TAPMI
Newsletter Volume: 02 Issue: 02 February 2013
Our Mission... "We are committed to excellence in post graduate management education, research and practice by nurturing and developing global wealth creators and leaders. We shall continually benchmark ourselves against the best-in-class institutions. We shall foster continuous learning and reflection, achievement-orientation, creative interdependence, and respect for diversity with a holistic concern for ethics, environment and society"
T. A. Pai Management Institute, popularly known as TAPMI, Manipal has earned initial accreditation of its postgraduate programs by recent decision of the Board of Directors of AACSB International. (The Association to Advance Collegiate Schools of Business-International). AACSB International is the longest serving global accrediting body for business schools that offer bachelors, masters, and doctorate degrees in business and accounting. TAPMI joins an elite group of institutions that have achieved business accreditation from AACSB International. TAPMI is the first AICTE approved B-School and Second in India to achieve this distinguished hallmark of excellence in management education. World over, Less than 5% have earned this distinguished hallmark of excellence in management education. WHAT IS AACSB-INTERNATIONAL? Association to Advance Collegiate Schools of Business (AACSB) is the oldest and toughest accreditation organisation in the world. Headquartered at Tampa, Florida, US, the organisation has been in existence since 1916. Initially an essentially American accreditation organisation, AACSB expanded its operations during late 20th century to both enable the spread of the best practices of management education globally and to facilitate global tie ups among business schools. (Please visit www.aacsb.edu). CRISIL awarded A*** under B-School grading at National and Karnataka State level to TAPMI in 2012.
Editorial Team • Prof. Chowdari Prasad
• Prof. Kushankur Dey
• Ms. Manasi Karangate (Student)
• Prof. Vidya Pratap
• Dr. Manjunath
• Ms. Ramya Sree Lakshmi (Student)
• Prof. Aparna Bhat
• Mr. R. Hareesh (Staff)
Editorial Page Carrying on with the traditions, practices, achievements and activities on and off campus we had in the previous years, the New Year 2013 began with the usual enthusiasm, festive feelings and hope for all TAPMIans. TAPMI received institutional appreciation award from AIMS International at its Research Conference held during January 6 to 9, 2013 at IIM-Bangalore. Four of faculty and staff members have also presented their research papers at the Conference, while Dr Manjunatha, our Chief Librarian received an Outstanding Librarian Award.
The prestigious twin flagship events of BrandScan and Atharva at TAPMI have grown in leaps and bounds with new records and innovations. Both these special activities which are over two decades old have been part of any TAPMIan's memorable life on campus. The quizzing competition has been taken to Mumbai and Bangalore for spotting better and newer talent to be invited to the QOTB at Kaup beach held on Jan 19. All the other associated events have also reached greater scales, thanks to the energetic and enthusiastic teams who worked with minute specifications. Polemic held on the final day reached its peak with an intelligent topic debated by four panelists with versatile backgrounds. All in all, TAPMIans set a new record with 10 years of QOTB and leaving best of foot prints for the batches to come.
Two Professors from abroad, Prof Madhu Veeraraghavan of Monash University, Australia and Prof Chinmoy Ghosh of University of Connecticut, USA were on campus and interacted with our students and faculty on topics of contemporary management education. 5 Faculty Research Seminars and 10 Guest Faculty Seminars were held during the month of January where presentations were made on diverse topics of interest to all the TAPMIans. Students and Faculty collaborated papers were also presented at various conferences. Our students Mr Raspal Singh and Ms Esha Gupta have also won awards.
TAPMI has been a proud recipient of four awards on January 21 from Discovery Education Media Pvt Ltd., New Delhi under the banner of MBA by Choice. These included Best B-School Leadership Award, Best B-School AwardSouth India, Best Director-South India (Dr RC Natarajan) and Best Placement Head Award - All India (Dr HS Srivatsa). 63rd Republic Day was celebrated on our campus with regular fanfare coupled with a Voluntary Blood Donation Camp where 44 members came forward which includes students, faculty and staff members. The silver lining of the events during the month was a visit by former Wicket Keeper of India's most illustrious Cricket Team Mr SMH Kirmani who shared his success story and memorable experiences in the game during seventies. He also planted a sapling in TAPMI's campus. Alumni meet was held in Bangalore as a private gathering. Our Governing Council member Dr PD Shenoy addressed students of Healthcare Management. Above all, placements were going on at a top speed which is something special to have been achieved by TAPMIans. Finally, with the announcement of CAT-2012 and XAT2013 results, the exercise to conduct our GDPIs at nine centres during the months of Feb-April is gearing up.
The 12th TAPMI Silver Jubilee Leadership Lecture was delivered on January 12 by Shri K C Jani, ED of IDBI Bank, Mumbai on a simple but important topic for the students “How to be a Successful Leader in Life”, sharing numerous examples of Leaders in Administration, Business, Cinema, Defense, Politics, Science, Social Service, Music, etc from India and abroad. TAPMI's tradition of remembering its beloved founder, Late Shri Tonse Ananth Pai (Padmabhushan Awardee) on his 90th birth anniversary was organized on Jan 17, with the 30th memorial lecture by a legal luminary Justice N Santosh Hegde on a most contemporary topic of interest to all Indians “What is left of Democracy in India” at the SyndicateBank Golden Jubilee Auditorium. Three employees were also honoured for their long service at TAPMI, as is the convention. A three-day FDP on Research Methodology in Management : An Introduction, was held between Jan 17 and 19 which was well attended by faculty members from various management institutions.
