JUMP magazine 2012 Media Kit

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MEDIA KIT


The JUMP Off

What we're about We love Philly, pure and simple. And we love music. We're tired of watching our local talent run off to New York or London to be appreciated. We're here to blow up the music scene and shed light on all the amazing things that are happening here.

What we do

founder • publisher • editor G.W. MILLER III

We cover Philly bands, venues, studios, history, bouncers, stylists, producers, clubs, boutiques, restaurants, deejays, music shops, dance classes, labels, promoters, artists and anything else that has a connection to music in the city. We document all genres, from hip-hop and indie rock to classical, folk, jam bands, reggae, electronic, jazz and hardcore. We report on everything, from street performers to the Philadelphia Orchestra. See the opposite page for details.

Who we are

We aren't part of any corporation. We are music-lovers. We go to concerts, dance in illegal basement venues, party at clubs, hang with other music-lovers and listen to lots of music. We are all a part of the music scene in Philly in some way or another.

Colin Kerrigan runs the music website, The Pistola Press www.thepistola.com.

Chris Malo was a co-founder and editor of Foundation magazine, which documented the hip hop mixtape scene.

LAUREN ARUTE, SOFIYA BALLIN, BRITTNEY BOWERS, CHRISTOPHER BROWN, NICK BRYDELS, CARY CARR, JACOB COLON, BEN DAVIDS, MATTHEW EMMERICH, CHRISTIE FRANCIS, ASHLEY HALL, SARAH HULL, RICK KAUFFMAN, ROSELLA LaFEVRE, ERIK LEXIE, KIM MAIALETTI, NIESHA MILLER, JANE SORENSON, KEVIN STAIRIKER contributors

Here are a few of our staffers:

Email: journalismgeorge@gmail.com

KELSEY DOENGES LAUREN GORDON COLIN KERRIGAN CHRIS MALO MEGAN MATUZAK BRANDEE NICHOLS staff

We are musicians, journalists, students, photographers, artists and Philadelphians.

The magazine was founded by G.W. Miller III, a journalist in Philadelphia since 1994. He's also an assistant professor of journalism at Temple University, where most people know him as George Miller.

senior staff

Christopher Brown runs The Elitist, an online arts and culture magazine elitistmagazine.com.

Matthew Emmerich is a New York punk but he's been parking his '64 Dodge Dart in West Philly for the past few years. Megan Matuzak is a journalism student who is often found at concerts, usually with a camera.

MADDY COURT, BRENDAN MULVIHILL, MICHAEL JAMES MURRAY, MIKE ONUFRAK, ELIZABETH PRICE, SHAINA ROBINSON WE PRINT 10,000 FULL-COLOR ISSUES FOUR TIMES PER YEAR IN MARCH, JUNE, SEPTEMBER AND NOVEMBER. WE DISTRIBUTE THEM FREE AT PHILLY MUSIC VENUES, STUDIOS, RESTAURANTS, RECORD SHOPS, BARS, BOUTIQUES, BOOKSTORES, COFFEE SHOPS, UNIVERSITIES, CLUBS AND OTHER PLACES WHERE MUSIC LOVERS HANG OUT. WE DON'T DO SUBSCRIPTIONS BUT IF YOU PAY FOR POSTAGE, WE'LL MAIL YOU A COPY OF THE MAG. JUMP is an independent magazine published by Mookieland Inc. The magazine was created by a bunch of passionate people with no money and no plans to get rich in publishing.

Sofiya Ballin is a student at Temple University and a lover of all kinds of music.

This is a total break-even-at-best venture so please, please don't sue us. We welcome your input. If you want to get involved, if you have story ideas, if you want to advertise or if you just have something to say, contact us at jumpphilly@gmail.com. Philly rocks. Spread the word

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Inside The Mag

Navigating the Philly music scene.

The JUMP Off

Music & Politics

We feature news about bands, releases, venues, stores, deejays, producers doing interesting work, festivals and other happenings in the Philly music scene.

We've talked to Michael Nutter, Councilwoman Blondell Reynolds Brown and others about the impact of government on the music scene.

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Inside Voices

Music & Education

These are first person stories from those involved in the music scene, like musicians, venue operators, deejays, etc. We also do Q&As where music folks get their thoughts out relatively unfiltered.

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This Place Rocks

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Every venue has a story to tell. We dig them up. Plus, we learn about new joints, and we find relatively unknown spots.

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There are amazing organizations using music to make Philly a better place.

Cover Stories

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We've profiled rising Philly talents like Sun Airway, Nicos Gun and Reading Rainbow. And we've hung out with established artists, like Freeway.

JUMP Presents

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We go deep into stories about bands, scenes, artists and ideas.

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Modern Bropar covers the Philly punk scene. Phrequency covers the scenesters.

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You can eat and hear good music all over town. We find the cool spots.

Our Collaborators Food That Rocks Liner Notes

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The music scene is small and connections are huge. We hear from musicians about working and making friends in Philly.

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Editorial Calendar In 2012, JUMP will be published as a 48-page, full-color, glossy magazine in March, June, September and November.

SUMMER: THE END OF THE WORLD The themes of this issue are "NOSTALGIA" and "RELAX." We'll be looking at Philly's musical past and chilling in the moment.

WINTER: THE HOLIDAYS ISSUE The theme for the holidays issue is "SEE." This is our annual fashion and photo issue, where greater emphasis is given to style and visuals.

ON THE STREET: June 4, 2012. AD DEADLINE: May 11, 2012.

ON THE STREET: November 19, 2012. AD DEADLINE: October 26, 2012.

Here is our schedule and plan for 2012: SPRING: PHILLY PRIDE This is our one-year anniversary issue. We are celebrating the people who have succeeded and stayed in Philly. ON THE STREET: March 12, 2012. AD DEADLINE: February 10, 2012.

FALL: PHILLY ROOTS We've launched a lot of careers. We track down the artists and bands that started here. ON THE STREET: September 4, 2012. AD DEADLINE: August 10, 2012.

Advertising OUR AUDIENCE IS YOUNG, CREATIVE, EDUCATED AND PROUD OF WHAT'S GOING ON IN THIS CITY. They support the scene by attending shows, buying merchandise, shopping in town, eating at restaurants, drinking at bars and listening to music. By advertising in the magazine, you're helping us to promote the city and music scene, and you're helping us inform music lovers who are starving for information about Philly music. Rates are as follows: Back page (8.25 x 10.75) - $2,500 Doubletruck (16.5 x 10.75) - $2,000 Full page, inside (8.25 x 10.75) - $1,000 Page 2 (full, 8.25 x 10.75) - $1,250 Half page (7.25 x 4.75) - $500 Quarter page (4.75 x 3.5) - $250 Half column (4.75 x 2.25) - $165 Business card (3 x 2.5) - $100 Classified (three lines, 2.25 x .5) - $20 • If you advertise in two issues, there is a seven percent discount. • Advertise in three issues and receive a 15 percent discount. • If you advertise in four issues, there is a 25 percent discount. Additional advertising opportunities: • Sponsored sections. • Featured event in the listings calendar. • Front cover dog ear. • Online banners on jumpphilly.com. • Facebook and Twitter messaging. • JUMP sponsored events. We'll bring a crowd to your spot. • Pull-out sections/ tabs. • Inserts (CDs, pamphlets, fliers, etc).

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• Please note that we do not do advertorials, nor do we accept payment to create any editorial content.

Contact George Miller: 215/ 313-3181 journalismgeorge@gmail.com jumpphilly.com


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