HIT BOOK 2017
"By identifying the issues with existing sleeping pads and solving those problems creatively, Klymit has completely changed the
@JOHNROSANO5
way the world sleeps outside."
PET E RSE N' S H UN T I N G
2
WELCOME TO THE KLYMIT HITBOOK
@ADAMCOMBS
"This innovative, Utah-based company makes some of the most advanced sleeping pads in existence." B IG LIF E MAG AZINE
"Klymit makes some of the lightest sleeping pads around, and this easily inflatable pad has a v-chamber design that limits air movement."
@BRICKMANN
F O RB ES
KLYMIT
3
PRESS H ITS
18 magazine appearances
BICYCLING • JAN/FEB 2017 {325,000 CIRCULATION } Product: Static V2 & Pillow X
RECOIL OFFGRID • ISSUE 18 {430,000 CIRCULATION } Product: KSB 20 Down
6
DIGITAL HITS
GUNS & AMMO AR-15
(IL)LEGA
L
ARs
2017 ISSUE NO. 1
E IN THE LEGISLATUREN STATE GOLD
SPRINGFIELD ARMORY SAINT
GET DOWN AND DIRTY WITH KYLE LAMB PRINTED IN U.S.A.
1,000-YARD SHOTS AT JP ENTERPRISES’ BLUE STEEL RANCH ALEXANDER ARMS 6.5 GRENDEL TAKES ON IDAHO BEARS DEL-TON: A .308 FOR UNDER $1,000
GUNS & AMMO AR-15 • 2017 ISSUE NO. 1 {90,000 CIRCULATION } Product: LiteWater Dinghy
SUNSET • MAY 2017 {4.5 MILLION CIRCULATION } Product: Insulated Double V
KLYMIT
7
PETERSEN'S HUNTING • JUNE/JULY 2017 {205,000 CIRCULATION } Product: LiteWater Dinghy
OUTSIDE • SUMMER BUYER'S GUIDE {395,000 CIRCULATION } Product: Double V
8
DIGITAL HITS
ASIA TRAIL • JUNE/JULY 2017 {40,000 CIRCULATION } Product: Inertia O Zone
CANOEROOTS • EARLY SUMMER 2017 {40,000 CIRCULATION } Product: Splash 25
KLYMIT
9
BACKPACKER • SEPTEMBER 2017 {315,000 CIRCULATION } Product: Pillow X
SCOUTING MAGAZINE • SEPT/OCT 2017 {1 MILLION CIRCULATION } Product: Static V
10
DIGITAL HITS
RECOIL OFFGRID • ISSUE 21 {430,000 CIRCULATION } Product: Insulated Double V
BACKPACKER • OCTOBER 2017 {315,000 CIRCULATION } Product: Double V
KLYMIT
11
SAFARI • SEPT/OCT 2017 {45,000 CIRCULATION } Product: KSB 20 Oversized, Static V Luxe, Pillow X Large
SURVIVOR'S EDGE • WINTER 2017 {140,000 CIRCULATION } Product: Insulated Hammock V
12
DIGITAL HITS
OUTSIDE • WINTER BUYER'S GUIDE {395,000 CIRCULATION } Product: KSB 0
BACKPACKER • NOVEMBER 2017 {315,000 CIRCULATION } Product: KSB 0 Oversized
KLYMIT
13
MEN'S HEALTH • DECEMBER 2017 {1.8 MILLION CIRCULATION } Product: Pillow X
14
DIGITAL HITS
DIGITAL H ITS
116 hits in 2017
JANUARY 2017
JANUARY 2017
JANUARY 2017
{250K UNIQUE VISITORS/MO.}
{21M UNIQUE VISITORS/MO.}
{325K UNIQUE VISITORS/MO.}
Product: Insulated Hammock V
Product: Hammock V
Product: Double V
MARCH 2017
MARCH 2017
APRIL 2017
{390K UNIQUE VISITORS/MO.}
{85K UNIQUE VISITORS/MO.}
{21M UNIQUE VISITORS/MO.}
Product: Static V
Product: Insulated Double V
Product: Double V
18
DIGITAL HITS
MAY 2017
JUNE 2017
JUNE 2017
{85K UNIQUE VISITORS/MO.}
{13M UNIQUE VISITORS/MO.}
{80K UNIQUE VISITORS/MO.}
Product: Insulated Double V
Product: Double V & Hammock V
Product: Splash 25
JUNE 2017
JUNE 2017
JULY 2017
{36M UNIQUE VISITORS/MO.}
{5M UNIQUE VISITORS/MO.}
{700K UNIQUE VISITORS/MO.}
Product: KSB 20 & Static V
Product: LiteWater Dinghy
Product: LiteWater Dinghy
KLYMIT
19
JULY 2017
20
JULY 2017
JULY 2017
{242K UNIQUE VISITORS/MO.}
{325K UNIQUE VISITORS/MO.}
{109K UNIQUE VISITORS/MO.}
Product: Double V
Product: Insulated Static V Luxe & Static V2
Product: Double V & Static V
JULY 2017
AUGUST 2017
AUGUST 2017
{250K UNIQUE VISITORS/MO.}
{250K UNIQUE VISITORS/MO.}
{250K UNIQUE VISITORS/MO.}
Product: Armored V
Product: Insulated Hammock V
