In any hairdressing calendar year, we are lucky enough to be invited to attend various industry business conferences. This issue you can read about the two latest events: The Wella REDBusiness Network Live in Manchester on page 10 and the Phorest Salon Owners Summit in Dublin on page 12
I often think how lucky hairdressers are to be able to attend such events, where they can soak up invaluable advice and support and know they are not alone in the current business climate.
So, for this issue, I thought I’d share with you a few golden takeouts from these recent events as a rallying cry to inspire you over the coming months:
“We need to elevate our sector as a skilled trade and separate the pros from the YouTube brigade.”
“Hairdressers are a huge combination of amazing strengths.”
“Spot strengths, spark legacies.”
“Empower the employee to deliver change.”
“Hairdressers are the most trusted professionals on the high street.”
“School bags are a genius way of marketing.”
“Motivation is all about painting pictures in people’s minds.”
“Reaction to failures guides future behaviours.”
“The magic happens out of your comfort zone.”
“Risk-taking keeps you relevant.”
“When you get it wrong, you’ve got to change, adapt and overcome.”
“Emotion is the most contagious thing in the world.”
“When you get the bill for regret – it’s a big one, so take chances.”
In the immortal words of Elvis Presley, “Taking Care of Business” (TCB) couldn’t be more relevant to your salon in 2025. Enjoy the issue!
Editorial Director
Nicola Shannon
nshannon@hamerville.co.uk
Assistant Editor
Tabitha Shannon tshannon@hamerville.co.uk
Digital Manager
Rebecca Mcgeoch
rmcgeoch@hamerville.co.uk
Designer
Donna Booth
Group Production Manager
Carol Padgett
Production Assistant
Claire Swendell
Commercial Manager
Laura Jowsey
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Professional Hairdresser, Hamerville Media Group Ltd, Regal House, Regal Way, Watford, Herts, WD24 4YF.
Editorial & Sales Enquiries Phone: 01923 237799
HAIR: WELLA PROFESSIONALS
HEADLINES
Are You State Registered?
The Hair Council is marking its 60th year of raising industry standards with a brand-new website and professional new look. On the site, hairdressers and barbers can register as individuals or as a team. Once their qualifications and training are verified, they become State Registered and get a certificate of registration. “It’s never professional status and use this badge of honour,” says The Hair Council Registrar &
The Big CompetitionBlowout is Back
Having launched last year and attracted over 500 entries from hairdressing students up and down the UK, College Star – Denman’s Big Blowout Competition has returned. The simple, online-only competition asks students to upload their details and four images of their very best blow-dry for the chance to win £1000 cash. Last year it was Yasmin Ainsley of East Durham College who took home the big prize. The competition closes 21st March and the winner will be announced 11th April. For the full entry requirements and T&Cs, visit: www.rdr.link/HBD001
Introducing Alan d X Fanola
The City of London Hairdressing and Barber School, Alan d, has started 2025 by relaunching its programmes with a new professional partner, Fanola, the Italian professional haircare and colour brand best known for its No Yellow Shampoo. From technical services to wet lines and styling, Alan d will be a single-brand centre offering exclusive training to Fanola’s growing list of salons in London, the South East, and across the UK.
Tony Rizzo Awarded MBE
Antonio (Tony) John Rizzo, Founder of The Alternative Hair Charitable Foundation, has been awarded an MBE for his charitable services to Leukaemia Research and to Children suffering with Leukaemia. In 1983, after the death of his first-born son, Valentino, the London-based hairdresser made a pledge to do whatever he could to save children from Leukaemia. Since then, he has raised more than £15 million for Leukaemia and blood cancer charities worldwide.
Awe-Inspiring Awards for Marc Antoni
Following a year of international success, it was a time for celebration as the Marc Antoni team came together for their annual awards and celebrations. Held at the Hilton Hotel in Reading, the four-strong salon group came together to celebrate their ying an indulgent three course meal and celebratory fizz. Company Director, Aaron Giamattei, thanked the teams, their supporters and the family for continually pushing forward and providing the clients
The Power of Twelve
Introducing the newly launched ELEVEN Australia Collective –a prestigious team of 12 stylists, ranging from salon owners to apprentices and everything in between. Representing the frontline of the hair industry, the Collective showcases unique regional perspectives from across the UK. The team of 2025 are: Daisy Baxter, Katie Guise, Tom Rowley, Amber Bird, Lizzie Lam, Lucy Johnson, Zoey Weston, Cory-Marie, Emmie Bliss, Jenny Addyman, Kirstie Bowdin and Stacy James.
Say Hello to the Super Stylists
Remi Cachet has recently announced the winners of its 2025 Super Stylist programme. The cohort, built up of loyal brand advocates that have been identified as extensionists excelling in their practice, will form a community of talented hair professionals who have the opportunity to work closely with the Remi Cachet team. The Super Stylists will have a direct influence on new product development and innovation from Remi Cachet, partaking in testing and feedback sessions alongside being involved in official launches.
The full list of Remi Cachet 2025 Super Stylists can be found here: www.rdr.link/HBD002
The Goldwell Gang’s Back in Town!
In recent news, Goldwell has unveiled its new and exclusive Global Creative Awards UK Art Team, powered by Mark Leeson. Formed with Global Creative Awards Bronze, Silver and Gold winners, this unique, by-invitation-only opportunity supports the team of national GCA winners to further elevate their craft while working alongside one of hairdressing’s most renowned, award-winning industry leaders. The 2025 team is made up of: Sophie Fedorwi, Safy B’s; Ebony Deighton, Gerard Hairdressing; Emma Jones, New Wave Hair; Gemma Miles, Hair by Phillip; Luke Golson, GOLSON; Jacob Scully, ScullyScully.
Let’s Get Down to Business! out out...
THIS YEAR, THE WELLA RED BUSINESS NETWORK LIVE 2025 WAS FIRMLY FOCUSED ON DELIVERING THE MOST ADVANCED BUSINESS–BOOSTING ADVICE IN ITS 27-YEAR HISTORY.
Always a firm favourite for the Wella community, the format for this year’s event was more dynamic than ever and completely tailored to address the current business climate.
Wella’s Senior Sales & Education Director UK & Ireland, Tatiana Suvorova, opened the proceedings to the 260-strong audience from all over the UK and Ireland, at Manchester’s Kimpton Clocktower Hotel with a passionate welcome: “2025 is a year of change and we’re all finding new ways of engaging. We’re here together for this event to not only focus on the here and now, but the future too. We’ve changed the event this year and Wella RED Business Network Live is going to be packed with even more business content that addresses the changing reality. We want to give you the tools you need to make it a successful year ahead,” she said.
It was straight down to business on night one with an invaluable session on employment law and guidance on how salons can prepare for the changes that are on the horizon. Lawyers Sally Hulston and Ciara Fulton from Lewis Silkin shared their expertise in what proved to be a highly informative session.
A business panel discussion followed, with a panel of industry leaders discussing the challenges that matter most in today’s environment. Anya Dellicompagni, Natasha Grossman, Hellen Ward, Alan Simpson and Patrick Gildea embarked on a frank, open and emotive discussion which saw the Wella community join together to discuss shared challenges.
Industry influencer and podcast host, Dom Lehane, hosted the main event, which kick-started with a session on strengths-based leadership with Mark Edwards: “People who are using their strengths are six times more engaged. We achieve far more in developing strengths than we do in overcoming weaknesses,” he said.
For those in the audience who needed retail guidance, expert Clare Bailey spoke about the 10 steps to retail success, whilst customer service
Cassandra Stavrou
Lee Warren
Adrian Webster
Nick Fry
Mark Edwards
Tatiana Suvorova
expert and author, Adrian Webster, delivered a truly engaging session on how the tiniest of differences make a big difference, offering practical relevant examples and advice for salons: “Trying to deliver perfection is the biggest block to delivering excellence.”
Finishing day one, Formula One team owner and Chairman of McLaren Applied, Nick Fry, delivered a thrilling presentation on buying a business, making tough decisions, navigating through challenging times and fighting for survival. “The difference between those who are successful and those who aren’t, is hard work. The successful people actually get on and do it. You need the best people you can find in every position, and if you have a diverse workforce that you can engage to each deliver a different point of view, you will end up with better results,” said Nick.
Always a highlight, the gala evening was spent in true Wella style as delegates enjoyed a celebration dinner with entertainment and dancing into the early hours.
Day two added to the impressive line-up of entrepreneurs and business experts who generously shared their insights and experiences through their engaging storytelling and encounters. Highlights included an interactive session from communication expert, Lee Warren. Using practical examples, Lee spoke about ways to be more influential and more persuasive, all through the power of language. “If you’re talking about a weakness and strength, put the weakness first in the conversation, then the strength last. The response will be very different,” he said.
Founder of healthy snack company, Proper Snacks, Cassandra Stavrou MBE, delivered her seven steps that allowed her to beat the competition. She shared her business journey and the key lessons that she learned along the way. “An impatient business is a progressive business. Comfort zones become graveyards for ideas. Embrace ambiguity and embrace contradiction.”
Closing Wella RED Business Network Live 2025, banking entrepreneur, Dave Fishwick, proved the perfect closure to an incredible event. He shared his journey of how The Bank of Dave went from a simple idea to a business that changed communities and the global banking sector forever, before Hollywood filmmakers turned his life into Hollywood blockbuster movies. “It is the service you deliver that matters most, but communication is the most important skill in life. If you’re not making mistakes, then you’re not trying hard enough. Take the risk and 99% of them will pay off.”
Wella RED Business Network Live 2025 delivered an abundance of ideas and business ammunition for the year ahead. With a long list of key takeaway messages, delegates left feeling refreshed and energised in what was, without doubt, the essential networking event to prepare salon owners for the year ahead.
Lewis Silkin Lawyers
Dave Fishwick
Dublin’ up on Knowledge out out...
THE PHOREST 2025 SALON OWNERS SUMMIT WAS AN INSPIRING, BUSINESS-FUELLED WEEKEND PACKED WITH COLLABORATION, CREATIVITY AND COMMUNITY SPIRIT.
Held at the Royal Convention Centre in Dublin, Ireland, with over 650 attendees, the 2025 Salon Owners Summit marked its largest turnout to date, cementing its place as an innovative event for salon owners and industry professionals across the globe.
The Summit featured an exceptional lineup of speakers, all leaders both in and outside of the salon, beauty and medspa industry. From innovative trends and marketing tactics to personal development and business growth, the sessions offered invaluable insights and actionable strategies. The event was an extraordinary opportunity for attendees to connect, learn and grow together in an atmosphere charged with inspiration and excitement.
Throughout the Summit, salon owners received exclusive insights from the Phorest team about forthcoming Phorest features that will be rolled out in 2025 to help elevate their business.
And the excitement certainly didn’t stop there! Across the weekend, guests had a good craic at the networking events, including the energetic and entertaining Bingo Lingo game and dance event, a VIP dinner, a walking tour of Dublin and the closing Summit drinks night.
“We’re thrilled with the success of this year’s Summit,” said Ronan Perceval, CEO, Phorest Salon Software “The energy in the room was palpable, and it’s clear that the community we’ve built over the years is stronger than ever. Our attendees were engaged, motivated and ready to take their businesses to the next level. Our theme this year was ELEVATE, and from our keynote speakers and workshops, to the Phorest teams’ future features shared exclusively with our guests, this weekend ensured we are supporting our customers with the tools they require to elevate their business in 2025.”
Ronan Perceval CEO
The diverse lineup of speakers inspired and excited the audience with take-home business advice:
Ronan Harrington, a resilience expert, discussed cultivating high-performance salons while preventing burnout. He emphasised the importance of balancing stress and recovery for sustained energy and success, and illustrated how resilience is rooted in self-compassion and purpose, not endurance.
As the winners of Professional Group Salon of the Year at the Pro Hair Awards 2024, sponsored by Phorest, Josh and Sophie-Rose Goldsworthy from Goldsworthy’s Hairdressing were invited to the Summit as part of their ‘Winner’s Journey’.
“We had an amazing weekend with Phorest, surrounded by inspiring people and invaluable insights. The team at Phorest are incredible; they’re all so welcoming and passionate about what they do. It was a fantastic opportunity to connect, learn and take away ideas that will elevate both our creativity and business in the salon. A huge thank you to Phorest and to the team at Professional Hairdresser for the opportunity to attend.”
Josh and Sophie-Rose Goldsworthy
Breaking Barriers: Panelists Winnie Awa, Dija Ayodele, Tendai Moyo and Keya Neal addressed the need for diversity and inclusion in the beauty indsutry. They highlighted the UK’s lack of textured hair education and stressed the importance of integrating diversity into training, investing in Black beauty and making inclusivity a core business strategy.
