Barkleigh Vendor Kit 2021

2021 Vendor Information

REASONS TO

COMPETITION

SPONSORSHIPS

SPONSOR

SHOW SUPPORT

VIDEO WALL

EXHIBITOR

GUIDELINES

ADVERTISING

•

All materials must remain within the dimensions of your purchased exhibitor space

•

Nothing may be placed or hung on exterior side walls

•

No product or materials may be placed in aisles*

TO FIRE AN

•

Side walls cannot extend more than 3’ from back drape

BREAKING

•

Aisles shall remain clearly visible with no obstructions to fellow exhibitors and attendees

•

No solicitation of products/ services outside of your purchased exhibitor space

•

All exhibitors must adhere to set– up/tear–down schedule found in the provided exhibitor packet

•

Proof of insurance MUST be available upon request

•

Exhibitors must complete appropriate show booth app to exhibit at any Barkleigh show

•

Exhibitor agrees to NOT hold or sponsor an event within 50 miles of the show, 1 week BEFORE or AFTER Barkleigh show

“THE GROOMING INDUSTRY’S TRADE MAGAZINE!” VOL. 37 ED.11 • NOVEMBER 2018

WWW. GROOMERTOGROO MER .COM

AKC

S.A.F.E.

SALON

PROGRAM HOW DO YOU K NOW WHEN

EMPLOYEE

THE CYCLE

Groomers show INCREDIBLE LOYALTY to the companies that back their industry.

Photo by Aninal Photography

HAVE AN IMPACT

Wahl Best In Show Competition winner, Michelle Breen at Groom Expo 2018

At Groom Expo West, Intergroom, World Dog Expo and Groom Expo, the 17 ft by 10 ft Video

BEST IN SHOW

Wall will feature short, casual video advertisements

•

GroomerTV Infomercial Slot.

•

World Cup winner photographed with sponsor

of your show specials.

representative featured in GroomerToGroomer.

•

Logo displayed in contest area.

•

Logo graphic and link on show website.

BEST ALL–AROUND The utmost active and motivated pet professionals with the most buying power attend Barkleigh shows.

•

GroomerTV Infomercial Slot.

•

Best All-Around winner photographed with company representative featured in GroomerToGroomer.

SET YOURSELF APART

•

Logo displayed in contest area.

•

Logo graphic and link on show website.

BREED TOURNAMENT SESSIONS • DIFFICULTY AWARD • COMPASSIONATE GROOMER AWARD • BEST SCISSORING AWARD RESCUE ROUND–UP

Sponsors gain exclusive and unique exposure unavailable to standard exhibitors.

ADDITIONAL

SPONSORSHIPS include but are not limited to:

2

* Unless special purchased payment arrangements have been made for miscellaneous space

COMPETITION RING SPONSORSHIP CREATIVE TOURNAMENT

• OPENING NIGHT PARTY • VIDEO WALL ADVERTISING • LOBBY DISPLAY CASE • SELFIE PHOTOBOOTH • EDUCATION PROGRAM

• AT DOOR SCHEDULE • CENTRAL BARK • SHOW LUNCHEONS • GROOMING SALON • VIP LOUNGE

EASY & INEXPENSIVE WAY TO INCREASE TRAFFIC TO YOUR BOOTH with a simple video shot on your own smartphone!

EXHIBITORS IN VIOLATION OF THESE GUIDELINES MAY BE SUBJECT TO REMOVAL WITHOUT REFUND AND/ OR ADDITIONAL FEES

Custom SPONSORSHIPS CAN BE MADE TO

FIT EVERY GOAL & BUDGET

For more sponsorship details or if featured options do not suit your needs, custom sponsorships can be constructed!

Contact alex@barkleigh.com for all sponsorship details 3

10’ x 8’ BOOTH

10’ x 10’ BOOTH INFORMATION

8 ft

INFORMATION

8 ft 3 ft

3 ft

5 ft

5 ft 8 ft

10 ft

8 ft

8 ft

3 ft

3 ft 5 ft

7 ft 5 ft

10 ft 3 ft

10 ft 5 ft

3 ft

5 ft

5 ft

Aisle

8 ft

AVAILABLE AT

20ft

Aisle

Aisle

5 ft 8 ft 5 ft

3 ft

16 ft

Aisle

10 ft

Sponsored by

4

8 ft

6 ft

AVAILABLE AT

5 ft

3 ft

8 ft

10 ft

5 ft

6 ft

and daycare

5 ft

3 ft

8 ft

8 ft

8 ft

8 ft

10 ft 3 ft

5 ft

10 ft

8 ft

Aisle

Aisle

10 ft

Aisle

Aisle

EXPO

Corner

Standard

Economy

End Cap

Corner

Standard

Economy

End Cap

10’ wide by 10’ deep.

