eNett Brand Guidelines

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THE RULE BOOK. eNett Brand Guidelines.



CONTENTS BEING eNETT OUR BRANDMARK THE SHADES OF eNETT WHAT’S YOUR TYPE? THE BREAK DOWN CREATING THE TWIN RIBBONS HEADLINES & RIBBONS SOLID BLOCK QUOTE STYLINGS WINNING NUMBERS TABLE TALK OFF THE CHART IMAGE CONSCIOUS ONE VOICE MAKE A STATEMENT BEST PRACTICE

04 06 08 10 12 14 16 18 20 22 24 26 28 30 32 34


BEING eNETT. As we continue to grow, the strength and clarity of our brand value proposition becomes increasingly vital. Our Brand Essence is a pure distillation of what we represent to our customers; not just a partner, but one that is redefining payments. The Brand Promise expresses the value we deliver and highlights the things that matter most to our customers. Our Brand Pillars are the foundation on which our brand value proposition is built. They define and differentiate us. Lots of companies have Brand Values. Few live them as faithfully as we do. Our Brand Values are integral to who we are and they inspire the way we behave as individuals and as a company. Every day.

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Brand Essence

Your Game-Changing Partners Brand Promise

At eNett we create awesome payments solutions that benefit our customers, their customers, and us. Our customers want our products and service to be fast and easy, for us to be easy to deal with and make sure their money and transactions are safe. Think Fast, Easy, Safe. Brand Pillars

We are Fast, Easy & Safe

We lead the way in innovation

We help you grow

We communicate and listen

Easy

Fast

Fun

Brand Values

Bold

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OUR BRANDMARK. Dynamic and innovative in its use of shape and colour. The multi-faceted elements of the eNett brandmark invite you to ‘shift your perspective’. Expanding from a single point, they demonstrate the growth potential for our clients in simplifying their payments.

6

Vertical Logo The vertical configuration is the primary version of the brandmark and should be used wherever possible. The tagline should always be used.

Vertical logo positive version

Horizontal Logo The horizontal configuration is reserved for use in extreme horizontal spaces (e.g. lanyards and all online comms) and in a co-branded environment where equal weighting of brandmarks is necessary.

Horizontal logo positive version


Vertical logo reverse version

Monochromatic When colour printing is restricted or when the quality of colour reproduction cannot be controlled, ensure the ‘mono’ logo is chosen.

Positive version

Reverse version

Minimum size

Favicon

Remove the tagline if reproduction impressions are an issue.

Horizontal logo reverse version

Minimum Size, Favicon To ensure the clarity and integrity of the brandmark is maintained, the brandmark must never be reproduced at a size smaller than the minimum specified. The favicon is a condensed version of the eNett brandmark. It has been optimised to maintain legibility at small sizes.

16 x 16 px

Clear space 24 mm/102 px

Clear Space An area of clear space around the brandmark must be kept free of any graphics or text. This is to ensure the integrity and legibility of the brandmark.

1x

x

25 mm/110 px

7


THE SHADES OF eNETT. Our colour palette uses black and white background tones and a combination of colour shades to keep the brand fun and fresh. The greatest proportion within our colour palette should be reserved for white. Black is used at twice the proportion of the other colours, which are used in equal measure. Darker shades are primarily used when constructing the ‘Twin Ribbons’. They can also be used sparingly as an alternative shade to add hierachy, such as in charts and infographics (Ref. p26–27).

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LIGHT SHADES - PRIMARY COLOUR USE FOR MASTER BRAND

BACKGROUND TONES

Blue Light

Teal Light

Pink Light

Purple Light

Orange Light

C 90 R 49 M 73 G 88 Y 6 B 160 K 0

C 67 R 56 M 1 G 190 Y 22 B 202 K 0

C 0 R 226 M 100 G 5 Y 24 B 111 K 4

C 76 R 83 M 100 G 32 Y 25 B 98 K 23

C 0 R 242 M 73 G 105 Y 98 B 36 K 0

Pantone 7455 C HEX 3158A0

Pantone 631 C HEX 38BECA

Pantone 214 C HEX E2056F

Pantone 2627 C HEX 532062

Pantone 151 C HEX F26924

DARK SHADES - FOR USE ON ‘TWIN RIBBONS’

