Wenting Guo Portfolio by Wenting Guo

WENTING GUO

WENTING GUO 13 Student Apt, 37 Xueyuan Rd, Haidian Dist, 100191, Beijing, China

+86-1581-082-0219

ivygwt223@gmail.com

Educational Background: Beihang University, Beijing, China Industrial Design, School of Mechanical Engineering and Automation Image Processing and GNC of aerospace engineering, School of Astronautics

August 2009-Present September 2008-August 2009

Professional Experience: Microsoft Advanced Technology Center, China Innovation Group, Beijing, China

February 2012-July 2012

User experience design intern (full-time) Lenovo Corporate Research and Development, Beijing, China

December 2011-Present

Interaction design intern (full-time) 

Designed the user interface of Lenovo Touchscreen Input System.



Designed the user interface of Lenovo Smart TV.

WineSpark Business Consultancy Co., Ltd, Beijing, China

Auguest 2011-October 2011

Junior Designer (full-time) 

Designed B2C Website for No.1 Continent Travel (www.diyidalu.com).

Beijing Yadu Technology Co., Ltd, Beijing, China

July 2011

Junior Designer (full-time) 

Designed humidifiers for Yadu.



Participated in the re-design project of fan humidifiers.

Robotics Institude in Beihang University, Beijing, China

January 2011-October 2011

Product development team member 

Took part in the projects of designing medical device and massage device.

WIZ Smart Device Tablet Design Team, Beijing, China

September 2010-Present

Junior Designer (part-time) 

Designed the first version of tablet of WIZ Smart Device in a team.



Participated in advertisement design, packaging design and VI design.

Department of Exhibitions and Managements, China National Convention Center, Beijing, China Exhibition design Intern(full-time) 

Planned the layout of the upcoming exhibitions.



Designed and edited the brochure for promotion of the exhibitions.

September 2010-October 2010

Undergraduate Industrial Design Studio, Beijing, China 

March 2010

Worked with the visiting Professor from the University of Cincinnati, and completed two assigned individual projects within 2 weeks.

Honors and Awards: Bronze IDEA in the category of Student Designs for the 2011 International Design Excellence Awards (group) United States April 2011 The first prize of the fifth Car Design Competition of auto.china.com. in Beihang competition area Beijing, China March 2011 The second prize scholarship of Academic Performance for the 2009-2010 academic year Beijing, China

December 2010

Third Prize of iGoogle Innovative Theme Design Competition of University Students in China Beijing, China

October 2009

Skills: 

Graphic Design: Adobe Photoshop, Adobe Illistrator, Adobe Indesign



3D Modeling and Rendering: AutoCAD, Solidworks, ProE, 3ds Max, Rhinoceros, Vray, Mental Ray, Keyshot

Heronsbill Lamp Design

Garden Rhyme Tea Set Design

No.1 Continent Website Design

Wizlet Tablet Design

Public Facilities Design

Undergraduate Industrial Design Studio

Video Store Design

Moschino Retail Store Design

Sketches

Modelling

Bronze IDEA the category of Student Designs for the 2011 International Design Excellence Awards Wenting Guo & Zhaoyi Yin

HERONSBILL More people are now suffering from sleeping problems, mostly because they are having great pressure of overwhelming schedule in everyday quick-paced lives. Some of them are having trouble falling asleep with lights off, while others may go through a hard time getting up in the morning when it is still dark inside the bedroom with curtain pulled closed. A gentle light change during the night in the bedroom will absolutely meets the their urgent needs.

Sketches

3D Modelling Softwares: Rhino, Autodesk Max

Rapid Prototype: Powder Printing

3D Modelling & Prototype

Design Details

Scenario

Heronsbill is a light that based on the form of a clock, and can be hung on the wall. In the daytime, it functions as a common clock except that the hour hand is replaced by a beam of light, while the minute hand changes into a dot of light. As soon as it gets dark in the evening, all its beams of light representing the time interval from that moment to 12 p.m. will be on automatically. Before midnight, with time passing by, each beam of light representing a different time interval will begin dimming itself starting at its indicated time, and completely extinguish by the end of that time period. So the brightness in the room gradually reduces along with the changes of the light. After midnight, these beams of light of corresponding time interval will gradually brighten themselves one by one following the same mechanism mentioned earlier.

