517 Magazine December Issue by M3 Group Publications

517 B U S I N E S S

A N D

Roundtable How Businesses are Giving Back

Perspectives A Q&A with Brian Posey of the Ticket Machine

L I F E

ONE SMALL ACT Mother, daughter give the gifts of time and kindness

MEET THE 2020 GREATER LANSING

ENTREPRENEURIAL

AWARD WINNERS

December 2020

A gift for them, cash back for you.

cash back on groceries

cash back on gas, travel, and universities

cash back on all other purchases

Earn more cash back on all of your holiday purchases with MSUFCU’s Visa Signature® Credit Card. Plus, enjoy exclusive discounts, tap to pay convenience, peace of mind with Visa Card Lock, and much more.

Open your MSUFCU Visa Signature Credit Card today! msufcu.org/visasignature • 517-333-2424

Cardholders will earn the following cash back rewards: 3% on groceries; 2% on gas, travel (airlines, hotels, motels, resorts, taxi/limo, and car rental) and universities (when making tuition payments to MSU using a credit card, a service fee of 2.2% will be charged by the university); and 1% on all other purchases for every one U.S. dollar in eligible net purchases made on their Visa Signature Credit Cards, rounded to the nearest whole dollar. Cash back is not earned on tax payments, any unauthorized charges or transactions, cash advances, convenience checks, balance transfers, or fees of any kind. Account must be in good standing to redeem cash back. Returns result in the loss of cash back equal to amount returned. Negative cash back will be given if returns or credits exceed purchases. Certain restrictions, limitations, and exclusions apply. Visa Signature Credit Card has a $10,000 minimum limit and a $99 annual fee that is waived for the first year. Visit msufcu.org/visasignature for full terms and conditions.

Put Yourself First This Holiday Season

Treat Yourself or Someone Special With a Gift Card From Skin Boss! Skin Boss is a new upscale, state-of-the-art skin care facility located right in your neighborhood.

For every $100 gift card purchased, receive an additional $20!* Please visit or call us at (517) 999-0900 to purchase a gift card or to schedule a consultation. For more information go to SkinBossMedSpa.com *Must be purchased by 12/18/20.

16945 Marsh Road, Suite B, Haslett, MI 48840 â&#x20AC;˘ Please follow us on Instagram @skinbossmedspa

publisher’s note

From Obstacle to Opportunity

ou might be hard-pressed to find anyone who will mourn the passing of 2020. Having suffered devasting financial hardships of the past nine months, many small businesses are limping into the final month of the year with the hope that the holiday season provides them with that last needed push toward a horizon of brighter mornings that a new year can bring. Paddling with the current along the ever-shifting rapids of public sentiment has long been an essential survival mechanism for small businesses. When the taste of consumers change, business must change right along with it. Even when faced with a full or partial shutdown for months on end, many businesses used that instinct of adaptability to retool their focus and renew their drive to succeed. As a full-service branding and marketing agency, M3 Group is accustomed to seeing obstacles as opportunities, and we used the pandemic slowdown to reassess our services, reevaluate what the needs of clients will be going forward and pivot how we operate to position ourselves for the future. Part of that pivot included the creation of this magazine. In the same way we talked about the adjustment of our agency, we took the opportunity to revamp the structure of our previous publications and reimagine their focus and impact. We believe that while we were in the midst of a huge crisis, we were able to use the valuable time to reinvigorate our company and products in a way we would not have had in a “normal” year. We weren’t alone in making that pivot. Businesses across Greater Lansing did not back down in the face of adversity this year and realigned their services to stand tall in uncertain times. The support that has been received is a testament to the character of our community. Working together, we can all take another step toward that sunnier and more hopeful horizon. Your creativity and fortitude was inspiring. I wish you all a peaceful holiday season and a prosperous 2021.

517 Magazine, Volume 1, Issue 7, December 2020. 517 Magazine (USPS # 020w807) is published monthly by M3 Group at 221 W. Saginaw St., Lansing, MI 48933. Periodicals postage paid at Lansing, Michigan USPO. Subscriptions: Subscriptions are available at $22 per year for postage and handling or $38 for two years. Call 517-203-3333 or visit 517mag.com to subscribe.

Publisher Tiffany Dowling tiffany@m3group.biz Managing Editor Mary Gajda mary@m3group.biz Creative Visionary Chad Hussle chad@m3group.biz Lead Editor Christopher Nagy

Contributors Rich Adams Teece Aronin Melik Brown Liz Carr Susan Combs Kyle Dowling Mary Gajda Dawn Haddad Erin Hagen Andrea Mackey Christopher Nagy Omar Sofradzija

Editorial office: 221 W. Saginaw St., Lansing, MI 48933. 517mag.com

Graphic Designers Lauren Brumbach Matthew McDaniel Marketing Account Specialists John Tripolsky john@m3group.biz Liz Reno-Hayes liz@m3group.biz Megan Fleming megan@m3group.biz Melissa DeMott melissa@m3group.biz

Tiffany Dowling Publisher

517mag.com

we want to hear from you! Letters must be signed and include the writer’s name and address. Please send to: 517 Magazine, 221 W. Saginaw St., Lansing, MI 48933, or email patrick@m3group.biz.

517 | 12.20

Photographer Mary Gajda Videographer Michael Cagney M3 Group 221 W. Saginaw St. Lansing, MI 48933 P 517 203 3333 Subscription subscribe@517mag.com

Wear a mask. Save a life. Sparrow and Physicians Health Plan are here for you We’ve seen a major rise in COVID-19 positive cases in Mid-Michigan and that’s a concern to all of us. As the region’s only community-based, community-owned health system, and the only locally-based physician-sponsored health plan, Sparrow and PHP continue to meet the needs of the Lansing area. Don’t neglect your healthcare. We are here to care for you. Sparrow is ready and prepared:

PHP members are covered:

» Performed more than 250,000 COVID-19 tests

» $0 member cost share for physician-ordered COVID-19 testing

» Improved access to testing and invested in high-speed platforms that allow us to process more tests

» Expanded coverage for telehealth, including mental health and substance abuse

» Used innovative 3D technology to produce our own materials for testing » You’re safe with us: Our over 115 sites of care offer comprehensive services using the most stringent safety standards

» $0 member cost share for flu shots at your PCP office or participating in-network pharmacies* » $0 member cost share for preventive services, including screening mammography and colonoscopy » Access to Sparrow be well wellness portal included in every plan*

*Coverage is determined by the member’s specific benefit plan. Self-insured employer groups determine benefit coverage and may not provide all benefits listed.

We, at Sparrow and PHP, promise to do our part and to continue our mission of protecting the community’s health. It’s what we do. Now, we need your help. Wear a mask. Save a life.

contents

12/20 2020 GREATER LANSING ENTREPRENEURIAL AWARDS p.23 63 One Small Act Mother, daughter give the gifts of time and kindness

11.20 | 517 12.20

business

contents

AREA SNAPSHOT

TRENDS

NOTABLE NEWS

BIZ TIPS

STATE/NATIONAL

ROUNDTABLE

PERSPECTIVES

A Snapshot of Local Business News Affecting the 517 A Unique Face in the Crowd Professional Highlights from the 517 Region Giving Back A Brief Look at State and National News Affecting our Region How Businesses are Giving Back Real Talk with Brian Posey of the Ticket Machine

lifestyle

PLACES

KIDS’ CORNER

STYLE

FOOD

NONPROFIT

Creator Craftsmanship The Fledge offers gifts from the artistic heart The Most Wonderful Time of the Year Nothing Off Limits Winter trends offer eclectic mix Best of the 517 The Holidays Keeping Kids Focused and Active Boys & Girls Club seeks community support for mission

play 70

REASONS TO PLAY

OUT & ABOUT

Visit 517living.com for More Lansing-Area Activities Pics Submitted by Readers!

DEPARTMENTS

2 PUBLISHER’S NOTE 76

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WRAP UP

NEED TA L E N T M A N AG E M E N T STRATEGIES?

CONNECTING WITH BUSINESS. STRENGTHENING OUR WORKFORCE. camw.org

1-800-285-WORK

Capital Area Michigan Works! is a proud partner of the American Job Center network. In accordance with the Americans with Disabilities Act, this piece will be made available in an alternative format upon request to Capital Area Michigan Works! Relay Center. Call 711 or 844-578-6563 (Voice and TDD). Funding for Capital Area Michigan Works! is received in part from the U.S. Department of Labor and the State of Michigan. An Equal Opportunity Employer/Center.

Three Financial Resolutions for the New Year By Deidre Davis, MSU Federal Credit Union’s Chief Marketing Officer

Creating achievable resolutions can make all the difference when it comes to improving your financial health. Below are three financial New Year’s resolutions to help you get started as we head into 2021. 1. Make this the year you establish and stick to a budget Creating a budget is crucial to using your money wisely, as it makes it easier to see how much you are spending — and making — each month. Budgeting can also help you identify where you can reduce expenses, and can help you set attainable goals.

3. Start and add to your emergency fund According to bankrate.com, nearly four in 10 adults would need to borrow to cover a $1,000 emergency. Having savings set aside helps you cover costs you don’t typically budget for, such as car repairs or medical costs. A monthly savings goal is a good way to begin building an emergency fund. To make it easier, set up automatic transfers. For example, transfer $25 from each paycheck to your emergency fund. This money is for emergencies, so it’s important you don’t use it unless you absolutely need the funds.

The 50-20-30 method is one way to start budgeting. Plan to spend 50% on necessities, the 20% for savings and debt payments, and use the remaining 30% for wants.

MSUFCU offers a variety of products and services to help you manage your finances. Our knowledgeable employees can help you determine what next steps to take to help you achieve your goals.

2. Pay off debt If your credit is good, consider consolidating high-rate credit card debt to a lower interest rate loan, or refinancing your car or home loan. These steps could save you hundreds, or thousands, of dollars in interest.

For example, to assist in starting an emergency fund, the credit union’s Savings BuilderSM account helps you establish savings faster by paying you higher dividends on your initial contributions. This is different from traditional savings accounts that typically require you to deposit more to earn a higher rate.

You can also start paying more than you typically do toward the loan with the highest interest rate. Once that one is paid off, pay more toward the next highest-rate loan, and continue in this manner until your debt is gone. This is called the “avalanche method” for paying off debt.

Start building and strengthening your finances by adopting these resolutions for 2021.

Another option is the “snowball method,” where you pay off debt in order of smallest to largest, gaining momentum as you eliminate each debt. When the smallest debt is paid off, you use the money you were paying toward that debt to pay more on the next smallest balance, and so on.

For more information about this loan or anything else related to how MSUFCU can support your business, visit msufcu.org/backtobusiness. Deidre Davis is the chief marketing officer at MSU Federal Credit Union. MSUFCU’s headquarters are at 3777 West Road, East Lansing, MI 48823. Contact Deidre at deidre.davis@msufcu.org or (517) 664-7877.

business

AREA SNAPSHOT p.11 TRENDS p. 13 NOTABLE NEWS p. 14 BIZ TIPS p. 17 STATE/NATIONAL p. 18 ROUNDTABLE p. 20 PERSPECTIVES p. 21

’TIS THE SEASON Anyone who works in downtown Lansing has the luxury of being able to view the state Christmas tree daily. Whether driving by it or taking in the view from their offices, it is truly something to behold. Each year, the Michigan Department of Management and Budget is tasked with finding and harvesting the state tree that will look perfect in front of our Capitol. The tree is typically a spruce or fir and is at least 60 feet tall. This year’s spruce, not pictured, was donated by Larry and Annette Moshkosky and placed in front of the state Capitol on Saturday, Oct. 31. 12.20 | 517

When youâ&#x20AC;&#x2122;re ready to fly, #FlyLansing

business / AREA SNAPSHOT LANSING CENTER READY TO ADAPT FOR REOPENING BY OMAR SOFRADZIJA

A snapshot of local business news affecting the 517

Prep sports have been able to resurface at times amid the coronavirus pandemic. Restaurants and health clubs have been able to seize opportunities here and there, too. So why not convention complexes like the Lansing Center? It may sound counterintuitive, given the crowds such places generate. But Scott Keith, president and CEO of the Lansing Entertainment and Public Facilities Authority, thinks there are measured ways to safely reopen the facility managed by LEPFA. After all, he has 150,000 feet of indoor space to play with. “Having giant exhibit halls, I can probably put 3,000 people in there, physically distanced 6 feet apart” depending on whether current attendance caps allow that many people in, said Keith, whose group also manages Jackson Field and Groesbeck Golf Course. Pandemic-related restrictions led to 70 Lansing Center events being moved, canceled or rescheduled, costing the facility around $5 million in revenue. And that loss ripples, becoming $20 million when the economic impact to the Greater Lansing region is taken into account, Keith said. “The executive orders come fast and furious, and they’re kind of difficult to interpret” and are subject to sudden changes, Keith said, adding that the convention convention industry needs more certainty and lead time to respond than other economic segments like dining out. “We’re not like a restaurant. If you say we can open tomorrow, that doesn’t mean that we’re going to open and have business tomorrow because most people plan their events 60, 90, 120 days out. So they need that time to plan and to get registrations and to get advertising,” Keith said. The inconsistency of regulations for different businesses has always been a challenge, Keith said. How can a local gym be open to guests yet a large convention center with massive square footage have tighter restrictions, he asked.