Product: Static V2
DIGITAL HITS
AUGUST 2017
AUGUST 2017
SEPETEMBER 2017
{7M UNIQUE VISITORS/MO.}
{36M UNIQUE VISITORS/MO.}
{64K UNIQUE VISITORS/MO.}
Product: Static V
Product: Traverse Double Hammock,
Product: Traverse Double Hammock
Static V Luxe & Hammock V
SEPTEMBER 2017
SEPTEMBER 2017
NOVEMBER 2017
{157K UNIQUE VISITORS/MO.}
{30K UNIQUE VISITORS/MO.}
{100K UNIQUE VISITORS/MO.}
Product: Static V
Product: Insulated V Ultralite SL
Product: Inertia X Frame
KLYMIT
21
NOVEMBER 2017
NOVEMBER 2017
{3.5M UNIQUE VISITORS/MO.}
{634K UNIQUE VISITORS/MO.}
{634K UNIQUE VISITORS/MO.}
Product: Static V
Product: V Ultralite SL
Product: KSB 35
NOVEMBER 2017
22
NOVEMBER 2017
NOVEMBER 2017
NOVEMBER 2017
{548K UNIQUE VISITORS/MO.}
{3.5M UNIQUE VISITORS/MO.}
{2M UNIQUE VISITORS/MO.}
Product: LiteWater Dinghy &
Product: Insulated Static V &
Product: Insulated Static V Lite
KSB 20 Down
Insulated V Ultralite SL
DIGITAL HITS
DECEMBER 2017
DECEMBER 2017
DECEMBER 2017
{30K UNIQUE VISITORS/MO.}
{976K UNIQUE VISITORS/MO.}
{916K UNIQUE VISITORS/MO.}
Product: V Ultralite SL
Product: Pillow X
Product: LiteWater Dinghy
DECEMBER 2017
{36M UNIQUE VISITORS/MO.} Product: KSB 35
KLYMIT
23
Summary 2017 PRESS HITS
1.5.17 1.10.17 1.10.17 1.11.17 1.11.17 1.11.17 1.11.17 1.11.17 1.14.17 1.25.17 2.2.17 2.8.17 2.8.17 2.8.17 2.8.17 2.8.17 2.10.17 2.10.17 2.10.17 2.10.17 2.15.17 2.15.17 2.16.17 2.23.17 3.3.17 3.6.17 3.7.17 3.8.17 3.9.17 3.13.17 3.16.17 3.21.17 3.23.17 3.30.17 4.5.17
24
SUMMARY
Gear Junkie Gear Institute Bicycling Magazine Elevation Outdoors Utah Outside Yahoo Finance Wise Bread HiConsumption Backcountry4.com Active Junky Trailspace Recoil OFFGRID Recoil OFFGRID Scouting Magazine Gadget Review Gadget Review Vogue Refinery 29 Chromat WWD New York Times KSL.com Explore Compete Live 50 Campfires Vagabond Travel Magazine Roots Rated Fish Alaska Magazine AR-15 Gadget Show Guide Business Insider Halfstack Magazine Adventure Journal Appetite 4 Adventure Backcountry4.com The Trek
Insulated Hammock V Insulated Hammock V - Best New Gear Winter Outdoor Retailer Static V2 + Pillow X Luxe Pillow New 2017 Products Hammock V Static V Hammock V Insulated Static V Lite Double V Pillow X Large KSB 20 Down KSB 20 Down Static V Static V2 KSB 20 Down Chromat/Klymit Collaboration Chromat/Klymit Collaboration Chromat/Klymit Collaboration Chromat/Klymit Collaboration Chromat/Klymit Collaboration Brand Static V2 Insulated Hammock V Inertia O Zone LiteWater Dinghy Pillow X Recon + Insulated Static V Luxe LiteWater Dinghy Inertia O Zone Static V Pillow X Large Insulated Double V Splash 25 Motion 60 Inertia X Frame
4.6.17 4.10.17 4.10.17 4.10.17 4.10.17 4.18.17 4.24.17 5.2.17 5.3.17 5.5.17 5.5.17 5.9.17 5.9.17 5.9.17 5.15.17 5.19.17 5.20.17 5.23.17 5.26.17 5.31.17 6.5.17 6.6.17 6.6.17 6.8.17 6.9.17 6.9.17 6.23.17 6.26.17 6.28.17 6.29.17 6.30.17 6.30.16 7.10.17 7.11.17 7.13.17 7.14.17 7.14.17 7.20.17 7.21.17 7.22.17 7.27.17
Yahoo Finance Sunset Magazine Online The Trek Industry Outsider Green Global Travel Sunset Magazine The Observer Petersen's Hunting Trailspace Hunt Alaska Magazine Endurance Review Utah Outside Adventure Journal Outside Magazine The Loadout Room Asia Trail Magazine KSL Outdoors Show Outside Magazine The Trek Backcountry Skiing Canada Digital Trends Petersen's Hunting Online Gumption Gear Canoeroots Forbes Men's Health Adventure Journal Endurance Review Utah Outside Petersen's Hunting Online Gear Style Magazine Gear Style Magazine HiConsumption Jetsetter Backpacker Magazine Active Junky Gear Patrol The Manual Backpackers.com Gear Junkie Gear Junkie
