LF A I T D E N USE O
E I F USIV IATES L N C C O THE EX AFFIL FOR ENERTH GRE
Email Marketing
atio et utpatem dolessi
uis alisGreenEarth nit dolorAffiliate ipsumEmail Marketing HTML templates We are hard at work building a set of turnkey tools to help you create your own personalized email marketing campaign. The system we are designing will give you all the building blocks you will need to create a professional and unique campaign, from stationary designs to layouts to content. Our goal? To make it easy for you to produce email “news” that your customers can actually use, because email is such an affordable and effective means to build and reward customer loyalty. The sample to the immediate right is a layout for a one page newsletter; it is a two column format with space for two helpful “tips” and up to two coupons. To make it easy to put newsletters together, we have created a library of content blocks to choose from. Currently, there are 186, 63 tips and images for fabric care and 123 tips and images to help customers save money while living green. As with the other two layouts (opposite page), your email campaign will have personalized email stationary, which consists of header and footer images customized for your use. To personalize your stationary, you will select an image/theme, and then customize a header with your name or logo, a tagline and a newsletter name (or you can use the template copy, “Improving the fabric of your life” and “GreenGram”). The footer is personalized with store information and optional social media buttons. This reference guide is designed to give you an at-a-glance look at the fabric care and green living “tips” we have developed and corresponding images we have selected for them. You can use this guide to plan out your email campaigns; the actual html source files can be obtained FREE from our Affiliate home page and/or ourFTP site.
Promotion templates
These are examples of a single message format; one version has space for a coupon, the other is designed for informational purposes only. You can use this two column layout for a variety of purposes: •
To send out a promotional email blast
•
For “Welcome” emails to new customers
•
For “Happy Birthday” or other customer reward program emails
•
For “Miss You” emails
•
To invite customers to special events
•
To announce new store openings
While the copy for emails of this type is store specfic, to make it easier to create promotional emails, we have purchased a variety of images to serve your needs and posted them to GreenEarth’s FTP site.
Note: Because this is a marketing tool in development, and one that promises to evolve over time , we will be keeping you abreast of email marketing developments via Affiliate email updates and forum postings. We will also keep the marketing section of the Affiliate home page and the FTP site updated with the source files for our latest email designs, images and content. If you have any fabric care or green living tips you would like to share with fellow Affiliates for inclusion in the library, we encourage you to email them to us or post them on the forum. We have an enourmous brain trust of expertise spread across the GreenEarth Affiliate Network, and although we feel we have a strong running start with 186 tips, we know with your help we can grow it to be truly world class.
Garment Themed Options Personalized Stationary 001
To create your own personalized stationary, you will start by selecting a theme. There are currently three imagery themes: garments, fabrics and environment. Once you have selected the imagery that fits your brand, you can then personalize a header with your name and logo, your tagline and a name for your email program. If you do not already have your own tagline or campaign name, you are welcome to use the template copy, “Improving the fabric of your life.” and “GreenGRAM” . If you prefer, you can also delete these items from the header.
002
003 004 Fabric Themed Options
001
002 The footer can be customized with your store address, hours, phone number, url, special service information, etc., as well as with optional social media buttons. If your store does not utilize social media, you can simply delete these buttons from the footer.
003
004
Fabric Themed Options (continued) Personalized Stationary 005
006
007
Environmental Themed Options
001
002
003
004
Note: to keep the process of developing your email stationary simple and entirely within your control, we are creating a special desktop application for you to use. This proprietary software will be available FREE to GreenEarth Affiliates. We will post a download link to the software on the Affiliate home page in the marketing section and on our FTP site as soon as it is available. Once the stationary software is installed on your desktop, you will be able to create and personalize your stationary grahics on your own.
You’ve never worn anything like it.Ž
Allergies: #1
Comforters, Pillows: #20-#22
Seasonal Storage: #33-#40
Sweater Care: #57-#62
Closet Care: #2-#3
Holiday: #23-#27
Shoes: #41-#42
Leather Care: #63
Clothing Care: #4-#19
Maintaining Colors: #28-#32
Stain Removal: #43-#56
Fabricare Tip Directory
Email Tips Fabricare Prepared for: the exclusive use of GreenEarth Affiliates. Please review all content for accuracy prior to use; we cannot be responsible for claims issues that may arise from customer use. You may edit all content at your own discretion. Please note: this document is for reference use; source files may be downloaded from the GreenEarth FTP site. At this time, the email program is still in development and consists only of the source materials. We are currently researching various HTML email marketing software solutions and will publish our findings and recommendations as soon as that research is complete. Until then, you will be able to use the source files in our FTP with most of the major HTML email marketing solution providers. However, you will need the assistance of someone with HTML expertise. Additionally, image editing will require Adobe Photoshop or a similar graphic editing program.
Tip #1: Losing sleep over allergies? Bamboo sheets and other tips. Copy: Washing sheets is a good way to control allergens, but if you don’t have time to wash often enough, consider investing in bamboo sheets. Bamboo has naturally occurring antimicrobial and antifungal properties and wicks away moisture, great bacteria-fighting properties. Air vent filters, dehumidifiers and zippered dust mite pillow covers, washed weekly, are a big help too.
Tip #2: If your clothes could talk. What they would tell you about the living conditions in your closet!
Tip #3: A closet tip to dye for. Color code your clothes.
Copy: One of the secrets to a long lasting wardrobe is a well cared for closet. Discourage dust and mites by cleaning it regularly and giving it periodic fresh air. Never hang wet clothes in the closet, don’t overcrowd and always turn out the lights (clothes are sensitive to light!).
Copy: Color-coding isn’t just for nerds and neat freaks. When you hang light clothes next to dark ones, sublimation of dyes can occur—nitrogen gas vaporizes dark dyes and causes them to redeposit on light garments, causing stains. So arrange your clothes by color, and give them plenty of room; it makes dressing easy too!
Tip #4: What it means to care for jeans. Keep them newer longer.
Tip #5: If your clothes could talk. What you should know.
Tip #6: Don’t rub it in. Why stains, and fabrics, should never be rubbed.
Copy: Europeans often wear jeans for weeks before washing. You don’t have to wear dirty jeans; dry cleaning them will help maintain their color and shape. At home, turn jeans inside out before washing and add a little vinegar to help maintain color. Hang dry or tumble on low, too much heat stretches Lycra and shrinks cotton.
Copy: Clothes need to breathe. Avoid wearing them on consecutive days, and let them air out for a couple of hours before you put them away. In the closet, cover shoulders to prevent dust from gathering (a cut off dry cleaning cover or paper shoulder cap works well) and make sure there is room for air to circulate between garments.
Copy: The rule for stains? Blot, don’t rub. Blot with absorbent towels on both sides of the stain. Rubbing can spread a stain and damage the fibers, finish and color. Rubbing silks, wool or linen can cause permanent dye removal, which will become more apparent after dry cleaning. Rubbing wool can also cause pile damage.
Tip #7: Try not to be too helpful. Bring your stains to us instead! Copy: If you have spilled on a “dry clean only” garment, avoid the temptation to apply white wine, soda water, salt or other home remedies. Although they may be helpful for some laundry stains and fabrics, home remedies can actually make the stain harder to remove from dry clean only fabrics. The best solution is to bring it in as quickly as possible and let us know what caused the stain.
Tip #10: Ugly UGGs? Cleaning and care. Copy: It’s hard to love dirty UGGs. The easy fix? Bring them in, we’re UGG experts! To clean them yourself, use a mild detergent (like wool cleaner) and cool water; avoid scrubbing and be sure to wet the entire boot (but don’t soak it). Stuff with paper, let sit away from heat until completely dry and brush with a suede brush.