Heronsbill helps create a gentle light change in the bedroom through a very unique wayâ&#x20AC;&#x201D;by changing the amount of beams of light that cast on the wall. Owing to this uniqueness, the environment is more softly luminous when using Heronsbill compared to a normal lamp. People who are not likely to fall asleep with lights completely off and those who are always dazzled by the morning sunlight are freed from these problems with the help of Heronsbill.

7:00 pm

9:05 pm

10:20 pm

0:10 am

Light Dims

3:00 am

6:00 am

7:30 am

Light Brightens

Orthographic Drawing& Dimensions

9.8 inch

1.57 inch

Garden Rhyme Tea Set Design

Five elements in Classical Chinese Garden

Water

Rocks

Plants

Works of Art

For centuries, the Chinese have sought inspiration and self-knowledge in nature. Hence, they design landscape gardens which have evolved for more than three thousand years, to evoke the natural world. The Classical Chinese Garden is initially created for the relaxation of kingsâ&#x20AC;&#x2122; and noblesâ&#x20AC;&#x2122;, thus most gardens later on are associated with leisurely culture in upper class households. The garden symbolizes a spontaneous environment free of constraints, and displays a delicate balance between the forces of nature and manâ&#x20AC;&#x2122;s creations. In a Classical Chinese Garden, space is devoted to rocks, plants and water, which is meticulously oriented according to various principles such as Chinese Feng Shui, so as to lead the visitors from one unique vantage point to another. The five key elements that make up a Classical Chinese Garden are water, rocks, plants, buildings, and paintings or calligraphies that represent the traditional Chinese art. Water is considered to be the central component in a Chinese garden. It serves as a balance for the other elements. The best sites in Chinese gardens are on the edges of lakes with views of the mountains.

Buildings

Tea as a beverage was first consumed in China no later than the fifth century BCE. The earliest extant mention of tea in literature is in the Shih Ching or Book of Songs, written circa 550 BCE. Chinese tea-drinking habit differs from that of Europe, Britain or Japan in such aspects as preparation methods, tasting methods, and the occasions for which it is consumed. Even now, in both casual and formal Chinese occasions, tea is consumed regularly. Chinese generally believe that tea represents a healthy life style, and that those who have the habit of drinking tea are more likely to pay attention to their spiritual lives. Associated with Chinese traditional values, the implied meaning of Chinese tea culture is perceived as virtues of purity, respect, harmony and truth. Key words of Chinese Tea Culture

Healthy Life Style

Friends Gathering

Slow Life Pace & Relaxation

Delicate Tea-making Process

Profound Phylosophical Implications

Minimalism

Sketches

3D modelling

Gardon Rhyme is an innovative tea set comprising a teapot, four cups, a tea tray with a heating system hidden inside. The concept derives from Classical Chinese Garden in ancient Chinese culture. With teapot and cups representing different hills and stones, water representing the lake and small platform the land, the whole set makes a mini landscape of Classical Chinese Garden.

electrical wire

water cycle water in

water out

micro-pump

heater/attemperator

channel

Structure of the Tea Tray The white porcelain material of the tea set presents a neat and clean look. The hidden heating system within the tea tray keeps the water warm and prevents the tea from cooling off. Water comes out from the seam under the teapot and flows all over the plate, creating streams and lakes, until it reaches the drain beneath the island and flows back to the source to be heated again. The vapor above, produced by the warm water, creates a hazy atmosphere around the tea set, which gives its users a unique tea-tasting experience.

With all kinds of beverage blooding into our markets and the increasing popularity of fast-food culture, more Chinese people are losing their habit of drinking tea. The design of Garden Rhyme is dedicated to help people refocus their attention on traditional Chinese culture, as well as emphasizing the old tea-drinking experience by integrating the form of Classical Chinese Garden with Chinese tea culture in an elegant and simple way. When inviting friends to come over for a cup of tea, or trying to slow down our life pace by enjoying an afternoon tea alone, Garden Rhyme is the perfect tea set not only owing to its function and appearance, but the impressive experience it offers. Garden Rhyme combines traditional Chinese culture with modern technology, together making an innovative tea set with simple form and a distinctive way of interacting with is users.

