March 2014 ibaw magazine

MARCH 2014 March 21st: GPS EducationPartners Workforce Development

April 18th:

Rick Esenberg Wisconsin Institute for Law & Liberty

INSIDE THIS ISSUE: KENT: NAVIGATING SUCCESS FOR STUDENTS, BUSINESS AND COMMUNITITES

BIROL: GET YOUR LOVING AT HOME; HE’S NO HUGGER

KEATING: WHY TPA MATTERS TO THE U.S. ECONOMY

Networking matters

At AT&T, we know that making connections is critical to success. In Wisconsin and across the nation, we link businesses with their customers and the world through our wireless network with access to the nation’s largest Wi-fi network. It’s just another way we help our customers stay connected.

AT&T is proud to support the Independent Business Association of Wisconsin.

© 2014 AT&T Intellectual Property. All rights reserved.

IBAW thanks AT&T for it’s continued sponsorhip.

IBAW MEDIA LINKS Executive Director Steve Kohlmann

Lt. Gov. Rebecca Kleefisch discusses what she has learned during the Tax Reform listening sessions.

President Steve Van Lieshout K & S Technologies .

President Elect 2014 Membership / Sponsorship John Weber Hypneumat VP. State & National Programs Jeff Hoffman Judson & Assoc.

Treasurer Casey Malek Sikich

To view, click here.

Video courtesy of Maciver Institute.

Directors Bart Adams Sikich Ann Barry Hanneman Simandl Law Group S.C Heather Baylor Park Bank Richard Blomquist Blomquist Benefits Jason Kuwayama Godfrey & Kahn Tom Boelkow BSI Design, Build, Furnish Dave Drumel Staff Electric

IBAW Mission: To advance business prosperity through insightful programming, executive networking and member-driven public policy and advocacy.

Business Education Series FIVE STAR Programing

March 21st - GPS Education Partners “Improving the Manufacturing & Trade Workforce” GPS Education Partners exists to create partnerships between local businesses and education to meet the needs of non-traditional high school learners. Learn how these partnerships offer educational programs that provide students with an opportunity to earn their high school diploma through an integrated learning experience linking academic standards with real-world applications.

Special guest: Dawn Tabat Executive VP of Community & External Relations Generac Powers Systems

LOCATION

THE WISCONSIN CLUB 900 W. WISCONSIN AVE. MILWAUKEE

7:00 AM

REGISTRATION & NETWORKING

7:30 AM

BREAKFAST & PROGRAM

9:00 AM

PROGRAM ENDS

Register

Here.

April 18th Meeting Rick Esenberg, Wisconsin Institute for Law & Liberty Mr. Esenberg is the founder and current President and General Counsel of the Wisconsin Institute for Law & Liberty.

Registration now open!

Click here.

Rick comes to WILL after a four-year stint on the faculty at Marquette University Law School where his scholarship concentrated on law and religion, election law and religion, the regulation and nature of public discourse and the Wisconsin Constitution.

Cranking It Up Steve Kohlmann, IBAW Executive Director

In recent months people have been wondering how life is for me upon leaving the print industry after 35 years to devote full attention to growing the IBAW, “How is it going?” is the question I hear a lot.

With four months now under my belt I can honestly tell you, “It’s going very well, thank you!”

We have some great programing coming down the pipeline for our monthly meetings. This month we have GPS Education Partners coming in to discuss improving the manufacturing and trade workforce.

In April, Rick Esenberg from Wisconsin Institute for Law and Liberty (WILL) will give an overview of his organization and discuss some of the legal cases WILL is representing. To learn more about WILL, click here.

The schedule in May hasn’t been finalized yet, so stay tuned.

In June we are hosting a Manufacturing Knowledge Summit featuring Kent Lorenz of Ellison Technologies.

Kent is going to give us an overview on the health and trends manufacturing in Wisconsin, nationally as well as globally. Thank you to our friends at First Business Bank who will be sponsoring this meeting.

