Collective Impact Summer14 by Greater Green Bay Chamber

SUMMER 2014

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G R E E N B AY A R E A C H A M B E R O F C O M M E R C E

Join us in celebration of our

10 Anniversary th

An event all about empowering women and inspiring girls. Featuring: Diana Nyad nationally renowned Keynote SpeaKer at the age of 64, in her fifth and final attempt, diana Nyad successfully fulfilled her life-long dream of completing the 110-mile swim from Cuba to Florida on September 2, 2013. Upon completing her grueling 53-hour journey, a breathless Nyad told the world, “I have three messages. One is we should never ever give up. Two is you are never too old to chase your dreams. and three is it looks like a solitary sport but it takes a team.” ecord World-R tance is -D Long r m Swim e

For n inFormatio o t w o about H regiSter:

Visit o w mens fundgb.org

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9.18.14 NEW aNd La

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are the Women’s Fund

GREEN Bay

Make a difference in the lives of local women and girls by attending this event that raises funds supporting leadership and self-esteem initiatives and programs. Together we can make our community a better place. The Women’s Fund is a fund of the Greater Green Bay Community Foundation

Photo by andrea Mead Cross

Words to Profit by: a part of The Better “Being Business Bureau has boosted our credibility in the communities we serve. The reviews posted on the BBB site have helped us gain new customers and ensure them we are a reputable company.

”

Will Peters, President

The Bug Blaster in Green Bay Member - Green Bay Area Chamber of Commerce BBB Accredited Business since 2010

920.734.4353 ®

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With Accreditation Comes Trust…With Trust Comes Customers

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PUBLISHED BY THE GREEN BAY AREA CHAMBER OF COMMERCE FOR CHAMBER MEMBERS VISIT THE GREEN BAY AREA CHAMBER OF COMMERCE AT:

TITLETOWN.ORG

Contents. SUMMER 2014 | ISSUE #6

community features... PRESIDENT Laurie Radke EDITOR Lori Kaye Lodes GRAPHIC DESIGNER Dana Jacobson Collective Impact is published quarterly by the Green Bay Area Chamber of Commerce, 300 N. Broadway, Ste. 3A, Green Bay WI 54305. Collective Impact is supported by advertising revenue from member companies of the Green Bay Area Chamber of commerce. For information about the advertising rates and deadlines, contact sales at 920.593.3404. Collective Impact (USPS 10-206) is published quarterly for $18 a year by the Green Bay Area Chamber of Commerce, 300 N. Broadway, Ste. 3A, Green Bay WI 54305. Periodicals postage paid at Green Bay, WI. POSTMASTER: Send address changes to Collective Impact, 300 N. Broadway, Ste. 3A, Green Bay WI 54305. PH: 920.593.3423.

14 UNITED HEALTHCARE AND LIVE54218 18 N.E.W. CURATIVE REHABILITATION 22 CASA OF BROWN COUNTY 24 BOYS & GIRLS CLUB OF GREEN BAY 26 DUBOIS FORMALWEAR 28 GREEN BAY AREA CHAMBER OF COMMERCE PROGRAMS: LEADERSHIP GREEN BAY AND BROWN COUNTY TEEN LEADERSHIP

COMMERCIAL LITHOGRAPHY

ADVERTISERS INSID E F R O NT Women’s Fund of Greater

Green Bay Community Foundation 01 Green Bay Packers 5 6 Youthful Endeavors 01 Better Business Bureau 5 7 Keller 02 Prevea360 1 0 SCORE 17 First Business 07 Robinson Heating and Cooling 17 YMCA 2 1 WPS Foundation 21 Common Ground Healthcare Cooperative 31 The Aquatic Center at CP 31 Element 33 Big Brothers Big Sisters 3 5 Revitalize 41 SMET 4 2 American Transmission Company 45 Express Employment Professionals 46 UnitedHealthcare 4 7 First Merit Bank 50 Valley Insurance Associates Inc. 52 Sara Investment Real Estate LLC . 57 Ray & Joan KROC Corps Community Center BAC K COV E R Cellcom

in every issue... 04 FROM THE PRESIDENT 06 LIBRARY RESOURCES 08 EMERGING TRENDS 42 ECONOMIC DEVELOPMENT 44 COMMUNITY DEVELOPMENT 48 MEMBER ANNIVERSARIES 54 CHAMBER SNAPSHOTS

from the president

B M ER A

2 8 8 1 Business builds community . t s E Why would a business organization like the Green Bay Area Chamber of Commerce dedicate an issue of its magazine to community development?

N RO

I’ve said it before, and I’ll say it again: because business builds community. The first of the Chamber’s five strategic initiatives is to lead through collaboration. That entails strategically collaborating and connecting our members to become the preferred partner of area businesses, local governments, community organizations and educational institutions supporting economic and workforce development. A specific way we do that is by serving as a convener, bringing together people and organizations that are diverse in their representation but also like-minded. A great example of this is the establishment of Achieve Brown County, a cradle to career initiative, in our community. This initiative (about which you can read more at AchieveBrownCounty.org) brought together the Chamber (a business member organization) as well as a nonprofit (Greater Green Bay Community Foundation) and a human services agency (the Brown County United Way). The three entities started a dialogue on the path to Achieve Brown County by conducting the Brown County LIFE Study in 2011. They had the foresight to then not only analyze the results, but also ask the difficult, but important, questions about how to best address some of the challenges revealed therein. The result is the establishment of Achieve Brown County, for which the Chamber and the United Way are serving as co-anchors. The 20,000-foot view on this initiative is to provide a common framework for working together, across sectors, to measurably improve the safety, health and education of children from birth into their careers. HOW we do it requires the input of many different voices, including a strong, unified voice for business. With Achieve Brown County, there’s been a very purposeful effort to establish a Community Leadership Council composed of different sector representatives to advise the transformative initiative. In this way, no one is working in a vacuum and everyone’s input is taken into consideration in serving the customer: every child who prepares for school through to young adulthood. For us here at the Chamber, having business’ voice heard throughout the various stages of this initiative’s creation is crucial because it directly impacts tomorrow’s workforce. And that’s something that weighs heavily on the minds of our membership.

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“

For community engagement to have the impact it should, we — the Chamber and the businesses that we represent — have to share knowledge and build consensus.

”

Another excellent example is the Chamber’s significant role in supporting the startup and as an incubator of sorts for Live54218, an initiative borne out of the community’s desire to address the ongoing childhood obesity epidemic. Live54218, which was created around healthful recommendations everyone can live every day, serves as a countywide network for obesity prevention, connecting community partners and individuals, and providing the infrastructure for ongoing data collection and measurement of health-related indicators. Why bring business to the table on this? Because across the nation, employers are losing $153 billion annually due to absenteeism from workers who are overweight or obese and have other chronic health conditions. The growing burden or chronic disease has resulted in 50 percent of company profits being spent on healthcare. Fifty percent! Fortunately, we know that workplace wellness programs can reduce sick leave, medical costs and worker’s comp claims by as much as 25 percent. At a more granular level, the return on investment is impressive. For every $1 spent on workplace wellness programs, employers can save up to $6. From cost savings in health insurance premiums to decreased absenteeism — prevention pays at work. The evidence is clear that a healthy, thriving workforce makes for a healthier business. We are supporting our members’ workplace health improvement efforts through a strategic partnership between the Chamber and Live54218 to address the overall health of the community. Whether it’s efforts through Live54218, Achieve Brown County or another initiative altogether, community development often has elements of economic and workforce development threaded through it. We bring business’ voice to the table during conversations on topics like these to influence decision-making and priority-setting. Meetings — filled with shared agendas, priorities and outcomes — really come down to the people and resources behind those things. For community engagement to have the impact it should, we — the Chamber and the businesses we represent — have to share knowledge and build consensus. That’s where the magic — and community impact — happens.

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library resources

THE TRANSITION COMPANION: MAKING YOUR COMMUNITY MORE RESILIENT IN UNCERTAIN TIMES Rob Hopkins White River Junction, Vt.: Chelsea Green Pub., 2011 307.14 HOPKINS What if the best responses to peak oil and climate change don’t come from government, but from you and me and the people around us? This is the question Hopkins originally set out to answer. The Great Neighborhood Book and website [reviewed on the next page] are about creating community spaces that bring people together and transform neighborhoods into better, happier places. The Transition Companion and associated websites deal with how community members can work together to make their community resilient and sustainable in a time where serious issues of climate change and the economy and resource depletion are affecting countries everywhere. The Transition Companion is all about establishing local groups that pool the creativity, ingenuity and energy of their members to find solutions for reducing their community’s vulnerability. For example, initiatives that suppor t and nur ture the local economy, lower energy use and oil dependency, and facilitate local food production and community gardens. Hopkins provides practical advice and the tools needed to star t and sustain a communityled transition to independence. Along with the tools and a discussion of the “ingredients” needed there are numerous stories from communities as well as a closer look at four specific transition initiatives, explaining what went into each and what tools were used to effect the changes.

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COMMUNITY DEVELOPMENT PICKS SUBMITTED BY JEANETTE JACQMIN

WWW. THE TRANSITION NETWORK TRANSITIONNETWORK.ORG This site has all the topics and steps that appear in the book, as well as articles and current focus topics. To support communityled responses to climate change and shrinking supplies of cheap energy and resilience and happiness building, the Transition Network runs events, conferences, training, blogs and webinars and also produces monthly newsletters, books, films, guides, tweets and more, all with the intention of best supporting those around the world who are doing Transition. ROB HOPKINS' CURRENT BLOG TRANSITIONNETWORK.ORG/BLOGS/ROB-HOPKINS Rob Hopkins is the cofounder of Transition Town Totnes and of the Transition Network. He set up the first two-year, full-time permaculture course in the world at Kinsale Further Education College in Ireland, as well as the first ecovillage development in Ireland to be granted planning permission. He is the author of The Transition Handbook: From Oil Dependence to Local Resilience and The Transition Companion: Making Your Community More Resilient in Uncertain Times and the co-author of Local Food: How to Make It Happen in Your Community. He is the winner of the 2008 Schumacher Award, is an Ashoka Fellow and a fellow of the Post Carbon Institute, served as a Soil Association trustee for three years and was named by the Independent as one of the U.K’s top 100 environmentalists.

THE GREAT NEIGHBORHOOD BOOK: A DO-IT-YOURSELF GUIDE TO PLACEMAKING Jay Walljasper; A Project for Public Spaces book Gabriola Island, B.C.: New Society Publishers, 2007 307.3362 W158G “One thing that sets a great neighborhood apart from a mediocre one — a wealth of good places where people can relax, have fun and meet up with one another.” Walljasper gives specific guidelines or “principles” to make the change happen and many wonderful sample ideas for small improvements that make a big impact: like placing a bench in front of your house where people can stop, sit and chat with each other, or championing your local hangout so that it becomes a place where everyone feels welcome and can strike up a conversation with their neighbor. He has been working 30 years collecting stories and practices from around the world that can inspire you to make great neighborhoods, and has provided anyone who wants to make their neighborhood a great place to be with the blueprint to create a better, happier future one local community at a time.

WWW.

PROJECT FOR PUBLIC SPACES PPS.ORG “Project for Public Spaces (PPS) is a nonprofit planning, design and educational organization dedicated to helping people create and sustain public spaces that build stronger communities.” Jay Walljasper is a senior fellow at PPS and the author of The Great Neighborhood Book.

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emerging trends

Employers can be held liable for the actions of their employees especially if there is infor mation available that would indicate that the employee was unfit for the job.

aving a thorough hiring process that includes a thorough background investigation is essential in mitigating the risk associated with negligent hiring or hiring the wrong employee. Did you know the average settlement for a negligent hiring lawsuit is nearly $1 million? Also, consider that 13 percent of workplace deaths are the result of assaults and other acts of violence. There are also countless incidences of employees assaulting customers especially in businesses that send employees to private homes.

Some companies view the cost of background checks to be prohibitive. The risk associated with not doing them can be far higher. To help protect themselves, companies should have a thorough screening and hiring process for ALL employees. This applies to companies of every size, whether you employ 10 people or 500. Besides reducing the risk of negligent hiring, there are other important reasons to have a thorough screening and hiring process in place. Up to 40 percent of all resumes contain false or misleading information. You want to make sure candidates are telling the truth

Engaging

and have the experience and skills they say they have. Background checks can include employment history, education verification, criminal records, driving records, drug testing, professional license verifications (if relevant) and credit reports (if applicable). Medical records are off-limits. Many companies and organizations use Wisconsin Circuit Court Access (WCCA) as their criminal records source. Although it is a great source of information, please keep in mind several things. First, WCCA is Wisconsin only. Your candidates may say they’ve lived in Wisconsin only, but are they telling you the truth? Have they used other names (whether it is a completely different name or just a maiden or married name)? When it is a common name and there are hundreds (if not thousands) of records, are you 100 percent sure you have figured out which criminal records belongs to your “John Smith?”

THE DISENGAGED EMPLOYEE

A * Melissa Borowicz, principal, Utech Consulting, melissa@utechod.com

dilemma all leaders face is how to engage their employees to be passionate, productive contributors within their organizations. I’ve worked with many leaders who are frustrated at the lack of motivation and commitment they see from their employees. In Gallup’s recent State of the American Workplace research including more than 350,000 employees, nearly 70 percent felt disengaged. Here are five key things leaders can do to develop an engaged workforce:

1 / DEFINE YOUR CULTURE

Successful leaders and organizations have a welldefined value structure and culture. Books like 8

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* Jim Schwartz, business development manager, 920.826.2335, jim@ wonsbackgroundcheck.com

Good to Great by Jim Collins or First, Break All the Rules by Marcus Buckingham and Curt Coffman show companies that last know who they are.This allows employees an opportunity to be engaged in a larger purpose, while also ensuring you have the right people on the bus.

