2023 Annual Report

Our

purpose

To support students and enhance student life.

Our

vision

To create a thriving community where all students feel supported and empowered for their future.

Our values

One Guild

What does this mean to us...

One Guild is a mentality where everyone in the organisation is valued, and we are committed to each other’s success. We treat each other in a way that promotes belonging, support, and collaboration.

Embrace Change

What does this mean to us...

We are flexible and open to changing student and organisational needs, underpinned by a safe to fail environment and growth mindsets.

Respect

What does this mean to us...

All Guild team members matter to the achievement of our purpose, vision, and mission. We respect each other on a human and professional level.

Students First

What does this mean to us...

Our commitment to students is to speak in their terms, put them at the centre of our decision making, encourage authentic connections, and practice the responsible use of student fees.

Accountability

What does this mean to us...

We feel a sense of responsibility to the Guild, students, and each other. We act with professionalism and integrity, and with a strong commitment to the Guild Vision.

Student

Guild Board

Office Bearers and Committee Members

Sarah McDonald President (Jan to Oct) Executive Committee (Chair)

Fatima Amir Board Member Executive Committee

Natalia Drazek Board Member

Board meeting attendance

Fatima Amir 2/3

Liam Browne 7/7

Taylor Carlson 4/7

Jordan Cooper 6/7

Natalia Drazek 2/2

Max Dumbrell 2/2

Tyson Holmes 6/7

Yug Lathiya 2/2

Tyson Holmes President (Oct to Dec) Vice President (Jan to Oct) Executive Committee (Chair) Sport and Cultural Activities Committee (Chair)

Liam Browne Board Member Executive Committee Sport and Cultural Activities Committee

Max Dumbrell Board Member

Sarah McDonald 6/7 Tamana Mittal 2/2

Lily Pearson 0/2

Renee Skennar 4/5

Martin Skok 2/2

Heath Thomas 5/5

Sayaka Takagi 2/2

Jordan Cooper Vice President (Oct to Dec)

Executive Committee

Sport and Cultural Activities Committee (Chair)

Taylor Carlson Board Member

Yug Lathiya Board Member Executive Committee

Martin Skok

Member

Sport and Cultural Activities Committee

Tamana Mittal

Renee Skennar

Lily Pearson

Sayaka Takagi

Alexander Arena Cultural Club Representative

Britney Osborne Sport Club Representative

Chloe Simons Cultural Club Representative

Bryce Rangeley Sport Club Representative

The Guild Team

This is a permanent staff listing only and does not include the wider Student Guild team and valued casual employees.

BUSINESS SERVICES

COMMERCIAL SERVICES

Jessica Brown General Manager

Mila Nowak Finance Manager

Jasmin Ramsay Senior Manager –Marketing & Experience

Linda Gillespie Business Services Coordinator

Miki Mercer Finance Officer

Lucy Ramsay Marketing Coordinator

Cooper Talbot Marketing Coordinator

Jan Pimping Graphic Designer

John Falconer Cleaning & Maintenance Officer

Alexander Kolatchew Acting Head of Commercial Services

Sarah Magne Acting Manager, Uni Fitness

Frederick Santos Member Engagement Officer

Emma Crestani Functions & Catering Coordinator

Chris Thompson Venue Manager, Uni Bar & Function Centre

Jackson O’Neil Duty Manager, Uni Bar & Function Centre

Stacey Davies Store Manager, The Uni Store

Kylee Edie Assistant Manager, The Uni Store

Kaylene Shilliday Café Supervisor, The Kiosk / Village Espresso

Sanjay Maharaj Manager, Australia Post

Matt Hoskins Head of Student Services

Cameron Sherwood Senior Manager –Events, Orientation & Student Welfare

Celeste Janina Academic Support Coordinator

Sonia Vargas Academic Support Coordinator

Lisa Hayes-Graham Careers & Employability Coordinator

Alex Murray Careers & Employability Coordinator

Kaitlin Bell Clubs Coordinator

Brianna Townes Community & Culture Coordinator

Glen Heriot Events Officer

Hayley Butt Orientation & Student Welfare Coordinator

Ashleigh Cooksley Sport & Health Coordinator

Antonia Beckett Sport Officer

Haley Cameron Sport Officer

Shane Taas Volunteer Coordinator

Nat Madden Volunteer Coordinator

Nell Golden Wellbeing Coordinator

President’s Report

Sarah McDonald President

The core vision of our Student Guild remains unchanged: to create a thriving community where all students feel supported and empowered for their future.

The atmosphere during O-Week 2023 was electric as we enthusiastically greeted 5,000 incoming students with a grand celebration. This year, the Student Guild organised an impressive array of events during O-Week. These included online information sessions, social connection events, and exciting new experiences.

The Guild's O-Week program placed a strong emphasis on fostering peer-to-peer connections among students. Various activities were organised on campus, such as speed friending sessions (Mates in Minutes), a Mature Age Morning Tea, sports events, a Dive-In Movie Night at the pool, and the well-known Rooftop Roller Disco. Once again, this year, we offered a special experience designed for students who may find a low-sensory environment more comfortable. The space was located away from the noise and busy pace of the festival. It offered students a place to relax and unwind if they were feeling overwhelmed.

During the excitement of O-Week, our dedicated volunteers contributed a total of 443 hours to ensure that all students who attended the different events had a memorable experience, with total attendance of 10,308!

Continuing from a successful O-Week, the Student Guild remained dedicated to providing ongoing support to all students throughout their academic journey. Working collaboratively, we successfully secured a change in the library hours to provide 24/7 access for everyone. To help address the urgent cost-of-living issues, we implemented programs such as the Campus Cupboard and the Tuesday Cook Ups to provide essential assistance to our fellow students. In addition to this, we also initiated crucial discussions with the University to address the effects of unpaid placements on students' well-being, and alleviate the financial burdens that come with them. The efforts made have created an environment that is more inclusive and supportive for all students.

The core vision of our Student Guild remains unchanged: to create a thriving community where all students feel supported and empowered for their future. I am confident that Tyson Holmes, the incoming President will continue championing this vision in the year ahead. I want to express my gratitude to all the students who have generously dedicated their time to volunteering, leading clubs, taking part in surveys, and enhancing student life throughout the previous year. We appreciate your unwavering dedication to enhancing student life at Griffith University Gold Coast.

I want to express my gratitude to Tyson Holmes, the outgoing Student Guild Vice-President, as well as the other board members and student representatives of the Sport and Cultural Committee. Their unwavering passion for advocating for students and improving student life is truly commendable.

success of all events, activities, and initiatives. We deeply appreciate your unrelenting support and guidance, as well as your immense passion and enthusiasm for driving positive transformation in the

General Manager’s Report

Jessica Brown General Manager

...we remain

committed to serving the

needs of

all

students

within our diverse community by fostering a culture of inclusivity, collaboration, and placing students at the forefront of our decision making, always.

I am pleased to summarise the Guild’s significant achievements and milestones of the year 2023, which very much built on projects initiated in 2022 focused on recovery, growth, and a return to campus life following the impacts of COVID-19. Our sector and student behaviour changed because of the pandemic, with the shift to and continuation of online learning and resulting social trends. However, with change comes opportunity, and the Guild continued to embrace this in 2023.

In 2023, the Guild continued its transformative journey with the Culture Renovation Project, which commenced in 2022. This initiative aimed to seek and respond to internal team member feedback across various aspects of the Guild's culture. From refining our purpose and vision to defining organisational values, enhancing team communication, improving student engagement, and much more, this project was a monumental undertaking. I extend my deepest gratitude to all Guild team members for their invaluable contributions, insights, and commitment to fostering positive change. This project has laid a solid foundation for continued improvement and transformation, shaping the Guild for years to come.

