“THE GROOMING INDUSTRY’S TRADE MAGAZINE!” VOL. 41 ED.5 • MAY 2022
WWW.GROOMERTOGROOMER.COM
GREAT GROOMING
DOESN’T JUST
HAPPEN
ALYSSA KASIBA WINNER OF GROOM EXPO WEST 2022 CREATIVE PEOPLE’S CHOICE BY ANDIS
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CONTENTS | MAY 2022
Stop Comparing and Start Growing, Grooming is YOUR Journey!
Summer Meadows P E T S PA: rural & relaxed by Jennifer Bishop-Jenkins
16
6
Dr. Faver: To Achieve Success, it Pays to Invest
10
Oquendo: Are You Ready to Make Big Changes?
22
Conner: These are a Few of Daryl's
26
Favorite Things David: Great Grooming Doesn't Just Happen
46
Hansen: What I Wish I Knew Before I
52
Groomed Cats
the
Invaluable Advice for Greenhorn Groomers
32
by Kathy Hosler
Hernandez: Perfect Poodle Tail Poof
56
Northwest Grooming Show 2022 Contest Results
61
New Products
64
Classifieds
64
Show Schedule
66
“THE GROOMING INDUSTRY’S TRADE MAGAZINE!” VOL. 41 ED.5 • MAY 2022
EDITOR/PRESIDENT Todd Shelly todd@barkleigh.com
ART DIRECTOR Laura Pennington laura@barkleigh.com
MARKETING CONSULTANT Alex Hammersla alex@barkleigh.com
CHIEF OPERATIONS OFFICER Adam Lohr adam@barkleigh.com
SR. GRAPHIC DESIGNER Brandi Aurelio brandi@barkleigh.com
SOCIAL MEDIA COORDINATOR Cassidy Ryman cassidy@barkleigh.com
ASSISTANT EDITOR Gwen Shelly gwen@barkleigh.com
DIRECTOR OF MARKETING & CLIENT RELATIONS James Severs james@barkleigh.com WEB MASTER Luke Dumberth luke@barkleigh.com
DIGITAL MEDIA Evan Gummo evan@barkleigh.com
MANAGING EDITOR Rebecca Shipman rebecca@barkleigh.com
ACCOUNT MANAGER/ EXECUTIVE ASSISTANT Karin Grottola karin@barkleigh.com
Kathy Hosler
Mary Oquendo
Deborah Hansen
Jennifer Bishop-Jenkins
Daryl Conner
Jonathan David
Dr. Cliff Faver
Blake Hernandez
Copyright May 2022. Groomer to Groomer is published monthly by Barkleigh Productions, Inc, 970 West Trindle Road, Mechanicsburg PA 17055. Postmaster: Send change of address to Groomer to Groomer c/o Barkleigh Productions, Inc., 970 West Trindle Road, Mechanicsburg PA 17055. Annual U.S. subscription rate $25. Outside U.S. $79. year, surface rates. Groomer to Groomer is free to current Barkleigh Productions, Inc. customers. No part of this publication may be reproduced without written permission of the publisher. Editorial offices: 970 West Trindle Road, Mechanicsburg PA 17055. (717) 691–3388 FAX: (717) 691–3381 Email: info@barkleigh.com
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GREAT GROOMING
DOESN’T JUST
HAPPEN
ALYSSA KASIBA WINNER OF GROOM EXPO WEST 2022 CREATIVE PEOPLE’S CHOICE BY ANDIS
ARE YOU READY TO MAKE BIG CHANGES
STOP COMPARING &
START GROWING, GROOMING IS YOUR JOURNEY!
ON THE COVER Alyssa Kasiba Winner of Groom Expo West 2022 Creative People’s Choice sponsored by Andis Cover photo by Animal Photography www.AnimalPhotography.com
Groomer to Groomer • Vol 41 Ed 5 • May 2022
5
Sto p C o m pa ri ng a n d S ta rt Growi ng, Groom i ng is by Kelsey Ann Sexton
Pet grooming is an amazing career, but as artists we struggle to consistently appreciate our own art. As a result, we simultaneously become our biggest fans and our own worst critics.
I
am still on my journey of becom-
round face and stick a bow on her. You
ple write the same and no two groomers
ing a Master Groomer, and every
then post a photo to your Facebook
groom identically. You can train yourself
day I have moments of glory that
page, which gets 52 likes! You are so
to learn breed standards, but each dog
make me proud of myself, as well as
happy in that moment where Fluffy’s
has its own unique structure and it takes
moments where I realize how much I
owner shares your picture and tells all
so much time to master those angles and
still do not know.
her Facebook friends that her groomer
bevels. We are pet grooming, and in a
is the BEST!
world of designer dogs, each dog is a new
We are all on our own journey, and I believe a lot of us self-sabotage along the
work of art. Back to comparing yourself to
way. However, each day in the salon is an
through your newsfeed and you see
opportunity for us to grow.
another groomer’s photo of their own
the other Fluffy…Take a moment to
“Fluffy.” You portray this groomer
get back in your own lane. Go back
Fluffy. Fluffy is a regular client, and
as someone more skilled than you
through your old photos and see how
every four weeks she comes in and re-
(#groomergoals) and immediately com-
far you’ve come; how much you’ve
ceives her routine grooming. Her own-
pare their Fluffy to your Fluffy.
grown. Write down your goals and
For instance, here is a story about
what you want to work on. Maybe that
er is extremely grateful and loves your
Let me stop you there. Grooming is
work. In her eyes, you are the greatest
art; it’s subjective. You have been trained
other Fluffy has a straighter ear so,
groomer in the world.
to clean and groom that dog like a pro—
you need to work on your stretch-dry-
and a pro you are! Your skill set is yours,
ing. Maybe that other Fluffy has a
just like your handwriting. No two peo-
cuter face so, you need to study up
While you are grooming Fluffy, you feel proud as you snip away at that cute
6
You continue to scroll, scroll, scroll
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7
Grooming is art;
on round faces or bathing techniques. Or, maybe that Fluffy has a neater
rience and skill, you will have waves of
it’s subjective. You
finish so, you need to strengthen your
confidence and waves of insecurities.
skills by practicing your scissoring
We are all in this together, on our own
have been trained
technique. Lastly, your Fluffy and their
journey to become better groomers as an
Fluffy aren’t the same dog. You and
industry. Never stop learning and keep
to clean and
that other groomer aren’t the same and
up the good work. Take those moments
are on two different journeys.
of victory with your “Fluffy” and let them
groom that dog like a pro—and a pro you are! Your skill set is yours.
Comparing yourself to other groomers can help you realize that you
Remember, as you gain more expe-
fuel you with assurance that you are on the right path. &
still have goals to reach. But comparing yourself to you is where you’ll be able to focus solely on your needs and stay motivated to achieve those goals.
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9
Derm Connection
S
earching for a career is never an easy task, and grooming is no different. However, there are definite steps you need to take to achieve success. It is easy to simply state that you are a groomer or veterinarian, but can you say that you are at the top of your game? In order to be a veterinarian, I had to have eight years of college and pass two eight-hour national exams followed by hour-long to half-day tests in every state I wanted to apply. Does passing the tests make me a great veterinarian? The answer is “no,” it just proves I can pass a test. To excel in a career, it takes drive, motivation and of course common sense. There was a statement that floated around veterinary school: The students achieving A’s and B’s will work for the C students. Why? Because often we get so wrapped up in the grades, we forget about how to use common sense to achieve a goal. Let’s look at a few examples… Typically groomers go through a school or an internship with one teacher. Do they have all the answers? Are they the best teacher available? Too often we find someone close or inexpensive because it is easy. This is a career choice that may direct the rest of your life. Is choosing cheap the best way to make that decision? Make sure you seek out education from the people that are the best at what they do. Research their background for what you want to accomplish. Not all of us may have the same goals; some may want to be competitive groomers, some may want to solve skin issues, while others may want to open up five salons. Whatever your goal is, seek out what you are looking for and make sure you pick the best individual to fit your needs.
by Dr. Cliff Faver
10
Groomer to Groomer • Vol 41 Ed 5 • May 2022
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Groomer to Groomer • Vol 41 Ed 5 • May 2022
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To excel in a career, it takes drive, motivation and of course common sense.