I am working on another Business Behind the Scenes event which is still in the planning and discussion phase.

I did attend Business Day in Madison as well as a roundtable discussion on Tax Reform with Lt. Gov. Kleefisch and Secretary of Revenue Richard Chandler (see story inside) and we were even Tweeted from the Lt. Gov.:

The next big IBAW project is updating the IBAW website. Our site is stuck with a look in the 1990’s and it needs to better represent who we are and where we are going. It takes funding for that and I’m looking for help. If you are interested in helping underwrite some - or all - of the website, I would LOVE to talk to you further.

Another focus over the next 6 months is to expose the IBAW to other people, groups and businesses. I believe IBAW is a well kept secret and in order for the group to grow it needs to be brought to the attention of business owners and organizations (chamber of commerce or trade association for example) who should know about us.

Contact me if you know of someone we should be talking to.

So it’s going well but there’s a LOT of work ahead. I can always use your help.

Interested? Let’s talk!

Get Your Loving at Home; He’s No Hugger!

Andy Birol, Business Strategist, Presentor and Author

Have you ever wondered what would happen if you cut out all extra service and personal touches from your business? Would customers still come if you were excellent but detached? My recent shoulder surgery was an in-your-face experience of how this works.

After enduring shoulder pain for a year, an MRI confirmed that my rotator cuff was ripped apart. I found Pittsburgh’s best surgeon, and after a 15-minute consult, he booked me. 90 days later, I arrived for the surgery, and was quickly processed, IV’d, gurneyed and staged for the operation. No visit from the surgeon, little small talk from the nurses, and no remorse for their 2-hour delay in pre-op.

When I objected, they sedated me to ensure my compliance and placed me in the queue. The surgeon never visited before

“For God’s sake, they can

or after the procedure, and three hours after the operation, I

get their loving at home,

follow-up with the surgeon. Running out of time with more

we run a business here.”

was sent home to heal. A week later I had my ten-minute questions to ask, I tempted him with the only lure I had. I suggested that he operate on my other shoulder. At this, he gave me another ten minutes, satisfied all my concerns, and recommended scheduling the next one before the summer.

How did this make me feel? Am I a happy customer? What business lessons did I take away from this experience?

I am happy with my surgeon and the results to date. Yes, I felt deprived until I accepted that when it comes to surgery, I’d better get my loving at home. My surgeon and the procedure have my highest recommendation. If anyone needs a shoulder surgeon, call me at 412-973-2080, and I’ll put you in contact with the best one I know.

So what lessons can we learn on running our businesses in a cost-constrained marketplace where raising prices or offering more value is impossible? How do you provide your value when your market won’t pay you for it?

• If you offer a small part of the total package your customer is buying (surgery vs. a fully recovered shoulder), you must be efficient at delivering the only part you can.

• If you have to run a high-volume operation, focus all your resources on maintaining quality and efficiency at the highest volume possible and cut out any and all distractions.

• Spend your non-delivery time on generating more customers.

• Have faith that factors you can’t control — like physical therapy and patient commitment to rehabilitation — will make your work (surgery) speak for itself.

Many years ago, when I was a corporate manager, I sat in on an esprit de corps meeting during which a furious debate ensued over the impact of some corporate policy on how some employees might feel.

After listening to this debate, my favorite executive stood up and said with exasperation, “For God’s sake, they can get their loving at home, we run a business here.”

Perhaps there’s a lesson for many of our businesses. Despite every efforts we make to cushion and enhance the experience we offer, sometimes it’s only about focusing on your best and highest use and letting your customers meet their other needs on their own.

Owners of $10 million businesses, their families and advisors turn to growth strategist Andy Birol to improve how they run, fix, grow, and prepare to sell their established firms. With Birol Growth Consulting, more than 450 owners have created profitable growth by focusing on their Best and Highest Use®. Birol also presents workshops, keynotes and strategic planning sessions worldwide and is the author of five books, including "The Five Catalysts of Seven Figure Growth." He can be reached at 412-973-2080.

