4. GS1 MDM Presentation JC

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Consumer Electronics Working Action Group (CEWAG) Master Data Management (MDM) Consumer Electronics Industry Melbourne – 14th Sept. 2010


Introduction • Thanks to Mike Spitzer – Sunbeam • Retravision • Jeff Calway


Where does MDM fit in? • Sub-committee of CEWAG SteerCom • Represented by Australian Industry Suppliers and Retailers • Regular progress and results reported to CEWAG Steering Committee


What is MDM to Retravision? • • • • • •

No formal process No specific structure Manual punching data Diverse data offerings Product sold before data is available Data issues – – – –

Missing or incorrect data Naming conventions Multiple coding methods Code mismatch Supplier to Manufacturer


Why is MDM so important? • Establish Consumer Electronics Industry Standards • Simplify data sharing / synchronisation between Suppliers and Retailers • Remove inefficiencies within Supply Chain – – – –

Streamline new item release processes Reduce time Lessen mistakes Diminish/remove manual intervention

• Other industries already happening


How will MDM work?


Next steps • Kick off meeting – October 2010 • Pilot – February / March 2011 • Results to CEWAG SteerCom

• “To infinity and beyond!”


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