12
Groomer to Groomer • Vol 41 Ed 5 • May 2022
The other important factor in education is to never stop learning! Always keep current with new information and techniques or your knowledge in the field will become antiquated. Don’t wake up one day to realize the profession has passed you by. Personally, I take 20-30 hours a year of continuing education and it still never seems to be enough. To stay current and relevant, you should be attending trade shows, virtual seminars or local seminars. Even hiring a professional to give you private tutorship would be a strong move. These are great investments for your career. Another area of significance is the products and equipment that you utilize. What you choose will have consequences in your future. This is an area where you get what you pay for. If you buy cheap shampoo and
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conditioner, you get less than ideal results. Often, your client doesn’t notice until someone down the street decides to invest in a quality product producing better results. These clients don’t often return, even if the other salon doesn’t meet their needs, because they labeled you as the salon that uses cheap products. Some have found their businesses rapidly decline and they don’t even realize the cause. A good statement to remember is, “You can’t save your way into prosperity.” The best way to succeed is offering consistent quality. Buying cheap scissors or tools also has consequences. If you buy scissors that don’t fit in your hand or are not balanced, you will put more strain on your hand and eventually arthritis will be the price you pay. So, make sure you do your research, turn to experts and invest well in products. Again, this is a big purchase that should be considered a long-term investment— not a place to put cost as the only deciding factor. How about things like our dryers, tables, mobile vans, etc.? These are all things that are good to research in order to get the best value you can. But if you end up paying for costly repairs on an inferior-quality product, have you really saved that much? Always investigate how reliable the equipment is before you make the decision to purchase. On a physical level, the techniques we use in grooming can have a significant effect on career longevity. This can include everything from how you hold your scissors to the flooring you stand on (fatigue), and the way you contort your body for those hard-togroom areas. When we are young and invincible, these are not things we worry about. If you listen to mature groomers (sometimes even middle-aged groomers), you will hear lot of “I wish I had taken care of my body
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Groomer to Groomer • Vol 41 Ed 5 • May 2022
13
Philip Schafmayer NCMG - Champion Groomer, Judge and Pet Salon Owner
TOP GROOMERS DON’T SETTLE FOR LESS THAN THE BEST.
better when I was young” statements. You will also hear a lot of groomers that now only do small dogs or are fighting “groomers lung” and can hardly walk across the room without struggling to breath. Thinking about your health and doing things accordingly is a huge investment in yourself and will result in a strong, extended career. So, what should you think about as a young groomer? Investing in your future! Don’t compromise what you do and your health for a cheap price. Make a long-term plan and don’t be so quick to jump on the easiest route. Make sure your chosen path is in line with your goals. How you approach this is strictly based on what you want to accomplish. Don’t be afraid to make changes along the way and don’t be so discouraged by the thought of failure that you fail to succeed. My favorite quote is, “The man [or woman] who succeeds is the one that may fall down 99 times but gets up 100 times.” Never give up, never stop trying and never stop learning. The more you learn (and apply), the better you will be at your chosen pathway. & Dr. Cliff Faver graduated with a BS in
In fact, Philip has used one of his Air Force Commanders for nearly 20 years.
Biology/BA in Chemistry before getting
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Salon Spotlight
Summer Meadows P E T S PA: rural & relaxed by Jennifer Bishop-Jenkins
A
fter working for other
was able to buy her own farmhouse
grooming businesses,
and property with an unfinished
Katie Soistman’s goal for
outbuilding which she began con-
many years had been building and
verting to the pet spa of her dreams.
running her own grooming salon.
Peaceful, quiet, immaculate, safe and
Eventually, her pride in her hard
picturesque, Summer Meadows Pet
work and devotion paid off. Summer
Spa is already at capacity with a full
Meadows Pet Spa has been operat-
schedule of regular clients that she
ing successfully for over 10 years in
just loves—and they love her.
beautiful rural Hampstead, Maryland as the first pet “spa” and only cage-
started out bathing as a teenager.
free experience in her county.
When she was 11 years old, she got
Katie started by renting a farm-
16
Groomer to Groomer • Vol 41 Ed 5 • May 2022
her own toy Poodle. She would work
house that she could also groom
off her dog’s grooming costs by bath-
out of, but she quickly outgrew the
ing for the groomers for 10 years
space. She then moved to a Main
while she completed her schooling.
Street retail space in town and Photo by Sarah Wokenfuss Photography
Diligently self-taught, Katie
Katie’s commitment to hard work
business boomed. A few more years
and saving enabled her to steadily
of hard work and saving, and she
move towards her goal. She worked to
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convert her new home’s outbuilding to a grooming salon, one room at a time, starting with the lobby. The formerly-unfinished building became the Summer Meadows Pet Spa, which she named for her beloved Newfoundland, Summer. Now, at 33 years old, Katie grooms solo with no other staff. She cherishes her clientele which she describes as “truly amazing.” There is a waiting list for others in her area hoping for an opening. Everyone comes on a sixweek or less schedule. “Having everyone on a schedule is so wonderful,” Katie says, as it frees her to focus on the pets and her work.
Cat grooming in a separate part of the building is one special feature of Summer Meadows Pet Spa. Katie regularly reserves cat-exclusive days in her schedule. GBhonor-2022-May-GroomersBest.pdf 1 4/18/2022 11:49:57 AM
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19
Peaceful, quiet, immaculate,
proudly,” Katie continues. “Just this
wrist issues that plague many groom-
safe and picturesque,
year, my newest project was adding
ers. She offers “After Hours” service for
a courtyard for my clients to relax in
those unable to wait, but charges time
and wait for their pets if they’d like.
and a half for her overtime.
Summer Meadows Pet Spa is already at capacity with a full schedule of regular clients that she just loves— and they love her.
My work room is spacious and filled
Cat grooming in a separate part
with natural light and I really try to
of the building is one special feature
focus on the wellbeing of the pets in
of Summer Meadows Pet Spa. Katie
my care by offering a personal hour
regularly reserves cat-exclusive days
dedicated to only them.”
in her schedule. She had groomed cats
Katie calls herself a “small dog spe-
before, but finally went to school to
cialist” and stopped taking any doodles
master the craft. Katie graduated from
years ago, necessitated by the same
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Groomer to Groomer • Vol 41 Ed 5 • May 2022
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stitute) in March 2020, and became a
Katie’s favorite aspect of her work
loves groomer education and usually
proud CFMG (Certified Feline Master
is her commitment to one-on-one
attends three trade shows a year,
Groomer). She reports that her clients
service for every client. In true spa-like
including Groom Expo in Hershey,
tell her how hard it is to find a good
fashion, each pet client gets a warm
PA—close enough that she can stay
cat groomer. Her cat-owning clients
towel from her towel warmer and has
at home.
are kind, grateful, flexible, pleasant
her full attention for the entire time
and good tippers.
they are together. She has no cages and
groomer has many rewards, including a
has her clients “well trained” for imme-
beautiful place to work and live, great
farmhouse on the same property as the
diate pickup upon completion of each
clients and a more relaxed lifestyle. &
pet spa looks a lot like her shop, com-
groom. She keeps to a six-hour day,
plete with thoughtful décor and only
grooming five to eight dogs maximum.
select pieces of furniture. Katie loves
Katie’s dedication to better her
Katie takes design seriously. Her
high-quality antiques and is saving to
own craft includes plans to become
open another business, this time again
CPR and First Aid certified. She
on Main Street—an Antique Shop. She
maintains a great rapport with fellow
works one weekend a month towards
groomers in her area by hosting
building out that space, which she has
grooming get-togethers at her house
already begun work on. Attending yard
where they enjoy parties by her pool.
sales and flea markets are among her
Local groomers come over to swim,
favorite pastimes.
get education and hold classes. Katie
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Katie expresses that being a rural
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Groomer to Groomer • Vol 41 Ed 5 • May 2022
21
Mary’s Musings
U R O EAD Y E AR TO MAKE Y
Then come the “coulds.” I’ve established the need, now could this happen… • Could I make a living going cat exclusive? This area has a large retirement community that comes to Sequim from large urban areas such as California and Seattle. They are used to paying higher prices. • Could I set my pricing to be profitable? As mobile cat grooming is non-existent here, I can set the pricing. • Could I reach my target audience for higher-end cat grooming?
CHANGES?
Y
by Mary Oquendo
ment communities in the area that already target to the higherincome demographic. • Could I drive my mobile grooming van
ou know you need to make some big changes...maybe change the way you or-
across the country?
ganize your time, raise prices, take better care of yourself, niche down, and so
Of course!
forth. But change is scary and our subconscious prefers to keep us “safe.” How-
Just as important as the “whys” and
ever, the unknown is not safe. This is why it is so hard to make any sort of meaningful
the “coulds” are the “why nots.” Just be-
changes, because our subconscious is sabotaging us “in our best interest.” Obtaining
cause something sounds good and is do-
clarity on why a change will be of benefit is key to making it work.
able, it is really something you want to do?
To start, you must figure out your “whys.” I prefer pen and paper when doing this
• Why not go cat exclusive?
exercise as writing is a motor skill that lights up the creative parts of our brain. Your
What if I can’t fill a schedule with
“whys” will help you communicate the need for your plans.
just cats and all my marketing is now
I’m going to illustrate this method with the decision-making process I used when deciding to move out to Washington with the thought of going cat exclusive:
cat-exclusive? • Why not fill a schedule? I really don’t want to work a full week
• Why should I go cat exclusive? There aren’t any real options out here for pet owners to get cats groomed.
grooming, I have other irons in the fire. Will working one or two days a
• Why aren’t there any options to get cats groomed? Based on my research, the only mobile groomer does not groom cats and there is just one shop that does. Most cats are sedation grooms at the vet. • Why are most cats being sedated to groom?
week cover my business expenses? Ultimately, it was my “why nots” that made the decision to choose another path.
