Green Living Media Kit 2017

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MEDIA KIT 2017


editorial mission OUR MISSION IS TO EDUCATE, INSPIRE AND EMPOWER OUR READERSHIP TO MAKE ECO-CONSCIOUS DECISIONS FOR A HEALTHY LIFE AND HEALTHY PLANET.

Educate. Inspire. Empower. Our mission serves to help our readers understand that eco-consciousness is not a niche concept and that living green is for everyone on this planet. The Green Living magazine community helps you to make eco-conscious decisions in every aspect of your daily life – not just for the benefit of the planet, but also for the benefit of your own vitality, health and well-being. In every issue – and with every article – we aim to educate, inspire and empower each of our conscious readers. Green Living magazine remains proud to be Arizona’s only lifestyle magazine that focuses on all aspects of eco-conscious living. Join us on our mission!

Our vision is a world where we leave the earth a better place for future generations.

91%

of our print readers share Green Living with one or more people

top 5 reasons to invest in Green Living: 1. Reach a targeted audience of brand-loyal, conscious consumers 2. Maximize exposure via purposeful marketing 3. Receive affordable, competitive pricing 4. Showcase your sustainable efforts to readers who care 5. Form a results-based partnership with a statewide magazine Your conscious life

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audience Testimonials “Your article was the nicest, most thoughtful piece that has ever been done about me. You truly captured me and my passions. The magazine is really impressive. We look forward to reading future editions.” - Julie Ann Wrigley, Co-Founder, Julie Ann Wrigley Global Institute of Sustainability “Excellent job! I’m impressed how you are marketing the southern Arizona segment, most in-state publications don’t seem to have it as together as you!” - Skip Spackeen, Vice President, AV Innovations Inc. “I have been enjoying your articles in the magazine and want to commend you and your staff on the beautiful presentation and creative graphics!” - Dr. Shiri Pollack, Creating Wellness for our Planet “I want to do what is best for the environment and I trust your magazine.” - M. Figueroa, Green Living reader “Wanted to let you know how much I appreciated seeing organic included in the He’s Green/ She’s Green Lunchbox Snacks! If we could just get organic into more recipes and more dialogue, it would be very helpful to the green cause.” - Shea Richland, GMO-Free Prescott

top 10 reasons our readers purchase products and services advertised in Green Living 1. They like to support our advertisers

6. They want to support local businesses

2. They want to improve their health

7. They read good recommendations

3. They trust our magazine

8. They find good information

4. They are looking for organic and natural products

9. Our advertisers align with their lifestyle

5. They are looking for environmentally friendly and sustainable companies, products and services

10. They find quality products and services

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circulation Green Living understands that targeted circulation and distribution is the key to achieving the results your company deserves. We have the unique advantages and benefits you are looking for in an advertising medium.

dig edit ital ion

Frequency: 12 issues per year

(20,000 base rate x 3.25 readers/copy) (Web, Social Media, Email Marketing, Digital Magazine)

/ eo ion vid evis l te

r ve ad

95,000 Total Audience

soci m al prom edia otion s

ial spec ising rt adve tions sec

30,000 Digital Audience

direct mail

contes t

s

65,000 Print Audience

ite bs we

ma em rke ail tin g

print

s

ial

r to

distribution

med partne ia rships

events

Over 675 locations around Arizona

Cave Creek

Surprise El Mirage

food & nutrition

education

› Coffee Houses / Cafes › Restaurants › Grocery Stores, american & asian › Health Food & Vitamin Stores › Organic Farms / farmers markets

› Libraries › Colleges › Pre-Schools › Elementary & High schools

health & wellness

hobbies

› Naturopathic & Chiropractic offices › Medical & dental Offices › Beauty Salons / SPAS › Specialty Pharmacies

› Bicycle Shops › Bookstores › Golf Courses › New Age Stores › Hydroponic Stores › Shopping Malls

Sun City

Peoria Litchfield Park Avondale Goodyear Buckeye

Chandler

Glendale

Paradise Valley

Phoenix

Scottsdale Fountain Hills Tempe Mesa Queen Creek Gilbert Guadalupe

Flagstaff Sedona

fitness › Fitness Centers / Yoga Studios › Recreation Centers › ymca’s › Running Shoe Stores

cleaning › Green Laundromat › Green Dry Cleaners

associations › arizona forward › Local first arizona › green chamber: Greater Arizona › USGBC (U.S. GReen building council) › hispanic chamber of commerce › aec (arizona energy consortium)

