Herald Review COVID-19 Recovery Guide

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9 1 D I V CO E D I U G Y R E V O C E R

MIDWEST

A Supplement To:


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COVID RESOURCE GUIDE | SUPPLEMENT TO THE HERALD REVIEW

JULY 1, 2020


JULY 1, 2020

COVID RESOURCE GUIDE | SUPPLEMENT TO THE HERALD REVIEW

y t i v i t a e r C r o f k o Lo

Surviving the pandemic economy is going to take some creative tricks, and that’s where a lot of smaller, local businesses have a leg up on the large corporations. They’re more agile and usually more community-oriented, so look for them to come through big in the COVID-19 clutch. restaurants They aren’t just doing curbside service of their normal menus. They’re selling an entire family meal meant to feed everyone. Or they’re selling off things that would normally be used for their sit-down dining — such as paper goods and

Breweries and distiLLeries Both beer and hand sanitizer have one thing in common: alcohol. And though they are different types — please don’t try to drink hand sanitizer — it can be made with roughly the same equipment. Some breweries are converting one or more of their production lines to turning out the coronavirus holy grail and offering it for purchase or giving it away with a purchase of their beer. States, counties and cities are also easing regulations regarding curbside and drive-up purchase of alcohol and cocktails, giving breweries, distilleries and bars a fighting chance at survival.

onLine saLes Business communities are banding together to promote

the ever-elusive toilet paper — along with their regular

online sales or other activities to responsibly boost business

menus.

during the pandemic. Tallahassee, Florida, businesses and city

Some restaurants are also using their wholesale grocer

officials put on a one-day #rallyfortally, and the city’s

ties to turn themselves into mini-grocery stores, providing

Geographic Information System department turned out an

food where there otherwise wouldn’t be any. Or they’re

interactive map of restaurants serving curbside food. In

devoting whole days to turning out products that are tough

Laramie County, Wyoming, Visit Cheyenne hosted a social dis-

to find, such as loaves of bread.

tancing bingo game where local businesses donated prizes.

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COVID RESOURCE GUIDE | SUPPLEMENT TO THE HERALD REVIEW

JULY 1, 2020

HouRs Sun - Thurs: 8am - 8pm | Fri & Sat: 8am - 9pm

231-768-5288

3780 North Mackinaw Trail • LeRoy, MI www.mrpibsrestaurant.com

BOGO Tanning Special Buy One Month For $30 Get One Month Free Single Tanning Session $4 (Buy One Get One Free)

Tuxedo Rentals And Sales Rent 6 Tuxedos and the Groom’s Tuxedo Is Free!

We Are Open For Full Service!

LeRoy Tool Uses Innovation to be an Industry Leader in Rubber, Plastics and Machining!

808 West 7th St.|Evart, MI 49631 LOcAL 231-734-3620 TOLL FRee 1-800-257-1301 Order From Our Website Or Stop In! www.evartfloralboutique.com

Open m-F 8:30-5pm, SAT. 8:30-2pm

17951 Mackinaw Trail, Leroy

231.768.4336


JULY 1, 2020

COVID RESOURCE GUIDE | SUPPLEMENT TO THE HERALD REVIEW

G N I T E K R A CRISIS M Adapt your marketing strategies to the three stages of the COVID-19 crisis

1 SHUTDOWN APRIL - MAY

Adjust your message to meet changing consumer needs - informing customers of changes to your business mode!

2 RECOVERY MAY - JULY

Reinforce your commitment to the community and reassure consumers of the measures in place to protect them

3 SURGE AUGUST +

The impact of pent up demand and an altered marketplace offers climatic opportunity. It is time to amplify your message

Patrick Brooks | Digital Marketing Strategist patrick.brooks@hearst.com 231-592-8383

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COVID RESOURCE GUIDE | SUPPLEMENT TO THE HERALD REVIEW

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Please call us if we can be of service O

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NAVIR

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231.823.8300

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EX

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COVID 19 SU

RE RED

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High Touch Cleaning Checklist

High touch items are among the most pathogen heavy surfaces in your facility. Routine cleaning and disinfecting of these items along with frequent hand washing are critical to breaking the chain of infection and creating clean, safe, and healthy environments.