Legislative Fix Moving Ahead for Wisconsin’s New Manufacturing & Agricultural Credit Jim Brandenburg, CPA, MST - Sikich LLP

In IBAW meetings and publications in recent years we have introduced you to Wisconsin’s new tax incentive - the Wisconsin Manufacturing and Agriculture Credit (referred to as the “MAC”). The MAC came about in 2011 to provide an incentive for Wisconsin manufacturers and agricultural companies to remain and grow here, and also perhaps to have out-of-state companies move here. It was scheduled to begin in 2013, and when fully phased-in by 2016 it would essentially exempt any Wisconsin manufacturing and agricultural income from Wisconsin income tax. The MAC was championed by Representative Dale Kooyenga and Senator Glenn Grothman in the legislature.

The MAC, however, had some problems for individual taxpayers when it was drafted and this glitch was recently identified. Here is the issue in a nutshell: the MAC would reduce a taxpayer’s Wisconsin individual income tax, but then would trigger a Wisconsin minimum tax for nearly the same amount. Thus, there may be little, if any, net savings for the MAC in 2013 (a “MAC Attack?”). The legislature is trying to remedy this situation now so that taxpayers can realize the proper tax savings with the MAC on their 2013 Wisconsin individual tax returns.

Legislative Update: It seems that all key legislative leaders are now on board to correct this issue. It was approved by the legislature’s Joint Finance Committee last week. The Senate and Assembly will be in session in March and voting on final passage for several bills, one of which is this tax bill with the MAC correction. It looks like the legislative timetable will have the bill passed near the middle of the March, before going to the Governor.

Thus, a best guess now is that the bill would be enacted into law somewhere in the latter half of March, 2014.

MAC Attack Options: For any of our individual taxpayers taking advantage of the MAC, this may present some filings logistics. Here are the possibilities:

1. Best case scenario - in some cases the taxpayer’s share of the MAC for 2013 will be used and not result in a Wisconsin Minimum Tax. A taxpayer in this situation could go ahead and claim the MAC and file their 2013 Wisconsin individual return. There would be no need to wait for the legislation to pass.

2. Next, a taxpayer has generated a MAC for 2013, but it will trigger a Wisconsin Minimum Tax. The taxpayer in this case could wait until the law is changed (and then wait a little for the WDR to update its computer processing systems) and then file their Wisconsin tax return and claim the MAC, and not incur the Wisconsin Minimum Tax. This could present a tight timeline for the April 15 deadline, and you may need to file for an extension.

3. Similar case as #2, but this taxpayer could file their Wisconsin individual return with the MAC, but also incur and pay a Wisconsin Minimum Tax for 2013. Then, once the corrective law is enacted go back and file an amended 2013 Wisconsin tax return to obtain the proper tax benefit of the MAC. You would not need extend, but you would need to amend.

We’ll keep you posted as this legislation moves forward.

If you have any questions, please contact Jim Brandenburg or Brian Kelley at Sikich, LLP in Brookfield (262)754-9400.

GPS Education Partners: Navigating Success for Students, Business and Communitites Christopher Kent, GPS Education Partners

For 14 years, GPS Education Partners (GPS) has been dedicated to providing an innovative and effective approach to education and workforce development.

GPS’s innovative model offers rigorous and relevant educational solutions to non-traditional, handson learners. Students in GPS programs spend a portion of their day receiving academic instruction at an education center—a classroom hosted by a business partner. They then spend the other portion of their day applying classroom learning to relevant training by working as youth apprentices with local manufacturing businesses who partner with the program.

GPS’ programs offer a next level opportunity in technical education, allowing students to be fully immersed in the business environment.

The success of GPS’s critical mission comes from valuable partnerships with businesses, school districts and communities across Wisconsin. The program has grown from a single education center with one business partner, one school district partner, and five students to partner with more than 100 businesses, 35 school districts, and serve nearly 200 students at 16 education centers throughout Wisconsin.

