OCTOBER 2013
WHERE THE
ACTION IS COMPANIES BUILDING STRENGTH AND ENDURANCE
G R E E N B AY A R E A C H A M B E R O F C O M M E R C E
from the president
The Chamber began a new fiscal year in September, an appropriate time to reiterate the Chamber’s mission, vision and strategic initiatives. I know I sometimes feel like I am repeating this, but I have to remember that many of you, our members, aren’t as close to this as we are! The revisions reflect input by our board, our members, our staff and other vested parties to better reflect where we are – and should be – devoting our time, energies and other resources. THE CHAMBER’S MISSION: To strengthen member businesses through enhancing economic and workforce development, resulting in improved quality of life in our community and region. OUR VISION COMPLEMENTS THAT: The Green Bay Area Chamber of Commerce will be acclaimed as a leader in building prosperous businesses and a thriving community. THE SPECIFIC, STRATEGIC INITIATIVES WE’RE UNDERTAKING TO ACHIEVE THOSE: 1. Lead through collaboration. We will strategically collaborate and connect our members to become the preferred partner of area businesses, local governments, community organizations and educational institutions supporting economic and workforce development. 2. Build economic prosperity. We will focus on developing entrepreneurialism, assisting existing businesses and pursue targeted initiatives that foster an innovative business environment and strengthen our community’s economy. 3. Be the voice of business. We will influence issues of public policy that are crucial to building a prosperous business environment. 4. Enhance quality of life. We will mobilize our membership and resources to improve economic and workforce development in ways that will enhance quality of life in the Green Bay area. We will have a primary focus on leadership development to produce strong, engaged business and community leaders. 5. Strive for organizational excellence. We will engage our members, empower our employees and maximize our resources in a fiscally responsible manner to build an innovative organization aligned with our vision and mission. I encourage you to read the enclosed 2012-2013 Chamber annual report, including my Looking Forward section within it, to reflect on how our programs, services and other offerings are working toward achieving these goals.
PUBLISHED BY THE GREEN BAY AREA CHAMBER OF COMMERCE FOR CHAMBER MEMBERS VISIT THE GREEN BAY AREA CHAMBER OF COMMERCE AT:
TITLETOWN.ORG
Contents. OCTOBER 2013 | ISSUE #3
PRESIDENT Laurie Radke EDITOR Lori Kaye Lodes GRAPHIC DESIGNER Dana Jacobson Collective Impact is published quarterly by the Green Bay Area Chamber of Commerce, 300 N. Broadway, Ste. 3A, Green Bay WI 54305. Collective Impact is supported by advertising revenue from member companies of the Green Bay Area Chamber of commerce. For information about the advertising rates and deadlines, contact sales at 920.593.3404. Collective Impact (USPS 10-206) is published quarterly for $18 a year by the Green Bay Area Chamber of Commerce, 300 N. Broadway, Ste. 3A, Green Bay WI 54305. Periodicals postage paid at Green Bay, WI. POSTMASTER: Send address changes to Collective Impact, 300 N. Broadway, Ste. 3A, Green Bay WI 54305. PH: 920.593.3423.
feature... 12 where the action is
in every issue... 34
WORKFORCE DEVELOPMENT
36
COMMUNITY DEVELOPMENT
40
ECONOMIC DEVELOPMENT
02
LIBRARY RESOURCES
04
EMERGING TRENDS
& Economic Development
44
MEMBER ANNIVERSARIES
43 National Railroad Museum
50
CHAMBER SNAPSHOTS
COMMERCIAL LITHOGRAPHY
ADVERTISERS 11 Prevea360
15 NWTC Cor por ate Tr aining 35 Pioneer Credit Union
43 Children's Hospital of Wisconsin 43 Valley Insur ance Associates, Inc .
48 UW Oshkosh College of Business 52 Keller 5 3 YMC A 5 3 KI BACK COV E R Cellcom
library resources THE YEAR IN REVIEW | SUBMITTED BY JEANETTE JACQMIN, BROWN COUNTY LIBRARY
When you consider your year in review, whether business, job related, as a volunteer or personally, here are some tools that may help you to evaluate and plan for an even better year to come:
ANNUAL REPORTS 101: WHAT THE NUMBERS AND THE FINE PRINT CAN REVEAL ABOUT THE TRUE HEALTH OF A COMPANY by Michael C. Thomsett AMACOM, 2007 332.632 T381A
THIS YEAR I WILL... HOW TO FINALLY CHANGE A HABIT, KEEP A RESOLUTION, OR MAKE A DREAM COME TRUE by M. J. Ryan, www.mj-ryan.com Broadway Books, 2006 158.1 R956T
Would you like to know how to review a company’s annual report and extract the exact information you need to get a clear picture of where the company stands and what its future may be? Annual reports provide factual financial results along with public relations information. You need to recognize the difference and to quantify and interpret the results. Thomsett’s intention is to help you understand the numbers. He provides nontechnical explanations of how accounting rules work, examines a basic financial statement and reviews the essential financial ratios and what they mean. He points out that financial statements are not necessarily complete, and explains what to find in footnotes and how that compares to the statements made in the body of the report, how to spot red flags and how to recognize real disclosures. He devotes an entire chapter to what statements do not reveal. Important points of advice are highlighted as “key points” throughout the text.
Would you like to discover your own secret formula for change that works for you and can be used over and over again to implement lasting changes? Ryan, a successful author and life coach, informs and coaches so that you can develop your own unique method for change, your personal system based on your own underlying thinking talents, to plan, implement and establish a change in your personal or professional life, translating future dreams and aspirations into lasting change.
Thomsett is a writer and consultant in the financial services industry. He has written many books on investing in options and has his own ThomsettOptions.com, a membership-for-fee website educating investors in the options market.
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“One of the tricks about change is that we have to figure out how to do it in the midst of everything else.” To facilitate this, she provides creative strategies, inspiring stories and affirmative thinking to keep motivational energy going. Helpful tools are explained in simple language. Concrete and practical strategies help to keep the processes going through whatever challenges life throws in your way. Finally she shares her 12 tips for keeping your promise to yourself, including how to use procrastination to your advantage.
WWW.
EVALUATION TOOLBOX HTTP://EVALUATIONTOOLBOX.NET.AU
THE FASTDIET: LOSE WEIGHT, STAY HEALTHY, AND LIVE LONGER WITH THE SIMPLE SECRET OF INTERMITTENT FASTING by Michael Mosley and Mimi Spencer Atria Books, 2013 613.25 MOSLEY Last year Michael Mosley, physician and BBC health-related program host, came up with this diet for himself after doing research on fasting for a television special. His interviews and work with scientists in the United States aired on PBS in August 2012 as “Eat, Fast and Live Longer.” He had so many requests for more detailed information on his plan that he found a colleague, and together they wrote, The FastDiet: Lose Weight, Stay Healthy, and Live Longer with the Simple Secret of Intermittent Fasting. They now also have a website: http://thefastdiet.co.uk/. According to Mosley’s research, the 5:2 or FastDiet — moderately fast two days, eat normally the other five — protects you from the diseases associated with aging. Most intriguing is the science behind it, the processes that your body switches off and others that it activates (like ramped-up cellular repair and replacement of “old” cells) when you trick it into “starvation” mode. Weight loss is a side benefit along with lower cholesterol, lower percentage of body fat, lower fasting glucose and other health benefits. After a year they claim you could be healthy enough to go down to fasting only one day a week and still maintain the benefits.
This website is rich in resources and easy to use. It’s a one-stop site for the evaluation of community sustainability engagement projects that aim to change household behaviors. Through the toolbox you can learn how to conduct your own evaluation of a behavior change project using the guides and templates provided. Designed to be easy to use, it is a comprehensive resource that covers a range of methods to guide you in evaluating your projects. There are numerous other guides available that provide detailed advice on specific methods. These are pitched at different levels of evaluation knowledge. CDC HEALTHY COMMUNITIES HTTP://WWW.CDC.GOV/ HEALTHYCOMMUNITIESPROGRAM/OVERVIEW/ INDEX.HTM Communities are working to change the places and organizations that touch people’s lives every day — schools, work sites, health care sites and other community settings — to turn the tide on the national epidemic of chronic diseases. CDC,local and state health departments,national organizations with extensive reach into communities, and a wide range of community leaders and groups are collaborating to activate and spread local changes to support good health across the United States. The Healthy Communities Program’s Action Institutes and Training provide a springboard for community action in the areas of health-related environmental change strategies through Action Institutes, conference calls and other technical assistance. Webinars and other online training methods are under development. The Community Health Resources Database, the CHANGE assessment tool and a variety of Action Guides for implementing effective strategies are Tools for Community Action that enable community leaders to more efficiently and effectively bring about improvements in community health.
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emerging trends
Addressing financial goals with a
SPENDING PLAN
* Laura Mossakowski, CFP®, LLC Financial Planning for Women and Their Families, laura@lauramossakowski.com
Establishing a spending plan is a vital priority for everyone with financial goals. Using a template, such as the 10-20-70 rule, is a great start to helping you determine what your spending plan should look like. (See chart.) A variety of money management systems are available for free (such as mint.com). These are aimed at making it easier for you to reach your goals and follow your spending plan. Also, when you receive raises, revise your investment contributions and add more to them. Contributing early to a retirement plan means that you can set aside less in the future to potentially achieve the same or better results. That’s because the power of compounding allows your assets to generate more earnings.
Once you have consistently been able to save and are ready to start an investment program, it is time to contact an independent financial adviser. Working with a financial adviser can help you determine suitable investment options for your personal financial goals (as it relates to the first two portions of your spending plan).
70%
10% 20%
RETIREMENT ACCOUNT LIQUID INVESTMENT/SAVINGS ACCOUNT DAILY LIVING EXPENDITURES
Securities and Financial Planning Offered Through LPL Financial, a Registered Investment Advisor-Member FINRA/SIPC. The opinions voiced in this material are for general information only.
WANT TO GET NOTICED? Getting the media’s attention can be challenging and seem almost impossible at times. Reporters are busy and often on tight deadlines that lead many people to ask, “How do some businesses regularly get featured in stories?”
* Cole Buergi, vice president of business development, Leonard and Finco Public Relations, cbuergi@lfpublicrelations.com
If you’re thinking it’s luck or that they have an “in” with a reporter, think again. In most cases, the real answer is they are persistent and consistent with their media relations efforts. Successful PR is not a one-time effort but a deliberate, ongoing activity that builds trust and awareness with the media over time. Businesses frequently featured in the news typically have a well-thought-out PR plan that establishes goals and includes strategies and tactics to achieve those goals. Their plans are generally laid out over a period of time, typically
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a year in length, with a focus on reaching out to targeted media once or twice a month with news story topics related to their industry. Once a plan is developed, it’s important to keep things fresh and to be flexible. There is no guarantee that strategies and tactics that were successful in the past will be in the present or future. In addition, strategies that work in one situation may not work in another. Create a workable PR plan that can be tailored depending on the current market conditions and the reporters you are targeting in order to achieve the desired result. The important thing to remember is that there is no magic in PR. It’s about planning, understanding what reporters are seeking and getting your story in front of them in a timely manner.
Simple steps for
401(k) plan trustees
Oftentimes, in small- to mid-sized companies, 401(k) plan investment committees are made of up everyone from just the owner to possibly a few trusted employees. Everyone has a common goal of bringing the best possible plan to all employees. Your adviser can be crucial in assisting with this management process as long as you know what questions to ask. Here are three simple things an adviser can provide that will clearly define the management of your plan: INVESTMENT POLICY STATEMENT A “blueprint” for how your 401(k) plan is to be managed. It’s a written document that outlines every aspect of plan management and gives you a useful resource in making plan-related decisions. WRITTEN COMMUNICATION PLAN An agreement between plan trustees and the adviser acknowledging each party’s communication expectations. This document will outline the timing of investment committee meetings, employee meetings and plan reviews.
* PJ Madson, CFP®, Navigator Planning Group, pjm@navigatorpg.com
INVESTMENT MONITORING PROCESS Each investment inside your plan should be monitored and evaluated on a recurring basis. This monitoring should involve precise and predetermined criteria for each investment. Having a process in place will make investment replacement or removal much more black and white. A little work to get these fundamentals in place early on will take hours of future work off your plate and may greatly improve your fiduciary file. *Samples of the documents listed above can be provided by calling 920-406-8500. Securities and advisory services offered through SII Investments Inc. Member FINRA/SIPC and a registered investment adviser. Navigator Planning Group and SII are separate companies. Certified Financial Planner Board of Standards Inc. owns the certification mark CFP® in the U.S.
CONSTRUCTION FINANCING – FUNDING ENVIRONMENT IMPROVES
IT MAY BE THE TIME TO RECONSIDER THAT BUILDING EXPANSION PROJECT. The recent economic downturn had created a “financing crunch.” Business owners may have applied for construction financing and received a “no,” essentially a victim of circumstances as the financing environment was significantly challenged. With the worst of the downturn behind us, financing for commercial construction projects has become more readily available over the past 12 months.