Tip #8: Bring back that lovin’ feelin’. Let us clean and repair your sentimental favorites. Copy: When it comes to stuffed animals and soft toys, overactive affection, rather than neglect, is often the cause for wear and tear. Let us lavish a little love of our own on them—you’ll be amazed what our special cleaning and restoration can do!
Tip #9: Beware greenwashing! Avoid dry cleaners claiming “organic” methods. Copy: Organic foods are good for you. But organic means something very different when it describes the chemicals used in dry cleaning. Scientifically, anything with a chain of carbon is “organic”. Gasoline is organic, and so are most of the petrochemical solvents used for the last 150 years. Only GreenEarth, CO2 cleaning and professional wet cleaning are non carbon-chain.
Tip #11: Take me out the ball game. Not. Grungy ball caps.
Tip #12: Stinky, dirty sleeping bags? How to clean them.
Copy: You can always bring your dirty, sweaty ball caps to us for cleaning. Or, try one of those $5 cap washers. The top rack of your dishwasher also works (just remove it before the drying cycle starts). If it’s a white cap, put it in the sun to dry; the sun is a natural bleaching agent.
Copy: Sleeping bags can be washed if they aren’t down filled. Launder separately on gentle, periodically stopping the washer to press air from the bag to ensure proper cleaning. Throw a tennis ball in the dryer to fluff up the filling. If you don’t want to wrestle with it, or your bags are down-filled, just bring them to us!
Tip #13: How often to dry clean? Garment care guide.
Tip #14: Moth sloth. Why moths love dirty clothes.
Tip #15: Bag the bag. Never store clothes in dry cleaning plastic!
Copy: We’d love to clean your clothes every time you wear them, but really it’s not necessary. Most dry clean only garments can be cleaned every third wearing (pants, suits, sport coats, sweaters). Tuxedos should be cleaned every other wearing and evening gowns every wearing. Coats and outwear? Monthly during season and then before storage.
Copy: Disgusting but true: moths look for protein in stains, perspiration and other matter to lay their eggs. The larvae then feed on the protein and in the process, eat the fibers of your clothes. So watch for dark moths (the lighter ones prefer your pantry), never put clothes away dirty, and always clean them before storing between seasons!
Copy: Always remove the dry cleaning bag from your clothes before storing them in your closet. Why? Because humidity can get trapped in the bag, which not only invites bugs and mildew but also causes degradation of fabric fibers. Cutting the plastic about four inches from the shoulder will protect against dust but still allow fabrics to breathe.
Tip #16: When scents aren’t centsable. Don’t let perfume discolor your clothes!
Tip #17: Whiten your smile, not your clothes. Beware of whitening products!
Tip #18: Don’t rub spandex the wrong way. Wearing clothes made from spandex.
Copy: Perfumes and colognes contain ingredients like alcohol that can discolor your clothes. A little dab on your wrist or spritz on the neck can soon mean funky discoloration on your cuffs or collar. Be careful when sampling scents in the store and at home; always apply fragrance before you dress and give it time to dry.
Copy: When you brush your teeth or use any of the new dental whitening products, be sure to do it before you get dressed, not after. Why? Because these products bleach so effectively that even a small splatter can permanently remove the color from your clothes!
Copy: Many clothes today are made with spandex. They look, fit and feel great. But if you want to keep them that way be careful how you wear them. When clothes made with any amount of spandex encounter friction (from purse straps or seat belts, rubbing under a desk or table, etc.), the fibers snap, leaving lint-like protrusions.
Tip #19: Teed off about faded golf shirts? Don’t leave them in the laundry basket too long.
Tip #20: The low down on down comforters. Care and cleaning.
Tip #21: Don’t let cotton batting drive you batty. How to care for quilts.
Copy: Relatively new down comforters should be safe to wash at home. Line drying is best. You can dry on no-heat tumble dry setting (toss in a tennis ball to fluff it up), but plan to give it three or more hours to completely dry. Or, bring it in and let us take care of it for you!
Copy: Quilts made with cotton batting require special care. You cannot machine wash or dry them or the stuffing will get bunched and lumpy. Hand wash in a large laundry tub or bathtub with ½ cup vinegar to help dissolve soapsuds, and line dry. The easier option? Let us clean it!
Tip #22: Pillow talk. How to clean down pillows.
Tip #23: Turn wine into water. Use gravity and water to remove red wine stains!
Tip #24: Eggnog stain? No need to bring it to us, you can easily remove it at home!
Copy: Dry cleaning is best for down or feather pillows. To home launder, after repairing any holes/rips, clean two at a time on delicate with a gentle detergent like Dreft. Dry on low/no heat setting with clean tennis balls for fluffing. Pillows made of “memory foam” cannot be washed! Contact the manufacturer for instructions if there aren’t any on the pillow.
Copy: Try this quick and easy fix for red wine spills: after blotting up excess liquid, stretch fabric taut over a sink and, being careful to protect yourself, pour boiling water through it. The higher the pour, the better it works. Stand on a chair to achieve optimal results.
Copy: The first thing to do with eggnog stains is wash in cold water immediately! For dried eggnog stains, scrape off as much as you can with a butter knife and then soak in cold water for about 30 minutes before washing. The stain should come right out!
Copy: Ever notice that your golf shirt has developed an odd orange hue, especially around the collar? The salt in your perspiration contains chloride acids that can affect dyes and pull the color out of your shirt. The sooner you launder or dry clean a sweaty shirt, the better your chances of preventing damage!
Tip #25: Hot tip for hardened candle wax stains. Iron them out!
Tip #26: Cranberry blues? What you can do.
Tip #27: No need to be foiled by oil. The key is acting fast.
Copy: Place paper towels on top and underneath the hardened wax. Using a low setting, run an iron over the stain a few times. This will cause the wax to melt and be soaked up by the paper towels. Repeat as needed.
Copy: The easiest thing to do with tough stains is to bring your table linens in to us for professional care. But you can usually remove them at home. For cranberry stains try rinsing with cool water and treating with a mild detergent and white vinegar before washing.
Copy: Salad oil can yellow with age if not removed properly. Cover a big spill at the table with absorbent powder (like cornstarch or baby powder), shake off after supper and apply mild detergent mixed with household ammonia to the stain ASAP. Wait 5-10 minutes and then wash in the hottest water safe for fabric.
Tip #28: Stop the bleeding! Vinegar prevents dye bleed!
Tip #29: Faded colors aren’t colorful. Tips to keep them bright.
Tip #30: A laundry tip worth its salt! Bring colors back to life.
Copy: Washing something new for the first time? Use a cup of vinegar instead of detergent. It helps bond new dye to fabric and protects against dye bleed. Mix the vinegar into cold water cycle, agitate a few minutes, stop and soak for 15 minutes before finishing the cycle. Once clothes are dry, wash again with detergent to remove lingering vinegar smell.
Copy: To keep dark colors from fading: wash all your darks together, turn clothes inside out to protect against wear and tear, don’t stuff the washer, wash in cold and don’t over dry (clothes should be slightly damp when pulled from the dryer). For extra fading protection and softness, add a cup of vinegar to your wash cycle.
Copy: Repeated washing can lead to dull and dingy colors. Bring them back to life with a pinch or two of ordinary table salt! Dissolved in the water with your detergent before adding clothes, salt causes a bit of chemistry magic that helps revive colors, making your old clothes look new again!
Tip #31: A safe, natural way to brighten whites. Lemons!
