Fight Back - What it’s all about?
Four years ago, at the age of 19, Fight Back founder and freestyle skier Pekka Hyysalo was seriously injured during the recording of a short ski film. Pekka slipped into a coma and doctors gave very little hope of recovery.
Over a month later, Pekka beat the odds and came back with the determination that he would take control of his life. This was the beginning of his fight back!
Pekka was the first athlete with an TBI (Traumatic brain injury) to be supported by Fight Back and now plays a major role as the face of Fight Back. The Fight Back athletes (every one of which has an TBI) are known as BackFighters and you can follow their journeys through rehabilitation in their personal blogs. The more support we get, the more BackFighters we can recruit.
The Fight Back collection is a unique product range because of the story behind it and it’s continuing mission.