Summer 2010

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2010

SUMMER

SH. SUMMER LOVE www.synergyhair.co.nz


Together. A passion for hair 2

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Rebuild your hair’s beauty from within. New BC Hairtherapy: With Amino Cell Rebuild for enduring hair beauty. The next generation of BC Hairtherapy delivers a new level of performance with the innovative Amino Cell Rebuild technology. It identifies damaged hair cells and specifically rebuilds their architecture. For hair that boasts healthy shine and natural elasticity for lasting hair beauty.

www.schwarzkopf-professional.com

SUMMER 2010

www.synergyhair.co.nz

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Brush up Page 15. latest On the

Looks Essential h hair . 2 1 e g a P ly hot wit What’s tru

Contents SUMMER 2010

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7. SUMMER LOVE The Synergy Hair model feature showcases this season’s sensuously hot hair trends.

a Haircut in s t’ a h W Page 14.

12. ESSENTIAL LOOKS 2010 FROM

18. PER-MAN-ENT

SCHWARZKOPF PROFESSIONAL Capture the essence of the season with the Spirit Collection’s visual moods.

One for the boys! Get up to date with this season’s sophisticated masculine looks.

14. ARE YOU AN INDIVIDUAL

It’s all about what you can expect from your experience at Synergy Hair.

23. ASK AND EXPERT Synergy Hair cuts to the chase and answers the questions that count

15. BRUSH UP...

24. SALON OF THE YEAR

What’s in a brush, exclusive to Synergy Hair.

Synergy Hair congratulate Northlands Synergy for their outstanding achievement.

16. WHAT’S HOT THIS SUMMER

27. SYNERGY HAIR LOCATIONS &

Fashion tips from Hartleys.

Salon of Page 24.

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the Year

SUMMER LOVE

FRANCHISE OPPORTUNITIES Want to own and run your very own Synergy Hair salon? We give you the facts.

ON THE COVER: PHOTOGRAPHER // CHRISTINA GARBARINI MAKE UP // LISA HUMPHREY MODELS // LMC MODELS & TALENT WOMENSWEAR FROM // HARTLEYS HAIR // SYNERGY HAIR - Directed by: Salon Director Heather Glading.

The contents of SH. by Synergy Hair are copyright and may not be reproduced in any form without the written permission of Synergy Hair. Opinions expressed in SH. are not necessarily those of Synergy Hair or the publisher. No responsibility is accepted for the author’s suggestions and conclusions, or for any errors or omissions. Copyright 2009 / 2010 Synergy Hair. ADVERTISING ENQUIRIES PHONE: 03 337 1494 or 021 346 786 SH. – SYNERGY HAIR DESIGN // TONIC DESIGN PRINTER // PMP PRINT

www.synergyhair.co.nz


hair runs

healthy

family in the

EXPERIENCE THE POWER OF JOICO’S REVOLUTIONARY QUADRAMINE COMPLEX® IN SIX REGIMENS FOR EVERY HAIR TYPE K-PAK® for maximum reconstruction & protection • Daily Care to maintain healthy balance • Color Endure for long-lasting color Moisture Recovery to replenish moisture • Body Luxe for weightless thickness & volume • Silk Result for a soft, silky finish.

Only from Joico, the Experts in Healthy Hair. FOR FURTHER INFORMATION PLEASE CALL

AUSTRALIA 1300 764 437

NEW ZEALAND 0800 456 426

JOICO.COM.AU

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THE ICONIC HAIR SHAPER ORIGINAL… THE LEGEND CONTINUES

Go back to your roots with the original top selling Fudge Hair Shaper. This reliable semi-matte strong moulding crème allows you to create, shape and texturise for long lasting style. Also available in Shaper Mint, the original formula with a peppermint twist… the legend continues on! For further information please call 0800 456 426. Available from selected salons nationally. fudge.com 6

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HEADS UP

THE

with

NORTHLANDS OWNER REECE UNAHI

CAPTU R E TH E E SS E NCE OF TH E S EA SON WIT H NATU R I N S PI R E ALLY D STYLI N G … ENHA

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Follow our through th models eir season al showca the next p se on ages 8, 9 and 10.