Prof. Chowdari Prasad Dean (Branding & Promotions) & Chairman-Admissions e-mail: chowdarip@tapmi.edu.in
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Know Your Colleagues On the News year day, all the Faculty & Staff joined at the seminar hall for a get to gather. Deans and Director, R C Natarajan greeted all the members on the occasion of New Year. After the greetings, all the Faculty & Staff was grouped based on the month of their Birth. Each group was required to give a short speech on the other persons of their team. It included their educational back ground, Degree, Food preferences, hobbies etc.
2012 - 2013
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2012 - 2013 Atharva, the annual international B School Fest of TAPMI has always been a quest to reach greater heights through the implementation of newer ideas and innovations. What began as HILL FEST in the year 1986 as an intra-TAPMI event transformed for the first time into an inter-B school fest - SUMMIT in the year 1996. The radical change came through in the year 2002, when Summit was transformed to its current majestic avatar - ATHARVA!
interact with the employees and provide relevant solutions which were judged by the executives from the companies. This format was adopted in Brandiose, inFINity and Sahayog. In addition to the management events for the B Schools, this year we conducted the event - Budding Managers, where the engineering college students were provided a platform to showcase their management prowess. Apart from this we also had international participants for the event Abhivyakti, an international white paper presentation competition.
Atharva 2012-13, was held on the 18th, 19th and 20th January 2013. The 3-day extravaganza touched upon all facets of management with an appropriate mix of fun and learning. Atharva 2012-13 has “Survive, Revive, Conquer” as its theme- which signifies the spirit to compete and challenge yourself in every moment, where only the best of the best survive. Atharva 2012-13 has scaled new heights this year with a total of 2040 participants from over 70 B Schools across India. A total of 196 students traveled to Manipal as finalists for various events of Atharva this year. Registered participants include students from IIM A, B, C, K, I, ISB Hyderabad, SP Jain Mumbai, JBIMS Mumbai, XIME Bangalore and so on.
Polemic - The Big Fight is the corporate debate where industry stalwarts come to one common platform where they will discuss and argue their viewpoints on a common topic of concern. This year, the topic of discussion was on“Unleashing the Creative Genius - Who should lead the march in India?”. The Moderator was Mr. Ravi Subramanian - Author of National Bestsellers such as - “If God was a Banker”, “Devil in Pinstripes” and so on. Since this trend spans across various fields, the panel of speakers consisted of an educationalist, a corporate, an entrepreneur and a person from the field of arts and literature. The speakers were Naveen Lakkur – Co-founder Compassites, Dr M S Sriram - Visiting Professor at IIM B, Dr Anbu Rathinavel - Senior Vice President Polaris Financial services and Dr R C Natarajan, Director - TAPMI.
There has also been a drastic increase in the number of corporate sponsors who have associated with Atharva 2012-13. Our Principal Sponsor was MSFM Manipal and Co-Sponsor was BSE Investor Protection Fund, Mumbai. Our event sponsors include ONGC, Cognizant, TATA Agrico, Coca Cola and many others. Idea Cellular was the Telecom Partner and eSparsha was the merchandising partner. Focusing on the social aspect of management, Atharva this year organized a Marathon within Manipal by associating with M.A.D (Make A Difference), for the cause of “Education for the Underprivileged”. A total of 386 runners participated in the Marathon which was flagged off by our Director - Dr R C Natarajan. A grand sum of Rs 40,000 was raised with the help of this initiative and donated to MAD towards the cause.
As a part of Xpressions, we conducted 'Vibes', the dance competition which had participants from across south India and 'Right Angles', the photography competition which had over 25 participants from across India. Apart from this, we organized the Entertainment Night which began with a 'Sand Animation' show by Kaushik Bose and a performance by noted stand-up comedian Papa CJ. The Entertainment Night enthralled an audience of ~2500 mostly comprising of Manipal based students and others. On the whole, Atharva 2012-13 challenged the young leaders and provided an environment of healthy competition, that enabled them to showcase their natural charisma, vigour and helped them chase their undying spirit of victory! The grand 26 years have witnessed a number of changes from the name of the fest to the format in which it is being conducted. However, the two things which have always remained constant and which will always remain constant is the Atharvan spirit of achievement and the TAPMIAN passion to scale greater heights!
With respect to the various individual events, our flagship event QOTB (held at Kaup Beach) which was initiated in the year 2003 entered its 10th successful year. QOTB this year had taken a giant leap by moving outside Manipal for the first time and conducted preliminary rounds in Mumbai and Bangalore. The Grand Finale was hosted by the 'Pickbrain'-Mr. Giri Subramaniam of TATA Crucible fame. Moving away from the format of classroom events this year, Atharva had LIVE case studies for most of the major management events. In this case, the participants were taken to the respective companies to analyze the problem,
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12th Leadership Lecture
but not the least, he emphasized the importance of physical fitness for a leader, which was in addition to the mental fortitude. To substantiate this and enthuse the young audience, he also referred to passionate artists like Dev Anand, Clint Eastwood, Zorabai, Gangubai, et al.
