Groomer to Groomer April 2015

“THE GROOMING INDUSTRY’S TRADE MAGAZINE!” VOL. 34 ED. 4 • APRIL 2015

WWW. GROOMERTOGROOMER .COM

WHY BUY INSURANCE? HIRING YOUR FIRST EMPLOYEE

STANDARD

POODLE IN A DUTCH

Jackie Boulton, Groom Expo West 2015 Best In Show Winner with Mary Meeks of Nature’s Specialties.

Photos by Animal Photography

From head to tail, we’ve got you covered.

Professional pet stylists worldwide rely on Andis for the tools to create award-winning grooms. So it’s no surprise that we look to them when designing our pet grooming solutions. Take our trusted ProClip UltraEdge® clipper in the new blaze color. It has a cool-running smart design to give you the reliability and long-life you demand from a clipper. And our premium pet tools feature ergonomic, soft-grip handles for less hand fatigue and quality stainless-steel construction for durability. Visit andis.com or your pet specialty retailer today to experience the Andis difference.

1.800.558.9441 www.andis.com GroomertoGroomer.com

6.5" Thinning Shears #80645 Large Pin Brush #80590

UltraEdge™ #22760

©2015 Andis Company, Sturtevant, WI USA 2015-84

Andis Pet Grooming Solutions

OVER 70 HOURS OF GROOMING VIDEOS

As a Groomer’s Choice customer, we give you unlimited access to over 50 hours of state-ofthe-art grooming videos from leading industry pet stylists with focus on specific breeds, techniques and shortcuts. On top of that, we're also giving you dozens of industry secret videos on Business, Marketing and Culture to help your business grow. The best part, it's absolutely free. It's our way of saying thanks for being an awesome part of Groomer's Choice.

ANYTIME. ANYWHERE. ON ANY DEVICE.

.COM CLAIM YOUR FREE ACCESS TODAY

888 364 6242

A fun and informative event for the pet professional featuring a celebration of seminars, shopping and activities

May 30th & 31st, 2015 In Kenner, LA

Is A Proud Sponsor Of

Sign up at GroomertoGroomer.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

3

• GROOMING SYSTEM • IT TAKES MORE THAN JUST SHAMPOO ALONE ABSOLUTELY THE FINEST SHAMPOO SYSTEM EVER MADE

Natural Botanical Color Intensifying

SAVE 5-10

MINUTES PER GROOM MORE DOGS PER DAY = MORE $

PREMIER SHAMPOO

• Clean rinsing coat brightener leaves hair shaft clean, not coated with by-products.

• Gently lifts excess oils and dirt.

• Bring out the true color of your grooms.

• Brighter whites without a “whitening” shampoo.

• Blacks so dark your clients won’t believe it.

PREMIER CONDITIONER

• Instant tangle free brushing and the ultimate shine.

• Conditions dry, brittle hair.

• The softest coats you’ve ever touched.

YOUR CUSTOMERS DESERVE THE BEST FOR A DISTRIBUTOR NEAR YOU PLEASE CALL

800-526-7469

SCIENTIFICALLY SUPERIOR

® www.EQyssPet.com

CONTENTS | APRIL 2015

GROOM FIT! TAKE THE BITE OUT OF BACK PAIN

by Vera Needham PAGE 20

STANDARD POODLE IN A DUTCH

by Kathy Rose

PAGE 58

ALSO INSIDE Wonders: Afraid? Who, Me?

6

Conner: Why Buy Insurance?

46

Hiring Your First Employee

14

PetQuest Returns June 25–28

54

Wilkes: Discrimination and Generalization 26

New Products/Industry News

63

Calendar of Events

64

Omboy: In Sheep’s Clothing 32

Classifieds 65

PROBLEM CHEWING

by Steve Appelbaum PAGE 36

Oquendo: Setting Client Expectations 42

EDITORIAL STAFF EDITOR/PRESIDENT Todd Shelly todd@barkleigh.com ASSISTANT EDITOR Gwen Shelly gwen@barkleigh.com CHIEF OPERATIONS OFFICER Adam Lohr adam@barkleigh.com

MANAGING EDITOR Rebecca Shipman rebecca@barkleigh.com

WEB DESIGNERS Lance Williams lance@barkleigh.com

ART DIRECTOR

Luke Dumberth luke@barkleigh.com

Lucas Colton lucas@barkleigh.com

DIRECTOR OF SALES & MARKETING James Severs james@barkleigh.com

GRAPHIC DESIGNER Laura Pennington laura@barkleigh.com

COLUMNISTS

Missi Salzberg

Dawn Omboy

Kathy Rose

Teri DiMarino

Gary Wilkes

Bonnie Wonders

Kathy Hosler

Mary Oquendo

Daryl Conner ON THE COVER: Jackie Boulton, Groom Expo West 2015 Best in Show winner with Mary Meeks of Nature’s Specialties. Photos by Animal Photography

Copyright April 2015. Groomer to Groomer is published monthly by Barkleigh Productions, Inc, 970 West Trindle Road, Mechanicsburg PA 17055. Postmaster: Send change of address to Groomer to Groomer c/o Barkleigh Productions, Inc., 970 West Trindle Road, Mechanicsburg PA 17055. Annual U.S. subscription rate $25. Outside U.S. $79. year, surface rates. Groomer to Groomer is free to current Barkleigh Productions, Inc. customers. No part of this publication may be reproduced without written permission of the publisher. Editorial offices: 970 West Trindle Road, Mechanicsburg PA 17055. (717) 691–3388 FAX: (717) 691–3381 Email: info@barkleigh.com

GroomertoGroomer.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

5

AFRAID? WHO, ME? E by Bonnie Wonders e

A

The smartest pet stylists know that SuperZoo’s Groomer SuperShow is a MUST. Find top grooming products and supplies, world-class grooming competitions and expert-led seminars that you need to run a more profitable grooming business—all at North America’s favorite pet retail trade show. Spend three valuable days here and we’ll make sure you’re groomed for success!

REGISTER TODAY!

The National Show for Pet RetailersTM

Find Us:

Mandalay Bay Convention Center Las Vegas, Nevada USA www.SuperZoo.org

Produced by:

JULY 21-23, 2015

6

Groomer to Groomer • Vol 34 Ed 4 • April 2015

GroomertoGroomer.com

fter 30 plus years of grooming you would think that I’ve pretty much seen it all as far as unwilling grooming customers. I’ve certainly had my share of dog owners who don’t want to give up their precious pet for an hour or two as they get groomed. Honestly, you’d think they were sacrificing their first born when they have to leave them with me for a bath and haircut. I’m truly not all that bad. I’ve never (knock on wood... or my husband’s head, whichever is closer at the moment) had a dog die whilst in my care. Never had one have to go to the doggy ER after leaving my place.

Never had to perform CPR on one. I on the other hand, have had to take myself to the hospital after being around some

X-430TF w/ MDK (⅓ HP 2,000 CFM)

3 Hour Timer

X-800TF w/ MDK (¾ HP 3,200 CFM) Filter Kit (Included)

EFFICIENT HEAT & HANDS

FREE

CAGE DRYING • • • • • •

Ultra Lightweight Energy Efficient Low Amp Draw Precision Injection Molded ABS Housing Maximum CFM (2,000-3,200) Washable Filter Kit Included Programmable Timer Control Gate

• Forced Air Dryers • Stand Finish Dryers • Cage Dryers • Air Purification

of THEM. We’ve all seen those kinds of owners who transfer their own anxiety to their dogs when the time comes to hand ‘em over. I’ve had owners cry when I try to pry their pet from their arms while they are sobbing, “Mommy is Soooo sorry to have to leave you here... I’ll be back baby. I promise,” they say in between gasps. Geesh... I am so tempted to hand them a paper bag as I not so gently push them toward the front door. These dogs shiver and shake and put on some of the best acting this side of Broadway. The second, and I do mean the second those dogs hear the owner get out the front door, they stop their own theatrics and look up at me like “Thank goodness she’s gone... and she calls ME a drama queen!”

A couple customer’s dogs however, will come in the front door and as soon as their owner’s unhook their leash,

they head straight back into the cage room and run into a bottom cage and pull the door shut behind them. They will do just about anything to avoid that room with the dreaded bath tub.

Until they figure out how to actually lock the door behind them, I’ve got the upper hand.

I had one customer who had to have her daughter bring the dog in since the lady had to work. The girl actually drove the dog to my place, came in dogless and proceeded to tell me that she “asked” the dog if she wanted to get her haircut. The dog jumped from the passenger seat to the back seat, so the girl KNEW that she wasn’t in the mood for getting groomed. “My mom will have to bring her back when she’s ready,” she informed me. With that announcement, she left. Yup, just like that. Right back out the door and into her car and homeward bound, I assumed. Me... speechless. I actually

kind of enjoyed calling the girl’s mother to tell her why the dog wouldn’t be groomed that day. Oh, to have been at their house when it was Mother Vs Daughter night... round one... I would bet on a knockout.

I had a customer once who brought in a Lhasa to be cut down into a puppy cut. She left, and as I had just started to bathe the dog, the husband appeared. He stormed back into the grooming room and demanded (nicely, I must admit) that I give him the dog back. “Uh, Linda just brought him in for a grooming,” I said. “Well, he’s NOT getting his hair cut,” he informed me matter-of-factly. “I told her I want him to have long hair. I don’t want any of it cut off,” he said. “Uh,” I said again (I’m good at saying that when I’m dumbfounded). “I don’t know what to do then...” I trailed off. “You just give him to me,” David said. “He’s all wet,” I had said. “That’s ok, just rinse him off and

Beautiful Dog, Happy Groomer Evolution Shears

www.evolutionshears.com // 1(877)560-3057 8

Groomer to Groomer • Vol 34 Ed 4 • April 2015

GroomertoGroomer.com

Style In Style Longer Lasting, American Made Backed by the Strongest Warranty in the Industry* They’ve got style, so should you!

Introducing the new Air Force® Commander® colors. The same all-steel American-made dryers you’ve relied on for 30 years with a bit more flair, backed by more than 75 years of manufacturing experience.

• Powerful and portable • Variable control and two speed models for all types of breeds • Variable control provides infinite control over noise level and blowing power

Made in the USA, now with a 5 year warranty*

The configuration and coloring of the Air Force® Commander ® is a US Registered trademark of Metropolitan Vacuum Cleaner Company, Inc. *1 year on parts; other restrictions apply

give him here,” he said. I did as I was told, wrapped the dog in a towel and handed him to Dave. “Are you sure you don’t want me to at least bathe and dry him?” I asked. “Oh yeah. I’m sure,” he said. Rolling my eyes, I watched as he carted his dog away.

Thirty minutes later Linda called to let me know that she and Dave had gotten into a MAJOR discussion over the haircut. The husband had apparently won the argument for the moment. However, it was under the stipulation that he would be solely responsible for brushing the dog’s hair every day. It only took about a month for him to see the light, aka “Linda’s Way.” Within four weeks I saw Sparky again. This time Dave brought him in and asked VERY nicely if I could please cut his hair way down as he couldn’t seem to find the time (or patience) needed to comb through all that dog

hair every day. Go figure.

I’ve had dozens of people over the years who, of course, save a ton of money by learning to groom their own dogs. They make this announcement to us that they’re going to take over the job themselves. After all, they know how easy it is to groom a dog as they’ve watched us through the window. These same people are the ones who eventually come back begging us to groom their dogs again. This of course after they hack their dog’s hair up, making him look like he stuck his tail into a 110 outlet. They’ve also managed to misjudge their aim with the scissors while trying to remove a mat, thereby slicing into their dog’s flesh. Finally, they spend a good hour cleaning up all the blood that they didn’t know their dog’s foot could spew out when they cut way too deep into a toenail. Who told them to buy a white

couch in the first place?

These people who insist on not putting their dog on a leash when they bring them in eventually all learn the hard way. They pull into the parking lot and open their door. The dog jumps out and either does one of several things: A: Dog makes a straight line down through parking lot and runs through the tool and die factory at the bottom of the lot... owner spends 1/2 hour running through huge building trying to locate said dog.

B: Dog makes a 90 degree turn and heads down the middle of the main road heading toward the Chamber of Commerce building... apparently he wants to know what local events are coming up.

C: Dog makes other 90 degree turn and heads toward turnpike one block away. Obviously doesn’t know

Go with thE BESt!

Brandon, SD 57005 Fax (605) 582-2091 Email: customerservice@groomersbest.com www.facebook.com/groomers.best

10

Groomer to Groomer • Vol 34 Ed 4 • April 2015

www.GroomersBest.com Call us @ (605) 582-3013

GroomertoGroomer.com

GroomertoGroomer.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

11

hitch hiking is forbidden on the turnpike.

D. Dog sneaks into Bar directly across parking lot behind unaware patron on his way in to buy six pack.

Owner didn’t have a clue that this happened. I observed watching through trusty front window of grooming shop.

Big smile occurred on face of yours truly.

The most recent coward occurred just last month. Sue was bringing in her little Bichon for its monthly appointment. Normally the dog jumps onto Sue’s lap as soon as she stops her car at my place. The dog is always really good about coming in to the shop. That particular day however, Pebbles decided to make an escape to the underside of the back seat of Sue’s Toyota. I wondered what was taking her so long to come in, but figured Sue was probably on the phone as she usually is. After

10 minutes or so went by, she finally burst through the front door of the shop. “We’ve got a problem,” Sue said looking panicked. “What?” I asked.

“Pebbles is stuck under my back seat. I mean REALLY stuck,” she said.

I followed her out to the parking lot and, sure enough, that little dog had crawled under the seat and had gotten her back leg hung up in some sort of rigid cable that was under there. The dog was twisted into an awkward position with her head bent to one side under part of the seat and she was too short to stand up all the way. Sue was trying to coax her to come out on her own, but the dog was scared and was literally stuck. Sue pulled on her to no avail. We worked on her for probably another 10 minutes and we were seriously thinking we might have to call the Fire Department or somebody to come and try to remove

the back seat. Sue was beginning to look like she was going to hyperventilate. “Let me try to sort of “pop” her out from the back side,” I suggested. I think all three of us were feeling rather doubtful at that point, but I was able to get her leg unwrapped and push her out from the backside of the seat. Relief doesn’t begin to describe how we felt at that point.

Sue picked her dog up and handed her to me. “What an ordeal!” she said rolling her eyes. She left and I gave Pebbles her grooming. When I was almost finished, the next customer walked in with his dog. “Buddy doesn’t want to come in,” Paul informed me as I came out to greet him. “Did you ever have a dog try to hide from you like this?” he asked as Buddy was trying to become invisible behind Paul’s knees.