For example, at one point the Nuthouse Sports Grill across the street from the convention center was allowed to hold up to 90 people while the Lansing Center, which dwarfs the Nuthouse in indoor square footage, could only have 10, according to Keith. Keith said he’s worked with state government and industry trade groups to create safe protocols for events, then weaved those into an in-house restart plan. Those include: • Restricting entry points and diligently recording attendee information. • Utilizing restaurant industry pandemic protocols for food safety and handling. • Setting up events and event spaces to keep people physically distanced. • Adding Plexiglas barriers to help separate people and maintain distancing. • Using common areas and other lessutilized spaces to help maximize open space. • Preparing for virtual or hybrid events to allow for participation by people with different comfort levels or abilities. • Hosting nontraditional events to best utilize the center’s large, open indoor space. “You can network 6 feet apart. You really can,” Keith said. “We’ve actually held some events here of smaller size, and they’ve all gone off every successfully through our protocols. … We’ve had no cases come through our doors, and nothing go out through our doors. We felt very comfortable. Our staff felt very comfortable. “We’re thinking of plan A and plan B,” Keith said. “I think it is going to keep evolving. It’s going to be a fluid process, and we have to be able to adapt tomorrow to a change. … We have to be adaptive. We have to understand these rules could change in a moment’s notice, and we have to prepare for it.”

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business / AREA SNAPSHOT

BRIDAL GOWN INDUSTRY FINDS THE POSITIVES

HIRING GOES ON THROUGH VIRTUAL JOB FAIRS

BY OMAR SOFRADZIJA

When your business is selling wedding dresses, there aren’t a lot of options to pivot to when a pandemic strikes — no tearing apart dresses to make the material into masks or anything like that. Instead, some in the Greater Lansing bridal industry found a lifeline doing what they’ve always done, but with adjustments to work around the coronavirus. “We’re doing it like we always did, but better,” said Sarah Samson, manager of Pierre’s Bridal in Lansing. Moving to private appointments only and reducing the size of bridal parties sampling dresses to comply with pandemic restrictions resulted in an epiphany. “Honestly, the atmosphere is a lot better. It makes it more private and more one-on-one for our brides and our mothers and our bridesmaids, so the atmosphere itself is just more relaxed than it used to be pre-COVID,” Samson said. The pandemic also created some unexpected opportunities. At The Dress Shop in Howell, business is up. Brides had small weddings this year while planning for larger receptions in 2021. “So we were getting a lot of brides who were contacting us for a second dress because they didn’t want to wear the same dress two years in a row,” said owner Jessica Brooks. The shopping experience “changed a little bit” with social distancing and limited guests, Brooks said, but the shop made those changes as subtly as possible. “What’s most important to me is that brides still feel like a bride … not like a COVID bride,” she said. “What I mean by that is I want COVID to cease to exist for the couple of hours that they are here.”

How do you connect employers with workers when a pandemic mandates that you stay away from people? Capital Area Michigan Works! found a solution. The organization held its first-ever virtual job fair, where 113 job seekers met with 29 participating employers, according to Carrie Rosingana, CEO of CAMW! “Having some flexibility and patience goes a long way right now during a pandemic. … We’re really all in this together, trying to figure out how to navigate in a virtual environment for job-seeking purposes as well as for employers who are looking to connect with employees in the future,” she said. “We heard really positive feedback from the employers. We had one company that reported that they made a hire in less than 24 hours,” she added. “We had some comments from employers that have said, ‘Above-average quality of job seekers; we appreciated the accessibility; candidates did not need a webcam, they could use their phone.’ “And then from the job-seeker perspective, we received feedback such as ‘I liked the ease of talking to people in industries that I may not have considered before, and it was nice for them to be able to look at my resume and actually help me make recommendations for positions that I should apply for,’” Rosingana said. Rosingana thinks online job fair formats could very well survive the pandemic. “It saves travel time, and it saves costs for people,” she said. “It could also potentially increase their candidate pool because it provides an option or candidates” from out of town.

517 | 12.20

business / TRENDS

A UNIQUE FACE IN THE CROWD A BIG BUSINESS MAY HAVE THE FINANCIAL RESOURCES TO GET ITS NAME IN FRONT OF THE PUBLIC, BUT SMALL BUSINESSES HAVE AN EVEN BETTER ADVANTAGE TO CONNECT WITH THE COMMUNITY. BECAUSE LOCAL ENTREPRENEURS ARE MORE LIKELY TO NOT ONLY WORK IN THE COMMUNITY BUT LIVE AND PLAY THERE ALSO, THEY HAVE A RECOGNIZABLE FACE TO GO WITH THEIR NAME. HERE A FEW SIMPLE WAYS SMALL BUSINESSES CAN MAKE A BIG DIFFERENCE WITH LOCAL RESIDENTS.

Join Service Organizations Chambers of commerce are a great way to network and form collaborations with other business owners, stay abreast of changes in the business world, and lend your voice to the collective chorus in government. However, there are also other groups that can raise your business profile while doing a wealth of good for the surrounding region and its residents. Rotary clubs, Kiwanis and other service organizations are great places to start.

Hold a Workshop You provide a valuable product or service to your customers. Spread some of your knowledge and wisdom by opening your doors and offering a workshop that will help others develop and practice a new skill. You can bring in potential new customers by gathering people who want to learn something specific in one place. Plus, it’s a great way to share ideas, discover what customers are seeking and network by meeting new people.

Offer Discounts It’s always important to reward customers for their loyalty and dedication to your brand. Yet offering free or discounted products and services to schools, libraries or nonprofit organizations can also do wonders for your public image. Not only will your good deeds be helping out worthy causes in your neighborhood, but they will be seen by parents and other patrons and put the name of your business top of mind for future needs.

Volunteer There are always going to be projects taking place that are meant to support the greater good of the community. Providing funding is a great way to support these endeavors; however, getting your hands dirty with the boots-on-the-ground commitment of time and sweat equity demonstrates your passion to make your hometown a better place. You can even provide your employees incentives to participate in volunteerism in the area by providing paid volunteer hours each quarter.

VISIT 517MAG.COM FOR MORE CONTENT

Be Seen on the Scene Sponsorships can go a long way toward getting the name of your business tied to community events and activities, but actively taking part in an event can go well beyond that. Your customers expect to see your familiar face when they come into your business; now it’s time to take that familiar face to a much larger potential customer pool. Set up a booth, offer free samples or helpful information and be a part of local festivals or gatherings.

12.20 | 517

business / NOTABLE NEWS

PROFESSIONAL HIGHLIGHTS FROM THE 517 REGION

Baby Boutique Relocates in Lansing Mother & Earth Baby Boutique in Lansing has expanded and relocated to a new storefront location. The boutique has moved from its location of six years at 1212 Turner St. in Old Town to 100 E. Cesar E. Chavez Ave. “We are thrilled for the opportunity to grow our business while remaining in our vibrant community of Old Town,” said owner Lynn Ross. The boutique specializes in high-quality, educational toys and more sustainable products, most recently car seats and strollers.

517 | 12.20

Martin Leases Lansing Property Martin Commercial Properties has signed a lease for HD Ventures LLC at 16350 Felton Road in Lansing. The new user is CleaRESULT Consulting. The 5,000-square-foot center is a singleuser building that includes 1,000 square feet of office space and 4,000 square feet of warehouse space. CleaRESULT Consulting has the option of immediate occupancy of the industrial structure. CleaRESULT works to improve energy efficiency and create accessibility for consumers on a local and global level. Martin Commercial Properties represented the landlord in the transaction. The deal was facilitated by Christopher Miller, senior associate and industrial and investment adviser. Judd Appointed MBIPC President Origami Brain Injury Rehabilitation Center Director of Quality Assurance Tom Judd has been appointed president of the Michigan Brain Injury Provider Council board of directors. The council’s purpose is to enhance its members’ ability to provide high-quality, Tom Judd

William Lemanski

Lemanski Named Head of Insurance Agents Group William Lemanski of Meiers Lombardini Lemanski Insurance in East Lansing has been named president of the Michigan Association of Insurance Agents. Lemanski will work with other officers, members of the board and association staff to advance the critical role of insurance and essential services provided by independent insurance agents. Since 2009, Lemanski has served on and chaired several association committees and represented members on the association’s board of directors.

ethical rehabilitation, health care and related services to people with a brain injury. In addition to his role at Origami and serving on the council, Judd’s other community engagements include being a surveyor for the Commission on Accreditation of Rehabilitation Facilities and serving as a board member for the Brain Injury Association of Michigan. Dykema Attorney Receive Honors John A. Janiszewski, a Lansing attorney who works in government relations, energy and natural resources, and administrative law for Dykema, was named to the 2020 Rising Stars list by Michigan Super Lawyers Magazine. Rising Stars are those up-and-coming attorneys who are 40 years of age or younger and have practiced law for 10 years or less. No more than 2.5% of the lawyers in the state are selected by the research team to receive this honor. First National Opens New Location First National Bank of Michigan relocated its loan production office and opened its new branch at 101 S. Washington Square, Suite 100, in Lansing in early October. The Lansing location is the sixth branch for First National Bank of Michigan, which has three branches in Kalamazoo County, one in downtown Grand Rapids and one in Holland. First National Bank of Michigan, a 14-year-old locally owned and operated bank, has a community banking focus delivering local commercial and personal banking products and services.

Triterra Expands into West Michigan Environmental consulting firm Triterra has expanded into western Michigan and welcomed Craig S. Mulica as regional director. Mulica has over 20 years of core environmental regulatory compliance experience and has worked in every aspect of the environmental consulting business

from environmental due diligence and soil, groundwater and air compliance to subsurface remedial system design and operations oversight. Mulica enjoys managing and mentoring a strong internal team with a focus on building positive and long-term client relationships. Junior Achievement Adds Board Members Junior Achievement of Mid Michigan announced the addition of new 2020-2021 board members Robyn Heron, senior vice president of marketing at PFCU; Dan Lovejoy, director of sales and account management for Delta Dental of Michigan; Amy McNamara, vice president and commercial lender at Mercantile Bank of Michigan; John McGraw, director of development at River Caddis Development; Luan Nguyen, a real estate professional from Cinnaire; and Brycen Sorber, field training and development specialist with Two Men and A Truck International. “We are so pleased to welcome these individuals,” said Jennifer Rostar, JAMM district director. “They are very accomplished professionals with incredible talents to share with our organization.” Yoli Takes Lease of Property Martin Commercial Properties has signed a lease for HD Ventures LLC at 16405 Grove Road in Lansing. The new user is Yoli. The 6,723-square-foot center is a single-user building built in 2018.

