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MEDIA KIT 2016
editorial mission OUR MISSION IS TO EDUCATE, INSPIRE AND EMPOWER OUR READERSHIP TO MAKE ECO-CONSCIOUS DECISIONS FOR A HEALTHY LIFE AND HEALTHY PLANET.
Educate. Inspire. Empower. Our mission serves to help our readers understand that eco-consciousness is not a niche concept and that living green is for everyone on this planet. The Green Living magazine community helps you to make eco-conscious decisions in every aspect of your daily life – not just for the benefit of the planet, but also for the benefit of your own vitality, health and well-being. In every issue – and with every article – we aim to educate, inspire and empower each of our conscious readers. Green Living magazine remains proud to be Arizona’s only lifestyle magazine that focuses on all aspects of eco-conscious living. Join us on our mission!
Our vision is a world where people live, work, and play sustainably, leaving the world a better place for future generations.
91%
of our print readers share Green Living with one or more people
top 5 reasons to invest in Green Living: 1. Reach a targeted audience of brand-loyal, conscious consumers 2. Maximize exposure via purposeful marketing 3. Receive affordable, competitive pricing 4. Showcase your sustainable efforts to readers who care 5. Form a results-based partnership with a statewide magazine Your conscious life
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audience a vital brand and a growing audience About our loyal and influential readers:
67% are homeowners >> 51% are Business Owners, managers/supervisors >> 57% of our readers seek out products and services from socially responsible companies >> 59% of our readers are more likely to purchase from companies with sustainable practices >>
Testimonials “Your article was the nicest, most thoughtful piece that has ever been done about me. You truly captured me and my passions. The magazine is really impressive. We look forward to reading future editions.” - Julie Ann Wrigley, Co-Founder, Julie Ann Wrigley Global Institute of Sustainability “Excellent job! I’m impressed how you are marketing the southern Arizona segment, most in-state publications don’t seem to have it as together as you!” - Skip Spackeen, Vice President AV Innovations Inc. “I have been enjoying your articles in the magazine and want to commend you and your staff on the beautiful presentation and creative graphics!” - Dr. Shiri Pollack, Creating Wellness for our Planet “I want to do what is best for the environment and I trust your magazine.” - M. Figueroa, Green Living reader “Good job with the latest edition!” - Casey Rooney, Economic Development Director of Cottonwood “Wanted to let you know how much I appreciated seeing organic included in the He’s Green/She’s Green Lunchbox Snacks! If we could just get organic into more recipes and more dialogue, it would be very helpful to the green cause.” - Shea Richland, GMO-Free Prescott
top 10 reasons our readers purchase products and services advertised in Green Living 1. They like to support our advertisers 6. They want to support local businesses 2. They want to improve their health 7. They read good recommendations 3. They trust our magazine 8. They find good information 4. They are looking for organic and natural 9. Our advertisers align with their lifestyle products 10. They find quality products and services 5. They are looking for environmentally friendly and sustainable companies, products and services
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circulation Green Living understands that targeted circulation and distribution is the key to achieving the results your company deserves. we have the unique advantages and benefits you are looking for in an advertising medium. ma em rke ail tin g s
(web, Social Media, Email Marketing, Digital Magazine)
/ eo sion d i v evi l te
r ve
ad
95,000 total audience
soci m al prom edia otion s
