2021 Vendor Information
REASONS TO
COMPETITION
SPONSORSHIPS
SPONSOR
SHOW SUPPORT
VIDEO WALL
EXHIBITOR
GUIDELINES
ADVERTISING
•
All materials must remain within the dimensions of your purchased exhibitor space
•
Nothing may be placed or hung on exterior side walls
•
No product or materials may be placed in aisles*
TO FIRE AN
•
Side walls cannot extend more than 3’ from back drape
BREAKING
•
Aisles shall remain clearly visible with no obstructions to fellow exhibitors and attendees
•
No solicitation of products/ services outside of your purchased exhibitor space
•
All exhibitors must adhere to set– up/tear–down schedule found in the provided exhibitor packet
•
Proof of insurance MUST be available upon request
•
Exhibitors must complete appropriate show booth app to exhibit at any Barkleigh show
•
Exhibitor agrees to NOT hold or sponsor an event within 50 miles of the show, 1 week BEFORE or AFTER Barkleigh show
“THE GROOMING INDUSTRY’S TRADE MAGAZINE!” VOL. 37 ED.11 • NOVEMBER 2018
WWW. GROOMERTOGROO MER .COM
AKC
S.A.F.E.
SALON
PROGRAM HOW DO YOU K NOW WHEN
EMPLOYEE
THE CYCLE
Groomers show INCREDIBLE LOYALTY to the companies that back their industry.
Photo by Aninal Photography
HAVE AN IMPACT
Wahl Best In Show Competition winner, Michelle Breen at Groom Expo 2018
At Groom Expo West, Intergroom, World Dog Expo and Groom Expo, the 17 ft by 10 ft Video
BEST IN SHOW
Wall will feature short, casual video advertisements
•
GroomerTV Infomercial Slot.
•
World Cup winner photographed with sponsor
of your show specials.
representative featured in GroomerToGroomer. •
Logo displayed in contest area.
•
Logo graphic and link on show website.
BEST ALL–AROUND The utmost active and motivated pet professionals with the most buying power attend Barkleigh shows.
•
GroomerTV Infomercial Slot.
•
Best All-Around winner photographed with company representative featured in GroomerToGroomer.
SET YOURSELF APART
•
Logo displayed in contest area.
•
Logo graphic and link on show website.
BREED TOURNAMENT SESSIONS • DIFFICULTY AWARD • COMPASSIONATE GROOMER AWARD • BEST SCISSORING AWARD RESCUE ROUND–UP
Sponsors gain exclusive and unique exposure unavailable to standard exhibitors.
ADDITIONAL
SPONSORSHIPS include but are not limited to:
2
* Unless special purchased payment arrangements have been made for miscellaneous space
COMPETITION RING SPONSORSHIP CREATIVE TOURNAMENT
• OPENING NIGHT PARTY • VIDEO WALL ADVERTISING • LOBBY DISPLAY CASE • SELFIE PHOTOBOOTH • EDUCATION PROGRAM
• AT DOOR SCHEDULE • CENTRAL BARK • SHOW LUNCHEONS • GROOMING SALON • VIP LOUNGE
EASY & INEXPENSIVE WAY TO INCREASE TRAFFIC TO YOUR BOOTH with a simple video shot on your own smartphone!
EXHIBITORS IN VIOLATION OF THESE GUIDELINES MAY BE SUBJECT TO REMOVAL WITHOUT REFUND AND/ OR ADDITIONAL FEES
Custom SPONSORSHIPS CAN BE MADE TO
FIT EVERY GOAL & BUDGET
For more sponsorship details or if featured options do not suit your needs, custom sponsorships can be constructed!
Contact alex@barkleigh.com for all sponsorship details 3
10’ x 8’ BOOTH
10’ x 10’ BOOTH INFORMATION
8 ft
INFORMATION
8 ft 3 ft
3 ft
5 ft
5 ft 8 ft
10 ft
8 ft
8 ft
3 ft
3 ft 5 ft
7 ft 5 ft
10 ft 3 ft
10 ft 5 ft
3 ft
5 ft
5 ft
Aisle
8 ft
AVAILABLE AT
20ft
Aisle
Aisle
5 ft 8 ft 5 ft
3 ft
16 ft
Aisle
10 ft
Sponsored by
4
8 ft
6 ft
AVAILABLE AT
5 ft
3 ft
8 ft
10 ft
5 ft
6 ft
and daycare
5 ft
3 ft
8 ft
8 ft
8 ft
8 ft
10 ft 3 ft
5 ft
10 ft
8 ft
Aisle
Aisle
10 ft
Aisle
Aisle
EXPO
Corner
Standard
Economy
End Cap
Corner
Standard
Economy
End Cap
10’ wide by 10’ deep.