“Oh, a few,” I said with a big sigh. ✂

Do you see pets with allergies, hair loss, itchy skin and other skin problems?

Take your grooming career to the next level by becoming a Certified Pet Aesthetician!

NEW Science of Skin DVD Learning Series!

Kit Includes:

• Full Color Workbook.

• Foundation of Coat Science

• Testing certificate for 1 student value of $50.

• Short Coat

• Certificate of completion for Module 1* (The Science of Skin) after testing.

• Medium Coat • Long Coat • How to perform therapies

855-464-8726 • www.isbusa.com • info@ivsanbernard.info

12

Groomer to Groomer • Vol 34 Ed 4 • April 2015

*Module 1 of 3 to become fully certified.

Iv San Bernard USA – Health is Beauty

GroomertoGroomer.com

HIRING YOUR

FIRST EMPLOYEE E by Kathy Hosler e

I

t’s finally happened. You have worked long and hard to build your business, and now you have more work than you can handle alone. You know that it’s time to hire your first employee…but how do you go about it?

Your first step is to decide what kind of help you need. Is it a brusher/ bather, a receptionist with retail selling experience, a full-time groomer, or

14

Groomer to Groomer • Vol 34 Ed 4 • April 2015

someone who can do a bit of everything? After you decide what kind of employee you need – how do you find the right person?

You can advertise locally or online, network with other pet professionals, or contact grooming schools to see if they have any graduates in your area. Once you have applications, the next step is to personally interview the candidates. Have a list of ques-

GroomertoGroomer.com

tions that you ask every applicant; ask them about their training, their past employment, and why they would like to work at your business.

During the interview, you will want to tell the prospective employee a little bit about your business. Then you should explain in detail the duties that they will have and what you expect them to be able to do. Ask for references, and follow up on them.

®

THE PERFECT CLIP ONLY $199.00

ed nteform a r Guaut pepr er in to oy clip lass an it’s c

Quality you can trust Patented technology Ergonomically designed Less wrist pain Less blade heat Quiet Economically priced Twist & lock cordpack

Only 6.5” Only 8 oz.

With 7,500 SPM’s Fits all snap on blades

2 Speed or Variable Speed Comes in Blue or Green (Cordless option coming soon)

A11 N11�r11

Also available in 12oz!!

Pr1f1 11111 1r11111g Sh11p11

y1 11 b 1 1 1 S1y g h1pp11 1r� 1 1 11 Made in the

*

*Made in the U.S.A. of U.S. and global parts

1111 1 11111 1111111 111 151 111111

Contact local stocking distributor or

USA Laubeco.com (800) 451-1355

© 2014 Laube Brand

Take your time. There is a well-known saying: ‘marry in haste, repent at leisure’. In the business world, if you hire in haste, you might regret it later.

Selecting and hiring the right person to add to your workforce is critical to your business’s continued success. The person that you hire will be a representative of your business and can affect the good reputation that

Ear Care Pads Ear Care Cleaner • Gentle, mild, highly effective • Pharmaceutical ingredients • Anti-bacterial, antifungal, antiseptic • Removes dirt and dissolves ear wax • Disinfects ear and helps prevent infections • Non-oily, Non-sticky, Non-gummy

you have worked so diligently to build.

Check their past employment history.

It is also a good idea to do a background check on any prospective employee. The most important reason to conduct a background check is to avoid job fraud. That includes purposeful inaccuracies or false information that a job candidate puts on a resume or

Ear Fresh Ear Powder • Keeps ears dry • Reduces odor • Excellent for hand stripping • Easy to use funnel tip dispenser

Ear Mite Treatment • Effectively kills ear mites and ticks • Aids in removal of ear wax • Gentle for sensitive skin, puppies and kittens • Contains Aloe Vera • Non-Oily, Non-Sticky, Non-Gummy

For further information on the full line of fine quality Bio-Groom Pet Care Products, go to www.biogroom.com 800 . 762.0232 - P.O. Box 8070 Longview TX 75607 USA

16

Groomer to Groomer • Vol 34 Ed 4 • April 2014

GroomertoGroomer.com

during an interview. Criminal record checks may be the most important.

For example, if you hire someone who will be working with your expensive equipment or who will be handling money – you can find out if that person has ever been charged with theft.

You must comply with the Fair Credit Reporting Act (FCRA) when you do a background search on a prospective employee and obtain a written authorization from the job candidate.

If you are hiring a mobile groomer, you will want to know if they are safe on the road. Applicants with multiple traffic tickets or accidents can be a warning sign of possible future problems. When you narrow your choices down, have the applicants that you are considering come in for an afternoon or a day. See how they interact with your clients and their pets. If you are hiring a groomer, you may ask them to groom a dog or two. This will give you an opportunity to observe their grooming and pet handling skills, how long it takes them to groom a pet, and to see how well they can follow directions.

If you want an employee who grooms and does everything exactly the way that you feel it should be done, (and if you have the time) you might consider training someone. An employee with no experience is like a flawless block of marble, and you become the sculptor – ready to shape and to transform them into exactly what you want. One of your final considerations should be: is this a person that you will enjoy working with day-in and

Find Groomer to Groomer Magazine on

www.facebook.com/ groomertogroomermagazine

速

The Ultimate Clipping Machine

3

S O F T - T O U C H

Cool, comfy clipping all day long.

You have a huge responsibility in making the employer/employee relationship a success. Even if you each have separate responsibilities, you should work as a team to create satisfied clients. day-out, and will they be an asset to you and your business?

Consider your bottom line. Whoever you hire needs to generate more in profit than it costs to employ them or they will not be a benefit to you or to your business. While you are looking for the candidate that you think will be a good fit for your company, make sure that you are ready to be an employer.

There are federal, state, and local

requirements that must be followed by anyone who has employees. Visit www. irs.gov to examine the IRS Employer’s Tax Guide to view all of the federal tax filing requirements. You can also go to the Small Business Administration website, www.sba.gov, to learn some of the steps you should follow when you hire your first employee.

Once you have taken care of all the paperwork and have hired your first employee - it’s time to get to work. You

have a huge responsibility in making the employer/employee relationship a success. Even if you each have separate responsibilities, you should work as a team to create satisfied clients.

And, as the team leader, it is up to you to motivate, guide, and encourage your employee. The number one cause of all employee problems is poor communications. Although it may seem like overkill to make an employee handbook for just one employee - putting your policies, procedures, and job requirements in writing helps avoid any misunderstandings.

Taking time to search for and select the right person as your first employee will establish a solid foundation for adding future staff members, and can help take your business to the next level. Hiring your first employee is a big step. Don’t rush it. Take your time, do the research, and you will be far less likely to have regrets later. ✂

The Aqua Quest Walk-In Tub The Aqua Quest is our pro model walk-in animal bath used by more professionals worldwide than any other tub. This finely crafted tub is the top of our line model. It allows easy walk in ability for larger animals, with a convenient ramp which extends and withdraws into the face of the tub. The slide away stainless steel door allows easy access for larger animals as well as geriatric animals.

Comes with 2 types of animal restraints: a tie out bar with floating ring as well as two eye hooks to keep animal safely secured inside while bathing .

Made in the USA

Model

Dimensions

AQ58K

57”H x 24.5”W x 60”L x 15”D

AQ48U

57”H x 24.5”W x 48”L x 15”D

• Fabricated from 16 gauge, high quality 304 grade stainless steel.

• Front panels are reinforced • Left-hand or right-hand plumbing

www.petlift.com • (888)388-1159 Petlift S&B Manufacturing • 6012 31st Street East • Bradenton, FL 34203

18

Groomer to Groomer • Vol 34 Ed 4 • April 2015

GroomertoGroomer.com

The Industry Work Horse for the Next Decade

An Improved Chassis Layout, Yielding a Larger Salon Area with Improved Lighting and Cabinetry

Lower Total Cost of Ownership!

FIG. 2

GROOM FIT! Photos by Jennifer Stirrat

TAKE THE BITE OUT OF BACK PAIN E by Vera Needham e

L

ift, lower, bath, wrestle, brush, scissor, repeat.

Yes, I love my job as a dog groomer but because it can be physically demanding with lots of lifting and repetitive movement, this type of work has a high incident of injuries. Many groomers don’t have health care coverage and cannot afford to take time off work. Injuries can be frustrating, painful, and in some cases, career ending. To have a long and pain-free career we need to be pro-active.

Physical therapy is exercise that is used to help fix injuries and the same type of exercise can be used to prevent injuries from occurring. I am

20

Groomer to Groomer • Vol 34 Ed 4 • April 2015

a fifty-one year old dog groomer and single mom. I am also a Pilates pro trainer and medical exercise specialist.

By the age of thirty I couldn’t lift my arms over my head because of poor ergonomics, poor conditioning, and improper form at the grooming table.

This is when I started my journey of Pilates and joint conditioning. I believe it saved my career and my mission now is to help educate other pet groomers.

Proper lifting techniques are essential (Fig 1). Most groomers lift using spinal movement, which is the first mistake. Our legs are stronger than our arms or backs, let them do the work for you. To prevent a painful

GroomertoGroomer.com

FIG. 1

Variable speed control Compact & light weight

EZ-DRY®

• 0-30,000 FPM • 8”W x 8”H x 10”D • 14 lbs., 130 cfm, 9.8A.

Quiet, easy operation Anti-static, crush resistant hose Wall mounted or table top Perfect for pet groomers

EZ-DRY® III

Hand built in America

• 0 - 60,000 FPM • 14”W x 9”H x 12”D • 19 lbs., 260 cfm, 19A

Kelly Knight Owner – Goin’ To The Dogs Cleveland Tennessee Intergroom 2010 Rising Star

*ULTRA FAST BLOW DRY CONDITIONER: 16 oz "Cut your blow dry time in half, blow out the tangle and matts. Saves time and energy, make scissoring a pleasure!”

back it is important to keep our spine in neutral position. This means if you stood with a stick behind your back; your head, shoulders and bottom would press against the stick. This is important in all aspects of grooming from lifting to bathing.

One of the most common mistakes groomers make is using their backs as a hinge. The hips are the hinge (Fig 2). When we lean forward, the hip is where movement should occur.

If we round our spine, we lose at least a quarter of our spinal strength. Remember, bend forward from the hips, keep the spine neutral, and let the legs do the lifting. Push with the legs, DO NOT pull with the back.

FIVE MOVEMENTS TO PREVENT BACK PAIN FOR PET GROOMERS. Bridging: We start the program lying on our backs with the knees bent.

™

By Envirogroom

BRIDGING

Next, slide the feet as close to the hands as possible. Then slide the hands towards the feet which helps alleviate shoulder tension. The most important part of this exercise is to squeeze your bottom, then lift your hips. Energy should be focused into the toes. Hold for a five count. Repeat 5x.

Double Leg Lift: Roll to your side. Connect the balls of the feet and the heels together.

Inhale to lengthen, exhale to lift, being aware of relaxing the neck and shoulders as you hold for a five count.

Special FX Premium Pet Products

As you are holding this exercise, think of making yourself as long as possible from the top of the head to the tip of the toes and keeping the inner thighs connected like you are holding a paper between them. This exercise stabilizes the sides of our abdominal wall, which is the area between the bottom rib and the top of our hip bone. This is a vulnerable area in most groomers since we often lift with one arm when we are carrying small animals or equipment.

Repeat 5x.

DOUBLE LEG LIFT

PROFESSIONAL USE

Certified Organic Aloe Vera Vitamin & Protein Fortified Gentle & Mild for Sensitive Skin Works Great with all Bathing Systems Wheat, Gluten & Paraben Free Non Toxic/Biodegradable No Unnecessary Additives or Thickeners

NATURAL INGREDIENTS

PUPPY & KITTEN SAFE All Special FX products are made with only natural, biodegradable, non toxic ingredients with no unnecessary additives and thickeners. They are certified gluten free, so that no gluten allergens are absorbed through the skin minimizing allergic reactions for pets and humans.

This advanced line of professional shampoos and conditioners is the most versatile and effective that money can buy!

Made for the show dog or professional groomer demanding the highest performance for all coat types. Formulated for all Canine, Feline and Equine animals.

5 Products to Choose from in 4 Scented Packages: Platinum Plum™, Tropical Passion™, Citrus Blossom™ & Simply Fresh™

Facial & Body Shampoo - 50:1

Conditioning Shampoo - 50:1

Super Conditioner - 32:1

Pro Spray RTU

Cologne RTU

Tearless & Hypoallergenic Clarifying for all coat types

Adds brilliance & softness Conditions and highlights without weighing down the coat.

Advanced Versatility Conditions, moisturizes and de-sheds

Leave in Conditioning Spray Cuts drying and brushing time in half

Alcohol Free Eliminates static and smells good.

Envirogroom Professional Products • Made in the USA

22

Groomer to Groomer • Vol 34 Ed 4 • April 2015

www.SpecialFXPet.com • info@SpecialFXPet.com

GroomertoGroomer.com

Ne w

Try Our

oducts r P

Photos by Jennifer Stirrat

Clams: Imagine you have an invisible wall behind your back. Bend your knees so that your head, bottom, and heels are against the invisible wall. Next, imagine your heels are glued together. Really concentrate on squeezing your bottom as you open your knees. Repeat 10x.

BIRD DOG

CLAMS

Flight: Next, roll onto your belly then turn your palms down like you are slapping the floor. Start by sliding your hands towards your feet to get the tension out of the neck and shoulders. Inhale to lengthen the spine as you unweight your head from the floor.

Keep the back of the neck long as you lift, making sure you are looking at the floor the whole time and not the wall in front of you. When we groom a dog everything is in front and in the center. That type of movement encourages bad posture. If you have a hard time holding your head against the stick when it is behind your back, this exercise is imperative for you and should be repeated every day. Repeat 5x.

FLIGHT

24

Groomer to Groomer • Vol 34 Ed 4 • April 2015

Bird Dog: Push up onto your hands and knees. Hands are directly under the shoulders and knees directly under the hips. Now imagine someone is going give you a push. This will help you wake up or engage your core.

Extend one leg. Think about placing energy in your bottom as you lift the extended leg. Stay as stable as possible as you unweight the opposite hand and extend it overhead. Try to create as much length as you can from the tip of your fingers to the end of your toes.

Hold for a count of five. Repeat, alternating sides, two times each side.

Roll to the other side and repeat Double Leg Lift 5x.

Repeat Clams on the other side 5x.

This program only takes ten minutes and should be performed at least three times per week. It can be done anywhere and no special equipment is needed. Every groomer I know has cussed at a client for bringing their dogs to us matted and expecting a miracle. Why didn’t they take ten minutes a day to brush this pet if they didn’t want it shaved down? How dare they expect us to turn this horribly matted creature into a work of art?