* Paul B. Belschner CPA/MBA, vice president and CFO, Smet Construction Services Corp., pbelschner@smet.com
Many businesses have prevailed through the challenges. They have maintained their successful backlogs and driven operational efficiencies throughout their organizations. This has created a pent-up demand for commercial and industrial facility expansions. The current financing environment has improved significantly. Financial institutions are in a lending mode.Lending terms and rates remain historically favorable. Economic development incentives remain available, especially when coupled with job creation. Consider revisiting your construction financing needs today. OCTOBER 13
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emerging trends
JUST LIKE THE PACKERS you need a game plan “What should I do right now?” That’s the most common question I hear from business people. I’d suggest following the example of the Green Bay Packers and do some planning! Back in August, the Packers started a key part of their planning process for the football side of the business. They held their annual training camp, moved on to pre-season and are now executing their plan
with the players selected for the 2013-2014 team. But what if the Packers just showed up to their first game without developing a game plan? As a fan, would that be acceptable to you? It shouldn’t be any different for your organization. Yet only about 30 percent of American companies develop and execute an annual business plan. Seven out of 10 companies show up for their home opener without a plan of attack. As a hardworking American, is that acceptable to you? Why don’t companies develop a plan for each season? There are many reasons, but planning is the most important thing you can do. Here’s why:
* Steve Van Remortel, professional speaker, strategist, certified behavioral analyst, adviser and author of the award-winning book, Stop Selling Vanilla Ice Cream, steve@stopsellingvanillaicecream.com
✔ Planning helps resolve the “real” issues. There are a couple of really sensitive issues at most companies that are holding them back. We call them “sacred cows.” They are avoided at all
costs. An outside adviser is typically needed to help to solve these tough issues. ✔ Planning will help you develop a successful strategy, one that makes the competition almost irrelevant. We have heard many a Packers player state that if we just execute our plan, we will be in good shape. ✔ Planning helps you determine your future before someone else does. You must always be proactive. ✔ Planning provides a measurable improvement in our personal lives. When you know where you are going in your business, you also experience a more fulfilling personal life. Hopefully you are convinced that you need to develop a plan for your business. Remember, just like the Green Bay Packers, Those Who Plan, PROFIT!
DEVELOPING THE NEXT GENERATION OF LEADERS Workplace demographics continually change as new employees enter the workforce and seasoned employees retire. With this comes a shift in ideology, preferred communication styles and approaches to leadership. As the next generation of leaders comes up the ranks, the question becomes how to develop these employees to thrive in leadership roles. * Christine Mosnik, career management coordinator,The H.S. Group Inc., cmosnik@thehsgroup.com
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Here are five main points to keep in mind when creating a leadership development program for your organization:
The “have to have’s” of a customer experience
from your financial institution
Deciding on your business’s financial institution is a big decision that should not be taken lightly. The financial services industry is robust with options – to the point it could be argued that the industry is a commodity. But one intangible differentiates some institutions from most: the customer experience. In my 18 years of banking I have seen competition over interest rates, fees, terms, etc. But not often enough is there that same sense of competition over customer interaction and satisfaction. Consider these points when investigating a financial institution: ✔ Are the questions asked of you more about a transaction – or about you, your business or your situation? If more about a transaction, be cautious. This is a “widget” mentality of selling products versus customized solutions to fit your needs, and you shouldn’t expect much after the “sale.”
* Bryan R. Hyska, senior vice president, director of commercial banking, Associated Bank Bryan.Hyska@AssociatedBank.com
✔ Be cautious if you are advised that either your primary or secondary point of contact is an 800 number. That company is not committing enough resources to the local community; thus you are not at the center of their mind-set, only your business is. ✔ Can you interact with the financial institution how you choose? Online banking is a great tool, but if you want something more, is it available to you? ✔ How do you “feel” when you talk with someone from that institution in person or on the phone? It doesn’t take long for a person to feel uncomfortable being put on hold, transferred multiple times or standing in a lobby waiting. ✔ You will be providing not only that institution, but also the staff with your most sensitive information. Confidentiality and trust should be the price of admission to do business with you. Ask them what their privacy policy is – and if you can have a copy of it. If you don’t feel comfortable with your financial institution almost instantly, move on; there are plenty of great options that will prioritize you and your business.
ATTRACT AND RETAIN TALENT
Leadership development begins at recruitment. Attracting candidates who are a good fit for your culture and display a desire to grow within the company provides a solid foundation for the development process. ADDRESS COMMUNICATION
The next generation of leaders is accustomed to texting and using social media. This technology allows for short bursts of information and users pay very little attention to grammar and punctuation. Focus on developing strong, professional communication skills in young employees.
ESTABLISH MOTIVATIONAL DRIVERS
What motivates the next generation of leaders? Whether it’s a flexible schedule, career advancement or a high salary, it’s important to identify what drives these future leaders. A simple way to develop millennials is to provide regular feedback. On a grander scale, providing tuition reimbursement or sponsoring participation in seminars can help develop employees and garner loyalty for the organization. CUSTOMIZE PROGRAM DELIVERY
Tailor delivery methods to best reach and engage millennials. Utilize technology, encourage collaboration and provide feedback throughout the process.
IDENTIFY KEY COMPETENCIES
Examine both your current needs and the future of the organization. What skills will be necessary to move your company forward? Determine key competencies for each position and provide development opportunities for employees to gain knowledge and experience. Leadership development is an ongoing commitment that will position young employees for success in leadership roles. An investment in development at the start of employees’ careers will pay dividends when it’s time for them to move into higher-level positions.
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Demands to make on your real estate agent
Are you thinking of selling your home? Hiring a professional real estate agent can take away most of the challenges of selling. To do this, you must be able to distinguish the average agent from the great one.
* The Starrys, Shorewest Realtors, TheStarrys.com
1. Tell us the truth about the price Too many agents just take the listing at any price and then try to “work the seller” for a price correction later. Demand agents prove the price they are suggesting. Make them show you their plan to sell the house at that price – twice! Every house in today’s market must be sold two times – first to a buyer and then to the bank. 2. Understand your timetable You will be moving your family to a new home. Demand from your agent an appreciation for the timetables you are setting. 3. Remove as many of the challenges as possible It is imperative your agent know how to handle the challenges that will arise. An agent’s ability to negotiate is critical in this market. Remember: If you have an agent who was weak negotiating with you on the parts of the listing contract, don’t expect him to turn into Superman when he is negotiating for you with your buyer. 4. Help with the relocation If you haven’t yet picked your new home, make sure the agent is capable and willing to help you. The coordination of the move is crucial. You don’t want to be without a roof over your head the night of the closing. 5. Get the house sold! There is a reason you are putting yourself and your family through the process of moving. Constantly remind your agent that selling the house is why you hired her. If she discovers something needs to be done to attain your goal (i.e., price correction, repair, removing clutter), insist she have the courage to inform you.
ADVERTISING THAT REMAINS TO BE SEEN
* Sharon Guyette, MAS, Bankers Advertising Company, sguyette@sbcglobal.net
How would you like to invest your advertising budget and be guaranteed that your message will remain to be seen for days, weeks, months and, in some cases, years? How would you like to multiply your investment and have your message not only be seen by the original recipient but by countless others?
show 75 percent of people keep a pen with them all the time and 60 percent of people use a pen five to 10 times a day. The same studies show the average writing instrument has eight owners in its lifetime. This makes the cost per impression only a fraction of a penny.
Promotional products can make that guarantee.
How would you like your billboard in front of your clients every day of the year? A wall calendar will do that. A recent survey showed 64 percent of
Take for instance the average writing instrument. Studies
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respondents have an imprinted calendar on their wall and 85 percent of recipients do business with the company that supplied their calendar. I had a client tell me that when they bought their house 15 years ago their real estate agent gave them a set of coasters. Now 15 years later, he still has that coaster by his bedside and sees it every evening and every morning. Now that is advertising that remains to be seen.
Latest trends in trade show exhibiting
* By Carol Van Vreede, Skyline Exhibit Resource, 920-347-1701, cvan@skylineimage.com
Increased use of social media The growth of social media is the top trend for 2013. Preshow promotions using Twitter, Facebook and LinkedIn and at-show promotions rewarding those who “check in” at the show are growing in popularity. Exhibitors want prospects to access data at events and have giveaways associated with their social media plans. Greater integration of technology into exhibits The tablet and iPad craze will be built into more trade show exhibits. Incorporation of these devices will allow exhibit staff to demonstrate new products, and shipping and storage costs will begin to decline due to the ability to display products without bringing them to the show. Most
recently, trade show exhibitors have seen integration of the tablet with CRM programs. The major benefit: It gives quick access to the best leads and the ability to create a customized fulfillment plan. Exhibit design evolves towards modular More exhibitors are venturing beyond the standard 10-by-10 booth into 10-by-20s. A turn to modular booths is becoming popular due to the need for customization and versatility. Lightweight displays that are easily set up and mobile will be a must-have item for many exhibitors. Added to that will be the use of lightweight stretch fabric, LED and backwall lighting, video monitors and interactive elements to engage prospects.
Exhibitors seeking best value Purchases in general are on the rise, and the size of the clients’ booths continue to go up. Pricing is becoming very competitive as exhibitors look to get the most bang for their buck. Justify return on investment All these trends would mean nothing if there were no way to justify the spending. Focusing on ROI is at the top of the list for many exhibitors this year. Be innovative! Don’t be afraid to try something new. The whole objective in exhibiting at a trade show is to make an impact and get noticed!
A techie’s guide to travel I travel a lot, both for work and fun (because my work is fun)! And my iPhone is the ultimate travel companion. I’m in control and aware of delays, weather and even deals and can act and react to keep the trip moving smoothly. In addition to my favorite hotel booking and airline apps, here are some of my most used apps: SeatGuru - Find the perfect seat on any airline’s planes. FlightAware - In addition to tracking flights, this app tracks your flight’s inbound flights, the source of most delays. WorldLens - Translate signs and menus just by pointing your phone at the text and read foreign languages in your language of choice. LiveATC - Listen to airport radio frequencies to find out what’s really behind your delay. * David Troup, CEO, dmistudios, 920-436-0888
Intellicast - Excellent radar with forecast radar. Know if you need that umbrella. Traveling with your phone internationally can rack up expensive roaming charges. Get a local SIM in the country you are traveling in and you’ll save on data fees. Keep your SIMs and recharge them when you return to that country. Using Google Voice, callers don’t need to know your new number with the new SIM; they call you normally and Google Voice routes the call to your SIM number. Don’t forget your SIM key! Speaking of numbers, make sure you have all your airline support numbers in your phone. When things go wrong, call and get rebooked and don’t waste time in line with the other stranded travelers. OCTOBER 13
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tech watch | * Al Pahl
On the tech horizon...
CONSIDERING A TABLET? FOR HOME, WORK OR BOTH? Consider purposing, more The most important consideration is: Tablets than platform. Know work best for content consumption, not why you want it. Know content creation. If you can live with fewer very specifically what you strings attached, embrace tablets’ size and intend to do with it. There portability. Resist the urge to load the tablet are hundreds of choices in down so that you think it can do it all. smartphones, netbooks (which are being snowed under by As for platform, Apple’s iPad was in this tablets) and laptops. They vary space first, and its products seem like they by size, capacity, display technology, can do it all. Windows RT might be useful if on-screen keyboard, detachable you do a lot of work on it, and there’s a fullkeyboard, the means by which sized USB connector. But the RT is struggling, you get information in, ad to put it kindly, and Microsoft won’t admit nauseam. it. The Android platform is very strong and offers a lot, for much less money than Apple. Talk to tablet owners. Learn The Nexus 10 has more pixels per inch than what they like, what they Apple’s retina display. And the Nexus 7 has don’t, what they wish more pixels per inch than the 10. they’d done differently.
New Mac OS? Windows NT support ends April 8 Microsoft has declared April 8, 2014, to be the last day the company will support Windows XP. As Microsoft execs have been cautioning for more than a year, after April 8, 2014, users
running Windows XP Service Pack (SP) 3 – the last service pack delivered for the 11-year-old operating system – won’t get any more updates. That includes both security and “non-security” hot fixes, free or paid support options and online technical content updates. Microsoft has repeatedly said it has no plans to extend the deadline.
WHAT DID
Possibly before Windows 8.1 In the midst of publicity about Windows 8.1, as well as Apple’s own iPhone and iPad, don’t forget OS X, which powers Mac laptops, desktops and servers. Moving away from a string of feline names, Apple leaves behind “Mountain Lion” for “Mavericks.”
bring? Microsoft released Windows 8.1 and Server 2012 R2 on Oct. 18. The former will be free to current Windows 8 users and will also be OEM installed.The latter is said to be a major upgrade from Server 2012, with a significant number of new features. Windows 8.1 is more than just a service pack with lots of bug fixes, but less than a new operating system. It’s specifically designed to scale down to tablets, et al. with smaller displays and lower price tags, to better compete with Android and Apple. 10
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As you add more applications in Windows 8, you quickly accumulate a sea of large Live tiles, forcing much horizontal scrolling to find the right app. In 8.1, tiles can be arrayed in four sizes and can be grouped. If you want to skip the Start screen altogether, you can boot directly into the desktop. And, the desktop will include a Start button – and it simply toggles between the two environments, like the Windows keyboard button. But, wait, there’s more! If you right-click on it, you get a menu that is even more powerful than the Windows 7 Start menu. It’s the
same menu you get in Windows 8 by pressing the Windows-X key combination, which few users know is there. Windows 8.1 is completely compatible with all Windows 7 apps, including Office 365. The update does not introduce any new hardware requirements. All existing Windows Store apps are compatible.