SUMMER 2010

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SUMMER LOVE THIS SEASON EMBRACES NATURALLY INSPIRED STYLING… ENHANCE WHAT YOU HAVE

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SUMMER 2010

www.synergyhair.co.nz

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PHOTOGRAPHER // CHRISTINA GARBARINI MAKE UP // LISA HUMPHREY MODELS // LMC MODELS & TALENT WOMENSWEAR FROM // HARTLEYS HAIR // SYNERGY HAIR – Directed by: Salon Director Heather Glading.

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dyehard

colour care shampoo and conditioner for fans obssessed with colour control

SUMMER 2010

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l a i t n e s s Elooks NAL hair O I S n i S t ly ho PF PROFE u r t s t’ O Wha HWARZK C by S

WE LOVE...

NEWLY REFORMULATED BC HAIR THERAPY Do you care for your hair as much as your skin? Most of us have a daily routine to protect our skin, but often we forget that our hair is just as vulnerable. Therefore it’s important to regularly treat your hair, but not just on the surface: hair needs a deeper therapy to revive its full beauty and reveal its true shine. Drawing on the technical expertise gained throughout their 111 year history, Schwarzkopf Professional have created the new BC Bonacure Hair therapy; a complete range of personalised hair care products - all specially formulated to REBUILD BEAUTY FROM WITHIN.

THE 111 EDITION: PART 1 COLLECTION FOR SPRING/SUMMER 2009 ESSENTIAL LOOKS from Schwarzkopf Professional brings you the 111 Edition: Part 1 Collection distilled into four NEW visual moods for Spring/Summer 2009. These looks capture the essence of the season - defining the spirit of our times, creating a cultural snapshot and presenting a story book of style. Each season a handpicked team of hair professionals immerses themselves in the fashion weeks of London, Paris, Milan and New York and emerge inspired to create a collection of distinct trends that will lead hairdressers and their salon clients to progress their personal 12

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style for the coming season. ESSENTIAL LOOKS has a proven track record in translating catwalk couture into a commercial reality and is now celebrating ten years of success. Essential Looks is THE seasonal tool for change from Schwarzkopf Professional, delivering wearable, desirable style direct to the salon door in a usable, accessible format that empowers. Schwarzkopf makes a commitment to the stylist because we deliver creative education on time and on trend plus our step-by-step guides and Essential Looks packs support and inspire. The last decade has established Essential Looks as a common international hair language of fashion motivated style, designed to gift hair professionals with the essence of seasonal inspiration.

The Essential Looks education package includes dedicated IGORA colour trends PLUS an Essential Looks Magazine NEW for Spring/Summer 2009. Steve Hogan, Creative Director for Schwarzkopf Professional Essential Looks says “I’m excited about the 111 Edition: Part 1 Collection because it’s populated by wearable and beautiful shapes and tones that have great commercial application. Essential Looks is our enduring commitment to placing fashion driven skills directly into the hands of hair professionals around the world. This collection is set to ensure Schwarzkopf Professional’s 111th year will be our best yet.”


ON GLAMAZ Exotic and confident, cool gets hot with this smouldering trend direction. Blending the sophisticated sexiness of the 70s with a safari vibe. In keeping with the 70s influence, hairstyles have length and movement to maximise the impact of swaying to a sultry disco beat. Overall, hair is glossy but touchable, ignited by the lure of sun-warmed tones.

80’S DANCE Dancemania is coming to town this season, with hair and fashion guaranteed to work up a sweat. Hair has natural movement, with tousled styles and kinetic cuts that team asymmetry with pops of vibrant colour. Athletic yet feminine, this look is all about youthful exuberance.

FORM ROUNDED A softening of previous geometric trends, this season’s minimalist silhouette has become more natural and feminine. In hair, this translates into styles that hug the head and neck, curving playfully into napes and nooks. Rounded edges and bold tones are finished with lustre and gloss for a futuristic feel. Modern minimalism meets the new natural.

SUNDAY BEST Well bred yet experimental, ladylike dressing is given a rebellious edge this season. A dressing-up approach also applies to the hair, with oversized bows, netting and ribbon making up-dos look prettily offbeat. Elsewhere, unexpected colours are placed amidst quirky cuts, while the debutante vibe makes itself known with pampered condition and shine.