Ken Hughes, a consumer behaviour expert, discussed how customer experience drives brand success. He explained how to create emotional connections and foster loyalty by focusing on authenticity, intimacy and belonging. Ken urged businesses to invest in staff experience to build a loyal community, focusing on meaningful, delightful customer interactions.
Dr Anne-Marie Imafidon MBE, a social entrepreneur and computer scientist, explored AI’s role in shaping the future of work, stressing curiosity and diversity as key drivers of innovation. She discussed how underrepresentation in tech leads to biased, unsafe outcomes, illustrating the importance of inclusive perspectives.
Peigin Crowley, founder of GROUND Wellbeing, shared strategies for managing burnout. Drawing from her massage therapy background, she highlighted the importance of intuition, using grounding techniques and fostering resilience. Peigin concluded that maintaining a healthy work-life balance is key for sustainable growth.
Daniel Mason-Jones, celebrity stylist and mental health advocate, discussed building healthy salon teams. He focused on the importance of addressing mental health and fostering open communication. Daniel touched on empathy, setting boundaries and supporting Gen Z, outlining how compassionate leadership contributes to a thriving salon culture.
Kati Whitledge, founder of mya, highlighted how marketing is key to attracting and retaining clients. She compared marketing to a romantic relationship, focusing on communication, connection and understanding. Kati stressed the importance of nurturing client relationships through consistent engagement to build trust and long-term loyalty.
Ronan Harrington
Luke Doolin
Ken Hughes
Peigin Crowley
Kati Whitledge
Daniel Mason-Jones
Dr Anne-Marie Imafidon MBE
MEET THE WINNER
CONTINUING FROM LAST MONTH, WE ARE CATCHING UP WITH ALL OF OUR WINNERS FROM THE FIRST-EVER PRO HAIR AWARDS. SAY HELLO TO OUR NEXT TWO…
PROFESSIONAL GROUP SALON OF THE YEAR 2024: GOLDSWORTHY’S SWINDON SPONSORED BY
Goldsworthy’s Hairdressing was founded in Swindon in 1961 by Peter and Peggy Goldsworthy under the original name of ‘Peter of Mayfair’. With the addition of their son, Steven, and daughter, Nicola, the salon developed a whole new identity, becoming recognised throughout the industry for their excellent training and innovative show work.
Now, with Steven’s son, Josh, and daughter, Sophie-Rose, becoming the third generation of hairdressers, the award-winning business continues to grow with salons in Swindon, Cirencester and Marlborough.
The salon has built a solid reputation based on excellent training, customer service and proactive publicity. All the Goldsworthy’s salons have at least one Master Colour Expert and colour specialist who is trained to degree level in delivering sensational hair colour, as well as multiple hair extensions specialists. With an in-house Trichologist, the business also specialises in hair loss and thinning hair.
What made you want to enter the first-ever Pro Hair Awards?
At Goldsworthy’s Hairdressing, we’ve always been avid readers and admirers of Pro Hair magazine, so when we heard about the inaugural Pro Hair Awards, we couldn’t resist the opportunity to get involved. Pro Hair has consistently championed excellence in the industry, and these awards offer a fresh and exciting platform to celebrate the creativity and dedication that drives hairdressing forward.
How did you feel when your name was announced as the winner of Professional Group Salon of the Year 2024?
We were so overwhelmed with pride and excitement! To even be shortlisted against such incredible, leading salon groups was a true honour in itself. One of the most exciting moments was sharing the news with our team members, who are the heart of everything we do.
Do you have any exciting plans up your sleeve for the next year?
Absolutely! We’re focused on continuing to nurture and grow our talented team, ensuring we remain at the forefront of innovation within the industry. We’ll be expanding our training initiatives, offering more opportunities for our team members to develop their skills and passion for hairdressing. Stay tuned!
What advice would you give to anyone wanting to enter the Pro Hair Awards next year?
If you’re considering entering the Pro Hair Awards next year, our advice is simple - go for it! It’s an incredible opportunity to reflect on everything your salon has achieved, both the big milestones and the smaller victories that drive your passion. Creating your entry is a wonderful way to celebrate the work you do, and it will remind you why you started in the first place.
What was your favourite takeaway from the night?
Of course, bringing home the award for Professional Group Salon of the Year 2024 was the highlight, but the opportunity to
connect with others, share stories and reflect on everyone’s achievements truly made the night unforgettable. Witnessing the creativity, innovation and dedication of our peers left us feeling motivated and proud to be part of such an exceptional industry.
How has winning Professional Group Salon of the Year 2024 impacted your business, your team and your clients?
The press coverage has been incredible, ranging from industry outlets to local publications. Many of our clients mentioned they had seen our win either in the newspaper or online, which has enhanced our visibility and credibility.
For our business, it has solidified our position as a leader in the industry and opened up new opportunities for growth.
For our team, the recognition has been a massive morale boost, reaffirming all their hard work!
Lastly… where have you put your trophy?!
Our trophy is proudly displayed in our custom-built trophy shelving unit in the reception area of the salon. It serves as a visual testament to the hard work, dedication and passion of our team.
Tracey Ann Smith is a multi-award-winning hairdresser and salon owner. Her accolades include winning multiple British Hairdressing Awards, including Scottish Hairdresser of the Year four times, British Men’s Hairdresser of the Year and Midlands Hairdresser of the Year.
She has also been crowned Fellowship Hairdresser of the Year by the Fellowship of British Hairdressing in recognition of her achievements as both an innovator and an educator.
Tracey’s photographic collections have won numerous awards and appear regularly in consumer and trade media titles. Not only does her session work leave her in high demand all over the globe, Tracey also has a long list of clients waiting to experience her exceptional colour work in her Derbyshire salon, French & Ivi.
Through her role as Global Ambassador at the professional colour house, ASP (a position she has held since 2013), Tracey is responsible for working on product development, creating all imagery for the brand and curating all of
herself as one of the UK’s most talented and well-recognised colourists.
What made you want to enter the first-ever Pro Hair Awards?
I wanted to enter the Pro Hair Awards because they are professionally focused and salon driven, which is ultimately at the heart of everything I do. They are such a great way of showcasing the real work that’s happening behind the chair.
How did you feel when your name was announced as the winner of Professional Colourist of the Year 2024?
I was so utterly thrilled. I didn’t expect to win at all, it was a massive bonus! I was over the moon.
What was your favourite takeaway from the night?
I think for me, the buzz in the air and the atmosphere was so electric. The night was just such great fun!
What advice would you give to anyone wanting to enter the Pro Hair Awards next year?
I would say to speak from the heart about what you love and be true about what it means to you. Always show your passion for the craft.
Do you have any exciting plans up your sleeve for the next year?
Next year, I hope to reinforce my place in the industry and continue to champion women pushing boundaries.
How has winning Professional Colourist of the Year 2024 impacted your business, your team and your clients?
It’s had such a positive impact on the salon.
special, and it’s incredible to bring a national
Lastly… where have you put your trophy?! In my salon window for the world to see!
PROFESSIONAL COLOURIST OF THE YEAR 2024: TRACY ANN SMITH
SPONSORED BY
MEET THE WINNER
ENTRIES OPEN MONDAY 3 RD MARCH 2025
MONDAY 15 TH SEPTEMBER 2025
Celebrating B Corp Month
This March marks B Corp Month, a celebration of companies shaping a more inclusive, equitable and regenerative economy. Easydry, the first disposable towel company to achieve B Corp Certification in 2022, stands proudly amongst these trailblazers, reaffirming its commitment to sustainability, transparency and social responsibility.
As part of the B Lab Ireland community, Easydry joins nearly 10,000
certification for Easydry due to my profound belief in sustainability from the outset of our journey. My goal was to establish a company that excelled not just commercially but also stood firm on ethical grounds, prioritising environmental care and social responsibility. Attaining B Corp status acknowledged Easydry’s enduring commitment to these ideals, highlighting our role as pioneers in both the disposable towel sector and the wider business community.” www.rdr.link/HBD021
Launching this month, The Great British Beauty Clean Up is a first of its kind collaboration between retailers and brands designed to significantly reduce the amount of waste created by the beauty industry. As part of the British Beauty Council’s Sustainable Beauty Coalition, the initiative aims to push new boundaries to collaboratively tackle beauty industry waste head on.
The Great British Beauty Clean Up will officially launch during Waste Week (3rd–9th March), aligning with Global Recycling Day (18th March) and the United Nations International Day of Zero Waste (30th March) later in the month.
The initiative will focus on increasing industry and consumer awareness and adoption of reuse and refill systems. It is also set to increase recycling rates of beauty empties through spotlighting take-back schemes and household recycling where available.
The Sustainable Beauty Coalition is urging all beauty brands and businesses operating in the UK to get involved. Register your interest and download the toolkit here: www.rdr.link/HBD003
Nuturing Nature. One Tree at a Time
Salon software solutions brand, Phorest, recently took sustainability to heart with a hands-on corporate event at the Dunsany Nature Reserve in County Meath, Ireland. In partnership with Irish Trees, the team dug deep – both literally and figuratively – to expand the Phorest Forest, a growing initiative that plants a tree for every salon joining the Phorest family.
The event celebrated Phorest’s commitment to sustainability, biodiversity and climate action. Phorest team members joined forces to plant trees, tour the stunning reserve, enjoy a picnic in the great outdoors and participate in a lively scavenger hunt. Phorest founder, Ronan Perceval, and UK & Ireland Country Manager, Luke Doolin, led the charge, shovels in hand, as they added new saplings to the forest, showcasing their handson approach to environmental stewardship.
Forest initiative, visit:
The Great British Beauty Clean Up memo SUSTAINABLE
Invest in Your Education
As every salon owner knows, training and education is paramount to the success of a team and to the growth of a business. In order to help hairdressers stay up to date with the latest education programmes, JOICO has created Confident Classics –a fundamental cutting system featuring nine classic haircuts along with complementary colour techniques all based on the principles of Line-Graduation-Layers.
The programme has been designed to offer accessible, affordable education that is available on a local level, providing attendees with invaluable skills that can be translated into their work on the salon floor.
Find out more here: www.rdr.link/HBD005
BUSINESS
Why Is It Important to Measure the Success of Your Salon? memo
Measuring the success of your business can provide valuable insights to guide decisionmaking, strategy and growth.
Lorenzo Colangelo, owner of The Gallery Hairdressing in Tunbridge Wells, shares his take on why digging a little deeper into what works and what doesn’t work will set salons up for success…
Making Informed Decisions:
Understanding what works and what doesn’t work enables you to make informed decisions based on actual performance rather than guesswork. It will also help you to better allocate resources like time, money and team members.
Identifying Strengths and Weaknesses:
Recognising which aspects of your business are thriving will allow you to capitalise on them, helping you to build an advantage and stand out from the crowd. Think about your USPs and how these can set your salon apart.
Customer Satisfaction and Retention:
To achieve higher satisfaction and loyalty from your clients, you need to gauge how well your
salon meets expectations. By tracking customer behaviour and feedback, you can implement strategies to improve retention, which is often more costeffective than new customers.
Financial Health:
Knowing your numbers helps manage cash flow, making sure you can cover expenses, reinvest back into your business and be prepared for any future financial challenges.
Team Engagement:
An engaged team is a productive team. A united approach to tracking success and hitting milestones helps boost productivity and ensures that your team is working efficiently towards the salon’s overall goals.
Shout About Your Success:
Keeping on top of where you are as a business and measuring success is a great exercise for entering awards. Win or lose, the awards process is a great way to reflect on what you have achieved.
Are You Looking to Transform Your Salon Culture?
With over 25 years of experience in the hair industry as a salon owner and educator, as well as a qualified life and business coach since 2019, Jo Irving has introduced a new programme of empowering courses tailored for salon owners, stylists and teams ready to foster a positive, sustainable salon culture. The coaching combines salon expertise with transformational empowerment practices, including mBIT (Multiple Brain Integration Techniques), EFT (Emotional Freedom Techniques) and meditation. This holistic approach helps teams build resilience, reduce burnout and create a supportive, high-energy workplace that keeps stylists engaged and inspired.
THE TRICHOLOGY TRIO
THREE HAIRDRESSERS-TURNED-TRICHOLOGISTS USE THEIR HAIR AND SCALP EXPERTISE TO ANSWER SOME OF THE MOST COMMON QUESTIONS THEY FACE IN SALONS TODAY.