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COVER STORY
where the action is
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Every issue of Collective Impact dedicates sections to the goings on in economic, workforce and community development in the Greater Green Bay community. What makes this issue all the more engaging is how the feature stories here practically shimmer with energy, excitement and passion that surround specific examples of business growth, moves, development, progress and activity. What follows are nearly 20 examples of how Chamber member businesses, big and small, are moving in a positive direction.
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“Interest has been tremendous since our opening, and we expect it is going to continue to grow.” — Pete Burback, owner
Cooks Corner
TEXT JENNIFER HOGELAND
NEW LOCATION CONTRIBUTES TO GROWTH When Pete Burback, owner of Cooks Corner in Ashwaubenon, originally wanted to open a store in Green Bay, his first pick for the location was, ironically, the space into which he recently moved. He explains that at the time he was searching for a location in Green Bay, Steve & Barry’s was a sought-after retailer. Steve & Barry’s took the space in the strip mall Burback was considering on Oneida Street. He settled on a space up the road at 969 Waube Ln. Cooks Corner thrived. “Our sales were growing 20 percent or more every year, even in that location,” says Burback. But, when Menards moved out, the traffic slowed past this store. Then roadwork on the Highway 41 overpass began; construction was expected to be near Cooks Corner for the next two years. These factors drove Burback to look for a different location. The opportunity became available for Cooks Corner to come into the strip mall that contains Red Robin. Burback says, “The landlord liked the idea because we draw over 200,000 people a year. Putting us in the mall has since attracted other retailers like Hancock Fabrics and Heid Music.” While the new space is slightly bigger, Burback explains this retail space, with the lighting, ceiling and floor, is more appealing than the previous location’s warehouse feel. Parking has improved for Cooks Corner shoppers; Burback enjoys the traffic boost. He adds, “The traffic went from 7,000 cars a day where I was to 150,000 cars a day here. That alone is phenomenal.” Moving to a new location is paying off. Burback reveals Cooks Corner is doubling and tripling last year’s sales. Shoppers fill the store throughout the day. Because they are in what Burback refers to as restaurant row, and customers have been stopping in after dinner, Cooks Corner will extend their hours to 9 p.m. to accommodate these evening shoppers. 14
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EXPANDING COOKING CLASSES When Cooks Corner moved to its new location at 2605 S. Oneida St., Green Bay this summer, Pete Burback’s dream of having a beautiful kitchen for his cooking school became a reality. Burback explains moving to the new space allowed the kitchen store to install top-of-the-line appliances and to offer more classes for those who love to cook. Individuals can sign up for a variety of classes including gluten-free baking, tailgating Mexican style and cooking with herbs and spices. Burback adds, “We’ll be doing classes almost daily.” He charges $20 per class, and Cooks Corner gives attendees a $5 gift card to use at the store. “The cooking classes are a break-even proposition for me at best, but it gets people who are passionate about cooking in my store, and that’s my goal,” says Burback. The retailer’s kitchen is now getting even more exposure. Starting on Sept. 2, Cooks Corner has a segment on WFRV three mornings a week, using the cooking school as the studio. Burback hired Jyll Everman, from the reality TV series “Food Network Star,” to conduct the classes. “We are very excited,” says Burback.“Interest has been tremendous since our opening, and we expect it is going to continue to grow.”
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TEXT NANCY BARTHEL
Door 44 DOOR 44 AT THE DOOR TO DOOR COUNTY Head just north of Sturgeon Bay and there you’ll see a new winery, Door 44. Just opened in June 2013, it’s the new endeavor by Parallel 44 Winery in Kewaunee. Husband and wife owners Steve Johnson and Maria Milano had already been considering, even planning for, expansion into Door County. But an invitation by Grandma Tommy’s Country Store to build next store to it sealed the deal. Door 44 is now the first winery visitors encounter as they arrive in Door County. “Our spot is very popular in the summer,” says Johnson of Parallel 44 in Kewaunee, “but it’s not exactly on the well-beaten path.” He sees opening Door 44 as a opportunity to expand their business as Milwaukee and Chicago visitors become more familiar with their wines. Johnson, who is winemaker for both Parallel 44 and Door 44, says they are in search of 16
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land to grow grapes in Door County, just as they do in Kewaunee. Finding just the right microclimate is very important to the type of Wisconsin grapes their wines are known for, he emphasizes. The wines carrying the Door 44 label were made specifically for the Sturgeon Bay winery. “Overall they tend to have a drier expression than the Parallel 44 wines,” says Johnson. They also sell Parallel 44 wines at Door 44. Things moved very fast once the couple decided to expand into Door County. The land was purchased in January, construction started in February and four months later they were open. Door 44 is located right before Highways 42 and 57 split north of Sturgeon Bay. Four tastings are available at Door 44 for $2 per person. Through October, Door 44 will be open 9 a.m. to 5 p.m. every day. They
anticipate once November arrives hours may change to Friday through Monday. Both Milano and Johnson were attorneys with a passion for wine long before they decided to open their own business in 2005. They obviously know what they’re doing. They won Best Wisconsin White for Parallel 44’s Tundra White at the 2013 Wisconsin State Fair. They also won Best of Show at the International Cold Climate Wine Competition in Minneapolis in August 2013 for their white La Crescent wine. The honor is akin to winning the Super Bowl in their category, the couple says. You’ll often find one or the other of them in the tasting room at their new Door 44 winery. Johnson says they see both wine novice as well as the wine connoisseur experimenting with their wines. “We basically tell people to let the palate be your guide,” says Johnson.
TEXT LEE MARIE REINSCH
Pro Fitness FITNESS STUDIO IN MOTION – IN MORE WAYS THAN ONE Before there were 24-hour drop-in gyms or workout centers for women only in Green Bay, there was Pro Fitness. “We were one of three personal-fitness training studios that were exclusively nutrition and exercise coaching,” Pro Fitness owner Doug Van Iten says. “We weren’t even a gym.” That was back in 1997, when Pro Fitness launched in an 1,800-squarefoot spot on Anderson Drive in Ashwaubenon. This October, it marks its first year in its new home, Ste. 103 of the Heritage Village Shoppes at 801 S. Hoffman Rd. in Allouez. No pun intended, but the new spot works out for Pro Fitness. “One of the reasons we chose it is that it’s a gorgeous property,” Van Iten says. “It’s next to the East River Trail, which is right out our back door. We can easily send clients out to walk or run on the trail; we’ll have them go down to Green Isle Park and back. It’s on the East River, and it’s a nice place to be.” At 7,700 square feet, Pro Fitness’s current home measures 428 percent bigger than its birth site. The number of customers it serves has increased by 500 percent, from 70 a week to 350. The Yellow Pages lists dozens of health clubs and fitness centers, but Van Iten says his is different because of its attention to each person’s health concerns. “We focus on what the client needs,” Van Iten says. People are different, and health issues such as diabetes, arthritis or cancer might have different requirements, all of which are taken into consideration. Pro Fitness sessions are by appointment only and with a specific trainer. “We make sure people are getting back on track, getting into the habit of exercising, getting into the habit of eating well,” he says. “The more accountability they have, the better their results.” Van Iten and two business partners, Greg Slusarek and Bob LeMieux, bought the mall in April 2012. They brought another Chamber member, Woodward Radio Group, to the location. OCTOBER 13
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TEXT NANCY BARTHEL
Grancare FOCUSED ON CHANGING UP ELDER CARE While Grancare Nursing Center and Grancare Gardens Assisted Living’s latest physical change has been the addition of short-term rehabilitation services, that’s not what might strike you as most noticeable. The words are. Words can help to change culture, and here are some of the words you might hear at Grancare: A “resident” is a “neighbor.” A “room” is a “home.” A “wanderer” is an “explorer.” “Admitted” is “moving in.” Whether you’re in rehabilitation, the 59-unit long-term care nursing center or the 16-apartment assisted living, Grancare proudly follows the Eden Alternative philosophy of care. The Eden Alternative’s principle-based philosophy empowers all care partners (employees, family members, volunteers and the elders themselves) to transform institutional approaches to care into caring communities where life is worth living. Establishing strong bonds between neighbors and the staff who care for them is a significant goal of the Eden Alternative. “That individual obviously feels much more secure,” says Donna Zunker, co-owner of Grancare with Donald Zunker. As with their other offerings, the Zunkers opted for a new take on rehabilitation services with their “Turn Around Circle.” The goal at Turn Around Circle is to feel like you’re right at home, says Zunker. And within that setting are 16 individual “homes,” what other similar care facilities may call rooms. Here 16 “neighbors” have a kitchen and dining room nearby and as they recuperate, one team of consistent people to care for them. “We’re trying to get away from the institutional model in terms of the physical plant,” says Zunker. “It looks like a big home if you were to walk into it.” They’re also looking at a bigger shift, and that’s a change of attitude. “We usually look and talk to and about elders from a declinist point of view…What is wrong with them, what they can’t do, what they can do,” she says. “Embrace elderhood, and provide people the dignity and respect they deserve as they age.” 18
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TEXT JENNIFER HOGELAND
Packer Fasteners STRATEGIC PLAN GUIDES PACKER FASTENERS After more than a decade in business, Packer Fasteners adopted a “foot on the gas, hands on the wheel” strategy in 2009. While the company felt the impact of the recession, the industrial supply distributor used the time to streamline operations and implement a five-year reinvestment and strategic growth plan. Packer Fasteners fueled its market share growth by reinvesting in on-hand inventory, technology and recruiting and retaining quality people. The company developed and implemented a grass-roots training program through which new hires start in an entrylevel operations position. Management and sales positions are recruited from this pool and are successful because they understand the company’s core business. Packer Fasteners also employs an aggressive sales approach and adds product lines as it adds locations. Terry Albrecht, president, says they opened a warehouse in Appleton in August 2010, and that branch took off. They opened their third branch in Wausau in January 2013. “We felt our best oppor tunity to grow the company was to expand into new markets,” he says. “We did some market research, and those markets seemed like the best fit for us.”
“We definitely have some big plans to grow.” — Terry Albrecht, president
Each location is fully stocked and has a strong sales team. The Green Bay and Wausau warehouses are each about 5,000 square feet; Appleton’s is 10,000. Packer Fasteners intends to open two more locations in southern Wisconsin in the next three years. “We are looking at putting in a distribution center in our fourth location in 2014,” adds Albrecht. “We definitely have some big plans to grow.” OCTOBER 13
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TEXT LEE MARIE REINSCH
Qdoba, Smart Cow, Noodles & Company EAST SIDERS ENJOY NEW EATERIES Thanks to an area native, east-side diners can grab a bite from three of their favorite west-side eateries.
Before the first Smart Cow opened in 2012, it was a novelty. “It was a brand-new concept to Green Bay when we opened,” Kuhlmann says. “A lot of people had never seen the frozen yogurt self-serve concept before; now there are several others that opened up.”
“We’ve literally hit every Green Bay public school on our list, so it’s been really rewarding to see that,” Kuhlmann says.
New Franken native and Smart Cow founder Robyn (Moreau) Kuhlmann, now of Denver, bought the building and opened the area’s second Smart Cow in February, less than a year after the first opened. Kuhlmann’s sister Rene Hoffmann manages both stores.
With two stores in Colorado, and another slated for Menominee Falls, Smart Cow is growing. It offers self-serve frozen yogurt by the ounce (in flavors like red velvet cupcake and white chocolate mousse), along with do-it-yourself toppings (like peanut butter and hot marshmallow sauce).
Elliott Wrasse, general manager of the east-side Qdoba, says his new location has been well-received, too. “People on this side of town like having us here,” he says.
Qdoba Mexican Grill, of Wheat Ridge, Colo., and Noodles & Company, of Broomfield, Colo., came aboard, too. “It’s a fun little trio we have there, and we all help each other,” Kuhlmann says.
Smart Cow supports area schools with a percentage of sales. Since its beginnings in 2011, it’s given more than $60,000 to local schools and educational organizations like The Einstein Project.
Smart Cow Frozen Yogurt, Noodles & Company and Qdoba Mexican Grill opened stores in the former Blockbuster Video building at 2450 E. Mason St. this year.
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She said people seem to like that Smart Cow is family-run and that buying fro-yo helps schools.
QDOBA FROM LEFT: ELLIOTT WRASSE, GENERAL MANAGER, WITH SHIFT MANAGERS, JORDAN CIHA, STACEY ALLEN AND STEVE TURTENWALD SMART COW: RENE HOFFMANN, STORE MANAGER
JaJora Olive Oil
TEXT NANCY BARTHEL
LOCATION MOVE BOOSTS JAJORA OLIVE OIL A change in location for JaJora Olive Oil to Bellevue has meant better visibility and increased traffic. Michelle Kulesa moved her business — which is celebrating its second anniversary in November — from the Lee Building in De Pere to 2069 Central Ct. in Bellevue. She’s located in London Alley along with A’ Bravo restaurant, the Reader’s Loft Bookstore, the Ultimate Closet and Aegis Aesthetics. It’s been a good change, she says, giving her an added 500 square feet to expand her business. “I’ve increased my product line. We added quite a bit more,” she says.That includes a gourmet salt bar, loose teas and more pasta in addition to her extra virgin olive oils and vinegars, which are available for tasting, as well as other pantry items. She also has bath products. JaJora Olive Oil is also known for its cooking classes, usually two each month, that offer tips on how to use the products she sells. Kulesa’s proud of the Tour of Tuscany decor. “You get the wow factor when you come in here,” she says. She named her business in honor of her three daughters, Jadyn, 11, Jordyn, 10, and Alyssa, 8. “She got the small ‘a’ at the end,” Kulesa muses. They help her out at the store doing odd jobs as does her husband, Robert. It was the inspiration of his brother who has a similar store in Colorado that helped her make the move into entrepreneurship. She has a strong business background and a history in retail.
