 350 between September 2018 and March 2019, reaching over 7,000 school pupils. In 2016, LMC’s Northern Ireland Beef and Lamb Farm Quality Assurance Scheme (NIBL FQAS) was added to the GCSE and A Level Food and Nutrition and Nutrition and Food Science syllabuses;
From left, back row, Liam McCarthy, ABP; David Brown, UFU; Colin Smith, LMC; and George Mullan, ABP; and, front row, Gerard McGivern, LMC; Heather Kettyle, Enniskillen Royal Grammar School; and Ian Stevenson, Cherrie Kenny and Lauren Hyde, LMC.
allowing pupils to learn about the key pillars of NIBL FQAS and how their food is produced from farm to fork. LMC also began hosting Red Meat Skills workshops in 2018 for Food and Nutrition teachers to develop their skills
and confidence when working with beef and lamb in the classroom and, in 2019, launched a Meat4Schools scheme aiming to make beef and lamb more accessible for those studying food-related subjects.
SOIL ASSOCIATION OPENS BREXIT READINESS HELPLINE FOR ORGANIC FARMERS T he Soil Association has launched a Brexit readiness support service to help organic businesses prepare for a no-deal Brexit on October 31. The service consists of a Brexit support phone line, email address and online chat system, while a number of webinars will also be run with experts from the Soil Association. The dedicated team will help answer questions and provide up-to-date information to the sector. A new Brexit support web page has also been launched, including key information and requirements needed in order for the organic sector to prepare for Brexit.
Currently, in the event of no-deal, UK organic producers will not be able to export to the EU unless certified by an EU-approved organic control body. Soil Association Certification and other UK certification bodies are unable to officially apply for this status until the UK has left the EU, and any break in recognition would mean organic exports from the UK to the EU would effectively be blocked. For more information, visit www.soilassociation.org/ brexitforbusiness, email Brexitsupport@soilassociation.org or call 0333 4141451.
BARCLAYS LAUNCHES BREXIT CLINICS FOR FARMERS AND MANUFACTURING CLIENTS
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arclays is hosting an additional 100 Brexit clinics throughout October and November to provide support to customers amid ongoing uncertainty. The bank will focus on agriculture and manufacturing clients with the first wave of clinics, which will be hosted across the UK in local community spaces, bank branches and Eagle Labs, the bank’s co-working innovation spaces. To help tackle the uncertainty, Barclays will also be launching a report at the clinics to showcase some of the most diverse
rural businesses across the UK. The bank’s network of 1,500 relationship managers and industry specialists will host the clinics, with agricultural managers focusing on topics like trading relationships, the future of subsidy payments, agricultural policy, migrant labour, and exporting. Over a thousand SMEs attended the first 100 clinics in March as Barclays announced a package of support including on-theground relationship support and a £14bn lending fund.
AGRI-FOOD NEWS
POTATO INDUSTRY CRYING OUT FOR A DRY AUTUMN BY RICHARD HALLERON
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round conditions in most of Northern Ireland’s potato fields are akin to what one might expect at the beginning of December, not the beginning of October, according to Wilson’s Country Managing Director Lewis Cunningham. “It’s been a stop-start harvest up to this point,” he said. “The recent rain and the promise of more to come with the threat of hurricane Lorenzo is making life very difficult for growers at the present time. We need a dry autumn across Europe, otherwise the 2019 potato harvest could quickly become a major challenge.” Adding to Cunningham’s concerns is the fact that some main-crop potato fields were sown out late this year. “There then followed a very cold June, which hampered growth significantly,” he said. Cunningham pointed out the vagaries of Northern Ireland’s weather are the main challenge faced by growers year-in, year-out. “Perversely, we are seeing some early crops of the variety Maris Piper coming out of the ground with skin defects,” he said. “This is a condition that we would only expect to see developing in the wake of a very dry growing season. “But this was hardly the case in 2019.
From left, Stuart Meredith, agronomist, and Lewis Cunningham, managing director, assess a sodden crop of Piper seed potatoes near Moira in Co Down.