Businesses offer students remarkable learning environments and technical expertise. For businesses, partnering with GPS offers rewarding investments in their own business, their future workforce and community.

“Participation in this program is right for young people, families, and our community,” says GPS business partner, Jim Leef, President/CEO of ITU AbsorbTech and IBAW Board Member.

Businesses who partner with GPS understand the need for engaging the skilled workforce of tomorrow. By employing students as youth apprentices, hosting education centers, and through sponsorship, businesses are able to help students acquire knowledge and abilities aligned to employers’ needs and provide students exposure to a variety of career opportunities in the manufacturing sector. GPS’s business partners also benefit from the opportunity to serve students in their own community and participate in transforming education.

Students who complete GPS programs earn a diploma from their home high school and gain a set of stackable credentials, certifications, and real-world experiences and skills. Upon graduation, they continue their pathways with a plan, a purpose, and the self-confidence to succeed.

GPS Education Partners is a non-profit organization that prepares high school juniors and seniors for continued education, meaningful careers and productive lives. To learn more about the critical mission in youth and community investment, visit our website today at GPSed.org or contact us at (262) 226-2001.

Why TPA Matters to the U.S. Economy Ray Keating, Chief Economist, SBE Council, Washington D.C.

International trade is central to U.S. economic, employment and income growth. It is critical, therefore, that the U.S. be actively working to lower trade barriers, and thereby, expand opportunity.

In terms of our competitive edge in entrepreneurship, intellectual property, technology, and a wide array of specific industries, from software to energy, the opening of markets and protection of intellectual property via trade agreements is vital. In turn, to make trade accords a reality, Congress needs to renew trade promotion authority (TPA) for the president.

As a reminder on the importance of trade, consider that the U.S. economy has badly under-performed over the past 13 years – with real annual GDP growth averaging a mere 1.8 percent from 2001 to 2013. That compares poorly to the real annual average growth of 3.7 percent from 1950 to 2000.

However, things would have been even worse without international trade. Consider that the growth in U.S. real exports accounted for 30 percent of U.S. real GDP growth from 2001 to 2013. Real annual export growth averaged twice the rate of overall economic growth. As for total trade – that is, exports plus imports – it equaled 50 percent of economic growth over the same period.

For good measure, small and midsize businesses account for most of the firms involved in both exporting and importing. For example, 98 percent of exporters are firms with less than 500 workers.

So, reducing governmental barriers to trade is an unmistakable economic plus. This economic reality leads us to the issue of TPA. It was first codified in 1974, but TPA was allowed to lapse from 1994 to 2002, and it expired again in mid-2007. A bipartisan bill has been introduced in Congress to re-establish trade promotion authority (TPA) for the president – S.1900 in the Senate and H.R. 3830 in the House.

TPA allows for an up-or-down vote in Congress on a trade agreement, with no amendments allowed. This limits special-interest influences that would undermine the ability of the president to negotiate trade agreements, and limit the confidence of our trading partners in the negotiating process.

It’s important to understand that the powers of Congress are not limited under TPA. As the Office of the United State Trade Representative explains: “TPA defines the terms, conditions and procedures under which Congress allows the Administration to enter into trade agreements, and sets the procedures for Congressional consideration of bills to implement the agreements.”

Also, the USTR reminds: “TPA ensures our trading partners know U.S. negotiators have the support of Congress when we call for greater ambition and stronger, high-standard trade agreements. Moreover, high-standard agreements encourage countries outside U.S. trade agreements to raise their own standards. And that helps American businesses and workers compete better globally.”

Finally, it is worth highlighting how the USTR sums up the impact that TPA would have on trade and the U.S. economy: “our agreements with just 20 partners support 46 percent of our country’s goods exports overall. In fact, exports accounted for a third of U.S. growth since 2009. The trade agreements we’re working on right now – T-TIP and TPP – account for 65 percent of the world’s goods and services trade and would account for 69 percent of U.S. goods exports. TPA will help to get those agreements in force and support American jobs.”