10’ wide by 10’ deep.

6’ wide by 8’ deep.

20’ wide by 10’ deep.

10’ wide by 8’ deep.

10’ wide by 8’ deep.

6’ wide by 8’ deep.

16’ wide by 10’ deep.

Open on two sides.

Open on front side.

Open on front side.

Open on three sides.

Open on two sides.

Open on front side.

Open on front side.

Open on three sides.

INCLUDES:

INCLUDES:

INCLUDES:

INCLUDES:

INCLUDES:

INCLUDES:

INCLUDES:

INCLUDES:

• 6’ table

• 6’ table

• 4’ table

• Two 6’ tables

• 6’ table

• 6’ table

• 4’ table

• Two 6’ tables

• Two chairs

• Two chairs

• Two chairs

• Four chairs

• Two chairs

• Two chairs

• Two chairs

• Four chairs

• Trash can

• Trash can

• Trash can

• Trash can

• Trash can

• Trash can

• Trash can

• Trash can

• 8’ high back wall

• 8’ high back wall

• 8’ high back wall

• 8’ high back wall

• 8’ high back wall

• 8’ high back wall

• 8’ high back wall

• 8’ high back wall

• 3’ high side rails

• 3’ high side rails

• 3’ high side rails

• 3’ high side rails

• 3’ high side rails

• 3’ high side rails

5

JULY 22-25, 2021

2020 VENDOR ATTENDANCE 152 BOOTHS • 109 COMPANIES

SET UP DAY: JULY 22 TRADE SHOW: JULY 23–25

BOOTH RATES & DEADLINES MARKETING OPPORTUNITIES PASADENA, CALIFORNIA

AS SEEN ON THE

DOCUMENTARY “DOGS” PASADENA CONVENTION CENTER

Hall is not carpeted.

HYATT PLACE PASADENA

Reserve last year’s space with 50% deposit by 5/18/2021.

Singles/Doubles $149

After this date, booth locations will be assigned according to availability.

(800) 889-5420 for reservations.

Reservation Deadline – 6/29/2021

BOOTH BALANCE DUE BY 6/28/2021

WHO ATTENDS GROOM EXPO WEST?

5,011 ATTENDEES REPRESENTED

31 STATES & 6 COUNTRIES Over 87% of attendees were from California.

International pet care professionals traveled from Canada, China, Denmark, Japan, Mexico and Puerto Rico.

2

$1,800 $2,095 $4,795 $11,300 $14,750 $995

300 East Green Street • Pasadena, CA 91101 399 East Green Street • Pasadena, CA 91101

2020 AT TENDANCE

STANDARD 10’ X 8’ CORNER 10’ X 8’ END CAP 16’ X 10’ ISLAND 20’ X 16’ (4 BOOTHS) ISLAND 30’ X 16’ (6 BOOTHS) ECONOMY 6’ X 8’

ADVERTISING

PRIMARY BUSINESS

61% CLAIM GROOMING

}

19%

SHOW PROGRAM

WERE

MOBILE

GROOMERS

46% 24% 15%

RETAIL MOBILE

14% DAYCARE 13% BOUTIQUE/SPA 11% PET SITTING 9% TRAINING 5% VETERINARY SERVICES

$2,500

SPORTING & SALON FREESTYLE

$2,500

POODLE

ALL OTHER PUREBREED

$2,500 $2,500

COMPETITION SPONSORSHIPS BEST IN SHOW

$7,000

CREATIVE

$5,000

BEST ALL AROUND

$4,000

RESCUE ROUND-UP

$2,500

COMPASSION AWARD

$1,250

DIFFICULTY AWARD

SCISSORING AWARD

$2,500 $2,500

ADDITIONAL SPONSORSHIPS LOBBY DISPLAY CASE

$1,500

EDUCATION PROGRAM

$9,000

PHOTOBOOTH

$5,000 $900

Custom

SPONSORSHIPS

ADDITIONAL SERVICES 15% BOARDING

WIRE COATED BREED

VIDEO WALL ADVERTISING

Primary businesses also include boarding, daycare, pet sitting, retail, veterinary services, training, spa services and breeding.