Groomers are afraid to groom cats. (Hmmm, maybe I could also offer cat grooming classes for the area groomers?)
Once you can establish clarity, the next step is to make a plan which starts
• Why would cat owners opt for regular grooming?
with figuring out what steps you need
Owners are unaware of how regular sedation grooming may not be healthy for
to take. Grab another piece of paper and
their cat or may not realize it would be cheaper to do regular grooming (some own-
spend a couple of days brainstorming
er education may be an answer.)
all the things you need to do and then
The deeper you go with your “whys,” the more clarity you’ll have.
22
There are several over-50 and retire-
Groomer to Groomer • Vol 41 Ed 5 • May 2022
GroomertoGroomer.com
organize them into steps.
INDUSTRY SPEAKERS GROOMING EVENTS
& CONTESTS, OH MY!
June 23-26
2022 OHIO WILMINGTON
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Groomer to Groomer • Vol 41 Ed 5 • May 2022
23
Had I decided to go the
1. The “Whys”
These help you to fully communticate the need for your plans.
2. The “Coulds”
Plan out if the elements of your plans are possible.
3. The “Why Nots”
Make sure your plans are what you want to do!
(and this is very important) schedule
cat-grooming route, those steps
the time in my planner to get them
would have included what I would
done. Scheduling tasks in your planner
need to do to move a business
increases the likelihood it will actually
across the country, set up in a new
get done—especially if you schedule at
state and start marketing. Each of
the same day and/or time each week.
those three categories would have a
It’s why so many of us schedule our
separate brainstorming page. Again,
own dogs to get groomed. Doing spe-
I prefer pen (color-coded glitter pens
cific tasks at specific times trains the
to be specific) and paper to outline
brain to anticipate the task, making it
the steps. Each category would be
more likely to keep you on track.
a different color to make it easy to
This is my method for getting
see what type of tasks needed to be
things done. At the moment, I am
done. There are also many online
working on seven different projects
planning tools which can be used,
which will all get done because I have
such as Asana, Trello, Click Up, Airt-
established the “whys” and “coulds,”
able and Notions, and they all have
invalidated the “why nots,” created
free versions.
plans and checklists, and added them to my planner! &
Once I had my steps written out, I would create a checklist and then
SOCIA L MEDIA RELEASE FORM Pet Name
Your Pet is IMPO
No longer struggle with the dilemma of posting your latest & greatest groom that just so happened to be on your client’s dog!
Date
RTANT to Us!
I hereby authorize the use of photos and/or information relate d to my pet’s expe rience at this establishment. I understand my pet may be used in publications inclu ding electronic, audio visual, promotion al literature, adve rtising, community prese ntations, letters to area legislators, med ia and/or in simil ar ways. My consent is freel y given as a publ ic service without expe cting payment.
I release this estab lishment and their respective employee and agents from s, any and all liabil ity which may arise news media storie from the use of such s, promotional mate rials, written articl photographic imag es, videos and/or es. I grant permission
to use: (Please chec k one below) My pet’s name(s)/im ages My pet’s and my last name/images My pet’s and my and last name/ima ges Establishment Name Owner Name Owner Signature
#SMR-2 © 2020
Barkleigh Produ
ctions, Inc. • 717.6
91.3388 • www .barkleigh.com
This simple form with space for client’s pet name, client’s name and signature is designed to make it clear to the pet parent their pet’s photo will be shared on social media.
www.barkleighstore.com 24
Groomer to Groomer • Vol 41 Ed 5 • May 2022
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www.aaroncopet.com GroomertoGroomer.com
Groomer to Groomer • Vol 41 Ed 5 • May 2022
25
Grooming Matters
THESE ARE A FEW OF
THINGS by Daryl Conner
Sometimes the most practical tools we have are unlikely, simple or put to work in ways the designer never intended.
A
s I go about my daily work making dogs and cats
bathing dogs. If you’ve never tried them, you’ll be glad
more beautiful and comfortable, I utilize all the
you did.
typical tools you would expect a groomer to use.
But I also have some favorite things that make my work easier which are not “regulation” grooming tools or products, but essential just the same. So, here is a list of some of my favorite workplace tools and prod-
help absorb water and provide a soft spot for pets to rest. Vinegar. It’s not just for salad anymore! Because of its acidic qualities, vinegar has antibacterial proper
ties and can be used as a non-toxic cleaner. We use it
ucts that you won’t find at a grooming supply store:
in our bathing system, add it to floor cleaner, use it to
1
wipe down surfaces and even as a window cleaner. In
Baby Wipes. We always keep a package of baby wipes handy and it’s incredible how often we reach
for one. They are great to wipe nose folds on Pugs or get that little bit of ear wax that the dog shook out after you cleaned its ears. Also, they often get used for cleaning up after an anal gland surprise or uncas-
trated dogs that are a little drippy. These inexpensive wipes are something we’d hate to live without.
2
Hair Scrunchies. Soft, colorful and oh-so-handy to hold long ears up out of the way while working on faces or buffing nails, human hair scrunchies are an essential in my salon.
3 26
4 5
Dollar Store Bathmats. Pop these in your crates to
addition, many groomers dilute it and use it as a final rinse. When added to the laundry, it can also help squelch pet odors.
6
Designer Anti-fatigue Mats. I think these mats are a must for groomers, but I only recently realized
they come in pretty colors and patterns. We have some that look like vintage oriental rugs and are so much nicer than the old black or gray ones I used to buy.
7
Self-Cleaning Mop. I’ll confess right now; I am not a big fan of mopping. I bought a self-cleaning mop
Exfoliating Gloves. These hard-working gloves are
about a year ago, and now I dislike this chore much
great for getting eye crusties and beard funk out while
less. The mop has fiber pads that Velcro tightly to the
Groomer to Groomer • Vol 41 Ed 5 • May 2022
GroomertoGroomer.com
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As a mobile pet groomer with a Wag’n Tails vehicle, you will have the necessary equipment and support to transform both your career and checking account. Whether you are starting your own business or adding mobile services to an established business, a pet groomer can significantly increase their income with a mobile grooming salon.
Going mobile empowers pet groomers to better serve pets, pet parents, and themselves. A mobile pet grooming salon leads to reduced stress and anxiety for pets, more convenience and time for pet parents, and greater earnings potential and scheduling flexibility for pet groomers. As a pet groomer or business owner, how are you positioning yourself or your business for future growth and success? Groomer to Groomer • Vol 41 Ed 5 • May 2022 Call 800-513-0304 or visit wagntails.com GroomertoGroomer.com
27
head and a bucket with clean water/
handy if a customer wants a pop
floor cleaner on one side, and the
of temporary color on their dog’s
other side squeezes out the dirty
ears or tail. Just wet a toothbrush,
water and keeps it separate from the
brush it over the chalk and then
clean side. The pads get tossed in
apply it to pet fur. It works best on
the washing machine when the job is done. It all seems so much more sanitary and civilized than my old sponge mops.
8
light-colored coats. I spritz a little pet hairspray on to help it last.
11
Bar Keepers Friend. This household scouring powder got a seal of
Simple Human Trash Can. My
approval from the manufacturer
grooming studio décor is all vin
of my expensive grooming tub.
tage, and for years I used a pretty
It makes cleaning a breeze and
wicker hamper for a trash can. It
leaves it sparkling and looking like
looked good but was a pain. The bags
new. Although I tried many other
would slip down inside, and if they
products first, this one has earned
got overfilled, they would snag on
its keep the best.
the wicker when I tried to remove them, often tearing. So, I finally broke down and bought a very mod-
12
Box fan. This versatile tool is a must-have for me. Not only does
it cool me down in warm weather,
ern Simple Human trash can. It is the
but it also quickly dries fresh-
most beautifully-designed thing, and
ly-mopped floors and pinch-hits
I am grateful for it every time I take
as a safe, heat-free cage dryer. I
the trash out. The bags fit snugly,
groom pets straight through and
never sliding, and replacement bags
rarely cage-dry, but if a dog just
are ingeniously stored right in the
can’t handle being table-dried, my
can. The bags even notify me when I
trusty box fan does a great job.
am running low to order more. I love this can so much that I bought one for my kitchen.
9
Think Sport Water Bottle. Keeping well hydrated is important, but
keeping my water fur-free has often been a challenge. So finally, after trying more water bottles than I care to
13
Computer Paper. If you have trouble seeing dark-coated dogs’
feet well enough to scissor them neatly, try placing each paw on a sheet of white paper. It’s like magic.
