PH Reader's Choice Awards 2024 by Hearst Midwest

West Texas National Bank

Delivering nutritious meals to Plainview and Seth Ward residents!

MISSION STATEMENT

Respecting the dignity of every human being, Hale County Meals on Wheels will provide nutritious, home delivered meals to those who are homebound, elderly or disabled who reside in the city limits of Plainview and the Seth Ward community. Home delivered meal clients must meet the following criteria: be homebound or need assistance to leave home, be unable to prepare a well-balanced meal each day, and must not have anyone who is available to prepare meals for them.

In addition to providing a weekday noon-time meal, we seek to break the social isolation experienced by the homebound by providing warm, caring, friendly con-

t he b o dy, emp ower ing patients and t h families and op ening t he way for a m joyous and engaged existence at hom w hat we do!

113 W 8t h St re et • Plainvie w, Texa

Steve Martinez Best Council Person

Commercial Banking | Personal Banking | Mortgages

2024 GOLD

TO OUR PLAINVIEW COMMUNITY

Welcome to our 2024 edition of the Plainview Readers’ Choice Awards Magazine. We are very excited to present this magazine to you and we hope that it provides you with information about some of the best businesses, people, places to visit and so much more from our local community.

We would like to take the time to send a big thanks to all of you who participated during the voting period and made sure your voice was heard for this contest. With each new year, this contest continues to grow and be a success and it is because of the community’s involvement from start to finish.

We would also like to say thank you to all of our area businesses who strive each and every day to make sure our community’s needs are met and work hard providing some of the best customer service around.

We look forward to next year’s edition of this magazine and we hope that you will join us once again!

Sincerely,

Carmen Ortega Regional Advertising Director Plainview Herald

General Manager

Robert Granfeldt, Robert.Granfeldt@hearstnp.com

Regional Advertising Director Carmen Ortega, COrtega@hearstnp.com

Special Publications Editor Kevin Scannell, Kevin.Scannell@hearstnp.com

Publication Designer Kelsi Pohlman

Plainview Herald

A Hearst Corporation Newspaper 820 Broadway Street Plainview, Texas 79072 806-296-1303 www.MyPlainview.com

The Plainview Herald Readers’ Choice Awards magazine is a publication highlighting Plainview’s favorite businesses. Voting is open to the public and businesses with the highest number of votes are designated Gold and Silver Award winners. For questions and comments regarding this publication please contact Carmen Ortega at 806-296-1320 or COrtega@hearstnp.com.

BEST OF THE WEST

BARBECUE

GOLD: WEEKENDS

TAKE OUT BBQ AND CATERING

Silver: Rejino BBQ

BISCUITS AND GRAVY

GOLD: MCDONALD'S

Silver: Table on 10th

BOOT SELECTION

GOLD: MASSO'S WESTERN WEAR

Silver: Dorado Ranch

CHILI

GOLD: WENDY'S

Silver: Jumbo Joe’s

COMMUNITY EVENT

GOLD: 2ND SATURDAY

Silver: Jimmy Dean Music Festival

FAJITAS

GOLD: LEAL'S MEXICAN RESTAURANT

Silver: Taqueria Jalisco

FEED STORE

GOLD: PLAINVIEW FEED & SUPPLY

Silver: Gebo's

FIBERGLASS COW

GOLD: QUICK LANE TIRE

Silver: Chicken Express

HAT STORE

GOLD: MASSO'S WESTERN WEAR

Silver: Dorado Ranch

HOT SAUCE

GOLD: CARLITO’S MEXICAN RESTAURANT

Silver: Leal’s Mexican Restaurant

JEANS

GOLD: GEBO'S

Silver: Masso's Western Wear

NON-PROFIT GROUP

GOLD: MEALS ON WHEELS

Silver: Lion’s Club

QUESO

GOLD: LEAL'S MEXICAN RESTAURANT

Silver: Taqueria Jalisco

STEAK

GOLD: TABLE ON 10TH

Silver: Chili’s

WESTERN WEAR STORE

GOLD: MASSO'S WESTERN WEAR

Silver: Dorado Ranch

GOLD:

GALLERY

Silver: Kenneth Wyatt Galleries

CABLE PROVIDER

GOLD: VEXUS FIBER

Silver: Optimum CELLULAR STORE

GOLD: VERIZON

Silver: T-Mobile I-27

INTERNET

PROVIDER

GOLD: VEXUS FIBER

Silver: Optimum

PORTRAIT

PHOTOGRAPHER

GOLD:

PHOTOGRAPHY

Silver: Madison Copeland

Photography

ALTERNATIVE MEDICINE

MEDICINE & HEALTHCARE

GOLD: NATURE’S WAY

Silver: Wiley Wellness

ASSISTED LIVING/ RETIREMENT

HOME

GOLD: BEEHIVE HOMES OF PLAINVIEW

Silver: Dr. Colbert Perez

CARDIOLOGIST

GOLD: KEVIN JONES, D.O.