White C 0 M 0 Y 0 K 0

R 255 G 255 B 225

Pantone White HEX FFFFFF

Rich Black

Blue Dark

Teal Dark

Pink Dark

Purple Dark

Orange Dark

C 50 R 0 M 50 G 0 Y 50 B 0 K 100

C 100 R 0 M 63 G 37 Y 12 B 74 K 67

C 100 R 0 M 0 G 144 Y 28 B 161 K 20

C 0 R 177 M 100 G 0 Y 24 B 86 K 30

C 76 R 62 M 100 G 13 Y 25 B 74 K 46

C 0 R 224 M 73 G 98 Y 98 B 33 K 8

Pantone Black HEX 000000

Pantone 7463 C HEX 00244a

Pantone 7712 C HEX 0090A1

Pantone 215 C HEX B10056

Pantone 269 C HEX 3E0E4A

Pantone 173 C HEX E06221

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WHAT’S YOUR TYPE?

Headline

TRADE GOTHIC CONDENSED NO.20 UPPERCASE Lead in text

Swiss BT – Light Keep it short and get to the point. Headlines should be less than ten words. But never one. Colour differentiation in headlines distinguishes points. Punctuation should be included in headlines.

Subheadings

Swiss BT – Bold Body

Swiss BT – Light Headlines

ARIAL REGULAR UPPERCASE System Font — Arial Arial is a standard PC font and is used when Trade Gothic Bold Condensed No.20 and Swiss are not available. It is typically used for communciations that are created in Microsoft® programs or for communications that are shared ‘live’ (i.e. without first being converted to a PDF) where the recipient will not have access to Trade Gothic Bold Condensed No. 20.

Lead in text

Arial Regular Subheadings

Arial Bold Body

Arial Regular 10 10


PAYMENTS MADE EASY.

On a black background, white must be used in headlines On a white background, black must be used in headlines

Select the lighter ribbon shade

X

X

The Black Box Space Black box placed under headlines or body copy so the ribbons are more flexible to work with when creating layouts. It also creates depth in the design.

11


THE BREAK DOWN. It’s important to get the branding proportions right when creating eNett comms (Ref. p34–35).

5 Key Break Downs 1 Majority of area is white space 2 Covers are solid black when the ‘Twin Ribbons’ are present 3 The vertical eNett logo is placed bottom right corner (ensure the horizontal logo is used if it’s digital comms) 4 Incorporate black and white imagery as a way to balance the overall aesthetic 5 Solid black pages are encouraged to break up the white space

12 12


MASTER BRAND

IMAGERY

WHITE

BLACK

Although not technically a colour, the greatest proportion within our colour palette should be reserved for white. Black is used at twice the proportion of the other colours, which are used in equal measure. The darker shades are only used when constructing the ‘Twin Ribbons’.

CAMPAIGN & EMPLOYER BRAND Use light shades from the eNett colour palette when producing block colours for campaigns.

13


CREATING THE ‘TWIN RIBBON’. Always create one folded ribbon that overlaps a second non-folded ribbon with a slight gap in between. The folded ribbon must be constructed using light and dark shades from the same colour to distinguish the fold. Only select shades from the eNett colour palette. The ribbons can be used on both black and white backgrounds. The ‘Twin Ribbons’ are only used on the eNett Master Brand (not the Employer Brand or Executive Brand).

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Ribbon 1 (Teal Light)

Ribbon 1 (Teal Dark)

Ribbon 2 (Pink Light)

The Gap (1/10 of ribbon width)

15


HEADLINES & RIBBONS. Black Background. Headlines should be a combination of white and a lighter ribbon shade in view. This ensures maximum legibility.

16 16

PAYMENTS MADE EASY.

PAYMENTS MADE EASY.

PAYMENTS MADE EASY.

PAYMENTS MADE EASY.

PAYMENTS MADE EASY.


White Background. Headlines should be a combination of black and a lighter ribbon shade in view. This ensures maximum legibility.

PAYMENTS MADE EASY.

PAYMENTS MADE EASY.