43cm

15cm

第一大陆电子商务平台网站设计 No.1 Continent Travel Business to Customer Website Design

橙果广告(北京)有限公司 WineSpark Business Consultancy Co., Ltd, Beijing, China

Background

What are we? No.1 Continent Travel (www.diyidalu.com) is the first e-commerce platform in China providing service concerning dining and entertainment to Chinese outbound tourists. Our website offers customers such selected products and service as tickets and coupons related to local tour, cuisine and fashion. We are dedicated to create the most intriguing and pleasant travel experience to our targeted mid to high-end customers. No.1 Continent Travel is able to bring a large amount of new customers to corporations, for it has cooperative partners in fields of tourism, fashion, e-commerce etc., which has formed a strong union effectively promoting products and service, and attracting millions of web users every day. Our e-commerce platform offers businesses a powerful network sale service through our B to C website. What do we do? Coupons

We sell products such as coupons and tickets to those who travel abroad, so as to help them arrange a pleasant trip. The supply of those products comes from the local partners.

We offer basic information of the destinations, including maps, local language, exchange rate, etc. Our customers are able to find out what they need to know before setting off for their travel.

SNS

We provide our customers with a platform to share their exciting travel experience, and how they feel about specific products. Customers can exchange ideas through the platform to make better travel decisions.

Our Service Mode?

No.1 Continent Travel Products Local Partners

supply of product

dinning entertainment hotels

Coupons

printed or electronic

Cooperative Partners

source of promotion

Benchmark Analysis

Navigation Bar for Products

Traditional Travel Website

Advertising

B2C Website

Personalized Customization

Traveling Consultation Website

Products Display

Latest News

Cart

Country List

Top Countries

Top Cities

Recommended

Countries

Others

My Reward

My Travel

My Reward

My Travel

Cart

City Lists

Top Cities

Cities

Travel Buzz Hot Products

Travel Buzz

Recommended

Product Lists

Product

Product Details

Product Comment

Travel Experience News Feed

Travel Experience

Related Countries/Cities/Products

Hot Products

Logo

My Account

My Orders

Guestbook

Slogan All Destinations

Home

Tel

Wireframes

Search Hot Search: CountryA CountryB My Travel

My Reward

Business

Cart

Checkout

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Australia Personalised Recommendation

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Travel Date

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Mockups

Final Design

www.diyidalu.com

Leaf

Taking the cue from nature, this leaf-shaped tablet brings slick style, fine touch to every day computing.

Leaf Package Design

Package functions as a holder

Different Angle to hold the tablet

VI Design

smart & natural

In Use

Black Case Normal

In Darken Tones

In Photos

Colored Color

In Full Colors

In Light Colors

Magic?

Or Even Better

smart & natural

Hand gesture to indicate the shape of the tablet. Emphasize the brand culture of communication and interaction.

Tablet Version 2

Bow

R 485 R 485 R 66

R 800

Every curve is part of perfect cycle We believe cycle is most perfect shape in natural world and we are strongly inspired from its perfection. We distill curve from cycles with various radius from R1 to R800 and apply to Bow design drawing, each individual curve on Bow has prefect blend and smoothness. We use those partial cycles phenomenally enhance the surfaces quality of Bowâ&#x20AC;&#x2122;s, enabling users to have a comfortable feel in hand and a beautiful visualization.

Final Design Wizlet Bow

Dimension: 203 x 118 x 11.5-13 (mm) | Weight: 382gAndroid 2.3 (Gingerbread) with Qualcomm MSM 7x27T processor running at 800MHz |512MB RAM, 512MB ROM with App2SD support | microSD card slot, support up to 32GB storage | 3G wireless capability (WCDMA or CDMA EVDO), wifi (802.11b/g), Bluetooth 2.1 | 7â&#x20AC;? capacitive display with multi-touch support | Vibrant 800x480 resolution and VGA front-facing camera | 3MP back camera | Video codecs: mp4, 3gp, avi, wmv/asf, mkv/mka, flv | Audio codecs: mp3, aac/.adts, flac, mp4, m4a, 3gp, avi, wma, wmv/asf,mkv/mka, flv | Built-in GPS, accelerometer (4-way rotation), ambient light sensor | 3500 mAh Li-Ion battery

Bow Package Design 238.00mm

110.00

110.00mm

Wizlet Bow Package Design The package set of Bowâ&#x20AC;&#x2122;s, consisting with its product and brand culture of Wiz, presents itself as a humble yet wise design. The black and white color matches with the color of the product. The material of this set is recycled paper, which advocates the notion of low-carbon lifestyle. The package, shaped like a tissue box, is very different from the package of traditional smart device. It is designed to encourage customers to reuse the package elsewhere instead of throwing it away, such as being a temporary container for newspaper, etc. The tablet is put in a holder, which has a concave underneath it for placing headset and charger. The case and other accessories are placed in the other empty space inside the package.

smart & natural

Understand

SET Factors Analysis

Social Crowded working space of the white collarsâ&#x20AC;&#x2122;. Increase in need of more relaxing places and shelters. Increase in need of convenient services and better life quality. Better understanding and experience of current product design. Increase in need of a greener environment and more products with natural look. Crave for relaxing places away from working pressure.