GROOMING

BREED TOURNAMENT SESSIONS

15,000 printed & mailed within a 200–mile radius of Pasadena and to others by request.

32 page magazine format. See booth application for more information.

CAN BE MADE TO FIT

EVERY GOAL & BUDGET

Custom sponsorships can be constructed if any options featured do not suit your needs.

Contact hammer@barkleigh.com for all sponsorship details

3

JULY 8–11, 2021

2019 VENDOR ATTENDANCE

57 BOOTHS • 46 COMPANIES

SET UP DAY: JULY 8 TRADE SHOW: JULY 9–11

TACOMA, WASHINGTON

BOOTH RATES

MARKETING OPPORTUNITIES

STANDARD 10’ X 8’ $995

BREED TOURNAMENT SESSIONS

BREATHTAKING ALPINE REGION!

1320 Broadway Plaza Tacoma, WA 98402

$1,195

SPORTING & SALON FREESTYLE

END CAP 16’ X 10’

$2,595

COMPETITION SPONSORSHIPS

Hall is carpeted.

ATTENDEES REPRESENTED

28 STATES & 1 COUNTRY Over 65% of attendees were from Washington State.

International pet care professionals traveled from Canada.

8

PRIMARY BUSINESS

11%

ADVERTISING PROGRAM ADS

$2,000

CREATIVE OPEN

$1,000

$1,500

MOBILE

54% GROOMING 31%

11% BOUTIQUE/SPA

14% TRAINING 11% MOBILE 9% PET SITTING 5% VETERINARY SERVICES

COMPASSION AWARD SCISSORING AWARD

$1,000 $1,100

$500

$1,000

$900

PHOTOBOOTH $2,000

GROOMERS

14% BOARDING

DIFFICULTY AWARD

$800

LOBBY DISPLAY CASE

WERE

ADDITIONAL SERVICES

15% DAYCARE

BEST IN SHOW

ADDITIONAL SPONSORSHIPS

EDUCATION PROGRAM DO-IT-ALL LOUNGE

Primary businesses also include boarding, daycare, pet sitting, retail, veterinary services, training, spa services and breeding.

RETAIL

$1,000

RESCUE ROUND-UP

WHO ATTENDS THE NORTHWEST GROOMING SHOW?

}

$1,000

CREATIVE UP & COMING

FOR RESERVATIONS

CLAIM GROOMING

ALL OTHER PUREBREED

BEST ALL AROUND

Click Here

67%

$1,000

CORNER 10’ X 8’

(888) 862-3255 for reservations

1,244

$1,000

POODLE

HOTEL MURANO BICENTENNIAL PAVILION

2019 AT TENDANCE

WIRE COATED BREED

15,000 printed & mailed within a 200–mile radius of Tacoma and to others by request.

20 page magazine format. See booth application for more information.

Custom

$5,000

$800

SPONSORSHIPS CAN BE MADE TO FIT

EVERY GOAL & BUDGET

Custom sponsorships can be constructed if any options featured do not suit your needs.

Contact alex@barkleigh.com for all sponsorship details

9

OCTOBER 21–24, 2021 SET UP DAY: OCTOBER 21 TRADE SHOW: OCTOBER 22–24

2019 VENDOR AT TENDANCE SECAUCUS,

NEW JERSEY

Sponsored by

105 BOOTHS • 75 COMPANIES Sponsored by

BOOTH RATES

MARKETING OPPORTUNITIES

STANDARD 10’ X 10’ $2,150

COMPETITION SPONSORSHIPS* NAMING $12,000

TAP IN TO THE NEW YORK MARKET! MEADOWLANDS EXPOSITION CENTER

$2,500

PREMIUM END 10’ X 10’

355 Plaza Dr. • Secaucus, New Jersey 07094

EMBASSY SUITES BY HILTON SECAUCUS MEADOWLANDS 555 Plaza Dr. • Secaucus, New Jersey 07094

$5,200

END CAP 20’ X 10’

ISLAND 20’ X 20’ (4 BOOTHS)

$11,500

FOR RESERVATIONS

2,802

ECONOMY 6’ X 8’

ATTENDEES REPRESENTED

31 STATES & 5 COUNTRIES Over 64% of attendees were from New Jersey/ New York.

International pet care professionals traveled from Brazil, China, Canada, Norway and Japan.