CHAIR HANDLES & BACKS

PHONES

COFFEE MACHINES & POTS

PODIUMS

COUNTER TOPS

PRINTER/FAX MACHINES

DESKTOPS

REFRIGERATOR HANDLES & DOORS

DOOR GLASS

SINK FAUCETS & HANDLES

DOOR HANDLES & EDGES

STAIR RAILS

ELEVATOR BUTTONS & DOORS

STAPLERS & STAPLE REMOVERS

EMPLOYEE CELL PHONES

TABLETOPS

KIOSK BUTTONS

TAPE DISPENSERS

KEYBOARDS & MICE

TIME CLOCKS

LIGHT SWITCHES

TOASTER OVENS

MAILBOXES

TRASH RECEPTACLES

MICROWAVES

VENDING MACHINES

PAPER TOWEL DISPENSERS

WATER FOUNTAINS

DON’T OVERLOOK THESE COMMON GATHERING PLACES. BREAK ROOM AREAS (APPLIANCES, SINKS, CHAIRS & TABLES)

CONFERENCE ROOM TABLES & CHAIRS

RESTROOMS (RESTROOM FLUSH HANDLES, TOILET PAPER DISPENSERS)

OPEN SHARED WORKSPACES


JULY 1, 2020

COVID RESOURCE GUIDE | SUPPLEMENT TO THE HERALD REVIEW

“SPecIalIzed In toP qualIty uSed faRM equIPMent”

Marquette Trails Golf Club 6409 W 76th St, Baldwin, MI 49304 231.898.2450 | www.marquettetrailsgc.com Serving the beSt breakfaSt in town, our reStaurant iS open 7 dayS a week! try our eat fit menu! 7am-2pm monday - friday 7am-3pm Saturday & Sunday

*Special rateS* new for 2020 SeaSon mondays all day (excluding holidays) Seniors, veterans, military, law enforcement & front line workers $25 - 18 holes w/cart green feeS

monday – friday

9 holes- walking $16, w/cart $25 18 holes- walking $26, w/cart $44

Saturdays, Sundays, holidays

“70 Years Of Used Equipment Experience”

twilight

9 holes- walking $19, w/cart $28 18 holes- walking $30, w/cart $48

Senior rates (55 & older)

Monday all day, Tues. - Thurs. until Noon 9 holes w/cart $19, 18 holes w/cart $30

New Location

BALDWIN

Junior rates Juniors ride free with paying adult. 9 holes $11, 18 holes $20

N

M-37

231-660-9020

Located 3 miles south of Baldwin at Big Star Lake

4 PM- 18 holes $35 6 PM- Unlimited $24

3 Miles MARQUETTE TRAILS

76th St.

Like us on Facebook @MarquetteTrailsGolfClub

S

21130 22 Mile Rd. Paris, MI 49338 DISCOUNT TOBACCO, BEER, WINE LOTTERY, DNR LICENSES 150

100

50

WE ACCEPT EBT & MAJOR CREDIT CARDS

660 N. MAIN ST. • HERSEY, MI • OPEN DAILY 6AM-9PM

(231) 832-7093 FULL LINE OF DAILY RIB SPECIAL W/ GROCERY ITEMS ONE SIDE

$4.99

ALSO DAIRY & LOCAL BEEF SOLD FROZEN

FULL RACK OF RIBS

Q’s Famous Coney Dogs Made to Order

FRESH BAKED BREAD DAILY

$19.99

Daily selection of Fried Foods in our Hot Case! FROZEN BURGER 90/10 $4.99 LB

Assortment of St. Julians Wine ON SALE FOR $6.99

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COVID RESOURCE GUIDE | SUPPLEMENT TO THE HERALD REVIEW

JULY 1, 2020

e e r F r u o y Claim ! g n i t s i l business As we begin to navigate the return to normalcy, there are many questions that have been left unanswered for consumers. Is your business fully operational again? What safety precautions is your business taking? Are there any coupons or deals being offered right now? The Big Rapids Pioneer, Lake County Star, and The Herald Review are supporting local businesses by creating Open for Business, a free directory, to assist entrepreneurs like you across our community to answer all of these questions, and more!