Tip #32: Hard water is hard on clothes. Vinegar to the rescue!
Tip #33: Think outside the box. Storing your clothes between seasons.
Copy: Many commercial types of bleach contain a toxic chlorine salt that can be harmful to you and your clothes. Instead, try adding a half-cup of lemon juice to your rinse cycle to safely bleach your whites. For even better results, hang your clothes outside in the sun. Like lemon juice, the sun is a natural bleaching agent.
Copy: The minerals in hard water can cause colors to fade. Distilled white vinegar is a natural solution. A half-cup in the wash cycle will soften the water and boost the effectiveness of your detergent. And a cup in your rinse water will reduce static, make clothes softer, and help prevent color fade.
Copy: While cardboard boxes allow natural fibers to breathe, they also attract hungry moths and spiders looking to make your clothes their next meal. And plastic gives off odors. Your best bet? Clean, unlined suitcases, cloth garment bags or muslin. To help keep the bugs away, make sure the clothes you store are clean and dry.
Tip #34: Keep moths away the natural way. Non-toxic alternatives to mothballs.
Tip #35: Acid-free paper = Problem-free storage. Seasonal storage secrets.
Copy: Mothballs keep moths away, but they also contain Naphthalene, a nasty smelling and potentially toxic chemical that can seep into the fibers of your clothing over time. For a natural and pleasing way to keep your clothes moth-free, try placing lavender stems between clothing layers. Dried sage and sweet woodruff are also wonderful moth chasers.
Copy: This year, when you put away your clothes for the season, try putting acid free paper in between layers of stacked clothes to help preservation, in the arms of coats or jackets to help them keep their shape, and on top of hanging pieces of clothing to protect against dust.
Tip #36: Don’t suffocate your clothes! Remember to let your clothes breathe during storage. Copy: Clothes, especially those made from natural fibers, need to expand and contract when the temperature changes. Avoid storing silk and wool fabrics in airtight containers or a nasty mildew surprise may be in store. And, never store clothes in dry cleaning bags as they trap moisture from the air that could ruin your clothing.
Tip #37: Don’t let mold dampen your look! Advanced preparation to keep clothes mold free.
Tip #38: Think before you store! Not all empty rooms are good for storage.
Tip #39: Those mysterious little holes in your garments? Insect damage!
Copy: Because damp fabric leads to mold and mildew on your clothes, make sure your clothes are completely dry before you put them in storage. Put your clothes through an extra drying cycle to be sure; you can also add a cloth dipped with lavender oil to protect against mold and moths.
Copy: Mold thrives in warm, damp conditions, like basements! When you put your clothes away for the season, choose a well-ventilated area or use a dehumidifier to ensure complete mold protection. Moths and beetles like to make their homes in carpet, so avoid storing clothes in a carpeted room or closet!
Copy: Small holes or “trails” that appear in fabrics are the result of moth larvae, silverfish, beetles and other insects feeding on food and beverage stains. When weakened or cut fibers are removed during the washing agitation, the damage becomes visible. Prevention is easy. Make sure garments are cleaned before you store them! Using cedar also helps.
Tip #40: Putting purses away for the season? Helpful tips.
Tip #41: Stinky shoes? Baking soda to the rescue!
Tip #42: Shoe smarts. How to keep those new shoes looking new.
Copy: Try stuffing your bags with bubble wrap to keep them in shape. Newspaper and tissue can attract moths and the ink may stain the inside of the bag if left for a long time. Be sure your leather bags have been cleaned and conditioned before putting them away for the season (yes, we can do this for you!).
Copy: To remove odor from any kind of shoe, sprinkle baking soda inside (make sure shoes are dry first) and let them air out overnight. Shake them out in the morning and wipe out any leftover residue with a tissue or cloth.
Copy: Clothes, especially those made from natural fibers, need to expand and contract when the temperature changes. Avoid storing fabrics silk and wool in airtight containers or a nasty mildew surprise may be in store. And, never store clothes in dry cleaning bags as they trap moisture from the air that could ruin your clothing.
Tip #43: Very few stains are permanent. Unless you make them that way. Copy: When you are home laundering a stained garment, always check to be sure the stain has been completely removed before you toss it in the dryer. Why? Because heat sets a stain. Keep stains away from the clothes dryer, the iron or the sun.
Tip #44: Deodorant stains on dark clothes? Don’t sweat it. How to remove deodorant stains. Copy: If you find deodorant stains on items that you aren’t in a position to send to us, soaking in cold water often does the trick. If the residue doesn’t budge when you rub it between your fingers, sponge it with a cotton ball soaked in white vinegar. If any stain remains, try a little denatured alcohol and wash in the warmest water possible.
Tip #45: Inside tip on stain removal. Force them out, not through. Copy: Next time you have a tough stain to remove, try placing the stain face down on a clean, white towel and apply the stain remover from the inside of the clothing. This will force the stain off the fabric and not through it, helping to eliminate all traces of it.
Tip #46: How to eat stubborn food stains. Kitchen magic!
Tip #47: Out bright spot! How to remove tough condiment stains.
Tip #48: Get over grass stains, overnight. Vinegar soak works wonders.
Copy: Here is a simple secret to help remove stubborn food stains: make a paste made from vinegar and baking soda and let it sit on the stain for 30 minutes. The vinegar and baking soda actually eat away at the enzymes causing the stain. Be sure to rinse and wash as usual afterward to remove the excess vinegar!
Copy: Don’t let the strong dyes that give ketchup and mustard their vibrant color give you a hard time. Carefully scrape off excess condiment with a butter knife, turn fabric over and run cool water through the backside of the stain to force it out. Gently rub liquid detergent into the stain and launder as usual.
Copy: Nasty grass stain? Try soaking it in a vinegar solution for 6-12 hours; follow with a cold water rinse and rub liquid detergent into any remaining spots. Wash as usual. It should come out looking good as new!
Tip #49: Oil and water don’t mix. Don’t dab water on oil-based stains.
Tip #50: “Invisible stain” is not an oxymoron. Why unattended stains reappear.
Tip #51: Some like it hot, some like it cold. Why temperature matters in stain removal.
Copy: Avoid dabbing water on an oil-based stain; it could cause the stain to set into the fabric. Oil stains must be pretreated properly or dry cleaned for best results. Even if it is a home laundry item, please feel free to bring your stains in to us for an expert assessment.
Copy: When you blot up spilled juice, lemonade or champagne, the stain may appear to have disappeared but the residual sugar content is still working its way into your garment. Left untreated, oxidation will occur over time (or with heat) and a yellow or brown stain will appear. Always treat stains, even when you can’t see them!
Copy: Fresh protein stains (e.g. baby food, milk, blood, mucous, urine) should be soaked and agitated in cold water before laundering (never hot, it can cook the stain and cause it to coagulate between fibers). Tannin stains (e.g. alcohol, berries, coffee, soft drinks, etc.) are best removed with detergent (not soap) washing in hot water.
Tip #52: Tender tip when stomach flu strikes. How to remove vomit stains.
Tip #53: Homework left on the couch? How to remove ink and markers from upholstery.
Tip #54: Use hairspray on ink stains? That’s an Internet tip that stinks.
Copy: Vomit stains are unpleasant, but they aren’t that difficult to remove. First treat the stain with cold water, then (for real) sprinkle unseasoned meat tenderizer on it and let it sit for 10-15 minutes. Rinse, let dry, and vacuum.
Copy: Flipping your cushions over is not the only way to take care of ink and marker stains. Before you flip, try using rubbing alcohol to lift the stain.