SUMMER 2010

www.synergyhair.co.nz

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Are you an individual? DO YOU LOOK INDIVIDUAL?

it’s all about

THE HAIR...

WHAT’S BEHIND A GREAT HAIRSTYLE At Synergy Hair we offer quality hairdressing service to our customers. Each week the salons close for a morning for training at each location. At these training sessions we ensure that our stylists are keep current with the lastest cutting techniques, colour applications and how to give our clients the best possible result to suit their look and lifestyle.

Coming to isn’t just about the latest in fashion hair styling, it’s also about the professional salon only hair care products that you use to optimise your most important asset – your hair! At Synergy Hair, we don’t just apply the latest trend to your hair. Our professional hairdressing services and colour-work combine to tailor a look that suits you – your look, lifestyle and personality. Our stylists are passionate and train hard to bring the Synergy Hair experience to you in an energetic, humming atmosphere. But at the same time, you have your own space to relax, unwind and enjoy a coffee or a cold refreshment. We have one of the largest range of salon-only hair products on site, and our qualified, professional stylists have the expertise to help you choose your home hair care products that work for you. At Synergy Hair we are proud to be a part of your creative journey and aim to make it as enjoyable and relaxing as we can. is growing and is currently located in Christchurch, Lower Hutt Wellington, Manukau and 3 new Salons opening in 2010. TO MAKE AN APPOINTMENT PLEASE CONTACT SYNERGY HAIR : CHRISTCHURCH Westfield Riccarton p: 03 348 8837

The Palms Mall p: 03 385 5525

WELLINGTON

AUCKLAND

Westfield Queensgate p: 04 586 1777

Westfield Manukau p: 09 262 0782

Northlands Salon p: 03 354 4494

WHAT IS IN IT FOR THE CLIENT? WHY CHOOSE SYNERGY? • Our stylists are qualified and undergo ongoing training. • Friendly and professional staff who are there to serve you. • A comfortable, smart and professional environment. • A good range of magazines and refreshments are provided. • A large and diverse range of Salon only professional haircare product. • Qualified advice on haircare products best suited to your hair and style. • We guarantee a result you will be happy with.

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Using the correct product is imperative to achieve healthy, well styled hair with access to one of the largest ‘Salon Only Professional’ hair care ranges. Ongoing technical knowledge and simply how and when to use air care products is a key staff training component to ensure our clients receive the best possible advice.


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EXCLUSIVE TO SYNERGY HAIR IN THE SALONS IN DECEMBER

on the latest

ROUNDER RANGE The rounder range is ideal for curling, undertucks, flips, directional styles and volumising.

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STYLER RANGE The styler range are masters at the art of styling, volumising and smoothing the hair cuticle for incredible lustre.

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MATTHEW JAMES’ DYNAMIC & INNOVATIVE NEW 24 BRUSH RANGE The new Matthew James’ new brush range features 24 brushes with the next evolution of ceramic technology. Matthew James Tourmaline ceramic and injected brushes emit more ions than conventional ceramic brushes when heat and pressure are applied. This concept reduces blow-drying time, smooths the hair cuticle and promotes gorgeous hair with fantastic lustre.

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FINISHING RANGE A professional finish every time, the finishing range is ideal for dressing out sets, minimising frizz and flyaway and smoothing hair cuticle.

All Matthew James Brushes: • Smooth the hair cuticle * Are anti-static and anti-bacterial. * Create a faster drying time When should hair brushes be washed, and when should they be tossed? Personal hair brushes should be washed on a routine basis, depending on the build up of natural oils from the scalp and the use of styling products. Use a comb to remove hair from the bristles. Wash the brush in warm water and shampoo. Shake out the excess water and air dry. Toss out when bristles begin to lose their stiffness or when a brush loses its effectiveness.