Claim your Free listing in our open For business direCtory in just 3 easy steps: 1. Head to https://bit.ly/ofbpioneer 2. Fill out the form 3. Verify the listing information It is that simple! Let us help you get back on track! please feel free to spread the word to your friends and fellow entrepreneurs; after all, helping our neighbors — it is what we do best!


JULY 1, 2020

COVID RESOURCE GUIDE | SUPPLEMENT TO THE HERALD REVIEW

For you and your pet Ask The Experts 3rd Party Tested No Medical Card Needed Locally owned!

FREE shipping when you use

coupon code “RVS” at www.cbdstoREmi.com

$5 OFF

w/ $25 in-store purchase! 37 E. Main St. (Back of Building) • Fremont 616-291-9558 • www.cbdstoremi.com

Complete Collision & Mechanical Repair 7126 30th Avenue Evart, MI

231.734.6705 Fax 231.734.6706

Model We Sell Modular Homes HoMes on display • Ranch • Special Order Floor Plans • Chalet • 2 Story • Fully Drywalled

• Financing & Construction Display Homes Open 6 Days a Week

We Move Manufactured Homes From Parks to Land

Commodore MHE Housing & Redman Homes

WE BUY USED HOMES

11975 NORTHLAND DRIVE • CEDAR SPRINGS

616-696-2120

www.cedarhillhomesinc.com

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COVID RESOURCE GUIDE | SUPPLEMENT TO THE HERALD REVIEW

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JULY 1, 2020

COVID RESOURCE GUIDE | SUPPLEMENT TO THE HERALD REVIEW

y r e v i l e d d n a T u O Take

Many states and cities have shut down the sit-down portions of restaurants and bars, but that doesn’t mean they’re totally shut down. Some are switching to completely curbside pickup or delivery to keep the lights on and staff employed. Using takeout and delivery services is a safe way to continue supporting local business even during the pandemic. is iT safe? According to the FDA, there’s no evidence of food or food packaging being associated with the transmission of COVID19. It might be possible, the agency says, that you can get the virus by touching a surface or object that has the virus on it and then touching your mouth, nose or maybe eyes, but this is not thought to be the main way the virus spreads. If you’re still concerned, just wash your hands well after unpacking your food or other items and disposing of the

and game stores, and other businesses are now offering free delivery in their local area, sometimes with a minimum order. If you need a product, look for a local business that will deliver it. And with pandemic-driven delays in shipping, local delivery may even beat the big online retailers. Look to social media posts, business listings, stories in the newspaper or on the television news, and guidance from local officials to find out what’s open and delivering. There may even be a hashtag you can follow like #wereopen or #openin(your city) to get some ideas of businesses to support.

Waived fees Bear in mind that some delivery services, like Uber Eats, DoorDash, Bite Squad and others, charge restaurants a fee to deliver their food. Try to order directly from the business itself, when possible, or use a service that’s waived those fees for the pandemic. Grubhub, Uber Eats and DoorDash are just a few companies that have waived fees in specific localities. You can always ask the business you’re calling if they

packaging.

Think BeyOnd fOOd Lots of places besides restaurants are taking a page from their playbook. Book stores, pharmacies, nurseries, toy

have to pay a fee for the service. If they do, maybe opt for a curbside option instead, so that the business owner gets to keep more of the money.

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JULY 1, 2020

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COVID RESOURCE GUIDE | SUPPLEMENT TO THE HERALD REVIEW

d r a o B l l i B g n i k l Be a Wa Many local businesses don’t have

look for the helPers

big advertising budgets, and now

If you see a business owner doing something exceptional,

isn’t exactly the time they have

tell the world. So much of the news is gloomy that it’s easy to

extra money to start. You can help support them here in two big ways, however. Keep reading to find out more. Buy Branded Merch

get depressed. Try looking for the helpers and sending some love their way on social media or by letting a local newspaper or television station know what they’re doing. Some examples to look for might be a restaurant providing free meals to medical staff or a brewery handing out hand sanitizer to first responders. Small businesses are community businesses, and chances are, they’re out there helping.