10’ wide by 10’ deep.
6’ wide by 8’ deep.
20’ wide by 10’ deep.
10’ wide by 8’ deep.
10’ wide by 8’ deep.
6’ wide by 8’ deep.
16’ wide by 10’ deep.
Open on two sides.
Open on front side.
Open on front side.
Open on three sides.
Open on two sides.
Open on front side.
Open on front side.
Open on three sides.
INCLUDES:
INCLUDES:
INCLUDES:
INCLUDES:
INCLUDES:
INCLUDES:
INCLUDES:
INCLUDES:
• 6’ table
• 6’ table
• 4’ table
• Two 6’ tables
• 6’ table
• 6’ table
• 4’ table
• Two 6’ tables
• Two chairs
• Two chairs
• Two chairs
• Four chairs
• Two chairs
• Two chairs
• Two chairs
• Four chairs
• Trash can
• Trash can
• Trash can
• Trash can
• Trash can
• Trash can
• Trash can
• Trash can
• 8’ high back wall
• 8’ high back wall
• 8’ high back wall
• 8’ high back wall
• 8’ high back wall
• 8’ high back wall
• 8’ high back wall
• 8’ high back wall
• 3’ high side rails
• 3’ high side rails
• 3’ high side rails
• 3’ high side rails
• 3’ high side rails
• 3’ high side rails
5
JULY 22-25, 2021
2020 VENDOR ATTENDANCE 152 BOOTHS • 109 COMPANIES
SET UP DAY: JULY 22 TRADE SHOW: JULY 23–25
BOOTH RATES & DEADLINES MARKETING OPPORTUNITIES PASADENA, CALIFORNIA
AS SEEN ON THE
DOCUMENTARY “DOGS” PASADENA CONVENTION CENTER
Hall is not carpeted.
HYATT PLACE PASADENA
Reserve last year’s space with 50% deposit by 5/18/2021.
Singles/Doubles $149
After this date, booth locations will be assigned according to availability.
(800) 889-5420 for reservations. Reservation Deadline – 6/29/2021
BOOTH BALANCE DUE BY 6/28/2021
WHO ATTENDS GROOM EXPO WEST?
5,011 ATTENDEES REPRESENTED
31 STATES & 6 COUNTRIES Over 87% of attendees were from California. International pet care professionals traveled from Canada, China, Denmark, Japan, Mexico and Puerto Rico.
2
$1,800 $2,095 $4,795 $11,300 $14,750 $995
300 East Green Street • Pasadena, CA 91101 399 East Green Street • Pasadena, CA 91101
2020 AT TENDANCE
STANDARD 10’ X 8’ CORNER 10’ X 8’ END CAP 16’ X 10’ ISLAND 20’ X 16’ (4 BOOTHS) ISLAND 30’ X 16’ (6 BOOTHS) ECONOMY 6’ X 8’
ADVERTISING
PRIMARY BUSINESS
61% CLAIM GROOMING
}
19%
SHOW PROGRAM
WERE
MOBILE
GROOMERS
46% 24% 15%
RETAIL MOBILE
14% DAYCARE 13% BOUTIQUE/SPA 11% PET SITTING 9% TRAINING 5% VETERINARY SERVICES
$2,500
SPORTING & SALON FREESTYLE
$2,500
POODLE
ALL OTHER PUREBREED
$2,500 $2,500
COMPETITION SPONSORSHIPS BEST IN SHOW
$7,000
CREATIVE
$5,000
BEST ALL AROUND
$4,000
RESCUE ROUND-UP
$2,500
COMPASSION AWARD
$1,250
DIFFICULTY AWARD
SCISSORING AWARD
$2,500 $2,500
ADDITIONAL SPONSORSHIPS LOBBY DISPLAY CASE
$1,500
EDUCATION PROGRAM
$9,000
PHOTOBOOTH
$5,000 $900
Custom
SPONSORSHIPS
ADDITIONAL SERVICES 15% BOARDING
WIRE COATED BREED
VIDEO WALL ADVERTISING
Primary businesses also include boarding, daycare, pet sitting, retail, veterinary services, training, spa services and breeding.