Copy: Google “how to remove ink stains” and chances are you will find lots of suggestions to spray it with hairspray. Our suggestion? Blot up the stain and bring it in to us as soon as possible. Hairsprays contain alcohol that can pull colors right out of fabric, permanently. We don’t recommend it!
Tip #55: Sunscreen: good for skin, bad for clothes. What you should know.
Tip #56: Ties: what knot to do. How to care for ties.
Copy: When you sweat off sunscreen, metallic particles of zinc oxide or titanium dioxide can get “locked” into your clothes. Oxide is rust; once it dries, orange stains can appear. To break down and release rust try using a tub and bathroom cleaner like The Works (apply dry, rub, leave on for 10 minutes) and wash with an oxygenated cleaning agent.
Copy: Five things that could ruin your tie: wadding it up, spraying on cologne while wearing it, trying to remove a stain yourself, washing it, ironing it. If you have a spill, carefully scrape off the excess and bring it in as quickly as possible. If it’s just wrinkled, the bathroom shower steam works great.
Tip #58: Get the hang of sweater care. Fold them!
Tip #59: Hair-raising sweater washing secrets! Make your sweaters softer!
Tip #60: Sweater secrets! Simple steps keep them looking new.
Copy: Hanging knits causes them it to stretch and lose their shape. Never hang a sweater or knit garment; fold them instead. And never smoosh it into a drawer, give it some space.
Copy: Did you know Woolite isn’t the only way to pamper your favorite sweater? Good quality hair shampoo, dissolved thoroughly into lukewarm water, will treat your sweater’s fibers as nicely as it does your hair. For extra softness, dissolve a capful or two of hair conditioner in your rinse water. Another tip: turn sweaters inside out before washing.
Copy: 1. Keep them clean. Remove hair and lint after each wearing with lint rollers, and remove stains promptly. 2. Let them breathe. Never store damp, or in plastic, and always leave room for air circulation. 3. Keep them in shape. Fold your sweaters, don’t hang them, and be sure to dry clean before putting away for the season.
Tip #57: Sweaters need fiber too! The secret to longer lasting sweaters is fiber health. Copy: One way to protect sweater fibers is to spray on perfume and cologne and let it dry before you dress. Strong fumes can weaken sweater fibers.
Tip #61: Scarf smarts. Protect your sweaters and coats.
Tip #62: Care label caution. There are no shortcuts to hand washing.
Tip #63: Love your leather. Keep it clean and invigorated.
Copy: Most sweaters and coats are made from natural fibers that can be destroyed by face makeup and neck grime. A scarf around your neck looks great and keeps your clothes looking great too.
Copy: “Hand wash� means machine washing can be harmful. So resist the temptation to toss in the gentle cycle or hurry it along with a few minutes in the dryer. Use minimal agitation to wash and rinse, and make sure to air dry flat, to prevent distortion from heat or water weight. Want an easier way? Bring it in!
Copy: Between dry cleanings, wipe your leather coat with a damp cloth to keep it free of damaging surface dirt and follow with a leather conditioner. Keep suede and sheepskin free of surface dirt, and help the nap stay free with a stiff brush after wearing. If your garment has multiple parts, have them professionally cleaned at the same time.
You’ve never worn anything like it.Ž
Winter: #3, #14, #24, #55, #87
Fall: #37, #91
Spring: #32, #36, #56-#57, #97, #105
Holiday: #1, #47, #114-#123
Green Living Tip Directory
General: #2, #4-#13, #15-#23, #25-#31, #34-#35, #38-#46, Summer: #54-#55, #58-#59, #64, #68,
#48-#53, #60-#63, #65-#67, #69-#70, #73-#74, #77-#84,
#71-#73, #75-#76, #85
#86, #88-#90, #92-#96, #98-#104, #106-#113
Email Tips Green Living Prepared for: the exclusive use of GreenEarth Affiliates. Please review all content for accuracy prior to use; we cannot be responsible for claims or complaints that may arise from customer use. You may edit all content at your own discretion. Please note: this document is for reference use; source files may be downloaded from the FTP site. At this time, the email program is still in development and consists only of the source materials. We are currently researching various HTML email marketing software solutions and will publish our findings and recommendations as soon as that research is complete. Until then, you will be able to use the source files in our FTP with most of the major HTML email marketing solution providers, however, you will need the assistance of someone with HTML expertise. Additionally, image editing will require Adobe Photoshop or a similar graphic editing program.
Tip #1: Start the New Year off right— resolve to lower your carbon footprint. Do you know what yours is? Copy: It's easy to calculate yours with the help of online calculators like the one at www.carbonfootprint.com.
Tip #4: Is your shower sending money down your drain? Low-flow is the way to go. Copy: If your shower head was made before 1992, you might benefit from a low-flow shower head. Quality, low-flow fixtures cost about $10 to $20 a piece and can help you reduce water expenses by 25%–60%.
Tip #2: Change a light, change the world. Save money too!
Tip #3: Wintertime Fan Plan. An easy way to save money!
Copy: Switching to those funny looking compact fluorescent bulbs produces the same amount of light with ¼ the electricity. In addition, they last 8-15 times longer!
Copy: In the winter, run your ceiling fan in a clockwise direction to push warm air to the ceiling. You can lower your heating bills by 10%.
Tip #5: Shedding light on energy savings. When to turn the lights off.
Tip #6: Computer confusion? Should you turn your computer off or not?
Copy: If you are going to be out of a room for more than five minutes, shut off the light. Using compact fluorescent bulbs? The rule of thumb is to turn them off if you’ll be away for 15 minutes or longer.
Copy: The rule of thumb is to turn monitors off for periods over 20 minutes and turn off the CPU if you’ll be away more than two hours.
Tip #7: Hot tip! Cool savings. Copy: For cooking and baking small quantities, use an electric skillet, broiler oven, or toaster oven. They use half the energy of an oven.
Tip #8: Get in the mood for dimmer switches. Dimmers are a bright idea!
Tip #9: Dial up the savings! Turn down the water heater.
Copy: Change the mood of a room and your energy bill by dimming or brightening the lights with a dimmer switch. Dimming the light by just 10 percent more than doubles the bulb life.
Copy: Want to reduce your water heating costs? Lower the thermostat setting on your water heater. Each 10ºF reduction in water temperature saves 3%–5% in energy costs.
Tip #10: Energy Smarts. Free professional help reducing your energy bill.
Tip #11: Low is the way to go. Don’t send money down the toilet!
Tip #12: The more the merrier. Try to avoid doing small laundry loads.
Copy: Green up your living space with a home energy audit. You’ll be amazed how you can save. Call your utility company to see if they have a free audit service or go to www.energysavers.gov to learn how to do it yourself.
Copy: About 75% of the water we use in our homes is used in the bathroom. Unless you have a low flush toilet, you use about five to seven gallons of water with every flush!
Copy: Be sure to always wash and dry full loads. If you have to wash a small load, make sure to change the water-level setting.
Tip #13: On again, off again. Don’t let the water run while you brush!
Tip #14: Don’t heat the neighborhood! Seal the deal.
Copy: Leaving the tap on while you are brushing your teeth can send more than five gallons of water down the drain. Try turning the water on and off when you are brushing your teeth, it uses only ½ gallon!
Copy: Caulking and weather stripping—two simple techniques—will pay for themselves in energy savings within one year.
Tip #16: Think before you toss. Can it be recycled?
Tip #17: Save 80% on computer energy costs. It only takes a second.
Copy: Of the garbage Americans throw out, half could be recycled. That’s enough to fill a football stadium from top to bottom every day.