14
admit, I have found the perfect one.
a doodle with the other. It keeps my water cold all day, does not sweat on my furniture and looks nice if it shows
bling with lids!
15
Hogwash. A cat groomer introduced me to this magic spray. It’s made in the US, is organic, unscented, and safe for people
might take.
and pets. It takes out pet odors
10
for kids to play with comes in
Groomer to Groomer • Vol 41 Ed 5 • May 2022
thumb makes a nifty holder for
up in the background of a pet picture I Chalk. Non-toxic chalk designed
28
that flips up with a flick of your styptic powder. No more fum-
It is called Think Sport, and the lid is easy to use with one hand while I hold
Contact Lens Case. The kind
GroomertoGroomer.com
like a dream. You know that dog that is all bathed and dried and then expresses its anal glands?
GroomertoGroomer.com
Groomer to Groomer • Vol 41 Ed 5 • May 2022
29
This stuff will make it seem like
your arms when you are cutting
it never happened. Or that dog
nails or working on their face.
whose owner does not want cologne, but you are on autopi-
SUBSCRIBE TO TEXT ALERTS
16
Sometimes the most practical tools
lot and give it a spritz anyway?
we have are unlikely, simple or put
Hogwash to the rescue!
to work in ways the designer never
Heavy-duty Kitchen Gloves.
intended. However, pet groomers are
Cut the fingers off so you can
creative thinkers; finding ways to make
still use tools, but put these on
their work more efficient seems to go
for those dogs that like to shred
with the territory. &
TEXT BARKLEIGH
TO 94253
In an ever-changing digital world, we know the importance of information being easily accessible. Due to popular demand, we have developed an SMS alert system which provides you periodic text messages* each month.
Be the FIRST to hear about: • • • • • • •
Upcoming Events Scheduling Changes Discounts Special Offers Flash Sales Promotions At Physical Events Opening of Show & Contest Registration
Shed Control PET SHAMPOO & CONDITIONER
Reduces Shedding Refreshing Scent Deep Clean & Condition Soap, Paraben & Dye Free
Barkleigh will text you up to 4 messages per month &* only when we deem it helpful & important.
10:1 Dilution 1 Gallon Concentrate Makes 10 Gallons TROPICLEANPET
30
Groomer to Groomer • Vol 41 Ed 5 • May 2022
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Groomer to Groomer • Vol 41 Ed 5 • May 2022
31
Grooming Gab
, will sprays that make brushing easier time a enable you to make grooming yo for ience home an enjoyable exper and for your pet.
How Often Should
between professional The duration of time same tly between dogs of the groomings can vary grea climate , hair type, density, and ition cond t Coa d. bree how bles. A lot depends on are just some of the varia to g you are willing to offer much home groomin g your pet. s suggested by groomin Here are some guideline be more essional groomer can b authorities. Your prof com If you don’t brush and specific about your pet. earlier time frame. regularly, choose the
the
Afghan Airedale Bedlington Terrier Bichon Frise Bouvier Brittany Spaniel Cairn Terrier Cocker Spaniel Collie ier Dandie Dinmont Terr Golden Retriever r Sette Irish Kerry Blue Terrier Lakeland Terrier Lhasa Apso Maltese Old English Sheepdog Pekingese Pomeranian Poodle e Schnauzer - Miniatur Standard t Gian Scottish Terrier Shih Tzu Silky Terrier Skye Terrier Terrier West Highland White Wire Fox Terrier ier Terr shire York
Invaluable Advice for Greenhorn Groomers by Kathy Hosler
Your Pet Pet Care Professiona
The Big Payoff…a Happy
ed?
My Pet Be Groom
3-6 weeks 6 weeks 4-6 weeks 4 weeks 8-10 weeks 8-12 weeks 6-10 weeks 4-8 weeks 6 weeks 6-8 weeks 8-12 weeks 8-10 weeks 4-8 weeks 6-8 weeks 3-4 weeks 4 weeks 4-6 weeks 6-12 weeks 12-16 weeks 4-6 weeks 6-8 weeks 8 weeks 10 weeks 6-10 weeks 3-4 weeks 6-8 weeks 4-8 weeks 6-8 weeks 6 weeks 4 weeks
One of the most wonderful, cari is to s things you can do for your pet a spe time together. Make grooming your bonding time between you and If you begin brushing while his be m will is short and not tangled, he shor accepting of it. Start with very en the sessions and gradually length groom your pet learns to enjoy daily to r praise of Use treats and plenty . ience exper ing groom a positive Be sure to use the brushing tec ed to that your groomer demonstrat to Br also see the pamphlet Learning ugh b Pet. The importance of thoro ing c followed by a complete comb be overemphasized. This small investment of your bene can pay off with tremendous bein your pet’s happiness and well . rance appea mention his Working together with your g for to obtain the proper products use pet’s care and to learn how to pe correctly, will ensure that your and feels his best at all times.
If you have a friend benefit from this pu please pass it
ctions • Me #PS-2 Barkleigh Produ barkleigh.co (717) 691-3388 • info@
Once It Is Removed, What Should I Do?
W
hen you begin your career in grooming, you are passionate, optimistic and full of enthusiasm. But no matter how much training you have, there is still a lot that you don't know.
I recently reached out and asked some fellow groomers to share
their early career experiences and their advice for new (and not so new) groomers. Their responses confirmed that to have a successful career in the pet grooming industry, you need a lot more than just grooming skills…and there are some things that you only learn through experience. Canadian groomer Debbie Adey shares her career experiences and powerful advice on some of the most important things that new groomers need to know: "When I started grooming, I used up every last ounce of strength I had on each day to fit as many dogs as possible into as short a time as possible. I enjoyed beating my speed as I believe my skills vastly improved during those time trials. I cannot groom at that pace anymore. Nor should I have to, nor should anyone want to. It isn't wrong to take your time with each dog and be able to charge enough to cover that reasonable extra time. Yes, I can groom dogs quickly and efficiently, but when I do, I miss out on opportu-
32
Groomer to Groomer • Vol 41 Ed 5 • May 2022
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Cleanse the area around the bite thoroughly and apply an antiseptic to it. If you wish to have the tick examined by your pet’s veterinarian or your doctor, wrap the tick in a damp paper towel to protect it from dehydration (which could make it very difficult or impossible to identify) and seal it in a plastic bag.
Is There Any Way to Know How Long the Tick Has Been on My Pet?
If the tick looks flat, it has probably attached recently. If the tick is engorged, it may mean that it has been feeding for an extended time. The longer a tick has been feeding on your pet (or you) before being discovered, the greater chance that it will transfer disease. In many cases a ‘bullseye rash’ will appear at the site of a tick bite.
Proper Disposal of a Tick
Once the tick has been removed, place it in a sealed container or a small sealable plastic bag. You can add a squirt of tick spray to kill it, or simply seal the bag or container and place it in the trash. Ticks need humidity to survive and will perish without it. Do not flush ticks down the toilet. They can survive in the water.
We Are Here to Help You
Ticks are far too dangerous to ignore. Just one bite from these tiny terrors could affect you or your pet for the rest of your lives. Your best defense against ticks and the diseases they carry is prevention. We can recommend tick removal tools and a wide range of the products you may need to protect your pets and their environment. Please ask for product recommendations that will safely protect you and your pet from these tiny, treacherous predators.
Your Pet Care Professional Taking
t!
Your Pet Care Professional
When Your Pet Needs a Smoothie
care of your Puppy at home…
Lear ning to Br ush Your Pet
al
Mission Accomplished – a Happy Puppy!
chnique o you, rush Your brushing cannot
Because you and your professional groomer took the time to introduce your puppy to grooming in a step-by-step, gentle, loving way, you made your puppy’s all-imp ortant first visit to the grooming salon a wonder ful experience that will help him enjoy being groomed throughout his life.
Askhave Youra friend Groomwho If you er could this publication, froma Copy benefit for pleaseofpass it on.
Learning to Brush Your Pet Pamphlet
d who could ublication, t on.
• Mechanicsburg PA #PS-3 Barkleigh Productions h.com • www.barkleigh.com (717) 691-3388 • info@barkleig
Fleas have to come in contact with the product to be killed. That means that fleas actually have to get on, and could possibly bite your pet, before they die. There is also a possibility of skin irrita tion at the site of application.
If you have a friend who could
benefit from this publication, Sweet Succes s
Tiny fleas can crea please on.. te hugepass probitlems By working with your pet care professional and following their reco mmendations about products and their corr ect usage, and by diligently treating and protecting your pets and their surroundings, you and your pets can kiss the ferocious flea goodb ye.
J872
#PS-4 Barkleigh Productions • Mechanic sburg PA (717) 691-3388 • info@barkleigh.co m • www.barkleigh.com
Pet Care Series #3 J590
J590
5 echanicsburg PA 1705 .com om • www.barkleigh
Puppy’s First Visit to the Grooming Salon
The Ferocious Flea
If you have a friend who could benefit from this publication , please pass it on.
uto
groomer your e them et looks
Your Pet Care Professional
Are there any disadv antages to these products?