2 / PRACTICE ENGAGEMENT AT ALL LEVELS

If you want an engaged workforce, you also have to be willing to engage with your employees. Find out what challenges they are facing. What ideas do they have that would make a difference to them and to the organization? Modeling engagement, idea sharing and commitment starts with leadership setting the tone.

Do’s and don’ts on addressing workplace bullies

ost of us think of bullying as a painful experience that some students endure in school. It is not, however, behavior that occurs only in schools. Studies indicate 10 percent of employees in this country are being bullied at work today. Thirty percent of employees will be bullied at some point in their careers, and more than 40 percent of employees are, or will be, impacted by bullying at work (Lutgen-Sandvik, 2013). What is workplace bullying? It is not an occasional thoughtless or abusive behavior. Workplace bullying is intentional aggressive interaction that is repeated and frequent. It usually lasts at least six months, usually escalates if left unaddressed and it harms the bullied person. In fact, targets of workplace bullying often exhibit symptoms of post-traumatic stress disorder.

* Laura Smythe, executive director, Mediation Center of Greater Green Bay, 920.438.7067, laurasmythe@ mediationggb.ymail.com

Unfortunately, targets of workplace bullying who report this behavior to their HR department or supervisors are often met with doubt if not disbelief. There are many reasons for this. If the bully is a supervisor, the supervisor’s version of events is typically given more credibility than than the lower-level employee's. The target of the bullying behavior is usually distraught and so may appear less rational and therefore less credible. Witnesses to bullying behavior who might corroborate the charges are often too intimidated to provide a supportive, collective voice. In this country we have no anti-bullying laws, so HR departments and organizations struggle to know how to identify it and respond to it. Finally,

3 / CREATE A SAFE ENVIRONMENT

Laying the foundation of safety is critical to having an engaged workforce. If your employees feel safe to take risks and bring new ideas forward, they will be more engaged.

4 / DRIVE OWNERSHIP TO THE APPROPRIATE LEVEL

Gallup’s research also uncovered that leaders and managers tend to have higher engagement scores than the general workforce. Why? One reason is that people tend to be more engaged when they have ownership over something: their role, an idea, a solution. Leadership needs to foster decision-making and ownership to engage others.

in our workplaces, we often value individuals who are aggressive about getting what they want. This can create a “blame the victim” mentality that makes it difficult to understand that bullying in the workplace is a systemic problem. Bullying behavior continues when it is either indirectly, or directly, validated. Leaders in particular, but everybody within an organization, impact the communication culture. It is, therefore, only through a thoughtful systemwide approach that workplace bullying can be addressed. What

40%

OF EMPLOYEES WILL BE IMPACTED BY BULLYING AT WORK

can managers and employers do? First, assume the validity of a report of bullying behavior. Second, do NOT attempt to facilitate a conversation between the bully and the bullied. Research reveals this usually results in escalated violence. Third, assess the culture of your organization. Do your employees know how to disagree respectfully? Fourth, consider hiring an external, impartial consultant to assess the current environment, customize training and return a few months later to do a follow-up assessment.

By taking these steps, not only will you have a more engaged workforce, but you’ll see results in the bottom line through employee retention, improved problemsolving, increased ownership for the company’s success and an overall positive culture where people want to work.

5 / DEDICATE TO LEADERSHIP AND TEAM DEVELOPMENT

People consistently show higher levels of engagement when they know their company’s leaders are invested in them personally and professionally. If you don’t have a strong mentorship or leadership development program, commit to one being a part of your strategy. SUMMER 14

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emerging trends

Fully tapping your admin’s abilities Monday morning: Your commute to work has your mind contemplating your hectic week. Your anxiety elevates as you enter the office and notice your administrative professional is at her desk ready for the day; an immense calm comes over you.

* Carol Dean, business technology instructor, Northeast Wisconsin Technical College, Carol.Dean@NWTC.edu

In the U.S., there are more than 4.1 million administrative assistants. ACCORDING TO THE U.S. DEPARTMENT OF LABOR STATISTICS.

You arrive at your desk and notice today’s meeting materials are placed in color-coded file folders. In fact, the colors of the file folders match the color of the appointments on your Outlook calendar. The printers have fresh toner and paper. The tablets are logged in and strategically placed in the conference room. Everything is in order. As your customers arrive, your administrative professional is at ease greeting your guests. After all, he/she has connected with these folks frequently and understands their needs and personalities. The admin has built a solid business relationship with them. Oh no! You created a document late last night that you would like to share with your meeting attendees and can’t remember what computer you saved it to, what drive it was saved on or the name of the file. Your administrative professional developed procedures in file management and you should not have any trouble locating them if you followed the procedures (ahem – you did follow the procedures, right?). At the end of the day, a client has asked for a document to be sent electronically for review. The software your client has is not compatible with your software. No worries, your admin has it covered. Tuesday begins with a status meeting regarding an industry-specific conference scheduled for next summer. Knowing how busy you are, your admin took the initiative to join the planning team

and has become the project leader. The team has done some creative work regarding workshops, speakers, conference space. The next step is organizing the registration process and attendee materials.You realize this project is well-organized and can be taken off your plate. Wednesday has arrived and it’s travel time. The boarding passes are in your briefcase, and your flight itinerary, along with hotel and transport info to and from the airport, are included in a folder in your briefcase. Sit back and enjoy the flight. While you are away, you are confident the office will run smoothly. You’ve given your admin the autonomy to make decisions and respond to customer inquiries and requests. Not everything is in your admin’s control. Your return flight has been delayed, which means you will miss your presentation on the newly purchased software package to your associates. Your admin offers to do the presentation; after all she has researched this software extensively and understands the impact it will have on your sales force. In fact, she will do the training when it is implemented. This is a simple scenario of a week in your life. The value your administrative professional brings to your organization is immeasurable, and your bottom line depends on this position. Are you maximizing your administrative professional’s skills? If not, what are you waiting for?

Free - Expert "how to" answers for all your small business questions

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twitter.com/GreenBaySCORE Offices in Green Bay & Manitowoc www.greenbay.score.org | 920-222-2167

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tech watch | * Al Pahl

REGAIN SANITY

with your email

Drowning in email? Here is a positive review (http://thegoodtechie.tumblr.com/post/74778080657/email-just-got-a-whole-lot-better of a for-pay product) for a product that filters your in-basket and works with any email client, service or device. SaneBox is a smart email management tool that analyzes your email relationships and decides what’s important, based on your past behavior. It then automatically filters out unimportant email into a separate folder, yet summarizes it in a daily digest so you don’t miss anything. This means your main inbox is filled exclusively with important/high-priority email. The reviewer claimed it literally saves at least two hours every day. This is the product: www.sanebox.com/. Cost ranges from $7-$30 when paid monthly; $99-$499 for a two-year period.

WEBOUTS ACHIEVE TRANSPARENCY Our friends at WebOuts in De Pere say this spring they became the first and only company in their industry to achieve video transparency on iOS and most Android devices. Their new generation products now play natively on everything from desktops

and laptops to tablets and smartphones: PC/Mac/iOS/Android et al. Competitors use a standard square-box video on mobile devices, while WebOuts achieves background transparency on most smartphones and tablets. This helps deliver sharp videos to mobile devices that load fast and do not hog bandwidth.

The WebOuts firm began as a way to walk out of your website to address or guide your visitors, and also offers a cool ability to immerse visitors in a 360-degree experience of your products or workspace. More info here: www.webouts.com/ WebOuts.html#sthash.siuJRGjF.dpuf.

ALL EYES ON (IN?) GOOGLE

You’ve heard of Google Glass, but another experimental piece of Google eyewear may be far more practical, help a huge group of people – nearly every diabetic – and usher in a mind-blowing wave of miniaturization. Google X is working on a smart contact lens, a tiny, flexible computer capable of monitoring glucose levels in tears. Researchers hope this might help diabetes patients better control their disease. Researchers are quick to point out that years of basic research remain before this device or one like it comes to market. Today, even the relationship between the level of glucose in tears and blood glucose levels remains unproven. Nonetheless, the tiny wireless computer embedded on a soft contact lens is way cool. More info here: www.npr.org/blogs/alltechconsidered/2014/01/16/263161180/smartcontact-lens-might-one-day-let-diabetics-check-blood-sugar SUMMER 14

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COMM devel

Enhancing the quality of The Green Bay Area Chamber of Commerce’s mission includes strengthening member businesses by enhancing economic and workforce development. And it’s those two areas of focus that ultimately translate into an impact on the community. “Quality of life in a community is tied to both economic and workforce development so as a Chamber we concentrate on those two components,” says Laurie Radke, president of Green Bay Area Chamber of Commerce. “Community development is really about establishing relationships and bringing people from different sectors together to share their knowledge and expertise in innovative ways that result in a successful community accomplishing goals.”

COMMUNITY DEVELOPMENT FEATURES: UnitedHealthcare and Live54218 | N.E.W. Curative Rehabilitation | CASA of Brown County | Boys & Girls Club of Green Bay | DuBois Formalwear Green Bay Area Chamber of Commerce programs: Leadership Green Bay and Brown County Teen Leadership 12

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UNITY MUNITY opment:

life in Greater Green Bay Radke explains many member organizations believe in the Chamber’s mission and help it carry out the critical work it does. These organizations within Greater Green Bay share their time, talents, treasures and resources to influence the quality of life in our community. On the following pages are articles on a variety of member organizations — ranging from small businesses to nonprofit organizations to big businesses — that give back in the name of community development. In addition, we’ve included several articles to demonstrate the community impact of the Chamber’s Leadership Green Bay and Brown County Teen Leadership programs and the amazing people who’ve participated in them. The results of their efforts speak for themselves.

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TEXT LEE MARIE REINSCH

UNITEDHEALTHCARE lives 54218 ive54218 rhymes with “give,” and the string of five numbers isn’t a ZIP Code but rather, what school kids (and all of us) should be doing daily to improve our health:

develop Live54218 as the hub for obesity prevention in our community.

5: Eating 5 servings of fruits and vegetables 4: Drinking 4 bottles of water 2: Limiting screen time to 2 hours 1: Getting at least 1 hour of physical activity 8: Sleeping 8 hours

And thanks to UnitedHealthcare (UHC), local school kids in eight districts are learning about nutrition and the benefits of fresh, local foods. UnitedHealthcare pledged $150,000 over three years to Live54218’s Farm to School (F2S) program. The 2013/2104 school year was the launch of the Live54218UnitedHealthcare partnership.

Live54218 began on the pages of the Green Bay Press-Gazette when a 2010 editorial challenged readers to “Think Bold” about improving their community. The childhood obesity epidemic quickly rose to the top as an issue of concern in our community, and a group of dedicated community leaders worked together to

“Obesity is a tidal wave that is hitting Wisconsin — and every state, quite frankly — and our view is that you can’t start that dialogue too early,” says Thomas Kunst, vice president, key account sales, with UHC. “We look at this as an opportunity to engage people at a young age and help [them to] understand the importance of healthy living.”

WHY

Nope. Think more basic. “Most of the school cafeterias aren’t set up for fresh foods, or they didn’t have the tools to process fresh vegetables and fruit, so we provided some of the supplies — like knives, cutting boards, etc.,” says Kevin Shermach, director of public relations for

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Nutrition programs, food tastings, a newsletter, a school garden program and F2S are a few of the endeavors they’ve embarked upon. Jen Van Den Elzen, director of Live54218, says she’s impressed by UHC’s proactive mindset. “They’re thinking primary prevention here,” Van Den Elzen says. “They’re asking, ‘How can we prevent some of these chronic diseases that have become such a burden on our policyholders?’”

is a Farm to School program needed?

hen you hear that United Healthcare (UHC) chipped in to buy new equipment for school kitchens to facilitate serving fresh foods, you might think of digital scales, Cuisinarts or some other electronic gizmo.

Live54218 has a number of health-related initiatives, but the biggest is in the school system, where it’s exposing kids to fresh, local foods and talking to them about health.

UHC. “They were all set up to just serve quick, prepared foods.” And while we’re in the school kitchen, why not think about where the food comes from? Chances are it’s from large distributors who can get food in big quantities and not necessarily from small local farmers. That’s exactly why Live54218 supported the launch of the sustainable local organic (SLO) cooperative of farmers. SLO is working with a dozen local farmers to pool their fresh food so that when

UHC considered other area organizations to partner with before deciding that Live54218 was most aligned with UHC’s mission of helping people live healthier lives, according to Kunst. “We wanted to narrow it down to groups with similar values to ours. United Healthcare is helping people live healthier lives; we are a very large employer in this area, plus we have a lot of employers (who subscribe to UHC),” Kunst says. “They (Live54218) were aligned with our mission in the community.”

Farm to School schools Ashwaubenon School District: Pioneer and Valley View Elementary Schools

JEN VAN DEN ELZEN, DIRECTOR OF LIVE54218

schools order it, there’s enough for their needs and it’s easier for the food-service director to order. “Food-service directors can’t be buying a bushel of apples from 20 different farmers,” says Jen Van Den Elzen, executive director of Live54218.“They need to be more centralized so the food is aggregated.” To that end, they’ve come up with lists of food available from local farmers and launched an ordering system online. “School districts have been extremely receptive to this,” Shermach says. “It’s just a matter of, ‘This is the old way of doing things, of running a cafeteria in a school.’ It’s not that they’re stuck in that; they’ve wanted to modernize and adapt their food-service programs, and they’ve been really receptive to Live54218 coming in and making that happen.”

Unified School District of De Pere: Dickinson, Susie C. Altmayer and Heritage Elementary Schools Green Bay Area Public Schools: Aldo Leopold Community School and Danz, Howe and Webster Elementary Schools Oneida Nation School System: Oneida Nation Elementary School Howard-Suamico: Meadowbrook Elementary School Pulaski Community School District: Glenbrook and Hillcrest Elementary Schools West De Pere School District: Hemlock and Westwood Elementary Schools Wrightstown Community School District: Wrightstown Elementary

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Live54218 Farm to School program by the numbers:

840: Number of classroom lessons given in the 2013/2014 school year

2,900: Number of students in kindergarten through fifth grade in 14 schools and six school districts that participated in the lessons

30: Number of taste-tests given in the 2013/2014 school year

9,350: Number of fruit or veggie samples tried by students in kindergarten through fifth grade in 11 schools across five school districts

UnitedHealthcare puts money where its mouth is:

ON HEALTH S ome might ask why United Healthcare (UHC) would sponsor a nutrition program for school kids when it’s not in the education business. Above all else, UnitedHealthcare is in the business to sell health insurance, right?