Copy: Take a second to cut your computer’s energy consumption by 80%, forever. Just enable the energy efficiency settings in the control panel under “power options” (usually labeled “sleep”, “hibernate” or “standby” mode).
Tip #15: Just say no to ironing! You can save loads of energy and time, and still look good. Copy: Just 5-10 minutes in the dryer will remove the wrinkles on most shirts and pants. Let them finish drying on hangers.
Tip #18: Do you wash dishes with the tap running? You’re sending money down the drain. Copy: Try filling the basin instead; you’ll save about 25 gallons of water every time you do the dishes.
Tip #19: Think bottled water is healthier? Think again.
Tip #20: Is your toilet running? Better catch it!
Tip #21: Take shorter showers. You’ll save more than water.
Copy: If you think the economic and environmental cost of bottled water is justified by how much “healthier” it is, think again. Federal standards are higher for tap water than they are for bottled water.
Copy: A leaky toilet can waste more than 100 gallons of water every single day!
Copy: Shorter showers don’t just save water; they save a lot of energy too. Water heaters account for nearly ¼ of your home’s energy use.
Tip #22: Eat local. A delicious choice.
Tip #23: Make pasta tonight! A satisfying and sustainable choice.
Tip #24: Drafty doors? Grandmother knows best!
Copy: It takes 100 times more water to produce a pound of meat than a pound of wheat. Water is an increasingly scarce resource. Eating more pasta is an easy way to do your part for the planet!
Copy: Draft snakes are cheap, easy and green. Whether you buy a draft snake at a hardware store or make your own, reducing drafts can cut down energy bills 5-30%.
Copy: From field to fork, an average dinner travels more than 1,500 miles. Locally grown foods are a fresher, more sustainable choice that benefits your community too!
Tip #25: Dial up the energy savings. Wash in cold water! Copy: When you wash clothes, 95% of the energy goes to heating the water. Unless you have an oily stain, your clothes will come perfectly clean in cold water and you can cut your cost per load from 58¢ to 3¢ a load.
Tip #26: Want to dry those heavy, wet towels without draining the electric bill? Keep them separate. Copy: Always dry towels and heavier cottons in a separate load from lighter-weight clothes, it will save energy. And set the buzzer to remind you so that you do not over-dry your clothes. If your machine has a moisture sensor, use it, you will save money.
Tip #27: Hot is not cool. At least not when it comes to laundry! Copy: If you washed your clothes in hot water instead of cold, in a year you would use more electricity than if you left the refrigerator door open 24 hours a day.
Tip #28: Cool money saving tip! Save energy, save your clothes!
Tip #29: Set it and forget it! Here’s an easy way to save paper.
Tip #30: Hot water wash cycles are hardly ever necessary. Even for oily stains.
Copy: Changing the setting on your wash cycle from hot to cold saves big bucks. It also saves your clothes. Hot water shrinks fabrics, fades colors and wears your clothes out quicker.
Copy: Change the setting on your printer to print on both sides of the paper. Without ever having to think about it again, you’ll save lots of trees and ink!
Copy: If you have an oily stain that requires warm water, just use a warm pre-soak. Soaking clothes in warm water is usually just as good or better as hot water with no soak.
Tip #31: Drips can be a drain! Check those faucets.
Tip #32: Early spring is a good time to plant a tree. Think of it as a carbon offset!
Tip #33: Put a lid on it! No need to let off steam.
Copy: The smallest drip from a leaky faucet can waste over 50 gallons of water every single day. Check yours today!
Copy: Count this fact among the many reasons to plant a new tree this season: a single tree can absorb one ton of carbon dioxide over its lifetime.
Copy: Cover your pots when you boil water. The water will heat faster and you’ll save energy.
Tip #34: The smart way to run your dishwasher? Only when it’s full.
Tip #35: The dirt on composting? Rich rewards!
Tip #36: Bag bagging! You’ll be glad you did.
Copy: Wait to run your dishwasher with a full load. You can save up to 200 pounds of carbon dioxide and $40 per year!
Copy: Recycling an average-size family’s yard waste can make about 300-400 pounds of finished compost, or humus, every year. Waste not, want not!
Copy: Start composting or mulching leaves and grass clippings instead. It’s easier than bagging, better for the planet and better for your lawn and garden’s health.
Tip #37: Does your AC unit look naked? Landscaping can pay off!
Tip #38: What kind of paper does your office use? Make sure it’s recycled!
Tip #39: A truly easy way to go green at work? Photocopy on both sides.
Copy: Now is a good time to plant landscaping that will shade your air conditioner condensing unit. You could save up to 10% in electricity costs.
Copy: Recycled paper saves 60% on energy over virgin paper and generates 95% less air pollution. Each ton of paper made from recycled materials saves 60 pounds of air pollution, 17 trees and 7,000 gallons of water.
Copy: If offices throughout the country increased the rate of two-sided photocopying from the 1991 figure of 20 percent to 60 percent, they could save the equivalent of about 15 million trees.
Tip #40: Do you let the faucet run while you’re shaving? FIll the sink instead.
Tip #41: Buy less packaging. When you have a choice, choose items with the least amount of wasted packaging.
Tip #42: Recycle that cardboard box! Break the trash can habit!
Copy: When you let the faucet run while you shave, you’re using 15-20 gallons of water each time. Try filling the basin. It uses only one gallon of water—saving up to 19 gallons with every shave!
Copy: Packaging is ⅓ of our waste and accounts for one out of every 10 dollars we spend at the store. Buy concentrated or in bulk, avoid single-servings and carry reusable cloth bags.
Copy: Americans use about 30 billion cardboard boxes a year. If we recycled just one box a month, more than a billion boxes a year could be kept out of landfills.
Tip #43: Dial down to savings. Even a couple of degrees will make a difference!
Tip #44: Set a personal goal to be below average. 465 reasons why.
Tip #45: Styrofoam belongs in the recycle bin! Not the trash!
Copy: Every degree you lower your thermostat saves you 1% on your heating bill when the setback period is eight hours long.
Copy: If you’re an average American, it’s going to take 465 trees to provide you with a lifetime of paper. Cutting your paper consumption by just one-third will save 150 trees!
Copy: If you lined up all the polystyrene made in just one day, they would circle the earth. Polystyrene foam is not biodegradable, so it is a real problem in a landfill, but it is recyclable.
Tip #46: Don’t be spastic with plastic. It matters how you dispose of it!
Tip #47: Happy Earth Day! What’s your one thing?
Tip #48: Make room for recycling. You CAN do it!
Copy: Put plastics in the recycling bin not the trash. When buried, some plastic materials may last for 700 years. If the Pilgrims had six-packs, we’d still have the plastic rings from them today.
Copy: Why not make everyday Earth Day by making a resolution to take at least one positive green action each and every day? Doing one green thing each day is an easy enough promise to make, and you’ll feel good about keeping it!
Copy: Paper and cardboard make up 73% of our landfills. We tend to throw it away because the recycling bin is not as conveniently located. Put a recycling box next to your trash and see how much more you recycle.
Tip #49: Weigh your options to eliminate waste. Go on a trash diet.
Tip #50: Recycle every can you can. Take a good look before you toss!
Tip #51: Make a tin bin. Recycling systems make it easy to be a good eco-citizen.
Copy: Each of us generates on average 4.4 pounds of waste per day per person. Cut back by just 25% and you can personally eliminate more than 400 pounds of waste in just one year.
Copy: Americans use 100 million tin and steel cans every day. Make it a point to put all your cans in the recycling bin—not just drink cans. Food cans, deodorant sprays, hairsprays, cleaning and polishing sprays all add up!