10

PRIMARY BUSINESS

67% CLAIM GROOMING

}

18%

WERE

$1,200

ADVERTISING SHOW PROGRAMS

MOBILE

GROOMERS

31% RETAIL

GROOMING (IN SHOP)

16% BOARDING

BARK EASY LOUNGE TEAM CHALLENGE

$2,500 $6,000

$7,000

GOLD $5,000 SILVER $2,500

14% BOARDING 14% TRAINING 11% BOUTIQUE/SPA 11% MOBILE 9% PET SITTING

ADDITIONAL SPONSORSHIPS* CONTRIBUTOR $500 VIDEO WALL ADVERTISING

$900

*All Intergroom sponsorships include product contribution.

SPONSORSHIPS CAN BE MADE TO FIT

ADDITIONAL SERVICES DAYCARE

$2,000

$3,500

Custom

Primary businesses also include boarding, daycare, pet sitting, retail, veterinary services, training, spa services and breeding.

15%% GROOMING 42 28%54%DAYCARE

CREATIVE UP & COMING

CREATIVE OPEN

BRONZE $1,000

WHO ATTENDS INTERGROOM?

2019 AT TENDANCE

$6,000

PLATINUM

(201) 864-7300 for reservations

Click Here

RISING STAR MENTOR

25,000 printed & mailed within a 200–mile radius of Secaucus and to others by request.

32 page magazine format. See booth application for more information.

EVERY GOAL & BUDGET

Custom sponsorships can be constructed if any options featured do not suit your needs.

Contact alex@barkleigh.com for all sponsorship details

5% VETERINARY SERVICES

11

JUNE 17–20, 2021

2019 VENDOR ATTENDANCE

76 BOOTHS • 55 COMPANIES

SET UP DAY: JUNE 17 TRADE SHOW: JUNE 18-20

WILMINGTON, OHIO

BOOTH RATES STANDARD 10’ X 8’

“THE GROOMING INDUSTRY’S TRADE MAGAZINE!” VOL. 37 ED.3 • MARCH 2018

JILL PIPINO’S FAVORITE SHOW!

WWW. GROOMERTOGROOMER .COM

ROBERTS CENTRE

PREPPING

123 Gano Road Wilmington, OH 45177

FOR

PETQUEST 2018 SHOW PREVIEW

DIRTY

SHAMPOO!?

K E EPING YOUR

COSMETICS

CLEAN

123 Gano Road • Wilmington, OH 45177 (800) 654-7036 for reservations

GROOMING

ENVIRONMENT

Click Here

CORNER 10’ X 8’

$1,195

END CAP 16’ X 10’

$2,595

2019 AT TENDANCE

1,648 ATTENDEES REPRESENTED

32 STATES & 1 COUNTRY

Over 71% of attendees were from Ohio and Kentucky.

International pet care professionals traveled from Canada.

ECONOMY 6’ X 8’

$695

Tiled floor.

FOR RESERVATIONS

ADVERTISING

WHO ATTENDS PETQUEST?

PRIMARY BUSINESS

70% CLAIM GROOMING

}

SHOW PROGRAMS

6% WERE

MOBILE

GROOMERS

ADDITIONAL SERVICES

56% GROOMING

14% BOUTIQUE/SPA

23%

13% PET SITTING

RETAIL

18% DAYCARE 13% TRAINING 6% MOBILE

BREED TOURNAMENT SESSIONS

WIRE COATED BREED POODLE SPORTING & SALON FREESTYLE ALL OTHER PUREBREED

COMPETITION SPONSORSHIPS

BEST IN SHOW BEST ALL AROUND CREATIVE OPEN RESCUE ROUND-UP CREATIVE UP & COMING DIFFICULTY AWARD COMPASSION AWARD SCISSORING AWARD

$1,200 $1,200 $1,200 $1,200

$2,500 $2,000 $1,500 $1,200 $1,000 $1,200 $600 $1,200

ADDITIONAL SPONSORSHIPS

LOBBY DISPLAY CASE $900 PHOTOBOOTH $2,500 EDUCATION PROGRAM $5,000 CONTEST TABLES TBD

Custom

Primary businesses also include daycare, pet sitting, retail, veterinary services, training, breeding and spa services.

20% BOARDING 12

$995

HOLIDAY INN WILMINGTON

ORGANIZING TIPS FOR THE

Grooming by Lindsey Dicken Photo by Animal Photography

MARKETING OPPORTUNITIES

SPONSORSHIPS

18,000 printed & mailed within a 200–mile radius of the Ohio Area and to others by request.

