Welcome to
Tempo
Tempo
What is important now is capturing moments that matter, when and where they happen. This helps us get at the instinctive and emotional responses, in the context in which they are happening. Producing dramatic new insights for our clients at the speed of life Vanella Jackson Global CEO, Hall & Partners
Only
NOW
matters
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People build relationships with brands through what they see, feel, think and do. We are with them in the moments that matter, to reveal new insights and hidden truths.
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Context is
king
There are a multitude of different influences on the way people experience brands. Traditional question and answer research approaches over rely on memory and take people out of the context of their experience. We are there to uncover the otherwise unseen influences that drive people’s behaviour.
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Designed for
life
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Real life is lived in fragments and episodes. People do things spontaneously and without conscious reasoning. We tap into this using mobile technologies and methodologies that reveal hidden emotion and let instinct reign; fitting in and around people’s lives, rather than interrupting and demanding.
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Insight at the
speed of
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life
No one has time. Yesterday no longer matters. Life is lived at high speed and decisions need to be made in real time. Projects evolve whilst live in field. We respond to emergent themes, with insight reported on the go and debriefs 24 hours later.
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Rapid
Experimentation
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Tempo connects disruptive technologies with a community of thousands. We’re open all hours to test your ideas and develop your innovations. We incubate, innovate and invent like nobody else.
We Act. We Learn. We Act Better.
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Five ways
Tempo can help Connecting with real life in the moment
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We have five unique ways to uncover fresh insight
Life
Response
Use the unobtrusive power of self-
Use hard numbers and video selfies
ethnography to find out what people
in perfect harmony to deliver quick
see, feel, think and do as they see,
turn, in the moment feedback on
feel, think and do them.
your ideas.
Journey
Encounter
On the go feedback to understand
See how your brand and
how people make purchase
communications are breaking
decisions and reveal the random
through and communicating in real
and irrational nature of the paths
time as people interact with your
they take.
brand.
Experience Get real time feedback on the events and experiences you sponsor, create and develop. Being with your customers as they experience you.
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Yesterday doesn’t
matter Only NOW
matters 17
Find out more Âť To learn more about Tempo, please get in touch: Joanna Fanuele, Managing Partner E: joannaf@wearetempo.com T: + 001 917 273 8949 Richard Annable, Partner E: richarda@wearetempo.com T: +44 (0)75 4000 2276
www.wearetempo.com /wearetempo
/wearetempo
Tempo
www.wearetempo.com