Trade matters to economic growth, and we need TPA to make new, vital trade agreements a reality.

Raymond J. Keating is chief economist for the Small Business & Entrepreneurship Council.

Keating’s new book, published by SBE Council, is titled Unleashing Small Business Through IP: Protecting Intellectual Property, Driving Entrepreneurship. It’s available from Amazon.com here.

New Member Spotlight - John Erdmann, Southeast Sales Southeast Sales is a powersports dealer located in Milwaukee’s northwest side. They carry a large line motorcycles, ATVs, UTVs and personal watercraft along with servicing all the equipment they sell.

Southeast Sales covers the brands Honda, Kawasaki, KTM and Suzuki. They also carry Honda Power Equipment lines such as lawnmowers, snowblowers, generators, tillers, trimmers, and water pumps.

A true family owned business originally started by Ward Erdmann in 1964, grandson John Erdmann now oversees the sales department. John is also an avid racer and supports the motorcycle community whenever possible.

Website: www.southeastsales.com

Opening China Summit March 14th The Leadership Summit series will begin in 2014 by focusing on mid-sized companies across the nation that are seeking to better understand the business landscape in China and how they can successfully develop and execute a viable import or export strategy. The Opening China Summit will bring together business leaders, academics, and policy makers to discuss and better understand the opportunities in China for our nation’s businesses and examine how carefully crafted import and export strategies are essential to long-term growth. To frame these discussions, attendees will engage in a range of presentations, including an economic overview of China’s economy and what it means to US businesses, a procedural overview of how to manage a Chinese customer base, and relevant case studies from some key businesses in the region. It is our hope that attendees will gain valuable insight into the opportunities available for American business in China and actionable knowledge from case studies to guide their future strategic planning.

Info & registration here.

Improving the Manufacturing & Trade Workforce FIVE STAR Programing Friday, March 21st GPS Education Partners exists to create partnerships between local businesses and education to meet the needs of non-traditional high school learners. Learn how these partnerships oer educational programs that provide students with an opportunity to earn their high school diploma through an integrated learning experience linking academic standards with real-world applications.

Special guest: Dawn Tabat Executive VP of Community & External Relations Generac Powers Systems

IBAW Business Education Series Powered by:

Register at IBAW.com

The Wisconsin Club 900 West Wisconsin Avenue, Milwaukee IBAW Members: $32.00 Guests: $42.00

Advancing business prosperity through insightful programing, executive networking and member-driven policy and advocacy.

7:00 AM - 7:30 AM - Networking 7:30 AM - Breakfast 9:00 AM - Adjourn

Round Table discussion on Wisconsin’s Tax Reform IBAW was invited to participate in a discussion with Lt. Gov. Kleefisch and Secretary of Revenue Richard Chandler in Madison and at MATC in Milwaukee recently.

Left to right: Madison IBAW member Gary Stombeck of Source One Solutions, IBAW Director Steve Kohlmann, Lt. Gov. Kleefisch and Secretary Richard Chandler listen to Madison business owners on their views as to which taxes to dial back on.

Lt. Gov. Kleefisch takes notes while listening to Bob Kalhagen president of Ideal Crane Rental of Madison on how property taxes impacts his business.

To view Secretary Chandlers slide presentation on the progress of tax reform made so far, click this link to the Tax Reform web page.

Below left: IBAW Board Member Bart Adams of Sikich discusses simplifying the tax codes

Below right: IBAW Board Member Jeff Hoffman gives feedback on the high level of property taxes.

403 Labs Merges with Sikich Brookfield-based information security consulting firm 403 Labs will merge with Naperville, Ill.-based Sikich LLP. Sikich, an accounting, advisory, investment banking, technology and managed services firm, also last year acquired Brookfield-based Kolb+Co. Sikich has 11 offices nationwide.

"Merging with 403 Labs is a strategic, key union for Sikich as it allows us to significantly expand our information security practice and grow our presence not only in the Milwaukee area, but around the world as well," said Jeff Rudolph, partner-in-charge of Sikich's technology practice. "403 Labs has an unmatched team of experts who will complement and magnify the services Sikich already offers in the security area."