ial spec ising rt adve tions sec
digital audience
direct mail
contes t
print audience
(20,000 base rate x 3.25 readers/copy)
30,000
ite bs we
Frequency: 12 issues per year
65,000
dig edit ital ion
s
ial
r to
distribution
med partne ia rships
events
Over 675 locations around Arizona
cave creek
Surprise El Mirage
food & nutrition
education
› coFFEE houSES / cAFES › RESTAuRAnTS › gRocERy SToRES, AMERIcAn & ASIAn › hEAlTh FooD & vITAMIn SToRES › oRgAnIc FARMS / FARMERS MARKETS
› lIBRARIES › collEgES › pRE-SchoolS › ElEMEnTARy & hIgh SchoolS
health & wellness
hobbies
› nATuRopAThIc & chIRopRAcTIc oFFIcES › MEDIcAl & DEnTAl oFFIcES › BEAuTy SAlonS / SpAS › SpEcIAlTy phARMAcIES
› BIcyclE ShopS › BooKSToRES › golF couRSES › nEw AgE SToRES › hyDRoponIc SToRES › ShoppIng MAllS
Sun city
peoria litchfield park Avondale goodyear Buckeye
chandler
glendale
paradise valley
phoenix
Scottsdale Fountain hills Tempe Mesa Queen creek gilbert guadalupe
Flagstaff Sedona
fitness › FITnESS cEnTERS / yogA STuDIoS › REcREATIon cEnTERS › yMcA’S › RunnIng ShoE SToRES
cleaning
associations › ARIzonA FoRwARD › locAl FIRST ARIzonA › gREEn chAMBER: gREATER ARIzonA › uSgBc
prescott
phoenix valley (see above)
Tucson
› gREEn lAunDRoMAT › gREEn DRy clEAnERS Your conscious life
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demographics Green Living readers vote with their dollars and as our demographic numbers attest, we attract the most sought after consumers: local, affluent, green and health conscious. AgE RANgE
gENDER
Very Important 73%
Female 80% Not Important 7%
Important 20%
73% 20% 7%
ANNUAL INCOME (IN THOUSANDS)
HIgHEST EDUCATION ATTAINED
28%
28%
25%
4%
43% 23%
0 10% 21% 30% 17% 15% 7%
EDUCATION 67% oF ouR READERS hAvE A BacheLor’s High or School 0% MoRE ThAn ThE deGree hiGher, 36% Some College 17% nATIonAl AvERAgE
$25-$49
$50-$74
$75-$99
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9 19 -$
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5-
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7%
1%
9
4%
15% Ph.D./J.D./M.D.
2%
$1
Master's Degree
$7 4
Bachelor's Degree
17%
21%
$7
16%
9
Associate's Degree
0-
17%
$4
30%
Some College
$5
21%
21%
20% 20%
5-
10%
0%
$2
High School
25%
2%
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SUSTAINABILITY Very Important Important Not Important
80.00% 20.00%
$2
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$100-$199
$200+
53% oF ouR READERS MAKE more than $75K, 21% MoRE ThAn ThE nATIonAl AvERAgE
Associate's Degree 16% Bachelor's Degree 43% Master's Degree 23% Ph.D./J.D./M.D. 1%
reach 4,010 FollowERS
4,200
7,055
FollowERS
SuBScRIBERS
2,040 FollowERS
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542 FollowERS
71,000 vIEwS
launch parties
JoIn ouR Green triBe! life cious cons Your
our monthly launch parties are more than the promotion of the latest issue of Green Living – they exist to promote community. we bring together our partners, advertisers and readers to network as a sustainable community.
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There are several sponsorship levels available, starting at only $199. Exhibition space, ads in the magazine, digital advertising, speaking opportunities and more are included in sponsorship packages. See the page to the right for rates. nonprofit sponsor rates are also available. AcT now! let’s get started! we host monthly launch parties in the phoenix Metro area, and quarterly events in northern and southern Arizona. want to host an event for maximum exposure? contact us! 480-840-1589 sales@greenlivingaz.com greenlivingaz.com Your conscious life
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At our parties, guests meet and mingle with conscious people in the green industry, enter to win eco-friendly door prizes and enjoy appetizers and drinks from local vendors. By sponsoring one of our launch parties, you gain exposure to 200+ like-minded attendees that are great connections for your business or organization.