The likelihood is that the overall potato yields could be well down in Northern Ireland, year on year, as wet or flooded areas may not be lifted. Meanwhile, the unfavourable weather conditions will
RHI FINANCIAL HARDSHIP APPOINTMENT WELCOMED U
lster Farmers’ Union says the appointment of an independent figure to review RHI hardship is long overdue and recognition of the specific hardship facing Northern Ireland as a result of the RHI tariff cuts is crucial. UFU has also urged, as the review is specific to RHI and NI, it should not have any bearing on other schemes. The comment follows the Department for the Economy’s (DfE) appointment of Andrew Buglass to independently review RHI hardship as part of its response to a Call for Evidence considering the presence and nature of financial hardship. “In their response, the DfE addressed
some of the UFU’s concerns and reservations regarding the need for an independent industry expert to oversee and define the hardship,” said Victor Chestnutt, deputy president, UFU. “The appointment of energy expert Andrew Buglass, is a step forward but it is vital that Mr Buglass, who intends to report to the Department before the end of the year, fully grasps the nature of this case which has no ties to other schemes and relates only to Northern Ireland.” UFU is cautious about commenting further until the recommended approach to hardship is confirmed, as this will determine the level of support offered in cases where hardship is found.
have done little to improve crop quality.” Cunningham said it will take until at least the end of October before the market prospects for the potato sector can be accurately assessed.
UFU WELCOMES FREE ATM PLANS
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lster Farmers’ Union says the introduction of plans allowing communities with limited access to cash to request a free-to-use ATM is welcome news and will greatly benefit rural areas. “Rural communities have borne the brunt of bank and post office closures in recent years,” said Victor Chestnutt, deputy president, UFU. “This has been especially difficult as the use of cash amongst farmers and rural dwellers continues to be widespread.” Under the Community Access to Cash Delivery Fund, those who reside and work in deprived areas such as rural areas will be able to request the installation of an ATM, and can do so by emailing info@link.co.uk.
MARKETING NEWS
KINGSMILL RETURNS TO TV SCREENS WITH NEW £2M CAMPAIGN
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ingsmill has hit TV screens with a new campaign to support Kingsmill 50/50 Vitamin Boost, the most successful innovation in wrapped bread in the last 12 months. Under the Kingsmill Loaf’s Good campaign platform, the fun creative showcases Kingsmill 50/50 Vitamin Boost as The Bread with Super Baked In,
highlighting the seven vitamins and minerals in every slice. The campaign has two creative executions, one featuring a caped bread superhero flying out of the toaster, ready to kick-start the day while the other features our superhero flying into a delicious and perfectly dippy egg. The new campaign, produced by creative agency Recipe, hit TV screens on October 7, with a £2m budget across TV and digital. It will run for five weeks and follows a successful digital and outdoor campaign that has been driving awareness over the summer. Kingsmill 50/50, a delicious soft white bread with a 50/50 blend of white and wholemeal flours, is the number one brand in the healthier white segment, with a 61% share. Kingsmill 50/50 Vitamin Boost was the best performing innovation in wrapped bread in the last year. The newest addition to the Kingsmill family, launched in September 2018 embodies the concept of easy every
day health and helps families up their daily vitamin and mineral intake with a delicious and nutritious loaf. Just two slices of Kingsmill 50/50 Vitamin Boost provide 30% of the reference intake vitamin D, iron and niacin, 32% of B6, 40% of thiamin, 38% of the reference intake for calcium and 48% for folic acid. “After the success of the Loaf’s Good advert which debuted in 2018, we wanted to launch a second wave of activity to celebrate the goodness of our 50/50 Vitamin Boost loaf,” said Matthew Cullum, director of Marketing at Allied Bakeries. “Our slogan reflects a positive outlook on life and enhances the idea that it’s the simple pleasures in life that matter. Our Super Baked In creative builds on this light-hearted message and reflects the Kingsmill personality.”
HENDERSON GROUP LAUNCHES FESTIVE DEALS FOR RETAILERS
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PAR, EUROSPAR, ViVO, ViVOXTRA and ViVO Essentials retailers in Northern Ireland are on festive song this month, as Henderson’s annual 12 Deals of Christmas initiative returns for its fourth year. This year, the retailer will serenade its shoppers with details of each deal over the course of 12 weeks with a fully integrated digital and broadcast campaign. Week one, which kicked off on September 30, saw local ukulele group Belfast Ukulele Jam belt out the deal across TV screens with their tongues firmly in cheek. The ads have been developed with Belfast agency, Genesis, and will accompany a series of humourous content to be fed across all SPAR, EUROSPAR and VIVO branded social media over the next three months, in the run up to Christmas. The Group has invested £500,000 in this year’s 12 Deals of Christmas initiative, which was launched in 2016 as a way for their retailers to draw in Christmas shoppers with unprecedented deals, revealed as some of the biggest grocery brands each week. “The 12 Deals of Christmas initiative has become a huge success for retailers across the board, with most experiencing their biggest uplift in sales thanks to each promotion in that quarter in previous years,” said Paddy Doody, sales & marketing director, Henderson Group. “We have invested £2m in this campaign across four years as we know it works for our retailers who are providing a
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Bronagh Henderson, marketing manager at Henderson Group is pictured with Laura Matchett and Sean Hugh from the community ukulele players, Ukulele Belfast Jam who feature in the TV ad campaign for this year’s 12 Deals of Christmas initiative, set to lift sales and drive footfall for retailers in the lead up to Christmas. Also pictured is director of the commercial, Zak Razvi.