“We are excited that Yoli LLC has chosen our location for their business. We are confident that this is the perfect fit for both our company and Yoli LLC,” said Heather Hendges of HD Ventures. Martin Commercial Properties represented the landlord in the transaction, which was facilitated by Christopher Miller, senior associate and industrial and investment adviser. “We are proud to assist HD Ventures in leveraging the value of their space and finding the ideal tenant for this site,” said Miller. Sinas Recognized in Personal Injury Law Super Lawyers, a national attorney rating service, recently released its annual listings for the state of Michigan. One of the most significant of its annual rankings, is the Super Lawyers list of “The Top 100 Lawyers in Michigan.” George T. Sinas, managing partner of the Sinas Dramis Law Firm, was one of the attorneys who made the list. Sinas was one of only five attorneys from the Greater Lansing area to make the Michigan Top 100 list. He was also the only personal injury attorney from the Greater Lansing area to be designated. George T. Sinas

Clark Schaefer Hackett

Clark Schaefer Hackett Announces Promotions Clark Schaefer Hackett announced the promotion of six professionals. Elizabeth Chapman was named new manager. New seniors include Evan Campbell, Ben MacGown, Joseph McNamara and Daniel Morris. Dean Beier was hired as new staff. “This year has been unprecedented in every way. Our people have adapted to new ways of working and helping clients, continually demonstrating a strong commitment to our mission of bettering the lives of our clients, people and communities — no matter the circumstances,” said Jeff Overberg, shareholder in charge for East Lansing.

Haay Holidays! We would like to thank our

wonderful clients and phenomenal staďŹ&#x20AC; for a successful 2020!

triterra.us

517.702.0470

business / BIZ TIPS

GIVING BACK RISE IN CHARITABLE EFFORTS EXPECTED TO CONTINUE BY SUSAN COMBS

As we enter the holiday season of this unusual year, people naturally start to think about ways to give back and to support our communities. Businesses may adopt a family for the holidays. Or they may collect canned goods for the local food banks. As a nation we tend to be a generous people, as shown by the latest annual report on philanthropy by Giving USA. It shows that in 2019, charitable contributions rose across the board. The report shows that the past three years (2017, 2018 and 2019) have been the highest. Where does the generosity come from? • 69% of giving is from individuals. • 17% of giving is from foundations. • 10% of giving comes from bequests. • 5% of giving comes from corporations. Giving USA, the longest-running report of its kind in America, is published by the

Giving USA Foundation. It is researched and written by the Indiana University Lilly Family School of Philanthropy. According to the report, the biggest “winners” in the giving game in 2019 were (as adjusted for inflation): • Public society benefit organizations, up 11.1%. • Arts, culture and humanities, up 10.6%. • Education, up 10.1%. • Environmental and animal organizations, up 9.4%. The report was released in June and noted, “The economic impact of COVID-19 in 2020 makes it hard to predict future giving trends. However, the flood of generosity in response to the pandemic and calls for racial equity nods to a shift in charitable giving. The increased level of civic engagement around social justice and equity issues indicates it is very

likely that the percentage of funding going to human service organizations will increase over time.” On a local level, there are many ways to support our local gems. Consider buying a gift certificate to the Lansing Symphony Orchestra to be used for a future performance. The arts and its performers were hit hard this year. Buy an annual pass to Potter Park Zoo as a family gift this year. Donate to food banks. My local church offers a food cupboard — and because it serves so many of our international residents, there are often requests for donations of spices. Clear out unused toys and donate those early in the month so that those parents desperate for an affordable toy can be delighted by the selection at the resale stores. And let’s breathe a sigh of relief for getting through this challenging year. Here’s to 2021.

12.20 | 517

business / STATE/NATIONAL

A BRIEF LOOK AT STATE AND NATIONAL NEWS AFFECTING OUR REGION

STATE RECEIVES $17M TO CONNECT RESIDENTS TO JOBS BY CHRISTOPHER NAGY

The Michigan Department of Labor and Economic Opportunity was awarded $17.8 million in a U.S. Department of Education competitive grant to respond to the economic impact of COVID-19 in the state. “As we create pathways to education for hundreds of thousands of Michiganders with programs like Futures for Frontliners and Michigan Reconnect, this funding is critical in ensuring we help our workforce move on to the next step,” Gov. Gretchen Whitmer said in a statement. “This funding will help connect more families to better jobs and bigger paychecks.” The Department of Labor and Economic Opportunity’s Office of Employment and Training will implement the Michigan Learning and Education Advancement Program with the new grant award. The program will provide funds to subgrantees to assist jobseekers in transitioning from short- and mid-term education and training programs to high-skill, high-wage career pathways, resulting in industryrecognized credential attainment and reduced educational debt. “Michigan’s workforce and postsecondary education systems are ready to leap into action by serving job seekers looking to earn

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credentials, gain skills to employment, return to work and advance in a career pathway,” said state Employment and Training Director Stephanie Beckhorn. “This is yet another example of the many ways Michigan is working diligently to support essential workers and others with the next steps on their career path.” Key workforce development partners who will support this grant include employers, labor, Michigan Works! agencies, Michigan community colleges and other institutions of higher education, and the Michigan Department of Health and Human Services. Michigan employers will be engaged in the program by joining multi-employer associations to address regional workforce needs and advance existing employees through retraining and upskilling. The program will intentionally target services to individuals who are dislocated, underemployed, serving as essential workers, living in distressed rural and urban communities, and economically disadvantaged. Additionally, the program will create MiLEAP Navigators, which will provide job seekers with assistance in assessing and overcoming barriers, identifying resources, and providing guidance and support. Participants will receive individualized competency-based assessments and learning plans that include skills assessments, remote learning opportunities, high school and industry credential attainment, and contextual learning opportunities. More information about postsecondary opportunities in Michigan is available at Michigan.gov/Workforce.

RESTAURANTS PIVOT TO SURVIVE PANDEMIC’S ECONOMIC EFFECTS

MI HEALTHY CLIMATE PLAN AIMS TO REDUCE FOSSIL FUEL DEPENDENCE

BY RICH ADAMS

BY TEECE ARONIN

When COVID-19 prompted a ban on dine-in service for Michigan restaurants in March, restaurateurs found themselves facing a crisis Since then, 2,000 restaurants are estimated to have permanently closed, according to Justin Winslow, president and CEO of the Michigan Restaurant and Lodging Association. “This is roughly 12% of Michigan’s total restaurant locations,” Winslow said in October. “We also estimate that nearly 4,000 locations — 23% — in Michigan will face permanent closures if restrictions don’t change as colder months approach.” Mark Taylor braced for winter and knew that new restrictions would come. The owner of Fidler’s on the Grand in Lansing said his restaurant survived because of his regular customers. “If it wasn’t for the kindness and generosity of our customers allowing us to make them a meal and patronizing us during this most difficult time … I don’t think many of us would make it,” Taylor said. After the first week of the emergency, he saw it was a matter of how hard a person was willing to go to survive. “Then it was a matter of attitude and what we were going to do. Because attitude … is more than half the battle,” he said. “Then it’s just a matter of ensuring you are doing what is necessary and being flexible enough to go ahead and make a change midstream.” Winslow said that pivot has been made by other restaurants. “Michigan’s hospitality industry has once again proved how innovative and adaptable our state’s second-largest employer truly is,” Winslow said. “As winter approaches in Michigan, the MRLA is working to secure statewide opportunities for subsidizing some of the cost associated with winterizing outdoor spaces.”

The aim of the MI Healthy Climate Plan is for Michigan to see a boost in clean energy jobs by becoming carbon neutral and reducing greenhouse gas emissions. Gov. Gretchen Whitmer laid out the plan calling for carbon neutrality, which she said is needed not only for the environment and public health but for Michigan’s economic well-being. Success of the plan hinges on eliminating Michigan’s dependence on fossil fuels from outside the state, allowing workers to benefit from resulting skilled jobs. Adherence to the plan means aiming for carbon neutrality by 2050 and maintaining net negative greenhouse gas emissions after that. The governor said that the state will aim for a 26-28% reduction below 2005 levels in greenhouse gas emissions by 2025. State Treasurer Rachael Eubanks was part of a media panel where the MI Healthy Climate Plan was discussed. She expressed excitement at being involved, adding, “Treasury’s mission is focused on providing fair and efficient financial services to the long-term fiscal health and stability of our state, and this project directly supports our mission.” Transitioning to carbon neutrality could cause significant issues, including the possibility of reduced use and closures impacting existing energy-generation facilities. To offset those issues, the governor has enlisted the aid of the Treasury Department in developing the Energy Transition Impact Project. The project will, among other assistance to communities, help develop new growth opportunities and get employees the skills training they need.

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business / ROUNDTABLE

HOW BUSINESSES ARE GIVING BACK 517 MAGAZINE CHECKED IN WITH LOCAL BUSINESS OWNERS ON WHY IT IS IMPORTANT TO CONTRIBUTE TO THE COMMUNITY THEY SERVE AND HOW THEY ARE GIVING BACK.

WHITNEY MEGAN DOHERTY ANDERSON-HARRELL PRESIDENT OF F.D. HAYES

CHIEF COMMUNITY ELECTRIC CO. DEVELOPMENT OFFICER, Prior to COVID-19, we had identified MICHIGAN UNIVERSITY adaptability asSTATE one of the core strengths FEDERAL CREDIT UNION that has led to our business’s longevity. Since 1937, MSUFCU hasismade giving COVID-19 has proven this true and taken back to the community priority. Last it a step further, as beingaadaptable and agile year, established the as Desk Drawer is nowwe key to our survival a small business. Fund, provides a wayof foranalyzing members, We arewhich in a continuous cycle employees andpresented businesses in oura the challenges to to us,invest identifying local communities andour help them flourish. solution, and adapting focus and process Thus in 2020, the we Desk Drawer Fund to thefar solution. While have done this from and MSUFCU have donated nearly top to bottom intogether our business, it seems like $220,000 to area organizations. invest we are adapting almost weekly to We employee in our community to issues createand a place where and customer safety to maintain people are proud to live, work and visit. government and regulatory compliance.

517 | 12.20

NICK BERRY BRIAN SONGER

TARA J.CORDS PETERSON JASON

had sobeen easilya helped usofbuild into our I have member the Delta neighborhoods. We had relied on our Township Kiwanis for seven years. I space daily access to people carry wantedand to work with a group that to gives out our hadIttoislearn how to back to mission. We the community. important for open ways of in communicating toand our me tonew be involved volunteer work friends. Our neighborhoods show up every giving back, and Kiwanis is the perfect day to intentionally show us support. This organization to do this: raising money to energized us to launchcleaning ideas that provide scholarships, uphave parks been waitingnonprofits for the right time. We are and helping with their projects. grateful forjust their encouragement and Ivery don’t want to write a check; I want to hope continue being a home for hope in lend atohand. our Lansing.

As business learned to for Weahave beenowner, part ofwe’ve this community home in on thegiving best ways productive 50 years, and backto tobe our community and cost efficient. COVID-19 has forced is something we take very seriously. We us to look atweek things little differently meet every toadiscuss how we and can experiment methods ofwe operating. get involvedwith andnew do everything can Wemake havealearned that in we canaround do a lot more to difference and our remotely than we realized. Some clients communities. Weever encourage our employees have really enjoyed this, as it gives them to champion different events that will help more meet online over them a lunch make options positiveto change and make break rather than drive to the office. proud to represent us. We call theseThis people is particularly true with families seeing a a “Everyday Heroes,” and we hope to build bigger importance in our getting their estatesto positive culture with name attached in for seniors who are it, order, whichespecially is just an added benefit. homebound or in nursing homes.

CEO OF BLUE OWL COFFEE OWNER, BARRY AND SONGER FARM BUREAU INSURANCE When our spaces were reduced to AGENCY AND OF THE takeout-only, we MEMBER lost a huge part of DELTA TOWNSHIP KIWANIS that the connection and conversation

ATTORNEYMANAGER, AT CRENSHAW GENERAL SHAHEEN PETERSON AND CHEVROLET ANDASSOCIATES CADILLAC

business / PERSPECTIVE

REAL TALK WITH BRIAN POSEY OF THE TICKET MACHINE BY MARY GAJDA

Q& A While some businesses are finding a way to thrive during the coronavirus pandemic, the struggle has been real for others. 517 Magazine sat down with 2019 Greater Lansing Entrepreneur of the Year Brian Posey, president and CEO of the Ticket Machine, for a very real talk on everything COVID.

