A/W 19/20 Color Trend Report color based off of changing times
Hannah Hlopak
Table of Contents
1
Letter from the Editor
2
Neutral Mindset
3
Bold Bright’s
11
Perished Pastels
19
Enriched Darks
27
Letter from the Editor Change is near and we as readers, designers, students, and lovers of fashion have to jump without worry. From sustainability to genderless fashion and so much more the world is adapting and changing with fashion following suit. The industry has to learn to create new outlooks and ethics as the customer starts to pay more attention. Colors will be effected because of many changing processes like using less dye for cleaner water resulting in the soft pastels and earth tones. Symbolic colors are also coming to contribute to a lot of the trends this season. So readers, designers, students, and lover of fashion we need to jump on the bandwagon and ride along while the Time Changes! Much love, Hannah
2
Neutral Mindset Neutral Mindset is a sophisticated palette of mid-tones and neutrals with complementary pops of color. These colors are youthful for that day to night look, and are a big focus for casual street wear. As the world becomes more aware of a genderless driven lifestyle the fashion industry will see that colors will become more varied and adaptable on all fronts. They are very versatile colors for both males and females.
3
PANTONE 19-1110 TCX
RETRO APRICOT
ANTHONY’S TAUPE
BLUE YONDER
EGGSHELL WHITE
PANTONE 14-1112 TCX
PANTONE 11-0601 TCX
PANTONE 15-4008 TCX
PANTONE 17-0530 TCX
PANTONE 16-1350 TCX
5 PUTTY
BLACK COFFEE
7
8
FALL 2018 CALVIN KLEIN FALL 2018 PACO RABANNE
9
FALL 201
18 LOEWE FALL 2018 CHANEL
FALL 2018 SACAI
10
Bold Bright’s Bold Bright’s palette is a young, fun, and expressive combination of colors for the bold, and outgoing person. Unlike the normal A/W go to colors these will be for those dreary day pops of hope! Especially as the next generations are starting to enter the real world they will be bringing a lot of individuality to their wardrobes and these expressive colors will help them do just that. This palette is the hope and joy of the future. As the world is going through a dark time having some confident bright colors will be beneficial.
11
SEVENTIES YELLOW
PANTONE 18-2043 TCX
PANTONE 17-1463 TCX
PANTONE 15-1049 TCX
PURE EMERALD
SYDNEY BLUE
BOLD GRAPE
PANTONE 18-5642 TCX
PANTONE 18-4330 TCX
PANTONE 19-3638 TCX
14
FLAMINGO PINK
FLAME
FALL 2018 BALENCIAGA FALL 2018 BALENCIAGA
15
FALL 2018
8 VERSACE FALL 2018 BALENCIAGA
FALL 2018 MARINE SERRE
16
17
18
Perished Pastels Like many of the palette’s Perished Pastels are concentrated around a very big issue facing the fashion industry today, sustainability. By A/W 19/20 the industry will see serious changes to retail and business strategies regarding sustainability. Because of this big push trends will transition from bright neon’s of the past to more neutral pastels because of how harmful it is to the environment to dye the fabrics with those intense colors. Brands will be more hands on with the construction of their garments to make sure they uphold the controversy of sustainability.
19
PIVOTAL PEACH
SHADOW GRAY
BLUE FOG
LIME SHERBET
PANTONE 16-3801 TCX
PANTONE 11-4301 TCX
PANTONE 13-0530 TCX
PANTONE 15-4008 TCX
PANTONE 16-1509 TCX
PANTONE 4745 C
21 LILY WHITE
OPAL GRAY
FALL 2018 BALENCIAGA FALL 2018 GUCCI
23
FALL 2018 M DOMINO
MARK KENLY O TAN
FALL 2018 GUCCI
FALL 2018 GANNI
24
25
26
Enriched Darks Enriched Darks are embracing the romantic mystery of nature, combined with twisted, demented dark fantasy’s. The colors range from dark near-blacks to deep maroons and hunter greens. A big movement right now in China is streetwear and oversized casual clothing. These colors will be a big contributor in this movement from avangard fashion to everyday streetwear on the runways. These textiles will also factor into the movement of smart technological fabrics that are starting to really appear in the fashion industry.
27
CHOCOLATE PLUM
BLUE NIGHTS
ROOT BEER
PANTONE 19-1110 TCX
PANTONE 19-4023 TCX
PANTONE 19-1228 TCX
FOREST NIGHT
NIGHT SKY
DEEP MAROON
PANTONE 19-0414 TCX
PANTONE 19-3924 TCX
PANTONE 19-1650 TCX
30
FALL 2018 LOEWE FALL 2018 LITKOVSKAYA
31
FALL 2018 ANTO
ON BELINSKIY FALL 2018 L’HOMME ROUGE
FALL 2018 RODEBJER
32
33
34
35
36