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sponsorship rates $199 ToTAl vAluE $475
$399 ToTAl vAluE $700
$699 ToTAl vAluE $1,825
$1499 ToTAl vAluE $2,600
2-3 min presentation LOgO ON INvITATION WEb DIRECTORY LISTINg EMAIL bLAST RECOgNITION SOCIAL MEDIA PARTNER PERKS COMPANY NAME LISTED ON PHOTO COLLAgE IN MAgAzINE 2 TICKETS TO LAUNCH PARTY IF APPLICAbLE eXhiBition space to dispLay promotionaL materiaLs 2-3 min presentation LOgO ON INvITATION WEb DIRECTORY LISTINg EMAIL bLAST RECOgNITION SOCIAL MEDIA PARTNER PERKS COMPANY NAME LISTED ON PHOTO COLLAgE IN MAgAzINE 4 TICKETS TO LAUNCH PARTY, IF APPLICAbLE one eiGhth paGe ad eXhiBition space to dispLay promotionaL materiaLs 2-3 min presentation LOgO ON INvITATION WEb DIRECTORY LISTINg EMAIL bLAST RECOgNITION SOCIAL MEDIA PARTNER PERKS COMPANY NAME LISTED ON PHOTO COLLAgE IN MAgAzINE 6 TICKETS TO LAUNCH PARTY, IF APPLICAbLE one fourth paGe ad eXhiBition space to dispLay promotionaL materiaLs 2-3 min presentation LOgO ON INvITATION WEb DIRECTORY LISTINg EMAIL bLAST RECOgNITION SOCIAL MEDIA PARTNER PERKS LOgO INCLUDED ON PHOTO COLLAgE IN MAgAzINE COMPANY NAME ANNOUNCED AS OFFICIAL SPONSOR COMPANY LOgO DISPLAYED ON Tv AT LAUNCH PARTY* 10 TICKETS TO LAUNCH PARTY, IF APPLICAbLE
*IF AvAILAbLE
**CUSTOM PACKAgES ALSO AvAILAbLE** Your conscious life
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2016 editorial calendar JAnuARy
Ad space deadline Mon 12/7 | Ad deadline wed 12/9
heaLthy LivinG issue | lIvE healthy resolutions | woRK Sustainability leadership agenda 2016 | plAy college football championship in Arizona green intiatives speciaL section: healthcare & fitness
FEBRuARy
Ad space deadline Mon 1/11 | Ad deadline wed 1/13
heaLthy reLationships issue | lIvE heart healthy tips | woRK Supply chain product transparency | plAy greening your kitchen | speciaL section: healthcare and fitness
MARch
Ad space deadline Mon 2/8 | Ad deadline wed 2/10
famiLy issue | lIvE get outdoors: hike, fish, camp | woRK public and private partnerships | plAy Environmental camp guide | speciaL section: Green home products
ApRIl
Ad space deadline Mon 3/7 | Ad deadline wed 3/9
earth month issue | lIvE The history of Arbor Day | woRK Recent climate change developments | plAy DIy eco projects | speciaL section: Green home products
MAy
Ad space deadline Mon 4/11 | Ad deadline wed 4/13
women’s issue | lIvE celiac disease awareness month | woRK Eco-fashion designers | plAy Stargazing in Arizona | speciaL section: staycation/sustainable vacationing
JunE
Ad space deadline Mon 5/9 | Ad deadline wed 5/11
men’s issue | lIvE ocean conservation | woRK conscious capitalism | plAy Sustainable breweries and alcohol | speciaL section: staycation/sustainable vacationing
July
Ad space deadline Mon 6/6 | Ad deadline wed 6/8
soLar and enerGy issue | lIvE personal energy | woRK clean technology | plAy Traveling with pets | speciaL section: solar and energy
AuguST
Ad space deadline Mon 7/11 | Ad deadline wed 7/13
BacK to schooL issue | lIvE Sustainable space exploration | woRK green and social good startups | plAy Science and technology innovations | speciaL section: solar and energy October 2015
SEpTEMBER
Ad space deadline Mon 8/8 | Ad deadline wed 8/10
greenlivingaz.com
urBan/desiGn issue | lIvE unique yoga retreats/meditation | woRK Smart building design | plAy Endangered species/wildlife conservation | speciaL section: transportation
ocToBER
Ad space deadline Mon 9/5 | Ad deadline wed 9/7
spa issue | lIvE holistic allergy treatments | woRK green activism |
EcoprEnEur Erin schrodE Green Breweries Roundup Eco dEsignErs aT phoEnix fashion WEEk
Tips for an Eco WEdding Understanding Emotional Eating LocaL BrEasT cancEr survivor sTory
Green Living magazine is printed by a Forest Stewardship Council certified printer.