THIS
MONTH, OUR EXPERTS DISCUSS HOW THEY INTEGRATE TRICHOLOGY SERVICES INTO THEIR BUSINESS
Steven Goldsworthy’sGoldsworthy, Swindon
I have incorporated trichology services as an additional offering alongside my hairdressing services in our Swindon salon. Initially, I attempted to operate it as a separate business, but it wasn’t practical for me as I was also working as a hairdresser.
Darren Fowler, Fowler35, London
Combining the services under one business streamlined operations and reduced costs associated with accounting and inter-salon paperwork. The team and receptionist have a good understanding of trichology and – with careful questioning – they can create appointments based on the clients’ needs.
I originally repurposed a small treatment room, and while it provided privacy, it lacked the space for a backwash basin, limiting my ability to perform certain scalp treatments. When we introduced Hair Replacement Systems, the room proved inadequate, requiring us to use a station in a corner of the salon that offered minimal privacy. So, during our salon renovation last year, I allocated approximately 9m² in a corner of the space and designed it with wooden slatted walls to maintain openness, complete with blinds for full privacy. The addition of a backwash basin and a styling area made the space highly functional for trichology services.
As a director and member of the Institute of Trichologists, my details are shared with any individuals seeking trichologists in my region. We also have a section on our own website promoting these services. Recently, I established a partnership with an endocrinologist at a local private hospital to assist patients experiencing hair loss. This year, I plan to expand outreach efforts to include local general practitioners too.
Our trichology services are deeply intertwined with the ethos of our salon business; we believe that hair health and scalp care are fundamental to achieving great hair. The London Hair and Scalp Clinic operates as a natural extension of our salon services.
While the trichology consultations and treatments are specialised and science driven, they are seamlessly combined into the overall salon experience. Our team of stylists works closely with the trichologists to ensure that every client’s journey is cohesive and supportive.
We also extend these services beyond our salon, offering consultations at Harley Street to cater to clients who require a more private or medical setting. This dual approach allows us to meet the needs of diverse clients while maintaining our commitment to exceptional hair and scalp health.
Creating a trichology clinic within a salon doesn’t require a huge amount of space, but privacy is paramount. We’ve allocated a dedicated salon day that is tranquil, discreet and designed for comfort. For those considering adding a clinic to their salon, I recommend a calm, spa-like atmosphere to reinforce the credibility of the service.
Educating our clients is at the heart of how we promote our trichology services, and we view every interaction as an opportunity to discuss the importance of scalp health. We also offer complimentary scalp assessments to salon clients, giving them a taste of the clinic experience to raise awareness of scalp care.
Rob Eaton, Russell Eaton, Leeds and Barnsley
We are lucky to have a large salon on different floors, so I can work in a dedicated, more private space. Remember, it’s not just the space you need to think about, but also the environment your clients are walking into.
Many clients can be self-conscious about their hair, and it’s intimidating walking into a salon where the team are all looking glamorous with great hair. With this in mind, we create a relaxing, welcoming vibe on these days with minimal team members and a quiet, private environment where they can talk openly. It can be emotional for many people, so we always have tissues on hand and turn them away from mirrors so they don’t have to sit and look at themselves if they don’t want to.
My point of difference is that we are a hair salon that offers trichology advice, so we let new clients know they are coming to a salon rather than a clinic. Having the two services together can be really helpful for all our clients, as we can offer bespoke advice on retail products or information about something I can offer as an added value to their overall service.
I offer a full trichological consultation, where we discuss their concerns, medical background and lifestyle – all the different factors that can impact their hair and scalp health. This naturally leads into hairdressing services, so they often come and see me as a trichologist then stay as a client for their hair colour or styling.
RISKY BUSINESS
CAN YOU GET RICH OWNING A HAIRDRESSING BUSINESS?
WE OFTEN HEAR PEOPLE SAY THAT STARTING A BUSINESS IS RISKY, BUT IS THIS REALLY TRUE? IS IT POSSIBLE TO MAKE A SERIOUS AMOUNT OF MONEY WITHOUT TAKING ON A LOT OF RISK? IN AN EXCLUSIVE SERIES FOR SEAN HANNA, WHO BUILT HIS OWN MULTI-MILLION-POUND SALON GROUP, DISCUSSES WHETHER IT’S REALLY POSSIBLE TO BECOME ‘RICH’ FROM HAIRDRESSING IN THE CURRENT ECONOMIC CLIMATE.
Is it OK to want to be rich?
It’s funny, in the UK we often have a very negative view of people who want to be rich – they must be selfish, greedy, mean or self-obsessed. The trouble with this (as well as being complete nonsense) is that it acts as a deterrent for people who might otherwise aspire to have the best things available to them.
How much do you need to be rich in the UK?
Being ‘rich’ means different things to different people. You could argue that being rich is more of a feeling than something real, but that doesn’t address the question.
For most people, being rich is about having more money than time. So, if you stop working today, you’d have enough money to live the life you desire and do all the things you want to do with all the people you want to do them with. Basically, you will run out of time before you run out of money. It’s not about being greedy, it’s about feeling secure.
So, how much money do you need to have that amount of freedom?
Again, this varies for each person, but here’s a simple way to try and find that magic number:
Let’s say you decide to retire at 60, but you hope to live to 90 – this means you’ll have to fund around 30 years without an income. (We’ll assume that you are mortgage free and you have no outstanding debts or financial dependants.)
In very simple terms, if you would like to have around £50K per year for 30 years, that’s £1.5 million. (It’s worth noting that £50K after tax is less than £40K, which doesn’t go that far if you live in an expensive part of the country.) Whereas, if you want £100K per year (currently around £67,803 after tax) for 30 years, that would be £3 million.
This is obviously a super blunt calculation, but it does give you an indication of the types of sums needed to reach your own version of being ‘rich’.
How does age make a difference?
Quite simply, the older you are, the less time you
“For most people, being rich is about having more money than time. So, if you stop working today, you’d have enough money to live the life you desire and do all the things you want to do with all the people you want to do them with. Basically, you will run out of time before you run out of money.”
need to fund. If you are 70 years old and you have £1 million in your retirement fund, you will probably be able to have a comfortable retirement as you only need to fund around 20 years (touch wood!). However, if you retired at 50 with the same fund, you would need to fund around 40 years, which is much more difficult –this is why so many people are now working longer than they originally planned.
I have a hairdressing business –how will I ever get the money I need/want for my retirement?
The good news is that with proper planning and enough time, it is possible to make some serious money. Yes, you need your business to make a profit and you need profit to be able to invest, but the ‘trick’ is to learn how to invest your profit to secure your own future.
If it’s so easy, why doesn’t everyone do this?
This is a question I find myself asking all the time. I guess, like so often, the needs of ‘now’ outweigh the needs of ‘the future’. Do I invest for my future OR do I book another holiday? Or buy a fancy car? All the usual stuff that gets in our way.
But the question was, is it possible for hairdressers with successful businesses to become rich? The answer is YES! The key is being able to run a profitable business as well as making smart and wise decisions that combine your needs of today with your requirements of the future.
I am in my 60s and I run a successful business, but I am not wealthy. Is it too late?
The truth is, creating wealth usually takes consistent investment and time. So, although you may well have money to invest, you don’t have as much time as someone in their 40s or 50s. That being said, it is still important to maximise your position. The best advice is to think about all this stuff as early on as possible. The more time you have, the more options you will have.
CELEBRITY COLOUR SUCCESS:
THE THREE CS
MELISSA TIMPERLEY IS THE MULTI-AWARD-WINNING FOUNDER OF THE MELISSA TIMPERLEY SALON IN MANCHESTER AND THE CREATOR OF MT MASTERCLASS, A COMPREHENSIVE PRECISION CUTTING EDUCATION PROGRAMME. THIS MONTH, MELISSA SHARES HER EXPERT TIPS FOR NAILING THAT A-LIST LOOK WHILE KEEPING CLIENT EXPECTATIONS IN CHECK…
Consultation
There’s no doubt that a thorough consultation is key to managing client expectations. Whilst A-listers often dazzle us with drastic ‘overnight’ colour transformations, clients don’t see the hours of work (not to mention the money) that has gone into this.
Realistically, a perfect ‘celebrity’ blonde might take months to achieve on a client –but they won’t always want to hear this! Instead, I like to introduce the idea of a hair ‘journey’, using the consultation to explain what that will look like over the next few appointments. It’s all about understanding the client’s inspiration, showing them what’s achievable with their hair type and setting realistic goals.
When clients bring a photograph of a celebrity to the consultation, I always start by looking at the skin tone and assessing whether the colour is achievable for the client – do they have a similar complexion or eye colour? Something else I like to do is cover up the celebrity’s face and check that the client still likes the hair – you’ll be amazed how many people are actually swayed by the whole picture (well let’s face it, who doesn’t want to look like Gigi Hadid!). Ask them what they like about the image – is it specifically the colour, or the way it’s been styled? – and use this to map out a personalised plan.
I also encourage clients to bring images or references of colours and styles that they don’t like. Having ‘likes’ and ‘dislikes’ to compare helps me to eliminate the risk of any miscommunication.
Customisation
No two heads of hair are the same, so it’s important that an A-list inspired colour is tailored to the client. Celebrities have the time, budget and a glam squad on speed dial, so make sure your client understands that the service will be bespoke to them.
Thankfully, most celebrity colour trends can be adapted to suit your clients’ requests. I’m still getting loads of requests for Sabrina Carpenter’s warm blonde, which is great since it’s such an adaptable colour.
“When clients bring a photograph of a celebrity to the consultation […] I like to cover up the celebrity’s face and check that the client still likes the hair – you’ll be amazed how many people are actually being swayed by the whole picture (well let’s face it, who doesn’t want to look like Gigi Hadid!).”
Talk to the client about how you can make a particular shade work for them. Take the Mocha Mousse trend, for example. We’ve got lots of clients wanting to tone down their blonde and embrace darker shades, so we’ll perhaps incorporate Mocha Mousse through sections, placed to break up the blonde for a lived-in feel, or we can use it boldly to create more of an overall brunette result. It’s about taking that initial inspiration and tailoring it to the individual.
As well as the obvious visual cues such as skin tone and eye colour, it’s also important to consider the client’s lifestyle when discussing a colour change. How often can they realistically return to the salon – both in terms of time and cost? If their expectations seem unrealistic, discuss ways in which the colour could be altered to suit their budget or their schedule, and explain why this would be a more suitable option.
Care
Hair health is everything. Celebrity colours often look flawless on camera because of the dedication to maintenance, and intensive treatments before events help ensure they’re photo-ready from all angles. I always remind my clients of the importance of at-home care and regular salon treatments, this ensures the colour stays as fresh and glossy as the day it was done. Make sure your clients understand the need for quality aftercare products. Rather than introducing the subject at the end of the appointment, where it might feel more like an afterthought, use the consultation to introduce the subject of professional products and how they can make a difference to the longevity of a colour. Explain the products that you use throughout the service, pointing out how they help with vibrancy and shine, and remind clients of the need for heat protection and regular conditioning to avoid colour fade. Remember, clients look to you for advice as a professional, so this is less of a ‘hard sell’ and more of a genuine opportunity to use your expertise to educate and further win your clients’ loyalty.
MIND YOUR
HAVING MADE A NAME FOR HIMSELF THROUGH A MIXTURE OF SALON, SESSION AND EDITORIAL WORK, ADAM REED IS ONE OF LONDON’S MOST IN-DEMAND STYLISTS. AS A BIG ADVOCATE FOR OPENING UP ON THE ISSUES AROUND MENTAL HEALTH, ADAM IS GIVING US EXCLUSIVE INSIGHT INTO HIS EXPERIENCES AND KNOWLEDGE BEHIND RUNNING A BUSINESS WITH A NEURODIVERGENT MIND.
This issue, Adam explains how, when it comes to ‘head care’, laughter can be the best medicine of all.
LAUGH IN PERSON AND AT YOURSELF
Never, ever be scared of laughing – both in person and at yourself. We’re sometimes discouraged to laugh – it can be seen as a negative or slightly inappropriate – but to me, laughing is such a positive emotion, and it’s a really important one. Don’t be embarrased to laugh at yourself. We work in an industry where laughing is an incredible form of currency, but one that we don’t always share.
LAUGH WITH PEOPLE
My 7 Things to Make you Laugh...
1. A PODCAST: Dear Joan and Jericha. This is on the naughtier side of funny, and definitely not for everyone, but I love it.
Whether it’s your team, your friends or your family, laugh as much as you possibly can. As children, there are emotions that are really important for us to share, but we are programmed from a young age not to –for instance, screaming. If it’s how you’re feeling –be it screaming or laughing till your cry – then express it, whatever it may be. It’s so important to get other people laughing too. I love laughing with the team and showing them that everything isn’t serious; laughing about little things that happen during the day can create such strong links and draw people in.