Economical Shift focus to user-centered design. Increase in level of disposable income. More investment in architecture & city sculpture from the government.

Technological Advanced technology in parametric design for organicshaped products. New standard for manufacturing tolerances. Easy Internet access and multiple communication services. Advanced elec-tech in showing information and HCI related products.

The SET Factors create the Product Opportunity Gaps for a new kind of space and shelter tha offers users seats, tables if needed, free space to talk and do simple workout, etc. As there might be various kinds of needs and different public space conditions, the POG coul be filled by creating a series of modules which can be joined together freely to meet differen needs in different places. Compatibility with the environment, easiness to clean, durabilit should also be considered.

Benchmark

Campus Bench Designer: Joshua Salingis Nationality: Turkey Material: dupont-corian Keywords: module, configurable, park, campus The Campus Bench is a seating system specially designed for campus. The main purpose of the modular seating design is to attract more students in college or university. Each module is a shape of X, and can be combined in various forms according to the availability of space and different studentsâ&#x20AC;&#x2122; demands. The new material can be cleaned or washed without too much effort.

Fungus Chairs Designer: Ma Yansong of MAD Nationality: China Keywords: fungus, organic, configurable, park The seating takes inspiration from the ecosystem-fungus. The fungus chairs allow any number of people to seat freely without a specific seating spot limitation. As long as the area is large enough, fungus chairs get interlocked or scattered around to make the seating experience more fun and more private due to its infinite combinations.

Principles of Designing Public Seatings 1. Adaptable to various weather conditions -- shelters, open enclosure, etc. 2. Different combinations of modules to meet the needs of different using conditions. 3. The direction each chair faces greatly influence the privacy of each seating area and the maximum number of people using the facility at the same time also affects the seating experience. 4. Material should be easy to clean. 5. Adaptable to the various envrionment. 6. Adaptable to the different time, for example, the possible use of light during night.

Field Survey

Open area in park

Outdoor platform

Field Survey conducted in Zhong Guan Cun (Research and Development Center), Xi Dan (Shopping Center), China World Trade Centre in Beijing.

Usable

Open area

Open area underground

By comparing different types of open spaces, we found some of the spaces in front of or among buildings were available for setting up chairs, tables and other facilities for people to use. Some of these were beside green fields without interfering by the traffic or people, while others needed special consideration for large stream of people.

Non-usable Space

Outdoor café

In other areas, especially business areas, there were cafés or restaurants nearby. These sites could solve most of the problems we had proposed before though there were still some disadvantages, since people had to pay for resting in these areas and no personal space was available. As a result, we do not focus on these areas as our targeted places.

Mode Comparison

High-End Research & Development Center

High-End Shopping Center

ARCHITECTURE simple, rational, efficient, holistic, concise and detailoriented

friendly, faรงade decorated with advertising signs of strong holistic feel

high level of brightness, low saturation level

high luminance and low saturation level for buildings, a few colors in high saturation level are allowed in advertising

mainly focused on R&D and office work, little display space

mainly focused on high-end shopping, leisure, display, communication areas

mainly focused on high-end restaurants and cafes; no retails

mainly focused on high-end restaurants and cafes, brand stores and selected retail stores

large size, low use rate, detached

small to large size, clean, simple, low use rate

clean and tidy, high capacity

clean, less isolation areas, rich views, available for pedestrians and vehicles

Green

high efficiency, relatively concentrated, seldom around buildings

areas suitable for rest, largely covered with trees, providing shade

Parking

relatively concentrated, large parking area and enough space

relatively concentrated, large parking area and underground parking lot

strictly control in quantity and quality

strong holistic sense and visual impact, in concord with the architecture and the environment

uniform and systematic

unitary colours, mainly strong lights, fewer decorative lights

suitable size, compatible with the colour, materials and atmosphere

suitable size, matching the colour, materials and atmosphere of buildings

simple light colour, decorative light in harmony with the storefronts

vending machine, ATM, automatic Internet terminal, change machine, automatic toilet, newspaper machine, etc.

highly developed

Atmosphere

Color

Business Scenario

Ground Floor LANDSCAPE Square

Road

FACILITY Advertisement

Sign

Written Character

Lighting

Automatic System

User Experience Survey

First Stage Based on the result of background study and field survey, our team conducted two-stage user experience survey -- questionnaires in the first stage focusing on general problems for large number of people to form vague concepts, and face-to-face interview in the second stage with targeted group and relavant experts focusing on detailed problems based on the result of the first stage survey.