“I’ve increased my product line. We added quite a bit more.” — Michelle Kulesa, owner
Kulesa expects a busy fall and holiday season and enjoys working with businesses to create corporate gift baskets. “Christmas is probably one of our biggest times of the year,” she says.
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INVESTING IN INNOVATIONS Retail warehouse giant Sam’s Club doesn’t just sell technology; it’s been embracing it to improve the shopping experience. The most obvious update to the Green Bay store is convertible registers. Because Sam’s Club saw self-checkouts continue to grow in popularity, in 2013 it installed registers that can go from a checkout managed by a cashier to a checkout shoppers can operate. “This way, all day, every checkout will be open,” says Mike Barney, club manager in Green Bay. Sam’s Club’s latest innovation getting rave reviews is its Scan & Go app. This application is designed for iPhone and Android users; it lets members shop and scan merchandise as they travel the store.
Sam's Club TEXT JENNIFER HOGELAND
“When you are shopping you scan the UPC on merchandise as you put it in your cart. When you get to the checkout, you scan your phone at the register, and it will download everything in your cart. You select your method of payment, and you are ready to go. It’s that simple,” says Barney. The Scan & Go app was first tested in December 2012. Sam’s Club rolled it out to several clubs this summer; the Green Bay store is one of four clubs in Wisconsin selected. Barney says the Mason store is promoting the innovative feature with signage at the front door; employees that notice members with a phone may introduce them to the Scan & Go app. “It’s a great opportunity for us to educate members,” says Barney. The number of members using Scan & Go is growing every day. Now in any given week the Green Bay Sam’s Club is seeing more than1,000 users. “We recognize technology is changing. People are using their phones for everything – creating shopping lists, as a calendar, for text messaging, playing games – so as a retailer, we try to always have our members’ convenience in mind,” says Barney.
“As a retailer, we try to always have our members' convenience in mind.” — Mike Barney, Sam's Club manager, Green Bay 22
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TEXT NANCY BARTHEL
The Konop Companies MICRO MARKET A NEW CONCEPT IN WORK SITE FOOD Associated Bank Corporate headquarters in downtown Green Bay is home to a brand new food choice concept in Green Bay: the micro market. A micro market is somewhat like an on-site convenience store. A business with a minimum of 200 employees can consider it, and it’s best suited for an operation with low employee turnover. It’s also an option for a business that wants more than vending machines but doesn’t want to implement a cafeteria. There’s no one on hand to check out employees with their selections. Instead they use the “honor system,” says Tom Konop, president of The Konop Companies. Employees scan their debit or credit card or a pre-loaded fob for payment. Associated Bank also offers one more payment option. “You can register your thumb print at Associated, put your thumb over the scanner, and it takes the money out of the account,” explains Konop. “It’s a neat, neat concept,” he says of the micro market, “It’s a way to offer more products to people and let people pick up items to take a look at them.”
The micro market concept first came on the food service scene about seven or eight years ago, with real growth the past two years. Today Konop estimates there are 4,000 micro markets in the United States. Coolers are an important part of the micro market, allowing The Konop Companies to offer food selections that would never fit into a vending machine. K Street Select is the new food line Konop created for the micro market. Its emphasis is on fresh and a bigger product line, with larger salads and fruit cups, hearty sandwiches and snacks, fruits, vegetables and bakery items. “We’re not constrained by packaging,” says Konop. The micro market is located right in Associated Bank’s employee break room. Cameras are in operation that The Konop Companies can log onto at any time. In the event of a loss prevention problem, they can loop back to investigate. But Konop emphasizes they’ve had no problems at Associated Bank. That, he says, is testimony to the value of placing micro markets in businesses with low employee turnover. OCTOBER 13
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MASON STREET CASINO - COUNTRYVILLE
Oneida Nation
MASON STREET CASINO - COUNTRYVILLE
CASINO RENOVATIONS INCLUDE EATS AND MORE The Oneida Nation’s betting that its $28 million investment in casino renovations will pay off.
A $19.64 million, 8,800-square-foot expansion to the main casino across from Austin Straubel International Airport on Highway 172 will house a new 160-seat sports bar and grill with 30 TV screens. The mall area/atrium is being turned into more gaming space for slots plus a new smoke shop.The Standing Stone Buffet will become a food court featuring Dick Clark’s American Bandstand Burger Bar Express, Chicken Fry Fry and Boar’s Head Deli, according to Wayne Metoxen, project manager. At the West Mason Street casino, the 10,000-square-foot expansion includes a 90-seat Countryville Bar & Grill with an American Music Awards theme, live entertainment and music memorabilia. It’s
slated to cost around $8.3 million, Metoxen says. Both projects will 11 , 2013 be finished by May 2014. They’ll add between 145JAN.and 175 food and beverage jobs. This fall the Nation also broke ground on a fishing and swimming lake on the border of Oneida and Hobart, at N6263 South County Line Rd. “It’s around 40 acres, so it should be a decent size,” says Phil Wisneski, public relations specialist with Oneida Nation. The five-year Oneida Fishery Restoration Project is being built in several phases, including stabilizing banks and vegetation at the existing 18-acre watering hole; paving roads, parking lots and bike trails and installing lighting, boat landing, pier, and bath house with restrooms; and transforming the spot into a winter recreation spot, with a tubing hill and ice skating, Wisneski says.
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TEXT LEE MARIE REINSCH
FARM-FRESH FOODS AT ONEIDA’S FINGERTIPS If you’re an institution, and you need to set up your food service, would it be easier to 1. Track down dozens of individual farmers to get you the fresh local fruits, veggies and meats you need, or 2. Just go with the big guys with one phone call? Enter the Oneida Community Integrated Food System (OCIFS). It wants to be the next food hub for local farm-fresh foods. “I think hospitals and day cares would be interested, but we have to make it easy for them,” says Bill Ver Voort, OCIFS coordinator. “We could negotiate with institutions, rather than them having to talk with all 10 or 12 farmers.” OCIFS would buy food from small local farmers at a fair price, and process and distribute the food from a central location, or hub. “Farmers would bring their product to one place, where it would be aggregated, washed, separated, weighed, labeled and sent to hospitals, schools and grocery stores,” Ver Voort says. OCIFS (it rhymes with Josephs) encompasses a number of functions within the Oneida Nation, including the farm, orchard, cannery, retail market, Tsyunhehkwa organic farm, food distribution and health promotions/education. “It’s kind of the food chain from start to finish,” Ver Voort says. OCIFS came about in 1994 to address health issues on the reservation – at that time, heart disease, diabetes and obesity were three main concerns. “Around here, healthy food – fresh food – is limited to a very short time and to farmers’ markets and roadside stands,” Ver Voort says. “In hospitals and places where they could really use healthy food, it’s too hard for them to contract with small producers to get healthy foods on a larger scale.” Ver Voort says OCIFS aims to increase the amount of local foods served in Oneida schools from 15 percent to 20 percent over the next one or two years. “It’s estimated that one in three white Americans will have diabetes because of diet and lack of exercise,” Ver Voort says. “That number is two out of three people for Native Americans.” That’s where the education and promotions facet of OCIFS comes in.
“We want to be where the farmer is, or close by.” — Bill Ver Voort, Oneida Community Integrated Food System coordinator
Before going ahead with any hard plans, they’re looking at feasibility studies, lifestyle surveys and buildings with accessible farmland nearby. One possibility is the former Tower Foods grocery cooperative building in Seymour. “We want to be where the farmer is, or close by,”Ver Voort says. “We want to minimize travel. When we’re looking at sustainability and ecological footprint, our industrial food system is really hard on the earth. We’re trying to think before we step into it.” OCTOBER 13
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TEXT JENNIFER HOGELAND
NorthCoast Productions GROWING THE CORE AND SEARCHING FOR NEW NorthCoast Productions is a video, marketing and technology company. Jay Schillinger, president, says, “Video production is exploding. When you start a business, the one thing everyone does is build a website. Then, the way to increase your Google ranking and to get your message out there is through video.”
NorthCoast Productions has grown its business two ways – through its core business of video production and by embracing new technology.
Schillinger explains many people are able to turn on the camera and produce a video, but they’ve been able to shine by focusing on the message. He says, “Being an effective communicator is key to a business’s success, and what we do well.”
Schillinger gave an example of uploading video. When NorthCoast Productions began, few companies could upload a high-definition (HD) spot to television stations so they had to pay more than $200 to do so. NorthCoast Productions discovered a way to upload HD at one-fourth the cost. The new opportunity inspired Schillinger to start a sub-company, Beam Media.
NorthCoast Productions was founded in 2009, right in the heart of the economic downturn. Schillinger started with seven employees. Today they are at 14.
Another brainchild is My Safe Schools, an anti-bullying campaign. NorthCoast went around the country interviewing the top experts in bullying and created a five-part series on avoiding bullying.
“You have to move forward and keep trying things,” says Schillinger. “Fortunately we are in a field that is technology-driven, which is forcing us to move forward and grow. We’ve found there is a lot of opportunity.”
“We are always trying to create our own content and to make ourselves sustainable,” says Schillinger. “If you are standing still, you’re going to fall behind. Luckily when you work in an environment like ours and are surrounded by creative people, ideas come freely.”
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“If you are standing still, you're going to fall behind.” — Jay Schillinger, president, NorthCoast Productions
DOWNTOWN SHOWS SIGNS OF GROWTH When Jay Schillinger acquired the assets of a company to establish NorthCoast Productions, he discovered the cost to move the infrastructure was too great. Technology forced NorthCoast Productions to stay in Old Fort Square, 211 N. Broadway, in downtown Green Bay.The startup had three times the space it needed and paid high rent. Technology evolved and eventually the infrastructure no longer prohibited NorthCoast Productions from moving. Schillinger says, “I loved downtown Green Bay so I was looking at buying a building downtown when the owner of [the former] Old Fort Square put together a good offer.” He purchased the building in October 2012 and renamed it Broadway Center. There are currently 16 tenants – one more and the building is full. While the majority of NorthCoast Productions’ clients are in the Appleton area, “and I should be somewhere more south of the city, I just love being downtown,” he says. “I think there is a seriousness of being downtown that you can’t create elsewhere. I wanted to be visible and to be part of the community.” Interest in downtown is also on the rise. Schillinger explains as larger companies are heading downtown, others are following. He adds, “We were actively trying to find tenants, but now they are calling us. Timing is everything.”
PREPARING TO BREAK A RECORD Owners and employees at NorthCoast Productions are full of ideas.Their latest brainchild was to set a world record. Jay Schillinger, president of NorthCoast Productions, reveals in August 2013 they received approval from Guinness World Records to attempt to break the record number of consecutive passes. “We are going to line up 500 people and have them complete a 10-yard pass with a football,” says Schillinger. He explains the date to break the record hasn’t been set yet, but he hopes to do it sometime this year.
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TEXT JENNIFER HOGELAND
Festival Foods AREA GROCER EMBRACES GROWTH OPPORTUNITIES While grocery stores will always offer the staples – milk, eggs and butter – Festival Foods is always looking for opportunities to improve its customers’ experience. When Festival Foods was planning the new Suamico store in 2010, they designed it a little differently from the other stores in greater Green Bay, according to Nick Arlt, director of public relations at Festival Foods. Most stores have the salad bar in the middle of the store and the meats and cheeses against the back wall, but they reversed these departments in the Suamico store. “The meats and cheeses are in the middle, and the salad bar and hot bar are against the back wall. We’ve opened up more linear feet for the service products Festival Foods is known for and loved,” adds Arlt. This setup allows for improved customer service. Arlt says, “This was the first store we tried the new deli setup in. It was a leap of faith because it would be expensive to switch to the other arrangement. It has been going well, and we’ve since used a similar layout in the new Neenah store.” Festival Foods continues to grow. It opened a new store in Neenah at the end of 2012. In July 2013, Festival Foods took over an existing store in Kenosha. These stores have added an area off the deli department for shoppers to purchase something fresh and eat it in an adjoining space. “People can stay here and enjoy a sandwich or something for lunch, or they can grab a coffee and sit here while reading the paper,” says Arlt. “It has been very popular in the Neenah store, and we expect the same reaction in Kenosha.” 28
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“We are constantly trying to do different things in terms of health and wellness.” — Nick Arlt, director of public relations
KEEPING A HEALTHY FOCUS Festival Foods continues to expand the natural organic presence in its stores. Local stores have been remodeled several times to expand the natural organic section, and in many cases, it is a stand-alone department. Festival Foods has had an Eat Well program for a number of years, and it continues to enhance the program. It’s also been promoting its NuVal program to help shoppers make decisions about food quickly and easily. “We are constantly trying to do different things in terms of health and wellness,” says Arlt. Customers continue to respond to these programs. “The longer we’ve had these programs the more people are finding out about them. There is a lot of confusion on the marketing side of the food business — there are so many different ways we say fat-free or low calorie — that it becomes confusing.This is a much simpler way for shoppers to see and compare products,” says Arlt.