PAYMENTS MADE EASY.

PAYMENTS MADE EASY.

PAYMENTS MADE EASY.

17


SOLID BLOCK. Solid block colours are used for campaign specific and non-Master Brand internal communications like the eNett Employer Brand. All solid colours are selected from the Master Brand colour palette. There is flexibility in choosing colours.

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Employer Brand

Executive Brand

BOLD

EASY

We dare to go where others don’t. ‘Good enough’ will never do. If something could work better, we challenge it and change it.

We make the complex seem simple. We collaborate and encourage open communication. Our customers say we’re easy to deal with and stay.

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Digital Banners

www.eNett.com

eNett values

FAST

FUN There’s never a dull moment. We’re passionate about what we do and celebrate our successes together.

eNett values

Campaign Brochure

eNett values

We like to get stuff done, quickly, and not get bogged down in meetings and bureaucracy. Our internal and external customers are our top priority and we pull out all stops to deliver.

www.eNett.com

Digital Flipbook

www.eNett.com

eNett values

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QUOTE STYLINGS. Designed to draw attention to a key point, pullout quotes add visual impact to a statement. Use oversized opening quote marks in a colour selected from the eNett colour palette. To make quotes demand attention.

The only way to do great work is to love what you do.� – Steve Jobs

20 20


Some people want it to happen, some wish it would happen, others make it happen.”

Screw it, let’s do it.” – Richard Branson

– Michael Jordan

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WINNING NUMBERS. Infographics, a practical and innovative way to illustrate information within charts and graphs. They are bold and impactful — infographics ensure the effective communication of our insights quickly and intuitively. And in a distinctly eNett way.

Infographic style

ENETT TRANSACTIONS WORLDWIDE SINGAPORE

87%

AUSTRALIA

70%

USA

56%

INDIA

40%

AFRICA

30%

EGYPT

30%

ENGLAND

26%

FRANCE

14%

SECURE TRANSACTIONS

AVERAGE NUMBER OF SECURE TRANSACTIONS PER PERSON PER DAY: 3.5

MONTHS SPENT TRAVELLING

AVERAGE NUMBER OF MONTHS SPENT TRAVELLING PER YEAR: 2.5

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Infographics and icons Icons

ENETT TRANSACTIONS WORLDWIDE SINGAPORE

SHARE OF TOTAL DIRECT AIR MARKET:

AUSTRALIA

A CONSUMER B CORPORATE C TRAVEL AGENT

INDIA

USA AFRICA

5%

EGYPT ENGLAND FRANCE

35%

SECURE TRANSACTIONS

60%

AVERAGE NUMBER OF SECURE TRANSACTIONS PER PERSON PE

ENETT TRANSACTIONS WORLDWIDE SINGAPORE

87%

AUSTRALIA

70%

USA

56%

INDIA

40%

AFRICA

30%

EGYPT

30%

ENGLAND

26%

FRANCE

14%

SHARE OF TOTAL DIRECT AIR MARKE A CONSUMER B CORPORATE C TRAVEL AGENT

5%

MONTHS SPENT TRAVELLING

AVERAGE NUMBER OF MONTHS SPENT TRAVELLING PER YEAR: 35%

SECURE TRANSACTIONS

AVERAGE NUMBER OF SECURE TRANSACTIONS PER PERSON PER DAY: 3.5

60%

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TABLE TALK. For tables, eNett Black, Grey and one or two other colours from the colour palette. Colours chosen should work together seamlessly (like our payment solutions). Headings are reversed out of Black. Colours are separated using a 0.75pt keyline in the background colour. Legends use a circular shape. Use multiple colours to differentiate information. Tints can add further distinction.

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Fund

Agent funds eNett’s USD account. Customer then request VAN for THB 10,000

Issue

eNett estimates the conversion (e.g. THB 10,000 = US 318) and adds a 5% buffer for settlement tolerance. A preliminary amount of USD 343.5 (USD 327 + 5%) is deducted from the cutomer’s USD VAN balance.

Settle

The supplier charges the VAN and recieves payment in THB. MasterCard converts the THB amount to USD and FX rate details are shown in the VAN Summary REport. For example THB 10,000 = USD 327.65

Reconcile

eNett refunds the balance of USD 15.70 (USD 343.35 less the settlement amount of USD 327.65) to the agent’s eNett account.