403 Labs, which has 30 employees, will serve as the security and compliance division of Sikich. Its Brookfield employees will join about 80 existing employees at the Sikich office at 13400 Bishops Lane, Suite 300 in Brookfield, and its San Francisco office will become part of Sikich.

D.J.Vogel, founder and principal of 403 Labs and Brad Lutgen, marketing and business development director, will become partners at Sikich.

Following the merger, Sikich will be one of only six companies certified as a payment card industry Approved Scanning Vendor, Qualified Security Assessor, Payment Application Qualified Security Assessor, QSA and PA-QSA for Point-to-Point Encryption and PCI Forensic Investigator.

"The joining of the 403 Labs and Sikich teams is beneficial for all parties, and we are very excited about the opportunities this merger presents for both us and our clients," Vogel said. "Sikich and its clients now have access to expanded technology service offerings in security and compliance, and our team can utilize additional resources and capital to enhance our growth. Further, our existing clients will be able to leverage Sikich's expertise in additional technology and accounting areas that can improve their businesses."

IBAW Legislative Priorities Online

State Legislative Priorities 2014 State Legislative Priorities

- Workforce Development / Technical College Benchmarks - Pro Growth Tax Reform - Address the Structural Defict of WI DOT - Predictable Sand Mining Regulation

1- Workforce Development / Technical College Benchmarks 2 - Pro Growth Tax Reform 3 - Address the Structural Deficit of WI DOT 4 - Predictable Sand Mining Regulation

Click here to view.

Hi-Crush Partners LP

National Legislative Priorities - Delay of the Affordable Care Act - Support the Existing Level of the Federal Minimum Wage

2014 National Legislative Priorities

- National Energy Policy Capitalizing on our Strengths - Increase Access VISAS for Immigrants with Advanced Degrees & Start Ups

1- Delay of the Aordable Care Act 2 - Support the Existing Level of the Federal Minimum Wage 3 - National Energy Policy Capitalizing on our Strengths 4 - Pro Growth Tax Reform

Click here to view.

5 - Increase Access VISAS for Immigrants with Advanced Degrees & Start Ups

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IBAW’s Business Presentation Series offers high level speakers on timely business topics keeping you informed and exhilarated.

Quality programming every month.

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“As a result of listening to the speakers today I was able to find and lookup the WI Lean Govt. working group and booked appointments with three departments so far this afternoon.”

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FIVE STAR Programing Political Advocacy • Education • Networking www.ibaw.com / 262-844-0333 / IBAWOffice@gmail.com

IBAW 960 Timber Pass Brookfield, WI 53045 Office: 262-844-0333 WWW.IBAW.COM

Membership Application Name____________________________________________________________________________________ Company_________________________________________________________________________________ Type of Business___________________________________________________________________________ Address__________________________________________________________________________________ City, State, Zip_____________________________________________________________________________ Phone____________________________________Fax_____________________________________________ Email______________________________________Website________________________________________

PLEASE CHOOSE THE APPROPRATE CATEGORY FOR YOUR INVESTMENT IN THE GROWTH AND STABILITY OF SMALL BUSINESS NUMBER OF EMPLOYEES IN COMPANY

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$275

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WANT TO PAY ONLINE? You can also pay by Mastercard / Visa at the IBA Membership page. www.ibaw.com ________________________________________________________________________ The Independent Business Association of Wisconsin is a not-for-profit entity filed with the IRS under 501(c)(6) of the Internal Revenue Code. As a not-for-profit association, the members of The Independent Business Association, Inc. are allowed to deduct a percentage of dues that are not used for lobbying purposes. For the year 2013 based on the total income of the association and the lobbying expenses as reported on the Wisconsin State Ethics Board Lobbying reports for 2011 the percent of dues that were used for lobbing purposes is 10%. Therefore, the percent of dues that would be tax deductible is 90%.