CHECKOUTS PROVIDE CUSTOMER CONVENIENCE Self-checkouts are nothing new. Arlt explains the grocer experimented with self-checkout registers 15 years ago. He says, “Festival Foods originally tried self-checkouts in our La Crosse store, and we found they were ahead of their time. People were unsure how to use them, and the software wasn’t quite where it needed to be.” Now, with advancements in technology and many other retailers adopting self-check, shoppers have become much more comfortable. Festival Foods began introducing self-checkouts in several of its stores in recent years, with the west De Pere location being one of the most recent. “The De Pere store is the first in greater Green Bay with selfcheckouts,” says Arlt. “The team at the De Pere store was willing to give self-checkouts a try so they were installed in the spring. This store has a little more space, and we find the De Pere shoppers are usually there more often.” He explains the self-checkouts are convenient for shoppers with a few items who want to get in and out quickly. “By having those people in and out quickly, it is pulling them from other registers, and these other registers become more efficient as well,” says Arlt. “Everyone that uses them appreciates the speed and convenience.”
THE MARQ EXPANDS WITH SECOND LOCATION Festival Foods purchased Apple Creek Inn, a banquet facility and catering company, in 2009. It renamed it The Marq and transformed the facility with upgrades throughout the venue. This French Road location was being booked well in advance for weddings. When it had the opportunity to expand to a second location earlier this year, it took it. “By having a second location on Lineville Road [in Suamico], we’ll be able to book many more weddings during peak times,” says Arlt. “Our other focus is to accommodate business meetings during business hours or weekday nights, and this second space will allow that to happen.” He explains with the original location on the south side of town and the new The Marq on Lineville, they’ll be able to better serve the north side.
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Jet Air Group FORMING PARTNERSHIPS TO IMPROVE BUSINESS Jet Air Group recently established two partnerships, both of which have contributed to its growth. In October 2012, Jet Air Group partnered with Signature Flight Support Corporation so it could offer premier service to its customers. By becoming a Signature FBO, Jet Air Group has seen a substantial increase in the number of aircraft coming in and in fuel sales. “Signature is known as the Ritz Carlton of FBOs. People know when they come to a Signature FBO they are going to get topof-the-line service and the facility will also be top-of-the-line,” says Alan Timmerman, CEO at Jet Air Group. He explains it offers all the amenities guests expect, from a limo or car rental on the ramp to high-end catering. Jet Air Group’s partnership with Austin Straubel International Airport opened the door to a new service. When Austin Straubel became a true international airport two years ago it put a sterilizer on the field to properly dispose of the food and trash coming off the aircraft. That put Jet Air Group in the market to accept international flights.
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“What we’ve been seeing with our Signature partnership and our ability to handle the international flights is a lot of aircraft are now coming in from Europe,” says Timmerman. He explains international aircraft come in over the great circle route – over the North Pole – rather than flying over the Atlantic. Green Bay is the first port of entry in the U.S. with customs, reasonable fuel prices and the ability to handle trash.Timmerman adds, “We’ve seen international flights from London, Paris, and every quarter we get seven to 10 German aircraft coming in for a meeting. That’s something we hadn’t seen before.” The sterilizer has allowed Jet Air Group to explore opportunities outside the aviation industry. “When international ships come in all that trash is now regulated. We are approved to go off-site, pick up that trash in special vehicles and sterilize it,” says Timmerman. “It not only helped us in the aviation industry but in the marine industry because we can go to different ports throughout Wisconsin.”
TEXT JENNIFER HOGELAND
TAKING FLIGHT – CERTIFICATION ELIMINATES STEP IN PRIVATE PILOT PROGRAM Jet Air Group started its flight school four years ago, hiring pilots with airline and corporate experience to create the best training program in the Midwest. Three years ago, Jet Air Group partnered with Lakeland College in Sheboygan to grow its program. Alan Timmerman, CEO at Jet Air Group, says, “Students come out with a major and an aviation minor. Our partnership with Lakeland College has really contributed to our growth.” This year, Jet Air Group expects to graduate 20 students from the Lakeland program; it plans to graduate another 20 to 30 or more private individuals in Green Bay. Jet Air Group recently took a step forward by making commercial pilot certification a little easier. Last year it became a Part 141 flight school, the highest certification available by the FAA. The 141 program is designed for individuals who want to have a career as a professional pilot. Timmerman explains individuals are qualified to
fly for major airlines as well as EMS, UPS, FedEx and corporations with a plane. Students who go through a private pilot program at many of the airports must meet with an FAA examiner, take an oral exam and take a check ride. “When you complete our program. we certify you are competent as a pilot and you don’t need to take the check ride,” he says. He states pilot numbers in the U.S. are down. Ten years ago there were 800,000 pilots in the U.S.; now there are 600,000.“We’ve seen a drop-off with changes in the economy as discretionary money became tighter,” says Timmerman. “But, we’ve seen an increase in people wanting to get back into flying the last few months.” Jet Air Group’s fuel sales are up 20 percent this year, which shows more people are star ting to pursue their interests or passion. “For a lot of people that (passion) is the thrill of flying,” adds Timmerman.
“Our business is growing because people are starting to realize the value of people's time.” — Alan Timmerman, CEO, Jet Air Group
CHARTER BUSINESS ON THE RISE Jet Air Group is the only Green Bay-based charter company, and it’s seeing growth in its charter department. The business has grown from two airplanes to five. “We’ve seen more demand for personal charter – people needing to get somewhere quickly, and they need to get into an airport not serviced by commercial airlines,” says Timmerman. He says businesses are starting to realize the value, finding it difficult to justify the time an executive loses sitting in an airport, waiting for a connection. Or, taking eight hours to drive to a destination. Timmerman estimates Wisconsin has 400 underutilized airports throughout the state, into which their airplanes can easily fly. “Our business is growing because people are starting to realize the value of people’s time,” he concludes. PICTURED RIGHT: ALAN TIMMERMAN HOLDING JET AIR GROUP’S AVIATION BUSINESS OF THE YEAR AWARD MAY 8, 2012
OCTOBER 13
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TEXT LEE MARIE REINSCH
GROWTH IS MOTORING AHEAD Growth’s good when it comes to the economy, and what better sign that things are looking up than more people getting car loans and replacing their vehicles? Dorsch Ford Kia and Fox Communities Credit Union’s new locations on Lineville Road in Howard came as a direct result of consumer demand. “The area seemed to be developing at a fast pace,” says Michele Stumpf, assistant vice president of operations for Fox Communities Credit Union (FCCU). “Our membership was growing, and we needed more space to accommodate this growth.”
Dorsch Ford Kia
and
Fox Communities Credit Union
Fox Communities Credit Union opened in its new 4,000-squarefoot building at 2525 Lineville Rd. in April, around the same time as Dorsch Ford Kia opened at 2564 Lineville Rd. Stumpf says the credit union’s new location has a more accessible drive-thru, a drive-up ATM and more parking than the previous site. But she and her staff are most excited about the lobby’s new way of serving members. “You will no longer see a traditional teller line,” Stumpf says. “Instead our lobby is designed so our staff can easily interact with our members. The member can now see their accounts as their transactions are being processed, allowing for more personalized service. Members can also enjoy a cup of coffee or cappuccino in our lobby and then sit down at our online banking center and view their accounts.” FCCU’s move added a new lender position and additional memberservice staff. Dorsch Ford’s 22,000-square-foot site began as a sales facility only, until consumer demand changed the plans. “We quickly found out from our customers that they also wanted service,” says Mike Dorsch, president of Dorsch Ford Kia. The 10-stall full-service facility will be completed Nov. 1.“We’ll service all makes, all models, and will include things like tires, brakes, batteries, oil changes, tuneups, alignments — any type of service work.” Around 25 people staff the new Dorsch Ford Kia, including many new hires and a few migrations from its other location at 2641 Eaton Rd. in Bellevue.
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collective impact | OCTOBER 13
TEXT JENNIFER HOGELAND
Glass Nickel Pizza Co.
GRABBING A BIGGER SLICE OF THE MARKET Glass Nickel was founded in Madison in 1997; Green Bay became the first franchise location in 2007. The pizza restaurant was located on Ridge Road in Ashwaubenon for five years before Don Calhoun, co-owner of the Green Bay Glass Nickel, decided to move the business downtown. “We wanted to be more visible,” he says. “I felt if we were downtown Green Bay we’d have better visibility, and I liked being at the heart of the city.” The new location, 416 Dousman St., is nearly double the square footage of the previous location. “We were able to increase our seating capacity from 12 to 100 people,” says Calhoun. “We added a full-size dining room and a full bar. Before, we only had four tables for dining and no bar.” Glass Nickel’s staff also doubled. A move of that magnitude was challenging, but after evaluating growth opportunities for more than a year, Calhoun was ready. He adds, “We had to learn a little on the fly, but there was nothing we weren’t unprepared for.” He explains the vibe inside Glass Nickel changed. Calhoun invested money in renovating the space to create an inviting atmosphere with an upscale style. Glass Nickel is also expanding its reach.The pizza restaurant is now accepting University of Wisconsin – Green Bay student pass points. The move has translated into significant business growth. Calhoun reveals on a weekto-week basis they’re averaging a 30-40 percent increase in sales from the previous year’s week. Dine-in sales also went from about 5 percent to 25-30 percent.
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33
w
workforce development
New employment projections provide partly cloudy glimpse into the future
* Jeffrey Sachse, economist, Wisconsin Department of Workforce Development, jeff.sachse@dwd.wisconsin.gov
In a recent New York Times op-ed, Alex Rosenberg and Tyler Curtain suggest that economics has not achieved the standing of a true science as it fails to improve our predictive abilities. Throughout my career as a practicing economist, I have found some truth to that statement. Nonetheless, my colleagues and I are frequently asked to produce our best prognostications as to what will be, even as we sometimes struggle to fully understand what is.
While the region’s employment base is expected to grow by more than 12 percent in the next several years, we know significantly more positions will become available through retirement and other industry transitions. We know that some industries, such as construction, education and health services, and financial activities will outpace the region as a whole. This continues a gradual transition that has been occurring for the last several decades.
Projections of employment by industry and occupation are principal among the forecasts that we produce. In our recently released glimpse at the region that includes Green Bay, in 2020, we see many of the same patterns that dominate the economic landscape are expected to persist. However, even this does not tell the whole story.
These projections can be likened to a view of a landscape when glimpsed from an airplane window at 30,000 feet. We have some sense of the destination, though the roads and street signs are too far away to say with any cer tainty as to what path we will ultimately take to get there.
PROJECTIONS TABLE INDUSTRY
2010 ANNUAL EMPLOYMENT
2020 PROJECTED EMPLOYMENT
CHANGE (2010-2020)
PERCENT CHANGE
All Industries
428,331 481,083 52,752 12.3%
Natural Resources and Mining/Construction
18,189 23,159 4,970 28.3%
Manufacturing
82,329 87,136 4,807 5.8%
Trade, Transportation, and Utilities
74,502 81,018 6,516 8.8%
Financial Activities
23,010 26,489 3,479 15.1%
Professional and Business Services
37,366 46,116 8,750 23.4%
Education and Health Services
74,548 86,007 11,459 15.4%
Leisure and Hospitality
38,738 46,829 8,091 20.9%
Other Services (Except Government)
22,375 24,880 2,505 11.2%
Government
23,108 23,185 77 0.3%
* Industry employment will not sum to All Industries employment due to suppression of confidential data ** Bay Area Region includes: Brown, Door, Florence, Kewaunee, Manitowoc, Marinette, Menominee, Oconto, Outagamie, Shawano and Sheboygan County Source: Office of Economic Advisors,Wisconsin Department of Workforce Development 34
collective impact | OCTOBER 13
BUSINESS/EDUCATION PARTNERSHIP IN NEW NORTH We all get very busy. A manufacturer gets to work at 6 a.m. to find a machine down, a key employee absent, a regulatory issue and a customer wondering what’s going on with her shipment. I taught high school for two years back in the ’80s, and I remember the same experience. The bell rings at 7:45 and I had material to cover in 50 minutes, with several zoned-out kids in the back of the class, papers to grade, a faculty meeting after school and the football team leaving at 1:30 p.m. to get to a game two hours away. All those pressures make it difficult to communicate across our different worlds. It’s so much easier for business owners to complain about the lousy job our schools are doing, and for our educators to feel isolated and put upon during a hectic day in the classroom. But that isn’t what happens in the NEW North. On Oct. 30 the NEW Manufacturing Alliance will hold its second annual Excellence in Manufacturing/K-12 Partnership Awards at the KI Convention Center in Green Bay. The event attracted 220 people in its inaugural year, and it highlights the collaborative efforts between manufacturers and educators in Northeast Wisconsin.
Attention
business owners!
