Improve Your Recruiting Process, Decrease Employee Turnover By Catherine Miklaus, GreenJobInterview.com
Employee turnover has reached a fever pitch; as the economy continues to improve, more employees are wading into the job market. Some companies have begun to feel like their front door is a revolving door as a result. If employee turnover is giving you the blues, it might be time to examine your recruiting process. Check out how these tips can improve your recruiting process and help you retain your talent.
Enhance Your Recruiting Process with Transparency According to a Gallup poll, the number one reason candidates quit is for career advancement. Often, money isn’t the only factor here. It can also be increased responsibility, the opportunity to use new skills, or to gain a higher title. The second most common reason employees quit was cultural fit. Cultural fit encompasses everything from working hours, employee engagement, recognition, and more. So how can a recruiter use this information to improve the recruiting process? One answer is to increase transparency. The recruiter is the person who frames the position, the team, and the company culture for the candidate. A great way to enhance transparency in the recruiting process is to use video interviews. Video interviews offer employers a branded environment to offer a more nuanced view of the company culture. Here is the opportunity for recruiters to offer information to prescreen candidates. If your team is passionate about technology and works long hours, offering this information up front will filter out candidates solely looking to punch a clock from 9 to 5. If the job offers a lot of mobility or the ability to define their own role, a video interview can be a great way to highlight these opportunities.
Redefine the Recruiting Process to Better Uncover Candidate Career Goals If employees are leaving for career advancement, this points to a lack of understanding of the employee’s career goals. In the recruiting process, this presents an opportunity for recruiters to dig deeper into the candidate’s desired career path, skills they hope to develop, and desired growth. A great way to uncover career goals is to establish panel interviews with members of many teams. In a panel interview, team members have varied skills and recognition of abilities. By asking questions about skills they’d like to develop, hiring managers also have the ability to build in a cross- training function. If employers lose approximately 10-30% of their original skills base per year, this smart move can enhance the company’s skillset with just a little digging.
Using these tools, recruiters can understand candidates better and how they may fit into the organization as a whole. With increased understanding of the candidate as an individual, employers can reduce employee turnover and enhance cultural fit.