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MR. TOY Opens 50th Store at IOI City Mall, Putrajaya MR. TOY, a subsidiary of MR D.I.Y. Group, opened its newest store at IOI City Mall, Putrajaya, bringing the total number of stores in the country to 50.
aunched in 2019, MR. TOY is the country’s first homegrown toy store chain. The brand currently offers a diverse range of good quality toys across 9 categories – Vehicles & Remote Control; Pretend Play & Costumes; Craft & Activities; Sports & Outdoor Play; Action & Adventure; Building Sets & Blocks; Learning, Fun & Games; Party Supplies; and Infant & Dolls – all at low prices and great value for money. To provide better convenience to its customers, the retailer also launched MR. TOY’s products on its e-commerce website, https:// www.mrdiy.com.my starting from November 2021. Bringing cheer to children and parents alike through reasonablypriced and quality toys is what MR. TOY strives to achieve, said Andy Chin, Vice President of Marketing, MR D.I.Y. Group, while announcing the newest store addition. “MR TOY’s brand motto – ‘Always Low Prices, Always Fun’ is reflective of our aim to help parents stretch their Ringgit further. We want to provide Malaysian parents, children, and toy enthusiasts with easy access to safe and fun educational toys, without burning a hole in their pockets “We launched our first store in Rawang, back in May 2019. In just a little over 2 years, we are opening our 50th store! Just like MR DIY, MR. TOY is yet another way for us to deliver our ‘Always Low Prices’ promise to more Malaysians. With
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Malaysia Retailer Vol 9 No 3
the products now available on our e-Commerce website, we hope to provide better convenience to parents as they can even now shop for toys anywhere, anytime. We look forward to continuing growing our network of stores, filling them with quality and affordable toys,” added Chin. In conjunction with the grand opening of the new store in IOI City Mall, MR. TOY is offering an exciting grand opening event between December 10 – 12, 2021, during which the retailer offers a 30% discount on selected products storewide, as well as free gifts with purchase. Other interesting activities include the “Shopping Spree” and “Claw Machine”. MR. TOY is also organising a Nationwide Promotion, with a 30% discount on an exciting range of
more than 50 products at its stores nationwide. To celebrate the year-end festive season, MR. TOY will be hosting multiple activities for family fun and frolics such as ball toss and Plinko games. In conjunction with the Christmas celebrations, all MR. TOY stores are also offering a complimentary Gift-Wrapping service with no minimum purchase. Santa Walkarounds will also be hosted at selected MR. TOY stores for an additional festive cheer children can receive free balloons from Santa Claus! For more information and updates, visit MR. TOY’s website, https://www.mrtoy.com.my/, or its social media handles – Facebook and Instagram @mrtoyMY and @ mrtoy_malaysia respectively.