Building upon insights gained from the campus activation research project in 2022, the Guild launched a Student Hub in the G23 Learning Centre. This initiative, coupled with a series of diversity and inclusion events, aimed to strengthen the sense of belonging and connection among students. I must acknowledge Griffith University's Facilities Management team for their support and collaboration, which has been instrumental in the success of the Student Hub and other Guild events across the year.

To better serve our student community, the Guild initiated further research to gather feedback on services related to our Uni Life and Navigation portfolio. Special attention was given to enhancing students' general and wayfinding experience of the Guild's O-Week festival and program, and to understand student needs and suggestions regarding potential upgrades to the Guild's reception and front of house student-facing spaces. This ongoing commitment to student feedback ensures that our services and spaces remain responsive and student-centred.

The Guild welcomed a range of new food and retail tenants in 2023 to fill vacancies on campus that primarily occurred through COVID-19 impacts to campus and commercial operations.

Led by Alexander Kolatchew, Head of Commercial Services, this endeavour was guided by extensive consultation with the student board and wider student body. I express my gratitude to all stakeholders, including Griffith University, for their continued support, which remains crucial to the Guild's success in providing approximately 75% of food and retail services on the Gold Coast campus.

This Guild’s ongoing collaboration with the University included the renewal of the Guild's head lease for The Link (G07) and other commercial spaces on campus. It also included student led conversations regarding important aspects of the student experience as mentioned in the President’s report. I give special thanks to Sarah McDonald, outgoing President, who served on the Guild Board for over four years and who led through a significant period of change for the organisation, students, and wider community. Sarah only strengthened the Guild’s working relationship with the University and drove initiatives that will have lasting change on the Student Guild and student experience at Griffith University Gold Coast.

The closure of the Guild's Village Expresso coffee nook marked a significant transition as we made way for exciting capital works to modernise existing buildings and add additional accommodation within Griffith University Village. While bidding farewell to a longstanding fixture, we eagerly anticipate the opportunities that lie ahead for further partnership with Griffith University Village. Together, we will explore new avenues to enhance the student experience and create vibrant campus spaces for our campus community.

Further details regarding the above initiatives and achievements are outlined in the following portfolio reports.

Finally, in recognition of his exemplary leadership and dedication to the Student Guild, the Guild board recognised Wayne Watt as an Honorary Life Member. Wayne's twenty-year tenure as General Manager left an indelible mark on the Guild, positioning it as one of the most successful student led organisations in the country. His commitment to excellence, deep collaboration with the University, and unwavering support for student needs have left a legacy that continues to shape the Guild's mission and values today.

The year 2023 was marked by significant progress and achievements for the Griffith University Gold Coast Student Guild, furthering our journey towards creating a thriving campus community. As we reflect on our successes and challenges, we remain committed to serving the needs of all students within our diverse community by fostering a culture of inclusivity, collaboration, and placing students at the forefront of our decision making, always.

Thank you to the Guild board and team, Griffith University stakeholders, students and partners for your continued support and dedication.

Sincerely,

Jessica Brown General Manager

Academic Support

Sonia Vargas Academic Support Coordinator^

Key achievements

Launched a new Academic Mentoring Program with 40 participants in the first trimester.

Assignment Help was the most popular service with 570 bookings.

275 sessions booked with Student Advocacy

The Academic Support portfolio provides students with a range of services designed to contribute to a successful student journey, with a focus on minimising stress and maximising academic results.

2023 marked a year of significant growth and development for the Academic Support portfolio. Key objectives for the year included the expansion of services offered to students and the implementation of initiatives trialled during Trimester 3 of 2022 in order to meet student’s academic support needs comprehensively and effectively. Notable efforts included the implementation of Schedule Assist, improvements and module additions into the Learning Hub, the launch of Academic Mentoring sessions, and a restructuring of the Assignment Help service.

The Schedule Assist service, a valuable addition to the Academic Support portfolio was advertised through pop-ups at high-traffic locations within the University during Trimester 1, with the purpose to capture student attention and promote campus-wide awareness. The service offered personalised one-to-one consultations with peer mentors to address individual student needs. Schedule Assist also provided students with resources and materials to help with assessment planning, and connected students with other support services as needed.

The Learning Hub continued to expand with the addition of four new learning modules focused on supporting students in various aspects of academic development. The content of the new modules also served for the development of new workshops and mentor training materials for the Academic Mentoring program.

The Academic Mentoring Program went through a pilot trial during Trimester 2 and a soft launch in Trimester 3. This four-week mentoring program helped students to adapt to university life and develop fundamental academic skills. Through small group sessions led by a mentor, the program fostered knowledge sharing between participants who engaged in discussions and activities focused on study strategies, skill-building, and campus integration.

A restructure of the Assignment Help service was completed by the end of Trimester 1. This included the creation of two sub-services, Proofreading and Academic Advisor Consultations, each with individual booking registration. This restructuring aimed to meet the high demand for proofreading services while providing specialised guidance and support to students. Proofreading offers quick revisions and feedback on grammar, spelling, and sentence structure for improved clarity. Academic Advisor Consultations provide guidance on understanding task sheets and rubrics, as well as general advice and referencing support.

Throughout 2023, Student Advocacy, an integral service within the Academic Portfolio, remained steady, conducting 275 consultations. This service was promoted through diverse channels, including social media and pop-up activations. Regarding the nature of the cases, it was identified that complaints, withdrawal due to special circumstances, and review and appeals, were the most enquired about matters.

STUDENT ADVOCACY ASSIGNMENT HELP

4.88/5

Average service rating

Student feedback:

4.87/5

Average service rating

I learn a lot every time I get my assignment back. I've been using this service since my first assignment in 2019. I can definitely say that this service has been improving since then. I really appreciate the time and effort you all put into helping us succeed.

Comprehensive feedback with resources provided for proper referencing, very helpful!

I think this service definitely helps students! It goes a long way when someone has proofread your work, and be confident upon submission.

CORE STUDY SKILLS

Academic Mentoring^

Academic Workshops

4.88/5

Average service rating

40 registrations

228 registrants Plan for Academic Success

59 registrants

Master Your Productivity –Habits for Success

31 registrants Understanding the Task Sheet

29 registrants

Master Your Productivity –Techniques and Customisation

12 registrants

Strategic Note Taking

Learning Hub

Schedule Assist

4.87/5

Average service rating

76

115 page views registered appointments

359 workshop registrations

New modules added in 2023:

• Academic support services

• Understanding the task sheet

• Academic writing

• Strategic notetaking

The session was fantastic. Not only [did] the Student Guild [Schedule] Assist help me understand the significance of time management, but also guided me on the journey to wellness.

The service was excellent, thank you so much for giving us your time to guide us younger students.

*compared to 2022.

^Service trialled in T2 with a soft launch in T3.

Careers and Employability

Alex Murray Careers and

Employability Coordinator^

Key achievements

179 students polished their resumés with the new Resumé Reboot service.

2,853 students completed job skills courses and qualification.

729+ students attended the Careers and Employability Fair to engage with over 70 employers and not-for-profit organisations. 76%*

*compared to 2022.

^This position was held by Lisa Hayes-Graham from January - May 2023.

The Careers and Employability portfolio aims to equip students with the skills, opportunities and knowledge required for both short-term and lifelong career development. The focus of the portfolio is to support students in building their employability through gaining work experience, connecting with industry, and participating in professional development opportunities.