Prescott

Phoenix Valley (see above)

Tucson

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demographics Green Living readers vote with their dollars and as our demographic numbers attest, we attract the most sought-after consumers: local, affluent, green and health conscious.

gENDER

AgE RANgE

HIgHEST EDUCATION ATTAINED

ANNUAL INCOME

74% oF ouR READERS hAvE A bacheLor’s deGree or hiGher, 41% MoRE ThAn ThE nATIonAl AvERAgE

61% oF ouR READERS MAKE more than $75K, 21% MoRE ThAn ThE nATIonAl AvERAgE

reach 4,060 FollowERS

4,258

7,200

FollowERS

SuBScRIBERS

2,090 FollowERS

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550 FollowERS

71,000 vIEwS


launch parties

Join our Green Tribe! Our monthly launch parties are more than the promotion of the latest issue of Green Living – they exist to promote community. We bring together our partners, advertisers and readers to network as a sustainable tribe. At our parties, guests meet and mingle with other conscious people in the green industry, enter to win eco-friendly door prizes and enjoy appetizers and drinks from local vendors. By sponsoring one of our launch parties, you gain exposure to 100+ like-minded attendees that are great connections for your business or organization. There are several sponsorship levels available, starting at only $299. Booth space, ads in the magazine, digital advertising, speaking opportunities and more are included in sponsorship packages. See the page to the right for rates. Nonprofit sponsor rates are also available. ACT NOW! Let’s get started! We host monthly launch parties in the Phoenix Metro area, and quarterly events in northern and southern Arizona. Want to host an event for maximum exposure? Contact us! 480-840-1589 sales@greenlivingaz.com Photos courtesy of Vince Alfaro Your conscious life

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sponsorship rates 2-3 min presentation logo on invitation ($75 value) web directory listing ($125 value) email blast recognition ($150 value) social media partner perks ($250 Value) company name on photo collage in magazine ($150 Value) Company Logo displayed on tv at party* ($100 value) 2 Tickets to launch party, if applicable ($30 value)

$299 Total Value $880

booth to display promotional materials ($200 value) 2-3 min presentation logo on invitation ($75 value) web directory listing ($125 value) email blast recognition ($150 value) social media partner perks ($250 value) company name on photo collage in magazine ($150 value) Company Logo displayed on tv at party* ($100 value) 4 tickets to launch party, if applicable ($60 value)

$499 Total Value $1,110

1/4 PAge Ad ($865 value) booth to display promotional materials ($200 value) 2-3 min presentation logo on invitation ($75 value) web directory listing ($125 value) email blast recognition ($150 value) social media partner perks ($250 value) company name on photo collage in magazine ($150 value) Company Logo displayed on tv at party* ($100 value) 6 tickets to launch party, if applicable ($90 value)

$999 Total Value $2,005

host or title sponsor

$2499 Total Value $3,675

1/2 page ad ($1,450 value) booth to display promotional materials ($200 value) 5-10 min presentation website banner ad ($475 value) newsletter banner ad ($550 value) logo on invitation ($75 value) web directory listing ($125 value) email blast recognition ($150 value) social media partner perks ($250 value) logo included on photo collage in magazine ($150 value) Company name announced as official sponsor Company Logo displayed on tv at party* ($100 value) 10 Tickets to Launch Party, if applicable ($150 value)

**custom packages also available**

*if available

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2017 editorial calendar JAnuARy

Ad space deadline Mon 12/12 | Ad deadline wed 12/14

weLLbeinG & reJuvenation issue | lIvE Detoxing | woRK partnership is the new leadership | plAy 5-Minute Meditations speciaL section: purging/organizing

FEBRuARy

Ad space deadline Mon 1/9 | Ad deadline wed 1/11

home issue | lIvE heart health Stories | woRK Simple Solutions to leading Better by listening Better | plAy celebrating Arizona’s 105th Birthday speciaL section: valentine’s day eco Gift Guide

MARch

Ad space deadline Mon 2/13 | Ad deadline wed 2/15

GardeninG & aGricuLture issue | lIvE Arizona gardening Tips | woRK green Marketing Trends | plAy Be Team green for Spring Training speciaL section: Green home products

ApRIl

Ad space deadline Mon 3/13 | Ad deadline wed 3/15

earth month issue | lIvE 10 ways to Save the planet | woRK 5 Ideas for Eco-Minded Entrepreneurs | plAy valley Bike Month speciaL section: sustainable vacations