GROOMING
BREED TOURNAMENT SESSIONS
15,000 printed & mailed within a 200–mile radius of Pasadena and to others by request. 32 page magazine format. See booth application for more information.
CAN BE MADE TO FIT
EVERY GOAL & BUDGET
Custom sponsorships can be constructed if any options featured do not suit your needs.
Contact hammer@barkleigh.com for all sponsorship details
3
JULY 8–11, 2021
2019 VENDOR ATTENDANCE
57 BOOTHS • 46 COMPANIES
SET UP DAY: JULY 8 TRADE SHOW: JULY 9–11
TACOMA, WASHINGTON
BOOTH RATES
MARKETING OPPORTUNITIES
STANDARD 10’ X 8’ $995
BREED TOURNAMENT SESSIONS
BREATHTAKING ALPINE REGION!
1320 Broadway Plaza Tacoma, WA 98402
$1,195
SPORTING & SALON FREESTYLE
END CAP 16’ X 10’
$2,595
COMPETITION SPONSORSHIPS
Hall is carpeted.
ATTENDEES REPRESENTED
28 STATES & 1 COUNTRY Over 65% of attendees were from Washington State. International pet care professionals traveled from Canada.
8
PRIMARY BUSINESS
11%
ADVERTISING PROGRAM ADS
$2,000
CREATIVE OPEN
$1,000
$1,500
MOBILE
54% GROOMING 31%
11% BOUTIQUE/SPA
14% TRAINING 11% MOBILE 9% PET SITTING 5% VETERINARY SERVICES
COMPASSION AWARD SCISSORING AWARD
$1,000 $1,100
$500
$1,000
$900
PHOTOBOOTH $2,000
GROOMERS
14% BOARDING
DIFFICULTY AWARD
$800
LOBBY DISPLAY CASE
WERE
ADDITIONAL SERVICES
15% DAYCARE
BEST IN SHOW
ADDITIONAL SPONSORSHIPS
EDUCATION PROGRAM DO-IT-ALL LOUNGE
Primary businesses also include boarding, daycare, pet sitting, retail, veterinary services, training, spa services and breeding.
RETAIL
$1,000
RESCUE ROUND-UP
WHO ATTENDS THE NORTHWEST GROOMING SHOW?
}
$1,000
CREATIVE UP & COMING
FOR RESERVATIONS
CLAIM GROOMING
ALL OTHER PUREBREED
BEST ALL AROUND
Click Here
67%
$1,000
CORNER 10’ X 8’
(888) 862-3255 for reservations
1,244
$1,000
POODLE
HOTEL MURANO BICENTENNIAL PAVILION
2019 AT TENDANCE
WIRE COATED BREED
15,000 printed & mailed within a 200–mile radius of Tacoma and to others by request. 20 page magazine format. See booth application for more information.
Custom
$5,000
$800
SPONSORSHIPS CAN BE MADE TO FIT
EVERY GOAL & BUDGET
Custom sponsorships can be constructed if any options featured do not suit your needs.
Contact alex@barkleigh.com for all sponsorship details
9
OCTOBER 21–24, 2021 SET UP DAY: OCTOBER 21 TRADE SHOW: OCTOBER 22–24
2019 VENDOR AT TENDANCE SECAUCUS,
NEW JERSEY
Sponsored by
105 BOOTHS • 75 COMPANIES Sponsored by
BOOTH RATES
MARKETING OPPORTUNITIES
STANDARD 10’ X 10’ $2,150
COMPETITION SPONSORSHIPS* NAMING $12,000
TAP IN TO THE NEW YORK MARKET! MEADOWLANDS EXPOSITION CENTER
$2,500
PREMIUM END 10’ X 10’
355 Plaza Dr. • Secaucus, New Jersey 07094
EMBASSY SUITES BY HILTON SECAUCUS MEADOWLANDS 555 Plaza Dr. • Secaucus, New Jersey 07094
$5,200
END CAP 20’ X 10’
ISLAND 20’ X 20’ (4 BOOTHS)
$11,500
FOR RESERVATIONS
2,802
ECONOMY 6’ X 8’
ATTENDEES REPRESENTED
31 STATES & 5 COUNTRIES Over 64% of attendees were from New Jersey/ New York. International pet care professionals traveled from Brazil, China, Canada, Norway and Japan.