Copy: Americans throw away enough steel every year to build all the new cars made in America. To make tin recycling easier and more top of mind, add a glass and can container to your recycling system.
Tip #52: Lighten up your utility bill. Paint color can make a difference!
Tip #53: Thinking about throwing out those old shoes? Think again.
Tip #54: Do you have central air? Sometimes it’s good to be closed minded.
Copy: Next time you paint your house, choose a lighter color. Any light color is a shade of green, since light reflects heat (dark colors absorb it), which can increase cooling costs by 20%.
Copy: Don’t put old shoes in the trash—donate them to charity! It takes rubber boot soles 50-80 years to decompose in a landfill.
Copy: Don’t air condition an empty room. If you have central air, close the registers in rooms you aren’t using.
Tip #55: Two degrees. It can make a ton of difference! Copy: Two degrees cooler in winter or warmer in summer can reduce your CO2 load by 2,000 pounds per year.
Tip #56: Green up your lawn. Keep it long! Copy: Keep your grass 3-4 inches long. Keeping grass longer in hot summer months helps keep it greener, and requires less water. When you mow, leave some lawn clippings on the grass to reduce evaporation.
Tip #57: A multitude of reasons to mulch! Mulching is the greenest choice. Copy: Get a mulching blade for your lawn mower. Grass makes up 70% of all yard waste. But if grass clippings are short enough, they quickly decompose and supply the soil with nitrogen and carbon, and lead to a lawn that requires less watering.
Tip #58: Hot tip to stay cool. CFL bulbs! Copy: Stay cool, switch to CFL bulbs. Your home will stay cooler in the summer with fluorescent lighting. A fluorescent bulb generates 70% less heat than a regular bulb.
Tip #59: When it’s hot, fans are cool. And help you save big on your AC bill!
Tip #60: Worried about using chlorine bleach? Your kitchen offers options!
Copy: If you have ceiling fans or other fans, turn them on. The blowing air can make you feel up to eight degrees cooler and reduce air conditioning bills by up to 40%!
Copy: Lemon juice, granular dishwasher detergent and vinegar make great natural laundry whiteners.
Tip #61: How long do you spend in the shower? It adds up!
Tip #62: Thaw it first! Save money and time.
Tip #63: Should you always preheat the oven? A money saving tip.
Copy: The average adult spends eight minutes in the shower, which uses 40-80 gallons of water. How long does your teenager spend in the shower?
Copy: Don’t pop frozen dishes into the oven. Thaw them before cooking and you can save 30-50% on energy costs. Your food will cook faster too.
Copy: Pre-heat the oven only for baking. If you’re re-heating a casserole or cooking a roast, preheating isn’t necessary.
Tip #64: Less is more. Watering tips for your lawn.
Tip #65: How often do your check your tire inflation? Once a month pays off!
Tip #66: Do you have a lead foot or a green foot? Go easy.
Copy: You can encourage deeper plant roots by watering less often, but slowly and for longer periods. You’ll use less water and you plants will be healthier too!
Copy: Check your tires monthly. Properly inflated tires get better gas mileage. At $3 a gallon, the average car owner is spending $432 for gas they don’t need to. And each gallon of gas saved means 20 pounds of carbon dioxide aren’t produced!
Copy: Drive smarter. Get higher mpg with less greenhouse gas by going easy on the brakes and gas pedal, avoiding hard accelerations, reducing how much time you let your car idle and taking unnecessary weight out of your trunk.
Tip #67: Tired of junk mail? Opt out! Copy: Pre-cycle! Eliminate junk mail by calling 1-888-5-OPTOUT. OptOut is a joint venture of the four major credit bureaus (Equifax, Experian, Innovis, and TransUnion).
Tip #68: Program savings! Don’t air condition an empty house.
Tip #69: Take charge of charging. Unplug cell phone chargers!
Copy: In summer, when no one is home, program your thermostat to go up to 85 degrees. You’ll reduce the need for air conditioning and save energy!
Copy: Only 5% of the power a cell phone charger drains actually performs the charge. If you’re not using it, unplug it!
Tip #70: Do you use a reusable water bottle? A refreshing green choice.
Tip #71: Cool tip on washing. Do it in the morning!
Copy: Buy a reusable water bottle. You’ll not only save energy, oil and CO2, you’ll save a lot of money. Drinking the recommended amount of water (8-12 cups a day) out of the tap costs just a dollar a year.
Copy: In summer, plan your laundry, dishwashing and other moisture producing activities for early morning or late evening when it’s cooler.
Tip #72: Everyone knows not to open a window when the AC is running. But is your damper open? Copy: It’s a good idea to check to make sure the damper on your fireplace is closed. In the summer, an open fireplace damper can let cool air escape. It’s like having a window open!
Tip #73: Is it time to wash the car? Making the greener choice.
Tip #74: Trying to drink more water? Tap into savings.
Tip #75: When do you water your lawn? Morning is best!
Copy: Counterintuitive but true: car washes use less water than driveway washes. Yep. You’ll save 35-95 gallons per wash. And if you go to a car wash that uses recycled water, you can conserve even more.
Copy: Bottled water like Fiji or Evian, can cost up to 10,000 times as much as tap water. Even purified water, like Aquafina, is nearly 2,500 times more expensive to drink.
Copy: Hot tip: water your yard in the coolest part of the day. It’s better for your plants and you can get away with watering less, because less is lost to evaporation from the sun’s heat.
Tip #76: Summertime Fan Plan. Save money with a simple switch.
Tip #77: The steamy truth. Cool hot foods before putting them in the fridge.
Copy: . In the summer, reverse your ceiling fan to run counterclockwise. This will push cool air down and help lower your air conditioning bills by as much as 40%.
Copy: Cooling hot foods down first will save your refrigerator a lot of work. The USDA rule of thumb on food safety is to refrigerate food that has been at room temperature more than two hours.
Tip #78: Next time you have to change an outdoor bulb, make it a CFL. You won’t have to do it again for a very long time! Copy: Outdoor lights are a great use of compact fluorescent light bulbs because CFLs last 10 times longer. Live in a cold climate? Buy a lamp with a cold weather ballast—standard CFLs don’t work well below 40°F.
Tip #79: Out of sight out of mind. Don’t be tempted!
Tip #80: Stock up for savings. Keeping the fridge full keeps the energy bill down.
Tip #81: Resist the temptation to top off. The contamination risks are real.
Copy: Don’t dump trash, lawn clippings or chemicals into storm drains. Storm drains empty into rivers and streams that eventually flow to the oceans. Whatever is in there will be carried untreated to water bodies that people and wildlife depend on.
Copy: Did you know it's more efficient to keep your freezer and refrigerator full than half full? It takes less energy to keep the air cold when there is more to fill the space (it doesn’t have to be food; containers of water will do the trick).
Copy: Don't overfill the gas tank or try to top it off beyond where the automatic nozzle clicks off. Spilled gasoline evaporates to aggravate smog formation and can leak into groundwater.
Tip #82: Are you overcooling your food? A few degrees can mean big savings. Copy: Reset the temperature in your refrigerator and freezer. Your settings only need to be 36-40°F for the fridge and 0-5°F for the freezer. Fridges set 10° lower than necessary (or freezers set 5° lower) can require as much 20-25% more energy.
Tip #83: Take the water meter challenge. Measure the difference you can make! Copy: Read your meter at the beginning and the end of your typical day. Then challenge yourself to cut your water consumption drastically and read it again. Compare the two totals and see how much water and money you can save!