You’ve already discovered that Pioneer works very hard to give our members the best deal possible. What you may not be aware of is that we have a commercial branch designed to work the same way with
local businesses
• Checking • Savings • On-line Banking • Loans
• Investment Needs • Money Market • CD’s • Lines of Credit
• Mobile Banking • E-statements • Credit Card Payment Processing • Business Credit Card
If you own a business consider the SWITCH to Pioneer Credit Union. I’d welcome a chance to show what Pioneer has to offer, and even point out potential savings.
www.pioneercu.org
Jim Klug
Awards are given to manufacturers for their efforts to partner with area schools in youth apprenticeship programs, plant tours, equipment donations and other ways. Educator award winners receive a $500 award for their schools from the NEW Manufacturing Alliance. A video montage of the winners is being filmed to celebrate these innovative practices. I am honored to be receiving the Community Partnership Award this year. This wonderful event is an excellent example of how our businesses, schools, NGOs and other partners in the NEW North almost instinctively come together to work through the challenges we face together. Instead of complaining about each other, we gather to recognize best practices and provide cash awards to schools. This kind of collaboration is unique and contributes much toward building a strong regional economy in Northeast Wisconsin. More information about the awards banquet is available from Ann Franz at ann.franz@nwtc.edu.
* Jim Golembeski, executive director, Bay Area Workforce Development Board, jgolembeski@bayareawdb.org
Business Services Representative 920.494.4541 Ext. 3090 920.609.9683 Cell jklug@pioneercu.org 5001651080
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community development
CONTINUOUS GROWTH, RIGHT FROM THE START
“I hope our community will continue its tremendous support and help us exceed last year’s very successful campaign.”
It is a great honor to have been asked to be the Brown County United Way 2013 campaign chair. Last year I had the privilege of assisting 2012 Chair Mike Haddad. Exceeding $4 million in the campaign was an important accomplishment, and I thank Mike for his outstanding leadership. The dollars raised allowed for greater support of 45 local community initiatives and programs vital to meeting the needs of individuals and families of our community. As the demand for services continues to grow, I hope our community will continue its tremendous support and help us exceed last year’s very successful campaign. Utilizing funds the community generously donates via the annual campaign, Brown County United Way (BCUW), through its Community Impact Councils, provides grants to support local nonprofit programs that achieve results. In addition to this important role, BCUW also directs considerable time and resources into solution-focused initiatives that address root causes and will ultimately reduce the need for more costly
“deep end” services over the long term. Critical to our community are initiatives such as Community Partnership for Children (CPC). Through the CPC, every Brown County newborn is provided a welcome baby visit. These visits enable CPC family resource specialists to identify high-risk families and connect them to programs that can best help them deal with immediate needs and create positive, lasting changes in their lives – right from the start. A successful BCUW campaign in 2013 will provide additional, crucial resources to sustain and expand the CPC initiative’s service capacity, as well as support the safety net programs essential to improving all people’s lives. Please join Associated Bank and many other Brown County companies and individuals by contributing to this year’s LIVE UNITED campaign. Help us create long-lasting impact for our community. Thank you for your support and compassion for our community. Originally published in Insight Magazine September 2013 issue
* Denis Hogan, 2013 United Way campaign chair, Green Bay market president, Associated Bank, Denis.Hogan@associatedbank.com
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collective impact | OCTOBER 13
GROWING LEADERS AND SERVANTS IN
GENERATION Contrary to popular belief it is easy to predict the future. Just look at the youth of today — they hold the answers for tomorrow. It is really that simple. We believe every kid should have an opportunity to realize his/her full potential regardless of life circumstances — part of that formula is developing leadership skills and an appreciation for giving back. We do this in part through our Torch and Keystone Club programs. Torch Club is for youth 11-13 years old, and we focus on tolerance, civic responsibility, community involvement, leadership development and an appreciation for the democratic process. Program components include peer mentoring, adopt-a-grandparent, food/clothing drives, community cleanup/beautification projects and environmental awareness campaigns. This group also prepared and served a very nice meal to local firefighters on 9/11 to honor them — one teen called them “heroes” during the visit — in a world where athletes and entertainers get far too much attention, and those who protect/serve us get way too little. This is a positive development indeed. Keystone Club is for older teens, 14-18, and they have a similar menu of activities — volunteering at a multicultural fair, partnering with Thrivent to give care packages to Golden House residents and participating in a walk to build awareness of mental illness are just a few examples. In calendar 2012 our club members — mostly Keystone participants — put in 1,052 hours of community service with an estimated $23,000 economic impact. At some point Generation Next will call the shots. We are helping to get them ready.
* John Benberg, executive director, Boys & Girls Club of Green Bay, jbenberg@bgcgb.org OCTOBER 13
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community development
C O M M U N I T Y
RALLIES FOR AT
W E S T
S I D E
Y
It takes a community to bring a dream to life. For many years, thousands of children and community members have enjoyed the grounds adjacent to KIDS Camp at the West Side YMCA in Howard, but the space did not include a playground. With the support and expertise of KaBOOM!, a nonprofit organization committed to reducing the play deficit by building playgrounds throughout the country, funding from the Humana Foundation, and the muscle and heart of a passionate community‌ things changed. A community rallied together and created a lasting neighborhood legacy. Hundreds of volunteers and community partners dedicated their time, talent, tools and resources to build a dream playground.
* Steve Harty, president/CEO, Greater Green Bay YMCA, steve.harty@greenbayymca.org
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collective impact | OCTOBER 13
This community-built playground all began with a grant application and engaging a team of parents, volunteers and children. Everything came together like a well-choreographed dance production on Aug. 3, Build Day. The one-of-kind playground designed by children, as well as a new community garden, were built by 245 volunteers in just six hours. Our gratitude goes out to our community of hard workers and contributors! It is a pleasure to live, work and play where our neighbors place a high value on our youth and families.The new space is truly multigenerational, where kids, adults and seniors can play, be creative, garden, relax and socialize. When there is easy access to play areas, kids and families can connect and get active in the outdoors. It is clear to me that our community’s commitment to health and well-being is at play (pun intended)!
MAKE COURTS, PRISONS MORE EFFECTIVE, PANEL URGES Did you know… During 2006 to 2012, NeighborWorks Green Bay has been responsible for more than $61 million in economic activity as a result of its operations.
DIRECT EFFECT
27.6
$
MILLION
production change associated with changes in demand for the good itself; it is an initial impact on the economy
INDIRECT EFFECT
8.3
$
MILLION
secondary impact caused by changing input needs of directly affected industries. for example, building homes requires the purchase of lumber, cement and architectural services
INDUCED EFFECT
25.2
$
MILLION
impact caused by household change in spending due to additional employment caused by direct and indirect effects. for example: as construction workers are paid, they use the money to shop at the grocery store or to buy clothing.
Wisconsin laws and courts too often send nonviolent offenders to crowded jails and prisons unequipped to deal with the addiction, educational and mental-health problems of inmates, Bay Area Community Council directors were told in July. The message came from a panel of eight local experts trying to make the legal and prison systems more effective. Several costs accrue, they said:
✔BuWisconsin imprisons about 22,500 people at Buan annual cost of $38,000 each. That helps push Bustate spending of prisons to $1.2 billion a year, up B from $200 million in the mid 1990s when the Bulegislature enacted get-tough statutes. ✔BuAdditional millions are spent to care for inmates’
families. ✔BuRecidivism is high, and many leave prison more hardened and with the problems that got them in trouble unsolved. To ease the situation, judges must be given more sentencing discretion, offenders channeled into effective pre-prison programs and more attention paid to the poverty and family situations that are root causes of crime, panelists said. A detailed look at what panelists had to say is in the BACC meeting minutes at bayareacommunitycouncil.org, select “Resources” and then select “BACC July 11, 2013 meeting minutes (including info on prison population presentation notes).”
NeighborWorks Green Bay Seven-Year Summary (2006-2012) Total economic output/total annual budget – 5.38 Total tax revenue/total annual budget - $0.57 In addition, the organization sustains more than 10 employees and 62 vendor jobs.
* Bob Woessner, retired journalist and BACC director, rwoessner@new.rr.com
Per 2013 New England Market Research, Inc. OCTOBER 13
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E
economic development
Advance Business & Manufacturing Center Incubator provides services,
RESOURCES FOR GROWING BUSINESSES Within Northeast Wisconsin Technical College’s Green Bay campus is a hidden gem for entrepreneurs and small businesses. The Advance Business & Manufacturing Center incubator allows for flexible lease of office and manufacturing space at low costs for new and emerging growthoriented businesses, as well as other resources and mentoring services.
“This facility is a powerhouse of team supporters and offers the best guidance and tools for new business owners.” — Jamie Veeser, Machine Plus LLC
Manufacturing company Machine Plus LLC, owned by Jamie Veeser, is one example of a successful business that has grown with the help of the incubator. “Machine Plus was a one-man shop and has increased to an additional three fulltime employees,” says Elizabeth Slade, incubator program manager. “They are looking into hiring two more employees within the next six months.” After learning about the Advance Business & Manufacturing Center from a friend who owned a successful manufacturing business, Veeser’s decision to move into the incubator was almost immediate. “I didn’t see a reason not to utilize the incubator, especially with having NWTC right here and going into machining,” he says. “I’m actually providing work to some of the machine shops in the area that have been in the industry for a while. I’m positive I’ve jumped leaps and bounds compared to what other businesses have done.” Although starting his own business has been a stressful process, Veeser has experienced significant benefits from taking advantage of the
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collective impact | OCTOBER 13
incubator program. As a business that specializes in manufacturing parts for automobile, air, medical, paper and wrapping industries, being able to use the incubator’s forklift and loading docks has helped in transporting supplies and products. With the guidance of Slade and other staff members at Advance, Machine Plus has also been directed toward resources such as SCORE and has received support and counseling services from the local organization. “This facility is a powerhouse of team supporters and offers the best guidance and tools for new business owners,” Veeser says. Veeser is confident his business has grown and developed a firm reputation with the help of the Advance Business & Manufacturing Center incubator. “It’s such a benefit,” Veeser says. “Your customers view you as a more developed business because you are in a well-rounded facility. They know you’re following code and that you’re a structured company.” Slade believes Machine Plus is one of the many success stories that has developed from the use of the incubator and its resources. “Jamie has or is currently utilizing every resource we offer here at the Advance Business & Manufacturing Center,” she says. “We look forward to seeing Machine Plus continue to grow and move their operations into the community.” To learn more about the Advance Business & Manufacturing Center, call Slade at 920.496.2110.
AUSTIN STRAUBEL INTERNATIONAL AIRPORT:
MORE THAN MEETS THE
EYE
Most people who fly in and out of Austin Straubel International Airport don’t think of the airport beyond the main terminal building and related runways. But there’s a lot more than meets the eye. We’ve been in the news a lot lately, with the start of Delta’s new direct service to Atlanta and MetJet’s announcement of flights to Cancun, Mexico. The Atlanta flight is surpassing passenger expectations, and bookings for the Cancun flight are very strong. This is important if we are to continue expanding our service offerings out of Austin Straubel. The airport was also extremely busy in mid to late July because of the Experimental Aircraft Association’s AirVenture 2013. Our two fixed based operators, Jet Air and Executive Air, were filled with aircraft because Oshkosh isn’t large enough to accommodate everyone. That’s good news for our area because these pilots buy fuel, stay in local hotels and rent cars to get to/from Oshkosh. In addition, this year Jet Air was host to a special stop by the restored B-17 Flying Fortress, known as the Aluminum Overcast, as well as a gathering of the MU-2 aircraft group. Both of these events drew hundreds of people to the airport.
HUGE Inaugural Restaurant Week a
S
U
C
C
S
S
Restaurant Week 2013 is in the books! What started as an advertising promotion idea for CVB restaurant partners turned out to be much larger in scope than ever anticipated. Sixty restaurants offered discounted meals for eight days in July. As a result of the CVB’s publicity efforts, several restaurants were asked to do video food prep demonstrations. Numerous stories were written about local chefs and the food they planned to prepare. Community leaders and organizations, such as the Green Bay Area Chamber of Commerce, stepped forward to help explain the concept of Restaurant Week and promote the event. Every menu was on the specially created website. Just before the event, the site exploded with activity. There were a total of 37,000 visits with an amazing 284,486 page views. That’s about eight pages per visit. Diners were definitely planning several nights out during the week. More than 18,000 special Restaurant Week meals were served generating more than $318,000 in meal revenue (not including cocktails, wine and overnight stays)! Diners traveled to Green Bay from around the Midwest including great travel markets like Chicago, Milwaukee and Madison. Survey results indicated it was a great week for restaurants and diners.
Mark your calendars for Restaurant Week 2014 scheduled for July 10-17!
We are dedicated to ensuring our airport remains strong for area businesses and the community, and want to thank everyone who supports the airport, the airlines and tour operators who offer flights out of Green Bay, and the two FBOs who play an important role in keeping our airport busy and growing.