That is the same as us showing up at

GroomertoGroomer.com

the doctor and expecting him to fix us. We need to take responsibility. It is our body and our career. Getting back to work shouldn’t be a pain with this simple and easy to follow program. ✂ Vera Needham is a Medical Exercise Specialist and Pilates Pro Trainer at the Port Stanley Fitness Centre in Canada.

Vera has been a professional dog groomer for over thirty years. Who better than a groomer to know first-hand the injuries and vulnerabilities of the profession?

Vera created the program after a grooming related shoulder injury which she felt may end her career. With Groomfit she has continued grooming and has been pain free for over twenty years. Groomfit is a simple, easy to follow twenty minute exercise program that is designed to address and help prevent the most common injuries which may occur with pet groomers. This DVD is accompanied by the Barber Stick. The Barber Stick was designed by herself and partner Larry Macdonald to enhance the program and help stabilize shoulders and wrists. The DVD can be purchased at www.tubee-fit. com or email groomfit@yahoo.ca for more information.

BEHAVIOR CLIPS

by Gary Wilkes

FRATERNAL TWINS:

DISCRIMINATION AND GENERALIZATION

S

omewhere, deep within the bowels of my computer is a nifty little pinball game. It is a tribute to the software designers, who have created a marvelous simulation of the real thing. Two of the keys on the keyboard activate the flippers, and two more act to “nudge” the table. The

first time I played the game, I discovered something interesting. Instead of hitting the keys to make the machine “wiggle”, I was actually bumping the whole keyboard. My longtime responses from “real” pinball games had leaked over into my computer simulation. In scientific terms, I had “general-

II

Hot

BLOWERDRYER

Portable & Lightweight Includes Filter, 10’ Hose, & 2 Blower Tips

Manufacturers of the World’s Finest Animal & Industrial Vacuums, Blowers & Dryers s /SSEO 7)

www.electriccleaner.com

26

Groomer to Groomer • Vol 34 Ed 4 • April 2015

GroomertoGroomer.com

ized” a behavior from one situation to another. Fixing this problem requires that I “discriminate” between real pinball machines and fake ones. While we humans rarely examine this process, it may surprise you to know that your dog is an expert at both generalization and discrimination and could teach us all a thing or two. I say “surprise” because I routinely hear people comment in astonishment that their dog goes nuts when it hears a doorbell on TV or hates men who wear hats.

While all animals have the capacity to acquire knowledge; they must also know where, when, and how to use it. If a dog sits on a cactus, he will not benefit from the experience unless he possesses two mental abilities – discrimination and generalization. Simply put, discrimination is the ability to decide that two events or things are unrelated. Generalization is the ability to see a relationship between things. So, to avoid cactus, a dog must be able to discriminate between cactus and nonprickly objects and be able to generalize that all cactus should be avoided.

In your home, these twin abilities are regularly displayed. If a dog races madly to the door at the sound of the bell, but does not react to the sound of a doorbell on a television program, he has correctly “discriminated” between the two. The dog has decided that some

The best deals. Your best source.

More professional groomers shop at PetEdge than anywhere else. With more than 17,000 products and guaranteed lowest prices, groomers know they’ll find the products they need at the best prices.

FREE SHIPPING SHOP PETEDGE.COM CALL 800-PET-EDGE

On orders of $150 or more, including shampoos! (some exclusions apply)

Use Code FSBM

MENTION DEPT. 101 FOR A FREE CATALOG

The #1 discount source for pet care professionals.

aspect of the real doorbell is unique, and not shared with the TV bell. If the dog responds to the doorbell and the sound of a doorbell on television, he has generalized the sameness between the two bells.

Another example of these dual behavioral principles occurs when you take your very obedient dog to a new location. The same dog who can sit, lie down, roll over, fetch, and speak will become a distracted fool the instant he sets foot in a park. The dog has correctly discriminated that the park is different than your home, but has failed to generalize the commands associated with his obedience behaviors. This process of assuming that the park is unique, and failing to realize that it should be considered the same as your living room, is the simplest form of this problem. The solution is to gradually introduce the dog to new locations, while continuing training on the behaviors that work at home.

While deciding sameness or uniqueness is often a single adaptation, it may also be a complex blend of the two. Many dogs learn to dislike people who wear uniforms. This reaction requires that the animal make both a subtle and complex discrimination AND a generalization. First the dog must learn to discriminate between people who wear uniforms, and people who do not. While we take for granted that uniforms differ from regular clothing, dogs must learn which components represent a uniform, and which things do not.

This is not as easy as it seems. In reality, most uniforms are not really uniform. Animal Control officers and police wear badges – the meter reader does not. The UPS guy wears shorts.

The letter carrier may not. At each step in the process, the animal analyzes which things are common to uniforms (generalization) and which things are not (discrimination).

Ultimately, the dog will learn to associate name plates, badges, hats with badges, and funny shaped things hanging from a belt as signs of a uniform. If any of those cues are present, the dog may then generalize his behavior. If a man with a badge on his hat sprays the dog with pepper spray, heaven help the next bottled water delivery man who has a logo on his cap. The dog doesn’t know that the first man was an animal control officer or that the second man is delivering water – he just knows that hats with badges are “intruders”. If the dog’s owner wears a hat and badge, the dog may make an even more complex discrimination – all guys with hats and badges are evil, except “dad.”

While these specific discriminations are easy for us to understand, discrimination and generalization can also link sequential chains-of-events.

Many dogs come to discriminate the veterinary hospital as a place where

The Liberty of grooming: FAV5 Hybrid®

NEW

F AV 5 H y b r i d

Ba

i -I

o

1c

tt

(2 b att eries L

n,

er

ack yP

h ar g er)

Optional Cordless

Corded

Powerful clipping capacity

A-XX13012

For SnapOn blades of all current makes

www.cherrybrook.com

OMERSM AL RO .G

M CO L.

WW W

Authorized dealers: A & J Sales and Service 42 A-Frame Drive | West Burke, VT 05871 1-800-447-1957 ajsales@myfairpoint.net

www.proproductsandmore.com

www.davismfg.com

www.whitmansharpening.com

For more information please contact: www.GermanRedClipper.com

28

Groomer to Groomer • Vol 34 Ed 4 • April 2015

GroomertoGroomer.com

www.groomerspro.com support@groomerspro.com Phone 866.877.7759

a division of

The

Big Apple Show

June 5–8 Garden State Exhibit & Convention Center

Somerset, NJ

intergroom.com

pain happens. At first, the dog is happy to get in the car and visit the new and exciting location. Soon the dog starts to generalize the sights, sounds, smells, and sensations of the examination room with unpleasant treatment.

The dog will start to identify everything that is unique to veterinary visits and link the sequence of events that “cause” the examination room. Soon, the dog is reluctant to get in the car, go into the waiting room, or approach people who wear veterinary uniforms.

Understanding discrimination and generalization can help you appreciate the dynamic nature of your dog’s behavior. Learning to better control your dog’s ability to learn can help create good performance and modify unacceptable behavior. Here are a few tips for utilizing this knowledge with your dog.

TM

• Make sure you train your dog in several places, times of day, and gradually introduce distractions.

• To help your dog with discriminations make two situations obviously different; just like an old western movie – the good guys where the white hats, and the bad guys wear the black hats. If you want your dog to bark at suspicious strangers, but not bark at regular visitors, have your “pretend” burglars, wear funny hats, carry umbrellas, or walk unusually. Gradually remove the hats, and umbrellas, and make generally furtive movements the key to deciding if someone is a threat.

• If you want your dog to generalize quickly, be willing to drop your standards in the new location/situation. If Fido can sit at home, but is distracted at the park, simply try to

Start your 30 day free trial today!

reinforce him for responding to his name. Once he will listen to his name, re-teach “sit” in exactly the same way he originally learned the behavior.

Once he starts to “sit”, even in the park, repeat the process in the next location, or try a different behavior. If the behavior fails, drop your standards and refresh his memory.

It takes practice to successfully learn a generalized discrimination.

Most people fail to repeat the situation enough times to give Fido the needed experience. Repetitions that end with different consequences can help the dog learn faster. If the sound of the real doorbell leads to a dog biscuit, and the TV bell leads to a five minute “time out”, Fido will quickly discriminate between the two and change his behavior accordingly. ✂

Visit www.groomsoft.com/g2g

The Most Simple and Powerful Pet Grooming Software on the Web.

Introducing Maps for Mobile Groomers

A better way to manage your appointments, route and customers.

Try Maps Today, Its free for 30 days!

Smart phone users scan here to learn more about how Groomsoft can help your business.

30

Groomer to Groomer • Vol 34 Ed 4 • April 2015

GroomertoGroomer.com

FIG. 6

FIG. 8

FIG. 1

IN SHEEP’S CLOTHING E by Dawn Omboy e www.queenofcolor.com

FIG. 2

FIG. 3

O

n this particular grooming day I had a returning client with a Sheltie and she also brought in her new Morkie pup.

It was a 4 month old white puppy that certainly was in need of grooming. I had just seen the groom done by Irina Smirnova and immediately thought this puppy with her coat type could pull it off perfectly. I was excited and showed the young woman the picture and asked her if she was willing. She agreed to the creative groom on her little dog, this was going to be an extra fun day for me!

I started this groom by removing the excess hair from the muzzle with chunkers (Fig 1). As the pup was getting used to being handled by me, I

FIG. 4

32

Groomer to Groomer • Vol 34 Ed 4 • April 2015

GroomertoGroomer.com

then moved to the ears with my quiet running Bravura removing long hair from inside and outside of the ears (Fig 2). Next I clipped the hair on all four legs fairly short, which was a good thing since she was matted (Fig 3).

With this done, I chose a black dye that could be used straight from the bottle. With a toothbrush, I applied the dye to both sides of the ears (Fig 4) then carefully to the muzzle where I had shortened the hair (Fig 5), being careful not to get it too close to the eyes.

Next, still using the toothbrush, I applied the dye to all four legs (Fig 6) and then to keep the color from being transferred, I wrapped the legs with foil (Fig 7).

This pup turned out so adorably

ed m em BANDANAS

H

from:

$ 0.29

ad

ei

n

US A

FIG. 5

e

u iq

Un

M

cute. But was very happy and bouncy, so it was hard to get a good picture of the finished groom (Fig 8).

Her owner was thrilled when she picked her up and said how excited her child was going to be when she got home. But, the mother of this lady was less than thrilled about the creativity. The next morning she came in with her adult daughter and asked to talk to me about the groom. She was mad and told me the dog did not look like a panda and wanted to show me a picture of what a panda is supposed to look like. A panda was never discussed with the daughter.

My point in telling you all this?

Before you do a creative groom on a client’s dog, get a signed work order outlining the groom to be performed.

That way you can prove what was decided on with the person dropping off the dog, should another family member not care for what was done.

I loved it, but unfortunately the dog does not live with me. ✂

FABRICS from:

$1.99

FIG. 7 6 inche 6 inc s hes

Making the World more Colorful, one dog at a time...

Queen of Color

BOWTIES

ew

N

from:

t Jus ed riv r A

$ 0.79

BOWS

from:

$ 0.19

FREE SHIPPING orders over $100

276 Hinman Ave, Buffalo, NY, USA 14216 Tel: 1-877-317-5267 Fax: 1-877-279-0076

www.bandanasunlimited.com

GroomertoGroomer.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

33

Unleash Your Potential

viper TM

flame

TM

TM

34

www.kenchiigrooming.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

GroomertoGroomer.com

World’s Finest Grooming Tools

Shinobi

TM

TM

SAVE 10%

Save 10% on your next order use coupon code GTG04 valid until May 15th 2015 purchase online www.kenchiigrooming.com or call 1-888-453-6244 GroomertoGroomer.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

35

PROBLEM SOLVING MADE SIMPLE

PROBLEM CHEWING E by Steve Appelbaum e

P

rofessional groomers sometimes find themselves in a similar quandary as veterinarians. You are not experts in behavior, but some of your customers will wind up re-homing their dogs if they are unable to solve behavioral challenges. This has the potential to negatively impact your business. Of course, it isn’t expected that a dog groomer be a dog trainer, and unlike veterinarians who are often asked for solutions to various behavioral issues, most groomers are not. That being said, groomers who learn a bit about canine behavior and are able to figure

36

Groomer to Groomer • Vol 34 Ed 4 • April 2015

out ways to share this information with their clients in a positive fashion can also benefit as a result.

Some of you may wonder: How exactly can groomers benefit from learning about canine behavior? Why is offering tips that address challenging behaviors important to share? By doing so, is it valuable for business?

Here are some reasons to consider.

1) Helping and serving as a resource to your customers is an opportunity to stand out from the competition. Grooming, like most businesses, is competitive. Sharing helpful information with your customers not only

GroomertoGroomer.com

makes a difference to them and their pets, but also creates good will.

2) Customer loyalty is gold in a service business. Loyalty is not just based on having reasonable prices. It isn’t completely based on doing great work either—although quality service and work is a big component. Loyalty is fostered by the feeling a customer has when they think about you and your business. If you are actually able to assist someone in addressing a challenge that was causing them real frustration, you are likely to have a customer for a very long time.

Let’s talk about a common

ALL★AMERICAN GROOMING SHOW

AAGROOM.COM

AUGUST

6TH-9TH

2015

WHEELING, IL GroomertoGroomer.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

37

Would you leave a two-year-old child unsupervised in your home for hours at a time? Assuming you answered no, and I sincerely hope that EVERYONE answered no, why would you do the same with a puppy under the age of a year? behavior problem - Problem Chewing. As a professional dog trainer with more than three decades of experience, I have seen the results of excessive dog chewing that defies the imagination. One memorable case involved a 10-month-old Great Dane/Mastiff mix who after chewing holes in a couch, rug and chair, was banished to the

back yard. Undeterred during the better part of an afternoon when his owners were at work, this fellow chewed through a wooden door, literally, and came into the house. Once he entered, he destroyed a pair of shoes, shredded a couch cushion, chewed another hole in the couch, and was fast asleep on it when the owners came home.

While such stories are funny, at least in retrospect, they can cause frustrated owners to give up their pets.

Here are some suggestions on how to address problem chewing.

The fact is that many dogs, especially puppies, chew. Puppies are teething from about 12 to 18 weeks and are intelligent, inquisitive beings that don’t have hands. Some puppies outgrow the behavior. Some don’t and learn to like chewing, especially when bored, or stressed, or nutritionally deprived of something. Usually, the keys to addressing this problem are quite simple: Key 1: Strong fixation on the “correct” objects This means chew toys that are not confused with household items.

This is an important point. Many owners take household items and turn them into “toys” for the dog.

Help your clients with problem urination, house training, destruction, aggression and more!

