Gs1 hk barcode 489 brochure 2016

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Hong Kong Barcode 489 – An Easy Access to Global Trade

International Barcode – an Essential Tool for Global Trade 國際條碼–全球貿易的重要工具 Each day, over 5 billion scanning transactions take place around the world. Every swipe and beep is supported by a barcode scanning system which provides an accurate and efficient means to automatic data capture that allows you to process, transmit and track details of products along the supply chain. 世界各地每日透過掃描處理的交易超過50億宗。當附有條碼的貨品經過條碼掃瞄 系統,便能自動將數據讀取,並載入電腦資料庫內。該系統提供準確而有效的方 法,為您處理及傳送交易資料,同時隨時追查倉存狀況。

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香港條碼 489 開展商貿通全球

By using GS1 Standards, you can:

透過利用GS1標準,您可以:

.develop major retail markets in Hong Kong and the globe .track inventory conveniently .speed up ordering process .monitor sales .collect sales data effortlessly to help lay down marketing strategies .facilitate data exchange with business partners .open the door to a world of e-commerce benefits and unlimited global marketing possibilities

.開拓香港及全球的主要零售市場 .快捷地追查存貨記錄 .加快訂貨程序 .監察銷售情況 .輕易地收集銷售數據,有助訂定市場策略 .更快捷地與商業夥伴交換貿易數據資料 .開啟電子商貿的門檻,助您開拓全球市場 無限商機

What is an International Barcode? 國際條碼知多少? An international standard barcode comprises two components: 一個國際標準條碼包括兩部份:

1. Bar 條 Vertical bars and spaces of varying widths which represent digits 代表數字的直線條及空白位

2. Code 碼 Unique GS1 identification number (also known as product identity card number) 獨一無二的GS1國際貨品編碼 (又稱為貨品的身份證號碼)

GS1 Company Prefix GS1公司字首 Check Digit 終檢碼 Item Reference 產品參考編號 2


Hong Kong Barcode 489 – An Easy Access to Global Trade

International GS1 System – the Global Language of Business

GS1國際編碼標準 全球貿易的共通語言

GS1 System has been swiftly adopted by key industries, including fast-moving consumer goods (FMCG), toys and household wares as the single standard for product identification. Today, major supermarkets and retailers require suppliers to ensure products are registered for an effective GS1 EAN/UPC barcode before putting on sale.

GS1國際編碼標準已成為全球所有快速消費者產 品 (FMCG)、玩具及家庭用品不可或缺的產品 標示方式,現時香港及全球的主要超市及零售商 均 要 求 供 應 商 必 需 為 貨 品 編 上 有 效 的 GS1 EAN/UPC條碼,方能安排上架發售。

GS1 System enables implementation of electronic trading. Worldwide biggest online shopping platforms such as Amazon, eBay and Tmall.com have begun to request dealers to provide effective GS1 EAN/UPC barcodes for their products. The introduction of Online-to-Offline (O2O), an alternative of interactive consumption, provides consumers an integrated and complete shopping experience through physical shops, online shops and mobile devices. As e-commerce is all the rage at the moment, using the GS1 System enables your business to be part of this current boom.

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GS1國際編碼標準有助推行電子商貿,全球的大 型 網 上 銷 售 平 台 如 Amazon、 eBay及 天 貓 (Tmall.com) 等,也開始要求賣家提供有效的 GS1 EAN/UPC條碼,以確保在網上出售的產 品能連結準確及完整的產品資訊。同時,開創線 上線下(O2O)互動消費模式,從實體商店、線上 甚至智能裝置,給消費者更統一、全面的購物體 驗。因此,採用GS1國際編碼標準有助推行電子 商貿,把握當前的電子商貿熱潮。