Shri K C Jani, Executive Director, IDBI Bank Ltd., Mumbai, delivered lecture on on January 12, 2013 at TAPMI on “How to be a Successful Leader in Life”
The invigorating lecture was followed by an interesting question and answer session which touched upon the styles of leadership and the inherent conflict between leadership and traditional Indian values of contentment and sacrifice, which was handled with aplomb. All in all, it was a great evening for the students of TAPMI, who had much to learn on the 150th birth anniversary of One India's greatest leaders, Swami Vivekananda, and January 12 was declared by the Government of India as National Youth Day. Earlier, Dr AS Vasudev Rao, Director-in-charge and Dean (Administration) welcomed the audience and Prof Chowdari Prasad, Dean (Branding & Promotions) introduced the Speaker.
Keeping in line with its mission of providing excellence in post graduate management education and exposing its students to the best from the industry, T A Pai Management Institute (TAPMI), Manipal organized the 12th leadership lecture in its campus environs on Saturday the Jan 12. The guest of honour for the evening was Shri KC Jani, Executive Director, IDBI Bank Ltd, who shared his wisdom on “How to be a successful Leader in life” with the enthusiastic young student community of TAPMI. And going by the tremendous response from the 300 plus students present in the auditorium, the lecture was a resounding success.
30th T A Pai Memorial lecture: Justice Santosh Hegde 'What is left of Democracy in India'
Shri KC Jani, a very successful leader in his own right, strayed away from the modalities of a traditional lecture, and adopted the role of raconteur. Peppering his perspective of leadership with anecdotes from history, he ensured rapt attention of all the people present in the hall. He focused on the qualities that a person has to cultivate, in order to become a successful leader in life. He touched base on the importance of every one of them and backed them with examples from the real world to underline its criticality.
It was an evening to remember for the students of T. A. Pai Management Institute (TAPMI), Manipal, when they were graced with the presence of one of India's most distinguished jurists and a prominent anti-corruption crusader, Justice Shri. Santosh Hegde. He delivered the 30th T A Pai Memorial Lecture, to commemorate the 90th birth Anniversary of TAPMI's founder, the great visionary, Padma Bhushan awardee Shri. T. A. Pai.
First and foremost for a leader, according to Shri Jani, was the inherent ability to take risks. Without the risk taking ability, he stated, there is no difference between a leader and a follower. However, he also stated that risks have to be measured and calculated and always have to for the greater good. Also, according to Shri Jani, the ability to think beyond the normal was very important for a leader. Quoting the life and times of the great personality like Narayana Murthy in this regard, he said, how his vision single handedly lead to the creation of Infosys.
Shri Hegde started by delving into the history of the Indian republic, and how our founding fathers envisaged the new country to be in the future. He charted the exact chronology of the formation of the Indian constitution, from its establishment to its final adoption. He described the roles and responsibilities of the three pillars of the constitution, the legislature, the executive and the judiciary, thereby laying the context and the foundation for his lecture, “What is left of democracy in India”.
Other important aspects of great leader, according to him were patience, adaptability, flexibility and the ability to lead from the front. He underscored its importance by quoting instances from the lives of Dhirubhai Ambani, Nelson Mandela, Sonia Gandhi, Mother Teresa, Field Marshal Sam Maneckshaw and Sardar Vallabahai Patel. And last
Justice Hegde, started off with the examples of various misdemeanors that have happened in the Indian
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legislature in the recent past. Reciting a few anecdotes, he not only illustrated the apathy that has seeped into our legislature but also the increasing instances of corruption and the criminalization. He recalled the instances of the absence of 34 Members of Parliament from the question hour, after they had submitted questions. He also highlighted the growing instances of some MPs with serious criminal records (One in 13 Parliamentarians, according to Justice Hegde) and the disproportionate increase in their assets after they took office.
cracks in the structure of our constitution, Justice Hegde asserted that the democracy was the best form of governance for our country and expressed hope and optimism that it will lead us to a bright future. Earlier, Dr R C Natarajan, Director welcomed the gathering and recalled the yeoman services rendered by late Shri. T A Pai in various roles played by him in Industry and Political administration. Dr Ramdas Pai, Chairman of TAPMI Governing Council presided over the function. Prof. Raghunath Rudran, Professor and 2 Staff members were felicitated for long service at TAPMI.
From the Legislature, Justice Hegde moved on to the executive and explained how the subordination of the executive to the cabinet ensured its subservience. He quoted of instances where the elected ministers demanded Officers of their choice in their constituencies and of Officers cultivating elected representatives. He spoke of the growing affinity of the legislature and the executive by describing them as conjoint twins. He elaborated on how this affinity is seriously jeopardizing the effective running of the institution.
AIMS - Institutional Appreciation Award to TAPMI TAPMI received Institutional Appreciation Award from AIMS International at a Conference on Management titled “Managing Services in Competitive Environment” Organized by Indian Institute of Management Bangalore, held on January 6-9, 2013 at Bangalore. Dr. R C Natarajan, Director of TAPMI received the Award from Dr Omprakash, the President of AIMS International.
Discovery Education Awards “TAPMI received 4 Awards instituted by MBA by ChoiceDiscovery Education Media Pvt. Ltd., New Delhi on January 21, 2013.