10
PRIMARY BUSINESS
67% CLAIM GROOMING
}
18%
WERE
$1,200
ADVERTISING SHOW PROGRAMS
MOBILE
GROOMERS
31% RETAIL
GROOMING (IN SHOP)
16% BOARDING
BARK EASY LOUNGE TEAM CHALLENGE
$2,500 $6,000
$7,000
GOLD $5,000 SILVER $2,500
14% BOARDING 14% TRAINING 11% BOUTIQUE/SPA 11% MOBILE 9% PET SITTING
ADDITIONAL SPONSORSHIPS* CONTRIBUTOR $500 VIDEO WALL ADVERTISING
$900
*All Intergroom sponsorships include product contribution.
SPONSORSHIPS CAN BE MADE TO FIT
ADDITIONAL SERVICES DAYCARE
$2,000
$3,500
Custom
Primary businesses also include boarding, daycare, pet sitting, retail, veterinary services, training, spa services and breeding.
15%% GROOMING 42 28%54%DAYCARE
CREATIVE UP & COMING
CREATIVE OPEN
BRONZE $1,000
WHO ATTENDS INTERGROOM?
2019 AT TENDANCE
$6,000
PLATINUM
(201) 864-7300 for reservations
Click Here
RISING STAR MENTOR
25,000 printed & mailed within a 200–mile radius of Secaucus and to others by request. 32 page magazine format. See booth application for more information.
EVERY GOAL & BUDGET
Custom sponsorships can be constructed if any options featured do not suit your needs.
Contact alex@barkleigh.com for all sponsorship details
5% VETERINARY SERVICES
11
JUNE 17–20, 2021
2019 VENDOR ATTENDANCE
76 BOOTHS • 55 COMPANIES
SET UP DAY: JUNE 17 TRADE SHOW: JUNE 18-20
WILMINGTON, OHIO
BOOTH RATES STANDARD 10’ X 8’
“THE GROOMING INDUSTRY’S TRADE MAGAZINE!” VOL. 37 ED.3 • MARCH 2018
JILL PIPINO’S FAVORITE SHOW!
WWW. GROOMERTOGROOMER .COM
ROBERTS CENTRE
PREPPING
123 Gano Road Wilmington, OH 45177
FOR
PETQUEST 2018 SHOW PREVIEW
DIRTY
SHAMPOO!? K E EPING YOUR
COSMETICS
CLEAN
123 Gano Road • Wilmington, OH 45177 (800) 654-7036 for reservations
GROOMING
ENVIRONMENT
Click Here
CORNER 10’ X 8’
$1,195
END CAP 16’ X 10’
$2,595
2019 AT TENDANCE
1,648 ATTENDEES REPRESENTED
32 STATES & 1 COUNTRY
Over 71% of attendees were from Ohio and Kentucky. International pet care professionals traveled from Canada.
ECONOMY 6’ X 8’
$695
Tiled floor.
FOR RESERVATIONS
ADVERTISING
WHO ATTENDS PETQUEST?
PRIMARY BUSINESS
70% CLAIM GROOMING
}
SHOW PROGRAMS
6% WERE
MOBILE
GROOMERS
ADDITIONAL SERVICES
56% GROOMING
14% BOUTIQUE/SPA
23%
13% PET SITTING
RETAIL
18% DAYCARE 13% TRAINING 6% MOBILE
BREED TOURNAMENT SESSIONS
WIRE COATED BREED POODLE SPORTING & SALON FREESTYLE ALL OTHER PUREBREED
COMPETITION SPONSORSHIPS
BEST IN SHOW BEST ALL AROUND CREATIVE OPEN RESCUE ROUND-UP CREATIVE UP & COMING DIFFICULTY AWARD COMPASSION AWARD SCISSORING AWARD
$1,200 $1,200 $1,200 $1,200
$2,500 $2,000 $1,500 $1,200 $1,000 $1,200 $600 $1,200
ADDITIONAL SPONSORSHIPS
LOBBY DISPLAY CASE $900 PHOTOBOOTH $2,500 EDUCATION PROGRAM $5,000 CONTEST TABLES TBD
Custom
Primary businesses also include daycare, pet sitting, retail, veterinary services, training, breeding and spa services.
