Retail MarketPlace Profile 4511 Pleasant Ave, Fairfield, OH, 45014 Drive Time: 3 minutes
Latitude: 39.35274 Longitude: -84.55876
Summary Demographics 2010 Population 2010 Households 2010 Median Disposable Income 2010 Per Capita Income NAICS Industry Summary Total Retail Trade and Food & Drink Total Retail Trade Total Food & Drink Industry Group Motor Vehicle & Parts Dealers Automobile Dealers Other Motor Vehicle Dealers Auto Parts, Accessories & Tire Stores Furniture & Home Furnishings Stores Furniture Stores Home Furnishings Stores Electronics & Appliance Stores Bldg Materials, Garden Equip. & Supply Stores Bldg Material & Supplies Dealers Lawn & Garden Equip & Supply Stores Food & Beverage Stores Grocery Stores Specialty Food Stores Beer, Wine & Liquor Stores Health & Personal Care Stores Gasoline Stations Clothing & Clothing Accessories Stores Clothing Stores Shoe Stores Jewelry, Luggage & Leather Goods Stores Sporting Goods, Hobby, Book & Music Stores Sporting Goods/Hobby/Musical Instr Stores Book, Periodical & Music Stores General Merchandise Stores Department Stores Excluding Leased Depts. Other General Merchandise Stores Miscellaneous Store Retailers Florists Office Supplies, Stationery & Gift Stores Used Merchandise Stores Other Miscellaneous Store Retailers Nonstore Retailers Electronic Shopping & Mail-Order Houses Vending Machine Operators Direct Selling Establishments Food Services & Drinking Places Full-Service Restaurants Limited-Service Eating Places Special Food Services Drinking Places - Alcoholic Beverages
44-45,722 44-45 722 NAICS 441 4411 4412 4413 442 4421 4422 4431 444 4441 4442 445 4451 4452 4453 446,4461 447,4471 448 4481 4482 4483 451 4511 4512 452 4521 4529 453 4531 4532 4533 4539 454 4541 4542 4543 722 7221 7222 7223 7224
Demand (Retail Potential) $120,875,018 $103,595,976 $17,279,043 Demand (Retail Potential) $24,028,285 $19,695,117 $1,756,887 $2,576,281 $3,548,054 $2,560,559 $987,496 $3,463,273 $3,993,368 $3,551,029 $442,338 $23,346,115 $22,350,187 $262,870 $733,058 $4,325,583 $18,197,999 $3,350,259 $2,474,135 $415,457 $460,667 $1,501,453 $763,834 $737,620 $13,340,373 $6,989,942 $6,350,430 $2,321,423 $173,457 $916,115 $114,572 $1,117,278 $2,179,790 $1,245,278 $516,195 $418,316 $17,279,043 $7,130,186 $8,320,209 $1,330,227 $498,421
Supply (Retail Sales) $148,134,630 $128,730,978 $19,403,652 Supply (Retail Sales) $12,831,509 $8,052,493 $2,036,935 $2,742,080 $1,915,236 $1,291,882 $623,354 $4,536,435 $3,193,504 $3,119,877 $73,627 $25,402,066 $20,491,345 $2,622,658 $2,288,064 $12,176,067 $24,569,079 $1,710,419 $929,690 $442,932 $337,797 $544,888 $515,221 $29,666 $36,551,220 $0 $36,551,220 $3,568,844 $540,055 $1,549,916 $275,764 $1,203,109 $1,731,712 $1,646,728 $0 $84,984 $19,403,652 $7,779,873 $10,061,426 $499,451 $1,062,901
Retail Gap $-27,259,611 $-25,135,002 $-2,124,609 Retail Gap $11,196,777 $11,642,624 $-280,048 $-165,800 $1,632,818 $1,268,677 $364,142 $-1,073,162 $799,864 $431,153 $368,712 $-2,055,951 $1,858,843 $-2,359,788 $-1,555,006 $-7,850,484 $-6,371,080 $1,639,840 $1,544,445 $-27,475 $122,870 $956,566 $248,613 $707,953 $-23,210,847 $6,989,942 $-30,200,789 $-1,247,421 $-366,597 $-633,801 $-161,193 $-85,830 $448,078 $-401,450 $516,195 $333,333 $-2,124,609 $-649,688 $-1,741,217 $830,776 $-564,480
Leakage/Surplus Factor -10.1 -10.8 -5.8 Leakage/Surplus Factor 30.4 42.0 -7.4 -3.1 29.9 32.9 22.6 -13.4 11.1 6.5 71.5 -4.2 4.3 -81.8 -51.5 -47.6 -14.9 32.4 45.4 -3.2 15.4 46.7 19.4 92.3 -46.5 100.0 -70.4 -21.2 -51.4 -25.7 -41.3 -3.7 11.5 -13.9 100.0 66.2 -5.8 -4.4 -9.5 45.4 -36.2
13,188 5,644 $40,192 $24,117 Number of Businesses 120 85 35 Number of Businesses 12 7 0 5 4 2 1 7 6 5 1 12 5 4 3 8 5 5 2 1 2 5 5 0 3 0 3 18 3 6 3 7 1 1 0 0 35 18 13 0 4
Data Note: Supply (retail sales) estimates sales to consumers by establishments. Sales to businesses are excluded. Demand (retail potential) estimates the expected amount spent by consumers at retail establishments. Supply and demand estimates are in current dollars. The Leakage/Surplus Factor presents a snapshot of retail opportunity. This is a measure of the relationship between supply and demand that ranges from +100 (total leakage) to -100 (total surplus). A positive value represents 'leakage' of retail opportunity outside the trade area. A negative value represents a surplus of retail sales, a market where customers are drawn in from outside the trade area. The Retail Gap represents the difference between Retail Potential and Retail Sales. Esri uses the North American Industry Classification System (NAICS) to classify businesses by their primary type of economic activity. Retail establishments are classified into 27 industry groups in the Retail Trade sector, as well as four industry groups within the Food Services & Drinking Establishments subsector. For more information on the Retail MarketPlace data, please view the methodology statement at http://www.esri.com/library/whitepapers/pdfs/esri-data-retail-marketplace.pdf. Source: Esri and Infogroup
May 11, 2012 Š2012 Esri
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