Justice Hegde however did not restrict himself only to the legislature and the executive. He did not spare the institution that he served with great distinction for over 40 years, the judiciary. He underscored the importance of the judiciary in today's times by terming it as the savior when the executive fails. He however lamented the fall in the standards of probity of the Indian judiciary and quoted the recent cases of some high court judges resigning to avoid facing impeachment, the CBI investigation of 34 judges in the Allahabad high court and the case of a judge conducting a contempt of court proceedings on a railway platform on account of the denial of a railway berth, to back his assertion. He also expressed concern at the judge to citizen ratio in India and the inordinate delays in the delivery of justice to a common citizen.
Dr R C Natarajan, our Director, Prof. Chowdari Prasad, Dean-Branding & Promotions, Prof. H S Srivatsa, Chairman-Placements and Prof. A V Ramana attended the program.
Justice Hegde concluded his enlightening lecture, by recognizing the growing role of the media as a moral and an ethical watchdog by terming it as the unofficial fourth pillar of the constitution. He underscored the importance of probity in today's media lest it has a disastrous effect on the functioning of the democracy. However, inspite of the
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Research Methodology In Management: An Introduction
The four awards are 1. B-School Leadership Award
Jan 17- 19, 2013
2. Best B-School Award - South India
Faculty Development Programme (FDP) on “Research Methodology in Management: An Introduction�. The FDP was organised in the TAPMI campus from 17-19th January 2013 by TAPMI's Research Promotion Committee. The workshop covered various topics ranging from definition of research, literature review and research design. It was primarily meant for early stage researchers, including those who have just started their doctoral work or are planning to do the same. The sessions of the FDP were conducted by various faculty members of TAPMI excepting one session which was conducted by Prof. Sundar Sarukkai from Manipal University. This session was on the art of writing and publishing. The FDP was coordinated jointly by Prof. Sanjay Choudhari and Prof. Sulagna Mukherjee.
3. Best Director Award - South India (Dr. R C Natarajan) 4. Best Placement Head Award- All India (Dr. H S Srivatsa)
Republic Day at TAPMI The Republic Day is celebrated on 26th day of January as on this d a t e t h e Constitution of I n d i a w a s adopted. It is celebrated with great enthusiasm across the nation and the same happened at TAPMI too. TAPMI celebrated 64th Republic Day with faculty, staff and students. Director Dr. R C Natarajan and Dr Vasudev Rao, Dean Administration hoisted the national flag followed by national Anthem. Faculties, students and staff members were present to revere the auspicious event.
The topics covered on the first day were Introduction to Research by Prof. Ajith Kumar, Literature Review by Prof. Animesh Bahadur and Prof. Sanjay Choudhari. The last session of the day was on Research Design taken by Prof. Sulagna Mukherjee and Prof. Sushanta Sarma. The second day began with a session on Psychometry and Scale Development by Prof. Vijaya. The second session of the day was taken by Prof. Kumar Mukherjee who discussed about Sampling. The first session in the post lunch was taken up by Prof. Animesh Bahadur. He discussed the topic of Interview method with the participants. The last session of the day was on case study method. Prof. Sanjay Choudhari handled the same. The third day started with Prof. Sundar Sarukkai session followed by a session on Sampling again by Prof. Kumar Mukherjee. The first session post lunch was taken by Prof. Siva Kumar. He discussed with the participants about the method which should be adopted in order to develop a formal research proposal. The last session of the workshop was devoted to the participant's presentation. Four participants presented their research ideas and received feedback from the audience. The concluding session of the workshop was valedictory and the feedback collection from the participants. Prof. Ajith distributed the certificates to all the participants. The overall feedback was very good and the participants were very happy in the way the workshop was organised. They requested the organising team to have more such FDPs in future.
A Blood Donation camp was organised in association with Blood Bank of Kasturba Hospital, Manipal. Faculty, Staff, Students of TAPMI donated blood and 44 units of blood were collected on this occasion. 44 people including Faculty, Staff and 38 students of TAPMI took part in the noble cause and donated their blood.
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articles and his papers have appeared in the Cornell Hotel and Restaurant Administration Quarterly, Journal of Travel Research, Tourism Management, and International Journal of Hospitality Management among others. He was the Guest Editor for the Journal of Hospitality and Leisure Marketing's 2008 special issue titled "The Impact of Technology on the Marketing of Hospitality and Travel Services". He was also recently appointed Executive Editor of the newly announced Journal of Hospitality and Tourism Technology from Emerald Publishing. Ms. Paru Gopalakrishnan, the principal of Welcome group school of hotel administration gave his introduction. He started off by giving off an introduction of the web and its advent and how it developed. He followed it up with development of social media, GPS and augmented reality. He talked about how everybody now is focusing on mobiles. How bandwidth is important for portable internet. He threw light on weak and strong ties in interpersonal relationships and structural holes theory, which says that the more the structural holes in your network the more value you can create.
In all there were 20 participants from various parts of Karnataka and Hyderabad which included faculty members, research scholars, industry person and students. In addition to these, there were four faculty members from TAPMI, namely Prof. Aparna Bhat, Prof. Kedareshwaran S, Prof. Sudeep Kumar and Prof. Vinod Mahadevan who also participated in the workshop as participants. There were some faculty members who were only present for some sessions during the workshop. Lunch and tea was provided during the three days of the session. Apart from this the study material which comprised of the articles given by various faculty members were also given to the participants.
He spoke about social news, media sharing, micro blogging, blog comments and forums, and some other not so well known social networks. He entertained the audience with some not so well known stories of youtube and other social media. He bought about a comparison between the Google and Facebook and how each of them is good in their own fields. He also talked about the dynamics of what to measure, the involvement, intimacy interaction and influence of a webpage. He talked about clout and web analytics and how it impacts influence. He told some stories of the power of Social media in hospitality and how these presentations had huge impact all through emails.