You’ve walked past the T-shirts at your favorite coffee shop hundreds of times to pick up your daily latte. Now is the time to buy one and wear it. Not only do shop owners make some money on branded merchandise, but you’re also doing some advertising for them. You can let people know they’re still doing business by posting their picture on social media or standing in line (6 feet away from everyone else) at the grocery store. Pro-tip: Merchandise like coffee cups, keychains and shirts also make really neat gifts that show off your civic pride. Buy some now to set aside for Christmas, New Year’s, Teacher Appreciation Year 2021 or next Tuesday. Your pick.

Post on social While people are homeschooling their kids and searching for craft kits to keep them busy, they might be missing that really cool craft store just down the road. Post pictures of your projects and tag them in it, using #shoplocal or other hashtags trending in your area. It gives the owner a morale boost and bumps up their bottom line. Note: It really doesn’t have to be a craft store. Any store would work here.

© adobe stock


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COVID RESOURCE GUIDE | SUPPLEMENT TO THE HERALD REVIEW

JULY 1, 2020

e g A T n A v d A h c Te

Zoom meetings, Google Hangouts and FaceTime chats have been around for a while, but with most face-to-face meetings out of the question for a while and many people working from home, they’re now coming into their own. virTuAl MeeTings Look at your pre-pandemic calendar. If you had meetings with a financial planner or real estate agent, that meeting may still be on. Many professionals, particularly in service-related industries, are turning to video chats and other tech services to continue doing business in the time of social distancing. Realtors, for example, are using tech to offer virtual tours and open houses using a variety of videos, touring via FaceTime, live streaming a house tour and more. Spring is typically a hot time for buying and selling houses, and with interest rates at rock bottom, the industry just can’t afford to miss out. Vacant properties can also still be shown, provided agents and potential buyers adhere to proper social distancing protocols. Other professionals that may be offering virtual meetings during this time include financial advisors, bankers, fitness trainers and more.

TeleMedicine Medical and mental health appointments may still be on, too. Insurance providers, Medicare and Medicaid have rapidly expanded their available covered telehealth services so that people can continue to get treatment so long as providers are available during the pandemic. Your provider may ask you to do certain things like verbally acknowledge you accept telehealth treatment and showing that you’re in a private place, but otherwise, the visit should go much like it would in an office. Fluffy may also qualify for a telemedicine visit, the FDA says. The agency recently suspended many requirements of the veterinarian-client-patient relationship. “The FDA recognizes the vital role veterinarians play in protecting public health. This pandemic has had impacts on many of our everyday lives and professions, and during this time, we need to provide veterinarians with the latitude to expand the use of telemedicine in the care of animals,” said FDA Commissioner Stephen M. Hahn. “The FDA is providing flexibility that will help veterinarians maintain the health of animals during the pandemic, while allowing for the social distancing that is so important in limiting the further spread of coronavirus disease across the country and world.”


JULY 1, 2020

COVID RESOURCE GUIDE | SUPPLEMENT TO THE HERALD REVIEW

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Because of the great response from this area, we are running this SALE again. Don’t miss out on some great savings and very competitive pricing. Ron Gardner - 616-540-3143 Remodeling • Gutters • Windows • Doors • Roofing • Insulation • Siding • Handyman Service • Siding • Overhangs and fascia • Roofing • Carpentry Work • Repairs

• Awnings • Painting • Flooring • Ceramic Tile • Railings • Decks

5 Leaf Guard Products On Sale For Your Gutters

Ron has been selling home improvements in Grand Rapids for over 52 years.

• 3 Season Rooms • Windows • Additions • Insulation • Doors • Family Rooms • Garages

EARLy SPRING ROOFING SALE!