Photo by: Sherri Regalb
r time efits in ng, not to
Flea Free
In many areas of the country, flea control is a year round necessity. In conjunction with cont inuing premise control, many pet own ers have great success with oral or topical prod ucts that are administered once a month to their pet. The y come in a variety of brands like - Advantage ®, Frontline®, Revolution®, and Program®. There are specific form ulations for dogs and cats, and most are approved to use on puppies and kittens six to eight weeks and olde r. Read and follow the instructions, making sure to use the product that is specified for your pet. These products are extremely popular because of their once a month convenience, ease of application, and effectiveness. Most are waterproof, allowing your pet to be bathed, or to swim, without decr easing the product’s effectiveness. Also, keeping your pet flea free with this continuous protectio n, is far less costly than trying to eliminate an infestation on your pet and in your home.
Between professional groomings, you may need to brush and bathe your puppy at home. Your groomer can recommend and supply the equipment and coat care products that you will need. She will also be happy to demonstrate the correct brushing and combing techniq ues that you need to learn to properly care for your puppy.
ing spend ecial r pet. hair more rt em as ming. reinforce
e
Keeping your Pet
cause any irritation to himself. Remem ber that his freshly clipped nails may be sharp and can easily irritate his puppy skin. If you have any questions or concerns, contact your groomer immediately.
l at ou
Pet Care Series #4
#PS-5 Barkleigh Produ ctions • Mechanicsburg (717) 691-3388 • info@ PA barkleigh.com • www .barkleigh.com
Pet Care Series #5
Pet Care Series # 2
Pet Care Series Brochures
Your Pet Care Professional
Ick!
If you have a friend who could benefit from this publication, please pass it on.
A Tick!
Protecting Your Pets and Yourself
y
#PS-6 Barkleigh Productions • Mechanicsburg, PA 17055 (717) 691-3388 • info@barkleigh.com www.barkleigh.com
Pet Care Series #7
AVAILABLE IN PACKS OF
20, 50, 100, 500, or 1000!
Written by Professional Groomers for Your Clients! These quality brochures not only answer the constant questions you get from pet owners, but they will also help you sell products that work and that you personally believe in – products that you retail. They will teach your client how to care for their pet between groomings, which will save you lots of time. Great promotional tools as well! MIX & MATCH PACKS OF 100 WHEN ORDERING 1000! Barkleigh Productions, Inc.
barkleigh.com •Groomer barkleighstore.com •Ed (717) 691-3388 to Groomer • Vol 41 5 • May 2022 GroomertoGroomer.com
33
nities for more joy within the profession.
and get every last bit of undercoat out, I
I miss out on special moments with the
shouldn't and I don't.
dog, whether while on the table or a few minutes of playtime afterwards. I miss out on really getting to know my
I wish I had a better understanding back then of how personal finances work and how to really plan for the future. I
clients, to understand what is happening
have had various mentors over the years
in their lives and be able to have a mean-
from many different areas in the world
ingful, unrushed conversation with them
and have learned different things from
when it is needed.
each of them. I had a great foundation,
Build your business so that you have
but it was short and I had to learn a
this time for people. A lot of people choose
lot on my own. Now my entire future
this profession to work with animals, and
depends on what I have built and how it
and do NOT overwork
I get that, but dogs don't walk in on their
can run."
yourself due to poor
relations are paramount to building not
had to learn a lot on her own. Groomers
just a successful business, but also a
from all over shared their early career
rewarding one.
experiences as they tell about the mis-
"Set personal boundaries
planning on any client’s
own, nor do they pay your bills. Client
I wish I had known in the beginning
part. No guilt!" -Amber Leigh Rinker
Debbie Adey is not the only one that
takes they made and some of the things
that I would still be doing this job in my
that they did not know when they
fifties. My body hurts, and while I can still
started grooming.
power-groom, demat those ears and tails,
At the beginning of her career, lacking confidence in her skills and abilities hindered Dawn Kinney from pursuing her dream:
First-Ever Edge Refining Device
"I had everything it took to open my own business...except the self-confidence. I received top training at a national school, but I think as artists we tend to
Shear Saver® realigns, smooths and restores sharpness without grinding or removing metal from shear’s edge.
be our own biggest critic. I wish I had the moxie to just jump right in and open my own shop instead of always having worked for others."
Restores diminishing edge safely and gently Drastically reduces professional sharpening frequency and fees Extends shear’s life and decreases replacement costs
Groomer Jess Adorno was not happy Reduces hand fatigue and injury due to dull shear usage
Keeps shear's original angle intact
with a “strictly business” approach to grooming. Now, she has found her niche and couldn't be happier: "I wish I had known the power of energy transfer between myself and the animal on my table. When I first began grooming,
Safe to use with straights, thinners, curved, chunkers and blenders
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34
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Groomer to Groomer • Vol 41 Ed 5 • May 2022
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I was taught to view my clients, both twoand four-legged, 'like an assembly line' with no passion behind the groom. It's the main reason I became a mobile groomer. I was looking for a one-on-one connection. It makes a huge difference when a groomer takes his or her time
GroomertoGroomer.com
Groomer to Groomer • Vol 41 Ed 5 • May 2022
35
getting to know each pet. This makes for
"As your skill grows so will your pocket book and clientele." -Brittany Joscak
a better grooming experience, and once a bond is created, it's for life." When I asked about mistakes they made early on in their careers, Lori Craig shared this: "Pleasing my clients. I used to go above and beyond dematting coats because owners didn't want them shaved— and I really didn't charge for it like I should have. And, in all honesty, I should have cared more about the dog than trying to appease the owners. Now don't get me wrong; I still make my clients happy, but I am brutally honest, and if they won't do the maintenance, I won't do the fancy trims." Carol Fellbaum agrees with Lori on dematting: "My biggest mistake was to demat most every dog that I thought I could, whether it should have been or not. My body took so much wear and tear over the years. When I started, I did not have a lot of people to give me advice, I just had to learn things the hard way. I lived for my monthly issues of Groomer to Groomer to teach me things and give me a sense of community." Dawn Kinney shared an “oopsie” that she made as a novice groomer: "I would just set my clippers down between tasks without removing the blade first, and then it happened. I picked up my clippers thinking I had changed to my body blade (spoiler alert...I hadn't) and proceeded to swipe a path down the spinal cord from withers to croup with a #30 blade. Of course, the dog on my table at the time was a white Schnauzer." Unfortunately, some accidents are more serious in nature. Just ask Christein Pearson: "One of my worst rookie mistakes was using the wrong shears for the job. Using long scissors on the face caused me to cut
36
Groomer to Groomer • Vol 41 Ed 5 • May 2022
GroomertoGroomer.com
You’re Gonna Need Them
Matted Pet Release Forms Severely tangled or matted pets are at a greater risk of injury,
Protect your salon with 50 full color owner signature
stress and trauma.
forms per pad.
Order today www.Barkleigh.com GroomertoGroomer.com
Groomer to Groomer • Vol 41 Ed 5 • May 2022
37
a dog’s eyelid and tongue. If I had been
and health. If I had a do-over, I would not
using shorter shears I would’ve had more
have worked Saturdays.
control at the tip, especially on small areas like the face and around the feet."
"Love what you do and the animals you work on. Work hard and never stop learning. Never be satisfied with being mediocre." -Jackie Boulton
Financial issues were a big topic
Now I am older and my body is more broken than it should be at this age. And what memories did I make? So many
of discussion when it came to early
missed memories for the sake of ‘squeez-
mistakes, and grooming business guru
ing in just one more.’ Don't be afraid to
Joey Villani shares his:
charge your worth. Price yourself happy
"The biggest mistake I made was not
and have a life!"
pricing my work properly. I think it's what
Janelle Duncan-Wookey agreed on
hurts groomers the most, by not charging
the importance of self-care, and had this
what it is worth and struggling to make
to share in hopes it would help others:
ends meet when there is really no excuse."
"In the beginning, I didn't wear ear
Multitudes of groomers regret that
protection—what a mistake. Thinking
they put themselves and their needs
I was super groomer, I picked up all the
last. Dawn Omboy shared this about
big dogs alone. Now, my back has four
taking care of yourself:
compressed discs."
"One thing I really regret as an older groomer is that I worked away my youth
If you want to put yourself on the path to success, just listen to the advice Delise Knight received early in her career:
Ergonomic. Durable. Adjustable.
"When I first started grooming, I did not encourage my customers to rebook their next appointment. I attended a seminar where someone told me, ‘Do not let your customers leave without booking their next appointment.’ That was some of
Make bathing easier with the Elite Grooming Tub.
the best advice I ever got.