16 page magazine format. See booth application for more information.

CAN BE MADE TO FIT

EVERY GOAL & BUDGET

Custom sponsorships can be constructed if any options featured do not suit your needs.

Contact alex@barkleigh.com for all sponsorship details

5% VETERINARY SERVICES

13

2019 VENDOR ATTENDANCE

AUGUST 12–15, 2021

110 BOOTHS • 81 COMPANIES

SET UP DAY: AUGUST 12 TRADE SHOW: AUGUST 13–15

BOOTH RATES & DEADLINES MARKETING OPPORTUNITIES SCHAUMBURG, ILLINOIS

BOOTH RATES

BREED TOURNAMENT SESSIONS

STANDARD 10’ X 10’

$1,395

CORNER 10’ X 10’

$1,595

THE MID-WEST’S LARGEST GROOMING SHOW RENAISSANCE SCHAUMBURG HOTEL & CONVENTION CENTER 1551 N. Thoreau Dr. Schaumburg, Illinois 60173

$3,850

END CAP 20’ X 10’

1-847-303-4100 for reservations

Click Here

FOR RESERVATIONS

WHO ATTENDS THE ALL AMERICAN GROOMING SHOW?

2018 AT TENDANCE

2,716 ATTENDEES REPRESENTED

34 STATES & 3 COUNTRIES Over 56% of attendees were from Illinois.

International pet care professionals traveled from Australia, Canada and Puerto Rico.

14

PRIMARY BUSINESS

74% CLAIM GROOMING

}

8% WERE

MOBILE

$995

ECONOMY 6’ X 8’

ADVERTISING SHOW PROGRAMS

PROGRAM ADS

56% GROOMING 29%

RETAIL

15% BOARDING

15% BOUTIQUE/SPA 13% PET SITTING 12% TRAINING 7% VETERINARY SERVICES

BEST IN SHOW BEST ALL AROUND CREATIVE OPEN CREATIVE UP & COMING RESCUE ROUND-UP DIFFICULTY AWARD COMPASSION AWARD SCISSORING AWARD

$3,000 $2,500 $3,000 $1,700 $2,100 $2,100 $1,050 $2,100

ADDITIONAL SPONSORSHIPS

LOBBY DISPLAY CASE $1,000 PHOTOBOOTH $3,000 EDUCATION PROGRAM $7,000

SPONSORSHIPS

Primary businesses also include boarding, daycare, pet sitting, retail, veterinary services, training and boutique/spa services.

15% DAYCARE

COMPETITION SPONSORSHIPS

$2,100 $2,100 $2,100 $2,100

Custom

GROOMERS

ADDITIONAL SERVICES

WIRE COATED BREED POODLE SPORTING & SALON FREESTYLE ALL OTHER PUREBREED

20,000 printed & mailed within a 200–mile radius of Chicago and to others by request.

32 page magazine format. See booth application for more information.

CAN BE MADE TO FIT

EVERY GOAL & BUDGET

Custom sponsorships can be constructed if any options featured do not suit your needs.

Contact alex@barkleigh.com for all sponsorship details

6% MOBILE

15

2019 VENDOR ATTENDANCE

SEPTEMBER 9–12,2021

207 BOOTHS • 140 COMPANIES BOOTH RATES & DEADLINES MARKETING OPPORTUNITIES

SET UP DAY: SEP TEMBER 9 TRADE SHOW: 10–12

Convention Hall

HERSHEY, PENNSYLVANIA

WORLD’S LARGEST GROOMING SHOW! HERSHEY LODGE & CONVENTION CENTER West Chocolate Ave & University Drive Hershey, PA 17033 (800) 437-7439 or (717) 533-3311 for reservations

Click Here

STANDARD 10’ X 8’

$2,400

WIRE COATED BREED

$3,500

CORNER 10’ X 8’

$2,800

POODLE

$3,500

END CAP 16’ X 10’

$5,900

ALL OTHER PUREBREED

$3,500

SPORTING & SALON FREESTYLE

$3,500

ISLAND 20’ X 16’ (4 BOOTHS) ECONOMY 6’ X 8’

WHO ATTENDS GROOM EXPO?