Silver: Prairie House Living Center

CHIROPRACTOR

GOLD: CHAMBLESS CHIROPRACTIC

Silver: Cunningham Chiropractic

DENTIST

GOLD: SUPERSMILES FOR KIDS

Silver: Plainview Denistry

EYEWEAR

GOLD: WEBB VISION CENTER

Silver: Eyewear Outlet

FAMILY PHYSICIAN

GOLD: DR. COLBY ROZEAN

Silver: Dr. Jon Watkins

HEARING CARE

GOLD: LIVINGSTON

HEARING AID CENTER

Silver: Grand Hearing

HOME CARE FACILITY

GOLD: INTERIM

HEALTHCARE

Silver: Santa Fe Terrace

HOSPICE

GOLD: INTERIM HEALTHCARE

Silver: Calvert

INTERNAL MEDICINE

GOLD: SERGIO LARA, MD

Silver: Dr. Brad Hough

LVN/RN

GOLD: SANDRA

CORDOVA, LVN

Silver: Veronica Magallan

MEDICAL SUPPLY COMPANY

GOLD: RHEMA MEDICAL EQUIPMENT

MEN’S HEALTH PROVIDER

GOLD: DR. MONTE SWANSON

Silver: Dr. Brad Hough

FAMILY NURSE PRACTITIONER

GOLD: ROBIN STANFIELD, FNP

Silver: Julia Ontiveros, FNP

OB/GYN

GOLD: DR. CHARLES SMITH

Silver: Dr. Elaine Brown

OBSTETRICS

GOLD: CHARLES SMITH, DO

Silver: Lauren Swartz, MD

OPTOMETRIST

GOLD: DR. KENT WEBB

Silver: Dr. Lindsie Mathis

ORTHODONTIST

GOLD: HODGES & HODGES

ORTHODONTICS

Silver: Wentz Orthodontics

CHILDREN’S HEALTH

GOLD: DOMINIQUE FOSTER, MD

Silver: Dr. Travis King

PHARMACIST

GOLD: DIANA VILLARREAL

Silver: Daniel Capps

PHARMACY

GOLD: HOMETOWN PHARMACY

Silver: CVS

PHYSICAL THERAPY CENTER

GOLD: COVENANT HEALTH PLAINVIEW

Silver: Plainview Healthcare Center

PHYSICIAN’S ASSISTANT

GOLD: KRISANN SCHULZ, PA

Silver: Sarah Rees, PA

PODIATRIST

GOLD: DR. DIPAOLO

Silver: Dr. Mark Barinque

PSYCHIATRY

GOLD: DR. CASSIE COLLINS

Silver: Robert Moreno

RADIOLOGY

GOLD: COVENANT HEALTH PLAINVIEW

Silver: Garvish Radiology

SURGEON

GOLD: DAYTON WONG, MD

Silver: Douglas Cummins, MD

EMERGENCY ROOM

GOLD: COVENANT HEALTH PLAINVIEW

Silver: West Texas Family Medicine

UROLOGIST

GOLD: DR. HOWARD BECK

VETERINARIAN

GOLD: DR. BLAINE LONG

Silver: Dr. Johnston

VISION CENTER

GOLD: WEBB VISION CENTER

Silver: Walmart Supercenter

WALK-IN CLINIC

GOLD: COVENANT HEALTH 24TH STREET

Silver: Regence Health Network

WEIGHT LOSS PROGRAM

GOLD: WILEY WELLNESS

WOMEN’S HEALTH PROVIDER

GOLD: ROBIN STANFIELD, FNP

Silver: KrisAnn Schulz, PA

NATURE’S WAY HITTING THE MARK IN ALTERNATIVE MEDICINE

By Teresa Young SPECIAL TO THE HERALD

When Lacey Reeves Todd took over her mother Janet’s store in 2022, she had a few simple goals in mind: to continue the legacy Janet started 30 years earlier as a provider of natural health products, serving the community to the best of her ability.