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SUMMER 2010

www.synergyhair.co.nz

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HARTLEYS This summer the fashion spectrum is broad with a few basic rules – it provides numerous choices for the wearer of great fabrics, colours and styles. The fashion statement from winter continues into the summer months with skinny pants and leggings being key pieces for the fashion forward wardrobe. These look amazing when teamed with gorgeous easy-wear tunics, long shirts and sleeveless long cardi’s. They not only look great – they are oh so comfortable to wear. Many colours are vibrant – bright fuschia, emeralds and hot oranges all make a strong showing this season. And there are many beautiful soft pastels – all depends on your mood. Again we cannot overlook the sophistication of that little black number which brings stability to your wardrobe. The fabrics are amazing – beautiful flowing printed silks, wonderful timeless linens and of course the perennial comfort textile, viscose. The dress is very strong for summer – some are funky and glitzy while others are pure elegance – the elegance we knew in a bygone era. We could be forgiven for thinking the designers were inspired by fashion icons of the past – fashion icons such as Jackie O and the never to be forgotten Audrey Hepburn. Hartleys, stockist of more than 35 leading national and international labels, reflect this seasons fashion statements. Hartleys stores can be found in Auckland, Lower Hutt, Nelson and Christchurch.

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recovery shampoo and conditioner for morning after moisture surge

SUMMER 2010

www.synergyhair.co.nz

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PER MAN NENT GRUNGE REVIVIAL - SUMMER 09

2010 SEES MENS HAIR STYLES FALL INTO TWO DISTINCT CATEGORIES: SCHOOL BOY AND ROCKER. But while the rocker look is certainly a 20th Century creation, the resulting hair style finds its roots (if you’ll pardon the pun) distinctly in 19th Century Britain. And so it is in 2010; while the odd 2009 runway collection featured something akin to a grunge revival, the majority of us will live out 2010 with a refined, classically inspired hair cut. All fashion trends are cyclical, and in recent years have gradually modernised the looks of the 20th Century and planted them firmly in the 21st. And so too it is with mens hair trends in 2010: it’s out with the new, and in with the old. Or at least an old hair style with a new twist!

THE RECEDING HAIR STYLE TIPS The loss of hair is a nearly universal problem for men; how you choose to deal with it however, is another matter. Guys often look their best when they appear natural, but opting for some unconvincing, unflattering cover-up to a receding hair-line doesn’t exactly make the cut. This season fronts (aka bangs) are kept short and give the illusion that the man’s hair-line is not receding. Most people make the mistake of keeping fronts too long, it just makes the receding areas more visible. So cut off those fronts for a masculine look.

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Amp up the volume Bed Head Superstar Conditioner for Thick Massive Hair (200ml)

The stars come out to shine… Bed Head Superstar Sulfate Free Shampoo for Thick Massive Hair (250ml)

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Be prepared for paparazzi overload! This sulfate-free shampoo protects your hair without stripping away vital nutrients helping to maintain rich, vibrant colour. Bed Head’s lightweight formula enriched with proteins and oils strengthens hair, adds shine and creates lush, thick locks.

Condition your way to superstar volume! This lightweight formula hydrates lifeless hair, helps prevent breakage and tames flyaways while adding maximum body. Reveal glamorous hair that shines on any stage.

Shine like a rockstar with this lightweight serum that adds intense shine to dull, lifeless hair. Restore weather damage, tame unruly frizz and lock out humidity all with the aroma of delicious blackberry vanilla.

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…Flash the Paps with outrageous shine Rockaholic Rock Out Shine Blaster (100ml)

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For more information visit www.tigihaircare.com

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Enhances volume and body Boosts shine

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Enhances shine & volume Improves hydration


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For more information visit www.tigihaircare.com

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TIGI Ad

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ask the experts

009

All your colouring, stying and hair care questions answered by

Do I blow dry my hair or let it air dry naturally? 4

5

It is a matter of preference. Some people do not have much time to devote to drying or styling their hair, however want to achieve the maximum styling they can get from their hair, so they opt for blow-drying it. On the other hand, there are some people who think that blow-drying is the quickest way of damaging your hair so they opt to leave it to air dry naturally. Which is better, you may ask? Both ways of drying the hair have their differences. There are proper and improper ways of doing both. Read on and find out what these are. AIR DRY NATURALLY Air drying is usually fine if you have short and low-maintenance hairstyles, or by people with curly hair. There are also people who have long hair yet let their hair air dry, as air drying does not subject the

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hair to excessive heat. Therefore, the hair is not as susceptible to damage as hair that is blow dried. If you are going to have your hair air dried, it is very important to remember that the hair is at its weakest when it is wet. So, take care not to rub your hair dry with the use of a towel. The friction caused by rubbing the hair with a towel can contribute to the hair brittle and possibly breakage. Rather than rubbing it, you should instead blot the moisture out of your hair with the towel. Also, be careful not to tug or pull at your hair too much when it is still wet. Once the water is blotted out of the hair, fluff it out with your fingers. BLOW DRYING Blow drying the hair is the most convenient way of doing it, and because most people live fast-paced lives, blow drying the hair is the way most people want to do it.