Let’s remind our readers what the Ticket Machine is. The Ticket Machine buys and sells sporting event and concert tickets nationwide. We’re located in Okemos and have been in business for over 20 years. How has COVID-19 affected the Ticket Machine? COVID completely shut our business down immediately. We are probably at 1% of our usual sales since then. Initially I had to furlough all six of my employees, but with our pivot, I was able to rehire four of them at least part time. The most difficult and disturbing thing that I didn’t expect was getting money back from games not played from both professional teams and colleges. Many of them tried to keep money that was owed to us, which made things very hard. The struggle is obviously very real. How are you staying positive and staying open? It was certainly tough to stay positive, but

I really felt for my employees and their families. I knew I could not sit on my hands. We reallocated a few things and started a new business. We began buying sneakers and high-end and hard-to-find clothing. There are many similarities to selling tickets, so it was somewhat of a natural progression. It is certainly more of a grind and a lot harder than I thought it would be. We are also investing in trading cards, which over the past two years has made an incredible comeback. What do you see for the future of the Ticket Machine? Most importantly, for the health of everyone, we need to get a vaccine — and it looks like we are on our way to that. There have been many people and businesses that have suffered great, devastating loss, and ours pales in comparison. Once we have the vaccine really moving, we can certainly see the slow progress to getting fans back into venues and enjoying things they love to do. We may even continue to grow our new businesses and expand that.

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2020 GREATER LANSING ENTREPRENEURIAL AWARDS

GOES PRIME TIME

THE ENTREPRENEURIAL AWARDS WILL RETURN IN 2021, PERHAPS WITH A FEW MORE TWISTS. FOLLOW 517 MAGAZINE ON FACEBOOK AND STAY TUNED TO OUR FACEBOOK PAGE, @517MAG, FOR THE NEXT ROUND OF NOMINATIONS BY EARLY SPRING.

BY MARY GAJDA

Ah, 2020. The year of twists, turns and new territory. In our case, TV land. COVID-19 obviously caused the cancellation of thousands of events across the state and around the country, including our planned event for April. 517 Magazine made the decision to hold the 2020 Greater Lansing Entrepreneurial Awards in a socially distant way that would allow even more people to enjoy seeing Greater Lansingâ&#x20AC;&#x2122;s business leaders accept their awards. With support from sponsors, including Michigan State University Federal Credit Union and Physicians Health Plan, an idea was put into motion to televise the event on WILX-TV 10. The awards were also sponsored in part by Lansing Community College, Martin, Maner Costerisan, Huntington Bank, Transworld, Triterra, AdviCoach, CASE Credit Union, Rehman, Lansing Regional Chamber of Commerce, NECA & IBEW Local 665 and WILX. M3 Group, our publisher, has produced plenty of events, television commercials and segments, so we hit the studio to create a 30-minute program that would give winners an opportunity to receive their award, offer thanks and tell their own pivot stories. Nominees included business owners and CEOs from throughout the region. A distinguished panel of judges dedicated hours into each submission, which included narratives, business profiles, financial information and documentation. Judges met via teleconferencing and chose a winner for each of the seven categories, and WILX ran a special promotion for one award that was nominated and voted upon by viewers. The televised award show aired on the evening of Nov. 14 and, no doubt, turned some 2020 frowns upside down as a light was shone on businesses doing great work in the region. It is our hope that event venues will regain the opportunity to hold large gatherings, that all business that suffered will make their comebacks and that in time for our next awards all is right with the world. The Entrepreneurial Awards will return in 2021, perhaps with a few more twists. Follow 517 Magazine on Facebook and stay tuned to our Facebook page, @517mag, for the next round of nominations by early spring.

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Getting Michigan Back to Business MSUFCU recognizes the role small businesses play in our communities and to support their endeavors, we created our Back to Business Loan to assist small, Michigan-owned and operated businesses as they recover from the pandemic. Members can apply for the Back to Business Loan for up to $40,000 with a 5% APR. For more information and to apply, visit msufcu.org/backtobusiness

APR is Annual Percentage Rate. APR of 5.00% as of 10/16/2020. Rate subject to change. Maximum loan amount $40,000. For full terms and conditions, visit msufcu.org/backtobusiness.

GREATER LANSING ENTREPRENEURIAL AWARDS:

PAST WINNERS NAME

POSITION

COMPANY

AWARD

LOCATION

Kathy Valentine Brian Town Brian Posey Missey Trudell Terry Grimm

President Founder and CEO President and CEO Managing partner President and senior scientist

The Plant Professionals Michigan Creative The Ticket Machine Paper Image Niowave Inc.

Socially Responsible Entrepreneur Entrepreneurial Spirit Entrepreneur of the Year Leadership Award Innovative Company Award

Lansing Lansing Okemos Holt Lansing

Lauren Palmer Jennifer Hinze Molly Chan Rick Preuss Karen and Robert Schroeder

Owner Owner Owner and CEO Owner Founders

Curvaceous Lingerie Polka Dots Boutique Alliance Payment Solutions Preuss Pets Mayberry Homes

Emerging Entrepreneur Socially Responsible Entrepreneur Entrepreneurial Spirit Entrepreneur of the Year Business of the Year

Lansing Lansing Okemos Lansing East Lansing

Sam Short, Aaron Matthews and Alan Hooper Lynn Ross Dawn-Marie Joseph Jill Marlan Pat Maltby

Owners

Potent Potables Project

Emerging Entrepreneur

Lansing

Owner Owner Founder Chief operating officer

Mother & Earth Baby Boutique Estate Planning & Preservation Peak Performance Dewpoint

Socially Responsible Entrepreneur Entrepreneurial Spirit Entrepreneur of the Year Business of the Year

Lansing Williamston Lansing Lansing

Jeffrey McWherter Keith Granger Kellie Johnson Pat Gillespie Tom Kuschinski Nick Uppal Colin Cronin Raji Uppal

Owner CEO Owner Founder and president Co-founder and president Co-founder and corp. treasurer Co-owner and vice president Co-owner and vice president

Gravity Works Design Granger Kellieâ&#x20AC;&#x2122;s Consignments Gillespie Group DTN Management Co.

Emerging Entrepreneur Socially Responsible Entrepreneur Entrepreneurial Spirit Entrepreneur of the Year Business of the Year

Lansing Lansing Okemos Lansing Lansing

Ian Richardson Don McNabb Mike Maddox Ron Boji Jeff Kresnak

Founder and CEO Founder and CEO President and CEO President Owner

Doberman Technologies Triterra ASK Boji Group Superior Asphalt

Emerging Entrepreneur Socially Responsible Entrepreneur Entrepreneurial Spirit Entrepreneur of the Year Business of the Year

Mason Lansing Lansing Lansing Grand Rapids

2019 2018 2017 2016

2015

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Congratulations Joy Thrun on being a 2020 Greater Lansing Entrepreneurial Award nominee!

Ngage Management

Entrepreneur of the Year

Gud Marketing

Lansing Community College congratulates the 2020 Entrepreneurial Award Winners!

Business of the Year

Tri-County Office on Aging WILX Pivot Award

The Fledge

Entrepreneurial Spirit Award

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Socially Responsible Entrepreneur

Express Employment Professionals Impact Award

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Tobi Lyon

2020 ENTREPRENEUR OF THE YEAR:

NGAGE MANAGEMENT Tobi Lyon became an entrepreneur at an age when many people are landing an entry-level job after college. At just 23, Lyon started her first association management company in South Dakota. By the time she was 29, she sold the company — by then the largest of its kind in the state. After moving to Michigan, Lyon maintained a full-time career, but never walked away from life as an entrepreneur.

NEW LAUNCH In her off hours, she worked hard to establish a strong client base, and in 2013 she launched Ngage Management, her next association management company. “For the first four years, Ngage was a one-woman show and what some would have seen to a be quiet player in the Michigan association market,” said Lyon. “It was not until 2017, when I had a consistent influx of new clients knocking on my door, that I realized I needed some expertise on my team in specific areas. In 2017, I hired the first full-time employee at Ngage. Since then, Ngage has grown rapidly, which required three office expansions and helped us become the recipient of 50 Companies to Watch in 2020.”

HELPING ORGANIZATIONS THRIVE Association management companies provide services that range in scale from organizing an event to managing the day-to-day tasks of the organizations they serve. As a full-service association management company, Ngage offers clients the opportunity to leverage shared resources, allowing them to keep costs down while benefiting from capabilities like marketing, finance, event management and growing their membership base.

By definition, Lyon’s entrepreneurship has given Ngage clients an opportunity to thrive in all new ways. And grow they have. In 2019 alone, Ngage clients saw 42% growth in membership compared to a national average of 10%, and their event and conference profits increased by 39%.

FILLING IN THE GAPS In 2016, Lyon realized that no other association management company in Michigan created its own products, opting instead to use third parties to serve their clients. As a lifelong entrepreneur, Lyon got to work to change that. Over the next few years, Ngage created its own nursing certification software and an event-based mobile app. Both have helped save clients money and increase revenue. Ngage holds a monthly “Innovation Hub” with new ideas brought to the table each month. Most recently, those ideas have included facilitating a 24-hour nurseto-nurse warm line for frontline workers and creating virtual networks of support groups for four state-specific health care clients. Ngage also created a virtual platform for its clients to use to save them money when hosting virtual conferences, just to name a few in a long list of launches for the company. Knowing virtual events and meetings aren’t going away anytime soon, Lyon is excited about how Ngage has adapted. “We hope to create a more engaging virtual experience by making our platform more userfriendly, welcoming, and invoking excitement through promotional emails and posts that make the event something that attendees and vendors feel they can’t miss out on,” she said.

NGAGE CLIENTS SAW 42% GROWTH IN MEMBERSHIP COMPARED TO A NATIONAL AVERAGE OF 10%, AND THEIR EVENT AND CONFERENCE PROFITS INCREASED BY 39% 12.20 | 517

GREATER LANSING BUSINESS OF THE YEAR

GUD MARKETING MARKETING FOR A BETTER WORLD

The 2020 Greater Lansing Business of the Year is one that has inspired positive change in the area, exemplifying the idea that we should leave our community better than how we found it. Güd Marketing is committed to inspiring change through compelling messaging. You may have seen the playful, informative recycling racoon squad making its way around social media and on billboards, educating people around Michigan about how to recycle. Or maybe you saw information about how healthy trees and forests affect our daily lives.

ENTRY-LEVEL TO PRESIDENT Debbie Horak joined Pace Creative as a junior coordinator, eventually becoming a sales leader and moving up the ranks. When the company founder and namesake began planning his departure in 2005, Horak became a partner in the company. When the founder exited the company in 2010, Horak took a risk. Instead of pursuing other opportunities offered to her, Horak went on to lead the company as president. Since she joined the ownership team, the company has experienced impressive growth. Through it all, Horak credits those she works with, saying, “There is little that I accomplish on my own. My vision is realized through the work of others — every achievement of this business has been the result of collaboration by our hardworking, talented team.”

MAKING THE BRAND MATCH THE REPUTATION In 2014, Horak led the company through a rebrand, realizing that its good reputation didn’t tell the whole story. “Our reputation, built on our founder’s name, was stellar but no longer representative of the company,” said Horak. “We had become — and remain — a woman-owned business that delivers communications that serve and advance the public good.” The company transformed itself into Güd Marketing. Beyond messaging, Güd has donated time and money to countless organizations over the years. After years of giving back, helping clients expand their reach, developing her team and growing Güd Marketing, Horak said winning an Entrepreneurial Award validated her mission. “It’s an honor to receive such high recognition,” Horak said. “Our mission is to improve lives by creating and delivering powerful messages that inspire positive change. This award acknowledges the hard work of my staff and successful outcomes our clients have enjoyed.” Horak is looking forward to 2021. “After 2020, we know that we’re able to adapt to any situation,” she said. “We look forward to continued growth, success and having a bigger impact in the communities we serve.”

“THERE IS LITTLE THAT I ACCOMPLISH ON MY OWN. MY VISION IS REALIZED THROUGH THE WORK OF OTHERS — EVERY ACHIEVEMENT OF THIS BUSINESS HAS BEEN THE RESULT OF COLLABORATION BY OUR HARDWORKING, TALENTED TEAM.”