20% BOARDING 12
$995
HOLIDAY INN WILMINGTON
ORGANIZING TIPS FOR THE
Grooming by Lindsey Dicken Photo by Animal Photography
MARKETING OPPORTUNITIES
SPONSORSHIPS
18,000 printed & mailed within a 200–mile radius of the Ohio Area and to others by request. 16 page magazine format. See booth application for more information.
CAN BE MADE TO FIT
EVERY GOAL & BUDGET
Custom sponsorships can be constructed if any options featured do not suit your needs.
Contact alex@barkleigh.com for all sponsorship details
5% VETERINARY SERVICES
13
2019 VENDOR ATTENDANCE
AUGUST 12–15, 2021
110 BOOTHS • 81 COMPANIES
SET UP DAY: AUGUST 12 TRADE SHOW: AUGUST 13–15
BOOTH RATES & DEADLINES MARKETING OPPORTUNITIES SCHAUMBURG, ILLINOIS
BOOTH RATES
BREED TOURNAMENT SESSIONS
STANDARD 10’ X 10’
$1,395
CORNER 10’ X 10’
$1,595
THE MID-WEST’S LARGEST GROOMING SHOW RENAISSANCE SCHAUMBURG HOTEL & CONVENTION CENTER 1551 N. Thoreau Dr. Schaumburg, Illinois 60173
$3,850
END CAP 20’ X 10’
1-847-303-4100 for reservations
Click Here
FOR RESERVATIONS
WHO ATTENDS THE ALL AMERICAN GROOMING SHOW?
2018 AT TENDANCE
2,716 ATTENDEES REPRESENTED
34 STATES & 3 COUNTRIES Over 56% of attendees were from Illinois. International pet care professionals traveled from Australia, Canada and Puerto Rico.
14
PRIMARY BUSINESS
74% CLAIM GROOMING
}
8% WERE
MOBILE
$995
ECONOMY 6’ X 8’
ADVERTISING SHOW PROGRAMS
PROGRAM ADS
56% GROOMING 29%
RETAIL
15% BOARDING
15% BOUTIQUE/SPA 13% PET SITTING 12% TRAINING 7% VETERINARY SERVICES
BEST IN SHOW BEST ALL AROUND CREATIVE OPEN CREATIVE UP & COMING RESCUE ROUND-UP DIFFICULTY AWARD COMPASSION AWARD SCISSORING AWARD
$3,000 $2,500 $3,000 $1,700 $2,100 $2,100 $1,050 $2,100
ADDITIONAL SPONSORSHIPS
LOBBY DISPLAY CASE $1,000 PHOTOBOOTH $3,000 EDUCATION PROGRAM $7,000
SPONSORSHIPS
Primary businesses also include boarding, daycare, pet sitting, retail, veterinary services, training and boutique/spa services. 15% DAYCARE
COMPETITION SPONSORSHIPS
$2,100 $2,100 $2,100 $2,100
Custom
GROOMERS
ADDITIONAL SERVICES
WIRE COATED BREED POODLE SPORTING & SALON FREESTYLE ALL OTHER PUREBREED
20,000 printed & mailed within a 200–mile radius of Chicago and to others by request. 32 page magazine format. See booth application for more information.
CAN BE MADE TO FIT
EVERY GOAL & BUDGET
Custom sponsorships can be constructed if any options featured do not suit your needs.
Contact alex@barkleigh.com for all sponsorship details
6% MOBILE
15
2019 VENDOR ATTENDANCE
SEPTEMBER 9–12,2021
207 BOOTHS • 140 COMPANIES BOOTH RATES & DEADLINES MARKETING OPPORTUNITIES
SET UP DAY: SEP TEMBER 9 TRADE SHOW: 10–12
Convention Hall
HERSHEY, PENNSYLVANIA
WORLD’S LARGEST GROOMING SHOW! HERSHEY LODGE & CONVENTION CENTER West Chocolate Ave & University Drive Hershey, PA 17033 (800) 437-7439 or (717) 533-3311 for reservations
Click Here
STANDARD 10’ X 8’
$2,400
WIRE COATED BREED
$3,500
CORNER 10’ X 8’
$2,800
POODLE
$3,500
END CAP 16’ X 10’
$5,900
ALL OTHER PUREBREED
$3,500
SPORTING & SALON FREESTYLE
$3,500
ISLAND 20’ X 16’ (4 BOOTHS) ECONOMY 6’ X 8’
WHO ATTENDS GROOM EXPO?