Foreign Professors @ TAPMI • Prof Madhu Veeraraghavan of Monash University, Australia, presented a paper entitled “National Culture and Corporate Cash Holdings around the World” on January 2, 2013.
Finally he showed the audience online reputation building software which shows a dashboard of the overall rating, sentiment analysis, positive and negative trending sentiments and other such features which help manage a company's reputation. This software will help ease a company's work easily.
• Prof Chonmoy Ghosh, Professor of Finance at University of Connecticut, Storrs, USA addressed the PGP 1 students on January 7, 2013.
"Impact of Social media on hospitality and travel marketing" Dr. Beldona is an Assistant Professor of Hospitality Marketing and E-commerce at the University of Delaware, addressed the students today on the Impact of Social media on hospitality and travel marketing. He earned his Ph.D. from Purdue University, where his dissertation focused on Online Travel Purchase Behaviour. His research is largely in the areas of Travel Internet Marketing, Hospitality Marketing, Perceived Fairness and Perceived Value. He has over fifty refereed
Guest Lectures from Industry Experts: • Mr. Bijender Vats, Associate Director for HR, MSD India (Merch Sharp & Dohme) addressed the students of PGP 1 on January 28, 2013. • Dr. Lawrence Pratchett, Dean, Faculty of Business, Government & Law & Mr. Julian Longbottom, Director, International Office, University of Canberra, Australia addressed the First year students on January 24, 2013.
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Dr. Pratap Reddy, IG of Police, Western Range visited the Institute to address the students on Summer Intern Projects for Students with Police department.
Management Education-Its issues“ in a National Conference organized on 4th January, 2013, by the Institute under the sponsorship of UGC. Over 80 participants attended the session which was chaired by Mr M R Vasudeva, Ex Director, Airport Authority of India, Mangalore.
Student Faculty Joint Research
• Dr. P. D Shenoy, Retd. IAS officer and Trustee of TAPMI address a Workshop on “Medical Negligence” for Faculty & Health Care Students on January 25, 2013.
• Prof. Vinod Madhavan & Mr. Unnikrishnan Nair, PGP 2 Student together presented a paper on 'Bookmarking the Doctor: Social Media Usage Amongst Doctors and Consumers for Health', at AIMS IIM Bangalore Conference. The paper has been presented by Unnikrishnan Nair on January 7 2013 at IIM-B • Prof. Vinod Madhavan & Mr. Unnikrishnan Nair, PGP 2 Students paper on 'HANGOUT' WITH THE DOCTORS Consumers' Expectations from the Healthcare Practitioners through the Social Media and the Internet: An Empirical Study in Manipal" was presented by Unnikrishnan Nair on January 9/10, 2013 at NICOM 2013 Conference at Nirma University, Ahmedabad.
MDP program for L&T Executives Prof. Raghunath Rudran completed a two day session (eight hours each, on Jan 4, and Jan 5, 2013) on "Quantitative Toolkit for Executives of L&T". This is part of a Programme for Executives of L&T. Prof. Raghunath Rudran had been regularly conducting one day sessions for the L&T Executives, and this is the first time that a two day programme is being conducted. The two eight hour sessions conducted by Prof. Raghunath Rudran takes them through descriptive statistics, concepts of probability, probability distributions, decision trees and simulation. Part of the programme is run on hands on Pallisade tools such as Stattools, Precision Tree and RISK, and examples of real scenarios where such tools are applied, are discussed. The Executives are Level 1 managers of L& T with upto 10 years of experience. They have work experience in diverse areas such as Ports, Tunnels and Special Bridges, Nuclear Construction, Metro construction, Defence, Elevated Corridors and Railway Constructions. They have worked on a multitude of challenging projects, and have accumulated substantial project management experience skills. The programme seeks to enhance their knowledge base with a strong theoretical foundation. They are expected to apply these skills in their day to day work at L&T. Prof. Raghunath Rudran is doing this programme for the seventh time for L&T IPM. "
• "A study of internet search behavior of engineering students in Manipal" Mr Siddarth Panigrahi and Prof Vinod Madhavan. The paper will be presented by Siddarth Panigrahi on January 9/10 2013 at NICOM 2013 Conference at Nirma University, Ahmedabad • Prof. Kushankur Dey's paper, co-authored by Prof. A Sivakumar and Prof. Debasish Maitra of IMT-Gaziabad on Eastern Finance Association has been accepted for presentation at the 49th EFA 2013 Conference to be held in Florida.
Research Seminars • Prof. Vijaya Bhaskar Marisetty, RMIT University, Australia presented the research seminar on the Topic: Market Imperfections and Regulatory Intervention: the Case of Insider Trading Regulation in the Indian Stock Market on January 09, 2013. • Prof. Animesh Bahadur presented a research seminar on Topic: Contemporary Masculinities in India: Review of Existing Literature on January 16, 2013.
UGC Sponsored National Conference
• Prof. Kushankur Dey presented a research seminar on Topic: Price Discovery in India's Commodity Futures Market, January 23, 2013.