Tip #84: Unload your load. How much junk is in your trunk? Copy: Carrying around an extra 100 pounds can reduce your car’s fuel economy by about one percent. Take those golf clubs out of your trunk!
Tip #85: Made in the shade. Parking in the shade isn’t just cooler, it’s greener.
Tip #86: Gauge your savings. Using a tire gauge regularly pays off.
Copy: Parking in the shade in summer doesn’t just keep your car cool; it minimizes the amount of fuel that evaporates.
Copy: Check your tires monthly to make sure they are properly inflated. You can improve gas mileage by about 3.3%, which comes out to about eight cents a gallon if gas is $2.67.
Tip #87: Don’t let the winter chill heat up your utility bill. What you can do for single pane windows. Copy: Adding a storm window to a single-pane window can cut heat loss by as much as 50%.
Tip #88: Meatless Mondays. A healthy idea!
Tip #89: Make time for a timer on your water heater. You’ll save big!
Copy: Improve your health and the health of our planet with Meatless Mondays. Cutting meat consumption by 15%, just one day a week, can make a big difference in the amount of gasoline and water consumed, not to mention your cholesterol.
Copy: Consider installing a water heater timer. If you have an electric water heater, you can save an additional 5–12% of energy with a timer that turns off your water heater off at night when you don't need hot water and/or during peak demand times.
Tip #90: When was the last time you cleaned your refrigerator coils? Dust can be a big drain on your efficiency. Copy: It’s a job we all hate. But you’ll be glad you did. Dust on your coils prevents your refrigerator from running efficiently, costing a lot of energy and money.
Tip #91: Back to School green shopping tip. Buy your books online.
Tip #92: Cool tip on frozen foods. Where you thaw matters.
Copy: Recycled books don’t just save the planet, they can save big money. You can buy or rent used textbooks online very easily these days. Amazon and eCampus are reputable and very popular options.
Copy: Make it a habit to thaw frozen foods in the refrigerator instead of on the counter. They help keep the fridge cool as they thaw, saving energy.
Tip #93: How often do you change your furnace filters? Four times a year is the rule of thumb. Copy: Check your furnace filter once a month and change it when it looks dirty. At a minimum, change the filter every three months. A dirty filter slows down airflow and wastes energy by making the system work harder to keep you warm or cool.
Tip #94: Seal the deal. A simple test to see if your fridge is airtight.
Tip #95: When do you charge your cell phone? Why night time isn’t the right time.
Tip #96: Green up your laundry! Make one day a week laundry day.
Copy: Check the seal on your fridge by closing the door on a piece of paper. If it slides out easily, your seal (or your fridge) may need replacing as it is letting cold air out.
Copy: Charge your cell phone during the day instead of overnight. Most mobile phones only need about two hours to fully charge. Plugging in your charger at night creates a lot of wasted energy!
Copy: Washing full loads saves big on utility costs. Drying loads consecutively requires less energy because it leverages the built up heat in your dryer.
Tip #97: Savings can be made in the shade. Keep you AC running efficiently. Copy: Plant trees and bushes around your air conditioner to create shade for it in the summer and it will run more efficiently.
Tip #98: Hot tip. Tap into savings. Copy: Whenever you are drawing water from the tap, use the cold water instead of the hot. Reduce the drain on your water heater and your bill!
Tip #99: Think the dishwasher wastes energy? Think again. Copy: If you have one, using the dishwasher is a greener choice. It actually uses less hot water than washing by hand. Use the air-dry setting for drying to save energy.
Tip #100: Low is the way to go. How to create your own low-flush toilet.
Tip #101: Are water leaks draining you? A simple test to find out.
Tip #102: Green up your spirits! What studies show about cancer and depression.
Copy: Toilets use a crazy amount of water. Here’s a practical solution: fill up a plastic bottle filled with water and drop it into the tank of your toilet. With every flush, you’ll be saving that much water to refill the tank.
Copy: The expense of undetected water leaks adds up quickly. Turn off all the taps in your house, then check your water meter. If it is still turning, you likely have a leak somewhere.
Copy: If you or a loved one has survived breast cancer, be sure to get plenty of exercise and drink green tea. Studies show these lifestyle factors may help prevent depression.
Tip #103: Rinse smart. No need to waste money warming up your rinse water. Copy: Always use cold water for the RINSE cycle. Rinsing in warm water costs an extra .18¢ a load and it doesn’t get your clothes any cleaner.
Tip #104: On the road? Get set to save. Copy: Cruise to gas savings with cruise control. Believe it or not, studies prove you can save up to 14% on long trips.
Tip #105: Open a window. Fresh air is good for you! Copy: Improved insulation in our homes and offices is great for energy conservation, but not necessarily indoor air quality. Fresh air flowing in keeps toxins flowing out. This is especially important when cleaning your home.
Tip #106: Check your hot water heater temperature. It may be too high.
Tip #107: Make it a point to recycle your glass! You’ll be glad you did.
Tip #108: Reduce, reuse, recharge! Try rechargeable batteries for a lasting solution.
Copy: Reduce your water heater temperature to 120%. Turning it down not only saves money, it also slows mineral buildup and corrosion in your water heater and pipes, helping them last longer and operate at maximum efficiency.
Copy: Glass is one of the easiest things to recycle and one of the hardest things to decompose. That glass jar of salsa you just threw out? It’s probably going to be there millions of years from now.
Copy: Rechargeable batteries cost a little more than disposable batteries, but save money in the end because they can be recharged up to 1,000 times! Take care of them and they can last up to 10 years!
Tip #109: Printer cartridge recycling. Do your fair share. Copy: So you just changed the ink on your printer… ahem, where is the old one? If it’s in the trash, chances are you just sent hazardous waste to the landfill. Ink companies make them easy to recycle with instructions, envelopes and free postage.
Tip #110: Lead foot? Gas guzzler! Copy: The more "jack rabbit" starts and aggressive driving you do, the more gas you waste and pollution you cause. You can save up to 37% on gas mileage by eliminating aggressive driving.
Tip #111: The poop on poop patrol. Be green! Copy: It’s smart to make sure the bags you use to clean up after your dog are biodegradable. Otherwise you are putting 100% biodegradable material in a bag that would take 100 years to decompose!
Tip #112: Dispose of disposables. You can make a difference.
Tip #113: Get the hang of recycling. We’re here to help!
Tip #114: Be ever green! Decorate with them today, cook with them tomorrow!
Copy: Try to drink from a glass whenever you can. When you do drink from a disposable bottle, dispose of it in the recycling bin.
Copy: Hung up on all those extra wire hangers in your closet? Recycle them! We will be happy to recycle your wire hangers, just drop them off with your clothes.
Copy: A green idea for decorating: use live greenery. Thyme, rosemary and sage are evergreen, wonderfully fragrant herbs that can be re-used to season recipes after the holidays. Basil, chamomile, lavender and mint all smell wonderful too.
Tip #115: Looking for a hassle-free holiday eco-touch? Add a green scent. Copy: Sprinkle a few drops of a natural, essential oil like cedar wood, rose or sandalwood on pine cones or dried flowers.
Tip #116: Looking for a truly unique holiday gift? Micro gifts have a macro touch! Copy: Looking for a green and giving gift idea this holiday season? A micro-loan through organizations like World Vision or Kiva are unique ways to make a lasting difference.
Tip #117: Shipping holiday gifts? Go green! Copy: Ground shipping is the greenest choice. Sending packages by plane emits eight times more carbon dioxide than transporting by truck. You can order free eco-friendly Cradle-to-Cradle® packaging from USPS.
Tip #118: Green up your giving. Consider live plants.
Tip #119: Think outside the gift box! Furoshiki makes it special, and green.