In 2023, the focus of the Careers and Employability portfolio was to assist students to build strong job applications, rich with relevant experience and desirable skills, in order to secure employment. This was achieved through increasing the portfolio’s Job Skills offerings, which provided students the opportunity to complete training and gain qualifications that boost their immediate employability. This was a priority of many students in light of the increased cost of living.

In Trimester 2, the portfolio introduced an on-campus Barista Training Course which saw 58 students learn the basics of being a barista, and a practical Responsible Service of Alcohol course, conducted at the Uni Bar, to give students valuable insight into the working environment of a bar. These initiatives, in combination with other in-person and online courses on offer such as First Aid and CPR training, engaged a total of 2,858 students and saw a 76% increase in student participation between 2022 and 2023 in Job Skills offerings.

Trimester 2 also delivered the annual Careers and Employability Fair: a collaboration between the Careers and Employability portfolio and the Griffith University Careers and Employment team. The event provided students with a nexus to connect with industry professionals, discover internship opportunities, and gain insight into various career paths. The event featured an array of activations, including: 40 industry stalls, 30 not-for-profit, Griffith University, Student Guild, and associations stalls, resumé reviews, LinkedIn profile reviews, LinkedIn headshots, and the opportunity to connect with Study Gold Coast. The focus of the Careers and Employability Fair was refined in 2023 to focus on networking with industry and building job application skills, hence the introduction of two Study Gold Coast workshops on LinkedIn profile tips and interview skills. Attendance figures remained consistent with 2022, with over 700 students checking in to the event throughout the day, highlighting the continued importance of the event as an opportunity for students to network and forge connections within their chosen field of study.

To further support students in building strong job applications and secure short-term employment and graduate roles, the Careers and Employability portfolio introduced Resumé Reboot: a new peer-to-peer, student-led, resumé review service. The initiative aimed to make job application assistance more accessible to students, and to empower students with the necessary skills to confidently write a resumé. Six student resumé reviewers delivered the service throughout Trimesters 2 and 3 at various locations across the Gold Coast campus. In total, they provided 179 students with resumé writing, tailoring, and formatting advice. Initial student feedback was incredibly positive, with 100% of surveyed students affirming that Resumé Reboot has enhanced their resumé writing abilities and bolstered their confidence in applying for work. In response to student requests, LinkedIn profile reviews were introduced as an additional component of the service in Trimester 3. Moving forward into 2024, developing student knowledge of LinkedIn will be a key focus of the Careers and Employability portfolio.

WORK EXPERIENCE

2,858

total students

CPR & First Aid 2,716 attendees

RSA 16 attendees

• 1 x trial course offered in Trimester 3

• Feedback: 100% of students agreed or strongly agreed that the course gave them useful skills and a qualification that would enhance their likelihood of getting a job.

Barista Training 58 attendees

• 8 x courses run by Vittoria Coffee in Trimester 2, and 2 x courses run internally by the Guild’s cafe, The Kiosk in Trimester 3

• Feedback: 100% of students agreed or strongly agreed that the course gave them useful skills that would enhance their likelihood of getting a job.

Online courses

(RSA; RSA & RSG Bundle; Hospitality Job Ready Bundle; Food Safety Level 1)

INDUSTRY CONNECTION

Careers and Employability Fair

Student feedback:

‘I successfully connected with employers who were willing to offer internships to me’.

Careers and Employability Week

68 total attendees

student check-ins, estimated attendance of 1,000+:

• 99 LinkedIn headshots

• 49 LinkedIn profile reviews

• 66 resumé reviews

• 192 free coffees given away

• 164 engagements with Study Gold Coast, 35 workshop attendees

industry stalls

not-for-profit and professional association stalls

faculty events (health, business, humanities, education and law).

122 total student attendance across 5 events.

On average, students rated the events a 7/10 for being an effective opportunity to access industry connections, networking opportunities and employer insights.

* compared to 2022.

Summer Job Fest

Student feedback:

92% of students strongly agreed that attending Summer Job Fest assisted them to improve their job application skills.

It was very nice that there were employers on campus that are hiring.

I found a swim teaching job which I’m very excited about.

Club Career Events

163 student check-ins, approximately 250 students attended.

20 resumés reviewed.

240 free ice creams.

3

23

EMPLOYABILITY

Resumé Reboot

casual/part-time employers attended the event and offered 32+ trial shifts and interviews to students.

career and professional development events were hosted by academic and professional clubs. This is an increase from 7 club hosted events in 2022.

participations

Student feedback:

100% of students strongly agreed that Resumé Reboot enhanced their resumé writing abilities and likelihood of securing employment.

I loved this session as it was really helpful; I just want other students to know about this!

Very practical feedback with clear instructions on how I can improve my resumé.

I feel much more confident in applying for jobs and seeking help.

Clubs

Kaitlin Bell Clubs Coordinator Key achievements

$78,698 of grant funding approved across 38 unique club projects.

177 students recognised at the annual Guild Awards event.

694 club events (approx.) run with 13,241 attendees.

Student clubs are the beating heart of campus life acting as the foundation for lifelong friendships, personal and professional development, and an enhanced university experience. Clubs allow opportunities for student led groups to be based on organic student interests and needs with the support and guidance of the Student Guild.

2023 was a year of change and advancement. This year saw significant efforts directed towards enhancing club engagement, providing robust support structures for club executives, and streamlining administrative processes to facilitate smoother operations.

A primary focus was maintaining student interest, growth, and participation within clubs. In order to promote engagements, the club's affiliation structure was changed. Rather than allocating funding based on student memberships, funding was changed to focus on engagements. This strategic shift resulted in a noticeable improvement in the quality and frequency of events run by clubs throughout the academic year. In total, clubs held 694 events, which is an increase of over 53%.

Furthermore, more clubs accessed affiliation funds in 2023, leading to a decrease in grant applications, with a notable emphasis on budget-friendly events. Thirty-eight unique projects were approved for grant funding by the Sport and Cultural Committee, totalling $78,698. In 2023, 43 unique requests were made, totalling $347,771.

Placing the focus on engagements not only saw an increase of events held, and student attendance, it also saw a significant increase in club collaboration. Many clubs partnered together to hold larger, more complex events, in order to reach a wider body of students. This newfound collaboration sparked interest in Student Guild run, club executive social events. The first official ‘Clubs Social’ was held in August with 22 attendees. The Student Guild hopes to grow this in 2024 as part of the clubs reward and recognition program.

With clubs now actively tracking their data, the Student Guild could more accurately report on various club activity. This improved reporting and also allowed for clubs to discern which of their initiatives were successful and identify areas for improvement, particularly in demographics where engagement may be lacking.

Another focus for 2023 was providing increased support for the club executives. Recognising the crucial role of club executives, efforts were made to provide comprehensive support, facilitating smoother transitions between leadership roles and assisting in the establishment and maintenance of new clubs. This included multiple training sessions throughout the year, on topics such as conflict resolution, succession planning, event planning, and budgeting. The Student Guild also updated various club policies and procedure documents, such as; the clubs handbook, how-to-guide, incident reporting, event planning, risk management, budgeting templates, and van hire. As part of this Clubs update, the Student Guild started the transition to Bendigo Bank and UniOne in order to streamline the administrative processes related to club activities, including banking, risk assessment, grant requests, event requests, and affiliations.

2023 was also an exciting time for Clubs as the portfolio received recognition from the Student Experience Network. The Student Guild won Best Clubs and Societies Program of the Year for 2022, with its outstanding accomplishment of the 2022 Guild Awards. This is a huge recognition to all the Student Guild clubs for their hard work and dedication which allows for student recognition events, such as Guild Awards, to exist.