Dr A S Vasudev Rao, Dean Administration, was invited by the Director SDM College of Business Management, (Post Graduate Centre for Management Studies and Research) Mangalore to speak on ”Impact of Privatization of
• Prof. H S Srivatsa and Prof. Gururaj H Kidiyoor presented a research seminar on “Using TAM to study adoption of adult diapers” on January 30, 2013.
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Guest Faculty Seminars Name of the Professor Prof. Shiva Kanth Shety
Topic of the Seminar
Area Economics
“Greed v/s Need”: The Indian Way of Liberalization of Financial Markets in Emerging Economies
Prof. Madhu Veeraraghavan
Finance
National Culture and Corporate Cash Holdings around the World
Prof. Lakshmi Chandra
Communications
Enhancing Employability: A Corporate Concern and an Educational Opportunity
Prof. Kaushal Kishore
Marketing
Role of Non-fuel Retailing Services: The Face of PetroRetailing in India
Prof. D N Murthy
Marketing
Strategic Marketing Insights from the Interaction of Product Life Cycle and Organizational Life Cycle
Prof. Srabanti Mukherjee
Marketing
Implications of Transaction Cost Economics on the Consumer Choice Heuristics: A grouded Theory Analysis at the Bottom of the Pyramid
Prof. Shilpa Gopal
Marketing
Managing the diffusion of innovation in ready to eat food products in Tamilnadu Systems Levaraging IT-enabled systems to drive customer
Prof. Abilash Ramani
satisfaction in Vehicle Service Centers Prof. Aswani Kumar Ahobila
Healthcare
Need of Design of Innovative Healthcare Delivery Systems
Prof. Rijo M John
Economics
Crowding out effect of tobacco expenditures and its implications on household resource allocation in India
Aims International Conference AIMS International Conference on Management: Managing Services in Competitive Environment. Organized by Indian Institute of Management Bangalore was held on January 6-9, 2013 at Bangalore in which few faculty members of TAPMI participated and presented few papers. • Prof. Srikanth P presented a paper on” Awareness of Credit Rating Among Indian Investors” and also chaired a technical session on Investment Decisions • Prof. Debmallya Chatterjee presented a paper on “Identifying Research Gap Using Morphology: A Study on MCDM involving AHP” • Prof. Rishi Kesavaram V presented a paper on "Relationship Between Customer Contact and Process Design in Healthcare"
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• Dr. Manjunatha K received AIMS outstanding Management Librarian Award 2012 from in the same conference. The Award was given by President of the Association. The award included a certificate and a medal.
Student Achievements • Mr Raspal Singh won 2 prizes at the Institute of Public Enterprises, Hyderabad.
Launchpad - A strategy event - 1st prize (`10,000). The other finalists in this event were Jamnalal Bajaj and ITM, Mumbai.
Ad-Mad - An advertising event - 1st prize (` 10,000). The 2nd prize was won by ICFAI Business School, Hyderabad. • Ms. Esha Gupta's (PGP2) article "Digital Marketing" has been published in "Simposium '12", the yearly magazine of Sydenham Institute of Management Studies and Entrepreneurship Education and she has bagged the Runner - up prize in the inter-collegiate article writing competition for Simposium.
He also presented a paper on “Managing Information Services In changing Digital Environment: A Special reference to Management Libraries” at the conference.
Good Placements at Tapmi As many as 48 national and international companies in the areas of Consulting, Banking and Finance, Manufacturing, FMCG, Health Care, Marketing Research and Analytics offered jobs to the graduating students of TAPMI this year. Enhance Oman, a leading FMCG in the Middle East offered the highest pay package of Rs.15.5 lakhs. Some of the leading consulting companies that recruited TAPMI students were Deloitte, IMACS, Cognizant, PWC, and KPMG. Similarly IT/ITES companies included Infosys, Cognizant, IBM, Wipro, Mahindra Satyam, HCL, Deloitte, INautix, ICREATE, and Infosys BPO. Some of the companies from the banking and financial sector included Citicorp, ICICI Bank, HDFC Bank, HDFC Life, Bajaj Auto Finance, CRISIL, ANZ Bank, DE Shaw, and SBI Life. Premier companies like Amul, ACG worldwide, Godrej and Boyce, Titan Industries, Tupper Ware, L & T, Murugappa group and Flipkart offered roles across all functions. Students have also been placed in Marketing Research and Analytics companies like IMRB and Mu-Sigma. Notable companies in healthcare included Cognizant, Manipal Education and Management Group and Medall (Clumax).
Biocon Ltd., Café Coffee Day, Dr. Reddy's Labs, Flipkart, Globelink Dubai, Emami, Ernst & Young and MP Tourism came forward to train our Students. A new feature of this year's summer projects is the interest shown by the Karnataka Police to collaborate with TAPMI on projects for improvement and modernization of their operational, finance and human resource processes. The projects will also address how to bring about greater understanding between the citizens and the police in matters related to law and order and how to make the police more effective in using technology. Our Students have shown keenness to engage in this innovative project. “Despite an uncertain economy, more of our students are selected by enterprises to solve problems, address unmet needs and positively impact society. It is a sign of hopefulness and opportunity for students of MBA from good schools,” said Dr. R.C. Natarajan, the Director of TAPMI. With its international accreditation by AACSB and national recognition of “Ajjj” by CRISIL, the 28 years of TAPMI legacy stands on high quality and trust for its management education.