Q1: Your Age

Q2: Gender

Q3: Occupation

Q4: Your Average Afternoon Break Time

Q5: Is this kind of public space needed around your working place ?

Q1: How often do you need a space like that?

Q1: What do you need in a space like that?

Q1: How long is you average shopping time?

Q1: Is this kind of public space needed where you often go shopping?

Q1: What do you need in a space like that?

Q1: What kind of style do you prefer for this set of facilities?

Second Stage After analyzing the result of the first stage survey, we optimized our questions according to specific subjects, and randomly chose several clerks working in business field to have face-to-face interview. We also interviewed with Wang Jie, an associate professor in Zhejiang University who was teaching landscape design course, to ask her opinion about some relevant problems in designing our product.

Typical users among the interviewees

Ms. Wang

Mr. Liu

Age: 28 Lunch break: 1.5h Lunch: 50% canteen, 50% takeaway Lunch & place to rest: parks, restaurants Recreational activity: walk Function requirements: table & chair, light music, swings Company size: about 200 people

Age: 33 Lunch break: 1h Lunch: canteen Lunch & place to rest: small & clean restaurants Recreational activity: Almost None Function requirements: chairs, exercising facilities

Requirements of similar facilities: low density of chairs arrangement, quiet areas (in shopping mall)

Requirements of similar facilities: a place to sit, better with possible facilities for workout. (in shopping mall)

Expert Interview

Wang Jie Associate Professor of College of Civil Engineering and Archtecture Zhejiang University Civil landscape research and archtecture design “In areas like business street, there should be more facilities for people to rest, such as benches or wood board around tree grate.” “Wood is a good choice, or some special Japanese landscape material.” “Also, its relationship with the materials of surroundings should be carefully considered. These facilities should attract people to seat or rest out of their own will, and they should feel free and relaxed in places like this. It’s better a place that, no matter visually or physically, soothe the anxiety of people’s instead of making them even more stressed.” “Besides, Adding green or sculptures & springs can distinguish the facilities themself as well as make the whole area more lively to form a typical landscape centre.”

High-End Shopping Center

Basic Characters Hierarchy

High technology talents, middle class

Mainly middle class

High level of living cost

Mainly for work, seldom visiting

Relaxing, shopping, visiting, ceremony

People

Big stream in rush hour, small in other time

Small stream in the morning, but bigger from noon to evening as well as weekends and vacations

Density

high density inside buildings, comparatively low outside buildings.

Low density inside shopping mall. High outside the shopping space or near resturants, also extra high density number during weekend and vacation

Rational, concentrate, calm, not caring details

Good taste and high educational background

Behavior

Efficiency, direct, simple, fast

Elegant

Visualize

Free, plain, comfortable

Pay attention to the taste

Cost

Purpose

Character Analysis Character

Environment-Oriented Attitude

Work

Relaxing

Shopping

Low expectation, care less about individuation

High expectation, comfortable, elegant

Cold, fast-paced, technologh-oriented

Cold, bright, efficient, pure

Simple, comparably relaxing.

Clear, relaxing, comfortable, genial

Separate from work

Elegant, simple, comfortable

Group Analysis

High-End Research & Development Center

After drawing conclusions from the user experience analysis made up of a field survey and a two-stage survey including questionare and interview, we designed a weighted matrix focusing on different functions, units, shapes and forms. By calculating the score of each column, we decided the key elements of our product.