Ienducitium

Volupicitis reprene con reicipsae

Scenario: A US-based agent needs to pay a Thai supplier THB which is an eNett Non-Local Settlement FX Currency

Nequi ut odisita vitintem

Nequi ut odisita vitintem

Nequi ut odisita vitintem

Nequi ut odisita

Volorepero cumquia aute et

Conserum prore aut ipidio

Nequi ut odisita vitintem Nequi ut odisita vitintem

Nequi ut odisita

Essequi

0

0

0

0

0

0

0

0

Consedipsam quident

0

0

0

0

0

0

0

0

Quident volorit

0

0

0

0

0

0

0

0

Nequi ut odisita quunt hit quunt sit

0

0

0

0

0

0

0

0

Itatemos eaqu idendita ex eosam sam odisita quunt

0

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Nequi ut odisita quunt

0

0

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0

Nequi ut odisita quunt hit arcia conserum, quis essequi asimpedi officit rem sit, te nonsequam quid exerferumque paris conet omnitiatio. Lab intio evellita voluptasped quidis quident volorit, officius millute prorem ipidio inci consedipsam faccus. Itatemos eaque idendita ex eosam sam que nit, ut lit, tem dolest, consed erae laborporis cumquia sim aut aut doluptam eos volupicitis reprene con reicipsae vitintem num duntes aute et, con ratum.

Volupicitis reprene con reicipsae Nequi ut odisita quunt hit arcia conserum, quis essequi asimpedi officit rem sit, te nonsequam quid exerferumque paris conet omnitiatio. Lab intio evellita voluptasped quidis quident volorit, officius millute prorem ipidio inci.

Nonsequam Quid

Rich Black

Purple Light

10% black 15% black

Lorem ipsum dolar sit Nitintem

Duntes

Ienducitium

Prenien

Nequi ut odisita quunt

00,000

0,000

00,000

0,000

Itatemos eaque idendita

00,000

0,000

00,000

0,000 00%

Itatemos

Voluptasped quidis quident volorit

00%

00%

00%

Itatemos eaque idendita ex eosam sam que nit cumquia sim aut

00%

00%

00%

00%

Essequi asimpedi officit rem sit officius millute

00,000

0,000

00,000

0,000

Voluptasped quidis quident volorit

000

000

000

000

Itatemos eaque idendita

00,000

00,000

00,000

00,000

Essequi asimpedi officit rem sit officius millute

0,000

0,000

00,000

0,000

Omnitiatio

0,000

000

0,000

000

000,000

00,000

000,000

00,000

Millute

1

Nequi ut odisita quunt hit arcia conserum, quis essequi asimpedi officit rem sit, te nonsequam quid exerferumque paris conet omnitiatio.

Rich Black

Blue Light

Teal Light

10% Black

Nequi ut odisita quunt hit arcia conserum, quis essequi asimpedi officit rem sit, te nonsequam quid exerferumque paris conet omnitiatio. Lab intio evellita voluptasped quidis quident volorit, officius millute prorem ipidio inci consedipsam faccus. Itatemos eaque idendita ex eosam sam que nit, ut lit, tem dolest, consed erae laborporis cumquia sim aut aut doluptam eos volupicitis reprene con reicipsae vitintem num duntes aute et, con ratum. Itatemos eaque idendita ex eosam sam que nit, ut lit, tem dolest Nequi ut odisita quunt hit arcia conserum, quis essequi asimpedi officit rem sit, te nonsequam quid exerferumque paris conet omnitiatio. Lab intio evellita voluptasped quidis quident volorit, officius millute prorem ipidio inci consedipsam faccus. Itatemos eaque idendita ex eosam sam que nit, ut lit, tem dolest, consed erae laborporis cumquia sim aut aut doluptam eos volupicitis reprene con reicipsae vitintem num duntes aute et, con ratum repudi am ut ma archit prenien ienducitium volorepero vidis diam, eum la comnihil int, sundi ut re.

Rich Black

10% black 15% black

Source: Nequi ut odisista hit arcia.