Moreover, drying the hair using a blower adds volume to the hair. But in as much that blow drying is very convenient, it can also be damaging to the hair, especially if overdone. There is a lot of heat there. It can make the hair very brittle. If you blow dry your hair, make sure that it is not soaking. Blot the water out with a towel first. Do not hold the dryer too close to your head; keep it at least 10cm away from your hair and move the dryer constantly around your head. Protect the outer strands of your hair from being over-dried by bending over and blow drying your hair with your hair hanging upside down. Also, try not to dry your hair completely with the blow dryer. Stop while the hair is still slightly damp. There are many Salon Only Professional products that also assist making your hair more manageable. Ask any Synergy Hair Consultants if you are not sure.

Will my hair damage from using my straightening iron regularly ?

How should I 4 my hair prepare for a colour? The week before you colour your hair, make sure your condition your hair, particularly the ends so that they don’t absorb too much colour during the process. The reason? The ends of your hair are usually the most porous and have a tendency to really soak up colour.

Once you know how to achieve that sleek, smooth look, you may end up using your Straightners more often than you think. It really doesn’t matter which flat iron you use: ceramic, thermal, metal or ionic - they all can damage your hair with over-use and inappropriate use. All the more important to understand and use the right Salon Only Professional Hair Care products. Here are some tips to help you prevent hair damage. 1. Keep your flat iron clean. It will last longer and do less damage to your hair. 2. If you don’t use your Straightners often, practice before you head out to any major event. It’s very easy to use once you get the knack of it. 3. When using the iron on your hair, comb on the section you are using first, before running the iron through it.

4. Try avoiding using too much product while straightening out your hair. A fine Mist when using a any Thermal/Hot Iron Spray is sufficient. 5. Use small sections. The smaller the section the flatter and more weightless your hair will be. 6. Use ‘even pressure’ while stroking your flat iron from the root to the end without stopping on any part of the sectioned hair. 7. Use a lightweight serum to smooth any frizz left over. You’ll only need a little. 8. Let your iron cool; clean its surface with a cloth so you’ll be ready to use it again tomorrow. 9. There are a number of Salon Only Professional Hair Care products that will assist. It can be confusing. Please ask any consultants

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SALON OF THE YEAR ‘SYNERGY BUSINESS OF THE YEAR’ 2009 AND ‘SALON OF THE YEAR’ 2009 WAS AWARDED TO

NORTHLANDS.

Co-owners Reece Unahi, Gareth Thomas and Joy Saunders met key performance criteria in excellent customer service, quality hairdressing, stylist training programs and haircare knowledge. With the fantastic support of Nicole Turner as Manager Northlands have grown the business and repeat clients by simply providing great service.

CONGRATULATIONS

Reece was previously Business Manager at Synergy Hair, Riccarton which equipped him with the skills required to make the transition to being a Salon owner very easy and enjoyable.

n o l Sgaossip

l Annua sian a Austral O P HAIR EX

IN JUNE THE ANNUAL AUSTRALASIAN HAIR EXPO WAS HELD AT THE SYDNEY CONVENTION CENTRE

It’s the largest hairdressing event in the Southern Hemisphere with everything from the latest cutting trends and techniques from local and International talent. The expo is also a fantastic opportunity to source new products from the salon industry suppliers. Synergy Hair’s Mark and Sascha from Wellington, Reece, Kerry, Nicole Barb, Kelvyn, Ebony and Heather from Christchurch had an absolute ball! It was supposed to be all about the Hair Shows, Business Seminars and the Trade Show, which we all attended of

course, but the trip soon turned to the shopping, the socialising, and the fantastic Gala Awards, at the Schwarzkopf Professional Australia and New Zealand Hairdressing Awards. A fantastic evening with the show ending with a very late night at the after party. A lot of stories to tell… but what goes on tour… has to stay on tour!