AT TENDEES REPRESENTED

47 STATES & 10 COUNTRIES

STANDARD 10’ X 8’

$2,400

CORNER 10’ X 8’

$2,800

ECONOMY 6’ X 8’

$1,530

CORNER 6’ X 8’

68% CLAIM GROOMING

}

11% WERE MOBILE

$800

available on booth app.

PROGRAM ADS

30%

11% PET SITTING

15%

BOARDING

9% MOBILE 5% VETERINARY SERVICES

$6,000

CREATIVE $7,000 RESCUE ROUND-UP

$3,500

RESCUE CLIP–IN

$2,000

DIFFICULTY AWARD

$3,500

COMPASSION AWARD

$2,000

SCISSORING AWARD

$5,000

ADDITIONAL SPONSORSHIPS LOBBY DISPLAY CASE

$2,000

CENTRAL BARK

$1,000

EDUCATION PROGRAM

$12,500

VIDEO WALL ADVERTISING

$900 $3,000

SPONSORSHIPS CAN BE MADE TO FIT

12% TRAINING 10% BOUTIQUE/SPA

BEST ALL AROUND

$12,500

Custom

ADDITIONAL SERVICES

RETAIL

BEST IN SHOW

VIP LOUNGE

Primary businesses also include boarding, daycare, pet sitting, retail, veterinary services, training, spa services and breeding.

China, Colombia, France, Israel, the

COMPETITION SPONSORSHIPS

PHOTOBOOTH $5,000

GROOMERS

48% GROOMING

Kingdom and the Virgin Islands.

16

PRIMARY BUSINESS

International pet care professionals

Netherlands, Puerto Rico, the United

$1,000

Hall is carpeted. Mobile unit space may be

14% DAYCARE

traveled from Australia, Canada,

$1,530

Convention Lobby

ECONOMY 6’ X 8’

5,708

$14,800

Chocolate Lobby

FOR RESERVATIONS

2019 AT TENDANCE

BREED TOURNAMENT SESSIONS

40,000 printed and mailed within a 200 mile radius of Hershey and to others by request.

32 page magazine format. See booth application for more information.

EVERY GOAL & BUDGET

Custom sponsorships can be constructed if any options featured do not suit your needs.

Contact alex@barkleigh.com for all sponsorship details

17

2019 VENDOR ATTENDANCE

OCTOBER 7–10, 2021

44 BOOTHS • 33 COMPANIES

SET UP: OCTOBER 7 TRADE SHOW: OCTOBER 8-10

BOOTH RATES & DEADLINES

STURBRIDGE, MASSACHUSETTS

BREATHTAKING & DELIGHTFUL FALL FOLIAGE! STURBRIDGE HOST HOTEL

STANDARD 10’ X 8’

$795

CORNER 10’ X 8’

$995 $2,195

END CAP 16’ X 10’

AT TENDEES REPRESENTED

21 STATES & 2 COUNTRIES Over 83% of attendees were from the New England region.

International pet care professionals

traveled from Canada and Puerto Rico.

18

POODLE

$1,000

SPORTING & SALON FREESTYLE ALL OTHER PUREBREED

PRIMARY BUSINESS

}

9%

DIFFICULTY AWARD

SCISSORING AWARD

ADVERTISING SHOW PROGRAMS

MOBILE

45%

RETAIL

41% BOARDING

15% DAYCARE 11% TRAINING 9% BOUTIQUE/SPA 8% PET SITTING 8% MOBILE 4% VETERINARY SERVICES

$2,400 $1,750 $1,100 $1,000

LOBBY DISPLAY CASE

$900

PHOTOBOOTH $2,400 $4,800

Custom

GROOMERS

ADDITIONAL SERVICES

51%

$1,000

ADDITIONAL SPONSORSHIPS

EDUCATION PROGRAM

WERE

Primary businesses also include boarding, daycare, pet sitting, retail, veterinary services, training, and spa services.

GROOMING

$1,000

CREATIVE $1,200

Hall is carpeted.

WHO ATTENDS THE NEW ENGLAND GROOMING SHOW?

CLAIM GROOMING

$1,000

BEST ALL AROUND

FOR RESERVATIONS

75%

WIRE COATED BREED

BEST IN SHOW

Click Here

1,156

BREED TOURNAMENT SESSIONS

COMPETITION SPONSORSHIPS

(508) 347-7393 for reservations

2019 AT TENDANCE

MARKETING OPPORTUNITIES

SPONSORSHIPS

18,000 printed and mailed within a 200– mile radius of the New England area and to others by request.