3
LAUGH ABOUT THE PAST
If you have funny memories from the past, I’d urge you to share those stories – sharing is caring! I find that it can be a great bonding experience when you share things that have happened to you, especially if it shows a bit of vulnerability. One of my favourite funny stories is
“I love laughing with the team and showing them that everything isn’t serious; laughing about little things that happen during the day can create such strong links and draw people in.”
2. A BOOK: The Secret Diary of Adrian Mole aged 13¾. I first read this book when I was in secondary school, and it still makes me laugh to this day.
3. A QUOTE: ‘Take your work seriously, but yourself less so.’
4. A MEMORY: My best friends always make me laugh.
5. A MOVIE: Bridesmaids. No other film makes me laugh like this! I could watch it 100 times, and I would still be laughing from my belly.
6. AN INSTAGRAM PAGE: @Brody_walks. Animals have to be in the top things that put a smile on my face, and Brody always brings the joy.
7. A COMEDIAN: French & Saunders. They are my lifelong comedy heroes.
when I was doing one of my first ever shows in Germany. Not only did I fall over, but I cut my finger so bad that I couldn’t use a plaster and I was actually dripping blood onto the model’s white hair. Carolyn Newman, who was there with me, properly fell over laughing! Awful at the time, but funny now. Making other people laugh is brilliant and it’s contagious.
F***ING
BUSINESS
LAUGH AT A BOOK
Get back to reading! There’s something wonderful about sitting on a train and laughing out loud. Laughing at a book is becoming a long-lost art, but honestly, it’s so worth it. I used to try and hide my laugher when I sat on the train on the way home, but now when I start to see other people laughing, I just get that contagious element and join in! There’s something about reading something funny – even if you’ve read it before – that just can’t be beaten. Don’t be ashamed, and never feel guilty about laughing. Uncontrollable laughter is the best kind.
SHARE THINGS THAT MAKE YOU LAUGH
Whether it’s something on social media or a podcast that’s made you howl, send something that will make someone smile and share the laughter! It can be irreverent; it can be silly. I love people falling over, I also love animals doing funny things and I’m not ashamed – mainly because I don’t mind if I fall over and somebody laughs at me! What makes you laugh won’t necessarily make other people laugh, but that’s absolutely fine. Whenever I post funny things, I get way more engagement than my other posts, I think because they have the ability to make someone smile. Think about what it is that makes you laugh, then seek it out and pass it on to give your mood a boost and maybe brighten up someone else’s day too.
LAUGH IT OFF
“Don’t take
life too seriously!
Join the conversation with Adam on social media at Adam Reed Mind Your Business: #ARMYB 4 5 6 7
Don’t take life too seriously! One of my sayings is, ‘I take my work seriously, but do I take myself seriously? No.’ I hope that when people think about me, they always think about somebody who’s laughing. Bad things happen in life, but if you have the ability to laugh off the small stuff, it really helps. Emotions are complicated. Sometimes you just feel like you have this need to laugh, and instantly you start crying because you’ve triggered an emotion that feels the same. Define your emotions, and don’t
One
of my sayings is, ‘I
take my work seriously, but
do
I
take myself seriously? No.’ I hope that when people think about me, they always think about somebody who’s laughing. Bad things happen in life, but if you have the ability to laugh off the small stuff, it really helps.”
be scared of feeling them. As long as you understand your emotions, you can usually find a route to managing them better.
LAUGH WITH, NOT AT Laugh with people, but don’t laugh at them. Sharing a laugh is such a wonderful feeling and the best kind of head care. For such a long time, I did not think I was allowed to laugh at stuff, and when you do, you just see the joy that it brings. Release your urge to laugh and let other people know they can feel it and join in too. Finding those moments of respite is so good for the soul and there is nothing – NOTHING – nicer than belly laughing. It’s an emotion that brings us so much joy.
If you are struggling with your mental health, please start a conversation with someone you trust or seek professional advice. Knowing that there are places to talk is key. MIND is an incredible place for help and support. They have some excellent resources on their website: https://www.mind.org.uk/, plus an infoline and a number you can call for emergency advice.
Each issue, I will be sharing my own personal happiness hacks and mood-boosting mindful tricks that help me. Scan this QR code for the perfect pick-me-up playlist. I hope you like it!
*According to the 2023 edition of Kline’s Salon Hair Care Global Series (data for full calendar year 2023).
XPRESS YOURSELF!
ARE YOUR WORKING DAYS JAM-PACKED WITH LITTLE OR NO TIME TO GET IN MORE COLOUR SERVICES?
ARE YOUR CLIENTS CONSIDERING STOPPING COLOUR AS IT’S TOO TIME CONSUMING?
ARE YOUR CLIENTS TEMPTED BY BOX COLOUR?
WHAT IF YOU COULD OFFER YOUR CLIENTS A RELIABLE EXPRESS PERMANENT COLOUR?
WHAT IF YOU COULD OFFER YOUR CLIENTS RELIABLE GREY COVERAGE IN TEN MINUTES?
WELLA PROFESS HAS GOT NEWS
A SHIFT IN CLIENT NEEDS MEANS NOT EVERYONE WANTS TO SPEND ANY MORE TIME OR MONEY AT THE SALON THAN IS NECESSARY.
WELLA PROFESSIONALS KNOWS THAT AROUND ONE IN FOUR CLIENTS ARE CONSIDERING STOPPING COLOURING RIGHT NOW BECAUSE IT TAKES TOO LONG.
Now, Wella Professionals offers a magic wand for you to wave each time your clients need a
Introducing Color Xpress, your permanent solution to grey root coverage in just 10 minutes.
SIONALS FOR YOU...
Color Xpress from Wella Professionals will be a game-changer for your root touch-up services. Delivering up to 100% grey coverage in only 10 minutes, Color Xpress is perfect for your time-sensitive clients and essential in helping you to boost salon visits, increase revenue per appointment and to attract new clients through your doors.
ALLABOARD THE COLOR XPRESS
Women are looking for express beauty treatments and services that cater to their fast-paced lifestyles without compromising on quality. In fact, 14% of womenhave said that they don’t colour or have stopped colouringbecause it’s too time-consuming1
With its quick 10-minute development time, Color Xpress will empower you to offer a new Xpress Grey Root Touch-Up service, enabling you to increase service frequency, attract new clients and offer an additional service that keeps them coming back.
Whether it’s for a last-minute touch-up, a special occasion or simply squeezing their appointment into a packed schedule, Color Xpress ensures your clients can enjoy salon-quality grey coverage with unparalleled efficiency.
WHAT MAKES COLOR XPRESS UNIQUE?
ControlX Technology revolutionises hair colouring with its fast-acting ammonium carbonate, a new-to-Wella Professionals alkalizer that acts as a supercharged magnet. Ammonium carbonate pulls the colour dyes together very quickly, so colour molecules are formed in only 10 minutes, preventing colour
INSIDE THE HAIR
Ammonium Carbonate acts like a supercharged magnet.
COLOUR IS FORMED
Pulling dyes together quickly so colour molecules are formed in only 10 minutes.
PROCESS COMPLETE
Preventing colour from going too dark.
Color Xpress also includes a ground-breaking, built-in Metal Purifier to encapsulate metals avoiding the extra damage caused by free radicals.
Not only efficient, Color Xpress is also a conscious choice for your clients and the planet, with a vegan formula and packaging made from recycled materials.
BOOST
YOUR PROFITS
NEW SERVICE
You can do more services by offering a root touch-up for your regular cut and blow-dry clients with just an extra 30 minutes.
TIP!
When your clients’ next Koleston Perfect service is booked, you can offer a special pack including an express root touch-up service in between to drive frequency of salon visits.
9 SHADES FOR XPRESS ROOT TOUCH–UPS
Color Xpress offers a thoughtfully designed palette of 9 shades, crafted to seamlessly blend with existing hair colour and deliver flawless root touch-ups. These shades have been tailored to address the most common colour needsfor grey root touch-ups, so that you can easily find the perfect match for every client.
TAKE TEN...
TO DO LIST
BREW AND ENJOY A CUP OF COFFEE.
CRUSH A MINI WORKOUT IN THE BACK ROOM.
TAKE A DEEP BREATH AND MEDITATE.
REFRESH YOUR SALON PLANTS.
APPLY COLOR XPRESS FOR 100% GREY COVERAGE.
YOU’LL ACHIEVE A LOT MORE THAN YOU THINK!
#COMPETITION TIME!
We want to see the most creative way you can fill the 10 minutes that it takes for Color Xpress to develop on your client. How are you using this time in your salon?
Capture this on camera and tag us @prohairmag and @wellaprofessionalsuki in your videos on Instagram.
Use the hashtag #wella10challenge, and one lucky winner will receive the full Color Xpress range!
SAY HELLO TO SOPHISTICATED SPRING
“Spring 2025 is shaping up to be all about sophistication and subtlety when it comes to colour.
For redheads, it’s all about muted tones like dusty rouge. It’s a softer take on red –think less vibrant ginger and more refined red hues. This trend promotes a natural lift and a glossy finish, keeping everything looking very modern and wearable.
We’re also seeing a rise in what I’d call ‘soft ginger’ tones. It’s a lighter, more natural take on copper a dusty orange that feels fresh and understated. It’s perfect for spring because it’s reminiscent of daffodils and marigolds! Again, glossing services or something like IGORA is ideal for creating that muted, refined finish.
For blondes, creamy vanillas and beige tones are taking over. These shades are best achieved with precision highlighting. I recommend using BLONDME products to add subtle sand tones for depth – the result is a sophisticated yet wearable look that clients will just adore. On darker bases, caramel balayage is the way forward. It’s all about that ‘old money’ aesthetic – think chunky highlights, soft waves and a seamless sun-kissed blend that feels natural and luxurious.
What ties all these trends together is the focus on muted, sophisticated tones with a high-gloss finish. These aren’t loud or overwhelming looks; they’re polished, wearable and exude luxury. That’s what clients are after this spring –hair that looks effortlessly expensive.”
Tim Scott-Wright,
The Hair Surgery
FLYING
Colours
must-know business tricks and game-changing colour tools making an impact right now…
CORALS, COPPERS AND CASHMERES:
5 TOP COLOUR TRENDS FOR 2025
Global leader in colour and UK Ambassador for Schwarzkopf Professional, Suzie McGill, offers her expert insights into the key colour trends that will shape the season ahead.
1
Mocha Mousse
Announced last December as the Pantone colour of the year, Mocha Mousse is set to be one of the biggest hair trends of 2025! Not only is it an extremely versatile shade that evokes a real sense of luxury, the warm, rich brunette tone can also be tailored to suit most skin tones.
2
Golden Hour Blonde
Golden Hour Blonde made its debut at the Golden Globes earlier this year, with Nicole Kidman showcasing the colour beautifully with her bouncy bouffant ponytail. The strawberry blonde shade contains a stunning mix of rose and golden tones, hand-painted with blonde strands. It evoked a real sunkissed golden goddess vibe, and I absoloutely love it!
3 Rich Auburn
While bold copper styles were huge in 2024, this year we will see a more subtle and softer take with Rich Auburn. This multi-tonal shade contains so much depth and richness, incorporating soft and natural copper, caramel and auburn tones.
4 Platinum Cashmere
Cool, ethereal and ultra-luxe, Platinum Cashmere offers a refined take on platinum blonde. It’s the perfect icy blonde for someone looking for something a bit edgy and striking. Plus, it’s super versatile and it can look great both sleek or voluminous.
5 Sunset Coral
With radiant mixes of orange and pink, Sunset Coral is an uplifting shade which captures the vibrant spirit of summer. It’s a fun, playful shade that is full of energy, and I think it’s a fantastic choice for someone looking for a fresh change that has real personality.
COLOUR WITH A CONSCIENCE
Now available in the UK, leading Portuguese colour specialist, Andreia Professional, has launched its Vegan 0% Ammonia Permanent Color Range. Designed specifically for professional hairdressers, this innovative collection delivers vibrant, long-lasting results, while prioritising hair health, sustainability and affordability.
Some key features include:
Clean Formula: Ammonia free, vegan and free from PPD and Resorcinol, the clean formula minimises odour and reduces the risk of scalp sensitivity often associated with toxic ingredients. As a result, the range offers a gentler colouring experience for clients prone to irritation from traditional colour ingredients.
Exceptional Performance: The range has been designed to provide 100% grey coverage with rich, vibrant shades suitable for all hair types.
Sustainability at its Core: Featuring partially recycled packaging and supporting carbon offset initiatives, the product allows salons to offer eco-friendly services.
Affordable Luxury: With a competitive price point, the range enables salons to maximise profits without compromising on quality.