L1245

A collection of more than 60 articles about dog and cat behavior from Gary’s award winning articles told in an engaging, simple and easy-to-read fashion.

JAY SCRUGGS

237 pages - $16.95

Visit our website to see what other groomers have to say about the Prima Bathing System.

38

Groomer to Groomer • Vol 34 Ed 4 • April 2015

GroomertoGroomer.com

www.clickandtreat.com

Popular items include old rags, socks, discarded children’s toys, etc. Some owners purchase fabric toys from pet stores not realizing that many dogs like to tear up fabric and saying to the dog, “here chew this fabric but not this one” is confusing at best.

Examples of proper toys include KONGS®, Nylabones®, and other similar products on the market. It is not enough to simply give the dog a Nylabone and hope for the best. Some dogs will chew it while others won’t.

Instead, take it and soak it in beef or chicken broth for about an hour a day. Then make these toys the source of focus when you play with the dog.

When you greet the dog, give her the bone and do so when you leave, too.

KONGS can be stuffed with peanut butter or any number of interesting things. This will give the dog many hours of play time as she tries to get the scent and taste from the KONG.

The bottom line is if you get the dog to chew her toys 80 percent more than she does right now, you will have a dog that is far less likely to chew on the wrong things.

Key 2: Teething Puppies in the teething phase can be given ice cubes to chew on. This helps numb their sore gums. You can also use slightly softer chew products including rawhide. However, a few cautions about rawhide; first, get American made rawhide. This might sound obnoxiously patriotic, but it’s not about that. It’s about quality and not curing the product in toxic chemicals.

Second, rawhide is not supposed to be consumed in large quantities. A small bone that takes a puppy a week or so to chew down is probably fine, but swallowing one in 10 minutes, not so much. If a puppy is a voracious chewer, consider one of the harder products

GroomertoGroomer.com

like Nylabone or KONG. Key 3: Management Would you leave a two-year-old child unsupervised in your home for hours at a time? Assuming you answered no, and I sincerely hope that EVERYONE answered no, why would you do the same with a puppy under the age of a year? Puppies that spend time in the house should be in exercise pens and or crates when the owner is not able to directly supervise them.

This pen can become a haven for the dog and special care should be taken to make sure the dog feels safe and secure in it. Special chew toys should be placed there, which means she is more likely to fixate on them. This isn’t suggesting that people leave their dogs in crates or pens for a year. The dogs should be taken out and given supervised time in the house. Their special toys should be readily available to them during

Groomer to Groomer • Vol 34 Ed 4 • April 2015

39

this time as well. As the dog learns to behave, she can get longer and longer times out of the crate. Also, the crate should never be used for punishment.

Many people who work all day leave their dogs in a fenced and safe backyard and bring the dog into the house in the crate when they are home.

Key 4: Redirection and patience When the dog is given supervised time in the house, make sure she has her special toys that are within reach. If she errs and starts to chew on the wrong things, a simple “Ugh Ugh” or “No” coupled with giving her the correct item will teach her over time which items are and are not acceptable for her to chew. Also, make it a point to pick up as many items as you can before allowing the dog freedom to roam in the house.

40

Groomer to Groomer • Vol 34 Ed 4 • April 2015

This doesn’t mean moving the furniture but you might consider picking up kids’ toys, shoes, etc.

Key 5: Exercise and nutrition Dogs that get exercise and proper nutrition are less likely to be problem chewers. Make sure your dog is being fed a good quality hard kibble and receives adequate exercise every day. Walks are a great way to give the dog exercise. A two to three mile walk five days a week should do wonders.

However, please speak with your veterinarian before starting any exercise program. While exercise is good, please remember not to over do it.

These are only some of the many tips you can share with clients. This is just a guide. In future articles, I will discuss how to create tip sheets you can share with customers, tips on building a rapport with dog trainers and ways to

GroomertoGroomer.com

address other behavior problems. ✂ Steven Appelbaum is a professional dog trainer and founder of Animal Behavior College (ABC), a vocational school specializing in certified animal career training programs including, dog training, pet grooming and veterinary assistance. To date, ABC has certified more than 11,300 dog trainers, making it the largest school for professional dog trainers in the U.S. In addition, the college has certified more than 1,330 pet groomers and 4,200 veterinary assistants and offers a variety of continuing education programs on subjects including, cat management and training, pet nutrition, pet massage, pet sitting and training shelter dogs.

For more information about the college, visit the website at www.animalbehaviorcollege.com/info

2015

September 17-20, 2015 Hershey Lodge and Convention Center Hershey, Pa

GroomExpo.com

GroomertoGroomer.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

41

SETTING CLIENT EXPECTATIONS E by Mary Oquendo e

B

ack when I was a baby groomer, a client walked into the shop where I was working with her two dogs. I had the client cards already out and knew what to do!

to make mistakes. I noticed that the German Shepherd looked like its coat had been clipped short in the past. The card read a 4 clip. That made sense.

However, the American Eskimo was in full coat, but the card read 7 skin (Uhoh foreshadowing).

Client: You’re new. Is Katie here?

Me: No, unfortunately she is no longer working here.

Client: Ok, do the same thing as last time.

As a new groomer, I did not want

42

Groomer to Groomer • Vol 34 Ed 4 • April 2015

Me: Are you sure you want to go that short on your American Eskimo?

Client: Yes, exactly what you did last time.

I had the foresight to have her sign the matted release form. Though it was

GroomertoGroomer.com

obvious she seemed confused to do so.

It turns out, the card really read 7 skim. When the client came to pick up her dog, she was expecting a light trim. What she got was a shaved dog.

Needless to say, the client was very unhappy. Fortunately for me, this was well before the advent of social media.

I failed on so many levels. I am now a wiser groomer and have instituted measures to prevent this from happening again.

IT STARTS WITH MYSELF I look professional. I greet the client, including the pet. My hair is neat,

with clean, appropriate clothing. I am aware of my body language. I stand straight. No leaning in any direction and offer my hand. I keep eye contact and smile. However, there are many long-term clients that are greeted with a hug. My attention is always on the client in front of me. The purpose of looking professional is for your clients to have confidence in you. Observe other professionals and how they interact with you when you are in their place of business. How do they make you feel?

“Grooming is all about making a pet look good. If your own personal grooming does not reflect a sense of style and good taste, why should I trust you to make my pet look good?”

­— Kristina N. Lotz, CPDT-KA editor, theilovedogssite.com

I act professional. It is my job to ensure the client is aware of my policies and procedures. I am responsible for providing clear communication. The conversation I had with the American Eskimo owner was vague. It is not the job of the owner to interpret what I mean. Any written instructions are legible. The handwriting on that particular client’s card was sloppy.

I am the professional. While looking and acting the part offers visual cues to the client, being the professional is a mindset. This is confidence in your skills and in yourself, so that when you inform your clients what needs to be done, it is accepted rather than questioned.

But where do unreasonable expectations come from?

NOT SETTING BOUNDARIES Allowing the client to tell you what you will do, when the pet is ready, how much they’ll pay, being chronically late or a no show, and consistently rescheduling to name a few. This is

where written policies and procedures need implementation and are consistently enforced. When I worked in a shop, we regularly had people show up after closing and expected us to wait.

Initially, we did. Then we informed clients that our policy changed. Any pets left after closing time would now incur a boarding charge. In addition, they could not pick up their pet until the following business day. A miracle happened. Clients picked up their pets before close of business from that day forward.

OVER PROMISE-UNDER DELIVER I cannot take a matted dog and turn him into a fluff ball. I use the word naked to describe what the matted pet is going to look like. I never agree to “try my best” because when an owner hears that they are now envisioning a fluffy pet and will be disappointed over your perceived promise. You over promised and under delivered. However, if they expect naked and you were able to wet shave and finish with a 5 - you are a hero. In this scenario, you under promised and

Find us on

Twitter!

@barkleighinc

Are Your Bathing Tools Getting Your Clients Clean in the FIRST Bath?

Having to rebathe costs you time & money! The NEW YUPPY PUPPY BATH BRUSH reduces bathing time, leaves them super clean & ready for your finishing table.

Gently lifts & removes dirt & debris Lathers up those “hard to reach” places Effectively removes undercoat for a fast deshed in the tub Scrubs dirty paws, nails & greasy ears clean Exfoliates scaly skin to promote healing

YUPPYPUPPYBATHBRUSH.COM

GroomertoGroomer.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

43

over delivered. Huge difference.

ABSENCE OF NON-JUDGMENTAL OPTIONS I am not privy to other people’s personal life. Maybe they are uncaring owners, but what if they are dealing with a sick child, or a loss of job, or any number of other personal issues? None of which is my business. People like options because it gives them a sense of control. A matted dog always gets three options: 1. I can shave it naked and we start over.

2. I show them how to brush and comb and we reschedule so they have an opportunity to de-mat their own dog. This is a frequently chosen option.

They try and are unable. They come back with a newfound understanding

and respect for what we do. This pet usually ends up on a more frequent grooming schedule as well.

3. I quote them my hourly de-matting price and the approximate time it will take. I have never had anyone take me up on this because it is usually several hundred dollars.

LACK OF COMMUNICATION There are times when we make a promise to a client in good faith, only to realize that it is not possible. This usually involves a shave down. If the style has significantly changed, I do not proceed without client approval.

My preferred method is by text, as I will have a written authorization to do so. Phone approval can lead to a he said-she said type of situation.

There are clients that, no matter how professional you are, will never

SAVE

be happy and are often vocal about it.

Clients that are encouraged to go elsewhere include those that: use abusive or foul language, and exhibit inappropriate behavior. A note on inappropriate behavior: an elderly client that suddenly engages in such behavior may be indicative of an underlying medical condition, which should be brought to the attention of their family members.

I learned from my “uh-oh” the importance of clear communications with the owner. It allowed me to put in place procedures to ensure that it would not happen again. ✂

Find Groomer to Groomer Magazine on

www.facebook.com/ groomertogroomermagazine

S

S

TIME

WATER

$ MONEY

SAVE UP TO 50% ON SHAMPOO Make the bathing process easier and quicker while drastically reducing strain and fatigue!

COSMOS BATHING SYSTEMS has been helping groomers and bathers for over 25 years!

SCAN THE QR CODE TO WATCH THE COSMOS BATHING SYSTEM IN ACTION!

cosmosbathingsystems.com

cosmosbathingsystems@yahoo.com 1-866-974-3787

44

Groomer to Groomer • Vol 34 Ed 4 • April 2015

GroomertoGroomer.com

GroomertoGroomer.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

45

GROOMING

MATTERS

by Daryl Conner

“I

WHY BUY INSURANCE?

estimate that 60 percent of pet stylists are not properly insured,” says Jeff Reynolds, executive director of National Dog Groomers Association of America, Inc. (Clark, PA.) “Several factors contribute to this industry-wide problem. Also, many groomers do not know that there are agencies available that specialize in the pet grooming industry and can offer both guidance and proper insurance. Another reason is that groomers think that they can-

46

Groomer to Groomer • Vol 34 Ed 4 • April 2015

not afford coverage.” According to Dave Thompson of PetBiz Insurance, “Most business owners think the right insurance may be too expensive, but policies that include all of the coverage a pet business would need are the same price, if not better than a standard business policy.”

On internet forums and at trade shows when groomers gather, the subject of insurance comes up frequently.

What types of coverage to have and how much insurance is needed seems

GroomertoGroomer.com

to be a topic that confuses many of us.

A good place to start your insurance education is to learn what liability insurance is. “Liability protects against any harm or damage caused to others. In the grooming profession, the ‘others’ would refer to both humans and pets,” says Mark Clark, an Allstate agent. “Liability protects your assets; your business. If a groomer causes harm or damage to a pet or property, they could be sued. Proper liability coverage will pay the injured party in

Model: Fiona

T Stylist: Summer S. Wilson T Photographer: Jennifer O’Dell Photography GroomertoGroomer.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

47

the event of a claim. In simple terms, this means that if you do not have adequate insurance coverage, you could lose both your professional and personal assets if you are sued because a human or pet is injured on your property or while you are working in a professional capacity.”

As professional pet stylists, we deal with moving animals, sharp tools, water, chemicals, and electricity.

Combine these factors and it is clear to see that accidents can happen. No one plans on having an accident, but if one occurs, it is important to have liability insurance in place to protect your assets.

“With affordable coverage and payment plans available today, there is no excuse for groomers not to have the insurance they need,” said Reynolds. “It is a shame when someone loses a business they have invested blood, sweat and tears into because

48

Groomer to Groomer • Vol 34 Ed 4 • April 2015

they were not insured against an accident.”

How do you know if you need insurance? If you have anything to lose, or the potential to ever have anything to lose, you need to purchase liability insurance. If you own or rent a grooming shop, have a mobile business, make house calls, or operate as an independent contractor, you need liability insurance. There are four types of coverage you should know about.

GENERAL LIABILITY This is the main coverage that will protect your business from injury claims and damage to others’ property.

For example, if someone slips and falls while on your property and they are inured, general liability will cover it. *Important note: General liability does not cover animals. Pet groomers must ask for this specific coverage.

GroomertoGroomer.com

PROFESSIONAL LIABILITY This type of insurance protects you against accidents that happen while you are working on the pet in a professional capacity. For example, if you cut a dog while grooming it, or it leaps off your table and breaks its leg, professional liability insurance will be your friend.

ANIMAL FLOATER OR BAILEE This very important coverage will pay for the loss of an animal while it is in your care, custody, and control. “Loss” in this case means death, destruction, theft, or escape. It covers the pet both while on the business premises and in transit. For example, if a dog in your care clearly has to have a potty break, and chews through its leash while you are walking it, and bolts for the road and is hit by a car and killed, the floater policy would come into play.

P ET BOARDI N G & DAYCARE EXP O

& PBD EXPO WEST BURBAN K , CA

A NEW SHOW FOR PET PROS ON THE WEST COAST!

MAY

4–7, 2015 LOS ANGELES MARRIOTT

BURBANK AIRPORT BURBANK, CALIFORNIA

WWW.PBDEXPOWEST.COM GroomertoGroomer.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

49

While most insurance companies sell liability insurance, it is suggested that groomers look into policies designed for our specific business. Working with animals, we have unique risks and needs.

PRODUCT LIABILITY If you sell or manufacture products, this type of insurance will protect you in the event that someone is injured as a result of using those products. For example, if someone purchases a pet shampoo from you and their pet has an adverse reaction to the product, this coverage will help cover the cost of veterinary treatment.

Mobile groomers and stylists who make house calls incur special risks that need special coverage. Since they often go into customers’ homes, they need to be certain that they have coverage that will protect them if they cause a problem; such as accidentally breaking a valuable object.