Rich Black

Blue Light

Orange Light

10% black 15% black © 2014 eNett interim specifications | 6

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OFF THE CHART. Pie charts are doughnut shaped (without the calories). Colours are separated using a 0.75pt keyline in the background colour. Legends use a circular shape. Use multiple colours to differentiate information. Tints can add further distinction.

26


Chart 1 Title 20 5.0%

Axis Title

15 10

7.2%

6.3%

8.1%

7.7%

0

1950s

1960s

6.2% 1980s

Pink Light

Rich Black

Blue Light

Orange Light

Rich Black

Blue Light

Purple Light

4.5%

7.4% 1.2% 1970s

Purple Light

4.4%

12.7% 5

Rich Black

1990s

3.4% 2000s

Series 1 Series 2

Source: caption

$136 $111 $65 $162 $294 $90 $45

55

14

45

12

35

10 8

25

6

15

Axis title

Chart 1 Title

Axis Title

USA (Non Air) USA (Air) China Asia Pacific (ex China) Europe Latin America Middle East and Africa

4

5 0 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012

2

Series 1 Series 2

Rich Black

Blue Light

Teal Light

Teal Dark

Chart 1 Title 30

Axis title

25

Purple Light

Pink Light

Orange Light

20

Orange Light

15 10 5 0

15-19

20-24

25-34

35-44 45-54 Axis title

55-59

60-64

65+

Series 1 Series 2 Series 3

Source: caption

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IMAGE CONSCIOUS. Our image choices reflect our brand. They should be confident but accessible and convey innovative, bold and clear thinking. Without saying a word.

Important The photographic images that appear throughout these guidelines are for the purpose of illustrating design principles only, and have been gathered from Getty Images and other sources. Copyright clearance must be obtained from Getty Images or other sources for further use, or it is likely to constitute a breach of copyright. It is important that the following practices are observed to minimise the chance of breaching copyright: prior to use of any imagery, rights owners are contacted and permission/fee for use negotiated on a case-by-case basis. Each application of the image must be negotiated. Purchase for one purpose or medium may not enable use for other purposes or media. Time limits for the use of imagery may apply. Refer to the agreement negotiated with the rights owner. Distribution of this guideline to any third party is limited, and the constraints on the use of imagery must be communicated to that third party and acknowledged in writing. Hard Edge and eNett will not be held liable for any breach of copyright arising from the use of imagery by any party. 28


EXECUTIVE BRAND

• Black and white photography is used to represent our CEO’s relaxed confidence and personability • His personal styling should similarly be more relaxed than the typical CEO • Suit and tie is reserved for formal events, while open collared shirt and jeans are the go-to for almost any other occasion

PORTRAITS

• Use black and white photography • Subjects appear in front of neutral backgrounds, facing the camera in casual poses that display relaxed confidence and accessibility • They are real people, images should never look staged or ‘corporate’ • Like red and green, ties should never be seen

HERO RENDERS

STOCK IMAGERY

• Customised black and white 3D renders • Black and white stock imagery should should be incorporated on high profile be incorporated throughout the brand to comms only reinforce the travel payment aspect • Used for thought leadership • Ensure all images look consistent communications, website homepage, • Avoid the clichés of everyday travel images event stands, corporate brochure

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ONE VOICE. The voice in which we speak to our audience dictates the way they feel about our brand. Ensure we speak with a consistent tone of voice that is undeniably eNett in all our brand communications. It will make our brand more defined. More memorable. Stronger.

30 30


Tone of voice Our tone

Not our tone

Style tips

Example

Punchy

Brash

• Be bold. Grab the reader’s attention. Hammer our point home with thought-provoking words and statements. • Less is more. Use few words. • Avoid exclamation marks. Our words should have impact. • Lead with the key point. • Say what you mean. Be direct, but not abrupt. • Use short words. And single or double word sentences. Avoid using long words where possible.

‘Fast. Easy. Safe.’

Insightful

Know it all

• We’re the smart, trusted friend our customers come to for advice. Deliver. • Share expertise and knowledge. Our customers deserve it. • Be inclusive. Our audience wants to know more. Give them something others can’t. • Know it, say it. Use facts and stats to make our point. • Don’t patronise or make the audience feel uninformed.