* Tom Miller, airport director, Austin Straubel International Airport, miller_tw@co.brown.wi.us
E
* Brad Toll, president, Greater Green Bay Convention & Visitors Bureau, brad@greenbay.com
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GREATER GREEN BAY AREA TRANSPORTATION FACTS:
THE MAJOR CATEGORIES OF FREIGHT TRAFFIC PRODUCTS TERMINATED IN WISCONSIN INCLUDE:
THE MAJOR CATEGORIES OF FREIGHT TRAFFIC PRODUCTS ORIGINATING IN WISCONSIN INCLUDE:
Coal 59.9% Metallic Ores 11.9% Pulp and Paper Products 5% Chemicals 4.2% Farm Products 7.4% Other 11.5%
GREEN BAY METRO TRANSIT TRAVELS MORE THAN 1.1 MILLION MILES PER YEAR!
TYPICAL # FLIGHTS PER DAY:
8.2% 7.2% 20.4% 7.1% 25.5% 31.8%
Ground Earths and Minerals Pulp and Paper Products Farm Products Chemicals Other Stone, Sand and Gravel
PASSENGER COMPARISON
TOTAL BUS PASSENGERS 2009
1,354,368
2010
1,360,786
2011
1,542,287
2012
1,523,838
AIRPORT PASSENGER AND FREIGHT COMPARISON 2009
2010
2011
2012
Total air passengers Total air freight (lbs.)
725,036 451,859
731,284 524,539
586,943 385,543
719,268 355,824
LEARN MORE IN THE 2013 GREATER GREEN BAY AREA FACTBOOK! Visit titletown.org. 42
collective impact | OCTOBER 13
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member anniversaries — October
DENTAL ASSOCIATES LTD. Jenny Jandrin, clinic manager Join date: Dec. 1, 1993
Q.
YOU’VE BEEN A CHAMBER MEMBER FOR 20 YEARS.WHY? As a business, it is so important to be a part of an organization that represents the business community on issues vital to business and the community. The Chamber has allowed us to share our offerings to other businesses. WHAT’S YOUR MOST MEMORABLE EXPERIENCE WITH THE CHAMBER? Our 10-year anniversary, [during which] we hosted a Business After Hours. This included tours, food and refreshments, and the Chamber president addressed the gathering. Mayor Jim Schmitt also attended and spoke to the group. The event was well attended, provided a great opportunity for the community to see our operation and was a huge success. WHAT’S THE BIGGEST BENEFIT YOU RECEIVE BY BEING A CHAMBER MEMBER? The biggest benefit we receive is being part of an organization that represents business in the city, state and nation, works hard to create a viable business community for Green Bay and promotes the [area] to the state and nation. As a member of the Chamber we are positioned to live out our commitment to give back to the community. Further, it gives us access to leadership programs, networking events, business information seminars and updates from the Chamber.
October 40 YEARS JBSPackerland Mills Fleet Farm - East Schneider National Inc. St. Mary’s Hospital Medical Center
30 YEARS Fleet & Farm of Green Bay Inc. West 28 YEARS Jaymar Screen Printers Inc. Hyatt on Main The Marq
27 YEARS Green Bay Area Public School District Green Bay Insurance Center Inc. 26 YEARS Green Bay Packaging Inc. Green Bay Packers Inc. Ameriprise Auto & Home Insurance Cerebral Palsy Inc. 25 YEARS B&D Warehouse Inc. 23 YEARS N.E.W. Plastics Corp. 44
collective impact | OCTOBER 13
22 YEARS Comfort Suites Hotel & Conference Center/ Rock Garden/1951 West Village of Howard 21 YEARS Broadway Rental Cars Inc.
18 YEARS Total Relocation Services Bay Area Humane Society & Animal Shelter Inc. Village Inn 16 YEARS BayCare Clinic Green Bay Anesthesia Associates 15 YEARS Integrys Energy Services Inc. Coldwell Banker The Real Estate Group Inc. Czachor & Polack LLP 13 YEARS Home Instead Senior Care 12 YEARS Great Lakes Asset Corp. Kress Inn
Northwestern Mutual Financial Network Uncle Mike’s Bake Shoppe LLC 11 YEARS Tundra Lodge Resort & Waterpark Freedom House Ministries Inc. Culver’s 10 YEARS Wal-Mart Stores Inc. Utech Consulting Inc. Immel Construction Resolv Inc. 9 YEARS Imperial Supplies LLC ADT Fire & Security Services Inc. Royal Scot Golf Course and Supper Club Data-Tech of Wisconsin LLC 8 YEARS ProSolutions Inc. Foxwood Associates Inc. Dominion Energy Kewaunee Inc. Grazies Italian Grill RGL The Framing Cottage Inc.
7 YEARS Anytime Fitness - East Green Bay BeneChex Inc. Insight Creative Inc. Language Links Spanish Services LLC Séura Inc. 6 YEARS Eye & Vision Clinics SC Mach IV Engineering & Surveying LLC Industrial Solutions Management USA Inc. Nicolet Plastics Inc. Robinson Heating & Cooling 5 YEARS Adecco Country Inn & Suites Green Bay North Duckett & Cousineau Appraisals Inc. Women’s Health Care OB-GYN S.C. Barnes & Noble 4 YEARS Community Blood Center/Be The Match St. Paul Lutheran Church & School Team Apparel & Specialties Inc. Global Refractory Installers and Suppliers Inc. 3 YEARS New North B2B Magazine PDQ Manufacturing Inc. 2 YEARS Joseph A. Interiors Layered Systems LLC Kaleidoscope Eatery & Spirits Alliance Construction & Design Inc. Oneida Seven Generations Corp. Peninsula Podiatry LLC Segway The Door Tours Werner Pest & Odor Control Services 1 YEAR Able Taxi and Tours LLC Prevea 360 Health Plan Connect Inc. Intermountain Waste Solutions LLC Kiar Media Royalty Pet Foods D1 Green Bay Maritime Insurance Group Under the Lights Of Lambeau Quantum LED Solutions 9th Street Christian Center Grancare Nursing Center & Grancare Gardens Assisted Living Medical College of Wisconsin Orange Leaf Yogurt Tropical Smoothie Café
SCHNEIDER NATIONAL LuEllen Oskey Director, executive administration Join date: Oct. 31, 1973
Q.
YOU’VE BEEN A CHAMBER MEMBER FOR 40 YEARS. WHY? While the size and scope of Schneider’s business was vastly different in 1973 than it is today, the company recognized the value of joining forces with an organization that focused on local business development and local business issues. That allowed Schneider, in turn, to maintain its focus on growing and expanding our business, with the reassurance that the Chamber was creating an environment conducive for other businesses to grow and prosper — businesses that might be providing goods and services in support of Schneider or our customers or providing jobs for the friends, neighbors and relatives of our associates and customers. Working together, we were able to build and enhance the local economy. WHAT’S YOUR MOST MEMORABLE EXPERIENCE WITH THE CHAMBER? In recent years Schneider National has been proud to be involved with Leadership Green Bay and the Golden Apple Awards, which allow us to develop future community leaders and recognize area educators. At a time when our public servants and educational system are under tremendous stress and scrutiny, it’s refreshing to work with the Chamber and its members to do something positive to salute current and future leaders and teachers who are committed to making a difference. WHAT’S THE BIGGEST BENEFIT YOU RECEIVE BY BEING A CHAMBER MEMBER? Our biggest benefit from Chamber membership is the same today as it was in 1973: Having a strong local ally committed to building the business environment here in Northeast Wisconsin. As one of the area’s largest employers, we need talented associates across every area of the business. We are fortunate to find many qualified associates right here in our own backyard. Often, however, we also have to lure candidates to Green Bay to fill key positions. A strong local economy, good educational system and safe neighborhoods help us in bringing the talent we need to Northeast Wisconsin. The Chamber takes a lead role in ensuring the quality of life we enjoy in this community is never taken for granted.
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member anniversaries — November
TITLETOWN OIL TRANSPORT CORP. Dan Pamperin, president Join date: Nov. 19, 1993
Q.
YOU’VE BEEN A CHAMBER MEMBER FOR 20 YEARS. WHY? The Chamber has a good network of people, which offers us some good contacts for our company. WHAT’S YOUR MOST MEMORABLE EXPERIENCE WITH THE CHAMBER? In 2008, our company received the Growth Award at the Business Recognition Luncheon.
WHAT’S THE BIGGEST BENEFIT YOU RECEIVE BY BEING A CHAMBER MEMBER? I enjoy keeping up with what’s going on with the community. The Chamber does a really good job of reporting what is going on with the business community.
November 41 YEARS Bay Valley Foods Biebel’s Catering & Rental C. Reiss Coal Co. Everson, Whitney, Everson & Brehm S.C. Gagnon Clay Products Co. Morley-Murphy Co. Pomp’s Tire Service Inc. Procter & Gamble Paper Products Company R.R. Donnelley RGL St. Norbert College St. Vincent Hospital U.S. Bank National Association VerHalen Inc. Wipfli LLP 38 YEARS Vander Zanden Real Estate Company LLC 35 YEARS Northeast Wisconsin Technical College 34 YEARS Brown County Home Builders Association Inc. 32 YEARS Temployment Inc. 30 YEARS SCORE Chapter 508 28 YEARS Paul’s Pantry/St. Vincent De Paul Schroeder’s Flowers Inc. 46
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27 YEARS Green Bay Area Newcomers & Neighbors Tosca Ltd. 26 YEARS Copps Food Center - Store 8107 25 YEARS Action Heating & Cooling Aurora Health Care Green Bay Symphony Orchestra Health Benefits Management March of Dimes 24 YEARS Finance System of Green Bay Inc. Libertas Treatment Center 23 YEARS City of De Pere 21 YEARS Arketype Inc. 20 YEARS Brothers Dairy BioLife Plasma Services Titletown Oil Transport Corp. Foremen Heating & Ventilating Inc. 19 YEARS Baylake Bank Sure-Dry Basement Systems Inc.
18 YEARS Community Health Charities Ansay & Associates LLC UPS United Parcel Service - Bayview Mizkan Americas Wells Fargo Advisors On Broadway Inc. 17 YEARS Make-A-Wish Foundation of WI - Field Office Lifestyle Health Systems Inc. 14 YEARS Foxy Lady Cruises Allegra Print & Marketing Warehouse Restaurant Equipment Inc. Nsight Green Bay Boy Choir & Girl Choir 13 YEARS Nicolet National Bank The Benefit Companies of Green Bay Inc. 12 YEARS Aurora BayCare Medical Center 11 YEARS N.E. Wisconsin Job Center Proko-Wall Funeral Home & Crematory PROPHIT Marketing 10 YEARS Midwest Expansion LLP Copps Food Center - Store 8111
9 YEARS Viking Electric Supply Clean Power LLC 8 YEARS DFI Total Print Solutions 7 YEARS Event Pro LLC IQ Industrial Group Green Bay Emergency Medicine Services S.C. Women's Specialty Care The Business Bank 6 YEARS Oneida Nation Museum Hanger Prosthetics & Orthotics Superior Meeting & Convention Services Jason Louis Shorewest Realtors 5 YEARS Festival Foods De Pere Festival Foods East 4 YEARS Greater Green Bay Habitat for Humanity Inc. QUEST Civil Engineering LLC Wis DOT US 41 Project Wons Background Investigations Pure Water Technology of Northern Wisconsin Wegge Strategic Research Inc./Survey Center SNC Parkview Manor Health and Rehabilitation Center Paper Transport Inc. 3 YEARS Michael Zoelle, DC, SC Van Drisse Chiropractic Center LLC Radiation Oncology Specialists of Appleton The Cancer Team Arena Strategy Group LLC GLR Properties LLC Beverly French Gehde Design LLC Three Three Five by The Traveling Chef Fox Hills Resort The Solberg Company Green Bay Gamblers Hockey Club 2 YEARS Harbor Wealth Management Passing Leads LLC LaPlant Metal Roofs LLC Scott's Industrial Coatings Sierra Dental LLC Empire Beauty Schools G4S Secure Solutions Stellar Blue Web Design LLC Graystone Ale House The Bar - Holmgren Way The Bar - Lime Kiln Consensus Development LLC
FROM LEFT: CHRIS UTECH, CHERI SMITH, KEN UTECH, MELISSA BOROWICZ, STEPHEN UTECH
UTECH CONSULTING INC. Melissa Borowicz, consultant Join date: Oct. 20, 2003
Q.
YOU’VE BEEN A CHAMBER MEMBER FOR 10 YEARS. WHY? There are two reasons. One is to connect with other businesses in the community, and the other is to be invested in the economic development of the community. The Chamber provides opportunities to get involved to make sure Green Bay is a place where businesses want to come. Utech is interested in having businesses in the area flourish. WHAT’S YOUR MOST MEMORABLE EXPERIENCE WITH THE CHAMBER? As a business, we’ve been asked to speak at some of the Business and Breakfast presentations; that’s been great to provide information to business leaders in the community. We’ve also done the Business After Hours to network, as well as volunteered in Leadership Green Bay. It’s been great to go to the networking events to learn about the businesses in the community, and have other businesses learn about us and what we do. WHAT’S THE BIGGEST BENEFIT YOU RECEIVE BY BEING A CHAMBER MEMBER? The networking and the connection with other leaders in the community is one of the biggest benefits, for a couple reasons. One is for our own business; networking and letting people know what we do allows us to have ongoing opportunities with other businesses in the area. Secondly, it is important because the Chamber allows Utech to support local businesses.
