HSTC906
MOBILE FOOD ORDERING APPLICATION FOR IPHONE
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A Harbinger Systems Case Study
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MOBILE FOOD ORDERING APPLICATION FOR IPHONE
Situation
Challenge
A Silicon Valley startup with focus on mobile retail consumer products
Food menu a dynamic and fast-changing part of restaurant operations
Company wants to build a mobile Ă la carte ordering system for a major fast food chain in US
Customer should get close to in-store experience and be able to customize and mix-and-match food items on-the-go Display and ordering system to be integrated with mobile payment gateway with multiple options
Harbinger Solution An iPhone application with interactive menu and custom UI controls to enable food ordering at the finger tips
Technologies & Tools iPhone OS 3.1.2
App uses data plan and proprietary web services to get current specials, combo deals, up-selling items, food ingredients, allergen info, nutrition value etc.
Custom UI control with animations
Builds up order, offers payment options, uses SMS gateway and SMS printer for order printing and delivery
GPS Services
Shows nearest outlet locations using GPS for optional order pickup
SQLite Database
Web Services and Networking Google Map APIs SMS integration using Ruby on Rails
Extensive app branding options to enable quick white-labeling of the mobile solution
Benefits
BOTTOM LINE
Company able to strike deals with multiple fast food chains to provide a valuable service Fast food chain customers able to order and pick up with maximum information on their fingertips and minimum hassles
HSTC906
www.harbinger-systems.com
Company able to blend brick-and-mortar retail and mobile experience with robust business model