香港條碼 489 開展商貿通全球

7 Benefits of Using GS1 Barcode GS1條碼的7大效益 GS1 Barcode GS1條碼

Non-GS1 Barcode 自編條碼

Ensures access to major markets 確保進入主要零售市場 Provides Value+ Product Authentication to improve brand image 提供 Value+ 產品驗證服務,提升品牌形象 Offers real-time data to better manage production, inventory control and retail performance 可實時監察產品生產、存貨及零售等數據,方便管理 Enables market trends analysis, products improvement and makes better strategic business planning by collecting sales data 可透過條碼收集銷售數據,有助分析市場趨勢、改良產品及訂定銷售 策略 Enhances the ability to track the product movement along the supply chain to ensure product quality and safety 提升供應鏈內的產品追蹤能力,確保產品安全 Enables the development of global markets by using this worldwide recognisable standard 全球認可的標準,有利開拓環球市場 Enables automatic product information storage and identification, and creates a pool of rich product information to support business development in e-commerce 自動化產品資料存取及識別,奠定產品資訊化的基礎,支援發展電子 商貿

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Hong Kong Barcode 489 – An Easy Access to Global Trade

Barcode Number Allocation Flow

編配條碼流程一覽

1. Allocation of GS1 Prefix

1. 分配字首

After application, members will obtain a GS1 company prefix assigned by GS1 Hong Kong. Members can then add the product code and identifier after the prefix.

完成入會手續後,會員將取得由本會分配的公司 字首,可自行銜接其後的貨品代號及檢核碼。

2. Allocation of number

2. 號碼配置

Product Code: Members can use the product and location information portal of BarcodePlus to allocate products and equipments an individual code.

貨品代號﹕會員利用會員專享的BarcodePlus 網上平台,按照不同貨品,獨立分配貨品代號, 以貨品代號定義位置及資產設備等代碼。

3. Data registration

3. 登記資料

According to the “Commodity Basic Information”, all products are required to be described in details and registered onto the website of BarcodePlus after a barcode is assigned.

條碼完成後,應依「商品基本資料」指定的格式 描述貨品,並將資料登記在BarcodePlus網上 平台。

4. Design and printing

4. 設計印刷

Different barcode designs are required for different product packages, sizes, colours and applications. It is advised to follow GS1 Hong Kong’s menus as reference and consult with a printer.

不同包裝、大小、顏色或應用的貨品包裝,需要 不同的條碼設計,應參考本會說明手冊及與印刷 廠商討印製細節。

5. Barcode testing service

5. 測試條碼服務

Apart from prepress proofing and quality control during printing, manufacturers and packaging plants shall also ensure the barcode is readable before packaging.

為確保能成功讀取條碼,除印前打樣測試及印刷 過程的品質監控外,生產或包裝工廠應於包裝前 檢查條碼可讀率。

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香港條碼 489 開展商貿通全球

6. Product packaging

6. 貨品包裝

Adjustment is needed if the barcode is damaged during the process of packaging. Attention shall be paid to quality assurance of barcode label and labelling procedure.

如包裝過程令條碼標籤受損,應適當調整,同時 應注意條碼標籤及貼標過程的品質。

7. Sales promotion

7. 推廣營銷

Members are eligible to upload extended product information for displaying on “Consumer Connect” mobile app to promote products.

會員可將貨品登記在「物密嘟」手機應用程式, 以便推廣及行銷。

8. Brand building

8. 建立品牌

Members are eligible to apply for Value+ Product Authentication service and “Consumer Caring Scheme” to build brand awareness. *

會員將合資格申請Value+產品驗證服務及「貼 心企業」嘉許計劃,以建立信譽品牌。 *

9. Product tracking

9. 產品追蹤

ezTRACK™ platform enables real-time visibility of goods and information flow from point of manufacturing, inventory, shipment notice, retail to point of destination. *

本會設有「蹤橫網™」平台,分別供會員實時追 蹤貨品由生產、存貨、運輸到零售點的流程。 *

10. Paperless order-to-cash trading

10. 從訂單到現金的無紙交易

ezTRADE, a standard-based B2B e-commerce platform, facilitates the exchange of electronic orders, invoices and shipment notices among trading parties, enabling greater efficiency. *

