RETAIL
Nearly 1.3 million people live within a 60-minute drive
Median household income more than $57,000
34.1%
household annual incomes of
$75,000 or greater
Cost of living
10% – 12% lower than national U.S. average
Cost of doing business
14% lower
compared to U.S. metro average
Greater Omaha is home to five Fortune 500 and five Fortune 1000 company headquarters
Major Employers
Alegent Creighton Health Berkshire Hathaway, Inc. CenturyLink ConAgra Foods First Data First National Bank of Omaha Google Gordmans Mutual of Omaha Offut Air Force Base Omaha Steaks Oriental Trading Company PayPal Peter Kiewit Son’s, Inc. TD Ameritrade The Nebraska Medical Center Union Pacific University of Nebraska Medical Center West Werner Enterprises Yahoo! *Companies in bold are Omaha’s Fortune 500
Greater Omaha: The $15 Billion Opportunity
National retail chains thrive in Greater Omaha. From stand-alone facilities, to enclosed and lifestyle malls or mixed-use developments. Retail is growing! “At a time when the national trend was declining sales for enclosed malls, Westroads Mall experienced nearly double digit growth on year over year sales.” Jim Sadler, Sr. General Manager, Westroads Mall With more than 710,000 workers, the Omaha metropolitan statistical area typically pulls in labor from a 60-mile radius. A young, growing workforce is essential to ensuring a steady supply of workers and economic vitality. More than 35% of the Greater Omaha population is under age 25. Historically, household income in Omaha consistently ranks in the top five of the 100 largest metros. In addition, Greater Omaha maintains a higher concentration of high wage jobs in the financial activities, education and healthcare, and professional and business service sectors compared to the nation.
Retail Opportunity Gap
Retail Category Opportunity GAP Total Retail Sales Incl. Eating & Drinking Places 702,434,455 Building Material, Garden Equip. Stores 277,515,324 Health and Personal Care Stores 275,348,402 Food and Beverage Stores 223,915,341 Clothing and Clothing Accessories Stores 221,066,845 Full Service Restaurants 97,777,538 Home Centers 87,751,016 Family Clothing Stores 75,015,213 Women’s Clothing Stores 45,380,957 Claritas 2013 RMP Opportunity Cap - Retail Stores