This coverage would also be needed to protect mobile groomers in case they need to plug in their rig and something happens to damage the home owners’ electrical system, or if they borrow the garden hose to fill up their tank and accidentally leave it running, flooding the yard. In addition to liability insurance, these professionals need specialized auto insurance, said Ron Shearouse, an agent for Shearouse Insurance Group (Pembroke Pines, Fla.). “We offer packages designed especially for mobile stylists.

Our policy includes coverage for the vehicle, as well as the conversion

50

Groomer to Groomer • Vol 34 Ed 4 • April 2015

GroomertoGroomer.com

package and permanently attached fixtures. Groomers need to make sure that they are not buying insurance for just the van. The expensive conversion needs to be covered as well. We also offer an inland marine policy that will cover tools such as dryers, clippers, and scissors.”

While most insurance companies sell liability insurance, it is suggested that groomers look into policies designed for our specific business. Working with animals, we have unique risks and needs. Robert Thompson, president of Governor Insurance (Vienna, Ohio), which has specialized in the pet industry since 1986, echoes this advice. Thompson says his company was the first to offer professional liability plans for groomers, as well as the first coverage specifically designed for mobile pet groomers.

“Some groomers are told by their agents that the pets they work on are covered when they purchase policies, but find that they were misinformed when faced with a claim,” Thompson said. “It is common for insurance agents to write policies for groomers that are similar to those purchased by human hair stylists,” Thompson added.

In fact, the risks presented are quite different. Although both industries involve cutting hair,

NORTHWEST

GROOMING SHOW MURANO CONVENTION CENTER § TACOMA, WA

APRIL 23–26, 2015 GroomertoGroomer.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

51

grooming shops offer up a wealth of risks never encountered in a beauty salon. How often do human hair stylists get scratched and bitten? “Get a clear explanation of what is covered in the policy you purchase, in writing,” Thompson suggests. How much liability insurance should a groomer purchase? “Million dollar limits are typical,” said Thompson.

Although all groomers should carry liability insurance, not all insurance carriers will sell a policy to all groomers. “Insurance is all about risk,” said Clark. “If a person has had multiple claims, has no experience or training, or is operating out of a vehicle or building that is viewed as high risk, an insurance company can choose to deny coverage.”

We can help reduce our chances of accidents and claims in many ways. One obvious way is to keep

our business area clean, neat, and in excellent repair. It may seem obvious that slippery floors should be wiped up to prevent falls, but take a look around your work space to see if there are potential dangers you have overlooked. Power cords for tools should not lie in walkways. Flooring should be in good repair and slip resistant. Clutter, trash cans, and any other tripping hazards need to be out of the way of where people walk.

Furniture should be free of wobbly legs and sharp edges.

Groomers can also reduce risk by constantly increasing their knowledge and skills through education. A welleducated stylist is more aware of the dangers present in our industry, and can better prevent accidents. I recently had a conversation with a groomer who favored using a certain product on cats that he groomed. I pointed

ELITE GROOMING TUB Premium features.

Exclusive STAMP System (STeprAMP)

shor-line.com/grooming 800.444.1579

52

Groomer to Groomer • Vol 34 Ed 4 • April 2015

GroomertoGroomer.com

out to him that studies showed that one of the ingredients in that product could cause damage to felines. “But it works great,” he insisted. I showed him scientific articles which backed up the information I shared. “I will continue to use it, because I like it and I have never had a problem,” he told me. This attitude saddens me; and I fear that he will regret that choice sometime down the line when a cat pays the price for him turning a blind eye to the education I attempted to share. If this happens, I hope he has insurance.

As our society becomes more litigious and lawsuits abound, insurance rates climb and coverage restrictions become more common. This affects all businesses, not just the pet grooming industry. Fortunately, the grooming industry rates quite well when insurers determine how hazardous an industry is. Grooming insurance plans can be purchased at reasonable rates, and many companies offer flexible payment plans.

If you have questions about insurance coverage, start by calling the agent that you buy your home, rental, or automobile coverage from. Next, consider calling agents that specialize in the pet industry and compare the coverage they offer. Being an informed consumer can help you choose the best polices for your business.

In the end, having proper insurance coverage is not expensive, it is priceless. I just got out my calculator and did a little whiz bang math. For the cost of grooming 8 Cocker Spaniels a year I have top of the line coverage through a pet industry insurance specialist. I hope I never have to use my insurance policy, but I sleep better at night knowing I have it. ✂

GroomertoGroomer.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

53

PETQUEST RETURNS JUNE 25 –28

P

etQuest returns to Wilmington, Ohio this June for the 2015 expo! Again, the expo will be taking place at the dog friendly

Roberts Conference Center June 25th28th 2015, with brand new seminars and certification courses, as well as the three day trade show.

Thursday has been deemed “Certification Day” with three different daylong programs to choose from. There will be the always popular Brusher/ Bather Certificate Program with Teri DiMarino, the AKC Poodle Class with Sue Zecco and we will be debuting Dr. Cliff’s Skin Certification Course. In this course you will learn everything there is to know about K9 skin and receive a certificate to display in your salon.

Thursday evening will feature a two hour Cat Grooming class with Amie Wright. Also on Thursday evening will be the demo portion of the AKC Poodle Class, which can be purchased separately from the day-long program but you would not receive the certificate for only attending the

RK BA

LEIGH

Today

Book S

20 E 16 C R U IS

JAN

Pet Pro Cruise 10-17 Royal Caribbean's ship "Jewel of the Seas"

$699 per person*

Sailing from San Juan, PR to the Caribbean Islands **Barbados, St Lucia, Antigua, St Maarten, St Croix**

Groom Boat Cruise

JAN 31 - FEB 5

Carnival's ship "Sunshine"

$579 per person* Sailing from Pt Canaveral, Florida to the Bahamas **Nassau, Freeport & Half Moon Cay**

CONTACT: Judith "LUCY" Wheeler- Barkleigh Cruise Agent Cell (321) 368-6622 • Cruisinglady@ymail.com

Visit us that the Northwest Grooming Show, Booth #10

54

Groomer to Groomer • Vol 34 Ed 4 • April 2015

GroomertoGroomer.com

*Includes all taxes and Barkleigh registration fees based on double occupancy in standard cabin

“A great reference guide to Creative Styling with up-to-date information on products.

A must have for every salon.”

– Dawn Omboy, Queen of Color

ththee

ULTIMATE

E ID U G toto SALCCreOreaaNtitiveve

bybyAn mpee Kump gelaaKu Angel

s!

192 pages of ideas and step-by-step instruction

$59.95 Barkleigh Productions, Inc. barkleigh.com • barkleighstore.com • (717) 691-3388

GroomertoGroomer.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

55

two hour demo.

On Friday we have many exciting demos by some of our very own Barkleigh Honors winners, who are the best of the best in the grooming industry! Also going on all day Friday will be the AKC Salon Certification course and Gary Wilkes will be presenting a day of Animal Behavior seminars. Friday evening will feature a Creative Certifica-

tion course with Angela Kumpe and Lori Craig.

Saturday and Sunday will be filled with many other must-see seminars, going on all day. Gary Wilkes will be presenting more great animal behavior/handling/training seminars, and some other topics by industry experts include: business regulations, styling products, grooming tools, pet health,

Top quality system includes two 10-foot hoses, 60 feet of tubing, a sprayer, undercoat nozzle, meter tip tool, and 36 meter tips 3-year limited warranty

NEW PRODUCTS AND A NEW LOOK! 2012 Barkleigh Honors Nominee

Financing available (application online) Made in the USA

S new product of the year S

WWW.SAVURFUR.COM savurfur@aim.com • (417) 469-9020 •

56

Groomer to Groomer • Vol 34 Ed 4 • April 2015

1194 Bus. 60/63 Suite A Willow Springs, MO 65793

GroomertoGroomer.com

and lots of informative demos.

The trade show will begin Friday morning and run through Sunday.

Come ready to shop and get educated on all of the latest products and tools.

The silent auction will also be taking place in the trade show hall. All proceeds from the auction go to Gifts of Love International.

Grooming contests will be going all weekend and will be free to watch with admission to the trade show.

Sunday morning will feature the Rescue Round-Up Tournament and Sunday afternoon is the always prevalent Creative Styling competition.

So if you’re looking to learn something new, improve your skills, or just want to do some shopping, mark your calendars for June 25th-28th and we hope to see you there for PetQuest 2015! ✂

GroomertoGroomer.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

57

BREAD & BUTTER GROOMING:

FAST & EASY

AFTER

PET TRIMS FOR THE SALON

by Kathy Rose

BEFORE

STANDARD POODLE

R

IN A DUTCH

etro Poodle patterns seem to be making a come back.

Although Poodle styles change and evolve, the breed profile remains consistent. When creating a pattern such as the Dutch or the Town and Country, that is important to remember.

The top line is level and the angulation is exactly the same as if you were creating a lamb trim. With a very full-coated dog, I recommend just that, create a lamb trim and then apply your pattern. The blade length used for both the pattern and the body is dependent upon your client’s wishes.

For this trim, a #10 was used for the pattern lines and an “E” snap on comb was used for the body. Legs are skimmed and then scissored.

Fig.1) Clip, following coat growth direction from the outside corner of the eye to the ear. Shave the coat in front of the ear (ventilation strip). Clip the cheeks and bridge of nose up to

58

Groomer to Groomer • Vol 34 Ed 4 • April 2015

the eyes. Form a slight inverted “V” between the eyes. Continue down the sides of the face, forming a “U” shaped necklace on the throat. A good rule of thumb is to clip down the throat the approximate length of the muzzle. This can vary somewhat depending upon the dog’s structure.

Fig.2) Stretch the lips back and then clip the entire muzzle. You can place your thumb over the lip bumps to avoid shaving them.

Fig.3) Clean up the clipper lines on the throat and face by clipping against coat growth direction. It is important to note that the dog’s skin tolerance to clipping against coat growth must be taken into consideration.

Fig.4) Place your hand around the cuff and then, using a #40 blade, clip the protruding coat. Use care to not dig into the skin with the blade.

Fig.5) Clip the tail band into an inverted “V” shape. Where you clip will be dependent upon the tail set.

GroomertoGroomer.com

For a correct tail set, clip a band about two – three inches at the base of the tail, with the inverted “V” at the croup.

A low tail set will require moving this line up toward the back.

Fig.6) Secure the dog at the front and then, standing to the rear of the dog and following coat growth direction, create a strip of shaved coat from the withers to the tail band. You must be sure the dog is standing completely straight. For a Standard Poodle, the width of a #10 is appropriate. For Smaller dogs, use a narrower toe blade.

Move to the front of the dog. Clip again over this line from the withers to the Tail band. This will help you to set a straight line. If the dog can tolerate a close trim, you may go in reverse coat growth direction.

Fig.7) Clip the collar area from well in front of the withers, around to the necklace already set. Place this line where the collar usually rests. Make sure to avoid clipping too low. You

need to leave extra room to clean up your lines.

Fig.8) Create the vertical line at the last rib. Placement of this line will depend upon the overall structural body length. Very long dogs will require moving this line forward, and shorter backed dogs will require moving it back.

Fig.9) Once you have made your vertical line behind the last rib, create an angled line by clipping the corners of the pattern.

Fig.10) Use a snap on comb to clip the body. Begin at the pattern line at the back of the neck and continue all the way back over the croup and down the back of the upper thigh. Stop before you get to the hock. Skim off of the hip before reaching the leg coat. On the jacket, follow the shoulder, falling off below the point of shoulder but before clipping into the leg coat.

Fig.11) Create a “bevel” on all pattern lines by combing the longer

FIG. 1

FIG. 2

FIG. 3

FIG. 4

FIG. 5

FIG. 6

COLOR 25 Cards......$9.95 50 Cards....$16.95 100 Cards....$29.95 200 Cards....$49.95 ORDER TODAY! (727) 804 - 6555 ANIMALPHOTOGRAPHY.COM

GroomertoGroomer.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

59

FIG. 7

FIG. 8

FIG. 9

FIG. 10

FIG. 11

FIG. 12

FIG. 13

FIG. 14

FIG. 15 coat over the clipped line and then scissoring the edge.

Fig.12) Use curved shears, inverted to follow the natural underline, creating a tuck up.

Fig.13) Scissor the top line to appear level, sloping onto a slight rise at the withers.

Fig.14) Use curved shears to round the point of rump and scissor the upper outside thigh. Invert the curved shears to scoop the back of the upper thigh down to the hock, accentuating rear angulation. Use straight shears to scissor the outside and inside of the rear legs to create parallel lines.

Fig.15) Lift the rear leg and then scissor the front of the rear leg to the bend in stifle. Then turn the shears and

60

Groomer to Groomer • Vol 34 Ed 4 • April 2015

GroomertoGroomer.com

FIG. 16

FIG. 17

FIG. 18

scissor upward toward the tuck-up.

Fig.16) Lift the rear leg and then scissor the cuff. Use curved shears to shape the lower leg and hock.

Fig.17) Place the leg back on the table and scissor the cuff into the shape of an up-side-down pyramid.

Fig.18) Use curved shears to shape the jacket and chest, placing the front legs well under the dog.

Fig.19) Use curved shears to follow the natural underline, following through to the chest.

Fig.20) Lift the leg slightly and then use straight shears to scissor up to the point where the leg meets the shoulder. First scissor the front of the leg, and then trim the inside and the outside, forming parallel cylinders. To avoid pinching the inside of the front legs, near the chest, make sure to lift the leg only slightly while scissoring. Next, move to the side of the dog and lift the front leg straight back. Scissor the back portion of the leg. Complete the leg by placing the foot back on the table and scissoring downward from shoulder to foot. Finish, by tidying up the cuff.

Fig.21) Comb the tail straight down toward the tip and then trim the end. The amount trimmed from the tail is dependent upon the bone length. A short tail will have more coat beyond the bone than a long tail. Next, lift the tail and while holding from the tip, comb the coat down and trim the edge in the same manner you would trim a cuff.

Finish the tail by scissoring into a round shape while holding the tail by the tip.

GroomertoGroomer.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

61

FIG. 19

FIG. 20

FIG. 21

FIG. 22

FIG. 23

FIG. 24

FIG. 25

62

Groomer to Groomer • Vol 34 Ed 4 • April 2015

Fig.22) Use straight shears, placed at a 45° angle, and then trim the coat in front of the eyes. Holding the shears at an angle will help you to create an over hang. Continue scissoring a line from the outside eye corner across the top of ear, still holding the shears at 45°. This method creates a rectangular box that you will then round into the top knot shape.

Fig.23) Using curved shears, scissor the sides of the head, rounding onto the domed top skull. Next, scissor the front of the topknot onto the domed top skull.