以標準為基礎的「通商易」商業對商業電子商貿 平台,能夠促進貿易夥伴間收發電子訂單、發票 及付運通知書,以提升效率。 *

* Subject to additional charge 須額外費用 6


Hong Kong Barcode 489 – An Easy Access to Global Trade

Entitlements of Full Membership of GS1 Hong Kong

香港貨品編碼協會 「全面會員」專享權益

‧ Allocation of a GS1 Company Prefix

‧ 獲分配獨一無二的GS1公司字首

‧ Free admission of GS1 Hong Kong Barcode Workshop

‧ 免費參加協會舉辦的條碼工作坊

‧ Access to GS1 Hong Kong Barcode Testing Service to ensure scanning quality ‧ Eligible to connect to cloud-based product management database (BarcodePlus) to effectively manage product information and connect with global dealers ‧ Complimentary listing of your GS1 identification number on the GS1 Global Membership Directory (a global directory of GS1 identification numbers which are widely utilised by the buyers community) ‧ Discounts on summits, conferences, seminars and workshops hosted by GS1 Hong Kong ‧ Membership discounts on all GS1 Hong Kong publications and casebooks ‧ Discounts on consultation service for supply chain standards and enabling technologies ‧ Eligible to apply for Consumer Caring Scheme ‧ Eligible

to apply Value+ Authentication service

Product

‧ Eligible to upload extended product information for displaying on “Consumer Connect” mobile app

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‧ 使用協會的條碼測試服務,確保掃描品質 ‧專 用 連 接 雲 端 產 品 管 理 資 料 庫 (BarcodePlus),有效管理產品資訊,同時 連繫全球買家 ‧ 免費於「GS1全球會員名錄」上刊登您的 GS1國際貨品條碼(此乃GS1國際貨品條碼 的網上平台,為世界各地買家廣泛使用) ‧ 以優惠折扣參與協會所舉辦的高峰會、會議、 研討會及工作坊 ‧ 以會員優惠價購買協會出版之刊物及成功個案 𢑥編 ‧ 以優惠折扣參與協會所提供與供應鏈標準及應 用技術有關的顧問及諮詢服務 ‧ 合資格申請「貼心企業」嘉許計劃 ‧ 合資格申請Value+產品驗證服務 ‧ 合資格把額外的產品資訊上載至「物密嘟」手 機應用程式


香港條碼 489 開展商貿通全球

FAQs

常見問題

Why should brand owners get a Hong Kong Prefix 489?

為何品牌商要申請香港區域字首489?

Hong Kong brands and products have long been renowned for high quality and safety. A barcode starting with the prefix 489 means that it is issued by GS1 Hong Kong, and that this product is produced by a Hong Kong-registered company. It boosts consumer confidence by helping them to correlate the products with quality and safety, and also facilitates companies to uplift brand value and win the consumers’ heart.

How to design a standard GS1 EAN/UPC? Brand owners, supplier or manufacturers are required to use an effective GS1 Company Prefix, followed by an Item Reference and Check Digit.

How to obtain an effective GS1 Company Prefix? Companies are required to become the member of their local GS1, i.e., a Hong Kong registered company shall apply its membership from GS1 Hong Kong and an US company shall apply its membership from GS1 US. After a membership is obtained, GS1 will issue an individual Company Prefix to that company.

香港的品牌及產品素以優質及安全著稱。「489」 條碼字首表明該條碼由香港貨品編碼協會發出, 而該產品亦是由本港註冊公司處理,讓消費者對 產品的質素和安全更有信心,並有助企業提升品 牌價值,令品牌更受消費者愛戴。

如何編寫一個標準的GS1 EAN/UPC條碼? 品牌持有人、供應商或廠商必須使用有效的GS1 公司字首,再配上產品參考編號及終檢碼,方為 一個標準的GS1 EAN/UPC條碼。

如何獲取有效的GS1公司字首? 公司必須成為當地GS1分會的會員。如香港註冊 的公司應向香港貨品編碼協會申請會籍,美國公 司則向GS1美國分會申請。成為會員後GS1會向 該公司發出獨立的公司字首。

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Hong Kong Barcode 489 – An Easy Access to Global Trade

Is it possible to develop a Company Prefix on our own? No. To ensure each GS1 barcode is unique, a Company Prefix is required to be issued by the GS1 member organisation. GS1 has already issued Company Prefix to over two million corporate members. Hence, using an unauthorised GS1 Company Prefix as product barcode might cause problem to global supply chain.