collective saving of up to £30 across festive essentials with all the deals combined*.” This year, the award-winning initiative will run through TV and radio advertising, PoS kits, digital media, outdoor and leaflet drops, as well as external signage. Each deal will be available, while stocks last, for one week in all participating SPAR, EUROSPAR, VIVO, VIVOXTRA and VIVO Essentials stores and supermarkets across Northern Ireland. * if every product is purchased at reduced price, compared to every product purchased at full price.
EXPORT NEWS
CLASSIC MINERAL WATER TO INVEST £3.7M AND TRIPLE WORKFORCE L urgan-based Classic Mineral Water is investing over £3.7m in its business to drive growth, with plans in place to triple its current workforce by creating 39 new jobs. The investment is aimed at increasing capacity and efficiency across the business, increasing sales from a current £2.5m to £10m over the next three to four years, and expanding its trade in Ireland and Great Britain. Invest Northern Ireland has offered £550,000 of support towards the capital investment. Specialising in flavoured water, tonics, plain water, lemonades and water coolers, the company was established in 1948 and is the oldest water bottling company in Ireland. It is the first company in Northern Ireland to achieve Mineral Water Status. “This investment will allow the company to build on fresh opportunities
From left, Liam Duffy, chief executive and owner of Classic Mineral Water, and John Hood, director of Food & Drink, Invest NI.
within the sector and capitalise on the growth of the bottled soft drink business across Ireland and Europe,” said John Hood, director of Food & Drink, Invest NI. “Along with creating 39 jobs, Classic Mineral Water is introducing new innovative technology to reduce costs and streamline production processes.
“As well as providing financial support, we have worked closely with the company, providing strategic advice and guidance. This access to leadership programmes, consultancy support and strategic advice ensures the company has the skills and knowledge to maximise this investment.”
CLOUGHBANE GAINS WHITE’S OATS TO SUPPLY LISTING WITH OCADO OVER 800 ALDI STORES IN GB P C
loughbane Farm has secured a new listing with Ocado for its Little Farm range, developed to meet the nutritional needs of growing children, and including Mince & Veggie Mash, Chicken & Veggie Lorna Robinson, managing director, is pictured with the Cloughbane Little Farm Mash, Mac & Cheese and range of meals. a Veggie Bake. Co Tyrone-based Cloughbane Farm has worked with Ocado since 2013 and currently supplies a selection of branded products across the chilled pre-prepared meal solution category including lasagne, cottage pie and fish pie. The business, which is based on the Robinson family farm in Pomeroy, now employs almost 50 people and has experienced 25% revenue growth since 2013. “Providing children with wholesome, nutritious meals is something I feel very passionately about - as a businesswoman but also as a grandmother,” said Lorna Robinson, managing director of Cloughbane Farm. “We are confident Ocado customers will love the range as much as we do.” Penina Kahtan, buying manager at Ocado, said: “We are thrilled to stock Cloughbane Little Farm meals as we know how much our customers value choice when it comes to choosing nutritious and convenient options for their children.”