THOMAS KUNST,

VICE PRESIDENT OF KEY “If we look at what’s driving costs ACCOUNT SALES FOR in the state of Wisconsin, diabetes is one UNITEDHEALTHCARE of the top cost drivers, and we look at this as an opportunity to engage people at a young age and help them understand the importance of healthy living,” says Thomas Kunst, vice president of key account sales, UHC. “Obesity is a tidal wave that is hitting Wisconsin and every state, quite frankly, and our view is you can’t start that dialogue too early.”

According to the American Diabetes Association, people with diagnosed diabetes have health expenses 230 percent higher than those without. Keeping healthcare costs low means keeping people healthy and vice versa. “We feel like we have a core commitment and responsibility to the community because we are one of the bigger employers in the area — we have 2,000 employees in Green Bay locally, so we have a lot of families in the community” and a lot of employers that subscribe to UHC, Kunst says. UHC is in its second of a three-year agreement with Live54218’s Farm to School program. UHC worked with Live54218 on a few other initiatives, and the Farm to School initiative was UHC’s idea, according to Kunst.

“We are very intrigued by this concept and see it as an overall good fit in helping Greater Green Bay be a better place to live and raise a family.” 16

collective impact | SUMMER 14

GOOD HEALTH IS GOOD BUSINESS WORKPLACE WELLNESS

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Education Training  Wellness Coaching

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STRONG & CONSISTENT so you can be too.

We focus exclusively on businesses and individuals with sophisticated needs. We help our clients achieve success, which in return leads to our success. In fact, First Business reported record net income of $13.7 million for the year ended December 31, 2013. Visit www.firstbusiness.com for details or call us today to see how we can help you. Fox Cities: 920-734-1800 Oshkosh: 920-231-2400 Green Bay: 920-435-5442 Member FDIC (L-R) Mickey Noone, President Tim Beno, Green Bay Market President First Business Bank - Northeast

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Business Banking | Specialized Lending | Equipment Finance | Retirement Services | Private Wealth Management

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TEXT LEE MARIE REINSCH

N.E.W. CURATIVE REHABILITATION Care on many levels

aregiver burnout isn’t good for anyone. It’s not good for the caregiver. It’s not good for the person being cared for. And it’s not good for the caregiver’s family, friends and employer.

N.E.W. Curative Rehabilitation has many licensed programs whose sole purpose is to provide daytime relief to people who need care and their caregivers. “These are places where older adults can come during the day where they’re with professional staff, they’re engaging with their peers, and they’re involved in stimulating activities, enrichment activities and physical activities to the extent that they’re able. Not only does that benefit the adults who are in the day programs, but also helps their caregivers,” says N.E.W. Curative President & CEO Steve McCarthy.

N.E.W. Curative serves nearly 2,000 people with a wide range of disabilities each year, and that number doesn’t include their caretakers. “That number would be much larger,” McCarthy says. “People in our adult day care programs are with us for three years on average.”That length is two years for Alzheimer’s and other memory-issue clients. “This means they’re able to delay or prevent going into more expensive nursing homes,” McCarthy says. That helps the caregivers continue working and being valuable taxpayers, he adds. “For the employer of those employees, it means they can really focus on their jobs because they don’t have to worry about running mom to therapy, because we can provide therapy through another program located on-site,” says Peggy Collinsmith, N.E.W. Curative’s director of development, marketing and public relations. McCarthy says N.E.W. Curative is the largest provider of certified adult day programs in Wisconsin. It has nine locations in Green Bay, Shawano, Luxemburg, Manitowoc and Sister Bay.

PICTURED: N.E.W. CURATIVE OFFERS MANY ENRICHMENT ACTIVITIES INCLUDING DANCING AND GAMES. IT ALSO BRINGS IN A MINIATURE HORSE AND A PARROT FOR THERAPEUTIC PURPOSES.

collective impact | SUMMER 14

N.E.W. Curative offers more than care for memory-loss patients. Its programs cover a range of abilities and needs, from employment and training, academic tutoring or behavioral help for youth, to care for those with physical challenges, such as multiple sclerosis or those with intellectual disabilities. Its two subsidiaries, ProSolutions and CornerBoard Solutions, provide employment, via contract work for the paper and packaging industries. ProSolutions employs about 200 people. CornerBoard’s revenue grew by 50 percent last year and is projected to come close to that this year. “These are real jobs for real wages,” says Collinsmith. Although N.E.W. Curative is a nonprofit, McCarthy ventures to say it’s one of the largest in Brown County. “Our total revenues are just over $15 million,” he says. “People are really surprised when they hear that.”

s lp e h e iv t a r u C . W . E . N

ix dollars an hour doesn’t sound like much to charge for adult day programs, but it can add up.

Thanks to fundraisers like this year’s Fifth Annual Music Festival and Auction at Riverside Ballroom, N.E.W. Curative is able to reduce that fee for those who can’t afford it. The $6 per hour is already heavily subsidized, says Steve McCarthy, president and CEO of N.E.W. Curative Rehabilitation Inc. “We want to help everybody who comes to us, but if they are on a fixed income, they have very limited means,” McCarthy says.“We

MAKE ENDS MEET

work with them and their families, typically, to come up with a rate that works for them.”

McCarthy called this year’s music festival a “breakout year” for N.E.W. Curative. More than 275 people attended this year’s event, which involved a traditional perch fry, silent and live auctions, and live entertainment by Let Me Be Frank productions. WBAY newsman Bill Jartz emceed. “We had a much bigger silent auction and live auction segment than we had in past years. It was a bigger event than ever before,” McCarthy says.

The event tripled last year’s attendance, and proceeds exceeded expectations as well. They aimed to net $20,000 and raised $25,000.

“We’ve also used some philanthropic dollars to help us purchase additional technological capabilities to provide service to clients, especially those in our programs that serve people with neurological impairments, brain injuries caused by a stroke, automobile or motorcycle accidents,” McCarthy adds. “We’re able to use new technologies with software applications to more efficiently help them achieve their goals.” SUMMER 14

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N.E.W. CURATIVE

Bolstering independence every day N.

E.W. Curative Rehabilitation Inc.’s efforts are not going unnoticed. The organization landed two major awards in 2013 and is a finalist for another in 2014. N.E.W. Curative’s vice president of programs and services, Diana Brown, won the American Foundation of Counseling Services’ Ethics in Business award in the individual category this past year. It rewards leaders who are “practical, positive role models for everyday living and working.” To those who know her, Brown isn’t just a role model; she’s the star. It’s not every day that your boss compares you to the patron saint of Tibet. Brown’s work embodies N.E.W. Curative’s mission of helping people achieve their goals for independence, according to its president, Steve McCarthy.

Brown “reflects our organization’s values interaction. “It’s not some mask she puts on around integrity, trust, honesty and compassion,” in the beginning of the day and takes off at he says. “I could say the same things about the night,” McCarthy says. “It’s just who she is.” Dalai Lama. Spend a few minutes with her, and every action she has, every word she says, “It’s no coincidence that Northeast Wisconsin has reflects our values. She is the highest concentration of adult day services in a deeply ethical person.” the state; [Diana] Brown has led that effort.” Brown “almost single- — Steve McCarthy, president and CEO, N.E.W. Curative handedly” established adult day services in this part of the state N.E.W. Curative is a finalist in the nonprofit and helped write state regulations governing category for the 2014 Ethics in Business award. adult day services, McCarthy adds. ProSolutions Inc. won the Green Bay Area “It’s no coincidence that Northeast Chamber of Commerce’s Cornerstone Wisconsin has the highest concentration Award, which honors companies playing an of adult day services in the state; Brown active role in the local business community, has led that effort,” he says. business associations or volunteer groups and that have grown in sales, employees She overdelivers on his expectations to or services. ProSolutions is N.E.W.’s wholly reflect N.E.W.’s mission and values in every owned, for-profit subsidiary. It does contract

PICTURED TOP TO BOTTOM: TRANSPORTATION IS PROVIDED TO AND FROM N.E.W. CURATIVE FOR PATIENTS WHO NEED IT, DIANA BROWN AND STEVE MCCARTHY IN FRONT OF THE FACILITY, AND PATIENTS ENGAGE WITH THEIR PEERS AND CAREGIVERS IN A COMFORTABLE, FRIENDLY ATMOSPHERE. 20

collective impact | SUMMER 14

manufacturing and packaging with area companies, providing jobs for many people with disabilities. It was part of N.E.W. Curative for 50 years, until being advised in 2010 to create a separate for-profit corporation. ProSolutions’ profits support N.E.W.’s bottom line, and that saves taxpayers millions of dollars, McCarthy says, because it keeps people independent longer. Those using N.E.W.’s adult day services continue living at home two to three years longer before needing to move to a nursing facility, because their relatives or caregivers get a break to recharge their batteries.

Since 1964, the WPS Foundation has granted more than $29 million to programs and organizations that make Northeast Wisconsin and Upper Michigan a great place to live, work, and play.

That’s the human impact. There’s also a financial impact: “We save Brown County, which would otherwise have to support people who are eligible for public support to go into nursing homes, a lot of money,” McCarthy says. The typical cost for a publicly supported nursing home is $70,000 to $80,000 a year, he says. “We serve hundreds of people per year in these adult day programs.”

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CASA

TEXT LEE MARIE REINSCH

What happens at home shouldn't always stay at home

n an ideal world, CASA of Brown County wouldn’t exist, because there would be no need for its services.

While the Greater Green Bay area isn’t quite at that stage of utopia yet, CASA staff and volunteers are working on it, child by child. CASA stands for Court Appointed Special Advocates. They look out for children in need of protective services — kids whose parents have fallen into the court system through drugs, abuse, neglect or other form of abandonment. For the kids, these advocates represent the good side of the law. For the judge and courts, these advocates represent the voice of the children, because kids don’t usually attend court proceedings. “Oftentimes, abusive parents were abused themselves,” says CASA of Brown County Executive Director Connie Greenawald. “We’re trying to break that cycle, so these kids don’t have to make the decisions their parents made.” Yes, other groups in the area have similar missions of child safety and welfare. “But our unique angle is that we report back to the judge,” Greenawald says. Advocates go to foster homes to observe how the parents interact with their children on visitations. They keep track of the children no matter whose custody they’re in, whether temporary or permanent.

collective impact | SUMMER 14

“The judge wants a CASA advocate to be where the child is living, seeing what is happening, how the child is doing,” Greenawald says. They monitor whether the parents are following the court mandates necessary for

In order to get their children back, parents must follow cour t orders — complete a parenting class, for example, or undergo drug treatment. CASA advocates make sure parents are going to their appointments and keeping up with those stipulations.

Origins of CASA CASA, a national organization composed of 1,000 independently run branches, began in Seattle with a judge who couldn’t sleep at night because of the plights of the many children whose parents he saw in the court system. Locally, CASA doesn’t receive financial support from the national organization. It runs primarily on donations and fundraisers, like its “CASA Presents” series. Learn more at CASABC.org.

them to regain full custody of their children. “You want to reunite those families,” Greenawald says. “Children want to be with their parents; they still love their parents, regardless of what has happened.” Advocates sometimes see what social workers can’t see because they’re overloaded with cases.

An advocate's

life

They also help to coordinate other services the family might need. And each month, they provide written reports to the court system. “These [reports] are not opinionated; they are objective,” Greenawald says. “We can all have opinions on how people should parent, but that’s not what they [advocates] are for.They’re there to make observations, to be there for comfort, so the child feels comfortable.” Children can end up being shifted from foster family to foster family, and often, the advocate is the only consistent person in the child’s life. “These volunteers are helping these children see a way of life that is normal — abuse and neglect are not normal,” Greenawald says.

CASA advocates are asked for a one-year commitment or to remain with a case until it’s resolved. They go through a 40-hour training program before they’re sworn in as mandated reporters. “That means that if they see abuse, they must report it,” Greenawald says. But what’s more: The advocates don’t get paid. They’re volunteers. They come from a variety of backgrounds, colors and generations, according to Greenawald. CASA of Brown County has 150 advocates on its rosters, with 3.75 paid supervisors overseeing

“The advocate is there, a constant presence.” Once the child is back in a more permanent living situation — whether with their parents or, if parental rights are terminated, then adopted — and the child is deemed safe, then the advocate’s role with the child ends.

CONNIE GREENAWALD, CASA OF BROWN COUNTY EXECUTIVE DIRECTOR

them all. Last year, CASA advocates served 269 children. “Advocates tell us all of the time that this is the most rewarding experience, and it can be heartbreaking, too, because these children are suffering. But it is rewarding to have the child feel safe with you,” Greenawald says. “Or to see that parent who wanted to have the child back so much that they kicked the habit and found new parenting skills so that they can have a child who grows up to be a healthy, happy, contributing citizen.” SUMMER 14

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TEXT LEE MARIE REINSCH

KEYSTONE CLUB is key to teens'

e’ve heard the complaints: Today’s kids are in crisis.Today’s teens are lazy. This generation doesn’t know the value of work/expects everything on a silver platter/(fill in the blank).

But if the teens in the Keystone Club of the Boys & Girls Club of Green Bay are any example, those beefs have no merit.

impact

“A large focus is having teens identify needs in the local community and then come up with their own solutions. They actually engage in hands-on experiences, so they can make a difference in their neighborhoods, their Boys & Girls Club or communities,” Wicklund says. Sometimes the teens identify national or international projects to which to contribute.