Tip #120: The great green Tannenbaum debate. Real or artificial?
Copy: Potted plants are thoughtful green gifts. Not only do they keep on giving, they help improve indoor air quality.
Copy: For something both elegant and green, try using Japanese furoshiki techniques to wrap your gifts with clothing or fabric.
Copy: Experts are split. If you want a real tree, the greenest choice is to buy or rent from a local tree farm. If you take fake, be sure to buy American to reduce your impact.
Tip #121: Give the greenest gift of all. Donate!
Tip #122: E-gifts to the rescue! It’s easy being green!
Tip #123: Reduce, Reuse, Recycle…Re-gift! Really!
Copy: Now is a great time to donate good quality clothing, books and unwanted gifts to charity shops like Goodwill. It is the greenest choice you can make and tax deductible too.
Copy: E-gifts are the perfect, green solution for those last minute holiday gifts. When you email a gift card to business associates and loved ones, you eliminate paper waste (no need for cards or gift wrap!) and save valuable time, gasoline, and CO2!
Copy: If you’ve received a gift you can’t use, don’t throw it away or let it collect dust—the socially responsible choice is to re-gift it. And, with 67% of all people re-gifting, it’s now a socially acceptable choice!
速
Promotions Image Directory
Accessories & Shoes: Page 1
Alterations: Pages 1 - 2
Grand Opening & Anniversary
Household & Linens:
Page 4
Pages 4 - 5
Drapery: Page 3
General: Pages 3 - 4
Jeans: Page 5
Laundered Shirts: Page 5
Suits, Dresses, Formalwear: Pants: Pages 5 - 6
Seasonal: Pages 6-8
Pages 8 - 9
Sweaters & Polos: Pages 9 - 10
Winter & Leather Coats: Wedding: Page 10
Page 10
Promotional Email Images Prepared for: the exclusive use of GreenEarth Affiliates. Please review for appropriateness prior to use; we cannot be responsible for issues that may arise from Affiliate use. You may edit all images at your own discretion. Additional images may be obtained from stock photo sites like istockphoto.com and gettyimages.com. Please note: this document is for reference use; source files may be downloaded from the GreenEarth Marketing Library links and/or our FTP site. At this time, the email program is still in development and consists only of the source materials. We are currently researching various HTML email marketing software solutions and will publish our findings and recommendations as soon as that research is complete. Until then, you will be able to use the source files in our FTP with most of the major HTML email marketing solution providers. However, you will need the assistance of someone with HTML expertise. Additionally, image editing will require Adobe Photoshop or a similar graphic editing program.
Folder: Accessories, Shoes
Folder: Accessories, Shoes
Folder: Accessories, Shoes
Folder: Accessories, Shoes
Number: 001
Number: 002
Number: 003
Number: 004
Folder: Accessories, Shoes
Folder: Accessories, Shoes
Folder: Accessories, Shoes
Folder: Accessories, Shoes
Number: 005
Number: 006
Number: 007
Number: 008
Folder: Accessories, Shoes
Folder: Accessories, Shoes
Folder: Alterations
Folder: Alterations
Number: 009
Number: 010
Number: 001
Number: 002
Page 2
Folder: Alterations
Folder: Alterations
Folder: Alterations
Folder: Alterations
Number: 003
Number: 004
Number: 005
Number: 006
Folder: Drapery
Folder: Drapery
Folder: Drapery
Folder: General
Number: 001
Number: 002
Number: 003
Number: 001
Folder: General
Folder: General
Folder: General
Folder: General
Number: 002
Number: 003
Number: 004
Number: 005
Page 3
Folder: General
Folder: Grand Opening, Number: 001
Folder: Grand Opening,
Folder: Grand Opening,
Number: 002
Number: 002
Folder: Store Anniversary
Folder: Store Anniversary
Folder: Store Anniversary
Folder: Household & Linens
Number: 004
Number: 005
Number: 006
Number: 001
Folder: Household & Linens
Folder: Household & Linens
Folder: Household & Linens
Folder: Household & Linens
Number: 002
Number: 003
Number: 004
Number: 005
Number: 006
Page 4
Folder: Household & Linens
Folder: Household & Linens
Folder: Household & Linens
Folder: Household & Linens
Number: 006
Number: 007
Number: 009
Number: 010
Folder: Jeans
Folder: Jeans
Folder: Laundered Shirts
Folder: Laundered Shirts
Number: 001
Number: 002
Number: 001
Number: 002
Folder: Laundered Shirts
Folder: Laundered Shirts
Folder: Laundered Shirts
Folder: Pants
Number: 003
Number: 004
Number: 002
Number: 001
Page 5
Folder: Pants
Folder: Pants
Folder: Seasonal/Fall
Folder: Seasonal/Fall
Number: 002
Number: 003
Number: 001
Number: 002
Folder: Seasonal/Fall
Folder: Seasonal/Holiday
Folder: Seasonal/Holiday
Folder: Seasonal/Holiday
Number: 003
Number: 001
Number: 002
Number: 003
Folder: Seasonal/Holiday
Folder: Seasonal/Holiday
Folder: Seasonal/Holiday
Folder: Seasonal/Holiday
Number: 004
Number: 005
Number: 006
Number: 007
Page 6
Folder: Seasonal/Holiday
Folder: Seasonal/Holiday
Folder: Seasonal/Holiday
Folder: Seasonal/Holiday
Number: 008
Number: 010
Number: 011
Number: 012
Folder: Seasonal/Spring
Folder: Seasonal/Spring
Folder: Seasonal/Spring
Folder: Seasonal/Spring
Number: 001
Number: 002
Number: 003
Number: 004
Folder: Seasonal/Summer
Folder: Seasonal/Summer
Folder: Seasonal/Summer
Folder: Seasonal/Summer
Number: 001
Number: 002
Number: 003
Number: 004
Page 7
Folder: Seasonal/Winter
Folder: Seasonal/Winter
Folder: Seasonal/Winter
Folder: Seasonal/WInter
Number: 001
Number: 002
Number: 003
Number: 004
Folder: Dresses
Folder: Dresses
Folder: Dresses
Folder: Dresses
Number: 001
Number: 002
Number: 003
Number: 004
Folder: Dresses
Folder: Dresses
Folder: Dresses
Folder: Dresses
Number: 005
Number: 006
Number: 007
Number: 008
Page 8
Folder: Suits
Folder: Suits
Folder: Suits
Folder: Suits
Number: 009
Number: 010
Number: 011
Number: 012
Folder: Suits
Folder: Formalwear
Folder: Formalwear
Folder: Formalwear
Number: 013
Number: 014
Number: 015
Number: 016
Folder: Formalwear
Folder: Sweaters
Folder: Sweaters
Folder: Sweaters
Number: 017
Number: 001
Number: 002
Number: 003
Page 9
Folder: Sweaters
Folder: Sweaters
Folder: Polos
Folder: Wedding
Number: 004
Number: 005
Number: 006
Number: 001
Folder: Wedding
Folder: Wedding
Folder: Wedding
Folder: Winter Coats
Number: 002
Number: 003
Number: 004
Number: 001
Folder: Winter Coats
Folder: Winter Coats
Folder: Leather Coats
Folder: Leather Coats
Number: 002
Number: 003
Number: 004
Number: 005
Page 10
GreenEarth® Cleaning, LLC 51 West 135th Street, Kansas City, MO 64145 Tel:(816) 926-0895 Tollfree: (877) 926--0895 www.greenearthcleaning.com
©2010 GreenEarth Cleaning, LLC. All rights reserved.