About Diane Da Costa Diane Da Costa is the proprietor and creative director of SimpleeBEAUTIFUL Boutique Salon and the former owner of Dyaspora Salon in NYC, the first nationally acclaimed, Aveda Concept, natural curly textured salon. With over twenty years experience in the beauty, fashion and entertainment industries, Diane has worked with some of the top celebrities in the business like, Lenny and Zoe Kravitz; jazz and rock drummer, Cindy Blackman, jazz vocalist Dee Dee Bridgewater, The Fugees and Ms. Lauren Hill, Grammy award winning trumpeter, Roy Hargrove, Blair Underwood and MTV Host & Actress, Julissa Bermudez. Her work has graced the pages of ESSENCE, French Vogue, British Elle, InStyle, O Magazine, Vibe, Vibe Vixen, Heart & Soul and many more. This beauty dynamo is also a creative consultant and writer, whose articles
have
appeared
UPTOWNmagazine.com,
in
AOL
Black
PrettyCity.com,
Voices,
Upscale
and
Naturallycurly.com. Diane’s monthly column “All Things Textured”
is
featured
in
magazine, behindthechair.com.
the
industry
Diane’s
trade industry
influence has lead her to serve as brand ambassadors for top beauty brands and she is also the creative mind behind BeautyGirlTalk.com which highlights beauty, hair and fashion tips for teens and young adults.
RECENT PRESS
Ask the Experts: Styles for Transitioning Tresses By Tia Williams
Tweet
VIEW GALLERY Natural hair is gorgeous hair -- but when you're in the process of growing out your relaxer (i.e.,"transitioning"), it can be hard to find a style that suits you. The challenge is finding a 'do that marries both the natural hair on top, and the relaxed hair at the bottom. No worries -- we went straight to the experts for answers! Here, celeb hairstylist Diane Da Costa describes five do-it-yourself hairstyles and five salon styles perfect for transitioning tresses.
For more info on styling natural hair, check out Da Costa's book, "Textured Tresses: The Ultimate Guide to Maintaining and Styling Natural Hair" ($11.88, amazon.com)
View the entire ESSENCE.com feature here:
http://www.essence.com/2011/08/01/ask-the-experts-styles-for-transitioning-tresses/
Diane Da Costa Dispels Beauty Industry Myths Saturday, October 22, 2011 By Souleo
SimpleeBEAUTIFUL Founder, Diane Da Costa When it comes to beauty services, the personal touch often makes all the difference for a consumer .SimpleeBEAUTIFUL, a luxury product retailer and web-boutique considers it their mission to provide such outstanding services to provide women with healthy and results-oriented beauty services, products and information. The company is the brainchild of celebrity stylist, author and textured hair expert, Diane Da Costa. Da Costa also provides consultation services for brands such as L’Oreal and Aveda. We let our hair down with Da Costa as she dispelled a few myths about the beauty industry. View the entire Rolling Out feature here: http://rollingout.com/business/diane-da-costa-dispels-beauty-industry-myths/
BEHIND THE CHAIR.COM
NATURALREVEIW.COM (NATURAL REVIEW, NATURAL
HAIR,
NATURAL LIVING)
View the entire interview here: http://www.natreview.com/2011/11/03/interview-with-celebrity-curly-textured-expert-author-diane-da-costa/
VIBEVIXEN.COM
View the entire interview here: http://www.vibevixen.com/2011/12/title-a-natural-hair-regimen-for-your-new-years-workout-regimen/
For Immediate Release Contact: Natasha Boyd Gravity PR