“It really promotes a sense of belonging and influence among teens — that they’re part of the community and they have a role in making their world a better place,” Wicklund says. Often, they pick projects that are personally significant for them or with which they had personal experience through a family member or a friend — say, a food pantry, or domestic violence shelter, for example.

“Keystone Club is a teen leadership program whose focus is promoting good character and leadership-development skills among Brown County teens so they can make a positive impact on their community and world around them,” says Johanna Wicklund, director of program development and evaluation for the Boys & Girls Club of Green Bay. “Ultimately, the goal is to promote lifelong civic engagement.” The key to that, she says, is connecting teens to service opportunities. But unlike some other organizations for young people, no grown-up tells them what projects they should or will be doing.

MANNA FOR LIFE HUNGER WALK

Green Bay Boys & Girls Club sites Bruce W. Nagel Unit 311 S. Oneida St.

Danz After School Program 2130 Basten St.

Franklin After School Program 1233 Lore Ln.

Keller After School Program 1806 Bond St.

Thomas H. Lutsey Unit 1451 University Ave.

Fort Howard After School Program 520 Dousman St.

Jefferson After School Program 905 Harrison St.

Nicolet After School Program 1309 Elm St.

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Last year, Keystone Club teens from the Boys & Girls Club of Green Bay put in 865 volunteer hours of community service, helping causes as divergent as the Manna for Life Hunger Walk and veterans in Brown County. Green Bay has eight Boys & Girls Club sites, two of which have Keystone Clubs. Each club has 10 to 15 members who meet weekly. Elected officers from the club lead the meetings, along with a staff adviser. “Beyond that staff adviser support role, the teens really drive how they will engage in the community,” Wicklund says. Nationwide, the Boys & Girls Club of America reaches almost four million teens in some 4,000 club facilities. Keystone is open to those ages 14 to 18 years. Many participate the entire time they’re in high school. Keystone members can be found setting up at local festivals or cleaning up afterward. Sometimes they even entertain groups with their talent as break dancers. “They really provide a positive image of local teens helping out in our community, to combat that negative stereotype that teens face that they’re not doing anything constructive with their time,” Wicklund says. “Keystone Club members are connected and showing they want to make a difference in their community.”

VETERANS DAY BREAKFAST

What's the Keystone Club been

UPto?

Golden House: Teens collected supplies for Golden House domestic abuse shelter. They partnered with Thrivent Financial, which matched the teens’ efforts with a cash donation to Golden House.

“This is an example of a project that the teens identified as something that was important to them,” said Johanna Wicklund, director of program development and evaluation for the Boys & Girls Club of Green Bay. “Some of them had personally been there, or they had friends or family members who were, and they wanted to help out teens in similar situations.” Suicide prevention: Keystone Clubbers sold yellow bracelets to raise money for the Brown County Coalition for Suicide Prevention. Bookmobile: They paired with younger Boys & Girls Club members during a visit from the Brown County Library Bookmobile, helped them pick out books and with reading afterward. “It was like a reading-buddy program,” Wicklund says. Veterans Day: Members cooked breakfast for veterans at one of the local veterans’ lodges. Manna for Life Hunger Walk: Members walked as a team in the Manna for Life Hunger Walk to raise money for Manna.

MEMBERS SERVE HOT COCOA AT THE BUS STATION ON MARTIN LUTHER KING DAY

Martin Luther King Day: Teens decided to show kindness to others by preparing and serving hot cocoa to individuals at the downtown bus station on that very cold winter day. Keystone members also distributed bags of food to families in need at the bus station on that date, says Wicklund.

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TEXT LEE MARIE REINSCH

DuBois

dresses up good causes

f you’ve ever gotten married, stood up in a wedding or attended a wedding or other formal event, you’ve probably heard of DuBois Formalwear.

And while it’s common knowledge that the wedding industry as a whole is a multibillion-dollar-per-year industry, what’s not all that commonly known is how the Green Bay-based company gives back to the communities it serves. “We try to get involved with as many charitable organizations as we can in the community to help out, whether we donate free tuxedo rentals for raffles, or donate tuxedos,” says Jill VandenHeuvel, director of operations for the 59-year-old family-owned company.

2013 GOLDEN APPLE AWARDS

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‘Who’s the Man’ and ‘Mr. Titletown’ For those unfamiliar with the Mr. Titletown Competition presented by the Green Bay Area Chamber of Commerce, it can be best explained by likening it to a miniature Miss America pageant — only instead of females competing, it’s guys.

schools hold their own “Who’s the Man” competition, and their Mr. Men compete at the Mr. Titletown Competition and Formal Wear Fashion Show, coordinated by Par tners in Education of the Green Bay Area Chamber of Commerce, in February each year.

And instead of each state’s “Miss” vying for the national title of “Miss America,” it’s each high school’s “Mr. Man” who compete for the title of “Mr. Titletown.” Area high

“They do formalwear, question-and-answer and talent [sections] and then they pick a winner, and he is ‘The Man,’ ” says Theresa Piontek, store manager for DuBois.

The show originated as a fashion show of prom dresses and tuxes for students and grew into Mr. Titletown, Piontek says. DuBois donates the tuxedos worn in these competitions. It also serves as a de facto consultant “They ask for our insight and opinions on how the show should be and what will work best,” VandenHeuvel says. One student even brought his tractor on stage during the competition this past year. “For his intro, he had a motorized tractor that his friends helped him bring up to the stage,” Piontek says. “He gave the judges a nice little prize that he made [a lawn ornament], then reversed it and drove [the tractor] back down.” Proceeds go toward area schools’ safe postprom and post-graduation parties. Partners in Education affiliated high schools are eligible to apply for mini grant funding that allows for schools to create programming aimed at keeping students safe in an alcohol and drug free environment during prom and graduation. Since the program’s inception, more than $30,000 has been awarded to applying high schools. The 2014 award recipients include Notre Dame Academy, De Pere High School, Green Bay Southwest, Denmark and Green Bay East.

2014 GOLDEN APPLE AWARDS

Partners in Education and Golden Apple Awards DuBois has been a long-standing partner with the Partners in Education Golden Apple Awards produced by the Chamber each April. The Golden Apple process culminates with a ceremony at the Radisson Hotel & Conference Center. DuBois donates the use of tuxedos worn by the Golden Apple Award recipients and all on-air presenters.

Employees in it for DuBois employs around 45 people, many of whom are long-timers. Many have 15 years or more of service, and at least one has been at DuBois for 35 years. VandenHeuvel has worked for DuBois for 16 years, and Piontek has been there eight. “We’ve been [active in the community] for as long as I can remember,” says VandenHeuvel. “The company has always been community strong, in trying to help out wherever we can.” In addition to donating tuxedos and tuxedo rentals to area organizations, DuBois is about relationship-building, according to VandenHeuvel.

Runway for Life DuBois also came through with tuxedos for Prevea’s Runway for Life event in May, held at Jet Air, at Austin Straubel International Airport. This year’s Runway benefited the Breast Cancer Family Foundation and featured cancer survivors and others modeling clothes from local shops.

KEEPS

“We are the kind of company that has values; we like to do the right thing for the community and, obviously, for our employees, to keep them here as long as we do,” she says. “We like to produce that atmosphere.” Establishing a rapport with young people can pay off. “I like getting to know the kids, because then they do come in and get tuxes from us, and we get to know them on a personal level,” Piontek says. “They know us, and we make it comfortable for them. We get to watch them grow up, when they eventually come in and get married.” THERESA PIONTEK JILL VANDENHEUVEL SUMMER 14

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TEXT JENNIFER HOGELAND

THE IMPETUS FOR LEADERSHIP GREEN BAY I

n the early ’80s, Green Bay area community leaders recognized the need to develop a program that would inspire people to get involved in the community.

Tilot reveals in the early years, members of Leadership Green Bay were primarily individuals who had higher-level roles within their organization. But as these individuals graduated from the program, they encouraged mid-level management employees to apply.

It took the form of what’s now known as Leadership Green Bay.

“Companies identified — and continue to identify — emerging leaders within their organizations who would be good candidates for Leadership Green Bay because they would like to see them get involved in the community and develop themselves in the process. And what’s good for the community is good for the company,” says Tom Lyga, director of leadership and education for Green Bay Area Chamber of Commerce.

Glen Tilot, member of the Leadership Green Bay steering committee and social worker and volunteer coordinator for Brown County Human Services, explains these leaders researched leadership programs that existed within various chambers of commerce across the country. “Because these community leaders were also members of the Green Bay Area Chamber of Commerce, they came up with a plan to develop a leadership program sponsored by the Chamber based on the models they studied,” adds Tilot. Leadership Green Bay was established in 1985 as a communitybased leadership program to fill the gap of engaged community leaders. Interested individuals applied to be part of the program. Classes started smaller with 30 to 32 members, but in recent years the graduating class size grew to 40 to 45.

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Lyga suggests the initial vision of the program was to focus on the community; however, over time, there has been more of an emphasis incorporated on leadership. “Initially we were looking to plug gaps in community leadership. But now companies are looking toward Leadership Green Bay to provide their employees with leadership skills they can use when they come back to the workplace,” he adds.

Small projects, not-so-small impact t the conclusion of Leadership Green Bay’s two-day opening retreat each September, members are broken into small group teams to tackle a community service project.

Then it’s time to really get down to business. Groups are assembled based on personality types and work experiences with a focus on creating diverse teams. “We do that on purpose because it is reflective of the workplace or any organization they are going to work with,” says Tom Lyga, director of leadership and education for Green Bay Area Chamber of Commerce. “When we introduce the group project, we give teams some guidance. But we really want them to assess the community or bring what they already know about the community and decide as a team what they’d like to do.” Lyga explains projects range from the brickand-mortar types to those that are more softtype impacts. One of the highestprofile small group build projects was the construction of the train depot at Bay Beach. Groups also have organized events that brought attention to bullying prevention, made a statement against domestic violence, created welcoming spaces in human service organizations with wall murals and more.

says Glen Tilot, member of the Leadership Green Bay steering committee and social worker and volunteer coordinator for Brown County Human Services. While the community service projects are a critical component of the program, Leadership Green Bay members graduate and leave with so much more than the leadership skills honed during the process. Friendships and a network are formed. “[Graduates] make connections so they have resources not only from their immediate class but all Leadership Green Bay graduates,” says Tilot. “When you surround yourself with people who are committed and interested in giving back, you’ll find you have an impressive network of like-minded individuals.” And, participants become more wellrounded leaders. “Companies find employees that graduate from Leadership Green Bay bring value back to the organization,” concludes Tilot.

The Leadership Green Bay approach Leadership Green Bay requires a nine-month commitment, with sessions from September to May. Members gather once a month to learn about the social issues and challenges facing the Greater Green Bay area. Class themes include history and heritage, environment, government, education, human services, marketplace, and diversity and culture. Members are also put into teams to complete a small group community service project. Since the program’s inception, 900 individuals have graduated from Leadership Green Bay. They’ve completed 135 team projects that have benefited the community. “If you look at what a volunteer hour is worth and you apply that to the 135 projects since the program’s inception, members of Leadership Green Bay have generated about $2.267 million worth of volunteer time that has been given back to the community. As far as the value of the projects, we can only guess,” says Lyga.

“It isn’t just the visible projects — those of brick and mortar — that are having an impact on the quality of life in the community,”

SUMMER 14

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TEXT JENNIFER HOGELAND

Color Their World brightens the CP Center

he CP Center is committed to offering quality care, but its budget doesn’t allow for extras, such as brightening up the space.

A 2012 Leadership Green Bay class toured the CP Center and decided its small group project would transform the lower level’s stark white walls into an inspiring space. The CP Center serves people of all ages who have a variety of disabilities. Tanessa Klug, director of development at the CP Center, explains it provides pediatric physical, occupational and speech therapy to 225 to 250 children each year. Approximately 80 percent of these children are funded by medical assistance due to a financial need or because of their type of disability. To create a warm and welcoming space, the Leadership Green Bay team embarked on the project, “Color Their World,” in hopes of creating a therapy area that felt more like play time than clinic time. “We worked with the CP Center to come up with themes. We painted murals on the walls and incorporated measurement

markers that the therapists can use to track the children’s progress,” says Amy Seehafer, 2014 graduate of Leadership Green Bay and lead organizational development business partner at Foth.

animal and little person painted on the wall presented an interactive opportunity. Klug explains the child-friendly space also makes parents more comfortable and confident in the process.

The group received a significant amount of in-kind contributions for the project from businesses around town, totaling just under $20,000. More than 100 volunteers came together to make over the space. The majority of work was done while the CP Center was closed between Christmas and New Year’s.

The community response to the colorful space has been remarkable. The ribboncutting ceremony brought more than 100 people to the CP Center.

“It was truly a community project,” says Sue Zittlow, 2012 graduate of Leadership Green Bay and manager of learning products, Northeast Wisconsin Technical College Learning Solutions. “We had our team of eight, and we all brought our strengths to the table as well as all of our community resources.” The children and therapists were thrilled with the finished project. Each tree,

FROM LEFT: CLASS OF 2012 LEADERSHIP GREEN BAY GRADUATES TANESSA KLUG, SUE ZITTLOW AND AMY SEEHAFER

collective impact | SUMMER 14

“When we take people on tours of the CP Center, it is definitely a highlight of their experience here,” adds Klug. “One of the walls is a landscape with the contributing companies’ logos on it. It’s great to see all the community partners that care about kids with disabilities enough to take action to support them — that motivates others to take action as well.”

Yeah, we play ping-pong.

“

“It’s great to see all the community partners that care about kids with disabilities enough to take action to support them — that motivates others to take action as well.” — Tanessa Klug, 2012 Leadership Green Bay graduate

” And, we do what it takes for you to be successful. At the end of the day, it’s about working hard and having fun! That’s why we keep it real. Work on your business and your serve. GAME ON!