Fig.24) Use curved shears to blend the back of the top-knot, onto the back of the neck.

Fig.25) With a #10 blade, clean up the lines at the back of the top-knot, as well as cleaning up all other pattern lines.

Fig.26) Use a #40 with the clipper held up side down to create a tidy line from the topknot to the ear. Complete the finish by tidying the ends of the ear.

Poodle coifs seem to change almost as rapidly as clothes styles. With apparel, if you keep them in your closet long enough, they will return to style. With Poodle patterns, it is the same premise but you need only keep a vision of the patterns available to show your clients and the idea in your mind’s eye. ✂

FIG. 26

GroomertoGroomer.com

NEW PRODUCTS/ INDUSTRY NEWS

PETAG SKIN & COAT ESSENTIALS AND 2-N-1 SHAMPOO+CONDITIONERS

Fresh ’n Clean® Skin & Coat Essentials is a new product line specifically developed to address the most common skin and coat conditions affecting pets today. The five shampoo formulas include, Dandruff, Calming Hot Spots, Hypoallergenic, Soothing Itch Relief and Purifying Medicated. Gentle enough to use daily, pet parents can incorporate Fresh ’n Clean Skin & Coat Essentials into their pet’s healthy grooming regimen to help minimize the reoccurrence of flare-ups.

Fresh ’n Clean® 2-N-1 Shampoos + Conditioners for Short, Medium and Long Coats each include a careful balance of proteins, oils and minerals customized

for the particular coat length. Short Coat includes moisture-rich humectants and soothing emollients to help lock-in moisture.

Medium Coat drenches the skin and coat with proteins and minerals to hydrate and strengthen, and Long Coat is formulated with a thinner consistency to penetrate thicker coats to reach the skin.

B-AIR VANTAGE VG DEHUMIDIFIER

B-Air is proud to introduce the new Vantage VG 1500 commercial grade dehumidifier. The Vantage combines rugged compact design with the professional performance needed to change humid air conditions in a grooming salon, veterinarian clinic, or kennel facility into a dry arid air allowing pets to dry extremely fast and keep a healthy environment for staff. The Vantage VG 1500 is ETL/CSA/ CE certified for use in US, Canada, and Europe and features: 7.3 amps, 25’ drain hose and power cord, automatic pump,

and removes 150 pints of water daily. Add a B-Air Vantage to your grooming salon and see the advantage!

VUUM PET CARE SYSTEM

The VUUM Pet Care System includes our Pet Care Rooms, Portable Kennels and the Multi Care System. These products offer spa-like treatments including aroma therapy, ionizing and oxygen therapies.

These treatments may be used daily to remove pet dander, repel flea & ticks, make coats shinier and skin healthier, or used with our pet dryers. Our whisper-quiet dryers are safer and gentler than stand or cage dryers, dry pets faster while using 50% less energy.

Professional groomers and pet owners will love pampering their pets in a cooler, quiet, fur- free environment.

Watch our video at www.petpaint.com

petpaint is: -dog-safe -vet-tested -temporary -washable -easy to use

petpaint does: -stencil tatoos -everyday fashion -decoration -costumes -fundraising

we do

!

www.petpaint.com 805-987-4593 instagram.com/petpaint GroomertoGroomer.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

63

CALENDAR OF EVENTS

TO LIST YOUR EVENT, SEND IT TO ADAM@BARKLEIGH.COM

CALIFORNIA

NEW JERSEY

WASHINGTON

PET BOARDING & DAYCARE EXPO WEST 5/4/2015 — 5/7/2015 Burbank CA (717) 691-3388 info@barkleigh.com www.groomexpowest.com

INTERGROOM 6/5/2015 — 6/8/2015 Somerset, NJ (201) 896-0500 www.intergroom.com

NORTHWEST GROOMING SHOW 4/23/2015 — 4/26/2015 Tacoma WA (717) 691-3388 info@barkleigh.com www.nwgroom.com

FLORIDA NDGAA FUN IN THE SUN 10/23/2015 - 10/25/2015 Orlando, FL (724) 962-2711 www.nationaldoggroomers.com

ILLINOIS ALL AMERICAN GROOMING SHOW 8/6/2015 — 8/9/2015 Wheeling IL (717) 691-3388 info@barkleigh.com www.aagroom.com

MASSACHUSETTS NEW ENGLAND GROOMING SHOW 10/1/2015 — 10/4/2015 Sturbridge MA (717) 691-3388 info@barkleigh.com www.nwgroom.com

NEVADA SUPERZOO 7/21/2015 — 7/23/2015 Las Vegas NV 626-447-2222 www.superzoo.com

OHIO PETQUEST 6/25/2015 — 6/28/2015 Wilmington OH (717) 691-3388 info@barkleigh.com www.pqgroom.com

Barkleigh Productions EVENTS

NORTHWEST GROOMING SHOW

4/23/2015 — 4/26/2015 Tacoma WA PET BOARDING & DAYCARE EXPO WEST

5/4/2015 — 5/7/2015 Burbank CA

PENNSYLVANIA GROOM EXPO 2015 9/17/2015 — 9/20/2015 Hershey PA (717) 691-3388 info@barkleigh.com www.groomexpo.com

PETQUEST

6/25/2015 — 6/28/2015 Wilmington OH ALL AMERICAN GROOMING SHOW

8/6/2015 — 8/9/2015 Wheeling IL

PET BOARDING & DAYCARE EXPO 11/10/2015 — 11/12/2015 Hershey PA (717) 691-3388 info@barkleigh.com www.petboardingexpo.com

GROOM EXPO

9/17/2015 — 9/20/2015 Hershey PA

PUERTO RICO

NEW ENGLAND GROOMING SHOW

PET PRO CRUISE 1/9/2016 — 1/17/2016 San Juan, PR (321) 368-6622 cruisinglady@ymail.com www.barkleigh.com

10/2/2015 — 10/4/2015 Sturbridge MA PET BOARDING & DAYCARE EXPO

11/9/2015 — 11/12/2015 Hershey PA GROOM EXPO WEST

2/4/2016 — 2/7/2016 Pasadena CA Barkleigh Productions, Inc. (717) 691-3388 • Fax (717) 691-3381 www.barkleigh.com www.groomertogroomer.com

Proverbial Wisdom A wise youth makes hay while the sun shines, but what a shame to see a lad who sleeps away his hour of opportunity.

Read Groomer to Groomer Online!

er.com

www.GroomertoGroom 64

Groomer to Groomer • Vol 34 Ed 4 • April 2015

GroomertoGroomer.com

Proverbs 10:5 Living Bible

CLASSIFIEDS Call (717) 691-3388 ext 210 to place a Classified.

Rates: 25 words or less – $50.00.

Each additional word – $2.00 each.

Classified ads must be prepaid.

Call for issue deadlines.

Agency Discounts Do Not Apply.

BLADES & SHARPENING “YOU NOW HAVE A BETTER CHOICE” We are groomers of 30+ years. Website has FREE videos and articles on equipment care. Steel Blades $5.00, Ceramic $6.00, Regular shears $5.00, convex $10. Certified for many shear brands. WAHL 5-N-1 blades refurbished (new parts, not sharpened) $10. Clipper repair #10 plus parts. Mail-in service has 48 hour turnaround, $5.00 RETURN SHIPPING ALL ORDERS, each order gets a CD_ROM and tip sheet. Website has all informatino. Est. 1995.

Northern Tails Sharpening Inc, Mobile AL Call 251-232-5353 www.northerntails.com

CALL (717) 691-3388, EXT. 210 TO PLACE A CLASSIFIED. BUSINESS FOR SALE Well established Turn-key Grooming Business for sale. Fully equipped with Retail.

Great Location. Large Clientele & growing.

In Maryland - call 301-824-3371 FOR SALE: Established grooming salon, Palatine, Illinois. Same location 20+ years.

Gross $400K+. Asking $200K. Qualified buyers only contact Cathy 847-334-3570, www.jimminyclippers.com

Find Groomer to Groomer Magazine on

www.facebook.com/ groomertogroomermagazine

Find us on

Twitter!

@barkleighinc Classified Advertisements

GET RESULTS!

Sharpening Sales & Repair

120 Fourth Street • Mt. Wolf, PA 17347 (717) 266-7348 • (888) 742-7745

info@precisionsharp.com

www.precisionsharp.com

EACH blade examined personally, sharpened to perfection, demagnetized and tested.

Sockets and springs adjusted, blades individually sealed, READY TO USE. Sole proprietor w/ 20+ years experience. FACTORY-TRAINED to sharpen shears/blades. Customized tip sheet included w/ order - PROMPT RETURN. Clipper Blades $5,Shears $7, S/H $7. PA residents add 7%. John’s Sharpening, 1213 Middle St., Pittsburgh, PA 15212-4838. (412) 321-1522 JKosakowsky@hotmail.com.

GROOMER’S SHEARS HAND HONED SHARPENING JAPANESE STYLE REPAIR AND RECONDITIONING 30 YEARS EXPERIENCE $15.00 PLUS SHIPPING THE SHARPER EDGE INC REFERENCES PROVIDED (305) 299-9955 CAREY Scissorsandclipperbladessharpeing.com Premium Sharpening We understand the importance of our clients tools and endeavor to ensure a trusted service.

Visit our website.

Check out the pet boarding industry’s

ONLY trade magazine! www.PetBoardingAndDaycare.com GroomertoGroomer.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

65

Klip Kards

Client Index & Extender Cards Extenders stapled to your filled Klip Kard add more record space!

Giant Klip Kard Our most popular card! 5” x 8” Klip Kards feature a dog diagram for notation of injuries, warts and sensitive areas.

Sketch the clip right on the card. Emergency permission included, plus a size chart for easy sales reference.

Includes pet profile checklist with lots of space on the back for date, charges, services, groomer and reminders sent date. Extenders can be attached when back is full. Mix and match in packs of 100 when buying 1000.

Giant Klip Kard – White 5 x 8 #500 Pack of 100 #501 Pack of 500 #502 Pack of 1000

$13.75 $59.95 $99.00

Available Colors

Giant Klip Kard – Color 5 x 8

Available colors: Blue, Green, Yellow, Pink, Lavender

#503B, 503G, 503Y, 503P, 503L #504B, 504G, 504Y, 504P, 504L #505B, 505G, 505Y, 505P, 505L

Pack of 100 Pack of 500 Pack of 1000

Giant Klip Kard Extenders – White 5 x 8 #506 Pack of 100

$13.75

#682

$34.95

Giant Klip Kard Special 5 x 8

$15.75 $69.95 $109.00

Medium Klip Kard 4”x 6” Medium Client Index Card offers space for pet description, medical problems, referral, birthday, vet phone and clip. Popular pet profile checklist denotes conditions about the pet. Back has date, services, charges and reminder sent date. Extenders can be attached when back is full. Mix and match in packs of 100 when buying 1000.

Medium Klip Kard – White 4 x 6 #507 Pack of 100 #508 Pack of 500 #509 Pack of 1000

Available Colors

$11.95 $46.00 $75.00

Medium Klip Kard – Color 4 x 6

Available colors: Blue, Green, Yellow, Pink, Lavender

#510B, 510G, 510Y, 510P, 510L #511B, 511G, 511Y, 511P, 511L #512B, 512G, 512Y, 512P, 512L

Pack of 100 Pack of 500 Pack of 1000

Medium Klip Kard Extenders – White 4 x 6 #513 Pack of 100

$11.95

#681

$28.95

Medium Klip Kard Special 4 x 6

Regular Klip Kard Are your client files a disaster? Do you forget to get pertinent information over the phone? These 3” x 5” Client Index Cards will stand up against the daily abuse of any active grooming salon and will provide you with basic information on your grooming client. Space on back for date, charges and reminder sent date. White only.

Regular Klip Kard Extenders – White 3 x 5 #517 Pack of 100 $10.50

66

2

Regular Klip Kard – White 3 x 5 #514 Pack of 100 #515 Pack of 500 #516 Pack of 1000

$10.50 $39.75 $62.95

#680 Klip Kard 3 x 5 Special

$21.95

(717) 691-3388 • Order online at www.BarkleighStore.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

GroomertoGroomer.com

$13.95 $56.00 $95.00

Klip Kard Special Includes 250 Klip Kards, File Box, and set of Alphabetical Index Guides

Groomer & Kennel Sales Slips Make More Money Without Raising Your Prices!

Professional Sales Slips for groomers and kennel operators! Both have space for all the little extras you haven’t been charging for. These 5-1/2” x 8-1/2” two-part NCR forms are clean, with no carbon needed.

Groomer Sales Slip includes space for groomer’s name, skin treatment, next appointment, bows, medicated shampoo, tangling, bad behavior and more!

#623 #624 #625

Pack of 100 Pack of 500 Pack of 1000

$18.50 $72.00 $117.50

Kennel Sales Slip includes space for salesperson and/or groomer (for easy tally of commissions), number of days, weeks or months of boarding and charges, next grooming appointment and much more!

#627 #628 #629

Pack of 100 Pack of 500 Pack of 1000

$18.50 $72.00 $117.50

Kenn-L-Kards and Run Kards

Popular Client Index Cards for Pet Day Care and Boarding Facilities!

Kenn-L-Kards offer boarding, medical and grooming profiles. Easy checklist eliminates tedious handwriting. Speeds your recordkeeping. This popular Client Record Index Card has all the information any kennel or day care operator needs. Extender cards double your records space. Just attach to the back of a full Kenn-L-Kard.

Kenn-L-Kard Extenders – White 5 x 8 Kenn-L-Kard – White 5 x 8 #901 Pack of 100 $13.75 #589 Pack of 100 $13.75 #902 Pack of 500 $59.95 #590 Pack of 500 $59.95 #903 Pack of 1000 $99.00 #591 Pack of 1000 $99.00 Run-Kards are completed at each visit and attached to the run. Contains all the up-to-date information you need about the pet. The back contains a boarding release for your protection, which is signed and dated by the owner. You’ll wonder how you ever lived without them!

Run Kard – White 3 x 5 #594 Pack of 100 #595 Pack of 500 #596 Pack of 1000

$10.50 $39.75 $62.95

Happy Camper Card Great for Boarding and Day Care Operators!

Kenn-L-Kard Special Get started with everything!

250 Kenn-L-Kard’s 5 x 8 File Box Alphabetical Index Guides #683

KENN-L-KARD SPECIAL $34.95

Now you can grade each pet in your care from an A+ to an F. Time-saving checklist will let your client know that his pet ate well, had fleas or should see a vet... and much more.

Lots of room for your own personal comments, too. It’s a personal way to thank your boarding clients. Plus it’s a great promotional tool! Pet owners will tell their friends. Available in green only.