• Kitchens • Bathrooms • Gutters • Leaf Guard • Insurance Claims • Steel Roofing • Steel Siding

SHINGLES & STEEL

Excellent Prices!

SAVE BIG $$ ON IMPROVEMENTS $400.00 OFF ANy JOB OVER $3000.00 DONE All Roofing & Roof Shingles Repairs Steel Shakes

Family Rooms 3 Season Rooms - Porches

Gutters and Leaf Protection

Decks & Rails

Insulation & Venting Attics Sidewalls

Interior Carpentry Work Kitchens - Baths - Repairs

Vinyl Siding - Trim & Repairs

Replacement Windows & Doors 6 Makes of Vinyl Windows

Tile - Showers Bathrooms

Breezeways & Additions Aluminum Siding - Cement Siding

If we did it and it’s not right, we will fix it! Fully Insured

616-784-5700

Work Guaranteed

“We Do It Better Because We Try Harder”

A LONG TIME LOCAL BUSINESS

Ron Gardner with his family Bob, Blake and Luann have been remodeling homes and businesses in the Western Michigan and Grand Rapids area for over 50 years. They complete over 1,500 jobs per year. They try hard to make everyone happy. Honest prices, good workmanship and low pressure selling using excellent materials has been the secret to the Gardner’s long career in the business. Honesty is the key say Ron Gardner. Customers that are treated honestly will almost always return for more work or refer someone else. It’s been proven and it works says Gardner. There is a lot of high pressure selling going on out in the marketplace, but that’s not our way. When people get estimates from contractors, they should always call the Grand Rapids Better Business Bureau. Get the report from the BBB and make a decision not forced or pressured by a salesman or sign now in hurry contracts are usually not to the customers benefit says Ron. Be smart and look at all the facts. The Gardner Family plans on being around another 50 years to serve its customers. They thank all its past customers and clients for their trust and confidence in Professional Home Improvement - Ron Gardner and Staff

Pergola’s

Regular $1600.00 Factory Closeout 12’x12’ Canadian White Cedar Heavy Duty Sale $575.00 Call Ron 616-540-3143

Residential & Commercial

SPECIAL DISCOUNTS FOR SENIORS, MILITARY OR VETERANS.

Not valid with other offers. With coupon only. Offer expires 9/01/20

3955 West River Drive NE • Comstock Park • www.professionalhomeimprove.com Email - Professional@PHI3955.com • Nights & Weekends 616-540-3143


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JULY 1, 2020

d r a C t f i g a g n i y Bu

Even with advances in technology, there are some businesses that just can’t open. Beauty salons of all kinds are shuttered, as are a lot of gyms, cleaning services, movie theaters and anywhere else people tend to congregate. Even with the doors closed, though, there are ways you can help. How does Buying a gift Card Help? Buying a gift card is a great way to put money in a business owner’s hands now that they can use for payroll or

them anyway. Many of these providers are independent contractors with little or no safety net during this time.

How do i Buy My gift Card? It’s a rare business these days that doesn’t have social media or a website. Contact the business by email or social media message (no one may be around to answer the phone) and ask to purchase a gift card or gift certificate. If you’re worried about keeping your information safe, you can ask to use a trusted app or payment service, such as Venmo or PayPal. Bonus: Many businesses are offering a little something extra when you buy a card now, like a discount or extra service when you redeem.

bills without having to render the service until later, when

not Just tHe

the pandemic has passed and they’re back on their feet.

serviCe industry

And, chances are, that’s a service you were going to use,

Gift cards can help out anywhere, not just in the service

anyway, particularly if it’s a business you regularly used

industry, and it’s a great way to say thank you to those

before COVID-19.

going the extra mile, like health care workers, journalists

If you already had an appointment with your stylist, your

and first responders. Or just to get some Christmas shop-

lawncare provider, your massage therapist, your personal

ping done early (first check to make sure how long it will be

trainer or any other service provider that you can no lon-

valid). You can get gift cards to coffee shops, restaurants,

ger meet with, try to give them the tip you would’ve given

movie theaters, clothings stores, all kinds of places.


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