See it in action
what my days would be like. No more days
From that point on I knew what my income was going to be. I never had to second-guess. And, I also was in control of of every dog being huge, and no more days of just bath dogs. I was in control of how my day went which made me in control of my attitude. It was just perfect." Whether you are deciding the best way to groom a dog on your table or how to structure your entire business, Melissa Mitchner gives this advice: "Start with the end in mind. It is important to have a clear understanding of your overall goal or vision, whether you're starting a groom or scaling a company.
38
Groomer to Groomer • Vol 41 Ed 5 • May 2022
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A Practical Guide for Pet Health Professionals
antibiotics. It has been a tough journey, but the nourishment Leah receives and the bond we share is so worth it. There is something so special about knowing that your whole body is pouring out the love for your baby that you have in your heart.
Have you experienced any bias because of breastfeeding? I think the public is gradually becoming more accepting of breastfeeding, but there is still work that needs to be done. Breasts are so over-sexualized in our culture that many people still think of breastfeeding as something that needs to be hidden away, either under a nursing cover or in a special nursing room, like the one at church I am expected to go to every time my baby gets hungry during a church service. In many other cultures, no one looks at you twice when you LIFESTYLE use your breasts for the very purpose they were designed for—feeding babies! How great would it LIFE KS FOR THE be if our culture could get to this HAC point, too?
There is something so special about knowing that your whole body is pouring out the love for your baby that you have in your heart. – Dr. Sara Pilgrim
Y PA R EN T
W
S2 pump hat Ifor work! didn’t find? Life hacks for the working veterinary mom. So here are my top 5 lifepadshacks for Nursing I would the working veterin parent (and yes, ary constantlythis leakapplie through s to you dads, too.)
my clothes without them!
DON ’T
UNSWAD DLE AT NIGH
Plesser
B r e a s t fe e d i n g P ro d u c t s
WORK IN VET ER INAR G
Do you have advice for those considering breastfeeding?
Read as much as you can about breastfeeding before you have the baby! I spent a lot of time learning about giving By Justin birth,ebut Lee,I naively DACV thought that breastfeeding would "just come ECC, DABT As a hyper–effi naturally," andcient I wasveter not very well informed inarian, I was tryin aboutg the problems we ended up having. to prep are as much as I could prior Also, find a good lactation consultant! I was to my one–and–only lucky enough to give birth at achild For those . where hospital of you guys who know Myers– Briggs perso continued on page 24 nality scori ng, I’m a prett high “J” (e.g., y anal retentive), so I wanted to be as orga nized as poss ible for this baby thing. Boy, was I in for a surprise. I love my Spectra
T
I prepared as much as I could by reading all parenting and the baby books early. But there are lies in the books some that no one fills you in on—a I’ll shareMAGAZINE PETVET the two bigges nd t right now. First, skin.” Really? IT'S OK TO INTR “skin to You don’t think ODUCE THE PACIF your baby is going naturally bond IER BEFORE to to you? You don’t 30 DAYS need to strip baby out of his the PJ’s and unswa Ah, the pacifie ddle at night breastfeeding. r. All the books while That’s what I say that babies nipple confusion was doing; maxim get the skin to skin and not to give izing by unswaddling them a pacifie for one month. I learne r , breastfeedin changing the d all my mom g, diaper, and re–swa had introduced friends ddling a pacifier I had a totally …and now awake baby. After after day two… my sixth week while in the doing this, the of teacher of my hospital. I’m mom’s group so rule–abiding our whole group yelled at , of new moms for one month NEW PETI waited . “NO,” she replied “Slather a ton CARE . of baby diaper —but regret not rash cream on, with the lights startfeed COMM off, and let him UNITY ing sooner! All sleep those coma.” You don’t off the milk read that in any long nights…why RESOU baby books RCE didn’t ! someone tell me it was ok to start WORKS TO earlier?!
INDUSTRY NEWS
22
PHOTO BY Leslie
D r . S a ra ’ s
Must-Have
5
A n t i m i c ro b i a l R esi sta n ce
ADDRESS HEALTH RISKS
18
PETVET MAGAZI
NE
By Gwyn Donohue
T
wo million people are infected with resistant strains of bacteria and 23,000 deaths result from antibiotic resistance in the U.S. each year, according to Centers for Disease Control and Prevention (CDC) estimates. What makes this troubling statistic important to the veterinary community, other pet care profession als and pet owners is that two relatively common bacteria species that have resistant strains, Campylobacter and Salmonell a, are also common in many pets. While these are not classified by the CDC as urgent threats of greatest concern to human health, they are considered a serious threat. One example is a 2016 outbreak of antibioticresistant campylobacteriosis that involved 113 patients in 17 states, and was determined to be linked to puppies. Instances like this, along with the fact that resistant strains of bacteria are developing at increasingly rapid rates and outpacing the introduction of new antibiotics , has caused public health officials and the pet care community to actively address the issue of responsible use of antibiotics in companio n animals. “Recognizing that antibiotic resistant germs are a growing and serious health risk to both humans and animals, last year PIJAC committed to work with the pet care community to create best management practices to combat AMR as part of our participation in the
26 PETVET MAGAZINE
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GroomertoGroomer.com PET BOARDING & DAYCARE
Groomer to Groomer • Vol 41 Ed 5 • May 2022
39
45
Dream with a magic wand (aka your pen) when planning your career. Write
of your time, Christein Pearson suggests
down what you plan to accomplish in
you look at grooming in a new way:
the next three years. Then, focus on the
"Don’t bite off more than you can chew. If you can only groom six dogs well, don’t try to do 10 poorly." -Nancy Butterfield
new groomer is to make the effort with
what it will take for you to reach those
each and every pet to see the grooming
goals. What do you already have? What
experience through the pet's eyes. Empa-
do you need? And remember, one step in
thy cannot be taught like other grooming
front of the other."
skills can. But if you possess it and can
New groomers often struggle with
nurture it, that is the link to becom-
the amount of time it takes them to
ing one of the best groomers. Mindful
groom a pet but, “speed kills,” according
empathy is also the key to time efficiency
to Jess Adorno:
and cultivating a roster of dogs who love
"Living in such a multi-task-focused society, moving through tasks quickly
coming in for grooming." Of course, everyone wants to be the
in our industry does not always yield
best they can. But what if you have diffi-
great results. For example, not prepping
cult pets? Nancy Butterfield shared this:
a coat well will affect your entire groom.
" Never lie to customers about a dog’s
Following a consistent process will bring
temperament. If the dog is not good for
efficiency and then speed."
grooming, you must let them know.
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Groomer to Groomer • Vol 41 Ed 5 • May 2022
41
You’re going to form a relationship with not only the client, but the dog as well, so you should be truthful when giving
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please everyone brings a whole lot of peace." burnout—and burnout is a subject that
have enough business. There are more
a lot of groomers have experienced first-
than 185 million dogs and cats in the
hand. Leslie Waldrep shared this advice
United States, and that number is grow-
on the subject:
"The best advice I was ever given
"Don't overbook yourself. It only leads to stress and frustration. The pets pick up on your mood which can make grooming
was from my mentor, who said, ‘There
more difficult. Try to provide a calm, relax-
are always more than enough dogs to go
ing and organized environment for you and
around. As long as you're doing your job
your pet clients."
well you will always have plenty. There's
In addition to keeping your stress
no need to worry about what everyone
level down, Lori Craig made this recom-
else is doing.'"
mendation to avoid burnout:
On the subject of not being able
"The best way to avoid burnout is to
to serve every client, Amanda Pollard
keep educating yourself. There are tons of
shared this:
videos, webinars and articles, as well as
"I was advised to adopt the mantra, ‘I'm not for everyone, and that's ok!’ In my personal and business life, this has saved me from a lot of heartache, stress
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Groomer to Groomer • Vol 41 Ed 5 • May 2022
Having that peace can help you avoid
they refuse to groom a pet, they won't
that common concern:
42
It doesn't mean I don't care about what I offer, it means I can't please everyone. Doing
ing daily. Oliva Glynn shared this about
CUSTOM PRINTED BANDANAS
employees, etc. that just aren't a good fit.
feedback. But there’s a way in which to do
Many new groomers worry that if
ave h e w too s c i fabr
and unnecessary worrying about clients,
GroomertoGroomer.com
tradeshows. Then, try those new techniques you learn. It can be a game changer." Dawn Kinney agrees with the importance of learning new techniques and
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Aurquic hom k rub embe thei y ed must learn and oving, va ily ’s him some treats appointm star eet, anhim Praise to new people, be m new experiences. and give places, and stylisthim them in uses e stressPets can help Our salo of yo sh d tip-top shap ents to keep as m een fam tothaccept .When you are drying at ca le n canfor ar e floo other animals. The earlier you start being everything l or toa corner that happens take e. In addi if you have caregood. of all your betw uation n peop renalin e of smel tion, in a special working with him, the better – but, your own hair, during sit Wthem let your pet the grooming look he process, at of even y you ns ad t plan ned, will be or se . an al ’s through ress suchtoashold e od allgof it. it’s never too late to be effective. and hear your hair dryer when it sure to get the to st onesand anim still time slot ize th volvin An Preparing your pet for his ‘big day is on. Soon the noise and blowing cogn your pet to have a n in horm dies. 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or “s
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Groomer to Groomer • Vol 41 Ed 5 • May 2022
43
PetRef Kards Did You Find a Medical Problem?
staying abreast of the latest trends, and
really lucky, they may specialize in those
had this to say about it:
nasty biters that you don't want to do.