Achy Knees? Drowning in Stress? Fitness Routine Blahs? We’ve got you covered: Whirlpool & 2 warm water pools. Low-impact, moderate intensity workouts. On-staff personal trainer and staff who want to help you reach your goals. AND so much more! To learn more or browse our Program Guide visit www.cp-center.org/aquatics or call 920-403-7665 for information.

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Open to the Public No Membership Required www.cp-center.org/aquatics facebook.com/CPCenters

Advertising

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Strategy

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2801 South Webster Ave., Green Bay, “Aquatic Center” Entrance SUMMER 14

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Leadership Green Bay cont.

Sharing Bay Beach history with Signs of the Times

here is no question the rides are the main attraction at Bay Beach Amusement Park. But spend a little time waiting in line and a Leadership Green Bay small group project will surely catch your eye.

A group in the 2011 graduating class decided to create historic signs for each ride at Bay Beach. This project was one of the items on Mayor Jim Schmitt’s community improvement wish list, and because the team wanted to select a project that made an impact on children, it was the perfect fit. “The signs bring some additional interest to the park. Everyone goes to the park for the rides, but each ride has a fascinating history to it,” says Mike LaMere, 2011 Leadership Green Bay graduate and

Taylor commemorative statue highlights significance hile Green Bay has a rich history, one Leadership Green Bay small group team believed Zachary Taylor, the most distinguished officer ever stationed at Fort Howard in Green Bay, deserved a special honor.

In spring 2005, crews began working on Leicht Park, which is located on the grounds of Fort Howard, a major military post that has great significance to Green Bay’s history. This location was also home to Maj. Zachary Taylor, who arrived in Green Bay in spring 1817 and remained in charge of the Fort for two years. Taylor had many military victories that earned him the respect of the country — a country that later selected him to be the 12th president of the United States. To pay tribute to Taylor and to commemorate the historic space, a 2005 Leadership Green Bay small group

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commissioned a bronze statue in Taylor’s likeness and placed it at the entrance of Leicht Park as their project. Amy Anderson, a 2005 Leadership Green Bay graduate and contractor manager at Network Health Plan, explains her team found a father-and-son team from Milwaukee willing to create the realistic, life-size bronze sculpture. “A historic marker at the base of the statue provides information on the historic figure and of the Fort, which is important to our community’s history,” says Anderson. To complete the project, the team needed to secure more than $50,000. The city contributed some money but Jeri Starich, a 2005 Leadership Green Bay graduate and retail administration specialist at Baylake Bank, says to get the funds the Leadership Green Bay team dabbled

TEXT JENNIFER HOGELAND

“We were from all different industries, and our paths likely wouldn’t have crossed if it weren’t for Leadership Green Bay.”

— Mike LaMere, 2011 Leadership Green Bay graduate

sports medicine outreach supervisor at Prevea Health. “They offer an educational benefit to children and their families.”

While the countless Bay Beach Amusement Park goers can appreciate the signs each year, the Leadership Green Bay small group project has had a lasting impact on the team.

While researching each ride was challenging, the Leadership Green Bay group was thrilled to discover many rides came from the same company, and there was a background story behind each.

“The project brought our team of seven together — we were from all different industries, and our paths likely wouldn’t have crossed if it weren’t for Leadership Green Bay. We worked well together and formed a special bond,” says LaMere.

The project came together thanks to the group’s connections. Each of the team members’ employers donated money to cover the cost of the signs. Steve Schulke, a Leadership Green Bay 2011 graduate, knew someone at the sign company so he was able to negotiate a reasonable price.

“I do believe the experience changes the lives of the 40 or so people in Leadership Green Bay each year and the community that is impacted by the projects,” adds Schulke.

of Fort Howard in grant writing, held small fundraisers and asked local organizations for donations. The project was quite an undertaking. The statue wasn’t complete until more than a year after their Leadership Green Bay class graduation. While the team ran into a few obstacles along the way, the statue will have a lasting impact on the community.

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“The distinguished landmark brings an awareness of the significance of that era — it’s something Green Bay can be proud of,” adds Starich. CLASS OF 2005 LEADERSHIP GREEN BAY GRADUATES AMY ANDERSON (TOP) AND JERI STARICH (BOTTOM)

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TEAM PICTURED FROM LEFT: JEFF VERBONCOUER, KIM ANDERS, MARY JANE HERBER, ANDREA LANDWEHR, DAWN ESTERLING, JOEL HOELSCHER, MARILYN BAZETT-JONES

Interpretive Signs on the Trail preserve the past hen evaluating their Leadership Green Bay small group options, one team in the graduating class of 2007 wanted to pick a project that would benefit the entire community. Moved most by Leadership Green Bay’s history day session, the group of eight decided to create interpretive signs and post them along the Fox River Trail. These signs would share notable information about the waterway with the thousands people who use the trail each year.

“We learned that approximately 150,000 people use the trail each year so we thought this was an excellent way to tell the stories of Green Bay,” says Marilyn Bazett-Jones, 2007 Leadership Green Bay graduate and communications specialist at Integrys Energy Group Inc. Bazett-Jones explains organizations and historians throughout Brown County had wanted to tackle this project for years, but none of the groups had enough momentum to get started. A total of 12 signs were made. These signs can be found along the trail, starting near the Wisconsin Public Service building in downtown Green Bay and ending at Heritage Hill.Topics include the significance of the port, Fort Howard story, influence of the fur trade, Hazelwood Historic Home and more.Three signs with modern day port statistics are tucked between the other eight markers. 34

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Kim Anders, 2007 Leadership Green Bay graduate and residential loan officer at Associated Bank NA. explains each team member was in charge of researching one of the sites. The Brown County Port Authority developed their signs. The team relied on the community to pitch in and to suppor t the project. It turned to Mary Jane Herber from the Brown County Library to assist with the research. Students from Nor theast Wisconsin Technical College were challenged to come up with the signs’ design. The project required the group to raise $25,000 so it put out a plea to area businesses. A grant from the Wisconsin Coastal Management came in to cover 50 percent of the cost. While the project wasn’t complete until more than two years past the group’s Leadership Green Bay graduation, the team stuck together to see the task to completion. Trail users now get a glimpse into Green Bay’s history. “Despite growing up in Green Bay, there are so many things to learn about the different aspects of Green Bay. Through this project I learned — and am able to share with others — what put Green Bay on the map,” says Anders.

TEXT JENNIFER HOGELAND

Leadership Green Bay responsible for creating “The Outhouse Gang”

en years ago, a Leadership Green Bay small group team wanted a project that would bring value to the community and sustain far beyond their Leadership Green Bay graduation.

They committed to building permanent restrooms on the Fox River Trail at St. Francis Park. The team raised $65,000, soliciting donations and finding support from various corporate partners and community leaders. John Muraski, a 2004 Leadership Green Bay graduate and faculty member at UW-Oshkosh, says, “Part of going through Leadership Green Bay is that you understand not only the needs of the community but what resources are available within the community. We are far more connected than you would believe — a small group of people can accomplish anything.”

Muraski explains without the Leadership Green Bay project, the facilities wouldn’t have been constructed. “This is the only restroom from Green Bay to De Pere in 8 miles without having to go off the trail,” he adds. “The county didn’t have the resources to erect something like that — they are focused on extending the trails.” The permanent restroom project was just the beginning of the work done by this Leadership Green Bay team that nicknamed itself “The Outhouse Gang.” Two years later the group worked together to raise $20,000 and create a raised garden bed for the CP Center. It also kick started each individual’s interest in getting involved and giving back. “While we all came from different backgrounds, we stayed focused on the community and found we were stronger working together,” concludes Muraski.

The team worked on the general concept together but then broke into teams to focus on the details. Some worked on the community/public relations piece, while others spent more time fundraising or working with the builder. “We divided the tasks and felt that was the most efficient way to go at it,” adds Bill Mann, a 2004 Leadership Green Bay graduate and senior vice president at ThedaCare. Permits, construction and approvals pushed the project past the group’s graduation date. The ribbon-cutting of the permanent restrooms was done in spring 2005.The area has since become a social hub.Trail users stop to use the facility, get a drink of water or relax. “Our project has made it easier for people to get out and use the trail system. The restrooms allow families to spend time together on the trail and be active,” adds Mann.

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CLASS OF 2004 LEADERHIP GREEN BAY GRADUATES BILL MANN (LEFT) AND JOHN MURASKI (RIGHT)

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Walk a Mile in Her Shoes raises awareness

atching more than 100 men walk down the street in red stilettos promises to get people talking. That was the hope of a 2013 Leadership Green Bay small group class — and it worked.

The eight-member team collectively sought a project that would have a long-lasting impact on the community.The group met with the executive director at Golden House, a domestic abuse shelter, and embraced the idea of coordinating a Walk a Mile in Her Shoes event. Walk a Mile in Her Shoes is a national campaign. Walks — with men wearing red high heels — take place across the country to bring attention to domestic abuse and sexual assault. “Walk a Mile does a great job of raising awareness. It is a fun event and light-hearted way to get into a very serious topic,” says Koren Bandoch, communications and development assistant at Golden House. “We often we get the impression that domestic violence doesn’t happen in Green Bay, or it doesn’t happen to people we know. But the reality is one in four women and one in seven men are affected by domestic violence. You may not know it’s happening, but it is definitely here.” “The concept of men walking in high heels is a hilarious way to draw attention to the cause. It is men suffering, walking in the shoes of a woman, but metaphorically it makes the crowd take notice of what women and others go through in instances of domestic abuse or sexual violence,” adds Rob Carviou, 2013 Leadership Green Bay graduate and marketing and communications director at Prevea Health. Rebecca Pruess, 2013 Leadership Green Bay graduate and compliance analyst at Schneider, reveals the Walk a Mile event really spoke to her FROM LEFT: KOREN BANDOCH, GOLDEN HOUSE; CLASS OF 2013 LEADERSHIP GREEN BAY GRADUATES, REBECCA PRUESS AND ROB CARVIOU FOR MORE INFORMATION ON HOW ORGANIZATIONS CAN GET INVOLVED,VISIT WALKAMILEGB.COM. 36

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group. She says, “We [got the] program going in the area and it was something they could continue doing for years to come.” The first event took place in downtown Green Bay on April 20, 2013. There were approximately 150 walkers and 50 spectators. Walkers raised just more than $27,000. The second year, walkers took to the streets in their heels on May 3, 2014. More than $20,000 was raised, and pledges were still trickling in. The money raised is divided between the Brown County coordinated response team, the Sexual Assault Center Family Services and the Golden House. While it was the Leadership Green Bay’s class who pulled a first walk together, all eight team members came back for the planning of the 2014 walk. Carviou explains the intent is to continue supporting the event as much as they can. In addition to the walk, the small group team has come together to support Golden House more directly. Pruess shares they’ve painted a room and completed yard cleanup — something they plan to carry into the future as a group. While the Leadership Green Bay team was able to bring something unique to the community, Carviou, Pruess and Bandoch reveal individuals and companies can get involved. Organizations can sponsor the event or recruit walkers, getting the message out on this serious, communitywide issue.

TEXT JENNIFER HOGELAND

BROWN COUNTY TEEN LEADERSHIP GETS ITS START B

rown County Teen Leadership was born out of a Leadership Green Bay small group project, and it’s been building momentum ever since.

One of the teams from the Leadership Green Bay class of 1998 developed Teen Leadership Green Bay, a threeday workshop on the St. Norbert College campus for Green Bay West high school teens. The sessions focused on cultivating personal, group and community leadership skills. This group realized the need to build leadership skills in the community and decided to start small and young: with students in the Green Bay Area Public School District system and Notre Dame Academy. The leadership program fell dormant, but the Green Bay Area Chamber of Commerce saw a need from the business community and area schools to continue character development among teens. In 2001, the Chamber formed Brown County Teen Leadership, opening the opportunity to students from all 10 school districts in Brown County. Each year, the Chamber visits area schools to talk about the program and to encourage students to fill out an application, submit letters of recommendation and complete an essay. Upon review, approximately 50 students are invited for an interview and ultimately, the class is selected.

Class sizes range from 20 to 30 students, although 2012 was the program’s largest class to date with 40 students. Brown County Teen Leadership will accept its 500th student in the 2014-2015 school year. The small group project component was added in 2011, and the program continues to evolve. “It is changing to meet the needs of the community, and the community is changing at the same time,” says Tom Lyga, director of education and leadership for the Green Bay Area Chamber of Commerce.

“The community realizes that there are some mature, passionate students in Greater Green Bay and they care about making the community a better place to be.” — Tom Lyga, director of leadership and education, Green Bay Area Chamber of Commerce

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TEXT JENNIFER HOGELAND

Area teens impact Brown County o enhance learning and build valuable leadership skills, Brown County Teen Leadership (BCTL) incorporated a small group component into its program in 2011. The 2011/2012 class was the first group to tackle a community service project.

The class of 26 teens broke into two groups and were challenged to address the topic of underage drinking.

One group had the statement “It’s my choice” imprinted on silicone bands and sold them to classmates and the community. In doing, so they tapped positive peer pressure to remind students that every decision they make is their choice — including whether to drink or not drink. The group raised approximately $1,500, which was donated to area drug and alcohol programs. The second group filmed a public service announcement (PSA) that focused on the prom season and how drinking is a teen’s decision but every choice has consequences. While the PSA gained statewide attention, it was during filming that the students realized the impact the short clip would have. “Students walked away feeling like they contributed to the community,” says Tom Lyga, director of leadership and education for the Green Bay Area Chamber of Commerce. “They learned service firsthand.” The following year, the BCTL class was divided into four small groups. Teams were able to pick a topic and project. Students

Small group Zumba Day by the Bay breaks

hen one of the 2013 Brown County Teen Leadership groups discovered they were all interested in sports, they concluded their small group project should encourage the community to get active.