EVERY YEAR, I GET SUPER EXCITED FOR THE PANTONE COLOR OF THE YEAR! THE DIFFERENT SHADES ALWAYS GET ME THINKING OUTSIDE OF THE BOX, AND I GET SO MUCH INSPIRATION FROM THE DIFFERENT WAYS OF INTERPRETING THE COLOUR. THIS YEAR’S COLOUR, MOCHA MOUSSE, MAY JUST LOOK BROWN TO THE NAKED EYE, BUT I SEE SUCH AN ARRAY OF DIFFERENT TONES – FROM MAHOGANY, GOLD, COPPER AND EVEN BEIGE! RACHAEL LOMAX, COPPER HAIR EDUCATOR
BUSINESS TRICKS TO MAXIMISE YOUR COLOUR SERVICES
COLIN MCANDREW, MEDUSA HAIRDRESSING
1Invest in Your Team
By investing in advanced colour education that focuses on trend-based techniques and client communication, you will create confident stylists who can tailor bespoke colour solutions that will naturally upsell services. For younger stylists, simplify the process with clear steps for consultation and upselling.
2 Offer Different Packages Bundle colour services with value-added extras like bond builders or treatments. At Medusa, we offer a Complete Colour Transformation package that includes a gloss finish and a take-home product for maintenance. This has not only increased the service’s value, but it encourages retail sales too.
3 Take Advantage of the Quieter Periods Every year, we hold a colour sale in February. Historically, this is a quiet month for us, so the sale is an excellent way to introduce new clients to the business. The retention rate of our new clients in February benefits the salons for the rest of the year.
4
Maximise Client Visibility
Position your colour expertise as a key differentiator on social media and via in-salon promotions. Showcasing transformations, trending colours and happy clients online is a surefire way to attract attention. Remember, a strong visual presence reinforces your reputation as a colour destination.
ARE YOUR SKILLS A SHADE ABOVE THE REST?
Want to make sure your hues are turning heads? We’ve rounded up the latest colouring courses from Schwarzkopf
Professional:
Creative Signature Balayage with Jonathan Turner and Sophie Gibson
From seamless colour blending to mastering freehand painting, this advanced course is designed for stylists aiming to offer standout balayage services.
Skill level: Advanced
Investment: £290.00 (excl. VAT)
Duration: 1 day
Date: 24th March 2025
Location: Manchester
Colour Correction Essentials: Mastering the Art of Transformation with Tim ScottWright
Designed to enhance your expertise in corrective colour, this theory-based course will guide you through essential techniques like rebalancing, lightening and prepigmentation.
Skill level: Advanced
Investment: £290.00 (excl. VAT)
Duration: 1 day
Date: 31st March 2025
Location: Glasgow
Foilayage & Freehand Balayage with Siobhan Haug
Packed with innovative ideas and inspiration, this course will empower you to create dreamy, natural blondes that clients will love.
Skill level: Advanced
Investment: £375.00 (excl. VAT)
Duration: 1 day
Date: 28th April 2025
Location: Manchester
Cut & Colour Trends: Stay Ahead of the Curve with Siobhan and Philipp Haug
Master the forward-thinking trends your clients are searching for with this comprehensive course focused on delivering cutting-edge styles in a salonfriendly time frame.
Skill Level: Advanced 02
Investment: £420.00 (excl. VAT)
Duration: 1 Day
Location: Glasgow
DARREL STARKEY
FOLLOW THE FASHION FOR SS25
JOSE AMOROS, ART DIRECTOR AT MYLA + DAVIS
We sat down with Jose Amoros, Art Director at sustainable London salon group, Myla + Davis, to find out the new colour trends he’s most excited for this spring.
COPPER’ LOAD OF THIS!
Rich reds, usually reserved for the autumn/winter months, are standing firm for this season. And, if the runways are anything to go by, it’s going to be all about elegance. As seen at Richard Quinn and Issey Miyake, hues were alluring and eye-catching, the perfect accessory for some suninspired style. For clients with warmer skin tones, then cinnamon and ruby shades will suit better, while clients with cooler complexions should try more of a berry or burgundy. We also have fun creating copper balayages – rich, deep colours like this scream ‘luxe’.
SWEET THING
We see your old money, heritage blondes and we raise you the sweetest sugary blonde instead! This sweet treat, as seen across the SS25 runways at Grace Ling, Stella McCartney, Coach and Richard Quinn, is sure to be a hit for its ability to enhance clients’ skin tones while keeping them bang on trend too. To perfect the look, a clay-based balayage bleach is essential for that delicate lift, and a soft blending technique keeps the brightness scattered and sun-kissed. Follow with a toner that complements and enhances the natural warmth of your client’s hair.
3 TOP TIPS TO MARKET YOUR COLOUR SERVICES
SAFY BURTON, SAFY B’S SALON
MOCHA MOUSSE Valentino, Chanel, Miu Miu – if Pantone’s Mocha Mousse was good enough for the fashion big wigs this season, then it’s good enough for us! Another glossy nod to the trend was seen by the sleek, slick models at Victoria Beckham’s SS25 show, where seriously seductive chocolate tones rocked the runways. Whether it’s neutral nude shades (beige and taupe), shimmering bronze or monotone colours closer to your clients’ natural shade, this season’s trend is for warmth, health and shine.
Whilst colour services are a great money-maker, it can sometimes take a bit of nudging to encourage clients to get in the colouring chair if they haven’t experienced this world before. In order to get the news out there, marketing your colour services is vital.
Post your colour creations on social media:
With most people checking out your Instagram before your website these days, social media is the biggest free marketing tool that benefits your business. It’s important that potential and current clients know what you are actually capable of creating, so I recommend always taking an extra few minutes at the end of your colour appointments to get some insta-worthy shots.
Create colour packages:
If you are struggling to promote your services, creating a colour package to encourage clients to book in could be a lifesaver. This might include a special strengthening treatment or colour and a trim – whatever works best for your business can be put together. Consider various promotions to advertise these packages –the first 10 clients to book recieve a discount, for example.
Consultations – promote them: Your clients may have always dreamt of trying a certain colour, but they feel like you never have enough time to discuss it during their regular appointment. Complimentary consultations are SO important to give you the time to sit down and discuss your client’s vision. Although it takes time out of your day when you could be treating other clients, it will be worth it in the long run, trust me!
JO LOUISE BISHOP AND JOANNE ROE, KH HAIR
5 WAYS TO BOSS YOUR COLOUR CONSULTATION
CAROLYN CHAPMAN, SENIOR COLOUR DIRECTOR AT STIL SALON
In my opinion, being able to provide a thorough colour consultation is just as important as delivering the very best colour service. Here’s how I break my perfect colour consultation down to five key sections:
1
THE COLOUR TRENDS FLOWING THROUGH THIS YEAR SEEM TO BE AS SUBTLE AS THEY ARE SUBLIME. IT’S ALL ABOUT LOW-MAINTENANCE AND HIGH CLASS, HIGH SHINE.
ASHLEY LONG, UKI REVLON CREATIVE ARTIST
REVLON PROFESSIONAL ANNOUNCES ITS HAIR COLOUR OF THE YEAR 2025
Celebrating the brand’s third consecutive year co-creating colour, Revlon Professional’s Hair Colour of the Year 2025 is arguably its most versatile yet. Showcasing a new tonal dimension, IMMERSIVE NUDE BLONDE 8.18 is an expressive blonde with a subtle cool-neutral hue, balanced by delicate cool tones while infused with dimension and luminosity. www.rdr.link/HBD022
Hair History: Your opening question sets the tone of your consultation. Specific questions I like to start with include: How do you feel about your hair? Tell me a little history about what you have done with the colour and style. What do you like and dislike about your hair right now? While the client is telling me this, I also carefully examine the hair, asking myself what I like about their colour and what I can improve on for them.
2
Colour Personality: This helps with colour selection and maintenance. Everyone has their own hair colour and style personality, falling into either natural, visible or dramatic colour. I categorise these as ‘Whisper’, ‘Talk’ and ‘Scream’, and explain to the client what they are and how they impact their colour choice.
3
Detailed Analysis: Next, it’s time to analyse the client’s skin tone using either a colour-fan or hot pink and bright orange scarves. These methods will illustrate whether they suit warm or cool shades and how light or dark they can really go. Doing a thorough analysis ensures you base all your decisions on the personal details of your client, creating a truly bespoke service.
4
Colour Placement: This involves talking about where you will place the colour and why, including explaining any specific techniques or any coverage of white hair.
5
Colour Choice: Finally, the consultation should always end with an overall recap on exactly what you will use and the benefits of the colour product and maintenance plan.
WHY GREY BLENDING IS A LIFESTYLE AND NOT A TREND
The Bob, the Shag, The Mohawk, The Perm, The Rachel, The Mullet, The Money Piece –as hairdressers, I’m sure we can all remember exactly where we were working when these trends had their moments in time. For me, this current ‘movement’ of embracing the grey is so much more than a flash-inthe-pan trend; it signifies an era of inclusivity where women are finally getting the space to be seen as the magnificent creatures we are, regardless of age.
I’ll always remember the first people in my column that decided to experiment with grey hair over six years ago – they were creative women high up in fashion, design and make-up. I realise now that this was a sign the change was coming, and it wouldn’t be long until it hit the high street. Yes, there have always been women who wore their
THE TOOLS BEHIND THE TALENT
FOR ME, THE ESSENTIAL STYLE BLENDING BRUSH FROM OLIVIA GARDEN IS AN INVALUABLE TOOL FOR CREATING SEAMLESS ROOT SHADOWS. ITS MEMORY FLEX BRISTLE DESIGN ALLOWS FOR PRECISE COLOUR APPLICATION AND EFFORTLESS DISTRIBUTION, ACHIEVING A PERFECTLY BLENDED AND NATURALLOOKING RESULT. PLUS, THANKS TO ITS SPECIAL COATING, THE HAIR DYE
natural grey, but for as long as I can remember, these people weren’t always overly glamorous or fashion forward.
Traditionally, the language around women going grey followed the idea of ‘letting yourself go’ and scoffing at the thought of someone not covering up those shameful white hairs! At my salon, Stripe, it’s a different story.
We celebrate the natural pattern of grey and marvel at the unique placement and beauty it adds to our clients. We design colouring techniques around grey, enhancing what has been given naturally to them and getting them excited about their hair again –all without the negative feelings of being imprisoned by the dreaded three-week regrowth.
Because we have built our colour business around this type of clientele and
the body positivity that surrounds it, we have attracted clients not only from the UK and Ireland, but as far as Denmark and America too.
I teach my techniques online and in person, and they are by far my most popular colouring courses. We couldn’t keep up with the client demand in salon, so I thought the best thing to do would be to share the knowledge. I don’t gatekeep! It means too much in society to allow women the right to age with style.
Welcoming this demographic with open arms and really celebrating it on your social media is the key here. Clients need your support, and you have to be visible for them to put their trust in you and discover a new freedom through their hair. Grey blending isn’t going anywhere; it’s a lifestyle, not a trend.
MICHELA BAZZOLI & CHARLEY HENERY, TONI&GUY, LONDON
SIAN ROSCOE, INDOLA UK AMBASSADOR
MUTED magic
HONEY BLONDE
With the announcement of Pantone’s Mocha Mousse, this season is going to be all about the neutral hair colours. For me, I think Honey Blonde will be the most popular. Colours like these are so manageable and easier to wear, and when the toners fade out you won’t have that obvious yellow warmth coming through.
MUTED VIVIDS
Again, because of the Mocha Mousse trend, even the vivid colours will be toned down this year. If you have clients that want to sit on the vivid scale, but a softened-down version, I recommend trying Indola’s new Crea-Bold shade, Noir. Designed to be used as an additive when colouring, this shade gives a gorgeous, shadowed effect that is much more muted.
THE BEST WAYS TO BOOST YOUR SALON’S COLOUR SUCCESS
SAMANTHA CUSICK, HAIR INFLUENCER OF THE YEAR WINNER, PRO HAIR AWARDS 2024
Colour services are the heartbeat of many salons (mine included), bringing creativity, client loyalty and a major revenue boost. But how do you take your colour business to the next level? Here are some tips I’ve used to grow my own salons into destinations for colour transformations.
Build Value with Every Service
Clients don’t just want a new look; they want to feel cared for. In today’s world, clients expect more than great hair; they want a personalised experience. Think bespoke consultations, digital mood boards and follow-up care tips. Creating a service that feels custom-made builds trust and keeps them coming back.