AT TENDEES REPRESENTED
47 STATES & 10 COUNTRIES
STANDARD 10’ X 8’
$2,400
CORNER 10’ X 8’
$2,800
ECONOMY 6’ X 8’
$1,530
CORNER 6’ X 8’
68% CLAIM GROOMING
}
11% WERE MOBILE
$800
available on booth app.
PROGRAM ADS
30%
11% PET SITTING
15%
BOARDING
9% MOBILE 5% VETERINARY SERVICES
$6,000
CREATIVE $7,000 RESCUE ROUND-UP
$3,500
RESCUE CLIP–IN
$2,000
DIFFICULTY AWARD
$3,500
COMPASSION AWARD
$2,000
SCISSORING AWARD
$5,000
ADDITIONAL SPONSORSHIPS LOBBY DISPLAY CASE
$2,000
CENTRAL BARK
$1,000
EDUCATION PROGRAM
$12,500
VIDEO WALL ADVERTISING
$900 $3,000
SPONSORSHIPS CAN BE MADE TO FIT
12% TRAINING 10% BOUTIQUE/SPA
BEST ALL AROUND
$12,500
Custom
ADDITIONAL SERVICES
RETAIL
BEST IN SHOW
VIP LOUNGE
Primary businesses also include boarding, daycare, pet sitting, retail, veterinary services, training, spa services and breeding.
China, Colombia, France, Israel, the
COMPETITION SPONSORSHIPS
PHOTOBOOTH $5,000
GROOMERS
48% GROOMING
Kingdom and the Virgin Islands.
16
PRIMARY BUSINESS
International pet care professionals
Netherlands, Puerto Rico, the United
$1,000
Hall is carpeted. Mobile unit space may be
14% DAYCARE
traveled from Australia, Canada,
$1,530
Convention Lobby
ECONOMY 6’ X 8’
5,708
$14,800
Chocolate Lobby
FOR RESERVATIONS
2019 AT TENDANCE
BREED TOURNAMENT SESSIONS
40,000 printed and mailed within a 200 mile radius of Hershey and to others by request. 32 page magazine format. See booth application for more information.
EVERY GOAL & BUDGET
Custom sponsorships can be constructed if any options featured do not suit your needs.
Contact alex@barkleigh.com for all sponsorship details
17
2019 VENDOR ATTENDANCE
OCTOBER 7–10, 2021
44 BOOTHS • 33 COMPANIES
SET UP: OCTOBER 7 TRADE SHOW: OCTOBER 8-10
BOOTH RATES & DEADLINES
STURBRIDGE, MASSACHUSETTS
BREATHTAKING & DELIGHTFUL FALL FOLIAGE! STURBRIDGE HOST HOTEL
STANDARD 10’ X 8’
$795
CORNER 10’ X 8’
$995 $2,195
END CAP 16’ X 10’
AT TENDEES REPRESENTED
21 STATES & 2 COUNTRIES Over 83% of attendees were from the New England region. International pet care professionals
traveled from Canada and Puerto Rico.
18
POODLE
$1,000
SPORTING & SALON FREESTYLE ALL OTHER PUREBREED
PRIMARY BUSINESS
}
9%
DIFFICULTY AWARD
SCISSORING AWARD
ADVERTISING SHOW PROGRAMS
MOBILE
45%
RETAIL
41% BOARDING
15% DAYCARE 11% TRAINING 9% BOUTIQUE/SPA 8% PET SITTING 8% MOBILE 4% VETERINARY SERVICES
$2,400 $1,750 $1,100 $1,000
LOBBY DISPLAY CASE
$900
PHOTOBOOTH $2,400 $4,800
Custom
GROOMERS
ADDITIONAL SERVICES
51%
$1,000
ADDITIONAL SPONSORSHIPS
EDUCATION PROGRAM
WERE
Primary businesses also include boarding, daycare, pet sitting, retail, veterinary services, training, and spa services.
GROOMING
$1,000
CREATIVE $1,200
Hall is carpeted.
WHO ATTENDS THE NEW ENGLAND GROOMING SHOW?
CLAIM GROOMING
$1,000
BEST ALL AROUND
FOR RESERVATIONS
75%
WIRE COATED BREED
BEST IN SHOW
Click Here
1,156
BREED TOURNAMENT SESSIONS
COMPETITION SPONSORSHIPS
(508) 347-7393 for reservations
2019 AT TENDANCE
MARKETING OPPORTUNITIES
SPONSORSHIPS
18,000 printed and mailed within a 200– mile radius of the New England area and to others by request. 16 page magazine format. See booth application for more information.