Eighty nine companies have offered summer projects (Management Internship Projects) as against fifty four last year. Several new companies such as 3M India, BASF,
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• Faculty Role/Responsibility
Annual Academic Award in the name of Late Ranjan Acharya
• Evaluation • Case Writing
The “Silver Jubilee Reunion” of Batch 1985-1987 was held at Kochi on 26th August, 2012. The gathering had a blend of individuals who are now heading various organizations, as well as those who have become successful entrepreneurs.
During the last day the sessions focused on critiquing a teaching note, student - teacher relationship in the Indian (parental) context. The last session by Prof Ravichandran gave an interesting viewpoint of a case (an excerpt from a book) which looked simple at first glance.
The batch of 1985-87 has proposed to have Annual Academic Awards in remembrance of Professor Ranjan Acharya, and accordingly contributed a sum of `2,60,000/- to the Institute. Shri Ranjan Acharya, Sr. Corporate Executive (HR), Wipro Technologies, Bangalore passed away on 15th July, 2009. He was a Professor at TAPMI and first PGP Co-ordinator.
GMAC Visitors to TAPMI Mr. Anat Rastogi, Associate Director, Market Development South Asia and Mr. Gavrav Srivastava, Associate Director, South Asia School Services visited TAPMI on January 08, 2013. They had interaction with Deans & Director. They also shot a video about the experiences of Students who have joined TAPMI through GMAT examination. This video is to be uploaded in the GMAC website.
The main themes suggested by the Batch 1985-87 for the award are: • The Ranjan Acharya Memorial Trophy is for the student scoring the highest in the Marketing specialization in the respective outgoing batch • There would be a record at the Institute of the criteria for selecting the winner as also those who contributed to the amount
Syed Kirmani Visits TAPMI Padma Sri Awardee Syed Mujtaba Hussain Kirmani, the ace cricketer of the Indian Cricket Team that won World cup for Indian in 1983 visited the Institute. He met the faculty at the insititute and shared his experiences in a brief meeting with them, during which he presented a signed cricket bat to the institute. He also planted a sapling and presented a trophy to the students who won in the inter collegiate competition.
• The TAPMI website will carry the details of the award, criteria, etc • The Rolling Trophy in the form of a plaque would have name and space for the winner's name and batch to be engraved on it • It would be given away to the winner at the annual convocation and would remain at the Institute thereafter • A certificate would be given along with the plaque TAPMI proposes to institute the award starting from the batch of 2011-13.
Harvard Business School Workshop Prof. Rajiv Shah and Prof. Vrishali Bhat participated in the Harvard Business School work shop organised at IIM Bangalore. HBS along with CRSI & IIM-B hosted a 3 day workshop on Participant Centered Learning in January 2013. The contents of the workshop as well as the outcome of discussions included a lot of comparisons between the Harvard style of teaching and the Indian style. The sessions for the initial 2 days were led by Prof. V G Narayanan (HBS). The discussions related to : • Choosing appropriate cases • Pre class preparation
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WAVES'13...
TAPMI 10/10
Let your moves and grooves on..
The event was an informal event which gave students a chance to showcase their creativity, confidence and spontaneity. Each section was represented by their best students – one male and one female – to compete for the much coveted crown. It was the first time Cultural Committee organized this event. The event witnessed heavy crowd from TAPMI students including Alumni too.
WAVES is the Annual Cultural Event of TAPMI. It's a 3 day event having various inter-section events including Singing, Dramatics, Dancing and Photography competitions. DAY 1: Inauguration and Classical Evening The event started at 7 PM at TAPMI Greens. The event was inaugurated by Mr. T. Ranga Pai, Principal, Dr. T M A Pai Polytechnic Institute, Manipal and TAPMI's Director, Prof. R.C. Natarajan. The inauguration was followed by the Classical Evening in which TAPMI students presented various classical performances.
Day 3: NAACH NAACH, the inter-section dance competition has been the biggest event of WAVES which aims at not only creating a magical evening with spectacular performances but also creating a long-lasting bonding amongst participants, leaving each one of us with a sense of achievement. The event was Judged by Vidushi Poojitha Acharya, the mentor in Pranava Dance Academy and Doordarshan artist and Vidushi Dr. Tejaswi Kiran, a Doordarshan artist who runs a dance school in Udupi. Many faculties, staff members and their families attended the program along with the TAPMI students in high numbers.
GOONJ Goonj was the Inter-Section singing competition, in which each section from PGP 1 and PGP 2 participated. The event was judged by Mr. Ranga Pai, Post Graduate in Indian Classical Music and President of the prestigious cultural organization of our country “Sangeeth Sabha Udupi” and Mr. Dinesh Shenoy, Vidwat in tabla who has been accompanying many renowned musicians in live concerts and for recordings. The event started at 8 PM at TAPMI Greens and witnessed a large audience including Faculties, staff members their families and TAPMI Students.
WAVES'13 also had some online events like CAPTURE, a photography competition among the sections , which was judged by Prof. Ajith Kumar and Prof. Vidya Pratap.
Day 2: ABHINAY Abhinay, the Dramatics competition was judged by Prof. Aparna Bhat and Prof. Debmallya Chatterjee. For the first time in TAPMI, Cultural Committee presented Abhinay - a platform to bring forth the acting skills of our students. As someone has very rightly said - ''Thinking is easy, acting is difficult, and to put one's thoughts into action is the most difficult thing in the world.”