Upsell Without the Hard Sell
Enhancing your service menu with add-ons like glossing treatments or bond builders is a win-win. These extras not only boost the health and longevity of your client’s colour, but also add value to your bottom line. Make sure you’re utilising your mailing list when it comes to keeping the conversation going - it’s a great way to boost retail between client appointments.
plant
BUILD BONDS AND STRENGTHEN HAIR LIKE NEVER BEFORE WITH THE NEW BOTANICAL REPAIR BOND-BUILDING PRE-SHAMPOO TREATMENT FROM AVEDA
powered
REBUILD, REPAIR, RESTORE
From a long history of vibrant colour and chemical treatments to daily heat styling or the drying effects of the sun, hair damage has always made its mark… but not anymore.
Here to restore strength and provide intensive repairing power, Aveda’s new Botanical Repair Bond-Building PreShampooTreatment transforms even the most damaged hair.
BOND-BUILDING TECHNOLOGY
The new Bond-Building Pre-Shampoo Treatment joins the extensive line-up of Aveda’s Botanical Repair collection, with all of the products working together to curate a personal regimen designed to target consumers’ unique hair repair needs. Working to reverse past damage and repair present damage, the range uses its innovative, plant-derived, triple-action strengthening technology to:
Repair at the cortex.
The plant-derived bond-building molecule penetrates deep within the cortex to build new bonds for stronger hair.
Prevent at the cuticle.
The nourishing macro green blend of emollient-rich Green Tea Seed, Avocado Oil and certified organic Sacha Inchi smooths and seals the hair cuticle without silicones.
Protect at the F-layer.
The Protective Bio-Shield Complex derived from coconut and corn ingredients creates a lightweight veil that mimics the hair’s Flayer for radiant shine from root to tip.
bond-building
PLANT-POWERED HAIR REPAIR
As the pioneer of plant-derived, high-performance haircare, the treatment uses Aveda’s BioTech Naturals bond-building molecule to restore strength and repair damage, resulting in hair that is 3x stronger and more resilient from the inside out.*
Formulated especially for hair types and textures 1A-3C, the treatment should be applied to dry hair in order to penetrate deep into its cortex – the innermost core of the hair that is responsible for its structural properties and strength. The Pre-Shampoo’s luxurious gel crème texture effortlessly glides through the hair, protecting and realigning the fibre from root to tip.
For optimum nourishing and conditioning, the treatment should remain on the hair for 5-10 minutes, followed by the Botanical Repair Strengthening Shampoo and Conditioner.
“With its repair and protection benefits, the Botanical Repair Bond-Building Pre-Shampoo Treatment is a star product to join the Botanical Repair collection. I love that it restores strength lost from damage due to chemical treatments, so I would always recommend that hair colour guests start off their haircare regimen at home with this amazing new treatment.”
BLOOMING WITH ICONIC PURE-FUME AROMA
Aveda’s Botanical Repair collection infuses the hair with a fresh, herbal aroma. Containing certified organic ylangylang, rose, marjoram and other pure flower and plant essences, the layered aroma bouquet engages the senses, leaving hair smelling as luxurious as it feels.
A JOURNEY FROM SALON TO HOME
The Botanical Repair Bond-Building Pre-Shampoo is the perfect way for guests to continue their in-salon journey at home. Starting with the Botanical Repair Professional Treatment offered in Aveda salons, this first step helps to protect and strengthen the hair during colour services, leaving guests with 3x stronger hair after just one use.*
AVEDA’S BOTANICAL REPAIR BOND-BUILDING PRE-SHAMPOO TREATMENT IS AVAILABLE FROM 4TH MARCH 2025 IN AVEDA STORES, PARTNER SALONS, SPECIALTY RETAILERS AND AVEDA.COM
INTERESTED IN BECOMING AN AVEDA SALON? PLEASE CONTACT AORME@AVEDA.CO.UK TO FIND OUT MORE, VISIT: WWW.RDR.LINK/HBD007
IAN MICHAEL BLACK, GLOBAL ARTISTIC DIRECTOR OF HAIR COLOR FOR AVEDA
Freelance forum...
DO THE MATHS!
RUTH LUNDSTROM, CEO & FOUNDER OF THE FREELANCE SUITE APP, SETS OUT THE SUMS FOR YOU…
When you DON’T weigh your colour out...
1. You get inconsistent results.
2. You won’t realise the full potential of the colour brand.
3. You lose so much MONEY!!!!
When you DO weigh your colour out...
1. You get consistent results.
2. You realise the full potential of the colour brand.
3. You increase your profitability.
4. You will be able to confidently price, charge and communicate your costs.
NOTES:
Weight a Minute!
I’ve been freelance (and buying my own stock) for over 10 years now. Before, when I was employed and not responsible for buying the stock, I used to just ‘guestimate’ how much colour, bleach and developer I was mixing up. However, the reason I started measuring and weighing colour when I went freelance was because I had to be much more financially careful – especially in the early days, when cash flow was much tighter. Now, I guess it’s just a great habit that has stayed with me.
Another reason I started to weigh everything was because I had broken free
from the colour house that I had trained in and used every day since I began in hairdressing. As a freelancer, I felt like it was finally time for me to experiment and enjoy all the other colour brands available to me. As a result of shopping around, I needed to measure the colour out correctly so that I knew if it was performing how it claimed it would.
If you’re looking at the cost of your colour bill and the price of your services – and you’re really trying to avoid another price increase! – then I urge you to do these three things to maximise your margins:
1.Check your product prices. Can you get them cheaper? Can you make a switch to a more affordable or budget-friendly brand.
2.Start weighing out your colour using The Freelance Suite Bluetooth scales, and make sure you are charging the clients for all the product used AND for your time.
3.Shop and stock up on those VAT-free days! Money in the bank is good, but money in VAT-free stock is better.
Weighing your colour will change the game for your business; watch the pennies and see the pounds take care of themselves!
Starting your freelance journey as a stylist is an exciting and empowering step, but it’s essential to begin with a clear objective. Ask yourself: What does success look like to me? Is it a fully-booked schedule with loyal clients, a thriving online presence or the freedom to balance your personal life and career? Once you know what you’re aiming for, make a realistic plan to get there. Set achievable goals and give yourself the time and space to build your brand. Success rarely happens overnight, but with focus and persistence, you’ll get there.
The freelance hairdressing world is a dynamic landscape, constantly evolving. With the presence of social media, it can feel overwhelming for new stylists to navigate the path to success. While platforms offer valuable tools for showcasing talent and connecting with potential clients, it’s crucial to remember the enduring power of human connection and the fundamentals of building a thriving business. Social media can create unrealistic expectations and a sense of instant gratification. Whilst it can often seem like success happens overnight, we know that true success in our industry is built on a solid foundation of human connection, exceptional skills and consistent effort.
Prioritise real-world connections. In the age of digital dominance, it’s easy to overlook the power of face-to-face interaction. Attending industry events, joining local groups and actively engaging in networking opportunities are crucial. These interactions allow you to build relationships with other professionals, learn from experienced stylists and gain valuable insights into the local market. Remember, word-of-mouth remains one of the most powerful marketing tools; in order to build lasting relationships that will translate into referrals, be sure to provide exceptional services to every client.
Freelance hairdressing offers a world of opportunities, so consider what path suits you best. Do you dream of creating an at-home salon for a more intimate client experience? Perhaps you’re drawn to the fast-paced world of editorial work, or you’d like to travel as a session stylist? Each avenue requires different skills, commitments and income streams, so do your research to understand what’s involved and how you can make it sustainable. Don’t be afraid to shadow experienced professionals in your chosen field either – it’s a fantastic way to learn the ropes and gain insight before diving in fully. Build an online presence, but don’t rely solely on it. While social media can be a valuable tool for showcasing your work and connecting with potential clients, it’s essential to maintain a balanced approach
LET’S TALK!
SO
YOU’VE GONE FREELANCE, NOW WHAT?
THIS ISSUE, FREELANCE HAIRDRESSER, DANNIELLE SUSAN, SITS DOWN WITH SHEILA ABRAHAMS MBE, FOUNDER OF THE FREELANCE HAIRDRESSERS ASSOCIATION (FHA), TO FIND OUT HER TOP TIPS FOR A NEW FREELANCER THAT WANTS TO GET THEIR BRAND OUT THERE MORE…
and always have a Plan B. If you’ve built a business on a platform, you may lose everything if something changes (like TikTok potentially being banned in certain countries, for example!). Create a professional website to serve as your online portfolio, showcasing your best work and providing clients with valuable information about your services and pricing. Explore other online platforms, such as local directories and industry-specific websites too, this can broaden your reach and help you connect with a wider audience.
Focus on client retention. Building a loyal clientele is key to long-term success, and implementing strategies to nurture
existing relationships and encouraging repeat business is crucial. Consider offering incentives to loyal clients, such as exclusive concessions, complimentary product samples or personalised recommendations.
Remember that building a successful freelance career takes time and dedication. Focus on providing exceptional service, nurturing client relationships and continuously improving your skills. By prioritising human connection, building a strong foundation and remaining adaptable to the ever-changing industry landscape, you can create a thriving and fulfilling career in the hairdressing industry.
SPACE AGE
HOW TO SUCCEED AS A FREELANCE HAIRDRESSER
WHEN JACK AND ROSS WILLIAMS-HIRST OPENED THEIR CO-WORKING SPACE, WILLIAMS & HIRST, IN THE HEART OF SOHO, THEIR GOAL WAS TO CREATE A SPACE THAT SUPPORTS AND CELEBRATES THIS NEW ERA OF THE INDEPENDENT HAIRDRESSER THAT WE FIND OURSELVES IN.
IN AN EXCLUSIVE SERIES FOR PRO HAIR SKILFUL SOLO STYLISTS AND BUSINESS ENTREPRENEURS. THIS MONTH, THEY DISCUSS THE FUNDAMENTAL ELEMENTS TO ENSURE YOUR SUCCESS AS A FREELANCER...
At Williams & Hirst, we understand the unique challenges and joys that come with being an independent or freelance stylist. It’s a career path that takes courage, hard work and years of honing your skills and building trust with your clients. Whether you’re just starting out on your own or looking to grow your client base further, we’ve got some tried-and-true advice to help you succeed.
1
Be Proud of Your Independence
First off, let’s take a moment to celebrate where you are. Going independent is a huge achievement! It shows you have confidence in your abilities and a passion for your craft. But while being your own boss is exciting, it also comes with the responsibility of keeping your client list growing. Building and maintaining a thriving base of loyal clients takes time, effort and a little creativity.
2The Power of Word-of-Mouth
When it comes to gaining new clients, one of the oldest methods is still the best –word-of-mouth. There’s nothing quite like the recommendation of a happy client to bring in new faces. People trust personal recommendations, especially when it comes to something as personal as their hair.
Encourage your clients to spread the word, and don’t be shy about asking them to mention you to their friends or share your details. You could even introduce a referral scheme, offering discounts or perks for clients who send new people your way.
3Making Social Media Work for You
We get it – social media isn’t everyone’s cup of tea! However, if you are comfortable with it, platforms like Instagram and TikTok can be brilliant tools for growing your client base. Hair is such a visual art, and the right photo or video can really catch people’s attention.
It doesn’t have to be complicated. A quick snap of a beautifully styled head of hair or a short video showing off your techniques could bring in more interest than you expect. Social media can also be a great way to showcase your personality and style, helping clients feel like they know you before they’ve even met you.
Freelance forum...
“Whether it’s chatting with someone new in the salon, networking at industry events or simply sharing your genuine love for what you do, staying visible and authentic will help people gravitate toward you.”
4
Keep Challenging Yourself
As an independent, it’s tempting to stick with the clients you already have, especially once you’ve built up a good base, but it’s important not to rest on your laurels. Think about the kind of clients or projects you’d like to attract in the future, and how you can market yourself to appeal to them. This might mean taking courses to add new skills to your repertoire, updating your portfolio or experimenting with different styles to keep your work fresh and exciting.
5
Stay Visible and Authentic
Finally, remember that you are your own best marketing tool. Whether it’s chatting with someone new in the salon, networking at industry events or simply sharing your genuine love for what you do, staying visible and authentic will help people gravitate toward you.
BOSSIN’ IT
HOW TO SET AND STICK TO BOUNDARIES
As freelancers, you learn to juggle a lot; you are constantly balancing irregular hours, managing demanding clients and trying to actually have a life outside of work. While freelancing offers flexibility – because you ARE your business – and the nature of hairdressing is so personal, it can also make it challenging to set clear boundaries, let alone enforce them.
Let’s take a look at the different types of boundaries and how to set them.