CAN BE MADE TO FIT
EVERY GOAL & BUDGET
Custom sponsorships can be constructed if any options featured do not suit your needs.
Contact alex@barkleigh.com for all sponsorship details
19
NOVEMBER 9-11, 2021 SET UP DAY: NOVEMBER 9 TRADE SHOW: NOVEMBER 10-11
2019 VENDOR ATTENDANCE
and daycare
EXPO
HERSHEY, PENNSYLVANIA
#1 BOARDING & DAYCARE CONFERENCE! HERSHEY LODGE & CONVENTION CENTER 325 University Dr Hershey, PA 17033 (800) 437-7439 or (717) 533-3311 for reservations
Click Here
768 AT TENDEES REPRESENTED
41 STATES & 4 COUNTRIES Over 54% of attendees were from the Mid–Atlantic. International pet care professionals traveled from Canada, Brazil, Mexico and Australia.
20
PRIMARY BUSINESS
50% CLAIM BOARDING
}
25% OPERATE
PET DAYCARE
FACILITIES
Primary businesses also include grooming, pet sitting, retail, veterinary services, training, breeding and spa services.
ADDITIONAL SERVICES
51%
GROOMING
31% RETAIL 21% TRAINING
45% BOARDING
10% PET SITTING
41%
6% VETERINARY SERVICES
DAYCARE
10% BOUTIQUE/SPA 2% MOBILE
EXPO
$695
STANDARD 10’ X 10’ $1,195 ECONOMY 6’ X 8’ CORNER 10’ X 10’
$1,395 Hall is carpeted.
END CAP 20’ X 10’
$3,059
SPONSORSHIPS TOTE BAG
WHO ATTENDS THE PET BOARDING & DAYCARE EXPO?
and daycare
BOOTH RATES & DEADLINES
PREMIER $7,500
FOR RESERVATIONS
2019 AT TENDANCE
99 BOOTHS 86 COMPANIES
$3,000
HAVE
$7,500 YO UR AD EXECUTIVE $3,500
LOBBY DISPLAY CASE SNACK BAR MEET & GREET PARTY
TACTIC S
H ER E $2,000
CHARGING KIOSK $2,000 $1,000
TBD
TBD
ADVERTISING SHOW PROGRAMS 40,000 printed. Direct mail & insertion in Pet Boarding & Daycare magazine. 32 page half page digest size. Standard full page, inside front, inside back and half page ads available.
HAVE
THE
EDUCATION PROGRAM LUNCHEON
SC HED ULE OF EVE NT S
SCHEDU LE OF EVENTS
TH E
&
@ and daycare
YOUR AD
HERE
TA CT ICS
&
@
EXPO
and dayca re
November 11–14, 2019
EXPO
No vember 11– 14, 2019
Center Hershey Lodge & Conventi on Hershey, Pennsylva nia
Her shey Lod ge & Con ven tion Cen ter Her she y, Pen nsyl van ia
.com www.PetBoardingexpo
www.PetBo ardingexp
o.com
AT DOOR SCHEDULE
$795
Custom
SPONSORSHIPS CAN BE MADE TO FIT
EVERY GOAL & BUDGET
Custom sponsorships can be constructed if any options featured do not suit your needs.