‘Around 40% of travel companies cite credit card fraud as their top payment challenge.’

Witty

Smart arse

• Don’t be a party pooper. Have fun with words. Aim to bring a smile to the reader’s face. It takes time but they’ll appreciate it. • Share a joke or anecdote. When it fits ‘naturally’ into the conversation, humour adds meaning. • Make our audience’s day a little brighter. Give them something worth sharing. • Don’t force it if it doesn’t fit. Don’t overdo it.

‘Know means yes.’

Real

Overly-familiar

• Write how you speak to colleagues. • Jargon is like a Stephen Hawking lecture — we know we learned something but it’s of little value for everyday challenges. Avoid. • Empathise. Our audience comes to us for help. So help. • It’s true. Honesty is the best policy. • Use ‘we’ and ‘you’ — don’t overuse ‘eNett’.

‘Let’s get real about the true cost of payments.’

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MAKE A STATEMENT. Our brand language presents fresh ideas by playing with words in an intelligent way. We’re not corporate or cocky. We speak with a relaxed and confident voice. We are the insightful, trusted friend who dispenses good advice.

KNOW MEANS YES.

MAKE BETTER PAYMENTS.

THE VANGUARD IN PAYMENTS.

IT PAYS TO KNOW.

Use few words. Use words that have impact. Have fun with copy and aim to bring a smile to the reader’s face.

32


GET THE ADVANTAGE.

A BETTER WAY TO PAY.

PARTNER WITH THE BEST IN BUSINESS-TOBUSINESS.

PAY ATTENTION TO PAYMENTS.

FAST. EASY. SAFE.

TURN

PAYMENTS

ON ITS HEAD. 33


BEST PRACTICE. BROCHUREWARE. FRONT COVERS.

Headlines are strong and authorative in size. They are supported by a rotated 45° ‘Twin Ribbon’. A solid black background is mandatory on covers to maximise the vibrancy in the headline and ribbons.

A BETTER WAY TO PAY.

Unlock the value of your supplier payments.

MAKE BETTER PAYMENTS. Fast. Easy. Safe.

34

IT PAYS TO KNOW.

Virtual versus traditional credit card payments.


BEST PRACTICE. BROCHUREWARE. INSIDE SPREADS. KNOW MEANS YES.

TURN

PAYMENTS

ON ITS HEAD.

Growing competition and tightening margins means travel companies need to achieve more with less. Our customers are constantly looking for ways to control costs, drive growth and improve business performance. When talking about payments, most travel companies worry about how they are going to get paid. However, they can no longer afford to innovate solely on the consumer side of the transaction. Traditional supplier payment methods are problematic, but with phenomenal innovation across the industry, there are new ways to offset risks and costs of acquisition through smarter payment methods.

Communications to SMEs should appear engaging and friendly. Through bold use of the colour palette. The ‘Twin Ribbons’ should be used sparingly on inside spreads. Iconography can simplify information and dynamic future travel imagery makes communications more accessible.

Game-changing travel payments solutions that make life easier and business better.

Our innovative, accessible and low cost payment solutions reduce risk and facilitate more travel content for you. They integrate seamlessly into existing travel booking workflows, delivering efficiency, security and financial rewards for travel agents and industry suppliers. Secure eNett Virtual Account Numbers (VANs) enable all travel agencies to automatically generate a unique MasterCard number and directly pay suppliers from within booking flows. And our exclusive partnership with MasterCard provides access to the world’s fastest payments processing network.

That’s where eNett comes in…

2

We’re challenging companies to consider the entire payment cycle, from receipt of funds through to processing and reconciliation of the supplier payment. After all, how well you manage your back-end ultimately dictates how much time and resourcing you can afford to give your customers, not to mention the costs or savings you could pass on to them.

3

4

5

THE VANGUARD IN PAYMENTS. FAST. EASY. SAFE.