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The Inaugural ceremony of SPEED '13 was presided by Dr.Vasudev Rao (Dean – Administration, TAPMI) and Prof. Chowdari Prasad (Dean – Branding and Promotions, TAPMI). Dr.Vasudev Rao unveiled the new SportsCom logo during the opening ceremony. This was followed with the March Past by Team captains proudly carrying their team flags with Shayak Gupta leading them with the SportsCom flag, Torch run by Vivin Mohan Vergis, a SportsCom member, Oath taking by all the team captains; urging them to “Play Fair and Play Hard”, Lighting of SPEED lamp to mark SPEED '13 open. The official mascot of SPEED – “Fateh Singh” enthralled the crowd.
TAPMI ToastMasters TAPMI ToastMasters - the newest kid of TAPMI has been a success story. With the support of the Institute's Management and the senior students, we are extremely proud to have our very own public-speaking club in our campus. The guidance from members of other TM Clubs was very well absorbed. TAPMI ToastMasters was very soon able to put together the weekly sessions in a manner which has now became a topic of discussion in other TM Clubs. It also resulted in our members being invited to attend sessions in other TM Clubs as well. TAPMI ToastMasters stepped into the New Year with a long list of things to be done for the club. The Chartering of the club was the activity of prime importance. We all know that static friction is stronger than dynamic friction. With the club still in its infancy stage, encouraging more number of members to deliver their first speech was another important objective of ToastMasters. The experience of delivering the first speech in front of a crowd gives the impetus to deliver more number of speeches. We had in all, 15 members delivering their first speech in the month of January. Our sessions in January were based on themes like Revolution, Festivity, Challenge, each of which created a very conducive atmosphere for an exciting TM Session.
Blocks bearing the word S.P.E.E.D were ignited as a pledge by SportsCom members to conduct SPEED '13 in a just and fair way. The Opening Ceremony culminated with the release of Sky flying lanterns wishing good luck for the impending competition.
The month of January also saw the TM Club experimenting with having sessions at 9.30 PM, which we are sure not many TM Club has done it so far. This experiment was to ensure that we did not miss out on our weekly sessions even amidst a host of other event like Atharva and Speed taking place.
SPEED 13 saw a total of 9 different sports: Athletics, Swimming, Basketball, Throwball, Football, Cricket, Table Tennis, Badminton, and Snooker. The games were conducted across TAPMI, MIT/KMC courts and End-point grounds. All the teams played their matches as early as 6.00 AM so as to catch the classes on time. It truly reflected the passion of the students who balanced sports and academics with equal ease.
We are confident that moving ahead, our sessions are only going to get better as we get to listen to speeches on variety of topics and genre.
SPEED' 13 The annual sports extravaganza at TAPMI, SPEED is conducted over a period of one month. SPEED turns the whole of TAPMI sporty and is filled up with huge thrills, twists and turns! SPEED '13 was inaugurated on 11th of January 2013. This year there was a total of 9 teams participating in the event: The Cheetahs, Angry Monks, Dragon Warriors, The Fource, Ekalavya, Strike 2, Smokin' gunz, The 4th Dimension and The Invincibles. SPEED '13 saw the entire student community coming together to play for their respective teams to win the coveted speed title.
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Alumni Relations
Udupi - Manipal News
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TAPMI in News
Times of India
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ADMISSION 2013 Centrewise Group Discussion/Personal Interview Dates & Venues Sl. No
Center
Venue
No of Days
Dates 2013
1
Mumbai
K J Somaiya Institute of Management Studies & Research Vidya Vihar (E), Mumbai - 400077
5
27 Feb - 3 Mar (Wed - Sun)
2
Ahmedabad
AMA Management Centre, ATIRA Campus Dr. Vikram Sarabhai Marg, Ahmedabad - 3800015
2
5 Mar - 6 Mar (Tue - Wed)
3
Bengaluru
TAPMI Center for Executive Education (TAPMI- CEE) # 2, Mahayogi Vemana Road, 100 Feet Road, IV-B Block, Koramangala, Bangalore - 560034
4
5 Mar - 8 Mar (Tue - Fri)
4
Cochin
Kerala Management Association Management House, Panampilly Nagar, Cochin - 682 036
2
10 Mar - 11 Mar (Sun - Mon)
5
Kolkata
DBS Business Office Center 10/2 Hungerford Street, Kolkata - 700017
3
10 Mar - 12 Mar (Sun - Tue)
6
Hyderabad
Hotel Aditya Park, Ameerpet, Hyderabad
3
14 Mar - 16 Mar (Thu - Sat)
7
Chennai
Institute for Financial Management & Research (IFMR) 24, Kothari Road (Off. Sterling Road), Nungambakkam, Chennai - 600034
2
18 Mar - 19 Mar (Mon - Tue)
8
Manipal
T. A. Pai Management Institute Manipal - 576 104, Karnataka.
1
21 Mar (Thu)
9
New Delhi
IIFT Campus, Qutab Institutional Area, New Delhi -110016
6
2 Apr - 7 Apr (Tue - Sun)
New Delhi
Ahmedabad Kolkata
Mumbai
Hyderabad
TAPMI, Manipal Mangalore
Chennai Bangalore
T. A. Pai Management Institute P. B. No: 9, Manipal-576104, Karnataka Ph: 0820-2701000 Fax: 0820-2570699 E-Mail: tapmi@tapmi.edu.in Website: www.tapmi.edu.in