The past year was marked by significant strides in enhancing the vibrancy and effectiveness of student clubs and societies. These efforts reflect the Student Guild’s commitment to providing students with opportunities for personal growth, community engagement, and enriching experiences beyond the classroom. The Student Guild remains dedicated to fostering a thriving club culture that continues to inspire and empower the students of Griffith University Gold Coast.

Nationalities, Cultures, and Diversity Community Services and Causes New clubs

340 student volunteers (Club Executives)

25,000 Club memberships

Guild Awards / Club Awards

Griffith Paramedic Society Club of the Year & Professional and Academic Club of the Year

Griffith University Gold Coast Goldies Basketball Sport Club of the Year

Britney Osborne, Griffith University Cheer and Dance Club

Club Administrator of the Year

Griffith Society for Mature Students Nationality, Culture and Diversity Club of the Year

Serotonin A Cappella Small Club of the Year

Griffith University Advanced Robotics Development Arts, Hobbies and Recreation Club of the Year

Community and Culture

Jennifer Osborne Community & Culture Coordinator^

Key achievements

455 students attended Big AMP.

The Campus Activation project was launched which attracted over 1,500 attendees across a range of Diversity and Inclusion events.

The launch of the Student Hub as a permanent space for students to connect, hangout, and study between classes.

The Community and Culture portfolio help students to build and maintain positive social relations by creating a safe and inclusive environment and culture that develops a sense of belonging to peers, the University, and the community. This sense of belonging provides the foundation for sustained student success by providing a universitybased support network for when student life becomes challenging.

In 2023 the Community and Culture portfolio offered a range of social opportunities for students to enhance their university experience. These events and activations varied from intimate niche catch-ups to major university-wide events. Overall, the events and activities were well attended and received by the student community. Increased attendance at several social connection and ‘friend making’ events started the year strong and laid a solid foundation for campus re-activation initiatives. The event which experienced the greatest growth for the year was Big AMP with a 26% increase in attendance, hosting 455 students in a single day.

The decision to condense the event ‘AMP Week’ (in 2022) into ‘Big AMP’ as a one-day festival was successful and maximised the opportunity for social connection and student engagement. As Griffith University’s exclusive student music festival, Big AMP showcased Arts, Music and Performances at Southport Broadwater Parklands. The event featured nationally recognised music artists, picnic/chill out zones, food trucks, pop-up bars, and a carnival ride to create a truly unique and engaging atmosphere. This event enhanced the Gold Coast campus’ reputation as an active and engaging campus for Griffith University students.

To further the University's objective to re-activate the campus in 2023, campus culture initiatives were introduced to cultivate a vibrant campus, strengthen student sense of belonging, and meet the changing needs of the diverse student population. Based on the previous year’s major research and collaboration project with the University’s Transformation/Experience Design team, an extensive program of events, activities and workshops were launched. The research engaged with a total of 181 participating students who identified as; LGBTQIA+, mature age, culturally and linguistically diverse, Aboriginal and Torres Strait Islander, experiencing a disability, having carer responsibilities, experiencing mental health challenges, and/or having rural or remote backgrounds. This project specifically targeted the unique needs of these students, showcasing the Guild’s and University’s support, inclusion, and celebration of diversity within the student community. A calendar of Diversity & Inclusion events included group morning teas and coffee catch-ups, film nights, picnics, awareness workshops and training, as well as days of significance like Reconciliation Week and Wear It Purple Day. In addition, Pronoun Pro Workshops delivered educational content to build awareness, support, and use of pronouns in peer-to-peer social interactions. These events accommodated a wide range of student needs and showcased the support provided by the Student Guild. A total of 1,500 students attended events delivered under the Diversity & Inclusion program.

The low sensory room allows me to recharge my social battery and also help manage really bad sensory migraines I get.

(Mitch, Student Hub)

*compared to 2022.

^ This position was held by Brianna Townes in 2023.

Due to the successful launch of the Student Hub (G23 Learning Centre) last year, this space received approval as a permanent service for students to connect, hangout, and study between classes. This service included a Low Sensory Space tailored to students impacted by overstimulation or sensory processing disorders. Of those participating students who provided feedback, 93% felt the Student Hub contributed to a positive campus culture, and 86% reported an enhanced social connection on campus. These results are evidence that the implementation of these campus culture initiatives were well received by the student community and made a positive impact to enhancing the student experience on campus.

SOCIAL EVENT ATTENDANCE

Guild Ball

Big AMP

Mates in Minutes

New to the Gold Coast

Intro to Uni Tech Systems

Paint and Sip

Dive-In Movie

Topgolf Takeover

Rooftop Roller Disco

Comedy Night

2 for $2 Coffee Initiative

CAMPUS CULTURE

16,070

number of attendees

It’s a very friendly campaign for a freshman like myself, who just joined Griffith University. I’m really thankful for that. Great way to initiate a conversation with someone.

(Sam, Mates in Minutes)

Lunch in the Sun

Lunch in the Sun provided bean bags and shade on the Library Lawn on sunny days to encourage students to take a break outside and enjoy the campus atmosphere.

Ask for Angela

The Ask for Angela campaign (in partnership with the Uni Bar) centred around saying ‘no more’ to personal violence and promoting a supportive culture in the bar.

Gigs on campus

Gigs on campus supported 6 student musicians (3 new musicians) in over 25 paid performance opportunities.

*compared to 2022.

DIVERSITY AND INCLUSION

The Student Guild launched the LGBTQIA+ safe space for students.

Reconciliation Week Market

Reconciliation Week Movie Night

O-Week Mature Age Morning Tea

Morning Tea with Women of Impact

Coffee Catch-up for Students with a Disability

Queer Film Night

LGBTQIA+ Hangout & Games

Trans Day of Visibility Egg Hunt

Family Picnic

Pronoun Pro Workshop

Multicultural Festival

IDAHOBIT Pride March

Drag Queen Bingo

Disability Inclusion Training

Wear it Purple

Student feedback: It was a great workshop very interesting to hear from the panel. It makes such a big difference hearing other students’ stories.

(Sarah, Pronoun Pro Workshop)

It is great to have a project like this, that provides connections for students with disabilities, so they don’t feel so isolated in their study.

(Brenna, Coffee Catch-up for Students with a Disability)

Guild Awards / Diversity & Inclusion Awards

Excellence in Diversity & Inclusion Award

Awarded to Surgical Interest Association (SURGIA) for Suture the Gap: Diversity in Surgery

Sport and Health

Bailey McDougall Sport & Health Coordinator^

The Sport and Health portfolio offers students a range of opportunities in sport, physical activity, and health education, emphasising enjoyment, accessibility, and participation. Its primary goal is to dismantle obstacles and foster the belief that everyone can enhance their physical well-being, advocating that the most effective physical activity is the one you enjoy.

Sport and Health experienced a positive start to 2023, as students eagerly embraced the opportunity to explore new sports and forge connections with 858 registrations for Come & Try events held across Trimesters 1 and 2. Come & Try events were offered for six sports creating a pathway for students to gain confidence to join a team for the full season. The resounding success of this program drove the launch of a 5x5 Basketball social competition during Trimesters 2 and 3, igniting a surge in court utilisation among students. Throughout the year, participation in Social Sport competitions remained robust, with an impressive tally of 1,152 unique individuals actively engaging in various sports - many players showcased their versatility by competing across multiple sports throughout the 8-week competitions period.

Key achievements

1,700 fresh food packs provided to students to create a wellbalanced nutritious meal.

858 registrations for Come & Try events over 6 sports.