"Learning is an investment in your career. Much like the fashion industry, we are
alone. You are not on an island. The inter-
a constantly trending and evolving trade.
net is full of experience, ideas, creativity
Get certified in canine CPR, learn canine massage, watch videos or study books the classes offered; basically anything you
to be easy. Teri DiMarino shared three
can to improve and build confidence in your
lessons that she learned early on as a
skills. Knowledge is power."
business owner: "1. When you have employees, you can
you will find other groomers, and there
be a friend or you can be a boss, but you
is power, comfort and strength when
cannot be both. And there will always be
you know you are not alone in this
that one employee who will teach you that
journey. Allison Murphy agrees and had
more than anything.
"Other groomers are not competition.
note your medical
If your plan is to become a business owner, you already know it isn't going
this to share:
cards are used to
and a shoulder to cry on. You got this!"
on grooming, attend trade shows and go to
Where you find grooming education,
Attractive 3” x 5”
Even if you work alone, you are never
2. Good record-keeping is a must! 3. When you need expert advice, pay
Whether in your salon or the ones across
the pro! The accountant. The attorney. The
the street, they can be incredible friends
plumber. The electrician. They know their
and allies. And sometimes, if you're
job and do it well, just like we do ours. I
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44
Groomer to Groomer • Vol 41 Ed 5 • May 2022
GroomertoGroomer.com
Most of all, take what you’ve learned and build on it. Find your niche and become the best at what you do. -Lesa Laster don’t fix my computer and my computer guy doesn’t groom his dog." Justine Cosley echoed similar advice about owning your business: "Keep your business and personal life
"Take care of your body. Eat right. Take lunch breaks. Charge accordingly so you can make ends meet without killing yourself. Open a 401k or a Roth IRA account with your first paycheck!"
as separate as possible. I used to use my
Building a successful career in
personal cell phone number to text cus-
grooming can be challenging. Justine
tomers. Now I have a separate number
Cosley shared this final piece of advice
exclusively for customers so that they
to encourage and uplift all groomers:
don't think that I need to be available to them 24/7." Don't forget to take care of yourself
"Just be you. A groomer that can safely and gently groom an elderly, frightened or pelted pet with skill and patience is
and secure your financial future as part
just as worthy of merit as someone who
of running a business. Janet Rowell had
grooms a perfect dog to perfect breed
this to say:
standard in the ring." &
Groomer Sales Slips Make more money without raising your prices! With space for all the little extras you haven’t been charging for, the Groomer Sales Slip includes space for groomer’s name, skin treatment, next appointment, bows, medicated shampoo, tangling, bad behavior, and more! AVAILABLE IN PACKS
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GroomertoGroomer.com
Groomer to Groomer • Vol 41 Ed 5 • May 2022
45
But Why?
F Great Grooming Doesn’t Just
rom the time I was a small child, I always knew that I’d work with animals in some capacity. I remem-
ber when I was maybe eight or nine, as I played in the pool all summer, I would imagine I was a dolphin trainer like the ones I saw on our family vacation to Sea World. As I got a little older, my aspirations shifted to being a dog trainer, and I would spend countless hours teaching our family Labrador Retriever to do silly tricks and jump over makeshift hurdles constructed from lawn chairs and broom sticks. And as I reached my teens, I had my eye on a career in the veterinary field. The one snafu was that I have a really hard time seeing animals that are suffering. But never in any of my career fantasies did I imagine that I would become a pet groomer; yet, here I am! I started pursuing grooming right out of high school, but the pet grooming field has newbies that start their journey anywhere from a first job as a teen or a second or third career for someone near retirement age. No matter when you start your career in pet grooming, the key to success is a diverse and well-rounded education. But why is that so important? The world of pet grooming is certainly a diverse field. There are many types of pet groomers, and many specialties. Some groomers declare themselves experts at handling the large, smooth-coated dogs, while others deem themselves
by Jonathan David
more of a stylist, preferring to snip and fluff the curly locks of a Poodle. Some are breed specialists, focusing on terrier or sporting coats and the associated
46
Groomer to Groomer • Vol 41 Ed 5 • May 2022
GroomertoGroomer.com
• Hilarious Dog Photos • Perfect for the Shop • Jess’ Grooming Playlist ON SALE NOW AT
WWW.BARKLEIGHSTORE.COM
For today’s groomers hitting the industry with fresh eyes and an eager spirit to conquer the world one groom at a time, there are so many sources to develop and hone your grooming skills. techniques, and others take a do-it-all
new products are developed to assist us,
many changes is the tools. When I start-
approach. No matter what type of pet
styles change and new ideas emerge.
ed pet grooming, corded clippers were all
groomer you imagine yourself to be, the
If you look at some of the popular breeds we know today, such as the
clippers. I remember during my first
solid education.
Poodle for example, their styles have
year in the industry, a company came
changed through the years. If you look
out with a cordless clipper. I couldn’t
school or you were an apprentice under
at how Poodles were styled 100 years
wait to use it…until I did. The battery
a seasoned groomer, the learning should
ago compared to 50 years ago and then
pack weighed nearly as much as a brick!
never stop there. If there is one industry
compared to the styles of today, the
Eventually, lighter and smaller batteries
that truly requires continuing education,
differences are apparent. The styles have
hit the market, and the new clippers that
it’s the pet grooming industry. I’ve been
evolved, and the same goes for many of
were developed with those batteries were
grooming for 33 years and I still learn new
our favorite breeds.
a game changer.
Whether you’ve attended a grooming
things. We are an industry that continues to grow, and as we grow as an industry,
Another part of grooming that I have personally witnessed go through so
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Groomer to Groomer • Vol 41 Ed 5 • May 2022
The same can be said for the variety of scissors, thinning shears, brushes,
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48
we had—heavy, noisy, high-maintenance
key to achieving that goal is through a
GroomertoGroomer.com
HAVE YOUR CLIENTS BEEN rd a w A l e g n Little Agel Award Little An at
rtifies th
This Ce
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Groomer to Groomer • Vol 41 Ed 5 • May 2022
49
Holistic PET
GROOMING
THE ART OF
Helping AS GREAT AS THEY LOOK
combs and all the other amazing tools
demonstrate and share their secrets, and
that have helped to make the groom-
see some examples of well-bred dogs in
er life go a little smoother. What I’m
breed profile trims.
getting at here is that if you want to be part of an industry that goes through so
perhaps you’d like one of the many
much evolution, as a groomer, you need
streaming platforms at your disposal.
to evolve as well.
Online education is an amazing resource
So, how can you do that?
for groomers of any level to quench
The answer is education—and a
their thirst for knowledge. There are live
diverse one at that. For today’s groom-
webinars you can view right from your
ers hitting the industry with fresh
own personal device without ever leaving
eyes and an eager spirit to conquer the
your sofa. Or there are membership
world one groom at a time, there are
platforms where you can view videos
so many sources to develop and hone
endlessly for a monthly fee. There are
your grooming skills. Let’s start with
also grooming demonstrations, business
in-person grooming shows. There are
seminars, technique videos, and inspira-
approximately a dozen or more grooming
tional discussions to help you keep your
shows per year, put on by various orga-
fire lit and your passion for grooming as
nizations. Some are rather large, offering
strong as the day you started.
educational seminars, hands-on classes,
ularly beneficial for me when I was
from, and industry parties where you can
seeking further education was private
mix and mingle with other dog fanatics.
and small group lessons. Training
Others are smaller but still offer many
lessons are an excellent way to develop
of the things larger shows do. In-per-
your grooming skills in an up-close and
son shows are an excellent place to see
personal setting with more one-on-one
new products, watch top stylists as they
interaction. Having a seasoned groomer
practice into one that reduces stress and promotes the feeling of comfort and security for pets, clients and yourself! AVAILABLE NOW AT
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Groomer to Groomer • Vol 41 Ed 5 • May 2022
Another resource that was partic-
lectures, competitions, vendors to shop
Transform your grooming
50
If in-person shows aren’t your thing,
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give you hands-on training, either in a private lesson or small group, gives the student the ability to be immersed in the lesson and get specific help with areas where they lack skill or knowl-
BOARDING KENNELS:
THE DESIGN PROCESS
edge. Sometimes seeing something up close makes a greater impression on you and allows you to retain more of the information being relayed. Some groomers will even apprentice under dog show handlers and accompany them to dog shows to learn specialized techniques used for a specific coat type or breed. This can be especially beneficial to those who may wish to enter the competition ring or groomers who have aspirations of making GroomTeam. Now, you might be thinking that competitions and dog shows aren’t your thing; you just love dogs and want to make people’s pets look cute and feel their best. The education still doesn’t stop there—especially in today’s world of doodle this and doodle that. In some cases, nearly all the pets
Dog spaces, cat spaces and even human spaces. Everything you need and insights on things you may NOT have considered. Features color photos, helpful diagrams, blueprints, glossary and more!