Double V Insulated Double V Inertia X Frame V Sheet KSB 20 Down Oversized Insulated Double V Klymit/Chromat Collaboration LiteWater Dinghy Insulated Hammock V Insulated Static V Luxe KSB 20 Down KSB 20 Down Oversized Insulated Double V Double V Insulated Static V Inertia O Zone KSB 20 Oversized Double V - Summer Buyers' Guide Insulated Static V Lite KSB 20 Oversized Hammock V + Double V LiteWater Dinghy KSB 20 Down Oversized Splash 25 KSB 20 Down and Static V LiteWater Dinghy Insulated Hammock V V Sheet + Quilted V Sheet V Sheet + Quilted V Sheet Brand Story KSB 20 Oversized Insulated Double V LiteWater Dinghy Double V Insulated Hammock V Insulated Static V Luxe + Static V2 LiteWater Dinghy Double V + Static V Insulated Static V- Budget Award Armored V Armored V- Best in Show Summer Outdoor Retailer
KLYMIT
25
7.29.17
Utah Outside 8.2.17 Maddogmom 8.2.17 Backpacker Magazine 8.3.17 The Aspen Times 8.4.17 Gumption Gear 8.4.17 Gear Junkie 8.4.17 Backpackers.com 8.5.17 KSL Outdoors Show 8.7.17 RECOIL OFFGRID 8.8.17 Gear Institute 8.11.17 Scouting Magazine 8.16.17 Inc Magazine 8.17.17 Inc.com 8.31.17 Huffington Post 8.31.17 Gear Junkie 9.5.17 Utah Outside 9.5.17 Offgridweb.com 9.11.17 Backpacker Magazine 9.11.17 Safari Magazine 9.18.17 Heavy.com 9.18.17 Boyslife.org 9.21.17 Gear Junkie 9.21.17 Active Junky 9.21.17 Backpacker Magazine 9.28.17 Big Life Magazine 10.2.17 Survivor's Edge 10.9.17 Active Junky 10.10.17 Outside Magazine 10.10.17 Backpacker Magazine 10.18.17 Gear Patrol 10.19.17 Outside Magazine 10.19.17 HiConsumption 10.19.17 Backpacker Magazine 10.20.17 Section Hiker 10.27.17 The Dyrt 10.28.17 NRA Family 11.1.17 Trailspace 11.3.17 GearCaster 11.7.17 The Manual 11.10.17 The Loadout Room 11.15.17 Backpacker Magazine
26
SUMMARY
Armored V, V Ultralite SL, Insulated V Ultralite SL, & KSB 35 Luxe Pillow Pillow X Armored V Armored V Insulated Hammock V Armored V New 2017 Products- Summer Outdoor Retailer Insulated Double V Static V2 Static V Inc 5000 list Static V Traverse Double Hammock, Static V Luxe, & Hammock V Traverse Double Hammock V Ultralite SL Traverse Double Hammock Double V KSB 20 Oversized, Static V Luxe, & Pillow X Large Static V Static V KSB 35 Static V2 Pillow X Insulated V Ultralite SL Insulated Hammock V KSB 20 Down KSB 0 Double V Double V, Static V2, Pillow X, & Pillow X Large KSB 0 - Winter Buyers' Guide Pillow X KSB 0 Oversized Massdrop x Klymit pad Static V Pillow X Large + Static V Cush Armored V Inertia X Frame Motion 35 KSB 0 Oversized
11.15.17 11.16.17 11.17.17 11.20.17 11.21.17 11.26.17 11.27.17 11.28.17 11.29.17 12.1.17 12.3.17 12.4.17 12.15.17 12.18.17 12.19.17 12.19.17
Outside Magazine Business Insider Business Insider Guns America Outside Magazine Online Utah Outside Men's Health New Atlas Travel + Leisure Gumption Gear Forbes Pit Stops for Kids Big Life Magazine Elevation Outdoors Backpacker Magazine Gear Patrol
Static V V Ultralite SL KSB 35 KSB 20 Down + LiteWater Dinghy Insulated V Ultralite SL + Insulated Static V Luxe Armored V Pillow X Large and Static V Armored V Insulated Static V Lite Traverse Double Hammock KSB 35 Pillow X Large V Ultralite SL Pillow X Large Pillow X LiteWater Dinghy
KLYMIT
27
SIERRA KREBSBACH sierra.krebsbach@klymit.com
W W W.KLY M IT.COM 1275 West 1275 North, #1 Centerville, UT 84014