orridge and oat cereal brand White’s Oats has gained a listing from Aldi in Great Britain for its Toasted Oats, Apple and Cinnamon Crunch product in over 800 stores. Based at Tandragee in Co Armagh, White’s has started supplying the product, in 500g packs, to Aldi in one of the biggest Danielle McBride, brand deals it has secured in Britain. manager of White’s Oats. The company, part of Fane Valley Group, has been milling oats, sourced mostly from Northern Ireland farmers, for 178 years. White’s, best known for its iconic White’s Speedicook Porridge Oats, is the market leader within Northern Ireland and a major supplier to retailers in Great Britain, the Republic of Ireland and other international markets. White’s Toasted Oats cereals rank within the top 10 selling granola and oat cluster products. White’s has been a supplier to Aldi in the Republic of Ireland for over 10 years and more recently started supplying porridge oats into Aldi GB. This most recent listing will strengthen White’s efforts in introducing new consumers to the brand outside of its domestic market. “Our partnership with Aldi has developed over the past decade resulting in significant growth and creating the opportunity to introduce our White’s brand to Aldi shoppers for the first time, via our award-winning Toasted Oats product,” said Danielle McBride, brand manager of White’s Oats. “This an exciting channel for us and we hope this will be the first of many new listings for White’s in Aldi GB.” 35
BUSINESS NEWS
FERRERO GROUP UNVEILS NEW PACKAGING GOAL IN CSR REPORT
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new commitment to make all packaging 100% reusable, recyclable or compostable by 2025 has been announced in the 10th Corporate Social Responsibility (CSR) Report of The Ferrero Group in line with its CSR strategy, Sharing values to create value. The new commitment on packaging further enhances the Ferrero approach to continuous improvement of its packaging footprint and fits into its strategy to minimise environmental impact, from raw materials to production plants and logistics along the entire value chain. Ferrero has signed the Ellen MacArthur Foundation’s New Plastics Economy Global Commitment and is sharing the Foundation’s vision of a circular economy for plastics, where plastics never become waste, and the need for action across the entire supply chain. In signing the New Plastics Economy Global Commitment, Ferrero wants to play an active role and also commits to eliminating problematic or unnecessary plastic packaging through redesign, innovation and new delivery models. “Ferrero has always taken a responsible approach to delivering high-quality product experiences that positively contribute to both today and tomorrow’s society,” said Giovanni Ferrero, executive chairman of the Ferrero Group. “This belief continues to drive us towards a responsible value chain by sourcing sustainably, producing sustainably and now by further strengthening our commitment to more sustainable packaging.” To achieve the new commitment, Ferrero will engage its entire group, suppliers and partners. Investments in R&D and Open Innovation, as well as working in partnerships, will drive the Ferrero strategy to eliminate unnecessary plastic packaging without compromising the quality and freshness of its products.
TETRA PAK WINS PRODUCT FOOTPRINTING AWARD AT CARBON TRUST SUMMIT
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etra Pak has been recognised for its industryleading work in the Product Footprinting category, at the Carbon Trust’s Annual Corporate Sustainability Summit in London. Tetra Pak was awarded for its role in reducing the carbon impact of a customer’s packaging. By switching to a partially plant-based material for both its Tetra Brik and Tetra Prisma carton packages, a 21% reduction in the carbon footprint of the packaging for the product was achieved. “We are committed to helping our customers minimise the environmental impacts of their packaging choices and we are thrilled this is being recognised through our award from Carbon Trust,” said Charles Brand, president of Tetra Pak Europe & Central Asia. “Our cartons are made predominantly from plant-based materials such as paperboard and plant-based polymers, which have a significantly lower carbon impact than alternative packaging options such as most bottles or cans. Plant-based materials can be replenished over time and, when grown and managed responsibly, positively contribute to reduced climate impact.”
FINANCIAL OUTSOURCING: MAKING IT WORK FOR YOUR RETAIL BUSINESS W
Stephen McConnell and Liam McMahon.
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ith more and more businesses choosing to outsource their financial requirements, such as accounting and payroll, the benefits of doing so are now clearer than ever. Retailers are offered the opportunity to save time, increase their profitability and reduce risk where they can by working with a professional advisory firm. This month we spoke to retailer Liam McMahon who owns two convenience stores in Belfast about financial outsourcing to Baker Tilly Mooney Moore and the advantages it brings to managing his diary, and the bottom line: “Outsourcing allows me to really concentrate on where my business needs me most. Directors need to wear many hats, so being able to rely on a firm like Baker Tilly Mooney Moore is a weight off the shoulders. Government legislation and HMRC rules are constantly evolving, so to have a dedicated team of experts behind you to help navigate the red tape is a huge
relief. Working with dedicated and expert financial advisers allows me to focus on other areas, like business growth.” Stephen McConnell, Business Services Partner at Baker Tilly Mooney Moore, echoed those benefits of working with a professional team: “Our team is completing these financial processes every day for a number of clients, so we have developed a detailed understanding of the sector. We offer a number of finance functions that are possible to outsource – but primarily, it tends to be payroll and monthly accounts. With a number of legislative changes and increasing costs around payroll software, it can be much more time and cost effective to work with a team like ours.” Baker Tilly Mooney Moore is an accountancy and business advisory firm based in Belfast. The firm provides services including Audit & Assurance, Taxation, Business Services, Corporate Finance, Forensic Services, Restructuring and Insolvency and Consulting. To find out more, visit www.bakertillymooneymoore.co.uk or call the team on 028 9032 3466.