Debbie Horak

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PIVOT AWARD

TRI-COUNTY OFFICE ON AGING ADAPTING TO KEEP SENIORS SAFE

Marion Owen

THE TRI-COUNTY OFFICE ON AGING KNEW THAT EVEN AS ITS OFFICES CLOSED, IT HAD TO PIVOT IN ORDER TO SERVE THE COMMUNITY’S VULNERABLE SENIORS. 34

517 | 12.20

WILX-TV viewers were invited to nominate and vote on this year’s new Pivot Award as part of the 2020 Greater Lansing Entrepreneurial Awards. The award recognizes those that not only survived but thrived as COVID-19 presented challenge after challenge. When COVID-19 began sweeping through nursing homes, it became tragically clear that older adults were at a high risk of serious health complications from the disease. The Tri-County Office on Aging knew that even as its offices closed, it had to pivot in order to serve the community’s vulnerable seniors. So staff members got to work. Staff began working remotely, shifting services online where possible and keeping in contact with clients over the phone. Clients and care workers received thousands of pieces of personal protective equipment, including tens of thousands of masks and more than half a million gloves. Volunteers did the grocery shopping for seniors. Meals on Wheels delivered to more than 2,250 individuals — already 380 more than in all of 2019. Congregate dining sites were shifted to meal pickup services, and the number of meals provided was double that of this time last year. The list goes on. “In essence, older adults have been shown to have a greater risk of death when contracting the disease, so our role in keeping them connected with food and other health and wellness supports was critical,” said Tammy Lemmer, community relations director for the Tri-County Office on Aging. “The lethality of the disease was scary and made it even more important for them to self-isolate and limit interactions with others,” she added. “TCOA’s ability to find new ways to connect with people, including friendly reassurance phone calls, shifting health and wellness workshops online, and creating opportunities for contactless meal pickup helped fill some of those gaps.” The Tri-County Office on Aging also recognized staff member Heidi Glew, a social worker care manager who was specifically mentioned in the nomination. “Heidi is a dedicated and creative member of our team for over seven years.” said Executive Director Marion Owen. “Heidi is extremely personcentered, honoring the wishes of clients and always demonstrating deep respect toward not only clients but their families and her co-workers as well. She has a positive attitude and goes over and above the job to support older adults and persons with disabilities to remain in their homes and independent.”

STAY STRONG MID-MICHIGAN Celebrating the Resilience of Our Business Community SCOTT NORMAN,VICE PRESIDENT BUSINESS DEVELOPMENT AND MEDICARE, PHYSICIANS HEALTH PLAN

Mid-Michigan is our home. It’s the land of the Spartans. It’s the center of our state. A hub for major industries, creativity and ingenuity. We’ve been through good times and bad. Together, we’ve weathered every challenge that has come our way. COVID-19 has created a health and economic crisis that hit hard and fast, and it continues today. Yet the brave entrepreneurs and business owners who have invested in our community persist, and out of struggle have found

a way to generously give resources and support to those most in need, especially the frontline caregivers. At PHP, we salute the entrepreneurs and local businesses that give MidMichigan its heart and soul, and that prove its resilience in the toughest of times. We are proud to be your partner in business and to support the health and well-being of your employees and our community. Thank you for all you do Mid-Michigan.

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LEADERSHIP AWARD

AMANDA HAYHOE-KRUGER PUTTING EMPLOYEES FIRST, ALWAYS

Seasonal work often means brutal hours for months at a time, followed by a slow period. But Amanda HayhoeKruger, president of Hayhoe Asphalt, knows that employees are human. They need mental and physical rest, to see their families, and have time for themselves. Sometimes, leading means putting people ahead of profit, and Hayhoe-Kruger said it’s worth it. “I believe that the most important customer in my business isn’t my asphalt customer — it’s my employees,” she said. “It’s imperative for them to know how important they are to me and to Hayhoe Asphalt. ... Having healthier and happier employees is invaluable.” Qualified workers for skilled trades can be hard to find, so attracting and retaining employees is crucial. As a leader, Hayhoe-Kruger knows that putting employees first will help with that. In 2019, Hayhoe Asphalt started an apprenticeship program, giving people a chance to try out the job for 60 days. After two recent high school graduates participated, they were offered full-time employment at the end of the apprenticeship and now earn a living wage that could lead to a six-figure income without additional schooling required. For all employees, Hayhoe-Kruger implemented a minimum $15-per-hour starting wage, weekly companyprovided lunches and other benefits. “I’ve found that life is so much more enjoyable when we are all generous and kind and show love to each other,” she said. “Leading my crew has been so much more rewarding and fun since I made the leap to sharing more of Hayhoe Asphalt’s profitability with them. Our team makes better wages and feels that they are truly appreciated. And our customers benefit by having a team of workers who know their value and enjoy coming to work. It’s definitely a win-win-win situation for everyone.” As a leader, Hayhoe-Kruger has shown her commitment to her team for years. Now, it’s her turn to be recognized.

517 | 12.20

Amanda Hayhoe-Kruger

“I BELIEVE THAT THE MOST IMPORTANT CUSTOMER IN MY BUSINESS ISN’T MY ASPHALT CUSTOMER — IT’S MY EMPLOYEES.”

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SOCIALLY RESPONSIBLE ENTREPRENEUR

GRANGER CONSTRUCTION BUILDING A STRONG COMMUNITY

Glenn Granger

“GOD HAS GIVEN OUR FAMILY A LOT TO BE THANKFUL FOR, AND I HAVE A STRONG DESIRE TO BE OF SERVICE TO OTHERS.” 40

517 | 12.20

The golden rule is the foundation for Granger Construction, which got its start in 1959. As president and CEO, Glenn Granger is a third-generation family member at the helm. For all he has achieved, he hasn’t forgotten the community — and it’s an example he sets for the whole Granger Construction team. In 2019, Granger employees contributed more than $109,000 in charitable giving. Granger also stepped forward to help complete the new president’s residence for Michigan State University. St. Vincent Catholic Charities and Holy Cross Services have also received significant support. For Granger, giving back comes back to his faith: “‘From everyone who has been given much, much will be demanded; and from the one who has been entrusted with much, much more will be asked’ — Luke 12:48. I’m inspired by this passage and just incredibly grateful for the privilege of being part of this community. God has given our family a lot to be thankful for, and I have a strong desire to be of service to others.” Granger also gives of his time generously. He has been part of the Strategic Planning Committee and campaign chairperson for the Capitol Area United Way for years. In addition, he is an emeritus board member for Alma College, where he served for 13 years; is an emeritus board member for the Sparrow Foundation; and is a Lansing Regional Chamber of Commerce board member. He has also been a member of the Lansing Rotary Club for more than 20 years. Granger’s civic-minded nature even extends to the family dog, who was named 2020 Pet of the Year from the Capitol Area Humane Society. Still, Granger remains humble. “(My wife) Trish and I have primarily focused on fundraising and philanthropy, inspired by the incredible role models in our family,” he said. Learn more about Granger Construction’s commitment to the community at grangerconstruction.com.

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IMPACT AWARD

LISA YOUNG DETERMINED TO BRING PEOPLE AND ORGANIZATIONS TOGETHER

Lisa Young

“I CONSIDER MYSELF TO BE A SERVANT LEADER. THE END GOAL IS TO HELP OTHERS AROUND YOU SEE THE POTENTIAL THAT THEY MAY HAVE NOT RECOGNIZED. ” 42

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Almost 20 years ago, Lisa Young took a leap of faith. She saw a need for qualified employees, and she was determined to help bridge the gap between companies expanding their teams and people looking for work. Since then, Express Employment Professionals of Lansing has taken off. “When I started in business, there was no Express Employment brand in Lansing. It was built with sheer willpower. My company was built knowing I could succeed if I only stepped out, and I prevailed despite adversity,” Young said. “Failure was never an option because my life depended on succeeding. I had to show my five children and those around me what success looked like.” If her record is any indication, her determination has certainly paid off. Express Employment Lansing has earned the Top Sales Award-Circle of Excellence for 12 out of the 19 years it has been in business. For Young, it all comes back to helping others. “If you show someone how to get a paycheck, you not only impact their lives but many others in the family,” she said. “I consider myself to be a servant leader. The end goal is to help others around you see the potential that they may have not recognized. When you have someone across your desk and you are a lifeline, that is a responsibility that should not be taken lightly.” But her impact in the community extends beyond the people she connects with employment opportunities. In addition to helping families through employment, Express Employment also supports area nonprofits, like End Violent Encounters, Haven House, Advent House, Loaves and Fishes, the Boys & Girls Club, Junior Achievement, and St. Vincent’s holiday events, to name just a few. One thing is certain: Young has made — and is determined to keep making — a significant impact in her community.

JUDGE FEATURE Michigan State University Federal Credit Union Oakland University Credit Union 3777 West Road, East Lansing, MI 48823 jjackson@msufcu.org | 517.333.2424 ext. 2219 | www.msufcu.org Charities, and Sparrow Foundation, and is a member of the CUNA Lending Council.

Jeff Jackson serves as the Chief Lending Officer (CLO) of MSU Federal Credit Union (MSUFCU). He joined the Credit Union in 1997 and has experience leading the business and consumer lending, payment systems, support services, member services, and adjustments teams. Beyond his leadership at MSUFCU, Mr. Jackson is actively involved in the community. He was recently named to the Board of Directors for the Federal Home Loan Bank of Indianapolis, an independent regional cooperative bank. Mr. Jackson currently serves as a board member for the Michigan Credit Union Foundation, Child and Family

Mr. Jackson holds a Bachelor of Business Administration in Finance and Accounting from the University of Michigan and a Masters of Business Administration from Michigan State University. MSUFCU has a national reputation for excellence and has received several top industry and workplace awards. The Credit Union received a 5-Star Rating from BauerFinancial in 2020, and was named as a Top Workplace in the large employer category by the Detroit Free Press for seven consecutive years, a Top 100 Best Workplace for Women by Fortune for the third year, and is in the top five Michigan credit unions by Forbes Best-in-State Credit Unions. MSUFCU was named a Best Workplace in Financial Services and

Insurance by Fortune Magazine, received the ATHENA Award® for Organizational Leadership, and was named West Michigan Best and Brightest to Work For five years in a row. The Credit Union earned the ranking of one of Michigan’s Best and Brightest in Wellness for the fourth consecutive year, and has been certified as a Great Place to Work® for six consecutive years. MSUFCU has also been recognized for its financial education initiatives, ranking first for the Alphonse Desjardins Adult and Youth Financial Education Awards, and the Louise Herring Award as well as an honorable mention for the Dora Maxwell Award by the Michigan Credit Union League. Founded in 1937, MSUFCU is headquartered in East Lansing, MI, has 21 branches, over 300,000 members, more than $5.5 billion in assets, and nearly 900 employees.

ENTREPRENEURIAL SPIRIT

THE FLEDGE CREATING OPPORTUNITY FOR ALL

Few people embody what it means to be an entrepreneur like Jerry Norris, primus inter pares at The Fledge. Even in his title, which means “first among equals,” his mission is clear: to give everyone a seat at the table where dreams are built. In 2015, Norris started The Fledge, a startup incubator designed to create entrepreneurship opportunity for all. But if you ask him, everything is a team effort. “If you imagine a flock of geese flying overhead, from time to time you will see the first bird get tired and fall back, and another will take its place. This is first among equals,” said Norris. “What this does is let everyone have their turn to contribute to direction and assistance. It also develops everyone else as leaders. This builds capacity in our leadership and allows us to harvest the treasures of our deep diversity.” For Norris, building up the community is what it’s all about. The Fledge connects entrepreneurs with funding, commerce networks, and training and education. Beyond that, the organization offers free space for nonprofits, free services for entrepreneurs who can’t afford to pay, a food and clothing pantry, harm reduction tools for those with substance abuse disorders, and much more. Now in its growth stage, the incubator has about 700 people who are involved in a project and come to The Fledge at least twice per month. Norris is also eyeing a second location and additional funding opportunities to support the organization’s entrepreneurs. “(Our growth) helps deliver more services to the community and increases our diversity, and therefore our creativity and innovation, allowing us to be more entrepreneurial to solve the problems unique to our community,” Norris said. There is perhaps no better way to exemplify the entrepreneurial spirit than to use it to encourage other entrepreneurs and leave a positive legacy.

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Jerry Norris

THE FLEDGE CONNECTS ENTREPRENEURS WITH FUNDING, COMMERCE NETWORKS, AND TRAINING AND EDUCATION.