plAy organic gardening | speciaL section: transportation November 2015
December 2015
novEMBER
greenlivingaz.com
Ad space deadline Mon 10/7 | Ad deadline wed 10/9
greenlivingaz.com
food issue | lIvE America Recycles week | woRK new groundwater data | YOGA IN THE KITCHEN Sustainable Livestock Farms in Arizona THE HISTORY OF GMOS
THE ATTITUDE OF GRATITUDE Holiday Eco Entertaining Tips RECYCLING USED AUTO PARTS
plAy healthy food truck roundup | speciaL section: Green Gift Guide
DEcEMBER
Ad space deadline Mon 11/7 | Ad deadline wed 11/9
Green Living magazine is printed by a Forest Stewardship Council certified printer.
Green Living magazine is printed by a Forest Stewardship Council certified printer.
unity issue | lIvE holiday concerts, shows, festivals | woRK Sustainable thought leaders | Your conscious life
note: Editorial calendar is subject to change
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simple solutions summit summit overview The Green Living Simple Solutions Summit aims to bring the community together for a day of eco-conscious education. Learn simple solutions that you can use everyday. Want to begin eating organic but donâ&#x20AC;&#x2122;t know where to start? Want to know the difference between regular and fair trade coffee? Attend the first annual Simple Solutions Summit, to discover these answers and many more from a panel of experts in the fields of energy, food, water, waste, education, and green housing, along with local green vendor booths.
In partnership with VerdeXchange Arizona Conference: December 7-9 Simple Solutions Summit, December 10th: 9 am - 3 pm
Phoenix Marriott Tempe at the Buttes, 2000 W. Westcourt Way, Tempe
SPONSORSHIPS Title Sponsor: (Limit 1) $12,000 Keynote Sponsors: (Limit 2) $10,000 Entertainer Sponsor: (Limit 1) $8,500 Gold Sponsors: (Limit 10) $8,000 Silver Sponsors: (Unlimited) $5,000
Bronze Sponsors: (Unlimited) $2,500 Copper Sponsors: (Unlimited) $1,250 Gift Bag Sponsor: (Limit 1) $1,000 Booth Only: (Unlimited) $650
**custom packages also available**
Sponsorships and vendor booths are available. Visit greenlivingaz.com/summit or call 480-840-1589 for more information. Your conscious life
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print ad specifications ad dimensions & pricing (1 issues, 3 issues, 6 issues, 12 issue) All dimensions shown are width x height. page size
– 8.375" X 10.875"
For full page ads, keep all important text and graphics within a 0.25" margin.
