MIRF 2022: Retail & Reboot

MIRF 2022: Retail & Franchise Reboot

The retail and franchise industries are set to shine at their brightest in July this year, attracting both local and international exhibitors and delegates to a great showcase of retail and franchise brands.

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RCA is set to unveil the 5th Malaysian International Retail & Franchise Exhibition (MIRF) 2022, scheduled to be held from 14-16 July 2022 at the Kuala Lumpur Convention Centre (KLCC). The three-day event, which was rst introduced by MRCA in 2016, is the largest event in Southeast Asia that showcases established and upcoming retail and franchise brands under a single roof. These brands include food and beverage (F&B), services, innovative products and early education, among others.

In 2019, MIRF’s 4th edition attracted over 200 exhibitors, taking up more than 380 booths, an increase of 30% compared to previous years. The event saw international brands from 15 countries including Taiwan, China, Vietnam, Poland, Australia and Singapore, among others. Additionally, the exhibition featured a zone called “Hatchery” – an

incubator trade programme initiative by MRCA for start-ups. The Hatchery assists in the establishment and development of new businesses and provides an avenue for start-ups to exhibit products and services to the mass market.

This year, the h edition of the exhibition is also expected to attract the attention of both local and overseas exhibitors and delegates. MIRF is an excellent platform for the retail and franchise industries to explore opportunities both locally and overseas.

The retail sector is one of the main contributors to the country’s Gross Domestic Product (GDP), however, the pandemic has rocked the retail landscape signi cantly with many retailers su ering losses and closure of businesses. Notwithstanding, the industry is set to rebound again as witnessed during the Christmas 2021 and Chinese New Year 2022 period, whereby retail sales climbed higher. During this festive period, Malaysians returned to physical stores with many commercial centres and shopping hubs recording higher footfall and revenue. Amidst these promising tell-tale signs, Retail Group Malaysia projects that retailers are poised to experience a 6.3 percent growth in sales in 2022.

Meanwhile, according to statistics by the Domestic Trade and Consumer A airs Ministry

(KPDNHEP), the Malaysian franchise industry has gained signi cant momentum with more than 600 local franchisors, 68 master franchisees and 408 foreign franchisors being registered under the Franchise Act 1998. There are a total of 13,018 franchise business premises operating in Malaysia, of which 5,419 are master franchisees while, 7,599 were owned by the franchisees. According to KPDNHEP, the industry provides stable jobs to more than 80,000 workers with an estimated contribution and salaries exceeding around RM1.4 billion annually.

On that note, MIRF’s theme for 2022 “Retail & Franchise Reboot” is apt in describing the landscape of the retail and franchise industries in the months ahead. This year, the exhibition is expecting to attract a good crowd comprising local and foreign visitors including investors, potential franchisors and franchisees as well as foreign government liaisons, among others.

MRCA welcomes retailers that are interested to harness the opportunities in the market through MIRF, to register as exhibitors in the upcoming event. For just a small investment, retailers can derive the best value for money through MIRF by reaching out to a broad base of potential investors at the event.

For more information on MIRF, contact the MRCA Secretariat at 03-5882 4333 or email mirf.expo@ gmail.com.

RETAIL & FRANCHISE

MRCA 25TH ANNUAL GENERAL MEETING (AGM) 2022 21st April 2022, Thursday 3.00pm - 5.30pm

Diamond Ballroom, Level 1, Avante Hotel, Bandar Utama City Centre, 1, Persiaran Bandar Utama, Bandar Utama, PJU 6, 47800 Petaling Jaya, Selangor

Agenda : 2.00pm – 3.00pm : Registration 3.00pm – 3.05pm : Opening Remarks by the Secretary-General 3.05pm – 3.20pm : Welcome Speech by the President 3.20pm – 4.50pm : AGM Commences 4.50pm – 5.00pm : Group Photo & End of AGM 5.00pm – 5.30pm : Tea-break & Networking Session

*Strictly for MRCA Members (Ordinary) Only

It is compulsory for all Members (Ordinary) to perform the Covid-19 self-test prior to attending the AGM. A link will be sent closer to the meeting date to upload the test results. Members (Ordinary) are advised to arrive early in order for the Secretariat to ensure smooth SOP adherence. Attendees are required to wear a face mask throughout the meeting. Attendees must scan MySejahtera QR code at the venue.

Scan here to register before 14th April 2022

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