RentSmartRewards Inc. Rennes Health & Rehab Center - De Pere The Renaissance Assisted Living 1 YEAR X-Treme Trucking LLC WorldPay Inc.
Weigh 2 Go Health The Safety Resource Group LLC Waterstone Mortgage - JG Financial Team MustardSeed Café
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member anniversaries — December
December 39 YEARS Integrated Community Solutions Inc.
34 YEARS Law Firm of Conway, Olejniczak & Jerry S.C. N.E.W. Curative Rehabilitation Inc. 29 YEARS Encompass Early Education and Care Inc. 26 YEARS R.J. Parins Plumbing & Heating Inc. 24 YEARS HiTech Enterprises Inc. 23 YEARS National Railroad Museum 22 YEARS Valley Insurance Associates Inc.
21 YEARS The Olive Garden Imaginasium Inc. ABR Employment Services
17 YEARS Options For Independent Living Inc. Unity Kerber, Rose & Associates S.C.
20 YEARS Dental Associates Ltd. Fly-Me Flag Co. LLC Green Bay Floral & Greenhouse Inc. Sign Pro - (N.E.W. Sign Pro Inc.) Johnson Bank
16 YEARS Green Bay Community Church Village of Hobart Corporate & Endowment Solutions Inc.
19 YEARS Bellin Health Home Care Services FirstMerit G.C. Burnham Commercial Real Estate Inc. Villa Hope CSP 18 YEARS NEW Water ATTIC Correctional Services Inc.
13 YEARS Cornerstone Business Services Inc. Emmons Business Interiors LLC (EBI) The Salvation Army - Community Center 11 YEARS Jimmy Seas Buffalo Wild Wings Alzheimer’s Association of Greater WI Green Bay Regional Office Aesthetica Skin Health Center Inc.
One Master of Business Administration Degree. Two Paths. Professional and Executive. Choose the path that fits your level of experience, career goals and time commitment. Visit uwosh.edu/cob/graduate, call (920) 424-3199 or call us toll-free at (800) 633-1430 for more information.
Stephen Nunn, MBA Student, Graduating ‘14 Operations Manager, Kimberly-Clark Corporation, Neenah, Wis. 48
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Asphalt Seal & Repair Inc. Hemophilia Outreach of Wisconsin Inc. Jet Air Group Olson Appraisal Services 10 YEARS Mr. Appliance Element Coca-Cola Refreshments 9 YEARS Beautiful Savior Ev. Lutheran Church Express Convenience Innovative Services Inc. New Tech Metals Sara Investment Real Estate LLC Caribou Restaurant, Tundra Lodge Yukon Jax Bar & Grille, Tundra Lodge 8 YEARS Resource One Realty Promotional Designs Inc. County Materials Corp. East Town Mall Green Bay Plaza LLC Schwabe North America
BROTHERS DAIRY Ron Ratajczak, owner
7 YEARS Town of Green Bay Town of Eaton The Einstein Project
Q.
6 YEARS Connecting Cultures Inc. Ganther Construction|Architecture Inc. Laura Mossakowski LLC - Financial Planning for Women and Their Families Mediation Center Greater Green Bay Nicolet National Bank 5 YEARS Camera Case Wireless - US Cellular Authorized Agent KK Integrated Logistics Inc. Green Bay Metro St. Norbert College - Language Services fulfillnet CliftonLarsonAllen LLP 4 YEARS La Java - A Roasting House Massart Chiropractic Key Elements for Health Brown County Oral Health Partnership Inc. Kay Beer Distributing Inc. NorthCoast Productions 3 YEARS Fazoli’s Restaurant & Catering Skyline Technologies Inc. Wisconsin Document Imaging Mutual of America
Join date: Nov. 12, 1993 YOU’VE BEEN A CHAMBER MEMBER FOR 20 YEARS. WHY? At the time we joined, there was a consortium in the area that if we joined the Chamber we could get health insurance for less money. We couldn’t get it through any other Chamber. After a time [that ended], but I stayed a member because of the wonderful benefits. WHAT’S YOUR MOST MEMORABLE EXPERIENCE WITH THE CHAMBER? There have been a lot of wonderful things [including] monthly events such as the Business and Breakfast. Those are always enjoyable. The different ideas at the Business Expo every spring also help me to manage my office better. WHAT’S THE BIGGEST BENEFIT YOU RECEIVE BY BEING A CHAMBER MEMBER? There are so many. The networking capabilities are great as are the different events going on in the area. The Chamber also promotes free enterprise and a competitive atmosphere.
2 YEARS AFF Research LLC Harter’s Fox Valley Disposal LLC Black & Tan Grille CCS Property Services LLC The Daily Buzz Anytime Fitness - De Pere, Howard and West Green Bay Ascend Marketing Solutions Woodfield Village I and II Fish Window Cleaning
1 YEAR American Heart Association C.H. Robinson Worldwide Inc. Cartridge World of Green Bay Zaug’s Vending and Food Service Koehne Accounting & Tax Solutions LLC/ING Financial Partners My Safe Schools LLC
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Chamber snapshots
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Find us on Facebook!
WWW.FACEBOOK.COM/ GREEN BAY AREA CHAMBER
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Who’s who.
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Hospice Advantage celebrated its ribboncutting with (from left) Becca Bartoli, Kaylin Bluma, Chamber ambassador Nancy Steffel, Amanda Charney, Jessica Gennett (holding little scissors), Nathan Agen, Ashwaubenon Village President Mike Aubinger, Joanne O’Malley-Mattio, Mayor Jim Schmitt, Dan Wood (partially appearing behind Dan), Claudia Juckem and Dan Terrien, Woodward Communications. PHOTO BY CHRIS RAND
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Current young professionals staffed its volunteer concessions booth on July 1’s Fridays on the Fox in downtown Green Bay with (left to right) Mike Riemer, Kindred Transitional Care – San Luis, and Jennifer Wilson, WBAY-TV2.
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St.Vincent de Paul celebrated its new location on Hansen Road (in the former Denis Sport Shop location) with a ribbon-cutting featuring: Mayor Jim Schmitt, City of Green Bay; Nancy Steffel, The School That Comes To You; David Stauffacher, Echo MarketMedia; Dr. Susan Hensley, ProCare Chiropractic; and Jim Mayefske, AAA Companies. Also, from left to right, starting with the gentleman with the blue hat: Ken Nier, Barb Erlandson, Paul Novotny (behind Barb), Carol Scavarda, Paula Tetzlaff, Olena Vakal and Bill Gosse, all of St.Vincent de Paul at the lectern; Wendy Willems, Quick Signs; and Becki Starry, Shorewest Realtors. PHOTO BY CHRIS RAND
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La Grange Ledgestone Barn welcomed guests to its new facility in a former Wisconsin dairy farm barn at the September Business After Hours which included a ribbon-cutting. Pictured are (back row left to right): Jim Mayefske, AAA Companies; Mark Taggart, Globe University; Jacque Wilson, Journeys Unlimited Travel; Bill Martin, Brick Art Design; David Stauffacher, Echo MarketMedia; Mary DeChamps, US Bank; and Selese Anderson, Green Bay Botanical Garden. Front row left to right: Betty Kittell, Denmark State Bank; Lynn Zettel, UnitedHealthcare; Amy Hobbins, Journeys Unlimited Travel; Steve Corrigan & Sue Cashman, La Grange LLC; Dr. Susan Hensley, ProCare Chiropractic; and Nancy Steffel, The School That Comes To You.
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Current’s September Lunch n’ Learn on Managing Your Online Reputation, presented by Kiar Olson of Kiar Media, welcomed attendees (left to right) Amanda Roberts, Erin Heissel, Marissa Fish and Amber Peterson, all of The Karma Group Inc.
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The Chamber’s downstairs neighbors enjoyed a ribbon-cutting in September. Pictured are (back row from left to right): Dan Terrien, Woodward Radio Group; Jacque Wilson, Journeys Unlimited Travel; Jim Mayefske, AAA Companies; Deanna Novak, National Railroad Museum; Deb DeLeers, Mike Brown, Pamela Sanchez, Dan Clausz and Peggy Miller, all of Peterson, Berk & Cross S.C. Front row: Avi Berk, Peterson, Berk & Cross S.C.; Mayor Jim Schmitt, City of Green Bay; Brown County Executive Troy Streckenbach; Betty Kittell, Denmark State Bank. Not pictured: Amanda Beck, Meghan Petters and Amy Risseeuw, Peterson, Berk & Cross S.C. PHOTO BY CHRIS RAND
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Exceptional Buildings. Unparalleled Principles. A Company You Can Trust. With offices in the Fox Cities, Madison, Milwaukee & Wausau
“Our employee-owners take care of our customers. This is the ‘Keller Difference’. We live by the motto, ‘Build it as if you were building it for yourself.’” -President/CEO Wayne Stellmacher
Since 1960, Keller has seen a lot of changes in the building industry. Buildings have become much more complex and are built at warp speed. But some things never change... our commitment to craftsmanship, our outstanding warranty and service, and our promise to do the right thing. This will always be the Keller way!
Since 1960
1.800.236.2534 l www.kellerbuilds.com
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GOOD HEALTH IS GOOD BUSINESS WORKPLACE WELLNESS
Workplace Wellness does more than provide membership cards. We create a partnership in well-being and provide a plan that offers a healthier workplace environment. By connecting with the Y, employees receive personalized service supporting them on their journey in getting active as they become engaged in a healthier lifestyle.
ASK HOW THE Y CAN GENERATE A WELLNESS PROGRAM TAILORED TO YOUR COMPANY’S SPECIFIC NEEDS
Increase employee productivity, reduce absenteeism, and help lower insurance claims by designing on-site programming that can include: Membership
Employee
Fitness
Match Incentive Assessments On-Site Wellness Activities On-Site Group Fitness Classes
Personal
Education Training Wellness Coaching
KIF130003_KI_LocalAd_CollectiveImpact.pdf
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To find out if Workplace Wellness is right for your company, contact Jamie at 920 436 9620 or jamie.hanner@greenbayymca.org 3:26 PM
Crafted from wood, steel and hometown pride. Since 1941, KI has been helping Green Bay designers and architects shape inspiring spaces. Being local gives you intimate access — to world-class products, to knowledgeable experts, to hands-on delivery and installation. And since you’re working with a neighbor, not a dealer, all your furnishings support the community you call home. Now there’s nothing more inspiring than that. Learn more at ki.com.
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A simple, easy to understand plan. Enjoy unlimited nationwide talk, unlimited messaging and share a pool of data with up to 100 devices.
Contact your local representative to see how you can save.
LG Optimus F5
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2066 Central Dr., Suite D, Bellevue (920) 617-7400 1580 Mid Valley Drive, De Pere (920) 617-7800 Bay Park Square Mall, Green Bay (920) 617-6565
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Important Information: An E911 compliant-CDMA phone, compatible with Cellcom’s network, is required. Customer must maintain a billing address within Cellcom’s licensed market to be eligible for service. The account must have a Business Classification to receive business rates. Customers affiliated with an Association must provide proof of membership to receive discount rates. Cellcom reserves the right to terminate service if less than fifty percent (50%) of the customer’s overall minutes of airtime are used in Cellcom’s licensed market during any three month period during the term of this Agreement. Unlimited voice services are solely for live dialog between two individuals. Unlimited voice services may not be used for conference calling, call forwarding, monitoring services, data transmissions, transmission of broadcasts, transmission of recorded material, or other connections that do not consist of uninterrupted live dialog between two individuals. If you are using an unlimited voice service for anything other than live dialog between two individuals, Cellcom reserves the right to terminate your service. Messaging and Data Services: Each primary line must subscribe to a Shared data package. Data and International Quik|TxT share messages are only shared with lines on the same calling plan. Shared data monthly charge and overages will be charged to the primary line on a Share Plan. Use of text messaging, picture messaging, video messaging and other data services is subject to the Data Acceptable Use Policy located at www.cellcom.com/AUP. Sending and receiving picture messages and visual voicemail may deduct from your data allowance. Cellcom reserves the right to deactivate any voice mailbox that has not been initialized within 60 days of activation or any mailbox that has not had any messages for over 60 days. Cellcom reserves the right, without notice, to change rates and coverage areas that do not adversely impact the consumer. In all other situations, a notice will be given. Rate maps indicate where rates apply and may not depict actual service availability or wireless coverage. Coverage areas depicted are approximate. To inquire about specific service availability in a geographical area, contact Cellcom’s Customer Service at (800) 236-0055. Geographic terrain, weather conditions, and type of equipment may affect cellular coverage. Wireless service is subject to technological limitations, including capacity and tower availability. Prices do not include taxes, fees, or other charges. Taxes on monthly access, airtime, equipment, and long distance may apply. A line set up fee and early termination fee may apply. If applicable, the early termination fees may be reduced proportionately to the remaining months of the term of the agreement. Universal Service Fund (USF) and regulatory and other recovery fees charged on all service lines. An E911 fee or Police & Fire Protection fee charged on all service lines. The amount or range of taxes, fees and surcharges vary and are subject to change without notice. See retail location or www.cellcom.com/fees for details.
Green Bay Area Chamber of Commerce P.O. Box 1660 300 N. Broadway, Ste. 3A Green Bay, WI 54305-1660
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