Contact alex@barkleigh.com for all sponsorship details
21
THE GROOMING INDUSTRY’S
TRADE MAGAZINE
KEEPING THE BOARDING INDUSTRY CURRENT ON
and daycare magazine
VOL 11 • ED 1
VOL. 40 ED.2 • FEBRUARY 2021
JANUARY / FEBRUARY
2021
WWW. GROOM ERTOGR OOMER .COM WWW.PETBOARDINGANDDAYCAR E.COM
PROFILE OF SUCCESS
6
SPACE & SUPPLY FOR SAFE
G R O U P P L AY
ISSUES
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SHIFTING TRE ND S
CLIMBING WWW. PET VETM
A Practical Guide for Pet Health Professionals
THE STORY OF
ISSUES FULL OF:
The
by Michelle Knowles
LEARN THE COMPLETE GROOMING PROCESS THROUGH CLEAR ACHIEVING COMPLIANCE: INSTRUCTIONS AND FULL-COLOR ILLUSTRATIONS YOUR CLIENTS with FOR 193 AKC BREEDS AFTER
by Daryl Conner
Trouble
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and
“I found this book to ‘Bible’” – Alene
re notes When pet groomers compa t breeds, there about working on differen pop up. that threads n are some commo expression.” intelligent Scottish Terrier ear, removing ers just shave the entire A long–time Scottish Terrier ugs seem to be universally others end up the signature tuft. While nails ibitor once told me, adverse to having their somewhere breeder/exh You get the leaving unruly wads of coat tend “Scotties are a ‘head’ breed. trimmed, poodle mixes to create near the ear in an attempt and you mess up the whole nightmare to in many head wrong to have coats that are a Instructions tuft. language the required agree dog.” (I think she used saltier various webmaintain, and many groomers idea.) grooming books and on to do with the than that, but you get the and they have no idea what the ears sites are difficult to understand, to If the entire ear is shaved, rare a is breed clusters of hair we are supposed the for many groomers, they are, and appear ears. there is look larger than leave on Scottish Terrier visitor to the table that of the out enough jutting to me triangles as sharp The woman who trained to practice. above, the not a lot of opportunity basic educaskull. In the description by groom gave me a good The breed standard, as stated be small. Add her breed— AKC says the ears should 1 tion, but Scotties were Kennel Club , tells us Scotties American pet the many that several—I to this the fact be small, prick, and though she owned show–type that, “…the ears should on them. have larger ears than their pointed, was never allowed to work tufts right set well up on the skull and I didn’t have brethren, and getting those be covered When I left her employ, but never cut. They should a big difference in the finished Scottish From the front, makes a clue how to work on a well–placed with short, velvety hair. have a result of your groom. A should form Terrier. Ironically, we now the area where the outer edge of the ear tuft softens the look of side of the sizeable Scotty clientele. the from up line make large a straight seek us the ear is attached and can One reason Scotty owners and placeskull. The use, size, shape seem more ears d tufts leave to poorly–place how or carriage out is that we know if too much ment of the ear and its erect bit of hair correct. On the flip side, 44 on the ears. This tiny little elements of the keen, alert, Many groom- are major causes a lot of problems.
P
16
Groomer to Groomer • Vol
39 Ed 11 • November 2020
GroomertoGroomer.com
be my
ever “You’ll wonder how you down lived without it! Hands on the BEST reference book
C
ALL BREEDG
lients can leave you baffled. They bring expectations, demands and needs—and complaints when you fail to meet them. I have an open invitation to any groomer to send me a copy of their clients’ pictures and grooming notes that are brought in for Fluffy’s groom; I believe in my heart these things need to be compiled into a coffee table book. On the other side of the coin,
clients bring the money. It is necessary to develop the skills it takes to make the exchange of grooming for dollars a smooth and easy event in your daily salon life.
DOG GROOMIN
worry “ I will never have to proper about figuring out the mon cut if I have an uncom breed on my table!” –
it better; what could I have saidRebekah that might have put them at ease, or what should I have looked for in a client tative who guide to “The authori is walking the edge towards a nerve? ng any dog!” – Bill The better part ofgroomi all failed interactions comes from unclear communication at drop–off. The more specific you are, the better the client will understand how the day will go. I work with many groomers who already feel undervalued and have taken to heart “the customer is always BEST BY DESIGN
GUIDE
Groomer to Groomer • Vol 39 Ed 11 • November 2020
ALTERCATIONS OR MISUNDERSTANDINGS
Every time there is an “event” concerning a groom that may or may not be what the client asked for, I always examine how I could have handled
GroomertoGroomer.com
FUN & FUNCTIONAL
Asian-Style Trim
the market.” – Jenn
THE
E by Cho Hyun Sook e sian–style trims don’t have to be difficult to execute or hard to maintain. This article demonstrates a quick and easy trim that pet owners can easily care for at home. The overall look of this trim is not only cute, but it’s super functional too!
info@aaroncopet.com
4th Edition
34
Groomer to Groomer • Vol 40
Ed 1 • January 2021
This highly anticipated and much needed, new publication for the veterinary community is now a reality! PetVet Magazine is the only vet–centered publication whose focus is geared less toward medicine and more toward the wonderful
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RY 2021 BER 2020 / JANUA
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