Josh Denis, junior at NEW Lutheran High School, says his group of 10 originally considered organizing a run, but then it was connected with the Brown County Park and Recreation department and decided to join in the coordination of Zumba Day by the Bay. “The project still fit the goal we wanted to achieve, which was encouraging people to get moving,” adds Denis. The teen leadership group joined a handful of community partners in the planning of Zumba Day by the Bay, an attempt to set the Guinness Book World Record for the largest Zumba class. The group also did its part by promoting the event at area high schools. Denis explains they spread the word by hanging up fliers and getting the information in the schools’ announcements. 38

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On Sept.14, 2013, thousands met in the Lambeau Field parking lot. Zumba instructors lead the crowd in 31 minutes of exercise. When everyone was counted, there were just more than 5,100 participants, approximately 1,500 shy of the world record but enough to break the U.S. record.

focused on veteran awareness, self-esteem, suicide and selfharm prevention and fitness. The 2013/2014 class chose projects related to the environment, veterans, homelessness and diversity. They, too, underwent a personal transformation as they delved into the projects. “Students gain new skills as they contribute to the community,” says Lyga. “It was life-changing for many of them.” That’s in sharp contrast to the often-negative stigma of teens today that they are media-driven or troublemakers. Many community members are pleasantly surprised to discover teens pulled together the monumental projects. “The community realizes there are some mature, passionate students in Greater Green Bay and they care about making the community a better place to be,” adds Lyga. The monetary impact of the small group projects is estimated at $10,000 to $15,000. But the implications for the community continue long after, as teens become invested in volunteer organizations and serve on boards and committees in the community.

U.S. record “It was a little disappointing we didn’t break the world record, but I was shocked we could bring so many people together. I learned if you put in the time you can have great results,” adds Denis. The Zumba Day by the Bay event also had a food drive, which collected 3,000 pounds of food for Ben’s Wish, a nonprofit organization that collects non-perishable food items for local pantries. “The experience opened my eyes on how you can make a difference and give back,” adds Denis. “And, we were able to make an impact on the community by creating a fun event that also promoted the importance of being physically fit.”

Teens inspired to make a difference

rown County Teen Leadership is an eight-month leadership program, kicking off every October with a team-building session.

This is the starting gate, if you will, for the teens to begin building community with group members. This includes understanding individuals’ personalities, values and preferred means of communication — all of which the students carry with them as they progress through the program’s sessions and small group project. Each month students come together for a full-day session that focuses on a specific topic that relates to the community. All sessions tie into community, community issues and community resources. Topics include art and media, government and youth advocacy, health and wellness, economic development, diversity and the environment. The final session is a community action day. “Community action day takes everything the students received during the Brown County Teen Leadership sessions and asks the question, ‘What now?’ and, ‘Where do we go from here?’” says Tom Lyga, director of leadership and education for the Green Bay Area Chamber of Commerce. “They hear about volunteerism, the importance of charitable giving and how to get involved.” He reveals the day is very inspirational, hoping to motivate the 30-40 students to get more involved in the community. Initially, it’s intended to nudge them to contribute now as they’re students and as they complete their post-secondary education. Ultimately, and long-term, it’s done with an eye on retaining — or re-attracting — young professionals back to the community as a member of the local workforce. SUMMER 14

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Night of Hope emphasizes the healing power of music and community group of teens met for the first time at the Brown County Teen Leadership program (BCTL) and were tasked with choosing a group project. Each team member shared their passions, and the group soon discovered a love of music was their common link.

Several members of this BCTL small group were so touched by the experience that they decided to continue promoting suicide and self-harm awareness by starting a teen version of the Brown County Coalition on Suicide Prevention. They also hope to host another A Night of Hope.

After a little more discussion, the small group decided they wanted to host an event focused on suicide and self-harm prevention.

“We want to get the word out that you aren’t alone. There is hope and help. Many teens are hurt or depressed, and we wanted to bring awareness to a topic that is seldom brought up,” adds DeCoste.

Jacob DeCoste, NEW Lutheran High School, explains they began with an idea to hold a concert and appeal to thousands. But they soon discovered the group could have just as powerful of an impact on the community if they made it a more personal affair. The teens put together a free event, A Night of Hope, on Sept. 21, 2013, at Harmony Café in Green Bay, which brought together the power of music and the power of help. They promoted A Night of Hope on the radio and reached out to fellow high school students, hanging posters throughout the school. Adults also came to the event. The evening brought together approximately 200 people. Local artists played music and speakers took the stage. Attendees could also check out the resource fair and remembrance wall. DeCoste adds, “We wanted different activities for people to do so they could visit booths or talk to an on-site counselor.” The evening was incredibly impactful in bringing attention to this communitywide problem. DeCoste explains several people came up to him that evening, revealing the event made their day or their week — they realized they weren’t the only one suffering from feelings of anxiety or depression. 40

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Suicide is a preventable public health problem. According to Brown County Coalition on Suicide Prevention, in the last decade there have been 314 completed suicides in Brown County. In 2013 alone, 35 community members died by suicide, the highest number since 2009. If you are concerned that a family member or friend may be contemplating suicide, contact the Crisis Center of Family Services at 920.436.8888 for immediate assistance, 24 hours a day.

TEXT JENNIFER HOGELAND

One BCTL group tackles the environment

etting a busy group of teens together can be a bit of a challenge, but give them something they are passionate about and they’ll be there.

Earlier this year, a Brown County Teen Leadership group of nine helped organize an East River Trail cleanup. “Our group talked about topics we were most interested in, and the common theme was the environment,” says Amanda Charles, sophomore at De Pere High School. “We decided to organize a trail cleanup.” The teens partnered with a Leadership Green Bay small group, which was the first time in the history of the programs that the two leadership groups worked together. “It was amazing working with the Leadership Green Bay group,” says McKenna Arnoldi, sophomore at John Dewey Academy of Learning. “They have so many contacts and different resources they could tap into.” The teens used technology to stay organized, creating a group in Facebook through which to communicate. They made a list of tasks, dividing up responsibilities including soliciting donations for garbage bags, vests and food. On April 26, approximately 80 people met at the East River Trail and picked up garbage for nearly three hours. Then, after filling many bags of garbage, they celebrated their hard work and accomplishments with pizza and snacks. Arnoldi reveals the leftovers were brought to an area homeless shelter. “Our trail cleanup impacts the community by making the area safer for users, especially families with young children,” says Charles. “We were able to make the trail look better and hope to motivate people to be more active.” AMANDA CHARLES, SOPHOMORE AT DE PERE HIGH SCHOOL

NEW LOOK

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SAME VISION SINCE 1934

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economic development

BROWN COUNTY REMAINS STRONG ON THE MANUFACTURING FOREFRONT The Federal Reserve Bank of Chicago released its Industrial Cities Initiative publication that examines the overall economic health of industrial cities within the Rust Belt communities of the Northeast and Midwest as they transform to compete in the global marketplace.

* Troy Streckenbach, Brown County executive, bc_county_executive@ co.brown.wi.us

More importantly, it shows that other Rust Belt communities are losing their manufacturing base while Brown County has seen a relatively small decline in the percentage of workers employed in the manufacturing sector. Our manufacturing base remains a cornerstone in Brown County and creates many of the family-supporting jobs our local economy relies on.

At Brown County, we get it. Thatâ&#x20AC;&#x2122;s why we are changing our philosophy and role in job creation. We are becoming business partners and working together to solve many of the issues affecting our manufacturing base right here in Brown County. We know that working together with the private sector, we can enhance our infrastructure like rail, port, air or highway to provide an edge to keep our manufacturing base strong as it competes regionally, nationally and globally. If youâ&#x20AC;&#x2122;re interested in joining our efforts to help advance our manufacturing base, please contact me or Advance economic development of the Chamber on tackling issues important to your industry.

PowerForward Moving energy into the future. You count on reliable, affordable electricity at home and work. American Transmission Co. is preparing today for a brighter tomorrow by pursuing electric grid improvements that power local businesses and communities.

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w w w. a t c l l c . c o m

help to build image

Two groups of travel journalists will be visiting Greater Green Bay this summer. The first group visits during Restaurant Week, July 10-17, and the second during Green Bay Packers Training Camp, Aug.10-14. Anyone who invests in advertising knows it can quickly become a significant percentage of a marketing budget. We invite travel writers to visit our community to learn about us and write stories about their experiences. They inspire their readers to book a convention, a sports tournament or plan a family vacation. Journalists visiting during Restaurant Week will learn about “tea cupping,” make candies, enjoy a “tailgate” experience, taste Oneida tribal cuisine and try locally made wine and beer. They will even visit a garden with a local chef and “pick out” the items the chef will later make them for dinner. The August event will, of course, include Packers Training Camp and all things “green and gold,” as well as our many exceptional attractions. We’ll show them outdoor adventure and local history museums, get out on the water and dazzle them with five-star cuisine. Every business featured recognizes they are promoting themselves, but also sees “the big picture” and how this contributes to promoting our community as a whole, encouraging visitation. Each visitor we attract to our community may move their family here for a new opportunity, or choose to build a business in the city that made a favorable first impression. * Brad Toll, president, Greater Green Bay Convention & Visitors Bureau, brad@greenbay.com

Wha t’s new at Austin Straubel?

TRAVEL WRITERS

Growth and economic development; that’s a key focus for Austin Straubel International Airport, and there’s a lot going on when it comes to both growth and development:  This month, the state of Wisconsin will be taking bids to renovate the old Aircraft Rescue and Fire Fighting building so it can become the new home for U.S. Customs and Border Protection (CBP). The new facility will meet customs’ current needs, be flexible in design for future needs and help the airport continue its self-sustaining financial operations.  Land around the airport is now being made available for commercial and light industrial development. The lease revenues will provide a steady revenue stream as well as support economic development initiatives in the county. Some additional ground is also available for aeronautical development for businesses needing access to the airfield.  You may have noticed the enormous hangar being constructed at Jet Air. The new hangar will be capable of holding up to four regional passenger jets. Coupled with the 65,220-square-foot expansion of the east general aviation ramp, and the new CBP facilities, more corporate aircraft will be able to clear U.S. Customs at Austin Straubel. That’s good for the local economy because the plane owners buy fuel and other services from our general aviation providers as well as use local hotels, restaurants, gas stations and the like. Finally, we always want to encourage area businesses and residents to use our airport so it stays economically strong and competitive. Fly GRB! * Tom Miller, airport director, Austin Straubel International Airport, miller_tw@co.brown.wi.us SUMMER 14

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community development

Y AND BOYS & GIRLS CLUB SYNERGY

benefits campers and more Vision. It began with a simple vision.

* John Benberg, executive director, Boys & Girls Club of Green Bay, jbenberg@bgcgb.org

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Years ago, the late Bob and Ramona Etter wanted children to attend summer camp. With a strong affinity to both the Boys & Girls Club and the YMCA, the Etters provided a gift that allowed children served by the Boys & Girls Club to escape to the northwoods and experience the magic of Y camp. A simple goal from generous souls was the beginning of a partnership between our organizations that has developed and grown deeper over the years. This alliance is one that we are tremendously proud of and believe to be a shining testament to the spirit of collective impact. Providing children with a summer camp experience all those years ago was the launching point and, in a way, a symbolic organizational â&#x20AC;&#x153;blind date.â&#x20AC;? Would the blind date be successful? Sure, the Y and Club have missions that align and traditions of being supported by and serving this great community. It had the makings and promise of a beautiful relationship, but would this blind date be a success? It was! Over the past decade, and with deliberate

commitment over the past several years, we have put purpose into partnership by focusing upon community needs and our shared resources to fill those needs. Casting away a culture of competition and creating one of collaboration has provided the foundation for what we have been able to accomplish over the years since that first blind date. Oftentimes a partnership can run the risk of being transactional in nature. We wanted to move our work from a service transaction to initiatives with true transformational impact. For the past two years, the Y and Club, as recipients of the Zac Foundation grant, have offered Zac Camp. Zac Camp provides a program focused upon developing aquatic safety habits and providing swimming lessons in an effort to prevent drownings. This program has served hundreds of children from families who live in socioeconomically disadvantaged environments. With the combined resources, skills and talents within our agencies, a prevention-focused program was delivered to youth most in need. In another example of transformational collaboration, our

agencies work closely with the Green Bay Area Public Schools to deliver effective after-school programs in schools most in need of building their capacity to close the academic achievement gap and extend social and emotional learning in students.Through our at-risk after-school programs, these goals are being met as our resources and successes are shared to cooperatively lift up youth in our most challenged yet deserving schools. Oh, and remember that vision of sending kids to summer camp? It lives on as we plan for children served by the Boys & Girls Club to attend Y Camp again this summer. We are incredibly grateful to stand together and lead our respective agencies in a shared community vision for children and families. The deepening of this relationship has led to rich and meaningful impact within our organizations and Green Bay. Given our long history and with the * Steve Harty, president/CEO, continued support of our community, Greater Green Bay YMCA, weâ&#x20AC;&#x2122;re only just getting started. steve.harty@greenbayymca.org

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community development

UNITED WAY AND COMMUNITY IMPACT – A PATHWAY TO INDEPENDENCE

* Dr. Greg Maass, president and CEO, Brown County United Way, greg@browncountyunitedway.org

The United Way as a community development “agent” has been around for more than 100 years. I might add a proud 100 years! Throughout this time it has been regarded as a strong community ally to agencies, government and institutions alike. This combined effort has provided countless opportunities for young and old. It is this “impact” on real people and agencies that supports and defines the United Way mission.

empower individuals to seek a “pathway to independence.” This idea of independence is a powerful notion. All of us who have children understand the importance of “showing and telling” our children to stand strong, on their own. We too as leaders and citizens in Green Bay need to mobilize volunteer and economic resources to provide a “pathway for all of our citizens” to be successful in life.

Recently the United Way has undergone a transformation. Yes, we still fund agencies, and yes, we still collaborate with a variety of organizations. But more and more we are supporting through leadership the development of comprehensive, collaborative solutions in the areas of education, income and health.