A Virtual Account Number (VAN) is an automatically generated 16-digit MasterCard number that simplifies payments between travel agencies and suppliers. By integrating with agency workflows, eNett VANs make the entire payments process much quicker and more efficient. And because a unique number is used for each new booking or payment transaction, it provides protection from fraud and supplier default, offering a secure way to pay or be paid. VANs are welcome in each of the 35.9 million locations where MasterCard is accepted online.

eNett VANs tailor virtual card technology to the unique needs of the travel industry, to ensure travel agents and suppliers have access to the most innovative and tailored payment solutions for their business. eNett VANs reduce Risk, simplify Reconciliation and deliver Rewards.

With ever increasing fees and transaction costs we wanted to get more value out of our supplier payments. Switching to VANs instantly gave us more security, efficiency and transparency in our payments.”

Reducing Risk

Simple Reconciliation

More Rewards

With 40% of the industry citing fraud and supplier default as their biggest concerns1, payment security is a major issue for travel agents and suppliers. Backed by the MasterCard guarantee, eNett VANs provide myriad features that minimise the risk of fraud and maximise protection against supplier default:

The estimated US$1.5 billion annual cost 2 of manual reconciliation makes efficient payment automation critical. Instead of spending countless hours on reconciliation activities and payment processing, eNett’s integration with Travelport’s Travel Commerce Platform and other industry booking tools enables you to pay suppliers directly from within your existing booking flows. That allows you to trade time spent on the accounts for more productive time with your customers.

By actively pursuing practical and low cost payments solutions, eNett delivers financial rewards and operational efficiencies for customers. We facilitate better rates and lower cost international payments and, because we’re unhindered by credit losses or collection and financial carrying outlays, lower operating costs for us translate into more cost savings for you:

Automated single and multi-use Virtual Account Numbers (VANs) that are never recycled; Restriction to payment parameters that are set by the user, including value (fixed or with tolerance), date range validity and merchant category code. Unlimited user-defined fields, such as traveller name and booking reference, provide further control; Universal acceptance via MasterCard – the fastest payments processing network worldwide – provides guaranteed payment and recovery of funds in the event of supplier default. A unique chargeback interface also ensures non-authorised transactions are efficiently managed;

Collin Austen, Executive Account Manager - Club Travel (June 2015)

A dynamic platform that enables tailored user-permissions and configuration. 6

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eNett’s API is available for integration with any booking or accounts payable platform and is accessible out-of-the-box from: The eNett Payments Platform; Travelport, Amadeus and Sabre point of sale systems; Batch upload; and Selected technology providers and supplier websites. Enhanced data capture and real time reporting are standard, with tailored reporting configurations also available to automate and simplify reconciliation.

eNett VANs can be generated in over 30 currencies, reducing FX exposure; Because of our strategic partnership with MasterCard and reduced cross border fees, our customers save up to 2% on each international transaction3; The immediate and secure nature of VANs allows access to a wider network of international suppliers as well as dynamic travel content, without bonding; Manage cash-flow more effectively and generate additional revenue through rebates4. Pocket the savings or pass them on to your customers.

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BEST PRACTICE. FLYERS. THE FACTS. ACCESSING VANs. Access all areas. eNett VANs (Virtual Account Numbers) are a backstage experience at a concert by your favourite band. With one difference. Everybody can have one. We remove the barriers between agencies and fast, easy, safe payments solutions.

The reduced path graphic and imagery create an engaging and accessible tone in marketing flyers. The black header can be used to house headlines and ribbons. The introductory paragraph should by witty, clever and insightful. Combine with a colour choice from the eNett palette to draw the reader’s attention.

No longer will legacy systems stop you accessing the latest payments technology. No more will cost impede your access to international content. And our virtual and immediate payment solutions put dynamic rates back in the spotlight. eNett VANs. An ‘access all areas’ pass that helps you grow your business and provide a better experience for customers.

Accessing discount rates via pre-payment helps you stay in front. The immediate nature of VANs means access to dynamic and net-commission rates. Pass savings on to your customers or boost your profit margin.

Access international suppliers at lower cost The high costs and risk of international payments can impede moving into new regions. Using VANs to pay automatically connects you to any supplier in the MasterCard online network. And each unique VAN is protected by the MasterCard guarantee, reducing the risk of fraud. Bon voyage.

