A pathway to greener products sets out the views of Green Alliance's Designing Out Waste consortium, who argue that the coalition government can help all businesses to improve the environmental impact of the products they sell by providing incentives, in the form of both commercial and policy drivers, to reconfigure their products along greener lines. The consortium believes that business can play an important and proactive role, but that the ability to play this role depends on strong leadership and direction from government to encourage cooperation and coordination across product supply and waste management chains to deliver a common approach and provide the right incentives. Our recommendations for a progressive government framework for designing out waste are covered in the report.