a groomer sees are mixed breeds. Having a well-rounded and diverse education about coat types and trim styles can assist you in your everyday salon grooming to create cute and manageable styles for those pets. By pulling from your treasure trove of knowledge, you can take elements of various breed styles and create a unique look that your customers will love. The point that I’m driving home is that great grooming doesn’t just happen. Great grooming is a skill that is studied and developed and perfected over time. Learning and growing within
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your craft never really ends. With time and dedication, you can be the groomer you strive to be. And remember, everyone was a beginner when they started their career. &
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Groomer to Groomer • Vol 41 Ed 5 • May 2022
51
Kitty’s Corner
What I Wish I Knew Before I Groomed Cats... by Deborah Hansen
Feline grooming can be a beautiful and rewarding career choice, but there are many things new cat groomers need to know.
W
hile I can talk about how to groom a cat, I am going to take a different approach and share with you the things that no one told me before I began grooming. I believe the things that surprised me the most about feline grooming can be much more helpful to a new groomer. While they are very ugly, knowing they exist will help you be ready for them when they come. I entered the grooming field a little differently than most. Cat grooming was my second career after teaching elementary school for almost 20 years. I began by attending a feline-exclusive grooming program before I opened my cat grooming business. The knowledge and experience I received by attending a feline-exclusive school was invaluable and I would recommend it for everyone as their first step in their journey of feline grooming. When I started grooming, I naïvely believed everyone loved and cherished their cat at least as much as I did. I was always very attentive to my pets, seeking medical care if anything
52
Groomer to Groomer • Vol 41 Ed 5 • May 2022
didn’t seem quite right. When I opened my house-call cat grooming business, I was quickly awakened to the harshness of the world of pet ownership. I never saw myself as spoiling my pets, and I surely never treated them as if they were human. I honestly thought I was a moderate when it came to caring for and respecting felines. I quickly learned that few cats have as good of a life as I give my own cat. This is the harsh reality new groomers need to be aware of. Almost daily, we will be called on to resolve cases of neglect; cats with coats that are as thick and hard as a turtle’s shell due to pelting, ingrown nails that are so bad they have grown out the top of the paw, cats that have urine burn on their skin and fecal matter caked into their coats. The cold hard truth is that the cats you will groom need your help. Helping that cat on that day sometimes is all we can do for that specific animal. For your mental wellbeing, you must have a strategy in place to help you navigate how others choose to care for their cats. Occasionally you can turn a stinky, pelted kitty into a regular grooming client with a luscious, full coat. These are the fabulous success stories we experience. While not common, they do happen. When they occur, it makes all the heartache worth the mental anguish we experience during a pelt removal. Sometimes you discover that the neglect the cat experienced was ignorance on the owner’s part and the owner is willing to learn and help their cat. Another thing I did not know is that feline grooming is very
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Groomer to Groomer • Vol 41 Ed 5 • May 2022
53
I am a firm believer in having the grooming skills I need to prevent bites, while also using protection to prevent a bite from puncturing my skin when dealing with difficult cats.
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Groomer to Groomer • Vol 41 Ed 5 • May 2022
physically demanding. If you groom on a grooming table, in your lap or on the floor, the demand on your body may vary slightly, but overall, cat grooming requires a lot of upper body strength. Using your combs, brushes, clippers, water nozzles and dryers require a lot of repetitive movements with your hands. Your upper body and hands will also be used for holding and possibly restraining felines. In addition to the actual grooming, you will need the physical strength to carry the cat in the carrier between the check-in area to your work area and back to the check-out area. A squirmy cat in a carrier can be quite difficult to carry. To end each groom, you will need your hands to clean and sanitize your work area and tools. Grooming is hard on your hands, elbows and shoulders. If you are standing to groom, it can also be hard on your knees and hips.
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Before I began grooming, I would giggle at little fluffy, angry cats. If you do not have a lot of cat experience, you will be very surprised at the strength a cat has. A six-pound angry Persian has much more pure physical strength than most people expect. When you have an aggressive 12-to-18-pound kitty, you will need to use every ounce of strength you have to keep the feline and yourself safe during the grooming process. Grooming multiple cats a day will require a good level of physical endurance. The most important advice I can give a new feline groomer is that cat bites are very dangerous and should be avoided at all costs. Never underestimate a cat bite. Over the years I have experienced many bites. I have also had emergency surgery for a bite. The problem with cat bites is that they enter your body as a puncture wound and leave bacteria at the depth of the puncture. Many times basic first aid will be enough, but sometimes oral antibiotics are needed—and occasionally emergency surgery is required. Most cat bites occur on the hands where there are many tendons. A pierced tendon is another possible complication of a cat bite. The best strategy for avoiding cat bites is a sound feline grooming education that includes instruction on using barriers such as Kevlar sleeves and hard-sided muzzles. I am a firm believer in having the grooming skills I need to prevent bites, while also using protection to prevent a bite from puncturing my skin when dealing with difficult cats. Another tip for avoiding cat bites is accurately assessing the temperament of the cat before agreeing to the grooming session and walking away if the feline becomes more than you can handle. Feline grooming can be a fulfilling and profitable career choice. Knowing the ugly truths can help you better prepare for your journey into cat grooming. In my opinion, there is no substitute for a formal education in feline grooming by a reputable feline-exclusive organization. Cat groomers see many neglected cats, but each cat we help makes the world a better place. &
for grooming July 22-24 2022
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TXGROOM.COM Groomer to Groomer • Vol 41 Ed 5 • May 2022
55
Elevate Your Grooming
AFTER by Blake Hernandez
This month’s tutorial is a step-by-step, stroke-for-stroke, comb-by-comb demonstration of how to get a crispy and delightful Poodle tail poof. FIG 2
FIG 1
Fig 1) Place the spine of your comb at the bot-
Fig 2) Use a short blade of your choice to clip
tom of the dog’s sphincter and hold the dog’s
down from your tail shave line into the dog’s body.
tail down over the comb. This will show you where your shave line is for your tail.
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Groomer to Groomer • Vol 41 Ed 5 • May 2022
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Groomer to Groomer • Vol 41 Ed 5 • May 2022
57
FIG 3
FIG 4
FIG 5
FIG 6 Fig 3) This image shows where the “wings” are from that shave work. Fig 4) Next place the edge of your blade on one “wing,” then turn your blade 90 degrees towards the center and repeat on the other side. Fig 5) This will show you the direction your shave line should go. Fig 6) This image shows what it looks like when complete (the body has not yet been groomed.)
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Groomer to Groomer • Vol 41 Ed 5 • May 2022
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Fig 7) To continue, comb all the hair up, place your hand around the bottom
FIG 7
of the tail and slide it up until you can cut at a length that is lower than the highest point of topknot. Fig 8) When you release, it will look like this. Fig 9) After having combed everything down, you will etch in a line around your shave work to remove any hair hanging past that line. Fig 10) Then, using a large curved shear, build a strong starting place that helps push your image inward.
FIG 8
FIG 10
FIG 9
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Groomer to Groomer • Vol 41 Ed 5 • May 2022
59
FIG 11
FIG 12
FIG 13
FIG 14
Fig 11) At this point, your tail should look like this image. Fig 12) With the tail parallel to
RIBE TO SS SC ST UB
the ground, split the hair down the
V
S
LEARNING HAS NEVER BEEN THIS FUN. SERIOUSLY.
middle and comb outward. Fig 13) Use the strong line that you
n e b in g in a rs
a f or os e vid
created with your shears to bring
c an ces ai d f s fo 1 0 s of tro w re e 0 0 o n t a d missi
POWERED BY GROOMER’S CHOICE
that shape around the sides.
’S ER
BY
M W PO
E
IC
O
Groomer to Groomer • Vol 41 Ed 5 • May 2022
ER ED
EXPERIENCE ON DEMAND VIDEO CONTENT FROM JAY SCRUGGS AND SUE ZECCO
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60
toward the topknot, use your large curved shear to complete the rounded image.
G
O
RO
RO
O
G
M
BY
ER ’S
ED
ER
CH
O
W
IC
PO
E
Fig 14) After combing everything
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And voilà, the perfect Poodle tail poof! &
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