Our community is poised to make this transformation to empowerment and independence. As is true with all strong communities, it is a balance of power and influence that makes a difference. If we change the relationships between those in power and ordinary people, everyone can take part in the issues that affect their lives. It is this idea of empowerment and independence related to social change that will mobilize our community to GREATNESS.

It is interesting to note that we are now engaged in community development to

Stepping up for better health care. So you can focus on the better things in life. You want us there when you’re feeling good and when you need support. You want us by your side, providing access to care and benefits that grow with you. You want us to help you stay well, with tools that put you in control. At UnitedHealthcare, we’re with you all along your journey: • Choose from a wide range of plans, designed for real-life budgets • Manage your health care needs anytime, anywhere with the UnitedHealthcare Health4MeTM app • Compare doctors and costs before scheduling an appointment with our cost estimator tool

See how at uhc.com/stepup ©2014 United HealthCare Services, Inc. Insurance coverage provided by or through UnitedHealthcare Insurance Company or its affiliates. Administrative services provided by United HealthCare Services, Inc. or their affiliates. Health Plan coverage provided by or through UnitedHealthcare of Wisconsin, Inc. UHCWI684860-000 46

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Measuring community development is more difficult than you think There is a great deal of conversation occurring in Green Bay and other cities around the country as to both the nature of community development and how to measure its progress. The question of what community development is and is not is one that has confounded scholars and civic leaders for the last century as the definition has shifted with circumstance. Our current understanding of community development is far more inclusive and comprehensive than has been the case in the past. As such, the conversation has turned to consider whether we know if a community is thriving, and how. A number of distinct factors are associated with community development. Economic development is clearly important and is often referred to synonymously with community development. Workforce development also plays an important role as a community’s businesses need qualified and skilled workers. There is finally a variety of factors, ranging from education quality to natural amenities, that may be grouped under the heading of quality of life. Each of these factors plays an important role in a community’s vitality, yet the diversity complicates the question of how to measure success.

Measuring economic or workforce growth is a relatively simple affair, depending on one’s perspective. Changes in employment, or income or the number of businesses in a community, all point to economic growth. A decline in the community’s unemployment rate or an increase in the number of job openings is generally accepted as an improvement, except when they are not. The same measures could also be associated with an aging population and shrinking workforce, as is the case at present. Each of these measures is subjective, at worst, or at least subject to some interpretation. Quality of life measures are perhaps the most troublesome. Many of the characteristics we associate with a high standard of living in a community do not lend themselves to easy measurement. For example, we could associate a large number of performing arts groups in a community with a high quality of life. However, would we still draw that conclusion if none of these groups draws more than a handful of audience members for any of their performances? Similarly, a high quality education for some may be associated with relatively high marginal property tax rates for others.

“Effective community development requires us to measure vitality in a number of areas in order to determine where a community is thriving and where development interests might be focused.” The measures themselves may be confusing and possibly conflicting, but they do provide us some insight as to whether the actions we take are having their desired effects. While an objective measure, such as a community report card, is often preferred if it gives the community the ability to compare itself to its neighbors, the best measures are sometimes subjective. One needs only walk around the farmers market on a warm summer Saturday or attend any number of graduation events over the last month to see that Green Bay is in fact a vibrant and growing community. The challenge to community leaders is to ensure this growth is sustained and accessible to all. * Jeffrey Sachse, economist, Wisconsin Department of Workforce Development, jeff.sachse@dwd.wisconsin.gov

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member anniversaries — July

July 25+ year anniversaries 41 YEARS Best Western Green Bay Inn & Conference Center

35 YEARS Bay Industries Inc.

Located just one block from Lambeau Field, the Best Western Green Bay Inn & Conference Center offers well-appointed hotel rooms, complemented by an indoor saltwater swimming pool, fitness center and spa, complimentary hot breakfast as well as Wi-Fi. Its newly remodeled banquet facilities, The District Event Center at Best Western, are perfect for everything from weddings to meetings and other corporate events. 39 YEARS Midwest Communications Inc.

July 10-25 years

Midwest Communications Inc. creates powerful marketing strategies with proven results by building customer traffic, desire and awareness. Through the powerful medium of TV and radio, WIXX, WNCY, WROE, WZBY, WOZZ, WTAQ and WNFL give businesses an advantage in today’s competitive market.

24 YEARS

Bay Industries Inc. has an extensive background in building materials and outstanding customer service that provides customers with the products and expertise needed to meet their demands. Whether it is commercial and industrial, fabricated or metal building insulation, it has the insulation products to meet customer needs. Blindauer Sheet Metal & Roofing Inc.

Locally owned and operated since 1947, Blindauer Sheet Metal & Roofing Inc. is a professional roofing company providing both residential and commercial roofing of all types. Merrill Lynch

Merrill Lynch offers a broad range of services to private clients, small businesses and institutions and corporations, organizing its activities into two interrelated business segments — Global Markets & Investment Banking Group and Global Wealth Management, which is composed of Global Private Client and Global Investment Management.

Copps Food Center Services Plus 23 YEARS

Skyline Exhibit Resource Spielbauer Fireworks Co. Inc. 22 YEARS

Lakeland College, Green Bay Center 19 YEARS

Bank First National 17 YEARS

Technology Architects Inc. 15 YEARS

Raasch Engineers | Architects 13 YEARS

Green Bay Exposition Services Inc. Performa Inc. 10 YEARS

Coating Excellent International

GREEN BAY PRESS-GAZETTE & PRESS-GAZETTE MEDIA Scott Johnson | president & publisher

YOU’VE BEEN A CHAMBER MEMBER FOR 94 YEARS. WHY? The Chamber in any community is an integral part of the business community, and a strong Chamber like the one in Greater Green Bay expands its reach far beyond the businesses and impacts individuals of all walks of life. Press-Gazette Media believes it is important to not only support the Chamber’s efforts but to be involved, as we know that together we can help build a strong community.The Chamber is a strong voice for the businesses in our region and many times goes to bat for business. Strong and thriving businesses make for a strong and thriving local economy, which makes for a strong and vibrant community.

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WHAT’S YOUR MOST MEMORABLE EXPERIENCE WITH THE CHAMBER? I have only recently been involved, but the Golden Apple Awards ceremony would have to be the most memorable. I come from a family of teachers, and to see the recognition our local teachers receive is very uplifting. WHAT’S THE BIGGEST BENEFIT YOU RECEIVE BY BEING A CHAMBER MEMBER? We are a lot like the Chamber in that we have a lot of interaction with local businesses and the public at large. The networking opportunities are very valuable as well as the opportunities we have to get involved and put into practice our purpose of working toward the greater good of the communities we serve.

July

35 YEARS Diocese of Green Bay

The Catholic community of the Diocese of Green Bay, through the guidance of the Holy Spirit and in unity with the universal Church, boldly proclaims the Gospel of Jesus, prayerfully worships in word and sacrament and compassionately serves those in need, in order to advance God’s Kingdom of justice and love. 33 YEARS Oneida Tribe of Indians of Wisconsin

Oneida Tribe of Indians of Wisconsin is a tribal government that operates the Oneida Bingo & Casino, Oneida Retail, Oneida Printing and Oneida Promotions. Separately chartered businesses are the Oneida Airport Hotel Corp. (Radisson Hotel and Conference Center), Oneida Nation Electronics, Oneida Airport Business Development Corp., Airadigm Communications, Seven Generations Corp. and Bay Bank. 32 YEARS Schenck S.C.

Schenck is a full-service CPA and business consulting firm with more than 500 employees and eight locations throughout Wisconsin. In addition, because the world of business is becoming increasingly global, Schenck S.C. is an independent firm associated with AGN International Ltd. Marcus Corporation

Marcus Theatres’ facilities are leaders in their markets, offering the latest amenities and technology including stadium seating and digital sound. Marcus Theatres currently owns or manages nearly 700 screens in Wisconsin, Illinois, Minnesota, Ohio, North Dakota, Iowa and Nebraska, and one family entertainment center in Wisconsin. 29 YEARS Golden Living Center Village Gardens

The Golden Living Center Village Gardens is an award-winning and accredited center providing a full continuum of skilled nursing care. Whether residents need short-term therapy after surgery, complex medical care or long-term care, Living Center provides individualized plans to enhance and promote each resident’s well-being. 28 YEARS Frank O. Zeise Construction Co. Inc.

Frank O. Zeise Construction Co. Inc. is a Green Bay-based construction company that specializes in architecture building, modular building, new building, steel building and green building construction. 26 YEARS Hawkins Ash CPAs

Hawkins Ash CPAs is a certified public accounting and business advisors firm. Since 1956, Hawkins Ash CPAs has been exceeding the expectations of its clients. B&B Tax Associates Inc.

B&B Tax Associates offers both individual and small business tax preparation and planning services.

ASSOCIATED BANK Christopher Del Moral-Niles | executive vice president & chief financial officer

YOU’VE BEEN A MEMBER OF THE GREEN BAY AREA CHAMBER OF COMMERCE FOR 132 YEARS. WHY?

Associated is delighted to have been a Chamber member since the Chamber’s inception, and has continued to play a leading role in the Chamber’s efforts and leadership whenever possible. We’ve played a key financial role in the Chamber’s economic development efforts, Golden Apple Awards and broader community efforts. We are convinced that what is good for Greater Green Bay is good for Associated as well.

WHAT’S BEEN YOUR MOST MEMORABLE EXPERIENCE WITH THE CHAMBER?

I have really enjoyed attending the last several Golden Apple Awards and sharing time with the award recipients. This was a wonderful reminder of the talented individuals we have as educators who are nurturing our next generation of talent. I have also appreciated attending the Manufacturing Awards of Distinction ceremony. I’m not in a direct lending capacity in my role, and it’s heartening to hear the efforts of manufacturers in the area. They are at the core of what makes Wisconsin an economic standout, in the current recovery, and hearing about what they’re churning out every day is enlightening.

WHAT’S THE BIGGEST BENEFIT YOU RECEIVE BY BEING A CHAMBER MEMBER?

As an organization, Associated appreciates being “in the know” and up to date on what matters to business in Green Bay, and there is no better place to get that insight than from the Chamber and the relationships you can build there. The biggest benefit has been to make sure our top-line leadership is aligned with the Chamber’s and the community at large. Our intention is to remain Green Bay’s “go-to bank,” even as we stretch our footprint across the Midwest. SUMMER 14

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Augu

member anniversaries — August

August 10-25 years anniversaries 23 YEARS

19 YEARS

22 YEARS

18 YEARS

12 YEARS

21 YEARS

15 YEARS

10 YEARS

Quick Signs

Servpro of East-West Brown County

Metzler, Timm, Treleven, Pahl, Beck S.C. Leonard & Finco Public Relations Inc. Silver Lake College Thornberry Creek at Oneida Maplewood Meats

Wisconsin Housing & Economic Development Authority Mike’s Service Center RE/MAX Select REALTORS 14 YEARS

Nicolet Memorial Gardens

20 YEARS

Trugreen Wisconsin Aluminum Supply Co.

13 YEARS

Cherney Microbiological Services Ltd. AHEAD Human Resources & AHEAD Staffing & Helping Hands Caregivers Bellevue Independent & Assisted Living Business Lending Group Inc. The Stiegler Company Inc. Van’s One-Hour Heating & Air Conditioning

August 25+ years

At Valley Insurance Associates we know your business is important to you, that’s why it’s important to us. That’s why we offer:

Annual Insurance Review

Experienced & Licensed Service Team Over 20 Carriers to Choose From

36 YEARS Shopko Stores Shopko Stores Operating Co. LLC is a $3 billion retailer that operates more than 330 stores in 21 states. Retail formats include 134 Shopko stores, providing quality name-brand merchandise, great values, pharmacy and optical services in small to mid-sized cities; 176 Shopko Hometown locations, a smaller concept store developed to meet the needs of smaller communities; five Shopko Express Rx stores, a convenient neighborhood drugstore concept; and 18 Shopko Pharmacy locations. 31 YEARS ManorCare Health Services – West ManorCare Health Services - West is a long-term nursing and short-term rehabilitation facility. ManorCare Health Services - West also specializes in Alzheimer’s care with its Arcaidia unit. ASPIRO The mission of ASPIRO is to create opportunities for people with disabilities to reach their goals, connect community and achieve independence. ASPIRO owns and operates two facilities, and its workforce is capable of contract sewing, packaging, assembly, sorting, collating, recycling and much more.

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Appleton

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Kaukauna

Green Bay

Heritage Hill State Historical Park Heritage Hill is a living history museum devoted to the preservation of its buildings and artifacts and the interpretation of the history of Northeast Wisconsin and its people. Its purpose is to provide an educational experience that encourages visitor awareness, understanding and appreciation of the history of the region. Greater Green Bay YMCA The Greater Green Bay YMCA is more than just a gym. It offers programs for youth development, healthy living and social responsibility that strengthen more than just the body. It has four conveniently located centers with a wide variety of programs and amenities.

ust

29 YEARS Prime Time Printing For more than 30 years, Prime Time Printing has offered typesetting, newsletters, letterhead, layout and design, laser checks, free pickup and delivery, envelopes, copies/labels, computer forms, business cards, brochures and booklets/manuals. Radisson Hotel & Conference Center, Green Bay Green Bay’s largest full-service hotel features 409 guest rooms and 40 specialty suites, located across from Austin Straubel Airport and adjacent to Oneida Bingo & Casino. 28 YEARS The C.A. Lawton Co. Founded in 1879, C.A. Lawton Co. is a foundry-centered manufacturer and integrated supplier of value-added services. It applies its corporate values, operational capabilities and market discipline for the benefit of all stakeholders, especially its customers. 27 YEARS Financial Life Cycles Inc. Financial Life Cycles Inc. is a leading employee benefits consultant that designs and implements education strategies that assist customers in being proactive, taking control and re-stabilizing profitability and employee confidence. 25 YEARS Bank of Luxemburg Bank of Luxemburg is an independent community bank founded in 1903. Owned by community shareholders, Bank of Luxemburg strives to provide the highest quality customer service to fulfill the financial needs of individuals and businesses in the community, while remaining an independent bank. WG&R Furniture Co. WG&R has been in the furniture business in Green Bay for more than 55 years. It has retail furniture stores in Appleton, Manitowoc, Sheboygan and Oshkosh. Its corporate office and central distribution center is located in the I-43 Industrial Park in Green Bay. Beerntsen’s Candies Inc. Family owned since 1925, Beerntsen’s Candies provides a wide variety of chocolates and other sweets, assorted gifts, decorative porcelain and a selection of wine. AECOM With an office created in Green Bay in 1962, AECOM provides full-service engineering to industry and municipalities. It offers complete geotechnical, construction technology and environmental engineering services. Quality Insulators Inc. For more than 30 years, Quality Insulators Inc. has been in the business of commercial and industrial insulation with more than 35 qualified insulators. Quality Insulators offers hot and cold piping, boiler and hot air duct systems, breaching insulation, process piping, steam turbine insulation, refrigeration or removable blankets.