Does this sound familiar? • You show a profit at the end of the year, but you can’t find it in any bank account • You need to have a budget, but you don’t know where to start • You are working more hours and making less money than you think you should be • You own a family business and have no processes in place to help the business run smoothly • You feel you are struggling check-to-check with your business and fear a negative setback will be devastating • You feel your leadership skills need to be better in order to lead your company If you answered YES to any of these, AdviCoach can help. A study conducted in part by the SBA identified that 83% of companies generating $25M in revenue or less are financially struggling check-to-check. In other words, most entrepreneurs are barely surviving, financially speaking. Let’s set up a time to review where you are with your business.

Contact AdviCoach 517-599-2782 | www.AdviCoach.com/thamp

INNOVATIVE COMPANY AWARD

CREATIVE WELLNESS BRIDGING THE GAP BETWEEN MEDICINE AND HEALING

“EVERY DAY, WE SEE PEOPLE SEEKING RELIEF FROM STRESS, PAIN OR MUSCLE TIGHTNESS; OTHERS ARE LOOKING FOR SUPPORT TO MAINTAIN HEALTH AND ENHANCE THEIR WELL-BEING.” 46

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Conventional medicine has come a long way. But true wellness — the kind made up of body, mind and soul — often looks different than an annual checkup or managing a health condition. Creative Wellness co-owners Irene Savoyat and Chris Reay know that health care comes in many forms — and that it’s always changing. That’s why they bring together their talented team every other month to share new ideas. Beyond idea generation, though, the therapeutic services Creative Wellness offers aren’t always well-known or recognized by insurance. So, they’ve made a point of changing that. By partnering with the conventional medicine community and working with insurance companies to cover services like acupuncture and chiropractic care, Creative Wellness can reach more people. The team has even created treatment suggestions that combine several services to help patients achieve better health.

Irene Savoyat

Every step forward Creative Wellness takes is to support the patients it sees every day. “We are given one life to live, and the foundation of life is our health,” said Reay. “Every day, we see people seeking relief from stress, pain or muscle tightness; others are looking for support to maintain health and enhance their well-being.” Savoyat agreed: “We constantly anticipate and adapt to our clients’ needs and requests, listen to employees’ suggestions, and respond to the exponential growth in our field. And each day our strong team gives it their all, motivated by the desire to be of service to every person who walks through our doors.” Looking ahead, Creative Wellness is determined to continue expanding access to its services. It plans to begin accepting Medicare soon, continue to attend training seminars for new treatment options and pore over peer-reviewed publications. Learn more about Creative Wellness at creativewellness.net.

Chris Reay

SPECIAL ADVERTISEMENT

The year may be over, but the challenges and work are not By, Carrie Rosingana, CEO of Capital Area Michigan Works! The end of the year is often a time for reflection and planning — and is there ever a lot to reflect on as this one comes to a close. This summer, our board and staff at Capital Area Michigan Works! said a virtual goodbye to our CEO, Edythe Copeland, as she retired after more than two decades of her career at CAMW! I was honored to be chosen to succeed Copeland as CEO and to spend months learning from one of the best leaders in our community. Before my transition as CEO, in my time as chief operating officer and equal opportunity officer, I guided the work that led to the successful Michigan Equal Opportunity program review, highlighting diversity and inclusive practices put into action under our agency’s leadership efforts. As the equal opportunity officer, I was responsible for planning, organizing, developing and directing all activities related to CAMW!’s equal employment opportunity efforts. At CAMW!, ensuring equitable access to the workforce resources we provide is at the heart of the work we do daily. As a person who believes fiercely in equity and diversity, equity and inclusion work, and also recognizing the importance of always learning and doing the work, I invested my time as a leader in business and the community learning and educating others on DE&I in our workforce. And I encourage my fellow business and community leaders to continue to do

this same — even if it’s not trending on social media or on the front page of our local paper. Over the years we’ve made progress, but we still need to invest time and energy to affect long term change. My overarching goal for my leadership at CAMW! stems from the values I had modeled to me growing up and advice I received from my mentor and predecessor — to remain true to myself and to CAMW!’s goals. And we’re continuing the sentiment Copeland reinforced — the importance of decreasing discrimination of all kinds in the workforce. She fought for that throughout her career and, as I’ve mentioned before, I’m committed to continuing her legacy. So, take some time now to rest and spend time — whether it’s socially distanced or virtual — with those you love as you celebrate the holidays. And if you’re financially able, give back to your community and others who’ve supported you during this challenging year. As a community, let’s continue to work to be welcoming and equitable for all of our community residents as we have yet another year of growth ahead of us. Carrie Rosingana is the CEO of Capital Area Michigan Works! Visit camw.org for assistance with career exploration or staffing needs. CAMW!, a proud partner of the American Job Center Network, offers services in Ingham, Clinton and Eaton counties at its Lansing, St. Johns and Charlotte American Job Centers.

MSUFCU â&#x20AC;&#x201D; Supporting the Entrepreneurial Spirit Small businesses are vital to thriving communities. They create opportunities for new talent and growth regionally, energize an economic base that could otherwise become stagnant, and foster an entrepreneurial spirit in community members. MSUFCU recognizes the role small businesses play in their communities and supports their endeavors. With exceptional member service, a dedication to community viability, and products and services designed to help small businesses succeed, MSUFCU is committed to helping advance local and regional economies through small business lending.

Visit msufcu.org/business to learn about our business solutions, or call 517-333-2424, option 5, to speak with a business services specialist today.

STRONG

Thank You, Mid-Michigan. We all know what a year it’s been, but through it all, we’ve persevered. At NAI Mid-Michigan, we’ve seen just how strong this community can be and we are so proud to be a part of it. So thank you, again. Here’s to 2021.

naimidmichigan.com • 517.487.9222

lifestyle WHAT IS FOOD INSECURITY?

PLACES p.52 KIDSâ&#x20AC;&#x2122; CORNER p. 54 STYLE p. 57 FOOD p. 58 NONPROFIT p. 59

Simply put, food insecurity is not knowing where your next meal is coming from. People, with kindness in their hearts, typically donate to area food banks and centers during the holidays. But it is important to remember that food insecurity is real 365 days a year. When this holiday season is over, please remember those in need year-round. Visit greaterlansingfoodbank.org for more information on how you can help.

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lifestyle / PLACES

THERE IS AN ECLECTIC ARRAY OF AESTHETIC ITEMS, SOME OF WHICH ARE MOST PRACTICAL LIKE A LAMPSHADE. OTHERS ARE MORE ORNATE LIKE STAINED-GLASS FIXTURES OR PAINTINGS.

CREATOR CRAFTSMANSHIP A PAINTING IN PROGRESS BY JAMES BINGALL THAT THE FLEDGE WILL LIVESTREAM WHILE THE ARTIST CREATES.

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THE FLEDGE OFFERS GIFTS FROM THE ARTISTIC HEART PHOTOS AND ARTICLE BY MELIK BROWN

more content at

517MAG.COM

THE MUSIC AVAILABLE AT THE FLEDGE IS EITHER BY ARTISTS WHO CREATE THE MUSIC THERE, MUSICIANS WHO HAVE PERFORMED THERE OR A COMBINATION OF BOTH. “SOCIAL” BY CLAIRE CHRISTIANSEN. DIVERSITY IS CELEBRATED IN ALL THAT HAPPENS AT THE FLEDGE.

DID YOU KNOW? THE FLEDGE WAS A 2020 GREATER LANSING ENTREPRENEURIAL AWARD WINNER FOR ENTREPRENEURIAL SPIRIT.

Everyone enjoys giving gifts, but customized giftgiving is especially cool. Now imagine giving a customized gift that you created. That would be super cool. There’s a place in Lansing that you probably don’t know exists. There’s a place that is a House of Yes. It is called The Fledge. On the outside, it resembles a church. On the inside, it is the creator’s paradise. Housed in the refurbished building is an oasis of what may make your heart sing. If you are looking for something unique to give, those who use the space have art offerings of many genres and styles. You can purchase music, paintings, sculptures, crafts, clothes and even seasonal food. The mission of The Fledge is “to create opportunities to pursue happiness: radical inclusion values, not rules.” That means if you can dream it, they will help you create it.

Imagine this holiday season you wanted to get a gift for someone that you will never be able to find anywhere else. What is even more special is that you could be a maker. Would you like to explore painting but are not sure where to begin? You can start that journey at The Fledge. Have you ever thought about producing a “beat,” penning a song, recording it and giving that song to a special someone? That can happen at The Fledge. The choices of gift-giving are infinite when you have the freedom to find someone to create or allow yourself the freedom to create. You may tap into a fountain of fun that may be a newfound path to the personal growth of untold wealth. Or it could just be a cool one-of-a-kind gift sparked by thought and limited only to your imagination. All things are possible at The Fledge.

reasons to visit There is a living performance space on the grounds of The Fledge. The Fledge is an incubator not only for artists and aspiring businesspeople but you can also mine bitcoin. At The Fledge, the answer is always yes. And they will help you find a way to achieve that yes.

lifestyle / KIDS’ CORNER

St. Nicholas Day, Dec. 6: Children place their shoes by the door or stockings by the hearth filled with bits of straw and carrots for Saint Nicholas’ white horse (Netherlands) or donkey (France, Belgium, Luxembourg and Sweden). These items are replaced in the night by small toys and candy. Hanukkah, Dec. 10-18: For eight days, a special candle holder called a menorah is lit in remembrance of an ancient miracle in which one day’s worth of oil burned for eight days in the temple. During Hanukkah, many Jews also eat special potato pancakes called latkes, sing songs and spin a top called a dreidel to win chocolate coins, nuts or raisins.

THE MOST WONDERFUL TIME OF THE YEAR DECEMBER HOLIDAYS AROUND THE WORLD BY DAWN HADDAD

cool pets PUPPIES Face it, all puppies are cool pets. But the most important thing to remember this holiday season is puppies will eat just about anything — and things like tinsel and small items that may hit the floor as kids unwrap gifts are very, very dangerous to all dogs in general. Keep your puppies safe this season.

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Feast of Guadalupe, Dec. 12: The Feast (Fiesta) of Our Lady of Guadalupe honors the reported appearance of the mother of Jesus in Mexico City during the 16th century, who became the patron saint of Mexico. Many families celebrate by receiving blessings at church followed by a feast of traditional Mexican fare. Brightly colored flowers decorate feast tables. St. Lucia Day, Dec. 13: Celebrations honoring St. Lucia, the patron saint of Sweden, combine Christian and pre-Christian traditions. Ginger snaps and saffron-flavored buns (lussekatter) are popular Lucia Day treats. Winter solstice, Dec, 21 in the Northern Hemisphere: Many December holidays celebrate the return of light during the darkest time of year, which occurs during the winter solstice, and Yule or Yuletide (“Yule time”) is no exception. In fact, the Christmas yule log gets its origin from this celebration of light. Christmas, Dec. 25: People celebrate this Christian holiday (honoring the birth of Jesus) by going to church, giving gifts and sharing the day with their families It has evolved into a worldwide religious and secular celebration. Kwanzaa, Dec. 26-Jan. 1: Celebrated in the United States and Canada, this holiday combines several traditional African harvest celebrations, and families celebrate in a variety of ways. Children may light one of seven candles in a kinara (candleholder) each night, followed by a discussion of one of the seven principles of Kwanzaa.

recipe

DO YOU WANT TO BUILD A SNOWMAN? AN EDIBLE SNOWMAN THAT IS SIMPLE AND FUN WILL DELIGHT THE WHOLE FAMILY THIS HOLIDAY SEASON. WHAT YOU NEED: MARSHMALLOWS, PRETZEL STICKS, MINIATURE CHOCOLATE CHIPS, VARIOUS CANDY, YARN AND TOOTHPICKS. DIRECTIONS: Use the toothpicks to hold the marshmallows together and decorate. For extra fun, use white frosting to “glue” the candy onto the snowman.

craft idea FESTIVE YARN ORNAMENTS This easy tutorial for ornaments is fun for the whole family. What you need: yarn, cardboard, glue or tape and scissors. Directions: Cut the cardboard into various shapes or letters. Wrap the yarn around the cardboard, using the glue or tape to start and end. Tie a loop on the top to display your new festive decoration.

PROGRESS IS ON THE HORIZON. That’s Business Elevated.

Let’s get there together.

