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Community to rebrand Park District ELI MILEUR Daily Egyptian The Carbondale Park District will reach out to the community to design its new logo — an idea hatched by a couple of SIUC students. "The more people you touch and engage, the more ownership they have in your agency,� said Kathy Renfro, executive director of the Park District. The Park District Board of Commissioners approved a proposal to design a new logo through a public contest at its meeting Monday. The contest will be open to all ages. Local design professionals will choose the five best designs and the Park District will select the winner. Renfro said the contest should begin at the beginning of next year, and the rebranding process should start in the spring, easing in with the district’s printed material then moving to its signage. Abby Voss and Jessica Handy, SIUC students, came up with the idea for the contest as a capstone project for a public relations course. Voss, a senior from Carbondale studying speech communication, said she and Handy had the idea to help the Park District with public relations as a project. She said she approached Renfro to examine which public relations needs the district had, and they agreed on a logo redesign. Voss said the current logo has done its job, but it’s been around for a while. “It just needed a little renovation,� she said. Voss said she thinks the new design should incorporate the ideals of the Park District, which brings much to the community but is underappreciated.
Renfro said people she has spoken with have been involved with the Park District for years and still couldn’t recall what the current logo looked like. The current logo may make some people wonder how it relates to the Park District's activities, said Harvey Welch, president of the Park District Board of Commissioners. Welch said the district's relatively small staff is comprised of specialists, but none in public relations. He said he hadn't previously thought about a new logo. "I haven't really thought about it in comparison or in contrast with anything else," Welch said. He said he hopes the project will get more people involved in the Park District, and people who may initially approach it as a design contest will become interested in the district's other activities. Welch said he appreciates the spirit behind Voss and Handy's to find a solution rather than just complain about it. And the two of them got a lot of support from their fellow students at the board meeting, he said. Voss said she and Handy were nervous about presenting their proposal, which they’d been working on all semester, to the Park District board. “It was a little nervewracking right before,� she said. However, Voss said after they began presenting and noticed board members nodding in approval, they were relieved. They were also pleased that the board actually took action that night instead of simply agreeing it was a good idea, she said. Please see LOGO | 3
Acupuncturist Ying Li treats a patient’s arthritis Tuesday in her Carbondale office. Alternative healing methods, such as acupuncture and herbal therapy can be used to treat arthritis, asthma, anxiety and respiratory problems. Li said she brought her practice to the U.S. because she believes people need more than conventional healthcare. PLEASE SEE PAGE 4 FOR THE FULL STORY. PAT SUTPHIN DAILY EGYPTIAN
Smokers go cold turkey bowling TARA KULASH Daily Egyptian Frozen turkeys crashed into bowling pins outside the Student Center Wednesday as Adam Sandler’s “Thanksgiving Song� blasted in the background. The Go Cold Turkey Bowl replaced bowling balls with frozen turkeys in honor of today's 36th Great American Smokeout. The turkey bowl, organized by the Wellness Center and the American Cancer Society, is part of the Smokeout, a national event in which smokers are encouraged to give up cigarettes for a day and, eventually, forever. Jerrica Myers, a senior from Pope County studying community health education, volunteered at the event. She said her grandmother smoked for 60 years and was diagnosed with multiple types of cancer. Her grandmother even smoked through a tracheotomy the last five years of her life, Myers said. “I’m never going to smoke a cigarette,� she said. Myers said she wants everyone to be aware of tobacco's effect on a smoker's quality of life. “College groups especially ... don’t realize that 50 years down the road it’s going to shorten their life,� she said. Attieh Harris is a member of Colleges Against Cancer, a Registered Student Organized that raises money for cancer research and charities.
STEVE MATZKER | DAILY EGYPTIAN
Josh Lee, a senior from Chicago studying English, tosses a frozen turkey Wednesday during the Go Cold Turkey Bowl outside the Student Center. The event was held by the American Cancer Society and the Wellness Center to raise
awareness about the health risks of smoking. Today is the American Cancer Society’s 36th Annual Great American Smokeout, which challenges smokers to stop smoking for one day and eventually stop smoking completely.
Harris, a sophomore from Yorkville studying nursing and psychology, said she was influenced by family members who smoked. “My dad was actually a smoker, but when I was 6 or 7 I told him, ‘I want you to be there when I get married,’ because my grandfather had died from lung cancer,� she said. “It took him awhile, but eventually he quit.� Michelle McLernon, outreach program coordinator at the Wellness Center, said the average smoker attempts
to quit six to seven times before stopping permanently. However, she said 70 to 80 percent of smokers want to quit. Justin Manack, a junior from Vernon Hills studying speech communication, said he's a smoker and thinks the event raised awareness. “Everybody likes to bowl, and to bowl with a turkey — not everyone can say that,� he said. “You have to work up the skills. I would definitely do this again.� Please see SMOKERS | 3