Think OSEM – Inspiring the Next Generation with Innovative Education Technology

As education and technology increasingly converged, Think Osem Sdn Bhd was set up in 2016 to Deliver Innovative Learning Platform for Malaysian students.

Recognising the tremendous potential of technology in education, Think Osem, a Malaysian company embarked on a journey to empower Malaysian students with the learning technology that has the power to harness their potential and enhance their learning experience. Armed with a mission to create an easy and enjoyable learning journey for students and to help students struggling with preparations for public examinations, Think OSEM embarked on developing an innovative learning platform that can personalise lessons and connect students with the best teachers in the country.

In 2016, it created its OSEM application. From Marketing Director, Dato’ mountains of UPSR, PT3 Haji Abdul Radzeen bin and SPM reference and Abdul Rahman. text books and materials filling the company’s premises, Think Osem’s from schools and tuition centres teacher-parent platform, promote content creation team comprising 2 across Malaysia providing 100,000 fast response using dynamic regional individuals from the education sector, lessons and quizzes on various load balancing, and index searchable researched content to understand subjects, helping 240,000 students through Google and within the the structure of each subject, while improve and enjoy their learning application, as well as smart adhering to the standards of the journey. personalised-driven learning. Ministry of Education for primary and “The company conducts secondary schools, to come up with continuous research and creative lessons for students using development (R&D) on mobile the app. technology, multimedia, and big data

Today, the mountain of books and to enhance the learning experience,” materials have been replaced with a said Marketing Director, Dato’ Haji single versatile mobile application. Abdul Radzeen bin Abdul Rahman. The OSEM app connects more than In OSEM, the idea is to apply real20,000 experienced content creators time integration within the student-

MULTI-FEATURE, INNOVATIVE OSEM APP

The OSEM app’s key features include lessons comprising notes, quizzes and self-tests created by teachers. The lessons are designed to make students master each chapter within 7 minutes. Lessons on the app are

easy to understand and remember, to achieve more in less time.

Meanwhile, the Battle feature offers an unlimited and exciting series of questions and answers, akin to a War Games. Students can compete with fellow students in learning battles which train them to answer exam questions fast and more effectively.

Rewards are also part of the game plan, with students earning gold tokens each time they successfully complete a lesson and win a battle. With each gold token collected, they stand a chance to win attractive prizes by OSEM that include PS4, hover boards, backpacks, and many more. There are multiple winners each week, so students are motivated to try harder and achieve their learning goals.

The app also features a performance tracking module that provides a report or analysis of the students’ performance and identifies their strengths and weaknesses, while advising them which areas to focus on to achieve better results.

The Parent Platform, which is also a key component of the app, was designed to help parents keep track of their children’s learning activities and performance on the OSEM app. Instead of waiting for term-end report cards from the school, parents are empowered with this tool to be aware of their children’s academic progress early on in the learning journey.

Meanwhile, the Teacher Platform was designed to provide teachers with a conducive platform to create lessons using attractive texts, images, and videos to share with their students at anytime, anywhere.

OUTSTANDING OUTCOMES WITH OSEM APP

Based on research conducted by Universiti Pendidikan Sultan Idris, 100% of OSEM students take less time to master a chapter, 100% teachers benefit from OSEM, and 98.3% teachers recommend OSEM to their students. A total of 99.8% of students using OSEM stated that the app is useful for revision while 98.7% stated that notes and lessons on the app have benefited them tremendously, and 89.3% of students using OSEM said they would recommend the app to their friends.

At the recent 21st MSC Malaysia APCITA 2020 Awards, Think OSEM was named the winner in the Education category for its OSEM (Revision App). The award, held virtually, was organised by PIKOM and MDEC.

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