Dave Flower

Dan Kreft

VP, Commercial Banking 517.324.7407 DFlower@ibcp.com

VP, Commercial Banking 517.203.3880 DKreft@ibcp.com

Phil Clacko

Craig Bull

VP, Commercial Banking 517.324.7406 PClacko@ibcp.com

VP, Commercial Banking 517.324.7415 CBull@ibcp.com

IndependentBank.com

"Butter Makes it Better" • Creative Goldwork • Diamonds and Gems Creative Goldwork • Creative Goldwork • Diamonds and Gems Diamonds andG.Gems MARK•E. ARENDSEN G. (GIA) MARK E. ARENDSEN G. G. (GIA) MARK ARENDSEN G. G. (GIA) 124 W. E. ALLEGAN SUITE 124 W.1600 ALLEGAN 124 W. ALLEGAN BOJI SUITETOWER, 1600 SUITE 1600MICHIGAN 48933 LANSING, BOJI TOWER, BOJI TOWER, LANSING, MICHIGAN 48933 LANSING, MICHIGAN 48933 517-482-5552 517-482-5552 517-482-5552 www.arendsenjewelers.com www.arendsenjewelers.com www.arendsenjewelers.com

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lifestyle / STYLE

NOTHING OFF LIMITS WINTER TRENDS OFFER ECLECTIC MIX BY ERIN HAGEN

Fresh off the runway, 2020-2021 winter trends are very eclectic. All decades have been called into action and are ready to serve a look back through the 1970s, 1980s and 1990s. What’s so unique about this year’s fall/winter trends is that no trends are off limits. Different, bold articles can be worn together. From florals and studs, plaids and polka dots — it’s a game of opposites attract. The juxtaposition between fringe and monochromatic outfits is something exciting to see, and there’s truly something for everyone. Speaking of fringe, it is making a statement on jackets, boots and handbags — the best spark to add to any outfit. You’ll also notice chunky boots, like your Dr. Martens from college or slouchy boots from the ’90s, pair well with the monochromatic

trend of white on off-white, beige on camel, gray on dark gray. They add a funky finish to a simple and clean silhouette. What I’m really excited with the latest trends is the fact that you can be trendy without running out and spending a lot of money. A lot of this style is already in your closet. I’m such a pack rat because I’m always holding on to treasured items hoping they will make a comeback, so now is my time. Not only is it more affordable, it’s also good for the environment, because if you’re not a pack rat like myself, you can go thrift shopping and find all kinds of items that hit the mark. You can find one-of-akind pieces but also shop sustainably. The fashion industry is one of the worst on the environment, so I get excited when I can help the environment and be on trend. Happy hunting.

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lifestyle / FOOD

best of

BEST OF THE HOLIDAYS WE ASKED OUR READERS IN A SOCIAL MEDIA POLL FOR THEIR THOUGHTS ON THE HOLIDAY FOOD TRADITIONS THEY CAN’T LIVE WITHOUT BY MARY GAJDA

CASSEROLES

DESSERT SALAD

MORE BREAD PLEASE

From green bean to sweet or cheesy potatoes, our readers were all about dishing up a good ol’ casserole for holiday celebrations. A casserole is loosely defined as not only a vessel to serve food in but a group of ingredients combined to create a meal and baked in one container. Does that mean lasagna is actually a casserole? We learn something new every day.

Heavenly hash, aka ambrosia salad — rice, whipped cream, pineapple, maraschino cherries and pastel colored mini marshmallow — has adorned many a holiday table. We often see this laid out with the main courses on our table, not with the pies and cookies. This begs the question: Is it a dessert or a salad? Friends, when it comes to food, it is whatever you want it to be.

From Hawaiian rolls to homemade crescents, bread rules supreme as something our readers love about the holidays. Cinnamon bread made the cut by our readers, as well as something called kalacs, which is a Hungarian swirl bread. Christmas breads from around the world are a popular holiday tradition. Haven’t tried one? The spruceeats.com website has some fantastic recipes.

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STAND UP AND BE COUNTED Your opinion matters, so let your voice be heard. Each month, 517 Magazine will showcase a “517 Best Of” feature that is voted on by our readers. The topic will be posted to the 517 Facebook page, where fans can vote on everything from food and dining options, shopping and entertainment choices, and everything in between across the Greater Lansing region.

lifestyle / JACK DAVIS LEGACY NONPROFIT SPOTLIGHT

KEEPING KIDS FOCUSED AND ACTIVE BOYS & GIRLS CLUB SEEKS COMMUNITY SUPPORT FOR MISSION BY ANDREA MACKEY

Underprivileged youth have always had a tough time in school due to lack of resources and mentors, and it has been exceptionally difficult for struggling youth during COVID-19; however, the Boys & Girls Club of Lansing is lending a helping hand. Normally an activity center that provides youth with the resources and role models they need for success in school and beyond, the Boys & Girls Club has turned into the Lansing School District Learning Lab during the ongoing pandemic. The Learning Lab gives students the opportunity to get help navigating the complicated world of online learning. The lab also gives parents the opportunity to go to work without leaving their children home alone to complete their schoolwork. Because of the increased need for supplies and resources, the organization needs additional help from the community. The Boys & Girls Club of Lansing has put together a COVID-19 relief fund, with the money going toward programs and meals for those who need it.

“In staying true to our mission, the Boys & Girls Club of Lansing has always made the needs of youth and families a priority,” said Carmen Turner, president and CEO of the club. “We have modified our building to ensure it’s COVID safe for our children and staff for learning … keeping in mind the need for social and emotional support that the club has always provided. We have been — and will continue to be — a solid foundation for the community.” There are also many different after-school programs that the Boys & Girls Club offers, from virtual clubs to money management for teens to health and wellness. One such program is the GET City (Green Energy Technology) STEM program. This program is meant to deepen students’ science, technology, engineering and math knowledge, skills and research. If you are interested in supporting the Boys & Girls Club of Lansing, you can sign up to volunteer or donate at bgclansing. org/support-us.

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S P E C I A L A DV E R T I S E M E N T

GIVING COLLEGE: STUDENTS THRIVE WITH HOLIDAY SUPPORT BY ANDY BRENT

November is usually a happy month. Autumn is in full swing, and the excitement of holidays, family gatherings and breaks from school and work provide a welcome distraction from the approaching winter. But November is also the beginning of flu season, and for those without the means of securing reliable transportation, housing and/or childcare, November is the beginning of a season of doubt. One demographic is surprisingly (and disproportionately) affected by need during the winter months: Community college students. At Lansing Community College (LCC), students have options for aid and support. The LCC Foundationâ&#x20AC;&#x2122;s LCC Cares initiative provides students with necessary support and advice, and donations to LCC Cares are distributed directly to students. The support provided through the fund addresses housing insecurity, food insecurity, transportation issues can help with childcare costs. This is important because, as a study by Teachers College at Columbia University concluded, up to 80% of community college students work at least part-time. Thirty-nine percent

of community college students work full-time. Fourteen percent of undergraduate students at four-year colleges and universities sometimes receive Federal work-study aid â&#x20AC;&#x201C; at community colleges, that number drops to just 2%. According to a 2018 study by Percontor Education Research and Training, the two most frequently cited challenges for community college students are balancing work and school, and paying expenses. This creates a cycle in which the student is working to live and learn, which can overwhelm the student and cause them to abandon their academic program to focus on the employment at hand. The global pandemic has pushed this crisis to a tipping point. USA Today reported in October that post-secondary enrollment in college is down 1.8% nationwide. Community colleges have seen an enrollment decrease of 8%, the biggest drop during the pandemic. Community college students cannot afford school without work, and are often employed in industries that were shuttered to preserve public health through physical distancing.

Community college students are also parents. A 2020 survey by the American Association of Community Colleges determined one in four community college students is a parent. When COVID-19 hit, and childcare facilities closed, some student parents were left with no childcare, and many more were furloughed or laid off due to virus precautions and the general economic downturn that ensued. Such obstacles make capitalizing on education’s limitless opportunity next to impossible. LCC Foundation Executive Director Cathy Zell believes LCC Cares could bridge necessary gaps for those students struggling in the pandemic economy. “LCC students are smart, driven people with clear goals for the future in mind. Their goals build and sustain our community and contribute to a bright regional future. Unfortunately, some students cannot meet their goals simply because they are hungry or do not have a safe, warm place to study and rest at night,” Zell Said. “Many students also face transportation issues, and even small emergencies can be devastating for students without means. LCC Cares was created so students can thrive.”

The LCC Cares initiative will be the focus the LCC Foundation’s push during Giving Tuesday, an annual day of giving held this year on December 1. Zell said the Foundation hopes to raise $5,000 on Giving Tuesday this year, which will go a long way toward helping students navigate the difficult holiday season, and the beginning of winter. “With that money raised, LCC Cares would be able to assist LCC students in need of textbooks, supplies, rent and even a decent meal this holiday season. We all benefit when we invest in education, and donors to LCC Cares can be confident that their generosity helps students in need directly.” Donations to the LCC Foundation’s LCC Cares fund can be made at any time. Those interested may visit lcc.edu/lcccares for more information.

FEATURE

One Small Act MOTHER, DAUGHTER GIVE THE GIFTS OF TIME AND KINDNESS BY CHRISTOPHER NAGY | PHOTOS BY MARK WARNER

DEWITT RESIDENT PAULA WOOD AND DAUGHTER BROOKE WOOD HAVE BEEN VOLUNTEERING TIME IN THE FOOD PANTRY AT THE CAPITAL AREA SALVATION ARMY SINCE THE SPRING.

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FEATURE THE WEEKLY VOLUNTEER HOURS PAULA AND BROOKE WOOD HAVE PUT IN AT THE FOOD PANTRY TO HELP OTHERS HAVE MADE A BIG IMPACT ON THEIR LIVES.

It’s difficult not to look back with a jaundiced eye at what can be perceived as the bitter harvest of 2020. The scythe of the coronavirus pandemic swung low and swift reaping physical and financial devastation to individuals and families across the region; however, there was an alternate perspective to be viewed beyond the indiscriminate broad strokes. The year also brought a picture into focus of the hope and basic goodness in the marrow of humanity. The tales of large-scale initiatives of neighbors, communities and businesses rallying together to help those who were suffering were widespread. Yet even more, it was the countless unseen and unsung small and individual efforts that staved off the tide of despair and helped to restore moments of contented comfort. “They say it takes a village, and it really does. Nobody succeeds on their own,” said DeWitt resident Paula Wood. “When someone is struggling, if you can give them a hand up, you need to give them a hand up. It improves the community for everyone. If you can raise people up, it raises up the whole community. One small act can make a big difference.” Since the spring, the 57-year-old retired special agent with the Internal Revenue Service has helped provide breaths of relief through such small acts at the food pantry of

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“

WHEN SOMEONE IS STRUGGLING, IF YOU CAN GIVE THEM A HAND UP, YOU NEED TO GIVE THEM A HAND UP. IT IMPROVES THE COMMUNITY FOR EVERYONE. IF YOU CAN RAISE PEOPLE UP, IT RAISES UP THE WHOLE COMMUNITY. ONE SMALL ACT CAN MAKE A BIG DIFFERENCE.” ~ Paula Wood

the Capital Area Salvation Army in Lansing. Not that volunteering is new to her. Whether it was in the PTA or coaching and being a team parent as a soccer mom, Paula was used to giving back. That example must have rubbed off, however, because she was recruited into this latest Salvation Army work by her daughter, Brooke Wood, a junior studying accounting at Michigan State University. Brooke was already familiar with the nonprofit through her position as vice president of community service at MSU business fraternity Delta Sigma Pi. Brooke and Jon Curtis, volunteer coordinator for the Salvation Army, had previously partnered on several charitable endeavors through the fraternity.

“The pantry was at the beginning of this year when COVID hit. I would say March,” Brooke said. “Jon emailed me asking if I would be comfortable volunteering in the food pantry because a lot of their volunteers were in the age range that is very susceptible to COVID. When everything was getting shut down, a lot of these older people felt uncomfortable working there, so I started volunteering on the days I could. “They were struggling with volunteers, and my mom just retired. I asked her if she would be able to volunteer a couple days a week whenever she could to help out,” Brooke added. “Since then, we both have been doing our weekly routine there.”