#906 #907 #908 #909 #910

Pack of 20 Pack of 50 Pack of 100 Pack of 500 Pack of 1000

$4.50 $9.00 $16.00 $66.00 $95.00

(717) 691-3388 • Order online at www.BarkleighStore.com GroomertoGroomer.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

3

67

Top 10 Posters and Counter Signs for Your Salon!

Calendar Paws

Do you get tired of hearing the same old comments from your clients?

This cute framed 24” x 36” poster will stop all those nasty remarks and replace it with a chuckle from your clients. Why not couple this poster with the Tip Sign and turn “lemons into lemonade!”

#6043 #6060 #6058 #6059

Poster with Frame 24 x 36 Poster Unframed 24 x 36 Wall Sign 11 x 17 Counter Sign 8.5 x 11

Appointment Kards

$44.95 $19.95 $19.95 $14.95

Red and white sticky-backed Paw Labels have space to jot the next appointment date and time and will be a real hit with your clients.

They can affix it to their home calendar as an appointment reminder, or just as a general reminder to call. Makes an excellent eye-catching price tag, too! Two great sizes.

Squares Appt. Kard

Bathtub Appointment Kard #1936 Pack of 100 #1937 Pack of 500 #1938 Pack of 1000

$7.95 $29.95 $43.95

Squares Appointment Kard #1939 Pack of 100 #1940 Pack of 500 #1941 Pack of 1000

$7.95 $29.95 $43.95

Tan Appointment Kard #652 Pack of 100 #653 Pack of 500 #654 Pack of 1000

$7.95 $29.95 $43.95

$7.95 $55.00

1” Large Calendar Paws #599 100 Calendar Paws – Large #600 1000 Calendar Paws – Large

$8.95 $59.95

Pet Report Cards

Super Sampler Pack See Our Cards Before You Buy!

One copy of each. Only one sampler per business! #677

68

4

Super Sampler

$10.00

Available colors: Blue, Pink, Tan

#657B, 657P, 657T #658B, 658P, 658T #659B, 659P, 659T #660B, 660P, 660T #661B, 661P, 661T

Pack of 20 Pack of 50 Pack of 100 Pack of 500 Pack of 1000

(717) 691-3388 • Order online at www.BarkleighStore.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

Available Colors

Like a teacher, now you can grade each pet from an A+ to an F. Did you ever forget to convey important information to your client?

A time-saving checklist of common recommendations is included, with space for your personal comments.

Plus, it doubles as a reminder or appointment card. Great promotional tool, too — your clients will tell their friends about your “caring” pet report card.

Tan Appt. Kard

Giant Klip Kard, Medium Klip Kard, Regular Klip Kard, Groomer Sales Slip, Boarding/Daycare Sales Slip, Kenn-L-Kard, Run Card, Happy Camper Card, Pet Appointment Cards, Pet Report Card, Calendar Paws, GroomOgram, Pet Care Series Brochures, Gift Certificate, Sympathy Cards, PetRef Card, Groomer System Appointment Sheet, Pet Release Form, Door Hanger, Little Angel Award, Reminder Cards, Dental Card... and More!

1” Actual Size

5/8” Small Calendar Paws #601 100 Calendar Paws – Small #602 1000 Calendar Paws – Small

These adorable dogs are printed on quality 2”x 3-1/2” card stock. Great for grooming salons, kennels and veterinarians. Buy only the quantity you need!

Bathtub Appt. Kard

5/8”

GroomertoGroomer.com

$6.95 $13.95 $25.95 $99.00 $159.95

Groom-O-Grams Exciting 8.5” x 11”, four-page newsletter becomes your own Personal Salon Newsletter!

This 8.5” x 11” four-page newsletter contains grooming and health information, stories, and cartoons that present a professional image to your community.

Give them at each appointment. Groom-O-Grams encourage better home care and more frequent appointments.

Use it as a reminder card! Many groomers report a fantastic 50–100% response.

GroomOgrams are a fantastic promotional tool! Your grooming clients will give it to their friends. Leave them anywhere there are pet owners—humane societies, veterinarians, kennels, pet shops, and breeders.

GroomOgrams will keep your clients coming back while teaching them proper “between grooming” care. Over 10 million Groom-O-Grams have been distributed by caring groomers like yourself.

Seasonal issues are available after February 10 (Spring), May 10 (Summer), August 10 (Fall) and November 10 (Winter). Each issue deals with the seasonal grooming needs of pets.

Groom-O-Grams – Current Season Unless Specified #565 25 Groom-O-Grams $10.50 #566 50 Groom-O-Grams $18.00 #567 100 Groom-O-Grams $25.50 #568 200 Groom-O-Grams $49.50 #569 300 Groom-O-Grams $70.50 #570 400 Groom-O-Grams $88.50 #571 500 Groom-O-Grams $95.00 #572 1000 Groom-O-Grams $169.00 #573 2500 Groom-O-Grams $358.00

Standing Order Program Save 15% on your next order of Groom-O-Grams!

Mark your order form. No obligation to future purchases.

Cancel anytime.

Kage Kard Holder

Business and Appointment Cards

For Boarding or Grooming Cards 3” X 5” or 5” X 8” This sturdy aluminum card holder will keep pet information right where you need it. Two popular sizes hold 3” x 5” Run Card or Klip Kard, and 5” x 8” Giant Klip Kard or Kenn-L-Kard. Attaches easily to cage or crate. Has holes for wall mounting near grooming table or tub. Collar and leash holder built in. Practically indestructible, won’t rattle, and holds client index cards securely and cleanly.

Kage Kard Holder 5”x8” #1954 1 holder #1956 10 holders

$7.95 $69.95

Kage Kard Holder 3”x5” #1951 1 holder #1953 10 holders

$5.95 $49.95

Over 10 Million Sold!

High quality black raised printing on crisp white card stock. Choose one of our stock logos FREE (on order form page). Instructions: Circle logo of your choice and print your six lines of type clearly on the Order Form.

Allow three to four weeks delivery time.

#1119 #663 #665 #666 #667

1000 Business Cards 1000 Appt. Cards Extra Line of Type Custom Logo Custom Layout

(717) 691-3388 • Order online at www.BarkleighStore.com GroomertoGroomer.com

$49.95 $49.95 $2.95 $19.95 $25.00

Groomer to Groomer • Vol 34 Ed 4 • April 2015

5

69

Sympathy Cards Elegant 4” x 6” cards in ivory linen or blue parchment with gold ink will tell your clients that you care. Matching envelopes included. Great retail item for your facility.

(INSIDE) ... brings great joy and deep sorrow.

May it be comforting to know that the loss of your beloved pet is shared by those who care.

Gift Certificate

Cards may be mixed in packs of 10 when ordering 100. Indicate style number when ordering.

Great for Pet Shops, Groomers, Kennels, Trainers, and more!

These elegant parchment certificates, bordered with paws, are “just paw-fect” for gift-giving. Great for pet shops, Groomers, Veterinarians and Kennels. A nice way to show appreciation for referral customers, too.

Rubber stamp your business name in the corner. Stub attached for your records. Certificates come with beautiful matching envelopes.

Gift Certificate with Envelope #603 Pack of 10 #604 Pack of 25 #606 Pack of 100

Blue Sympathy Card with Envelope #524 5 cards $12.95 #525 10 cards $23.95 #526 25 cards $42.95 #698 100 cards $125.00 Ivory Sympathy Card with Envelope #6033 5 cards $12.95 #6034 10 cards $23.95 #6035 25 cards $42.95 #6036 100 cards $125.00

$9.95 $22 $40.00

Stand-Up Counter Sign (FREE with 100 Gift Certificates – indicate when ordering) #6176 Gift Certificate Counter Sign (Christmas) $9.95 #6175 Gift Certificate Counter Sign $9.95

Display Holder Black metal holder will put sympathy cards at your clients fingertips for resale. Includes the header card. Can be used for pegboard or countertop use.

Display Holder for Sympathy Cards #687 Single Holder $5.95 #689 10 Holders $49.95

Sympathy Postcard 4” x 6” elegant postcard printed with rich chestnut ink on buckskin parchment and tastefully embossed with gold foil lettering. Inexpensive and easy to send. Just address and mail, or put it in an ivory envelope for a more personal touch.

(BACK) May it be a comfort to know that we share your feelings and extend our deepest sympathy.

PetRef Kards

Did You Find a Medical Problem?

Attractive 3” x 5” cards are used to note your medical concerns. Clients can take your findings to the Vet. Your clients will appreciate your concern. The vet will appreciate your professionalism. Gray card with blue ink.

#668 100 Cards #669 500 Cards

70

6

$9.95 $39.95

#670 1000 Cards

Sympathy Postcard #518 5 Postcards #519 10 Postcards #520 25 Postcards #696 100 Postcards

$7.50 $12.95 $23.95 $75.00

Sympathy Postcard with Envelope #521 5 Postcards with envelope #522 10 Postcards with envelope #523 25 Postcards with envelope #697 100 Postcards with envelope

$10.95 $19.95 $38.95 $110.00

$59.95

(717) 691-3388 • Order online at www.BarkleighStore.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

GroomertoGroomer.com

Groomer System Appointment & Income Tracking Book This loose-leaf binder system permits an unlimited number of daily appointments. Each groomer can have his or her own book, or the salon can work out of just one.

Each groomer can have his or her own appointment pages in one master book as well. Satisfaction guaranteed. System comes with 150 daily appointment sheets, 52 weekly reports, 12 monthly reports, and 4 quarterly/yearly reports. Monthly dividers, services codes and calendar are included.

#6053 #6054 #621 #622

Tip Signs

Groomer System (Complete) 100 Daily Sheets Assorted Reports (One-Year Supply) Calendar in Vinyl Sleeve

8.5 x 11” ready to display Counter Signs answers the question, “Should I tip my Groomer or Bather?” Increases tips dramatically without offending your clients. In plastic standup card.

$59.95 $12.95 $15.95 $3.95

#5009 #6144 #6143 #6182

Dancing Dog Tips Sign Tip Sign For Bathers Tip Sign For Groomers Tip Sign For Groomers - Canadian

$14.95 $14.95 $14.95 $14.95

Pet Release Forms These cartoony Pet Release Forms convey a little light humor for a serious subject. They explain, in a gentle way, the pet owner’s responsibility to the groomer and give you the right to obtain emergency treatment for their pet. One popular television judge even sided with the groomer because she had her client sign a Fuzzy Pet form.

The pet owner lost the lawsuit.

50 forms per pad. Mix and match styles. Indicate styles when ordering.

General Pet, Fuzzy Pet, or Senior Pet Release #614 1 Pad $7.95 #615 3 Pads $22.95 #616 5 Pads $35.00 #617 10 Pads $69.00 #618 25 Pads $149.00

Teaching You to Train Your Dog A Student Guide

Sorry, We

This blue and green guide tells new training students how to prepare for class and have a successful learning experience with their pet.

Great promotional tool, too. Rubber stamp your information on the front. Leave at clinics, grooming shops, pet shops, breeders, pet fairs and more!

Pulls in new students like crazy!

#800 #801 #802

100 Student Guides 500 Student Guides 1000 Student Guides

Mobile Groomer Door Hangers

$17.95 $63.95 $90.00

missed You...

Designed with mobile groomers in mind.

Leave a message for customers who missed their appointment.

#6183 #6185 #6187

20 Hangers 100 Hangers 1000 Hangers

$12.95 $49.95 $299.95

Please Call for a New Appointment.

Phone W1376

(717) 691-3388 • Order online at www.BarkleighStore.com GroomertoGroomer.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

7

71

How Often Should

ed?

My Pet Be Groom

tween professional The duration of time be e

tly between dogs of the sam e groomings can vary grea ir type, density, and climat ow breed. Coat condition, ha ables. A lot depends on h are just some of the vari u are willing to offer to much home grooming yo your pet. suggested by grooming Here are some guidelines re

onal groomer can be mo b authorities. Your professi you don’t brush and com specific about your pet. If ier time frame. regularly, choose the earl 3-6 weeks Afghan 6 weeks

Airedale 4-6 weeks Bedlington Terrier 4 weeks Bichon Frise 8-10 weeks Bouvier 8-12 weeks Brittany Spaniel 6-10 weeks Cairn Terrier 4-8 weeks Cocker Spaniel 6 weeks Collie 6-8 weeks

t Terrier Dandie Dinmon 8-12 weeks r Retrieve Golden 8-10 weeks Irish Setter 4-8 weeks Kerry Blue Terrier 6-8 weeks Lakeland Terrier 3-4 weeks pso Lhasa A 4 weeks Maltese 4-6 weeks Old English Sheepdog 6-12 weeks Pekingese 12-16 weeks Pomeranian 4-6 weeks Poodle 6-8 weeks Schnauzer - Miniature 8 weeks Standard 10 weeks Keepi ng your Pet Flea Free Giant 6-10 weeks

In many areas of the cou Terrier ntry, flea control 3-4 weeks Scottish is a year round n ecessity.

Shih Tzu 6-8 weeks

In conjunction w rrier ith continuing premise 4-8 weeks control, Silky Te many perier t owners have great succe ss 6-8 weeks with oraSkye Ter rier l or topighland W hite Ter cal prod ucts that are 6 weeks administWest Hi ered once a mon Terrier th to their pet. T Wire Fox hey 4 weeks come in a variety of brands e Terrier like - Advantage® , Frontline®Yorkshir , Revolution®, and Program® .

There are specific formul ations for dogs and cats, and most are ap proved to use on puppies and kittens six to eight weeks and older.

Read and follow the inst ructions, making sure to use the product that is specified for your pet. These products are e xtremely popular because of their once a mon th convenience, ease of application, and effectiveness. Most are waterproof, allowing your pet to be bathed, or to swim, without decr easing the product’s effectiveness.

Also, keeping your pet flea free with this continuous protection, is far less costly than trying to eliminate an inf estation on your pet and in your home.

Written by Professional Groomers for Your Clients!

These quality brochures not only answer the constant questions you get from pet owners, but they will also help you sell products that work and that you personally believe in—products that you retail. They will teach your client how to care for their pet in between groomings, which will save you lots of time. Great promotional tools as well.

Learning to Brush Your Pet – Ensures success in brushing, which will pay dividends to you over the years. Plus it will point them toward the right equipment that you sell.

#631 #632 #633 #634 #635

Pack of 20 Pack of 50 Pack of 100 Pack of 500 Pack of 1000

$9.95 $18.50 $29.95 $99.00 $180.00

When Your Pet Needs a Smoothie – Prepares the pet’s owner for what they will see once the matting is removed. This pamphlet will keep this from happening again and will help you develop a regular customer, which means more $$$.