11 medals received at UniSport Nationals.

One of the highlights of the sporting calendar in 2023 was UniSport Nationals, which took place on the Gold Coast. Griffith University coordinated 170 students (70% Gold Coast students) who showcased their athletic ability across multiple sports. Their performance was nothing short of impressive, with Griffith students claiming 11 podium finishes, including 4 gold, 2 silver, and 5 bronze medals. Griffith University was also honoured with the 2023 North Spirit Ron Leahy Trophy Spirit Champion. Griffith Gold Coast students made their mark in four other national events including, athletics, swimming, Indigenous Nationals, and snow competitions.

A central aim of the Sport and Health portfolio is to foster active student participation in healthy lifestyle pursuits and to impart knowledge on cultivating nutritious eating habits. A standout moment in Trimester 2 was the launch of ‘Healthier Mornings,’ a program designed to inspire students to engage in physical activity of their choice while embracing a nourishing breakfast. This innovative initiative proved to be a resounding success, initially drawing in a handful of students and gradually expanding to include approximately 120 participants throughout the trimester. The overwhelming response to this program serves as a testament to its effectiveness and relevance in promoting student well-being.

^This position was held by Ashleigh Cooksley in 2023.

SOCIAL SPORT

5 sports – 4 seasons

EVENTS AND ACTIVITIES

UNISPORT NATIONALS

23-29 September Gold Coast, QLD

1,152

individual players participated in Social Sport. 120 students attended Healthier Mornings in Trimester 2.

Medal results

93

students registered for weekly yoga and meditation in T1.

Division 1

Women’s Beach Volleyball Pairs 3rd Kayla Scott and Caitlin Meale

Men’s Beach Volleyball Pairs 2nd Kane Bailey and Matthew Watkins

22 nd overall

Some players competed in multiple sports for a total of 1,638 registrations. Players formed 235 teams. *compared to 2022.

Mixed Beach Volleyball 2nd

Women’s Tennis 3rd

Surfing 3rd Milo Langford and Jesse Neal

Division 2

Men’s Beach Volleyball Pairs 1st Artem Redine and Jonothan Ball

Mixed Beach Volleyball 1st

Mixed Netball 1st

Women’s Touch Football 3rd

Mixed Touch Football 1st

Women’s Volleyball 3rd Spirit Champion Awarded North Region – Ron Leahy Trophy 117 Gold Coast campus students represented Griffith University.

UNISPORT NATIONALS –STANDALONE EVENTS

Athletics

19-21 April | Gold Coast Performance Centre, QLD

12

Gold Coast campus students represented Griffith University.

7 th overall (women)

10 th overall (men)

Swimming

12-14 May | Sydney

Olympic Park Aquatic Centre, Olympic Park NSW

1 Gold Coast campus student represented Griffith University.

7 th overall (women)

9 th overall

12 th overall (men)

Medal results

Women’s 100 Metres Para Open 1st Abby Craswell

Women’s Long Jump Open 2nd Annie McGuire

Women’s Hammer Throw Open 1st Lara Roberts

Men’s 3000 Metres Steeplechase Open 3rd Elliot Hunt

Men’s Hammer Throw Open 1st Benjamin Roberts

Mixed 4 x 400 Metres Relay Open 1st Bridget McCormack and Amelia Finger

Medal results

Men’s 400m Freestyle 3rd Cooper Ritchie

Indigenous Nationals

26-30 June | Monash University, Clayton VIC Snow

16 students (all campuses) represented Griffith University.

Most Valuable Player Award

Abbie Pearson (volleyball)

Sport Spirit Award

Abbie Pearson (volleyball)

1

3-7 September | Thredbo NSW

Gold Coast campus student represented Griffith University.

Guild Awards / Sports Awards

Sport Club of the Year

Sports Team of the Year

Griffith University Gold Coast Goldies Basketball

Griffith University Gold Coast Beach Volleyball

Ellie Negline, Water Polo Sports Star of the Year

Griffith Pirates Water Polo Underdog of the Year

Uni Life and Navigation

Hayley Butt Orientation & Student Welfare Coordinator

Key achievements

10,471 student enquiries for 2023.

6,200 meals/groceries provided by the Campus Cupboard and Tuesday Cook Up programs.

7,655 students collected a Guild O-Week bag.

The Uni Life and Navigation Portfolio helps students navigate the University, troubleshoot common issues, and adjust to a unique stage of life with a key focus on reducing overwhelm and helping students to optimise their experience at Griffith.

In 2023 the Student Guild reception saw a 19% increase in enquiries compared to 2022. This serves as a clear indication of students' return to on-campus activities, following the prolonged disruptions to the university landscape, caused by the COVID-19 pandemic. Reception saw an increase in students seeking general support, such as wayfinding and general orientation information, and in sport and club related enquiries – a further testament to students’ excitement to be increasingly on campus. The accommodation service also saw an increase, with a total 72 listings in 2023. These listings were swiftly claimed by students in search of housing proximate to campus facilities, indicative of the persistent challenges in securing affordable and suitable accommodation, as the Gold Coast continues to lack available and suitable housing options for students.

In response to the escalating challenges faced by students due to the rising cost of living, the Uni Life and Navigation initiatives adapted to meet these needs. Notably, the implementation of the 'Campus Cupboard' initiative provided a vital resource, offering free access to essential food items such as fruits, vegetables, pasta, and rice. Students could access Campus Cupboard every Monday during study periods to access free food, stigma free. From its inception in July, Campus Cupboard was visited by students over 2,800 times. Additionally, the introduction of the 'Tuesday Cook Up' program, offering free weekly dinners, garnered substantial engagement, benefiting nearly 3,400 students since its launch. Students could access free meals, such as spaghetti bolognese, chicken stir-fry and rice, and beef chilli con carne, as well as vegan meals. Complementing these efforts, the establishment of a 'Cereal Bar,' provided free breakfasts once a week, and further contributed to alleviating food insecurity, serving close to 500 free breakfasts. Each of these services aimed to ease the cost-of-living pressures for students.

The Student Guild continued to provide a free shuttle bus to bridge the public transport gap between the Altandi heavy rail station and the Nathan campus. The shuttle also eased the pressure of commuting between campuses for students without access to their own vehicle.

In 2023 the shuttle bus facilitated 11,610 bookings, showing a growth rate of 121% on 2022 usage. 2023 saw the Student Guild deliver three O-Week programs for each trimester of study.

In total the Uni Life and Navigation portfolio delivered a total of 40 O-Week events over the three trimesters (80% in-person). Events focused on welcoming students to the vibrant on-campus life and introducing students to what they could expect for the year ahead. A total of 7,655 O-Week bags were collected by commencing and returning students; a 17% increase from 2022 data; again, a further indication to the excitement to continue to engage in on-campus life after years of restrictions.

The Student Guild plans to expand existing services and implement new services to address the cost-of-living pressures, food insecurity and general student welfare. Through the amplification of existing services and the introduction of new programs, the Guild endeavours to not only mitigate the financial burdens endured by students but also to address the underlying social and economic determinants impacting their welfare.

STUDENT ENQUIRIES

70% in-person

16% e-mail/social media

14% telephone

ORIENTATION

O-Week Fest (T1)

13 events

5,000 total attendances

O-Week Fair (T2)

19 events

906 total attendances

O-Week Fair (T3)

8 events

241 total attendances

SHUTTLE BUS

between Nathan campus and Altandi Station

11,610 passenger trips

7,655 students collected a Guild O-Week bag

3 O-Week programs

873 students registered for online Guide to Campus Life sessions.