Double page
Full page
$4075 $3900 $3750 $3400
$2500 $2400 $2300 $2100
16.75" x 10.875" (w/ 1/8” bleed)
2/3 H $1950 $1850 $1750 $1600
7.375" x 6" (no bleed)
1/3 V $1025 $975 $925 $850
2.5" x 9.875" (no bleed)
8.625" x 11.125" (w/ 1/8” bleed)
1/2 H
1/2 V
1/3 H
$1300 $1250 $1200 $1100
$1300 $1250 $1200 $1100
$1025 $975 $925 $850
7.375" x 4.75" (no bleed)
3.5" x 9.875" (no bleed)
7.375" x 3.180" (no bleed)
1/4
1/6
1/8
$575 $550 $525 $475
$400 $375 $350 $325
7.375" x 1.5" (no bleed)
3.5" x 2.125" (no bleed)
$775 $750 $725 $650
3.5" x 4.5" (no bleed) Your conscious life
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print ad rates Print & Digital Edition (Rate per issue)
1 issue 3 issues 6 issues 12 issues (Price×1) (Price×3) (Price×6) (Price×12)
Back Cover
$6,600
$6,325
$6,050
$5,500
Inside Front Cover
$5,150
$4,950
$4,725
$4,300
Ad Design Fee Full Page . . . $300 2/3 Page. . . $200 1/2 Page. . . . $150 1/3 Page. . . . . . $115
1/4 Page. . . . . $90 1/6 Page. . . . . $85 1/8 Page . . . . $80 Digital ads. . . . $75
Inside Back Cover
$4,800
$4,600
$4,500
Digital Edition ONLY (Rate per issue) 1 issue 3 issues 6 issues 12 issues (Price×1) (Price×3) (Price×6) (Price×12) $4,000
Double Page
$4,075
$3,900
$3,750
$3,400
$1,300
$1,250
$1,175
$1,075
Full Page
$2,500
$2,400
$2,300
$2,100
$800
$775
$750
$675
2/3 Page
$1,950
$1,850
$1,750
$1,600
$600
$575
$550
$500
1/2 Page
$1,300
$1,250
$1,200
$1,100
$450
$425
$400
$350
1/3 Page
$1,025
$975
$925
$850
$350
$325
$300
$275
1/4 Page
$775
$750
$725
$650
$275
$250
$225
$200
1/6 Page
$575
$550
$525
$475
$225
$200
$175
$150
1/8 Page
$400
$375
$350
$325
$175
$150
$125
$100
file specifications press-ready ads:
ad design submission:
› Include border or non-white background on all fractional ads › Send ad as a high-resolution press-ready PDF › Images must be high-resolution (300 pixels per inch) › Email to design@greenlivingaz.com
Call your Green Living sales representative at 480-840-1589 for details or email sales@greenlivingaz.com. Your conscious life
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digital ad specifications & rates web marketing
SPECIFICATIONS
› TowER BAnnER AD › BoTToM BAnnER AD › BoTToM BAnnER RIghT AD › DIREcToRy lISTIng
IMAgE, 160w X 600h pIXElS IMAgE, 728w X 90h pIXElS IMAgE, 300w X 250h pIXElS name, logo, contact info, 50 word or less description
website ad rates
1 month 3 months 6 months 12 months
› Top vERTIcAl BAnnER AD
$550
$500
$475
$460
› TowER BAnnER AD
$475
$425
$400
$385
› BoTToM BAnnER AD
$425
$350
$325
$310
› BoTToM BAnnER RIghT AD
$300
$250
$225
$215
› 1 yEAR DIREcToRy lISTIng
$125 per month
› EvEnT lISTIng $50 per month › Submit banner URL for hyperlinking › banners are accepted in JPg and gIF formats
video marketing
Price: $1250 for supplied video
› Supply youR BuSInESS vIDEo AnD EngAgE READERS on A DEEpER lEvEl › pRIME EXpoSuRE on hoMEpAgE FoR onE wEEK › EXTEnDED EXpoSuRE wIThIn A SpEcIFIc cATEgoRy FoR onE yEAR › pRoMoTIon In ouR wEEKly nEwSlETTER › other packes are Available
email marketing
SPECIFICATIONS
› EMAIl BlAST › EMAIl BlAST / nEwSlETTER BAnnER
hTMl, 728 pIXElS wIDE IMAgE, 300w x 250h pIXElS IMAgE, 300w x 600h pIXElS IMAgE, 728w X 90h pIXElS
email ad rates › EMAIl BlAST
$675 per month
› EMAIl BlAST BAnnER 728x90
$600 per month
› nEwSlETTER BAnnER 728x90
$550 per month
› nEwSlETTER BAnnER 300x600
$450 per month
› nEwSlETTER BAnnER 300x250
$250 per month
newsletter Subscribers 4,790 email Blast Subscribers 7,000 Your conscious life
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