PICTURED LEFT TO RIGHT: KAILEE DUFOUR, CASSIE HEALY, LORI LAWRENZ, AUSTIN KORGER, BARB SPANG, KEN REHN, AMY LASALA, JASON WOOD, REBECCA EDLER, LISA KNUTSON

CHASE BUSINESS BANKING Rebecca Edler | vice president – area manager – Wisconsin North

YOU’VE BEEN A CHAMBER MEMBER FOR 94 YEARS. WHY? Being a part of the local chamber of commerce has provided Chase with the opportunity to meet numerous business owners in our community. The Chamber provides our team with important information about the issues and trends facing our local community, business owners and the local economy. Through our connections with other Chamber members, Chase is able to connect with other local professionals for business networking and community outreach opportunities. WHAT’S YOUR MOST MEMORABLE EXPERIENCE WITH THE CHAMBER? I enjoy the Manufacturing Awards of Distinction program. This is an excellent opportunity for me to learn more about the manufacturing industry in our community and the role these businesses play in our local economy. WHAT’S THE BIGGEST BENEFIT YOU RECEIVE BY BEING A CHAMBER MEMBER? Being a member of the Chamber has provided Chase with business opportunities, professional development and education and the chance to connect with our community in a meaningful way.

SUMMER 14

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member anniversaries — September

September 10-25 year anniversaries 23 YEARS

Fairchild Equipment Georgia-Pacific Corp. Kadant GranTek Inc. Green Bay Botanical Garden

20 YEARS

Marian University Landmark Staffing Resources Inc. AAA Companies 17 YEARS

22 YEARS

BMO Harris Bank Wander Springs Golf Course

Advantage Office Solutions Inc. The Family RE Commercial

21 YEARS

16 YEARS

MGL Fitness Inc. J W Industries Inc. Santa Maria Nursing Home Inc. Nifong Realty Jack Schroeder and Associates Inc.

Septe 11 YEARS

Green Bay Drop Forge Creative Sign Co. Inc. Denmark State Bank 10 YEARS

Bay Environmental Strategies Inc. Launch Photography, Film & Video Inc. The Lake Companies

TDS Metrocom

September 25+ years 41 YEARS Van Lanen Inc.

Van Lanen offers a wide range of solutions to fit marketing and communication printing needs including fine detail printing and high-quality digital printing. Van Lanen also offers packaging, making it a one-stop printer. 33 YEARS Mark D. Olejniczak Realty Inc.

RETAIL

BUILD TO SUIT

Established in 1980 and employing more than 30 full-time professional realtors, Mark D. Olejniczak Realty Inc. offers real estate services including complete relocation for buyers new to the area. 31 YEARS Bay Hearing Conservation Inc.

Bay Hearing Conservation Inc. is a private audiological practice including diagnostic hearing testing, industrial hearing conservation services and sales, and service of hearing aids. 30 YEARS Lindeman’s Cleaning Inc.

INDUSTRIAL

OFFICE

DEVELOPMENT | ACQUISITIONS | BROKERAGE PROPERTY MANAGEMENT | INVESTMENT SERVICES

Founded in 1951, Lindeman’s Cleaning Inc. offers a complete line of cleaning services including dry cleaning, laundry, leather cleaning, shoe repair, drapery cleaning and rehanging, alterations and repairs, fire restoration, seasonal storage, wedding gown preservation and more. Lindeman’s has seven convenient locations and also offers retail pick-up and delivery. 29 YEARS TEC – The Executive Committee

FOR MORE INFORMATION: (608) 852-8777 | WWW.SARAINVEST.COM | 6264 NESBITT RD, MADISON, WI 52

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Since 1957, TEC/The Executive Committee has facilitated CEO groups for the purpose of increasing their leadership effectiveness and enhancing their lives.

ember 28 YEARS Hillcrest Lumber Inc.

Hillcrest Lumber Inc. is a home builder of single family homes, duplexes and apartments. It is also a general contractor specializing in light commercial building and remodeling. It also operates as a land developer, lumberyard and cabinetmaker. YWCA Green Bay – De Pere

The YWCA offers a variety of youth and adult fitness programs and community service programs including the Teen Parent Center, the Women’s Closet and Encoreplus (a program for breast and cervical cancer survivors). It also offers state-licensed day care and pre-kindergarten programs. Wm. A. Hein Construction Co. Inc.

Wm. A. Hein Construction Co. Inc. works in commercial and industrial masonry in Northeastern Wisconsin. It also specializes in real estate development, as well as owning, managing and leasing office space.. 27 YEARS Union State Bank – Green Bay

Union State Bank is a full-service bank. Honesty, integrity, commitment and hometown values are its way of doing business. At Union State Bank the mission is to be the preferred locally owned bank committed to providing exceptional service to achieve long-lasting customer relationships. Coppens Inc.

Coppens Inc. is a privately owned full-service roofing, sheet metal and gutter contractor. It offers all types of commercial industrial and residential services in these fields, as well as free estimates, and is fully insured. Oneida Golf and Country Club

Oneida Golf and Country Club is a private country club providing the following services to its members: fine dining, excellent golf course, swimming pool and seven tennis courts. 26 YEARS Prime Quarter Steak House

Prime Quarter Steak House is Green Bay’s original “Grill Your Own” steak house. Customers can choose from nine cuts of U.S.D.A. Choice beef and grill their own selection on massive grills fueled with hickory charcoal. 25 YEARS Vogels Buckman Appraisal Group Inc.

Vogels Buckman Appraisal Group Inc. is a full-service real estate appraisal firm that provides service to residential, multi-family, commercial/industrial service areas.

WISCONSIN PUBLIC SERVICE Chuck Cloninger | president

YOU’VE BEEN A CHAMBER MEMBER FOR 94 YEARS. WHY? If a community is going to prosper, it needs a strong economic base that results in job growth. The Chamber was there to make sure that happened. We’ve been a member because it’s an integral part of our business model. Our role was to support that economic growth with a top-notch energy infrastructure. Our goal is to provide safe, reliable and affordable energy for local economic growth and contribute dollars, volunteer time and talent to the Chamber’s programs. We will only be successful as a company if our service territory is successful. WHAT’S YOUR MOST MEMORABLE EXPERIENCE WITH THE CHAMBER? My most memorable experience is participating in one of the early years of the Leadership Green Bay program. It gave me a new perspective of the community as a whole; it was a real eye-opener for me. There are now 77 employees from Wisconsin Public Service who have gone through the program. It teaches leadership but also gets people tied into the community and teaches them how they can contribute. WHAT’S THE BIGGEST BENEFIT YOU RECEIVE BY BEING A CHAMBER MEMBER? We believe in the Chamber’s mission of strengthening businesses and enhancing our local economy so the Green Bay area can continue to be a great place to work, live and raise a family. We are proud to be the energy backbone that powers businesses, homes and schools in the communities where we live. We benefit from being able to connect with businesses and the community at large. We can interact with other businesses to align our efforts with what we [collectively] find valuable and in keeping with the Chamber’s mission. SUMMER 14

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Chamber snapshots

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Who’s who. Kelly Gusloff, Associated Bank, and Tony Steffek, Davis and Kuelthau, pause during Leadership Green Bay’s Marketplace Day hosted in April. Learn more about this day, as well as other session days in the program that build leadership skills and community awareness, at LeadershipGreenBay.org.

Jim Rivett and Shelly Young, Arketype, share insights on producing “Westbound” to a group of Current young professionals in April. Learn more at CatchWestbound.com.

Katie Braun, Orthopedic & Sports Medicine Specialists (OSMS), and Jenny Haas, NorthCoast Productions, pictured at Current’s Lunch n’ Learn on June 24. The lunch, titled “Doing the Right Thing,” was presented by Jay Zollar, vice president and general manager for WLUK Fox 11/WCWF CW14.

The Chamber issued its first Champion of Commerce Award to Rep. John Nygren at the Chamber’s board meeting on Thursday, May 29. The award recognizes state legislators who represent Brown County for voting to support the Chamber’s 2013-2014 Legislative Agenda. Rep. Nygren had a 100 percent voting record in accordance with the Chamber’s Legislative Agenda.

Brad Toll, Brenda Krainik and Jessica Diederich of the Greater Green Bay Convention & Visitors Bureau proudly accept the Chamber’s Special Accomplishment Award at the Business Recognition Luncheon in June.

Firdosa Hussein and Antonio Saldana, Green Bay Area Public School District; Stacie Christian, University of Wisconsin – Green Bay; Rashad Cobb, Boys & Girls Club; Yia Thao, Northeast Wisconsin Technical College; and Brandon Stevens, Oneida Nation pause during Diversity and Culture Day of the Leadership Green Bay program in March.

Linda Bova, Ying LaCourt and Jim LaCourt of Helping Hands Caregivers celebrate Ying LaCourt’s honor as the 2014 Business Person of the Year at the Chamber’s Business Recognition Luncheon on Thursday, June 5.

Find us on Facebook! WWW.FACEBOOK.COM/ GREEN BAY AREA CHAMBER

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How Does 10 Years Younger Look?

s it really possibly to regain 10 years of long-lasting youthful looks without hours of facial surgery, use of lasers, or repetitive Botox treatments? Many do have facial aging features that are now more easily reversible & correctable without both a Hollywood face-off facelift & the weeks of downtime.

Some of the most prominent age-related changes that occur to our face are areas of volume loss which contribute heavily to wrinkly & loose skin. Replacing the volume loses like under the eyes, in the cheek & lateral face regions, around the mouth, in the temporal sides of the head, and/or above the brows can shed years. The average person loses 0.5 to 1.0 milliliter(ml) of volume in their face per year starting around the age of 25, with those who are overly exposed to the sun and/or have smoked tending to be in the 1.0 ml, 1/5 of a teaspoon, per year loss category. That means a 45 year old can expected to have 2 to 4 teaspoons of loss in facial volume, whereas a 55 year old can expected to 3 to 6 teaspoons low in volume.

“

Smoking & then cancer with chemo took their toll but my liquid face-lift gave me myself back.

”

sagging facial skin. There is nothing wrong with our great arsenal of new adjustable facelift systems. But the new science called the Liquid FaceLift, which has emerged the past four years, has given us the ability to more naturally correct the aging face. Harvesting & strategically transplanting a person's belly fat or by injecting the longest lasting skin fillers like Artefill or Sculptra® actually stimulates collagen regrowth and thereby replaces much of the volume losses.

For years various short lasting and completely absorbable skin filers like Restylane® & Juvederm® has been injected 'under' the nasolabial folds between the mouth & nose regions to HIDE these folds which had developed due to Dr Nolan Hetz is a board certified the sagging of the skin away from the front area gynecologic surgeon and is the of the ears, below the eyes, & from the cheeks Medical Director at Youthful Endeavors Almost everyone loses facial volume unevenly and areas. However, the CORRECTION of these Aesthetics & MedSpa in Green Bay. He at different rates. These losses occur from within naso-labial folds, the sunken-in areas below the is the certified-trained ArteFill injector in the dermal skin layers in the form of collagen eyes, and the angling creases between the outer Northeastern Wisconsin, is a Certified fibers, from the subcutaneous fat deposits & fat cheeks and the mid nose is to FILL these dermal Aesthetics Consultant, and introduced to pads, from facial muscle tissues, and even from & subQ volume losses 'lateral' to the naso-labial Wisconsin Lifestyle liposuction, GPSLipo laser with Power Assisted Liposuction, our skeletal facial bones. Volume losses that folds, not 'under' them. By filling these loses, the and autologous Fat Transfers with make us look more aged occur as the result of sagging skin is literally LIFTED, creating a more Platelet Rich Plasma. our genetics & how our immune system functions, natural return to a more youthful look, but only what we eat/drink & don't eat/drink, what we if adequate amounts of fat or long-lasting skin apply & don't apply daily on our skin, and what fillers are injected. Like fat, skin fillers like Artefill we physically do & don't do to our face. Besides smoking, the sun is can be placed in one area of volume loss on each side of the face or in the biggest preventable culprit and this daily insult is why the left side of multiple areas depending on individual preferences. We are certainly at the face ends up showing up with the most volume losses, causing that an age where 'less' intervention can be 'more' for many who are seeking unevenness look to become more pronounced with age. a more youthful appearance.

More than 85% of ArteFill’s Injected Volume Remains at 5 Years Filling these volume losses or the voids has become an evolving science of its own these past 5 years in the field of aesthetics-cosmetic medicine. With skin fillers and/or the use of strategically injected autologous fat & plasma, those losses can be replaced literally in minutes. Where these fillers are placed, and which ones are used, can semi-permanently, for years, 'correct' or be used to temporarily, for months, 'hide' by lifting away most unwanted folds, some wrinkles, and most areas of dropped or

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Green Bay Area Chamber of Commerce P.O. Box 1660 300 N. Broadway, Ste. 3A Green Bay, WI 54305-1660

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