Top 5 enquiry types

1. Miscellaneous – O-Week bags, directions, enrolment, Justice of the Peace

2. go cards

3. Sport and clubs

4. Facilities access and locker hire

5. Accommodation

40 events delivered 74% in-person

6,147 total attendances^

29 Campus Tours delivered.

8 Crisis Care vouchers were provided. 3 Emergency Loans were provided. 2 students utilised Crisis Accommodation support.

3,390 students accessed a free nutritious meal at Tuesday Cook Up. 493 students checked in to the Cereal Bar.

2,802 check-ins to Campus Cupboard, with 1,192 unique check-ins. 72 accommodation listings.

JUSTICE OF THE PEACE *compared to 2022 ^6,147 reflects attendance at events delivered by the Uni Life and Navigation portfolio. Total attendance across all O-Week events was 10,308.

317 people accessed Justice of the Peace services.

^

Volunteering

Nat Madden Volunteer Coordinator^ Key achievements

205 Guild Crew volunteers were inducted in 2023.

NEW

Launched Healthy & Active Volunteers, Academic All-Stars and Academic Mentoring volunteer programs.

Created a new registration and induction process for new volunteers.

Volunteer programs multiply the Student Guild's ability to engage and support students through a variety of projects thanks to the generosity of student volunteers. In return, volunteering provides those volunteers with practical and valuable experience and professional skills such as leadership, communication, critical thinking, and responsibility.

The Guild Crew volunteering program continued to grow in 2023, with 121 active volunteers (17.5% increase on 2022) volunteering their time to support the Guild to deliver events, wellbeing, academic, and sport and health initiatives on campus. In addition to an increase in volunteer numbers and contributed hours, a key growth area in 2023 was in the administration and delivery of the volunteer program in order to more effectively respond to volunteer needs, and to onboard new volunteers more efficiently.

In response to valuable focus groups conducted in Trimester 2, Guild staff worked with volunteers to improve the volunteer experience. Under the Guild’s Volunteering Core Principles guidelines provisions were strengthened to: ensure standardisation and consistency across all shifts within the six volunteer programs; to improve communication processes with the view to streamlining and minimising information ‘double up’ or unnecessary content; and to ensure rewards and recognition aligned with volunteer needs. To recognise student volunteers, the Guild implemented monthly social events where volunteers could connect socially and unwind. In response to feedback, these included a mix of on and off-campus events that were responsive to volunteers’ preferred times.

Another administrative development that strengthened the volunteer program was an updated induction process. Whereas previously the opportunities for volunteer induction were limited, students are now able to register online anytime through the year to complete in-person or online induction with the support of the Volunteer Coordinator. Additional opportunities saw volunteers joining the program mid-trimester.

A final exciting development was the expansion of the volunteer program itself. Under the umbrella of the Guild Crew, the Guild continued to offer volunteer opportunities in the Event Support, Wellness Warriors, and Community Outreach programs. In 2023, three new programs were launched – Healthy & Active Volunteers, Academic Mentors and Academic All-Stars. With increasing volunteer numbers, these programs offered additional placement opportunities where volunteers could develop new skills and contribute to university life in an area that aligned with their interests.

I've found immense joy in helping others embrace an active lifestyle, fostering a supportive community where we learn together about health, resilience, and the importance of seeking help when needed, all while enjoying fun and engaging activities (Sayaka, Healthier Mornings volunteer)

This position was held by Shane Taas from January - March 2023.

121 active volunteers

1,900

Guild Awards / Volunteer Awards

Sayaka Takagi Volunteer of the Year

Jannatul Tabassum Diamond Volunteer Award

Marie Aitana Arielle Victoria Volunteer’s Choice

Wellbeing

Nell

Golden Wellbeing Coordinator

Key achievements

296 students attended Wellbeing Education Pop-ups.

1,913 attended the major Wellbeing events, Wellbeing Wednesday and Well Fest.

Implementation of the Connected Mind Model to guide service delivery.

*compared to 2022.

The Wellbeing portfolio delivers services and events aimed at enhancing students' capacity to thrive at university. The initiatives aim to deepen students’ understanding of personal wellbeing and encourage the integration of wellbeing practices into student life whilst nurturing and facilitating opportunities for peer-support and community connection.

In 2023, the portfolio continued to foster student success at university by providing opportunities to cultivate wellbeing through healthy mindsets. A key change involved a redesign of offerings to better address student needs, anchored by the introduction of the Connected Mind Model – a framework categorising the interconnected elements of wellbeing as mind, body, soul, people, and place, and defining wellbeing as ‘feeling good and functioning well’. The initiatives offered by the Wellbeing portfolio aimed to improve all aspects of wellbeing, starting with the mind. This approach best complemented the services offered by other portfolios (which attended to many of the other components of wellbeing).

With the objective of reaching a wider student demographic – not just those who feel actively 'under stress' or in need of support – the portfolio shifted its focus from traditional workshops to engaging pop-up activations on campus. The pop-ups were successful in engaging a higher number of students, with 296 students participating in a wellbeing-awareness activity and discussion of pathways for improvement, compared with 44 students participating in workshops in 2022. Additionally, the portfolio launched an online wellbeing check, with 487 students completing the 3-minute survey and receiving tips on how to increase their scores in the areas of mind, body, soul, people, and place. Feedback responses to both the pop-ups and wellbeing checks were overwhelmingly positive, with students noting that it gave them the opportunity to stop and consider their own wellbeing and discover resources available to support them in improving it.

Another key focus was helping students identify and implement wellbeing practices before reaching crisis mode. The portfolio revamped its one-on-one appointment service (renamed Wellbeing Connect), focusing on establishing goals and relevant actions to proactively improve wellbeing, while ensuring appropriate referrals for students requiring targeted support. Additionally, the provision of crisis care vouchers and emergency accommodation was transferred to the Uni Life and Navigation portfolio.

The Wellbeing portfolio continued to support students to integrate healthy habits into daily life and to reduce overwhelm during stressful periods. One such offering which decreased students’ stress levels by an average of 53% was the Refuel and Recharge stations offered during study and exam periods at which 517 students received snacks, drinks, and a chance to connect with others. Other initiatives included yoga and meditation classes in Trimester 1 in collaboration with the Sport and Health portfolio (with 59 students participating in one or more of the weekly classes) and two new massage chairs being brought on to campus (with 319 students receiving 590 massages).

The large-scale events offered in 2023 saw a 74% increase in attendance from the previous year. Approximately 1,000 students attended Wellbeing Wednesday in Trimester 1 (with 88% of feedback respondents indicating that the event provided them with a moment of mindfulness) and 913 students attended Well Fest in Trimester 2 (with 97% of feedback respondents affirming that the event increased their awareness of wellbeing support options). Both events gave students the opportunity to receive fruit and vegetable packs, visit stalls showcasing wellbeing support options and participate in multiple wellbeing activities.

The Wellness Warriors volunteers continue to be a pivotal part of the wellbeing portfolio, offering their unique peer-to-peer perspective and support to students through their presence at all Wellbeing activities and events and providing valuable feedback to help improve offerings for students.

PERSONALISED SUPPORT

Online wellbeing checks

21 students attended 30-minute one-on-one Wellbeing Connect appointments.

3 students were provided with crisis accommodation.*

10 students were provided with emergency food support ($50 Coles gift vouchers).*

487 unique participants

Wellbeing in action

Refuel and Recharge

Student feedback:

Really needed this break so the timing couldn't get any better to be honest.

*Indicates service was moved to Uni Life and Navigation in June 2023.

530 total participants

319 students utilised the user-pay G23 massage chairs (590 massages).