Sweet Success

#1844 #1842 #1843 #1845 #1846

Pack of 20 Pack of 50 Pack of 100 Pack of 500 Pack of 1000

Tiny fleas can create huge problems.

By working with your pe t care professional and following their recom mendations about products and their correc t usage, and by diligently treating and pr otecting your pets and their surroundings, you a nd your pets can kiss the ferocious flea goodbye.

$9.95 $18.50 $29.95 $99.00 $180.00

J872

Your Pet Care Professional

17055 s • Mechanicsburg PA leigh.com #PS-2 Barkleigh Production leigh.com • www.bark (717) 691-3388 • info@bark

Pack of 20 Pack of 50 Pack of 100 Pack of 500 Pack of 1000

Pack of 20 Pack of 50 Pack of 100 Pack of 500 Pack of 1000

When Your Pet Needs a Smoothie

Taking care of your Puppy at home…

Between professional groomings, you may need to brush and bathe your puppy at home. Your groomer can recommend and supply the equipment and coat care products that you will need.

She will also be happy to demonstrate the correct brushing and combing techniques that you need to learn to properly care for your puppy.

Mission Accomplished – a Happy Puppy!

Because you and your professional groomer took the time to introduce your puppy to grooming in a step-by-step, gentle, loving way, you made your puppy’s all-important first visit to the grooming salon a wonderful experience that will help him enjoy being groomed throughout his life.

friend who could have aGroomer you Your IfAsk this publication, benefit forfrom a Copy please of pass it on.

Learning to Brush Your Pet Pamphlet

Once It Is Removed, What Should I Do?

Pet Care Series # 2

Cleanse the area around the bite thoroughly PA Productions #PS-3 Barkleigh and apply an antiseptic to it. If you wish• Mechanicsburg to have • info@barkleigh.com • www.barkleigh.com (717) 691-3388 the tick examined by your pet’s veterinarian J590 or your doctor, wrap the tick in a damp paper towel to protect it from dehydration (which could make it very difficult or impossible to identify) and seal it in a plastic bag.

The Ferocious Flea

If you have a friend who could benefit from this publication, please pass it on.

Your Care Series #3 PetPetCare Professional

#PS-4 Barkleigh Productions • Mechanicsburg PA (717) 691-3388 • info@barkleigh.co m • www.barkleigh.co

m

J590

If the tick looks flat, it has probably attached recently. If the tick is engorged, it may mean that it has been feeding for an extended time.

The longer a tick has been feeding on your pet (or you) before being discovered, the greater chance that it will transfer disease. In many cases a ‘bullseye rash’ will appear at the site of a tick bite.

Once the tick has been removed, place it in a sealed container or a small sealable plastic bag.

You can add a squirt of tick spray to kill it, or simply seal the bag or container and place it in the trash. Ticks need humidity to survive and will perish without it. Do not flush ticks down the toilet. They can survive in the water.

If you have a friend who could benefit from this publication, please pass it on.

#PS-5 Barkleigh Production s • Mechanicsburg PA (717) 691-3388 • info@bark leigh.com • www.bark leigh.com

We Are Here to Help You

Ticks are far too dangerous to ignore. Just one bite from these tiny terrors could affect you or your pet for the rest of your lives. Your best defense against ticks and the diseases they carry is prevention.

We can recommend tick removal tools and a wide range of the products you may need to protect your pets and their environment. Please ask for product recommendations that will safely protect you and your pet from these tiny, treacherous predators.

Pet Care Series #5

If you have a friend who could benefit from this publication, please pass it on.

#PS-6 Barkleigh Productions • Mechanicsburg, PA 17055 (717) 691-3388 • info@barkleigh.com www.barkleigh.com

#6124 #6122 #6123 #6125 #6126

Pack of 20 Pack of 50 Pack of 100 Pack of 500 Pack of 1000

$9.95 $18.50 $29.95 $99.00 $180.00

#6440 #6441 #6442 #6443 #6444

Pack of 20 Pack of 50 Pack of 100 Pack of 500 Pack of 1000

$9.95 $18.50 $29.95 $99.00 $180.00

Great gift for puppy’s first grooming, new clients, promotions and incentives!

Your clients will be thrilled when their pet receives this frameable award. The goodwill generated will be “money in the bank “ to you.

“This certifies that _____ has successfully completed a professional grooming in our establishment. Your pet has exemplified courage when confronting combs, brushes, clippers, and scissors and has shown valor in crossing the waters of shampoo, creme rinse and dip. It is with great pride that your pet has been selected as a Paw-fect specimen of beauty to be held in highest esteem by this grooming establishment.”

72

8

$9.95 $19.95 $34.95 $149.95

(717) 691-3388 • Order online at www.BarkleighStore.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

Pet Care Series #7

Ick! A Tick! – This brochure teaches clients not only how to identify and protect their pets from ticks but also what to do if they find ticks on their pets or themselves.

$9.95 $18.50 $29.95 $99.00 $180.00

Blue Little Angel Award #648 20 Awards #649 50 Awards #650 100 Awards #651 500 Awards

A Tick!

Protecting Your Pets and Yourself

Salon Fresh – Your clients need to be encouraged to keep their pets groomed on a regular basis. Give them a pamphlet that will support the reasons for a consistent grooming schedule. This one pamphlet could increase your business tremendously.

$9.95 $18.50 $29.95 $99.00 $180.00

$9.95 $19.95 $34.95 $149.95

Pet Care Series #4

Ick!

Proper Disposal of a Tick

Little Angel Award

Pink Little Angel Award #6348 20 Awards #6349 50 Awards #6350 100 Awards #6351 500 Awards

Puppy’s First Visit to the Grooming Salon

Is There Any Way to Know How Long the Tick Has Been on My Pet?

The Ferocious Flea – Helps your client learn how to protect their pet from fleas and helps you sell retail products you believe in, as well.

#6013 #6014 #6015 #6016 #6017

Your Pet Care Professional

Pet Care ning ar LeProfessiona l to Br ush Your Pet

benefit from this publication, please pass it on.

Puppy’s First Visit – Helps your client prepare their puppy for grooming.

It will offer ways to teach their pet to enjoy grooming. Beneficial before and after the first groom.

#1853 #1852 #1854 #1855 #1856

cause any irritation to himself. Remember that his freshly clipped nails may be sharp and can easily irritate his puppy skin. If you have any questions or concerns, contact your groomer immediately.

One of the most wonderful, caring things you can do for your pet is to spend time together. Make grooming a special bonding time between you and your pet.

If you begin brushing while his hair is short and not tangled, he will be more accepting of it. Start with very short sessions and gradually lengthen them as your pet learns to enjoy daily grooming.

Use treats and plenty of praise to reinforce a positive grooming experience.

Be sure to use the brushing technique that your groomer demonstrated to you, also see the pamphlet Learning to Brush Your Pet. The importance of thorough brushing followed by a complete combing cannot be overemphasized.

This small investment of your time can pay off with tremendous benefits in your pet’s happiness and well being, not to mention his appearance.

Working together with your groomer to obtain the proper products for your pet’s care and to learn how to use them correctly, will ensure that your pet looks at all atimes. best have friend who could and feels his If you

Are there any disadv antages to these products?

Fleas have to come in con tact with the product to be killed. Tha t means that fleas actually have to get on, an d could possibly bite your pet, before they die. There is also a possibility of skin irri tation at the site of application.

Your

Your Pet Care ional fessHappy Pro Pet! Payoff…a The Big

sprays that make brushing easier, will enable you to make grooming time at home an enjoyable experience for you and for your pet.

Photo by: Sherri Regalbuto

Pet Care Series Brochures

GroomertoGroomer.com

From Sally Liddick, Founder of Barkleigh!

Taking a Different Path is a collection of stories by the founder of Barkleigh Productions and publisher of Groomer to Groomer magazine, Sally Liddick.

Each chapter tells of the adventures she encountered while starting up and running a successful business with her lifetime friend, Gwen. Sally has added a humorous and inspirational twist to her experiences. Readers will enjoy relating their own friendships to Sally and Gwen’s and will learn some valuable lessons and strategies to compete in the business world.

#6374

Grooming

and e understanding grooming quickly learn good visits. ing oying their groom Puppy her Gee take you on ting from… g with… and profi y canine a happ while creating

Puppies

omer’s Guide

A Professional Gro

Groomer

Kathy McGee

INJURIES & HEALTH BOYD HARRELL, DVM What Every Successful Groomer should know!

• Safe Grooming Procedures • Pet First Aid • Salon Injuries • Parasites • Pet Health

• Dental and more!

Let Kathy McGee take you on a puppy journey to working with, and profiting from, puppies while creating a happy canine client for life. Examines the puppy experience, especially as it relates to the grooming salon. Learn tricks and techniques to help acclimate a puppy to grooming.

Grooming Puppies

WonderGsrooming of

#6325

Pet First Aid

$19.95

$9.95

Bonnie Wonders

AARONCO Books

Add Some Humor to Your Grooming Day! This publication features over 200 pages of Groomer to Groomer columnist, Bonnie Wonder’s, humorous tales of everyday grooming. Through Bonnie’s eyes and words, you will be able to relate and chuckle about some of your own crazy clients.

Harrowing and hilarious tales of a Groomer by a beloved Groomer to Groomer columnist.

7 9 780979 06761

#6384

Wonders of Grooming

$15.95

Professional Pet Grooming Secrets

The All Breed Dog Grooming Guide The easiest to use, most explicit instructions and crystal-clear drawings for every groomer. #6512 All Breed Dog Grooming Guide $85.90 Boarding Kennel Management A comprehensive guide to the management of a commercial boarding kennel. Valuable equipment section as well. #1130 Boarding Kennel Management $35.95 The Cat Grooming Guide Grooming books has special emphasis on safe handling of cats. #1131 Cat Grooming Guide $39.95 Client’s Guide to Dog Grooming Styles An aide to show clients what their fully groomed pet should look like. Great for the reception desk. #1809 Client Guide to Dog Grooming Styles $29.95 The Mutt Styling Guide This guide gives groomers the opportunity to see 64 magnificent mutt makeovers plus instructions on how to design creative solutions for challenging mixed breeds. #1133 Mutt Styling Guide $47.95 The Business Guide to Pet Grooming Business guide will everything you need to know to successfully operate a grooming business. #6539 Business Guide to Pet Grooming $69.95 The Mobile Pet Grooming Guide Ultimate reference for entering, upscaling or growing a mobile grooming business. #6475 Mobile Pet Grooming Guide $50.00

10

The most comprehensive guide for groomers… ever! Twenty-one big chapters cover skin disorders, ears, hotspots, allergies, fleas and ticks, toenail and footpad problems, anal glands, infections, nutrition, geriatric dogs, vaccinations and reactions, dental and much more.

Indispensable for accidents or illnesses inside the grooming salon.

Taking a Different Path $19.95

Techniques for Puppy Grooming

#6318

From Beloved Groomer to Groomer Vet, Dr. Harrell!

• Nutrition

Bonnie Wonders

9790676-1-7 ISBN: 978-090000

PET FIRST AID,

Wonders of Grooming

e a Puppy?

incredible ng table, these most n exasperate the

GROOMER’S GUIDE TO

A fun and informative book. Chapters by Grooming Masters on clipping four feet in three minutes, first aid, grooming old dogs, simple bow making, mobile grooming, coping with coat, rehabilitating a difficult dog and more. Contains full-color creative contest winners and original grooming cartoons.

#5014

$15.95

Books by Melissa Verplank Notes from the Grooming Table and Pocket Pal are the newest additions to the White Dog Enterprises’ line of breed specific grooming instructions. Indispensable outlines and tips for grooming every breed with visuals for each. #6037 Notes from the Grooming Table $89 #6355 Notes – Pocket Pal $40 Theory of Five A one-of-a-kind guide illustrating how to transfer your skills from one pet to the next. Photographs and illustrations walk you through the 124 pages of easy-to-understand terms and techniques. #6067 Theory of Five $32.95 Whiskers Learning Journal – Bow Making Brightly colored bows or bandannas can be one of your best marketing tools. As a finishing touch on a fabulous groom it is a sure way to generate interest. You will learn how to create fabulous bows with simple, clear step-by-step instructions. #6521 Whiskers Journal – Bow Making $15.00

(717) 691-3388 • Order online at www.BarkleighStore.com GroomertoGroomer.com

Grooming Secrets

Groomer to Groomer • Vol 34 Ed 4 • April 2015

73

#252

•

• • •

For Faster Service, Order Online!

Go to www.BarkleighStore.com

74

(717) 691-3388 • Order online at www.BarkleighStore.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

GroomertoGroomer.com

15

2014 BARKLEIGH HONORS

R E C O G N I Z I N G G R E AT A C H I E V E M E N T S IN THE GROOMING INDUSTRY NEW PRODUC T OF THE YEAR

VIDEO O F T H E Y EAR

CONG ENI ALI T Y AWARD & SPEAKER OF THE YEAR

JUDGE OF THE YE A R

Super Styling Sessions

LISA LEADY

SUE ZECCO

2-SPEED PROFESSIONAL

SUE ZECCO &

WAHL X-TREME

WAHL X-TREME

CLIPPER

JAY SCRUGGS

TEAM MEMBER

TEAM MEMBER

BRUSHLESS MOTOR FOR

INSTRUCTIONAL SHORT

NATIONAL AND

NATIONAL AND

MAXIMUM POWER & TORQUE

STYLES COMPILATION

INTERNATIONAL JUDGE,

INTERNATIONAL JUDGE,

SPEAKER AND

SPEAKER AND

DEMONSTRATOR

DEMONSTRATOR

KM10

1 - 8 0 0 - P R O WA H L

w w w. wa h l a n i m a l . c o m

GroomertoGroomer.com

Groomer to Groomer • Vol 34 Ed 4 • April 2015

75

WWW.RYANSPET.COM 1-800-525-7387

A Shampoo for Every Groom & Every Budget

“Rely on Ryan’s”™

On Orders $150.00 or More Must Use Coupon Code Some Exclusions Apply

INCLUDES SHAMPOOS!

MIX&MATCH

FSSS

Need Equipment?

Ship it for Free!

When You Purchase $2000 or more of Paw Brothers® Professional and Value Groom® Equipment.

*Within the contiguous United States Only.

While Supplies Last Must Use Coupon Code Some Exclusions Apply

EQFS Expires 04/30/15

Expires 04/30/15

Ryan’s Makes Buying at the Lowest Price Easy We Feature Your Favorite Brands and Allow You to Mix & Match Styles & Sizes for the Best Prices

©2015 G&G Distribution Inc. All rights reserved. Pricing, shipping terms and manufacturer specs subject to change. Prices good through April 30, 2015 - While Supplies Last