Sascha, Kerry and Heather enjoying bubbles!

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KMS ad or article?

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ssing e r d ir a H reative tunity C A h r Launc f Oppo O ll u F Career

SYNERGY HAIR GROUP

SYNERGY HEAD OFFICE

IS A NATIONAL HAIRDRESSING AND RETAIL HAIR CARE ORGANISATION.

P O BOX 330 38 CHRISTCHURCH p: 03 337 1494 or 021 346 786 kelvyn@synergyhair.co.nz

With outlets in Auckland, Wellington and Christchurch, Synergy Hair has franchises that enjoy retailing and the support required for professional hairdressing. The Synergy Hair brand is owned by Kelvyn and Heather Glading. Synergy Hair is expanding in 2010 with stores in Tauranga, Hamilton and Auckland opening. Synergy is looking for hairdressers who have the passion to invest in this exciting industry or if you have an experienced business partner who could jointly invest in a new venture. Synergy is for you.

FRANCHISE INTEREST/ LOCATION > Auckland > Hamilton > Tauranga > Wellington > Nelson

OUR LOCATIONS

NT TO DO YOU WA REATIVE LAUNCH A C G CAREER IN S S E R D IR A H ORTUNITY FULL OF OPP TABLE AND UNBEA ? EXPERIENCE oking for you! Then we’re lo ctured we offer stru na At r passio te and training fo s th ty pa er re ca ir and an abili ith creative fla individuals w ished result. eat to see the fin g part of a gr is about bein r ai d H an gy er ng ni yn S n, lear am, having fu . es ic rv supportive te se g ity hairdressin ! providing qual act us today nt co u? Then yo e lik nd u o S .nz

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www.synerg

AUCKLAND WESTFIELD MANUKAU Shop #210, Manukau City p: 09 262 0782 e: manukau@synergyhair.co.nz

LOWER HUTT WESTFIELD QUEENSGATE Shop #127, Lower Hutt p: 04 586 1777 e: queensgate@synergyhair.co.nz

CHRISTCHURCH WESTFIELD RICCARTON Shop #131, Riccarton Road p: 03 348 8837 e: riccarton@synergyhair.co.nz THE PALMS MALL Shop #78, Shirley p: 03 385 5525 e: thepalms@synergyhair.co.nz NORTHLANDS SALON Shop #92, Papanui p: 03 354 4494 e: northlands@synergyhair.co.nz

RTING OF CONVE LON TH IN KING G XISTIN SA /E N W O R U YO B RAN D? E RGY HAIR N Y S E H T TO ing all business

is g salon maxim • Is your existin opportunities? in the business inually working business? • Are you cont work on your to e tim ve ha t but don’ n have the pendent salo de in ur yo s • Doe brand? into a known time to grow g from a ness benefitin si bu ur yo Is • ure from your pricing struct ‘bulk buying’ suppliers? hairdressing your can you leave • How often for holidays ss ne si bu retail hairdressing/ e wheels will owing that th and family kn keep turning? questions e all common The above ar ting is ct on your ex that can impa . ss retail busine hairdressing/ convert to ss suitable to Is your busine t and enjoy air brand outle a Synergy H and benefits? growth and br

To find out,

yn on:

contact Kelv

6 or 021 346 78 03 337 1494 rgyhair.co.nz kelvyn@syne

www.synergyhair.co.nz

SH. 27


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EssEnsity Colour

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supernatural natural

Contains PUREST ORGANIC ESSENCES – doesn‘t contain artificial fragrances & silicones.

OUR LOCATIONS AUCKLAND

CHRISTCHURCH

WESTFIELD MANUKAU Shop #210, Manukau City p: 09 262 0782

WESTFIELD RICCARTON Shop #131, Riccarton Road p: 03 348 8837

LOWER HUTT WESTFIELD QUEENSGATE Shop #127, Lower Hutt p: 04 586 1777

THE PALMS MALL Shop #78, Shirley p: 03 385 5525 NORTHLANDS SALON Shop #92, Papanui p: 03 354 4494

www.synergyhair.co.nz

28

SH.


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