264 lollipops were handed out by Wellness Warriors during RESPECT Week to promote kindness.

250 sunflowers were handed out by Wellness Warriors in T2 to provide a positive interaction during the stressful period at the end of trimester.

276 students attended the R U OK Day? BBQ where they completed an online wellbeing check, received a sausage and had the opportunity to chat with each other, the Wellness Warriors and the Griffith Student Health, Counselling and Wellbeing team.

517 students participated in the Refuel and Recharge stations during the study/exam periods to reduce stress by taking a break, having a snack and connecting with others.

Students’ level of stress/pressure (on a scale of 1 ‘really relaxed to 5 ‘super stressed’) was an average of 4.3 before taking the break which reduced to an average of 2 after taking the break.

Was amazing, great idea. Very thoughtful during a stressful period.

Thank you for the free foods to soothe this stressful soul.

WELLBEING EDUCATION

Wellbeing Wednesday (T1)

~1,000 students attended Wellbeing Wednesday.

423 free ice creams.

764 bags of free produce.

80 massage/stretching/bead making experiences.

Well Fest (T2)

913 students attended Well Fest.

800 nutrition packs.

330 ice creams.

112 dog pats.

320 interactive wellbeing activities.

Wellbeing Education Pop-Ups

Students attended Wellbeing Education Pop-ups, completing the online wellbeing check, chatting to Wellness Warriors volunteers and Wellbeing team members about their wellbeing and getting tips and resources for improving their wellbeing.

Student feedback:

88% of survey respondents agreed that the Wellbeing Wednesday event provided them with a moment of mindfulness.

Student feedback:

97% of feedback respondents indicated that attending the event increased their awareness of wellbeing support options

71% of feedback respondents indicated that showcasing the support options made them more inclined to use them if they needed to.

Student feedback:

83% of survey respondents agreed that they are aware of the elements of wellbeing (mind, body, soul, people, place) following the pop up.

86% of survey respondents agreed that they understand how they can improve their wellbeing within those elements.

I thought this was really cool. I liked receiving a prize! So fun. Thank you.

This was such a great experience and opportunity to be more aware of myself. I loved how involved this was with students as myself.

This is very useful information! I think it would be effective if this even is promoted with in courses. This way students are well aware of what is and could be happening.

Gold Coast Association of Postgraduates (GCAP)

1,200 members. 54 events delivered with 2,348 attendees.

The Wellness and Stress Relief Initiative distributed 250 paint-by-number canvasses.

The Gold Coast Association of Postgraduates (GCAP) aims to enhance the experience of Gold Coast postgraduate students by offering support for their wellbeing, fostering social engagement opportunities, and facilitating the transition of postgraduates into the workforce. GCAP operates under a leadership of a student Board, overseeing strategic planning and operations, with the support and guidance of the Student Guild. Through its distinct brand identity, GCAP serves as a unifying force within the postgraduate community, advocating for their interests to both the Student Guild and Griffith University stakeholders.

In 2023, GCAP set out to achieve several key objectives aimed at enhancing the postgraduate experience, fostering community engagement, and promoting personal and professional development. With more than 1,200 members, GCAP embarked on initiatives that catered to the diverse needs and interests of its growing community.

Off-campus social events emerged as a highlight of GCAP's endeavours, providing members with opportunities to explore the Gold Coast and forge meaningful connections. The success of GCAP’s sold-out events including GCAP Cocktails in the Sky event at the iconic Q1, the winery tour and YOT party underscored GCAP's commitment to creating memorable experiences for its members beyond academia. These events not only offered moments of relaxation and enjoyment but also strengthened the sense of community among postgraduate students.

On-campus social events played a vital role in creating a vibrant and inclusive postgraduate community. Highly anticipated events like GCAP Trivia and Coffee Catch-Ups provided valuable opportunities for networking, socialising, and personal growth.

Professional development initiatives remained a cornerstone of GCAP's mission, empowering members with essential skills and experiences to excel in their academic and professional pursuits. Through Careers on the Couch workshops and networking sessions with industry experts and alumni, GCAP provided valuable insights and guidance to its members, equipping them for success in their future careers.

GCAP prioritised member wellbeing by introducing a variety of initiatives including mindfulness workshops, yoga with goats, and fitness activities like nature walks, surfing lessons, ice-skating and group fitness classes. In response to concerns about food inflation and financial strain, GCAP took proactive steps to address food insecurity. Recognising the importance of access to nutritious meals, GCAP developed and sold-out meal kits featuring ready-to-make recipes. These meal kits not only provided convenient and affordable options for members but also promoted healthy eating habits and alleviated some of the financial burdens associated with purchasing groceries. By addressing food insecurity in this innovative manner, GCAP demonstrated its dedication to supporting the holistic wellbeing of its members and ensuring that all members have access to essential resources for a healthy and fulfilling postgraduate experience.

In addition to GCAP’s presence during O-Week, GCAP’s comprehensive marketing communication strategy leveraged various channels including social media, email newsletters, and the GCAP website. GCAP amplified its outreach and ensured that members stayed informed about events, opportunities, and resources. By embracing innovative communication tools and techniques, GCAP strengthened its engagement with members and further solidified its position as a dynamic and inclusive association.

2023 was a year of significant achievement for GCAP. Through a strategic focus on community engagement, professional development and wellbeing, GCAP successfully delivered on its key objectives, enriching the postgraduate experience, and fostering a strong sense of belonging among its members. As GCAP looks towards the future, it remains committed to innovation, collaboration, and the continued empowerment of its members.

Commercial Services

Alexander Kolatchew Acting Head of Commercial Services

Commercial services are designed to support the sustainability of the Guild and includes Guild-run outlets such as the Uni Bar, Uni Fitness and The Uni Store, as well as the provision of approximately 75% of food and retail tenancies on the Gold Coast campus.

With the campus population beginning to return to pre-Covid numbers, the focus for Commercial Services in 2023 was re-activating the G07 precinct, seeking new business operators, implementing new procedures, and trialling new products and services. Many of these new initiatives, while negatively impacting financial performance in the short term, were crucial to undertake to ensure ongoing revenue growth and student engagement beyond 2023.

A key focus for Commercial Services in 2023 was filling the vacant tenancies on campus, some of which had been unoccupied since 2020. The challenge had been finding operators who were not only a good fit in terms of offering but willing to commit to undertaking business on a university campus, given the impact the pandemic had on the campus population and changes to learning models. Following many months of searching, three new operators were found and established on campus: Humankind for Hair, Banana Blossom, and Jack’s Kebabs. These businesses all met a need on campus and were welcome additions to the campus community. Additionally, extensions to operate were accepted by many existing businesses, including Guzman Y Gomez, The Commons, Flavour Asia, Coffee Major, and The Junction. Another focus in 2023 was sustainability, and the Guild was a major driver of the composting program, facilitating disposal of organic waste from food outlets on campus. In 2023, over 4 tonnes of organic waste was collected and composted, with the organic material produced from this process being used in gardens around campus.

One of the key new concepts trialled in 2023 was the introduction of the Uni Bar food menu, which aimed to provide more variety and affordability for students. This saw a significant investment in refurbishment and fit-out of the G07 catering kitchen that services the Uni Bar and Function Centre as well as increased expenses associated with kitchen operations and food delivery. The menu, created in partnership with The Junction, included student-friendly options for as little as $10 as well as a variety of vegan and vegetarian options, which students had frequently indicated were previously lacking on campus. Launched in mid-March, the new menu was a success, serving over 12,000 meals and consistently receiving positive feedback from students relating to quality and value for money. The food menu was also the primary driver of revenue growth, which saw a 7.5% increase on 2022. The decline in drink sales, despite increased total transactions and an evident increase in general foot traffic at G07 is congruent with the growing sentiment within student organisations Australia-wide that the student drinking culture is changing. This was also supported by an overall decline in party attendance with more students choosing to attend other social activities at the bar such as karaoke, trivia, and bingo. These activities saw an increase in popularity in 2023, with the Uni Bar opting to add more of these in Trimester 3 due to high demand (where attendance has historically been low).