MAy

Ad space deadline Mon 4/10 | Ad deadline wed 4/12

women’s beauty & styLe issue | lIvE Brain Fitness | woRK communication Tips for challenging conversations | plAy Mother’s Day Retreats speciaL section: women’s Gifts

JunE

Ad space deadline Mon 5/8 | Ad deadline wed 5/10

men’s heaLthy LivinG issue | lIvE Men’s Eco Fashion | woRK how to create a Startup Business | plAy 6 green Date Ideas speciaL section: Guys and Gadgets

July

Ad space deadline Mon 6/12 | Ad deadline wed 6/14

soLar and enerGy issue | lIvE healthy Frozen Drinks and Treats | woRK The world’s Energy problems | plAy nature and Science Activities speciaL section: solar and energy

AuguST

Ad space deadline Mon 7/10 | Ad deadline wed 7/12

bacK to schooL issue | lIvE childhood obesity | woRK The Future of Equity crowdfunding | plAy update on Elephant conservation speciaL section: sustainable and conscious education

SEpTEMBER

Ad space deadline Mon 8/14 | Ad deadline wed 8/16

urban desiGn/anniversary issue | lIvE world Environmental health Day | woRK Trending Retail, commercial, Industrial projects | plAy Eco landscape Designs speciaL section: Local architects and builders

ocToBER

Ad space deadline Mon 9/11 | Ad deadline wed 9/13

spa and reLaXation issue | lIvE ADhD Awareness Month | woRK paradigm Shift | plAy wellness Destination Resorts speciaL section: unique eco-friendly spas

novEMBER

Ad space deadline Mon 10/9 | Ad deadline wed 10/11

food issue | lIvE Eat This, not That: healthy Alternatives | woRK Social Media for positive change | plAy Misnomers About cooking oil speciaL section: Local first holiday Green Gift Guide

DEcEMBER

Ad space deadline Mon 11/13 | Ad deadline wed 11/15

unity issue | lIvE connect with like-Minded Tribes to Improve happiness and Success | woRK Storytelling | plAy Balancing give and Take speciaL section: Local first holiday Green Gift Guide Your conscious life

note: Editorial calendar is subject to change

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simple solutions summit summit overview Join us for the second annual Green Living Simple Solutions Summit this fall! We aim to bring the community together for another day of eco-conscious education and engagement. Increase your knowledge and awareness about Arizona’s current air quality initiatives, education, energy, food, health, waste and water directives. Bring what you already know about sustainable lifestyle in Arizona, and gain valuable perspectives on how to take ACTION! Also featuring: Interactive Booth Activities; Eco Tank Competition; Kids Zone; Photo Mementos For Social Media; Networking Opportunities; and more! Photos courtesy of Heidi Mixon and Vince Alfaro

SPONSORSHIPS Title Sponsor: (Limit 1) $12,000

Bronze Sponsors: (Unlimited) $2,500

Keynote Sponsors: (Limit 2) $10,000 Copper Sponsors: (Unlimited) $1,250 Gold Sponsors: (Limit 10) $8,000 Gift Bag Sponsor: (Limit 1) $1,000 Silver Sponsors: (Unlimited) $5,000 Booth Only: (Unlimited) $650

**custom packages also available**

Sponsorships and vendor booths are available. Visit greenlivingaz.com/summit or call 480-840-1589 for more information.

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print ad specifications ad dimensions & pricing (1 issues, 3 issues, 6 issues, 12 issue) All dimensions shown are width x height. page size

– 8.375" X 10.875"

2/3 H

For full page ads, keep all important text and graphics within a 0.25" margin.

Double page

Full page

1x: $4,075 3x: $3,875 6x: $3,675 12x: $3,300

1x: $2,500 3x: $2,375 6x: $2,250 12x: $2,025

16.75" x 10.875" (w/ 1/8” bleed)

8.625" x 11.125" (w/ 1/8” bleed)

1/2 H

1/2 V

1/3 H

1x: $1,300 3x: $1,225 6x: $1,175 12x: $1,050

1x: $1,025 3x: $975 6x: $925 12x: $825

1x: $1,950 3x: $1,850 6x: $1,750 12x: $1,575

1x: $1,300 3x: $1,225 6x: $1,175 12x: $1,050

7.375" x 6" (no bleed)

7.375" x 4.75" (no bleed)

3.5" x 9.875" (no bleed)

7.375" x 3.180" (no bleed)

