How Were the Rankings Compiled

HOW WERE THESE RANKINGS COMPILED?

Learn more about the methodology behind Malaysia’s most comprehensive and longest graduate survey of student opinions on graduate jobs, career expectations and today’s most popular employers.

For over a decade, the gradmalaysia team has surveyed fresh graduates and students at institutions of higher learning to find out which companies, firms and organisations piqued their interest as they crossed over to the working world.

Our Malaysia Graduate Barometer survey is developed in partnership with an MRS-certified market research organisation from the UK. It is promoted on the official Malaysia’s 100 website, university career centres, social media, and through word-of-mouth among students. Each year, students from all universities across the nation complete the survey anonymously, providing honest insights regarding their career goals and job-seeking habits. Students first receive the survey through a protected web link distributed to our student database, or through engagement at career events. Unlike typical employer brand surveys, however, they are first asked about the sectors they are interested in. Afterwards, the students are requested to disclose which particular organisations or firms they intend to apply to upon graduation.

SURVEYS COMPLETED 32, 180 RESPONDENTS

175

LOCAL UNIVERSITIES AND COLLEGES

Despite its quick completion rate (15 minutes on average), the survey boasts high numbers of responses and accuracy rates. Our data has a 95% confidence level, which means that if you were to throw a ball at random into a crowd of local students anywhere in the country, whichever lucky soul the ball hits will tell you more or less the exact same things captured in our survey 95% of the time! This means our survey offers valuable and meaningful insights into student preferences, ethics and values when it comes to job-hunting. This system reflects the process most students undergo when making career choices regarding who they would like to work with. The survey not only compiles a list of Malaysia’s 100 Leading Graduate Employers but also provides a glimpse of how these companies rank among themselves within their own sectors. Field research took place from Jan to Sept 2021. In addition, it also provides insight into the differences between firstyear students and those in their penultimate or final years regarding job preferences. Differences between students from different degree disciplines can also be picked out, such as how engineering students aiming for positions with electronics manufacturers seek out job opportunities compared to those looking to enter the public sector. However, gathering such a large amount of data is a huge amount of work, so why do we go through with this each year? For us, we hope that employers will utilise these results as a foundation to not only better understand student mindsets, but to improve on how they can engage with them as they enter the workforce in the near future. As for the students reading this, we hope these results can help you better weigh your options between your choice of employers. We also hope that you will become more self-aware as you begin your journey towards the working world, and the challenges that await you with prospective employers. With that said, let’s turn the page and get right into it!