1
Schedule Boundaries
OWNER OF BOSS YOUR SALON, A COACHING PLATFORM THAT SUPPORTS THE INDUSTRY THROUGH BUSINESS EDUCATION, MASTERCLASSES AND THE RENOWNED PRICING CALCULATOR, MADDI COOK SEES BUSINESS THROUGH THE EYES OF THE HAIRDRESSER. AN ALLY, CONFIDANTE, TEACHER AND FRIEND, HER APPROACHABLE MANNER AND STRAIGHT-TALKING SKILLS ARE EMPOWERING A GENERATION. SHE’S HERE TO HELP PRO HAIR READERS WITH HER EXCLUSIVE SERIES…
One of the biggest challenges freelancers face is drawing a line between work and personal life, especially if you have flexible hours. It’s so important to set ‘working hours’ for yourself, where you commit to not responding to client messages or scheduling appointments outside these times. Utilise tech where you can –consider a booking system, having autoresponders or setting up a waitlist link if you’re fully booked. Also, set your phone to ‘Do Not Disturb’ in the evenings, so you can really switch off and wind down.
2
Client Boundaries
We’ve all had clients whose behaviour makes us anxious, whether they’re always late, constantly reschedule or ‘forget’ their card and force us into the role of a reluctant debt collector. Setting boundaries around client behaviour ensures everyone feels respected. For example, create clear policies for cancellations, rescheduling and no-shows, and be sure to communicate these policies upfront. Having these in place will repel clients who’d be likely to do these things, whist attracting clients who value clear communication.
“We’ve all had clients whose behaviour makes us anxious, whether they’re always late, constantly reschedule or ‘forget’ their card and force us into the role of a reluctant debt collector. Setting boundaries around client behaviour ensures everyone feels respected.”
3
Time Boundaries in Appointments
We know the drill – a client books in for something simple, and then in the chair they decide they want a full colour correction. Or, they’re booked in for the full shebang, but decide during the appointment that they only want a root touch-up. We either oblige and then feel rushed and run behind for our next client, or we do the smaller service and miss out on the income we expected to make that day.
This is why I introduced a ‘change of mind’ policy, where I explained that any reduction in services within 48 hours of the visit would result in the original price being upheld. I also changed my reminder text and email to state that only the agreed service was booked, and any amendments needed to be made at least 48 hours in advance.
The key to successful boundaries is to stick to your guns. I always say, “If you aren’t enforcing your policies, you don’t have them.”
4
Practise Saying “No” Like a Pro It’s natural to feel uneasy about saying “no”, especially when clients push against your boundaries, but having a polite yet firm response prepared can often ease the tension. For example, “I’d love to help, but I’m fully booked this week, how is next Wednesday?” is a kind way to reinforce your availability.
5Trust the Process Boundaries can feel uncomfortable at first, but they ultimately help you attract clients who respect your time. Sticking to your policies helps you build a loyal clientele that value your professionalism and respect your limits.
6
Reframe What Boundaries Mean Boundaries aren’t rigid walls; they’re a way of protecting your energy and time to allow you to serve clients to the best of your ability. By setting clear boundaries, you’re creating a foundation for a balanced, sustainable and thriving business where you can show up for your clients 100%.
ASTRAL 2.0
HAIR: Antoinette Beenders MAKE-UP: Walter Obal PHOTOGRAPHY: Ed Maximus PRODUCTS: Aveda
ASTRAL 2.0 DRAWS INSPIRATION FROM THE ENIGMATIC REALM OF OUT-OF-BODY EXPERIENCES. WITH A BOLD MISSION TO REDEFINE THE BOUNDARIES OF HAIR DESIGN, BEENDERS SEAMLESSLY INTERTWINES CUTTINGEDGE ARTISTRY AND TECHNOLOGY. IN A COLLABORATIVE EFFORT WITH THE MULTIDISCIPLINARY ARTIST, ED MAXIMUS, SHE EMPLOYS AI-GENERATED IMAGERY FOR EVERY FACET OF THE COLLECTION, EXCEPT FOR THE MODELS’ FACES AND HAIR.
FOR THE LOVE OF VALENTINA
Giuseppe Manco
“I created my latest collection, For the Love of Valentina, to showcase the versatility of a simple haircut.
Using only a single muse, Valentina, I created eight different haircuts based on eight different techniques. The idea was for these looks to work together to take the viewer on a special hair journey, from long to short and everything in between.”
HAIR: Giuseppe Manco
MAKE-UP: Grace Hayward
PHOTOGRAPHY: Liam Oakes
MUSE: Valentina Fusco
THE LAUNCHPAD
INNOVATION FROM ITALY
Introducing the Portofino Pro Styler, Alfa Italia’s innovative new hair straightener crafted to deliver unparalleled performance, styling precision and hair health benefits. With an infra-red beam and blue light technology, the tool ensures its heat penetrates deep into the hair, maintaining essential moisture while offering anti-bacterial properties that eliminate odours and help prevent colour fade.
www.rdr.link/HBD008
A TOOL FOR EVERY JOB
Designed to provide a wide range of styles – from airy, voluminous blow-dries to sleek, structural wet-looks – Authentic Beauty Concept has unveiled its latest styling innovation: the Cosmic Blow-Dry Jelly.Complete with a smooth finish, lightweight feel and versatile usage, the multifunctional product offers a light hold for blow-drying and a medium hold for wet looks, ensuring authentic, touchable results. www.rdr.link/HBD009
INTO THE OCEAN
A new salon professional hair range, L’Alga, has unveiled an advanced line of haircare treatments designed to repair, protect and revitalise against the stresses of modern life. Harnessing the power of the ocean’s most durable lifeforms, the brand’s formulas use the AlgaNord5 complex – a science-backed blend of algae that prioritises long-term hair strength and flexibility. www.rdr.link/HBD011
GOING FAR AND WIDE
Two new launches from Denman this month are promising to add functionality and style to your kitbag: the D28 Wildcats Wide Tooth Detangler Comb and the D29 Pink Crush Deluxe Detangling Comb. Designed with extra-wide and slightly curved teeth, the D28 is ideal for distributing product and detangling thick and naturally curly, wet hair, whilst the D29 features widely spaced and rounded teeth for gentle detangling.
www.rdr.link/HBD010
A TROPICAL PARADISE
Shed [Salon Hair Every Day] has reimagined hair oil with the launch of its Tropic-Oil. Featuring a blend of Coconut Oil and Cocoa Butter in a melting whip formula, the tropical-scented product helps nourish and condition, leaving the hair soft, shiny and manageable. www.rdr.link/HBD012
PERFECT IMPERFECTIONS
Olivia Garden has unveiled its new limited-edition ‘I’m Perfection’ Fingerbrush. This special collection celebrates the beauty found in natural imperfections, encouraging everyone to embrace their unique traits with confidence. Inspired by the passion of hairdressers, the Fingerbrush elevates daily hair routines with a unique blend of functionality and luxury. Beyond detangling, it provides a gentle scalp massage, transforming a simple brushing session into a moment of self-care and wellbeing. www.rdr.link/HBD013
A MATCH MADE IN HEAVEN
Hairstory has introduced a new Bond Repair Duo, complete with an exclusive repair complex, ProTarget technology, to provide total damage repair. Comprised of the Bond Boost, a repair treatment for damaged and chemically treated hair, and the Bond Serum, a leave-in treatment with a lightweight formula, the double repair system strengthens hair from within. www.rdr.link/HBD014
THE GOLD STANDARD
Exclusively crafted for professional use, Gold Class has released its Hand-Tied Weft hair extensions from ethically sourced, 100% Indian Remy silicone-free hair. Unlike standard weft extensions, the hand-tied wefts are longer lasting and less likely to shed due to each track being hand woven with attention and machine stitched. www.rdr.link/HBD016
THE DREAM TEAM
Introducing the Miracle Bestie Duo, an ultra-rich, lightweight shampoo and conditioner from ELEVEN Australia. Infused with Hyaluronic Acid, the products
MAKE YOUR MARK
Created to inspire colourists to unleash their creativity and make a colour statement, the new GraffitiGlam collection from Keratin Complex offers a dynamic collection of 10 vibrant, semi-permanent shades. With new colour choices ranging from Tropical Green, Waterfall Teal, Sunrise Peach and Lavender Twilight. www.rdr.link/HBD017
GHD HAS UNVEILED THE LATEST INNOVATION IN ITS AWARD-WINNING CHRONOS FAMILY… THE GHD CHRONOS MAX.
Life in the Fast Lane
Designed especially with long, thick and curly hair in mind, the ghd chronos max features 85% larger close-edge plates1, allowing users to style large sections with 3x faster one-stroke styling2
Polished to Perfection
The new ghd chronos max also utilises its larger plates to create an optimum pressed finish. Aligning the cuticle to sit perfectly flat from root to tip, the result enhances light reflection on the hair for up to 90% more shine4
The tool’s newly reengineered wishbone hinge has been crafted to produce the ideal tension from root to tip, resulting in a consistent heat transfer that allows users to create sleek, straight styles with 2.5x less frizz5
SAY HELLO TO SMOOTH HAIR
THE NEW ULTIMATE SMOOTH RANGE FROM WELLA PROFESSIONALS NOURISHES HAIR FROM THE INSIDE
OUT.
Crafted especially for dry, dull and frizzy hair, Wella Professionals Ultimate Smooth offers a multi-benefit solution that smoothens and nourishes the hair with instant and long-lasting performance.
The new, skincare-inspired range uses a patented technology that combines the power of Squalane and Omega-9 for deep nourishment. Both actives work to moisturise the hair cuticle whilst polishing the hair surface, creating a lightweight, protective barrier as a result.
The Ultimate Smooth range is also vegan and free from animal-derived ingredients, complete with a long-lasting fragrance oozing with notes of citrus, floral accents and warm amber.
THE ULTIMATE SMOOTH LINEUP:
Step 1: Ultimate Smooth Shampoo
Created with a nourishing formulation that lathers into a luxurious foam to cleanse dry hair and remove impurities, the shampoo contains Metal Purifier technology to leave the hair fully prepped for deep nourishment.
1.
2.
Step 2: Ultimate Smooth Conditioner
This conditioner works to create visibly smoother and shinier hair with reduced frizz. For a more intense treatment, the Ultimate Smooth Intense Mask uses an ultra-nourishing formulation to further reduce frizz and deliver extra smoothness.
3.
Step 3:Ultimate Smooth Miracle Oil Serum
As the hero product in the range, the Miracle Oil Serum works by nourishing the hair inside and replenishing it outside in just 30 seconds. With a highly concentrated formula, the serum offers instant, long-lasting results without weighing the hair down.
HANDLE WITH CARE
Become the authority in blonde with the new BLONDME CARE range from Schwarzkopf Professional
Meet the Players…
Addressing the primary concerns of blonde hair – nourishment, repair and neutralisation – the new streamlined portfolio offers both premium in-salon services and indulgent at-home treatments.
The BLONDME Care range includes:
BLONDME Blonde Essentials
Bondfinity: Offering permanent hair repair thanks to integrated BONDFINITY Technology, for a stronger, more resilient blonde.
BLONDME Blonde Essentials Bond
Repair: Ideal everyday products to keep blonde hair strong and healthy, featuring BOND REPAIR Technology.
BLONDME Purple Toning Bond
Repair: To remove unwanted yellow undertones and brassiness in blonde hair, featuring BOND REPAIR Technology.
A Premium Look and Feel
With top-end packaging that features a sleek, minimalist design and intuitive colour-coding, the BLONDME Care portfolio has upgraded its shelf appeal.
What’s more, new and improved luxurious ingredients have been introduced to the range, each providing unique additional benefits to beautify blonde hair:
Almond Oil: A lightweight, nutrient-rich oil that softens, smooths and hydrates all hair types.
Cornflower: Naturally restores radiance and shine with innovative brightening properties.
White Tea: Known for its antioxidant properties and soothing benefits.
AT PRO HAIR, OUR RADAR IS ALWAYS ON THE LOOKOUT FOR THE HOTTEST, UP-AND-COMING TALENT. IN A NEW SERIES, WE’RE GOING TO BE DISCOVERING THE STYLISTS WHO ARE SHAKING THINGS UP IN THE WORLD OF HAIR AND UNCOVERING EXACTLY WHAT’S ON THE MINDS OF THESE FUTURE HAIRDRESSING STARS.
WATCH THIS SPACE – YOU SAW THEM HERE FIRST!
YOU SAWTHEM HERE first! Sammy Bickle
@ Adam Reed
Hi Sammy, can you tell us a bit about your background? How did you get into hairdressing?