natasha@gravity-pr.com 646-920-6342 Celebrity Curly Textured Expert Diane Da Costa Launches SimpleeBEAUTIFUL Westchester First Curly Texture Boutique/Salon Opens in White Plains (White Plains, NY – June 29, 2011) Diane Da Costa, Celebrity Curly Textured Expert, and author of TEXTURED TRESSES, will launch SimpleeBEAUTIFUL Westchester, the first curly texture boutique and salon located in downtown White Plains. SimpleeBEAUTIFUL is a multi-cultural lifestyle brand that offers expert beauty advice, hair care education, and products for all hair types and textures. The boutique is scheduled to open July, 2011 and will be located at 445 Hamilton Avenue, Suite 100 #8 in the Sola Salon Studios, New York State’s first commercial suite especially built to accommodate beauty professionals. “My dream of opening an informative full service beauty boutique has arrived, and this salon is the place to Look. Feel and Be SimpleeBEAUTIFUL!” The intimate salon will boast a team of beauty consultants and curly textured experts, trained exclusively by Ms. Da Costa. SimpleeBEAUTIFUL Westchester, will offer Ms. Da Costa’s signature Precision Cutting: Perfectly-Imperfect Technique and Natural Styling Techniques, custom color blends, and professional consultations. The PHYTO and PhytoSpecific hair care product lines, which provide botanical treatments for all hair types, will be used exclusively at the shampoo bar and retailed in the boutique. Diane will also offer PhytoSpecific’s all natural, non-lye, relaxer for those who are looking to relax yet keep a bit of texture. Available in two levels, the relaxer is a safe and effective way to achieve unparalleled results. With the ever increasing popularity of curly texture hair care lines, SimpleeBEAUTIFUL Westchester will offer clients an opportunity to receive expert advice, test and make informed decisions about selecting products that will achieve the best look while cultivating healthy hair. “My purpose is to assist clients in truly understanding the versatility of textured tresses!” says Ms. Da Costa. As an added boutique feature, the SimpleeBEAUTIFUL BRIDES team will dedicate Sunday’s to glamorizing brides. Hair and make-up artists, as well as licensed estheticians will provide consultations and trial styling, complete with makeup, eyebrow and eyelash applications for all women. About SimpleeBEAUTIFUL SimpleeBEAUTIFUL was created by Diane Da Costa who sought to create a beauty brand that would keep women and girls informed about the latest trends in hair care. SimpleeBEAUTIFUL first launched as an online retail-boutique in 2007 with beauty kiosk salons in several Manhattan locations. SimpleeBEAUTIFUL quickly became known for providing cutting edge natural hair care styling techniques and was a hot spot retail location for professional and natural salon products, tools and accessories. Client education is a key element at SimpleeBEAUTIFUL, where stylists emphasize the importance of identifying your hair type and texture. The boutique carries a full line of professional salon and consumer products such as Carol’s Daughter, Mizani, Jane Carter Solution, Matrix Biolage, CHI, Pureology, Royal Curl and many more. For more information about SimpleeBEAUTIFUL, please visit www.SimpleeBEAUTIFUL.com.
CNN.COM – GOING NATURAL IN CORPORATE AMERICA
View the entire CNN.com feature here: http://inamerica.blogs.cnn.com/2012/03/09/rareview-going-natural-in-corporate-america/
JUICY MAGAZINE – MARCH/APRIL 2012
ESSENCE MAGAZINE – APRIL 2012
UPSCALE MAGAZINE – APRIL 2012
TOTALBEAUTY.COM
View the entire Total Beauty feature here: http://www.totalbeauty.com/content/gallery/african-american-beauty-myths/p113842/page6
INSTYLE.COM
Link to article: http://www.instyle.com/instyle/package/general/photos/0,,20598675_20599286_21167273,00.html
HEALTH MAGAZINE – SEPTEMBER 2012
BLACK BEAUTY & HAIR – AUGUST/SEPTEMBER 2012
EBONY MAGAZINE/EBONY.COM - NOVEMBER 2012
READ
THE
EBONY
MAGAZINE FEATURE:
HTTP://WWW.EBONY.COM/STYLE/10-EASY-TIPS-FOR-GOING-NATURAL#AXZZ2PB7YLRM3
ESSENCE MAGAZINE
- FEBRUARY 2013