APPOINTMENTS
LIGHTHOUSE CELEBRATES 10TH YEAR WITH NEW PUBLIC AFFAIRS DIVISION
From left, Alyson English, director; Kinglsey Donaldson, new director of public affairs; Stephen Smith, managing director; and Mike Smith OBE, non-executive chairman, Lighthouse Communications.
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ighthouse Communications has marked its 10th anniversary by making a high-profile appointment, naming Kingsley Donaldson as director of public affairs. Having previously worked within the Ministry of Defence on national defence and security projects, Donaldson is respected by politicians across the island of Ireland and beyond through
his work in peace building and conflict resolution. He is also a non-executive director at NI Water and a published political author. Established in 2009, the Holywood-based firm offers strategic communications counsel to chief executives at some of Northern Ireland’s leading corporate and not-for-profit entities. Mike Smith OBE, non-executive chairman of Lighthouse Communications, said: “Kingsley’s expertise and political contacts both in Belfast, Dublin and London will be invaluable to companies in the current and post Brexit environment. “Over the last decade, Lighthouse Communications has developed into a tier-one corporate communications consultancy. The arrival of a dedicated director of public affairs now completes a truly integrated strategic communications provision and one that will ensure strong growth for Lighthouse in the years ahead.” Donaldson said: “The next five years will present myriad challenges for companies operating in the business environment and I look forward to leading and further developing our public affairs offering within the Lighthouse client base, indigenous firms and those looking to establish a foothold in Northern Ireland, which remains an attractive investment location.”
PLADIS APPOINTS DAVID MURRAY AS UK & IRELAND MD
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lobal snacking company pladis has appointed David Murray as managing director for the UK and Ireland, reporting to Chief Executive Officer Salman Amin. His accountabilities will include leading the UK and Ireland executive team with direct oversight for UK&I manufacturing operations, research & development, sales and marketing, and responsibility for the region’s financials. He will also serve as a member of the CEO’s pladis leadership team. “David‘s proven track record delivering high impact operational excellence and growth across various geographies and categories will be an invaluable asset as we continue our strategic transformation
at pladis,” said Amin. “His strong drive for results, passion for building high performing teams and personal energy shine through his powerful and unique leadership style. I look forward to welcoming David to the pladis family.” Murray has over 25 years of leadership experience in branded consumer products spanning a broad range of general management and functional roles. He spent much of his career at PepsiCo working across a variety of market geographies and business disciplines. He said: “I am excited to be joining the team at pladis at this pivotal time. The company’s portfolio of beloved brands is unequalled and its purpose-driven mission
David Murray.
of promising ‘happiness with every bite’ is personally compelling. The opportunity to work alongside such a respected team and build an even stronger future is the opportunity of a lifetime.”
SHELFLIFE To see your product featured in Shelf Life, contact Chris Keenan at c.keenan@independentmagazinesni.co.uk or Tel: 028 9026 4267
BALLYMALOE SD BELLS ADDS FOODS INTRODUCES CHRISTMAS TEA TO PASTA SAUCE RANGE TEA BAG FAMILY I
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t has been 29 years since Yasmin Hyde first started making Ballymaloe Relish in her home in Co Cork. Ballymaloe Foods has grown gradually over the years to become the producer of Ireland’s favourite relish but at its core there is still the same work ethic and attention to detail that has kept the quality of the food as the centre focus. The range now extends to over 13 products in Ireland, including a Pasta Sauce range. The Ballymaloe Foods Pasta Sauce range is made with only the best ingredients and is gluten free. The range, which was voted Ireland’s most recommended Pasta Sauce*, includes Bolognese, Italian Tomato, Spicy Tomato and Smoked Bacon and comes in both a 400g jar and a handy 180g Stir In pouch. The bacon in the Smoked Bacon Pasta Sauce is from outdoor reared, rare breed Irish pigs which are then smoked by Darren Allen in Ballymaloe House. Ballymaloe Foods’ dedication to only using high-quality natural ingredients really shines through with these pasta sauces and with the jam-packed flavour that the whole family will enjoy. They are also delicious on toast, a baked potato or even on homemade pizza. Available now in Northern Ireland. For further information, contact Joanne Beattie, trade marketing manager, Valeo Foods Joanne.Beattie@valeofoods.ie. Source: *RedC Research & Marketing Ltd., 2019
reland’s oldest independent tea merchant and coffee roaster has added a delicious new seasonal tea to its expanding range of exotic teas. Operations Director William Johnston is pleased with his handiwork. “We have invested in a small but very flexible packing plant at our East Belfast blending facility,” he said, “so we can do lots of short runs and limited-edition tailored products like this one.” Robert Bell, MD, said: “With several new lines in the last few months, I am particularly pleased with this one. The team’s taste buds were working overtime. We wanted a seasonal spice taste but in a quality tea blend, and hit on a blend of cinnamon, cloves, aniseed, citrus peel and other mixed spices, but in a base blend of Great Taste award-winning Kenyan black tea.” The pack design sits well alongside the existing teas in the range but stands out as an eye-catching addition to the family. “Priory Press have done another superb job for us,” said Bell.