That effort was honored recently with Nature’s Way earning the Gold Award for Best Alternative Medicine in the Herald’s Reader’s Choice awards for 2024.

“We are very proud of our hard work at bringing in around seven companies who are based in the U.S.,” noted Todd. “Their products are grown and manufactured here; we know exactly where the ingredients come from and know they are

the highest quality available. They are all thirdparty tested.”

While Nature’s Way has been home to a wide variety of brands and products aiming at helping local residents stay healthy and active, Todd said she has increased those lines and added a grocery section that includes snacks, chips, Celtic Salt, drinks, Crazy Water and more items. She also sells farm-fresh eggs, with a free dozen for $75 in purchases during a visit. They also have freezedried eggs that last 10 years after the package is opened. But perhaps Todd is most excited about a new development for the store.

“We are currently working on our very own private label line of vitamins and herbs!” noted Todd. “We chose to name this special line Janet’s Legacy in honor of my precious mom. We are hoping to have them available in store in about 6-8 weeks. These are also made and manufactured in the US!”

Besides consumable alternatives to combat allergies and other health issues, Todd carries a variety of other lines such as pet products to combat joint pain, bladder control and skin and coat issues. She also has a quality natural skin care line from Dallas and a new line of fly and mosquito repellant in spray, pellets and jars that is all natural. Natural cleaning and home products are also featured.

And for those more private issues, Todd also has some solutions in the store: “We carry two very popular products for erectile dysfunction and impotence, and we have bio-identical hormone creams for women.”

Todd, who has worked as a surgical tech for many years and was a previous business owner in Plainview, may not have expected to run an alternative health store, but she is enjoying the challenge of keeping her mom’s legacy alive while serving the community that she calls home.

Lexie Perez (long time employee), Brad Meyers (rep for over 30 years) and owner Lacey Todd

“She really instilled in me the idea of customer service and going above and beyond for people. If someone comes in, I do everything I can to find that item and order it for them, or find something like it or even better than that product. I’m thankful for that customer service modeling she gave me,” said Todd. “I’ve had so many people come in and tell me how she saved their life or a loved one’s life with products. I tease that there’s no way I could fill her shoes, but I’m learning. When it comes to people’s health, there is no question: I’m definitely a caregiver and love taking care of people.”

Nature’s Way is located at 2407 West Fifth Street and is open 9:30 a.m. to 6 p.m. Tuesday through Friday and 9:30 a.m. to 2 p.m. Saturdays. They can be reached at (806) 293-5066.

“...we know exactly where the ingredients come from and know they are the highest quality available.”

COVENANT HEALTH PROVIDING AWARD-WINNING SERVICE TO RESIDENTS

By Teresa Young SPECIAL TO THE HERALD

When it comes to healthcare in Plainview, Covenant Health has earned the trust of local residents as evidenced by the Gold Award for Best Hospital in the 2024 Reader’s Choice Awards. Employees must agree, as the hospital also received the Gold Award for Best Place to Work.

“We are deeply honored to be named the best hospital in the region. Our team is dedicated to providing the highest quality of care to every patient who walks through our doors,” said Cassie Mogg, CEO of Covenant Hospital Plainview. “This recognition reflects the commitment of our healthcare professionals and staff who work

tirelessly to improve the health and well-being of our community.”

Mogg said the Best Place to Work award is meaningful because it reflects culture the company strives to foster.

“As a hospital in a rural community with a strong industrial base, we understand the importance of creating a supportive and rewarding environment for our employees. We are committed to providing opportunities for growth, teamwork, and a sense of purpose, and we’re honored that our team members feel valued,” she said.

The lineup of Reader’s Choice awards including a number of healthcare providers within the Covenant family as well. Dr. Kevin Jones received Gold for Best Cardiologist, while Dr. Sergio Lara

earned a Gold for Best Internal Medicine. Others honored were Best Obstetrician/ Gynecologist: Gold, Dr. Charles Smith; Silver, Dr. Elaine Brown; Best Children’s Health: Gold, Dr. Dominique Foster; Best Men’s Health: Gold, Dr. Monte Swanson; Best Women’s Health: Gold, Robin Stanfield; Silver, KrisAnn Shulz; Best Family Physician: Gold, Dr. Colby Rozean, Silver, Dr. Jon Watkins; Best Family Nurse Practitioner: Gold, Robin Stanfield; Silver, Julia Ontiveros.