1/4

1/6

1/8

1/3 V 1x: $1,025 3x: $975 6x: $925 12x: $825

2.5" x 9.875" (no bleed)

1x: $775 3x: $725 6x: $700 12x: $675

3.5" x 4.5" (no bleed)

1x: $575 3x: $550 6x: $525 12x: $475

1x: $400 3x: $375 6x: $350 12x: $325

7.375" x 1.5" (no bleed)

3.5" x 2.125" (no bleed)

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print ad rates Print & Digital Edition (Rate per issue) Ad Design Fee

1 issue 3 issues 6 issues 12 issues (Price×1) (Price×3) (Price×6) (Price×12)

Back Cover

$6,600

$6,275

$5,950

$5,350

Inside Front Cover

$5,150

$4,900

$4,650

$4,200

Inside Back Cover

$4,800

$4,550

$4,325

Digital Edition ONLY (Rate per issue) 1 issue 3 issues 6 issues 12 issues (Price×1) (Price×3) (Price×6) (Price×12) $3,900

Double Page

$4,075

$3,875

$3,675

$3,300

$1,300

$1,225

$1,175

$1,050

Full Page

$2,500

$2,375

$2,250

$2,025

$800

$750

$725

$650

2/3 Page

$1,950

$1,850

$1,750

$1,575

$600

$575

$550

$500

1/2 Page

$1,300

$1,225

$1,175

$1,050

$450

$425

$400

$350

1/3 Page

$1,025

$975

$925

$825

$350

$325

$300

$275

1/4 Page

$775

$725

$700

$675

$275

$250

$225

$200

1/6 Page

$575

$550

$525

$475

$225

$200

$175

$150

1/8 Page

$400

$375

$350

$325

$175

$150

$125

$100

Full Page . . . $300 2/3 Page. . . $200 1/2 Page. . . . $150 1/3 Page. . . . . . $115

1/4 Page. . . . . $90 1/6 Page. . . . . $85 1/8 Page . . . . $80 Digital ads. . . . $75

file specifications press-ready ads:

ad design: submission:

› Include border or non-white background on all fractional ads › Send ad as a high-resolution press-ready PDF › Images must be high-resolution (300 pixels per inch) › Email to editor@greenlivingaz.com

Call your Green Living sales representative at 480-840-1589 for details or email sales@greenlivingaz.com Your conscious life

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digital ad specifications & rates web marketing

SPECIFICATIONS

› vERTIcAl BAnnER AD IMAgE: 160w X 600h pIXElS › lEADERBoARD/hoRIzonTAl BAnnER IMAgE: 728w X 90h pIXElS › DIREcToRy lISTIng

website ad rates

name, logo, contact info, 50 words or less description link to website

leaderboard

vertical Banner Ad

1 month 3 months 6 months 12 months

› lEADERBoARD › vERTIcAl BAnnER AD

$600 $425

$575 $400

$550 $375

$500 $335

› hoRIzonTAl BAnnER AD

$300

$275

$250

$225

› 1 yEAR DIREcToRy lISTIng

$125 per month

› EvEnT lISTIng

$50 per month

horizontal Banner Ad

› Submit banner URL for hyperlinking › banners are accepted in JPg, PNg and gIF formats

video marketing

Price: $1250 for supplied video

› Supply youR BuSInESS vIDEo AnD EngAgE READERS on A DEEpER lEvEl › pRIME EXpoSuRE on hoMEpAgE FoR onE wEEK › EXTEnDED EXpoSuRE wIThIn A SpEcIFIc cATEgoRy FoR onE yEAR › pRoMoTIon In ouR wEEKly EMAIl BlAST AnD MonThly nEwSlETTER › **cuSToM pAcKAgES AvAIlABlE**

email marketing

SPECIFICATIONS

› EMAIl BlAST › EMAIl BlAST/nEwSlETTER BAnnER

hTMl: 728 pIXElS wIDE IMAgE: 300w x 250h pIXElS IMAgE: 300w x 600h pIXElS IMAgE: 728w X 90h pIXElS

email ad rates › EMAIl BlAST

$675 per month

› EMAIl BlAST BAnnER 728x90

$600 per month

› nEwSlETTER BAnnER 728x90

$550 per month

› nEwSlETTER BAnnER 300x600

$450 per month

› nEwSlETTER BAnnER 300x250

$250 per month

newsletter Subscribers 4,780 email blast Subscribers 7,290

Sample Email blast

Email blast/ Newsletter banners

300X600

300X250

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