GLENISK LINES OUT WITH NEW OFFICIAL IRISH RUGBY TRADING CARDS
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lenisk’s Official Irish Rugby Trading Cards – the only official Irish Rugby collectors’ cards – are back for a third season, as Irish Rugby kicks off its campaign in Japan. The 2019-20 collection includes 74 new cards for kids to collect, trade and play, featuring both the current Irish Senior Men’s and Women’s squads. Each card features unique player statistics, with players rated on their speed, strength, kick, scrummage and more. Cards are available to collect now exclusively inside packs of Glenisk Organic GO-YOs Yogurt Tubes. 2019-20 Official Irish Rugby Trading Cards Collectors Albums are available from retailers and newsagents nationwide now, including Tesco, Dunnes Stores, SuperValu, Centra and Eason’s. From October, rugby fans will have the chance to win some amazing rugby prizes with 50 Bonus Try Cards hidden inside special packs of GO-YOs Yogurt Tubes. See Glenisk.com/rugby for further information. 38
Ireland Rugby team players Jacob Stockdale, Cian Healy and Robbie Henshaw check out the new Glenisk Official Irish Rugby Trading Cards.
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AN EASY REFERENCE TO THE BEST FOR YOUR BUSINESS
Q&A TELL US ABOUT YOURSELF I’m Bernard Sloan and, along with Kerry, we set up Whitewater Brewing Company in 1996. It was established on my family’s fifth generation farm in the heart of the Mourne Mountains until 2017, when we moved to our new premises just outside Castlewellan.
IN THE HOT SEAT BERNARD SLOAN, CO-FOUNDER OF WHITEWATER BREWING COMPANY
WHAT DOES A TYPICAL DAY INVOLVE? Everything… we are a small team at Whitewater which means juggling everything from brewing, purchases, sales to accounts, and everything in between. WHAT HAS BEEN THE HIGHLIGHT OF YOUR CAREER TO DATE? People enjoying our beers; pretty simple but that’s what it’s all about for me. WHAT DO YOU ENJOY MOST ABOUT YOUR JOB? The challenge of running a busy brewery. It’s both exhausting and exhilarating at the same time. WHAT IS YOUR MOST DIFFICULT TASK? Managing my time. There is always so much to cover in a working day and never enough days in the week. WHAT IS THE BEST ADVICE YOU HAVE EVER RECEIVED? ‘The cream always rises to the top.’ Always use the best ingredients and believe in your product. WHAT IS YOUR BIGGEST GRIPE? The state of the political situation in Northern Ireland. It is a disgrace; trying to run a business is hard enough without trying to compete with restricted and outdated legislation. We are the only part of United Kingdom that cannot sell our product direct to the consumer in a controlled way. WHAT TALENT WOULD YOU LIKE TO HAVE? I’d love to be able to sing or play an instrument. WHAT ARE YOUR FUTURE PLANS/ AMBITIONS? In the near future, it is to continue to see Whitewater grow and develop and, long term, in my twilight years I plan to travel. Something I love but don’t get to enjoy enough. WHOM DO YOU MOST ADMIRE? On a local level I admire and respect Sir 42
Howard Hastings. He has, and continues to, champion Northern Ireland within business and promoting all the good that we have here; food, drink, culture and scenery. WHERE IS YOUR FAVOURITE PLACE? That’s hard, I have a few, but probably Barcelona.
WHAT IS YOUR FAVOURITE FOOD PRODUCT? Chocolate, what else; that is if you don’t count beer as food. HOW DO YOU RELAX? I relax and clear my head on my Triumph 900cc motorbike. You can’t think about work. Your only focus has to be on the road ahead.