Access cutting edge technology VANs seamlessly integrate with existing booking and accounts payable platforms. And our innovative fund-as-you-go model gets you on board in days. So now everyone can take advantage of the latest in payments technology.

Access rewards

Once you fund the Pay-in account, there are multiple ways to pay suppliers. Pick the option that suits you.

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A fast, easy and safe payment solution, our unique fund-as-you-go model provides access to MasterCard’s 35.9 million payment locations worldwide and is backed by our global banking services partner Optal. If this guide doesn’t give you everything you need, visit www.enett.com or get in touch via service@enett.com.

Within Travelport point of sale systems

With a simple VAN command, eNett returns card number, expiry and CVV details to the PNR. Without you needing to leave your desktop.

Step 1: Registering online To register for a VAN account, visit www.enett.com. ‘Apply online’ to set up a new account or create a new user. If you don’t have all the details on hand you can save your registration and come back to it later. As this registration will require information about your company and owners, please ensure that you are authorised to complete it.

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Within eNett Payments Platform

Easily generate card details within our web portal and transfer details into bookings. Real-time reporting and amending or cancelling VANs is simple.

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Via eNett’s Application Programming Interface

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Via batch upload

Generate VANs seamlessly from within your own booking system using a simple one-off API.

Upload a csv file to generate multiple VANs and send for payment.

For more on how to access fast, easy and safe payments: www.enett.com Figure 1 eNett Website - VAN Registration Screen. 1

eNett VANs Terms and Conditions apply

In Australia, eNett International (Singapore) Pte. Ltd. ARBN 161 362 661, AFSL 441376 (eNett) is not authorised to provide financial product advice other than general advice in relation to its own products. This document does not take into account your objectives, financial situation or needs. You should consider the appropriateness of the information in light of your own circumstances and the relevant Product Disclosure Statement before acting. Travelport may receive a benefit if you use an eNett VAN. Copyright © 2016 eNett International (Singapore) Pte. Ltd. All Rights Reserved

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This user guide will get you up and running quickly with eNett VANs. Our lower cost, lower risk virtual card solution enables every travel agency to automatically generate a unique MasterCard number and pay airline, hotel, car rental and other suppliers from within existing booking flows.

Access multiple payment channels

Access dynamic content

Benefits and rebates offered through VANs are available from the first transaction1. Yes. We mean it.

Information flyers take on a functional tone and use minimal imagery. Clear information hierarchy and tables, charts and graphs communicate content-heavy information.

TURBOCHARGE YOUR PAYMENTS WITH eNETT VANs.

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Copyright © 2016 eNett International (Singapore) Pte. Ltd. All Rights Reserved

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BEST PRACTICE. WEBSITE.

Bold and single-minded. With a confident use of language, colour, the path graphic and imagery. Parallax scrolling adds a sense of depth to our online experience. The path graphic leads users on a journey through the site.

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BEST PRACTICE. eDM.

Headers in external eDMS house headlines, the ‘Twin Ribbons’ and the eNett brandmark. Language can pose a question prompting a response from our audience. Layout is content-focused with clear sections directing attention.

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BEST PRACTICE. CORPORATE TEMPLATES.

PowerPoint® templates provide consistency across platforms and competencies. Clear and powerful information design allows impactful imagery to play a prominent role.

AN AWESOME PRESENTATION.

AGENDA ABOUT ENETT INTRODUCING VANs UNRIVALLED INTEGRATION FOREIGN EXCHANGE SECURE FUNDING NEXT STEPS

JONATHAN NEWTON 23.09.16

04 07 10 11 15 16

Iconography and tables,charts and graphs simplify information.

GET THE ADVANTAGE.

WHY USE ENETT VANs?

Unique and automated payment process created for the travel industry.

Unique and automated payment process created for the travel industry

SP 03

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INNOVATIVE ER COST LOW SECURE CESSIBL AC CIALIS E E

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Copyright © 2016 eNett International (Singapore) Pte Ltd. Confidential and proprietary

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www.enett.com Copyright Š 2016 eNett International (Singapore) Pte Ltd AFSL 441376. In Australia, we are not licensed to give advice and you should consider the PDS before acting.


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