BROOKE WOOD BEGAN WORKING WITH THE SALVATION ARMY THROUGH HER BUSINESS FRATERNITY AT MICHIGAN STATE UNIVERSITY.

The good work throughout the region performed by the Salvation Army rests upon the shoulders of its volunteer staff from the community, Curtis said. “A couple of years ago, I did the math for my own sake to see what it would be if we paid every volunteer the minimum wage,” he said. “It was more than what our budget is in general. We definitely could not do what we do without volunteers.” Yet the threat of COVID-19 prompted many in the volunteer ranks to temporarily suspend their services. In the food pantry alone, Curtis said, only two or the original staff remained, which is why the efforts of new recruits such as Paula and Brooke Wood were a welcomed relief. “It’s the sense that you’re helping someone,” Brooke said. “For me as a student, I’m focused on my grades, but it’s nice to take care of others, especially people who need it most. It’s the sense that you’re helping someone else and helping to better some else’s life.” The work at the pantry has remained steady with some additional new caveats due to the coronavirus. Shelves still need to be stocked and orders still need to be checked, but the public currently isn’t allowed inside, so volunteers

“

IT COULD BE YOUR NEIGHBOR, AND YOU WOULDN’T KNOW IT. I KNOW THE NEED EXISTS; I’VE SEEN IT FIRSTHAND. EVEN THOUGH I DON’T KNOW THESE PEOPLE, I KNOW PEOPLE WHO HAVE HAD TO LIVE THAT WAY. IT’S REWARDING BECAUSE NOBODY SHOULD HAVE TO GO HUNGRY. NOBODY.”

BROOKE WOOD SAID HER INCLINATION TO GIVE BACK TO THE COMMUNITY WAS INSPIRED BY THE ACTIONS OF MOM PAULA WOOD GROWING UP.

essentially now serve as personal shoppers to fill and bag the orders for the growing number of those in need from the community. According to Brooke, the act of serving others brings lessons that every young adult should experience. “I grew up watching my mom put in the extra time she had even though she worked full time and had two young kids at home,” Brooke said. “That’s what made me who I am. When people start young, it sticks with them and gives them an understanding that anyone could be in that position.” Paula spent a good portion of her life understanding what it means to be in that position. “I grew up I the ’70s, and it hasn’t changed any,” Paula said. “I had friends who had no food in their house. … But you’d look at them and you wouldn’t know that. It’s hard to put a face on hunger. It could be your neighbor, and you wouldn’t know it. I know the need exists; I’ve seen it firsthand. Even though I don’t know these people, I know people who have had to live that way. It’s rewarding because nobody should have to go hungry. Nobody.”

~ Paula Wood 12.20 | 517

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who whirls around in a cloud of dust!) We live quite peaceably with most species of our “microbiota.” In fact, many of the bacteria in the mouth, gut, vagina and on the skin profoundly helps us maintain overall health and strengthens our immune systems in countless ways. Furthermore, it’s well documented that exposure to the vast array of microbes that live outdoors helps boost our immunity. If you’re interested in this subject check out the book “Let Them Eat Dirt: How Microbes Can Make Your Child Healthier” by microbiologists B. Brett Finlay and Marie-Claire Arrieta. You will discover why oversterilizing our skin, clothes, dishes and living environments has the potential for significant and long-term health complications such as digestive problems, asthma, allergies, disease susceptibility and more. As for COVID-19, we WILL eventually slay this dragon, as we have so many other lifethreatening bugs. And hopefully our germaphobia will fade away with it. I’m most curious about the lasting impact our germophobic mindset is having on young children, who don’t really

remember what it was like not to wear a mask and stay 6 feet away from our friends and neighbors. At the end of the day, we are social beings — wired for human connection, for love and for belonging. These needs are most often demonstrated through gestures of touch: handshakes, hugs, kisses and handholding. We’re also wired for playing outside, in and amongst nature — and for petting our dogs, cats, bunnies and chickens. So leave your mask in the house and step out for a deep breath of fresh air … and snag a good hug whenever it’s safe to do so. Meanwhile, as we are teaching our children how to be fastidious about avoiding COVID-19 exposure, it might be an opportune time to explain our respect for the plethora of friendly bugs, the ones we can’t live without. Dr. Susan Maples is a dentist in Holt. She is also a speaker, health educator and author of “BlabberMouth! 77 Secrets Only Your Mouth Can Tell You to Live a Healthier, Happier, Sexier Life.” Reach her at Susan@DrSusanMaples.com

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GET OUT AND PLAY!

In the good ol’ days we used to walk to school in near-blizzard conditions in Michigan. Did we mention it was usually uphill? We kid, of course, but we do find we spent a lot more time outside as kids and somehow it’s less appealing as we age. Let’s make a resolution to get outside and enjoy all that the 517 has to offer. Stay active by skiing, skating, hiking, snowshoeing, and enjoying the area’s parks and nature trails. 12.20 | 517

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year-end events December is filled with holiday celebrations, but it’s also important to remember the honoring of national months like National Human Rights Month and National Drunk and Drugged Driving Prevention Month. Spend some time researching why these December designations were made. Educating yourself could be the greatest gift you get this holiday season.

POTTER PARK ZOO WONDERLAND OF LIGHTS

Take a socially distant stroll through Potter Park Zoo in Lansing from 5-8 p.m. Thursdays through Sundays until Dec. 27 and revel in thousands of twinkling lights on display while holiday music plays. This time-honored tradition will put you in the holiday spirit, get you out into the crisp fresh air and allow you to spend time with the family. Wonderland of Lights will be closed Dec. 24-25. The regular schedule will continue outside of those dates. For information, visit Potterparkzoo.org/event/lights2020.

THIS MONTH’S EVENTS Editor’s note: Please call event venues directly to make sure times and dates haven’t changed due to cancellations and postponements related to COVID-19.

13th Annual Scrooge Scramble 5K Ring in the holiday season on the Lansing River Trail with the annual 5K run/walk with a fundraising mission of revitalizing Lansing’s Old Town district. The event takes place starting at 10 a.m. Dec. 5 at 1232 Turner St. in Old Town Lansing, but a virtual option is being offered for convenience. Visit runsignup.com/Race/MI/Lansing/ ScroogeScramble. A Very Horsey Christmas The Ingham County Fairgrounds and Exposition Center, 700 E. Ash St. in Mason, hosts an equestrian-themed shopping extravaganza focusing on Michigan-based businesses Dec. 11-13. For information and tickets, visit tix.com/ticket-sales/ fairingham/6427. Playmakers Holiday Classic This virtual 5K on Dec. 22-24 urges participants to record performances and celebrate virtually with friends, family and the Playmakers Fitness Foundation. For information, visit runsignup. com/Race/MI/EastLansing/PlaymakersHolidayClassic5kRunWalk. Scavenger Hunt Saturdays The Michigan History Museum, 702 W. Kalamazoo St. in Lansing, hosts a self-guided scavenger hunt in the museum galleries, complete with prizes, from 10 a.m. to 4 p.m. Saturdays in December. For information, visit michigan.gov/museum.

517 | 12.20

Follow our friends at 517living.com for other upcoming events in the region.

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Gifts that won’t break the bank this holiday season The holidays are here again, and it has been a rough year for everybody. Not everyone has the money to get huge gifts for all your family members. Here is a list of ideas that still show that you care without breaking the bank. YOUR TIME: You can gift your time to a loved one. Run errands for them, make them dinner, watch a movie with them or just be there to hang out. YOUR ENERGY: Does a friend with kids need a break? Offer a day to babysit and do activities with them. With COVID around, you can even give them a coupon to redeem later. DIYS: There are lots of homemade gifts you can make using items already in the home. For example, a Mason jar, sugar, coconut oil and essential oil scents can make a sugar scrub. There are plenty of DIYs on the internet to choose from. YOUR SERVICES: If you have a talent, you can give something from that. Maybe you are an ace photographer or a makeup artist. If you can help a friend or family member by taking a headshot for their LinkedIn profile or even a dating site, it would make a fun gift. TEACH: If you have a skill or talent, you can try to teach someone what you know or how to do it. It could be drawing, makeup, math, baking or anything that you think you could teach and that they’d be interested in.

517 | 12.20

STATEMENT OF OWNERSHIP, MANAGEMENT & CIRCULATION (REQUESTOR PUBLICATION ONLY) 1.Publication Title: 517 Magazine 2.Publication Number: 020-807 3.Filing Date: October, 4 2020 4.Issue Frequency: Monthly 5.Number of Issues Published Annually: 12 6.Annual Subscription Price: $22 7.Mailing Address of Known Office of Publication and Contact Person and Phone Number: 221 W. Saginaw, Lansing, MI 48933, Ingham County; Patrick Dowling (517) 203-3333 8.Mailing Address of Headquarters or General Business Office of Publisher: 221 W. Saginaw, Lansing, MI 48933, Ingham County 9.Names and Addresses of Publisher, Editor and Managing Editor: Publisher – Tiffany Dowling, 221 W. Saginaw, Lansing, MI 48933, Ingham County; Editor – Mary Gajda, 221 W. Saginaw, Lansing, MI 48933, Ingham County; Managing Editor – Mary Gajda, 221 W. Saginaw, Lansing, MI 48933, Ingham County 10.Owner: Tiffany Dowling, 517 Magazine, 221 W. Saginaw, Lansing, MI 48933, Ingham County 11.Known Bondholders, Mortgages, and Other Security Holders Owning or Holding 1 Percent or More of Total Amount of Bonds, Mortgages, or Other Securities: None 12.Tax Status: Has Not Changed During Preceding 12 Months 13.Publication Title: 517 Magazine 14.Issue Date for Circulation Data: October 2020 Part A: Extent and Nature of Circulation, Number of Copies of Each Issue During Preceding 12 Months: a.Total Number of Copies: 5853 b.Legitimate Paid and/or Requested Distribution: 1.Outside County Paid/Requested Mail Subscriptions: 1823 2.In-County Paid/Requested Mail Subscriptions: 3,853 3.Sales Through Dealers and Carriers, Street Vendors, Counter Sales and Other Paid or Requested Distribution Outside USPS: 0 4.Requested Copies Distributed by Other Mail Classes Through the USPS: 0 c.Total Paid and/or Requested Circulation: 5676 d.Non-requested Distribution: 1.Outside County Non-requested Copies: 0 2.In-County Non-requested Copies: 0 3.Non-requested Copies Distributed Through the USPS by Other Classes of Mail: 0 4.Non-requested Copies Distributed Outside the Mail: 165 e.Total Non-requested Distribution: 165 f.Total Distribution: 5,841 g.Copies Not Distributed: 12 h.Total: 5,853 i.Percent Paid and/or Requested Circulation: 97.18 percent Part B: Extent and Nature of Circulation, Number of Copies of Single Issue Nearest to Filing Date: a.Total Number of Copies: 7181 b.Legitimate Paid and/or Requested Distribution: 1.Outside County Paid/Requested Mail Subscriptions: 1921 2.In-County Paid/Requested Mail Subscriptions: 5132 3.Sales Through Dealers and Carriers, Street Vendors, Counter Sales and Other Paid or Requested Distribution Outside USPS: 0 4.Requested Copies Distributed by Other Mail Classes Through the USPS: 0 c.Total Paid and/or Requested Circulation: 7053 d.Non-requested Distribution: 1.Outside County Non-requested Copies: 0 2.In-County Non-requested Copies: 0 3.Non-requested Copies Distributed Through the USPS by Other Classes of Mail: 0 4.Non-requested Copies Distributed Outside the Mail: 101 e.Total Non-requested Copies Distributed Outside the Mail: 101 f.Total Distribution: 7154 g.Copies not Distributed: 27 h.Total: 7181 i.Percent Paid and/or Requested Circulation: 96 percent 16.n/a 17.I certify that 50% of all my distributed copies are legitimate requests or paid copies. 18.Publication of Statement of Ownership for a Requester Publication is required and will be printed in the December 2020 issue of this publication. 19.I, Tiffany Dowling, Publisher and Owner, certify that all information furnished on this form is true and complete. I understand that anyone who furnishes false or misleading information on this form or who omits material or information on the form may be subject to criminal sanctions (including fines and imprisonment) and/ or civil sanctions (including civil penalties).

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