I started my hairdressing journey at 14 in a wonderful salon in Essex. I always knew I wanted to be a hairdresser, and I was so fortunate that I found an amazing team who nurtured and encouraged my love for this job. During my time there, I was also on The Fellowship Clubstar Art Team, where I
got a wider insight into the industry. Soon after finishing my year on the team, I was then put in touch with Adam Reed. For me, moving on was about finding a place that felt like home. Since joining ARKIVE by Adam Reed, I have been on adventures I never thought possible and achieved goals I’d only ever dreamt about.
What’s been your biggest career highlight so far?
My stand-out moment so far has been
travelling the world alongside Adam, but I also ended 2024 on the ultimate career highlight – becoming a member of the F.A.M.E team 2025!
Do you have an area you’ve already decided you’d like to specialise in? I have always wanted to be a session stylist, and it’s this side of the industry that excites my creativity most. You cannot beat the rush of working backstage or seeing your collection serenely walk
down the runway seconds after hair chaos. I love Avant Garde, and I am at my happiest surrounded by wefts and crystals creating some kind of ‘hair art’.
Who are your mentors and what have they taught you?
It is a total honour to be Adam Reed’s first assistant – no day is ever dull! I feel so lucky to be able to pick his encyclopaedic brain of knowledge and hear all his amazing stories. He also has this unbelievable ability to make any hair look glam and sexy with the swipe of a brush, that skill is my dream!
What does the hairdressing industry look like to you today?
We are in such a wonderful time of really supporting each other; we all want each other to succeed and we’re so open to sharing our time and knowledge. We are no longer gatekeeping our skills, and expertise and education is more accessible than it ever has been.
What inspires your creativity?
When I’m seeking inspiration, there is one place that ignites my creativity – the arts and crafts shop. I get so inspired from the shapes, colours, textures and materials of all the different things there. It’s a place that really excites me and, even if I don’t end up buying anything, I will always come away filled with endless creativity and ideas.
Is hairdressing what you thought it would be?
It’s so much more! Over the past few years, I have had the chance to be mentored by some of the best hairdressers out here. This has really helped me to discover the hair I love to create and the stylist I want to become.
Do you have a signature style or technique that sets you apart? How did you develop it?
I would say editorial and Avant Garde hair has become a sort of signature style of mine. I absolutely love creating hair that makes an audience gasp or turn their heads. I think personal style is constantly developing, and it’s so important to always keep an open mind. Being aware of the beauty in simplicity is hopefully going to improve my work the most.
How do you think social media is changing the hairdressing industry? You aren’t now just expected to be a good hairdresser, but a content creator, photographer and editor too. It’s an area my skills lack for sure, but it’s something I’m really trying hard to improve on.
Are there any particular products, tools, or technologies you’re obsessed with right now?
My favourite product is an easy one –the
“I have been on adventures I never thought possible and achieved goals I’d only ever dreamt about.”
ARKIVE Mastery Liquid Hairspray. I have never used anything like it before and it’s so versatile; it’s honestly a game-changer!
What advice would you give to someone just starting out in hairdressing today? Take every opportunity you can and give it all you’ve got, even if you think you may fail. Be kind to yourself and honest with others about your skills or ability.
What do you think makes a great hairdresser stand out from the rest?
Someone with individual style, who knows who they are and is not afraid to run with it. I think we can be avoid being inventive because we’re scared that people aren’t going to like it, but for me, it’s the hairdressers that take a chance and stand by their creativity that are the pioneers in the industry.
Where do you see yourself in 10 years’ time?
I want to continue to be just as in love – if not more – with this industry. I hope to be leading a creative team and constantly working on projects, shows and shoots. Most importantly, I want to still be learning and keeping the clients in my chair the happiest they can be.
IN
THIS SERIES, WE DELVE INTO THE DYNAMICS BEHIND SOME OF HAIRDRESSING’S MOST SUCCESSFUL PARTNERSHIPS. WHY ARE THE PROFESSIONAL AND PERSONAL ASPECTS OF THEIR RELATIONSHIP SO STRONG, AND WHAT ARE THE DAY-TO-DAY SECRETS THAT HAVE MADE THESE POWERFUL DUOS LAST THE DISTANCE..?
JUST THE OF US
Louise on Ellie
LOUISE SMITH and ELLIE SMITH
Ellie was a delight growing up; she was good as gold and amazing at whatever she did at school. I didn’t necessarily think she’d follow me into hairdressing, even though deep down I suppose I thought it would be nice. It was never really discussed and definitely never forced.
Ellie was always very creative, and it was art she loved the most –it was only after she’d done an Art Foundation course at college that she decided to get into hairdressing. Once she’d started training, Ellie had to present her own collection at her beginner’s course at the TONI&GUY Academy. Me and Phil came up and watched it, and at that point, I just knew she had what it takes to make it.
I’m very, very blessed with my relationship with Ellie. A lot of people do comment on that and say how special it is. I was a young mum, and it’s lovely that Ellie’s had her kids young too. I think having grandkids has bonded us even more. I’m all over them; Ellie couldn’t get rid of me if she tried!
Ellie likes to get things done pronto, and she’s very organised. She’s a perfectionist as well. I think if she
wasn’t a hairdresser, she could be someone’s PA. But Ellie also has a lovely calmness about her, which makes her very approachable for the team. We’re on the same page with style and what we like creatively – I’d happily let Ellie go and buy a whole new wardrobe for me! Outside of the salon, we do often chat work, but I think with the grandkids now, we have a good balance where all our time isn’t focused on work.
There are so many positives about having a family business, but my one downside is that me and Ellie can’t always take a day off at the same time anymore. I miss that. On the massive plus side, I get to see Ellie all the time, even if it is at work. We do try to get a night out together as much as we can. Whether it’s just midweek for dinner with the girls or a night out in town for a few drinks. We also do a lot as a family of four – me, Ellie, Phil and George –so it’s not like the boys don’t get a look-in!
Ellie on Louise
My early memories of mum were that she was always at work – to the point where she would be running late and a staff member would have to come up and collect me from school! – but I never minded. I was always in and around the salon, so hair was just a part of life. I think there’s something about the hair world that sucks you in. You see it and it’s exciting; it’s fun and you want to get involved, even if you’ve never done it before.
blow-drying, but start cleaning on the way back. She can’t put a cloth down! She’s an excellent multitasker. Her haircuts are always amazing and her blow-dries are the best in the salon.
Me and mum get on really well. I always know what she needs doing before she even asks me. We’re on the same page – we know how each other work and how the salon works too. Mum is fun and easy-going, but she’s hardworking. Work wise, she just cracks on and gets on with it. I’m a bit more organised and like to plan, but I think that’s what makes us work so well. Mum works harder than anyone. She is fully booked every day and does double the number of clients than any of us, but she still gets everything else done too. I mean, she’ll be cutting someone’s hair and she’ll go to get a hairbrush to start
We’re very close and we do everything together. There’s never a day where we don’t see each other. Our tastes are the same and I even look after mum’s clients sometimes if she’s on holiday. They’ll happily have me because they know we are so similar. We do chat about work outside of the salon, but I think that’s good. You get a different perspective when you’re away from it. When we brought the two shops together in 2023 as one family business with the Smith England brand above the door, it was definitely a huge thing. A big plus of a family business is that we’re both passionate about this place, so we both want to work hard and make it successful and grow. A goal of ours at the minute is the shop fit for the salon. We’re working together on that – along with Dad and George - to make our space look even more like Smith England.
QUICK-FIRE QUESTIONS:
Who’s the bigger perfectionist?
Both: Ellie.
Who’s the chattiest?
Both: Louise.
Who takes longer to get ready for a night out?
Ellie: Definitely mum! I can be in and out in half an hour because I’ll have already planned and organised my outfit.
Are there any other mum/daughter partnerships you admire?
Ellie: Beverly and Jordanna Cobella, for sure. After everything Beverly has done over the years, being able to see Jordanna creating her own success now is incredible. We also love Teresa Weller and her daughter, Stef. We met them on a Revlon trip and they’re so fun, creative and super passionate about what they do.
If you two weren’t in the hair industry, what’s another job you could imagine doing together?
Louise: We’d be running a beach club in Ibiza. Ellie could do front of house, and I’d be out there partying with everyone.
If you had to describe your partnership in three words, what would they be? Fun, close, (lots and lots of) LOVE.
GIVING US EXCLUSIVE MONTHLY ACCESS TO HIS STYLISH, SWAMPED AND STAR-STUDDED SCHEDULE, CELEBRITY HAIRDRESSER, SESSION STYLIST AND SALON OWNER, LUKE BENSON, SHOWS US WHAT HE’S BEEN UP TO…
Check out more of Luke’s hair
BO OK ED
TV Filming in Belfast
I went back to Belfast to film series three of The Finish Line with my good friend Roman Kemp. It’s 10 (very long!) days of filming, but I really enjoy doing something slightly different to my norm. Plus, trying to answer all the quiz questions must help my general knowledge in some way!
Client Wedding
I always love doing my clients’ weddings; they tend to be in such gorgeous locations, and this one was no different! The ceremony was at Ashridge House, and my client looked beautiful with a classic finish to her hair. I think short hair and bobs can be made to look so luxurious when it comes to wedding hair;
Tom Grennan
I recently spent the day at Sony with Tom Grennan to do a few shoots to promote some upcoming projects he has. Tom has been a client for a long time, and always comes to the salon for his colour and trims, but it was fun to get out and do some commercial work with him, especially seeing how his look comes across on camera. Another gent embracing his natural texture and working with his curls.
Roman x Vodafone
Some more Vodafone activation with Roman this month, and this time it was ‘Roman versus Rugby’! We were at Northampton Saints and the Principality Stadium in Cardiff with the Scottish and Welsh rugby teams, and Roman had varying challenges against them, all to promote the upcoming World Cup and Six Nations.
Joe Jonas x British Fashion Awards
It was great to work with Joe again, this time for Prada at the British Fashion Awards in the Royal Albert Hall. I’ve really been loving his look lately –he’s all about embracing the natural texture and keeping his moustache longer. I think facial hair is going to be a real trend over the rest of this year, and it will be interesting to see who is brave enough to rock a ’tache!
Photographer: James D.Kelly
The Design Edit.
AWARD-WINNING STYLIST, JAMIE BENNY, SHOWS US AROUND HIS VERY FIRST SALON... SAY HELLO TO BENNY & CO. HAIR STUDIOS IN KNUTSFORD.
How would you describe the design of your salon?
We are effortlessly elegant. Our design projects a sleek and urban aesthetic that highlights our earthiness. We were careful to create a balance of embracing natural plants alongside the modern, bespoke stations. Our salon focuses on the client journey, and this is reflected in its aesthetic. Having only eight spacious stations, each client has a dedicated space where they are warmly welcomed into their chair and placed into good hands.
Do you have any curated pieces or special features in the salon?
Our brand pillars hang on the walls as a daily reminder of what we believe in: Community, Suitability, Education and Individuality. We are proud to hold our values for all to see and to stand by them every day.
oak from our stations that would have otherwise been scrapped. We sought services from local people and focused on having lots of plants and natural features to minimise the use of plastic or non-degradable decor items. Our waste is separated into recycling and general waste, with a separate bin dedicated to our bio-degradable Easydry towels. Our vegan products are sold with Alfaparf’s recyclable paper bags. Lastly, we made the decision to stick to one water tank, encouraging our stylists to turn off the tap and preserve water in between washing hair.
Do you have a dress code for your team? Absolutely not! As a representation of the creative industry we work in, we felt it was important that stylists are empowered to showcase their individuality through what they wear. When recruiting stylists, we are careful
Give us three words that reflect the vibe of your salon. Tailored, refined and inviting.
What’s the reason you fell in love with hairdressing?
Hairdressing is in my blood; my Dad was a hairdresser, my brothers are hairdressers, my daughter is and my nephew is too. I was a pro footballer, but I had an accident and couldn’t play, so I decided to join the family business.
What’s the most treasured item in your kitbag?
WHAT’S..? Bruno Marc Giamattei
on Prosecco, Presidency and Pro Football
What’s the most memorable moment in your career so far?
I’ve had so many great moments! Some key highlights include presenting at The World Hair Congress
What’s your go-to hair product right now?
I love the Blonde Life range
What’s the favourite look you have created? Tough question. We did a shoot for JOICO last summer that would be in my favourites, but I’m also just proud of the way my work has developed over the years to remain relevant.
What’s your drink of choice at the bar?
I’m not a big drinker, so probably a glass of Prosecco.
What’s the last thing you bought? I didn’t actually buy it, but my Mum got me and my brothers a Rolex watch each.
What’s your go-to takeaway order? Italian. (I would have to say that!)
What’s your top binge-watch recommendation? Tulsa King on Paramount Plus.
What’s your go-to karaoke song? Three Times a Lady