16 page magazine format. See booth application for more information.

CAN BE MADE TO FIT

EVERY GOAL & BUDGET

Custom sponsorships can be constructed if any options featured do not suit your needs.

Contact alex@barkleigh.com for all sponsorship details

19

NOVEMBER 9-11, 2021 SET UP DAY: NOVEMBER 9 TRADE SHOW: NOVEMBER 10-11

2019 VENDOR ATTENDANCE

and daycare

EXPO

HERSHEY, PENNSYLVANIA

#1 BOARDING & DAYCARE CONFERENCE! HERSHEY LODGE & CONVENTION CENTER 325 University Dr Hershey, PA 17033 (800) 437-7439 or (717) 533-3311 for reservations

Click Here

768 AT TENDEES REPRESENTED

41 STATES & 4 COUNTRIES Over 54% of attendees were from the Mid–Atlantic.

International pet care professionals traveled from Canada, Brazil, Mexico and Australia.

20

PRIMARY BUSINESS

50% CLAIM BOARDING

}

25% OPERATE

PET DAYCARE

FACILITIES

Primary businesses also include grooming, pet sitting, retail, veterinary services, training, breeding and spa services.

ADDITIONAL SERVICES

51%

GROOMING

31% RETAIL 21% TRAINING

45% BOARDING

10% PET SITTING

41%

6% VETERINARY SERVICES

DAYCARE

10% BOUTIQUE/SPA 2% MOBILE

EXPO

$695

STANDARD 10’ X 10’ $1,195 ECONOMY 6’ X 8’ CORNER 10’ X 10’

$1,395 Hall is carpeted.

END CAP 20’ X 10’

$3,059

SPONSORSHIPS TOTE BAG

WHO ATTENDS THE PET BOARDING & DAYCARE EXPO?

and daycare

BOOTH RATES & DEADLINES

PREMIER $7,500

FOR RESERVATIONS

2019 AT TENDANCE

99 BOOTHS 86 COMPANIES

$3,000

HAVE

$7,500 YO UR AD EXECUTIVE $3,500

LOBBY DISPLAY CASE SNACK BAR MEET & GREET PARTY

TACTIC S

H ER E $2,000

CHARGING KIOSK $2,000 $1,000

TBD

TBD

ADVERTISING SHOW PROGRAMS 40,000 printed. Direct mail & insertion in Pet Boarding & Daycare magazine.

32 page half page digest size. Standard full page, inside front, inside back and half page ads available.

HAVE

THE

EDUCATION PROGRAM LUNCHEON

SC HED ULE OF EVE NT S

SCHEDU LE OF EVENTS

TH E

&

@ and daycare

YOUR AD

HERE

TA CT ICS

&

@

EXPO

and dayca re

November 11–14, 2019

EXPO

No vember 11– 14, 2019

Center Hershey Lodge & Conventi on Hershey, Pennsylva nia

Her shey Lod ge & Con ven tion Cen ter Her she y, Pen nsyl van ia

.com www.PetBoardingexpo

www.PetBo ardingexp

o.com

AT DOOR SCHEDULE

$795

Custom

SPONSORSHIPS CAN BE MADE TO FIT

EVERY GOAL & BUDGET

Custom sponsorships can be constructed if any options featured do not suit your needs.

Contact alex@barkleigh.com for all sponsorship details

21

THE GROOMING INDUSTRY’S

TRADE MAGAZINE

KEEPING THE BOARDING INDUSTRY CURRENT ON

and daycare magazine

VOL 11 • ED 1

VOL. 40 ED.2 • FEBRUARY 2021

JANUARY / FEBRUARY

2021

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PROFILE OF SUCCESS

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SHIFTING TRE ND S

CLIMBING WWW. PET VETM

A Practical Guide for Pet Health Professionals

THE STORY OF

ISSUES FULL OF:

The

by Michelle Knowles

LEARN THE COMPLETE GROOMING PROCESS THROUGH CLEAR ACHIEVING COMPLIANCE: INSTRUCTIONS AND FULL-COLOR ILLUSTRATIONS YOUR CLIENTS with FOR 193 AKC BREEDS AFTER

by Daryl Conner

Trouble

• PHOTO TUTORIALS • BUSINESS TIPS • ANIMAL HEALTH • CUSTOMER SERVICE • NEWS & MORE

and

“I found this book to ‘Bible’” – Alene

re notes When pet groomers compa t breeds, there about working on differen pop up. that threads n are some commo expression.” intelligent Scottish Terrier ear, removing ers just shave the entire A long–time Scottish Terrier ugs seem to be universally others end up the signature tuft. While nails ibitor once told me, adverse to having their somewhere breeder/exh You get the leaving unruly wads of coat tend “Scotties are a ‘head’ breed. trimmed, poodle mixes to create near the ear in an attempt and you mess up the whole nightmare to in many head wrong to have coats that are a Instructions tuft. language the required agree dog.” (I think she used saltier various webmaintain, and many groomers idea.) grooming books and on to do with the than that, but you get the and they have no idea what the ears sites are difficult to understand, to If the entire ear is shaved, rare a is breed clusters of hair we are supposed the for many groomers, they are, and appear ears. there is look larger than leave on Scottish Terrier visitor to the table that of the out enough jutting to me triangles as sharp The woman who trained to practice. above, the not a lot of opportunity basic educaskull. In the description by groom gave me a good The breed standard, as stated be small. Add her breed— AKC says the ears should 1 tion, but Scotties were Kennel Club , tells us Scotties American pet the many that several—I to this the fact be small, prick, and though she owned show–type that, “…the ears should on them. have larger ears than their pointed, was never allowed to work tufts right set well up on the skull and I didn’t have brethren, and getting those be covered When I left her employ, but never cut. They should a big difference in the finished Scottish From the front, makes a clue how to work on a well–placed with short, velvety hair. have a result of your groom. A should form Terrier. Ironically, we now the area where the outer edge of the ear tuft softens the look of side of the sizeable Scotty clientele. the from up line make large a straight seek us the ear is attached and can One reason Scotty owners and placeskull. The use, size, shape seem more ears d tufts leave to poorly–place how or carriage out is that we know if too much ment of the ear and its erect bit of hair correct. On the flip side, 44 on the ears. This tiny little elements of the keen, alert, Many groom- are major causes a lot of problems.

P

16

Groomer to Groomer • Vol

39 Ed 11 • November 2020

GroomertoGroomer.com

be my

ever “You’ll wonder how you down lived without it! Hands on the BEST reference book

C

ALL BREEDG

lients can leave you baffled.

They bring expectations, demands and needs—and complaints when you fail to meet them. I have an open invitation to any groomer to send me a copy of their clients’ pictures and grooming notes that are brought in for Fluffy’s groom; I believe in my heart these things need to be compiled into a coffee table book.

On the other side of the coin,

clients bring the money. It is necessary to develop the skills it takes to make the exchange of grooming for dollars a smooth and easy event in your daily salon life.

DOG GROOMIN

worry “ I will never have to proper about figuring out the mon cut if I have an uncom breed on my table!” –

it better; what could I have saidRebekah that might have put them at ease, or what should I have looked for in a client tative who guide to “The authori is walking the edge towards a nerve? ng any dog!” – Bill The better part ofgroomi all failed interactions comes from unclear communication at drop–off. The more specific you are, the better the client will understand how the day will go.

I work with many groomers who already feel undervalued and have taken to heart “the customer is always BEST BY DESIGN

GUIDE

Groomer to Groomer • Vol 39 Ed 11 • November 2020

ALTERCATIONS OR MISUNDERSTANDINGS

Every time there is an “event” concerning a groom that may or may not be what the client asked for, I always examine how I could have handled

GroomertoGroomer.com

FUN & FUNCTIONAL

Asian-Style Trim

the market.” – Jenn

THE

E by Cho Hyun Sook e sian–style trims don’t have to be difficult to execute or hard to maintain. This article demonstrates a quick and easy trim that pet owners can easily care for at home. The overall look of this trim is not only cute, but it’s super functional too!

info@aaroncopet.com

4th Edition

34

Groomer to Groomer • Vol 40

Ed 1 • January 2021

This highly anticipated and much needed, new publication for the veterinary community is now a reality! PetVet Magazine is the only vet–centered publication whose focus is geared less toward medicine and more toward the wonderful

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RY 2021 BER 2020 / JANUA

WHAT IS MY

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PEOPLE THAT MAKE UP THE

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VOL. 3 ED.1 • DECEM

BEFORE

educating

with (Scottish Terrier)

ANIMAL HEALTH

INDUSTRY NEWS W W W. PETBOARDINGANDDAYCARE .COM

“JUST”

NINJA GROOMER KAT HENSCHEN MONTHLY

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