Weight Matrix Analysis Facilities

Equipments

Weight

Seats

Tables

Exercising Facilities

Recreational

Development Time

Potential Oppertunity

Production Cost

Maintenance Cost

User Demand

Potential Market

Total Scores

Public TV

Organic

Hi-tech

Classical

Area

Wifi

Charging Vending

Mould

Equipment Machine

Waterflow

Ideate

Curve

Besides Streets / Roads

Continuity

Near Exits

Organicism

Shopping Center

Plants

Platform

Monochromatic

Black & White

Green-Fields Nearby

Simplicity Business District

Environment Modelling Neat & Clean

Besides Office Building

Ideate Radio Frequency

Charger

Office Clerk

Function

Target Group

Charging System

Business People

Managers

Seats

Basic Function

Shelters Post-Modern Sculpture

Tables Shopping People

Geometry Children

Relaxing Utilities

Housewives Waiting Husbands

Hexagon

Sketches

Modelling Refine

Final Concept & Scenarios Debrief

Private Space for Couples

Various Scenarios

Solo Use

Prototypes

Public Facilities Design (Group)

Brainstorming

Evaluate the Product

Mechanism & 3D Modelling

Physical Modelling

Undergraduate Industrial Design Studio Design a pull toy based on the abstraction of a mythical creature and express it by using simple levers and linkages.

Evaluate the Product

Brainstorming

Dragon Phoenix

Kirin Crane Chinese Myth

Classics in China

Mythical Creatures

Zodiac

Others

Sphinx

Butterfly

Western Culture

Eagle

Trees

Plant Unicon

Flowers

Mechanism & 3D Modelling Rubber Band

Driving Link

It is believed that crane symbolizes longevity in China. When it comes to crane, Chinese tend to refer to Grus Japonensis, a typical kind of crane in China. Grus Japonensis is well-known for not only its elegance, but its beautiful appearance with long beak, neck and legs. Crane has a close connection with peopleâ&#x20AC;&#x2122;s morality in Chinese culture, and our ancestors used to compare crane to those who have both capability and moral integrity. The particular motion that defines a crane is that when lifting its long leg, it raises its head and flaps down its feet at the same time. The pull toy is designed to imitate this motion.

Physical Modelling

Video Store Design The video store is 45 squares meter with the height of 2.8 meter. The store consists of a sales area, a product display area, which is no less than 25 square meters, and an area enabling 4 customers to try the CDs and DVDs they intend to purchase before checking out. The store is basically divided into 2 large parts, which can be identified according to the different materials used on the ground. The first part is an area for displaying all the products, and the other part is for showcase and checkout, tiles and wood for the floor respectively. The shelves and the counter in the store help form an aisle that connects the two doors, leaving the audition area in the relatively quiet corner. The display area is placed next to the window, which maximize the use of sunlight during the daytime. Various kinds of lights are utilized, and some green plants are placed in corners, together create a dynamic environment, appealing to those who love music and value their quality of life.

1.65m

1.24m

2.01m

2.17m

0.1m 0.85m 0.7725m 1.03m

2.35m

1.6m

1.6m 1.48m

3.27m

0.45m

0.25m

0.78m

0.3m 2.9m

1.84m 0.45m

0.9m

0.45m

2.05m 1.05m

1.9m

1.98m

2.05m

0.9m

Audition Area

Overall

Display Area Plants

Display Area

Retail Store Design Moschino is an Italian fashion design house and manufacturer of women's, men's and children's fashion. The brand was originally created in 1983 by the late Franco Moschino. Moschino and his fashion label became famous for his innovative, colorful sometimes eccentric - designs, for his criticisms of the fashion industry and for his social awareness campaigns in the early 1990s. Today Moschino occupies an important position on the international fashion stage, complete with its own history, consistency and continuity. The Moschino, Moschino Cheap and Chic and Love Moschino, creations make their mark by expressing its creativity that makes irony and elegance its strength through the reinterpretation of the classics.

2.6m

2.1m

2.2m

1.15m

2.6m

1.5m

0.8m

ground floor of a tower block. It is an 8 by 5 meters 5.0m

0.9m

Moschino Retail Store locates at street corner on the area with a story height of 3.6. The store includes display area, sales area, a fitting room, a locker not

0.8m

1.5m

1.85m

0.6m

1.0m

2.5m

1.2m

1.6m

2.0m 1.5m

only for storing goods, but functioning as a changing room for staff as well. 8.0m

0.9m

The retail store sells outfits including clothes, shoes, bags, perfume, etc. The theme color of the store,

2.4m

according to the brand culture, is designed as red, black and white, which integrates with the element of rounded rectangles and heart shapes. The design of signboard, window display, and the placement of the furniture in the store together present a consis1.2m

1.0m

tent Moschino VI system.

Overall

Display Area

Accessories

Window Display

Entrance

Sketches

Car Rendering in Photoshop

ABS & Foam Modelling

Clay Modelling

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