The Function Centre continued to support student-based events throughout 2023, hosting wellbeing activities, careers and employment fairs and awards ceremonies among other annual Uni Bar events including parties and the popular State of Origin nights. An upgrade of audio-visual systems in the Function Centre was completed in November, which will enhance the quality of functions and events and provide opportunities to attract new business in 2024.

The Student Guild continued to support Griffith University Village, operating a cafe, albeit on a much smaller scale, leading to the renaming and operation of Village Espresso throughout 2023. Although not a revenue-driven initiative, this was important for the Guild to continue, to ensure that residents could utilise the café space, socialising, studying, using the microwaves, or enjoying a discounted beverage. The café was packed down in December to make way for the new residential development commencing in 2024. However, the Guild will continue to operate a coffee cart and maintain a presence at the Village for the coming years. The beginning of 2023 saw the opening of The Kiosk at G28, which was established to activate an underutilised space that could focus on supporting Guild-run activities such as coffee catch-ups. Despite a slow uptake in sales over the year, the Kiosk was utilised by many of the Student Services portfolios to host events such as New to the Gold Coast where new students could socialise over a coffee. The Kiosk also hosted a barista training course, designed to equip students with the basic café and customer service skills needed to gain employment while studying. The course was consistently sold out and will continue to run into 2024.

The challenge at The Uni Store, as with all commercial outlets in 2023, was to manage the rising cost of goods and services while ensuring products remained affordable for students, especially given the costof-living crisis students faced. Despite these challenges, The Uni Store saw revenue grow 28% on 2022, largely driven by a notable increase in customers, evident in the 24% increase in total transactions in 2023. Due to the increasing popularity of Griffith merchandise, The Uni Store updated the floor layout in early 2023 to clear less popular items such as greeting cards to make way for more merchandise such as hoodies and t-shirts. This contributed to a 32% increase in Griffith merchandise sales, with 7,850 merchandise transactions in 2023, up from 5,919 transactions in 2022. Among other popular items in 2023 were Slush Puppies, and meal combos which although did not greatly contribute to overall revenue, provided some affordable food and drink options for students.

47,087

Australia Post, as with other businesses on campus in 2023, experienced notable rise in foot traffic compared to 2022, evidenced by the increase in total number of postal transactions and parcel volume. The parcel lockers have facilitated greater usage by the Griffith and local community and international postage continues to grow as the international student population returns to campus.

The focus in 2023 for Uni Fitness shifted to boosting engagement in programs and services after the successful transition to 24/7 operations in 2022. Unfortunately, this focus was impacted early in 2023 with the closure of the pool in March for repairs, with re-opening not scheduled until 2024. Many members who held premium memberships sought refunds and holds, which not only decreased visitation at the G45 facility, but contributed to a 4% decline in membership revenue for 2023. Despite this decline in membership revenue, Uni Fitness saw an increase in total memberships sold, which highlights the impact of refunds and holds due to the pool closure. Engagement in participation at the G07 facility was significantly greater in 2023, with 47,087 check-ins, up 32% on 2022. Data indicated that in addition to there being more usage overall, usage per member increased from 6.2 to 8.3 visits per month highlighting a greater frequency of engagement in physical activity from students. A key initiative in 2023 was the trial of the In-Body scan, an unintrusive method to measure body composition. This saw a total of 57 members involved over two days, engaging with Uni Fitness trainers to learn more about their body composition and set lifestyle and exercise goals for improvement. The popular Bring a Friend for Free promotion ran again in July, which encouraged participation in exercise through free gym access for a month to train with a friend. A total of 28 visitors participated with 18% converting to new members. Uni Fitness

members (the greatest number of members at any one time).

to 2022.

check-ins at G07^.

Marketing and Experience

Jasmin Ramsay Senior Manager –Marketing & Experience Key achievements

Branding review with the introduction of new uniforms, dress code and updated Guild logo.

Social media focus with an impressive Instagram growth of 23%.

Closer collaboration with Griffith stakeholders leading to a stronger working relationship and inclusion in Griffith promo material, EDMs and events.

Marketing and Experience supports the Guild’s student and commercial services in order to enhance student engagement and service provision. It is responsible for developing and delivering the marketing strategies and publications for all Student Guild portfolios and focusses on positioning the Guild as student-life experts, providing a range of services to support Gold Coast campus students and enhance student life.

In the past year, the Griffith University Gold Coast Student Guild saw significant growth and improvement across various marketing initiatives, aiming to enhance student engagement and service provision. In 2023, Marketing and Experience structured its focus across six strategic areas.

Firstly, Marketing placed a strong emphasis on online and social media platforms, resulting in a notable increase in website traffic with a 22% increase on overall website views from 2022. The Guild’s social media presence continued to expand, with a particular focus on Instagram, the Guild’s fastest-growing channel. Efforts were intensified by creating personalised and engaging content, including reels, to connect with the audience effectively.

Secondly, the Guild’s email marketing strategy was revamped with a concentrated effort on one weekly electronic direct mail (EDM) containing updates, club news, service introductions, and more. This approach led to a 6% increase in opening rates (31% in 2023 from 25% in 2022) and positioned our successful opening rate well above industry standard (21%). This enhanced the Guild’s reach and communication with the student body.

A key focus area in 2023 was closer collaboration with Griffith stakeholders. Monthly check-ins with Griffith stakeholders facilitated stronger partnerships. This collaboration increased exposure to the Guild via Griffith EDMs, including events, and established a closer working relationship in event planning, especially for early-admitted students.

Marketing and Experience also worked to secure increased media exposure in 2023. The Guild's Campus Cupboard (food pantry) initiative gained media exposure through outlets such as Gold Coast ABC radio and online, Gold Coast Bulletin, and Channel Nine News Gold Coast, increasing awareness and support for this essential service and the Guild’s efforts to tackle the cost-of-living crisis.

Another strategic focus area, linked to the Guild’s Culture Renovation, was a branding update. Feedback from team members led to actions assigned to Marketing and Experience. This included updating branding and uniforms to reflect a more modern, stylish, and hybrid approach, focusing on a less-corporate and more approachable image. Additionally, commercial outlets maintained their distinct brand identities while adopting a unified Guild staff ID/lanyard to create greater connection to the overarching Guild brand. A driver for this was to signal to students that they are Guild-run outlets, with all revenue reinvested in the student experience. A hybrid approach and dress code were introduced for office staff, aligning with the updated branding and promoting a cohesive visual identity.

The final focus area for 2023 was a brand revamp. The Guild's logo underwent minor cosmetic changes for enhanced versatility and adaptability. New icons were introduced for internal and signage use, ensuring visual consistency across various platforms. Moving forward, the next steps include an updated website, Guild facade and signage update, and the exploration of additional social media channels. These initiatives aim to further strengthen the Guild’s connection with students and the wider Griffith community while maintaining its commitment to excellence in service delivery and engagement.

VIEWS

TOP REFERRAL TRAFFIC SOURCES

Corporate Partners

The Student Guild acknowledges and extends its thanks to the following valued 2023 corporate partners, for their support and contribution to the student experience.