What will happen if an unauthorised GS1 barcode is being used? Using a self-encoded, expired, other company’s Company Prefix knowingly or without known is considered as unauthorised uses of barcodes. Members of the GS1 community that has span across 110 countries are determined to work with local major retailers to combat the use of unauthorised GS1 through conducting periodical check, reporting problematic barcodes. Any parties who failed to observe to legitimacy of barcode usage will be subject to fine payment, black listed or legal liability.

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公司字首可以自己製訂嗎? 不可以。為確保每一個GS1條碼是獨一無二的, 公司字首必須為GS1分會成員所發出。GS1已為 全球逾200萬企業會員發出公司字首。因此,未 經授權使用GS1字首作貿易貨品條碼,很可能會 導致全球供應鏈出現問題。

使用未經授權的GS1條碼會有什麼後果? 為打擊未經授權使用的情況,如自行編寫公司字 首、逾期使用、知情或不知情下使用其他公司的 公司字首等,全球超過110個國家的GS1成員國 已聯同當地的主要零售商作定期抽檢,檢舉有問 題的條碼。違規者可被罰款、列入供應商黑名單 或負上法律責任。


香港條碼 489 開展商貿通全球

Apply Now!

立即申請!

To apply for a GS1 identification number, simply submit:

申請GS1國際貨品條碼的手續非常簡單,只須遞 交以下文件:

1. A completed GS1 Hong Kong “Full Membership Application Form”, which can be downloaded from www.gs1hk.org/hk-barcode-489; 2. A copy of your company’s Business Registration Certification; Proof of employee headcounts such as employee insurance documentation or MPF Certificate; 3. A crossed-cheque made payable to the “GS1 Hong Kong Limited” for membership entrance and annual fee; 4. It normally takes 3 working days to process an application to issue a GS1 Company Prefix upon receipt of the above-said documents. Our representative will contact you to confirm receipt of your application.

1. 於香港貨品編碼協會網頁下載及填妥「全面會 員申請表格」,並交回本會 (www.gs1hk.org/hk-barcode-489); 2. 公司商業登記證影印本; 3. 僱員數目證明,例如勞工保險證明或強積金證 書;及 4. 以劃線支票填寫會員入會費及年費,抬頭請填 寫「香港貨品編碼協會」。收妥申請文件後, 本會職員將會聯絡閣下核實有關申請,一般需 要3個工作天便可批出GS1公司字首。

You can also scan the QR Code, download and return the Full Membership Application Form. 你亦可掃瞄左方QR碼,下載「全面會員申請表格」,並交回本會。

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About GS1 Hong Kong Founded by the Hong Kong General Chamber of Commerce in 1989, GS1 Hong Kong is the local chapter of GS1®, a not-for-profit, global supply chain standards organisation headquartered in Brussels, Belgium, with over 110 national chapters in 150 countries. GS1 Hong Kong’s mission is to enable Hong Kong enterprises to have more efficient, visible and safer supply chains through the provision of global standards and a full spectrum of standards-based solutions and services, thus making possible business optimisation and value creation. It has more than 7,000 corporate members from about 20 industries including retail consumer goods, food, wine, healthcare, apparel, consumer electronics, logistics and information technology.

關於香港貨品編碼協會 香港貨品編碼協會於1989年由香港總商會立,是GS1社群的成員組織之一,也是一間積極開發和實施全球供 應鏈標準的非牟利機構。GS1總部位於比利時的首都布魯塞爾,擁有超過110個成員組織,遍及全球150個國 家。憑藉全球供應鏈標準和以標準為本的解決方案及服務,協會讓香港企業享用更有效率、更高透明度和更安 全的供應鏈,以優化業務及創優增值。香港貨品編碼協會目前有逾7,000名企業會員,涵蓋約20種行業,包括 零售消費品、食品、葡萄酒、醫療護理、成衣、消費電子產品、物流及資訊科技。

GS1 Hong Kong 香港貨品編碼協會 22/F, OTB Building, 160 Gloucester Road, Wanchai, Hong Kong 香港灣仔告士打道160號海外信託銀行大廈22樓 T +852 2861 2819 E info@gs1hk.org

www.gs1hk.org

GS1 is a registered trademark of GS1 AISBL. All contents copyright © GS1 Hong Kong 2016 Printed with environmentally friendly ink on recycled paper


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