Also honored were Best Surgeon: Gold, Dr. Dayton Wong; Silver, Dr. Doug Cummins; Best Physician’s Assistant: Gold, KrisAnn Shulz; Silver, Sara Rees; Best LVN: Gold, Veronica Magallan; and Best Pharmacist: Gold, Diana Villareal.

“Our physicians are truly the backbone of our hospital. They bring skill, dedication, and compassion to every patient interaction, and we’re thrilled to see them recognized as the best in the region,” said Mogg. “Their commitment to excellence elevates our entire organization, and we’re proud to work alongside such talented professionals.”

The Covenant Clinic on West 24th Street earned a Gold Award for best Walk-in Clinic, serving a number of local residents.

“Our clinics play a vital role in delivering accessible, quality healthcare to our community. Being named the best walk-in clinic is

a testament to our commitment to patientcentered care and to serving the unique needs of our rural community,” said Mogg. “This recognition motivates us to continue expanding services and improving access for all.”

Finally, Covenant Hospital garnered honors for Best Physical Therapy Center (Gold), Best Radiology (Gold) and Best Emergency Room (Gold). The Silver Award for Best ER went to West Texas Family Medicine, a Covenantowned facility.

All in all, Mogg said the slate of honors is encouraging for the Covenant family.

“As a healthcare provider in a rural area, we know the importance of being a trusted resource for our community, and these awards affirm our mission. Thank you to our patients, staff, and community for their support and trust. We’re excited to continue our journey of providing top-notch healthcare in a place we’re proud to call home,” Mogg added.

ANTIQUES

GOLD: 725 VINTAGE CO.

Silver: Broadway Treasures

APPLIANCE STORE

GOLD: STILLWATERS

APPLIANCES & MORE

Silver: Furniture Expressions

BOOKSTORE

GOLD: WAYLAND

PIONEER STORE

Silver: Unger Memorial Library

BUILDING SUPPLIES

GOLD: SUTHERLANDS HOMEBASE

Silver: McCoy’s Building Supply

CARPET AND FLOORING

GOLD: KING CARPET

Silver: Sutherlands HomeBase

CHILDRENS’ CLOTHING

GOLD: WALMART

SUPERCENTER

Silver: Bealls

CONSIGNMENT SHOP

GOLD: RERUNS AND ACCESSORIES

Silver: Goodwill

SHOPPING

FLOWER SHOP

GOLD: THE ROSE SHOP

Silver: Kan Del’s Floral Candles & Gifts

FURNITURE STORE

GOLD: FURNITURE EXCHANGE

Silver: BoxDrop Mattress and Furniture

GIFT SHOP

GOLD: EVALENE’S GIFTS & MORE

Silver: Bonnes Amies

HARDWARE STORE

GOLD: BULLDOG ACE HARDWARE

Silver: Sutherlands HomeBase

HOME DÉCOR

GOLD: EVALENE’S GIFTS & MORE

Silver: Bealls

JEWELRY STORE

GOLD: ARTISAN

JEWELERS & REPAIR

Silver: Walmart Supercenter

MEN’S CLOTHING

GOLD: CAVALIER

Silver: Gebo’s

NURSERY/GARDEN CENTER

GOLD: J&J GARDEN MART

Silver: Roberts Tree House

PET SUPPLIES

GOLD: TRACTOR SUPPLY CO.

Silver: Gebo’s

SEWING SUPPLIES

GOLD: BROADWAY TREASURES

Silver: Walmart Supercenter

TIRE SPECIALTY SHOP

GOLD: WILLIE’S TIRE

Silver: Hometown Tire Pros

TOOLS

GOLD: HARBOR FREIGHT TOOLS

Silver: Bulldog Ace Hardware TRENDY FASHIONS

GOLD: IT’S A GIRL THING!

Silver: The Rusty Rose

WEDDING GIFT SHOP

GOLD: EVALENE’S GIFTS & MORE

Silver: Heart’s Desire

WOMEN’S SHOES

GOLD: SHOE SENSATION

Silver: It’s A Girl Thing!

thanks for Awar its valued customers for voting us into Gold and Silver Awards again in 2024!

HomeBase Plainview thanks its valued customers for voting us into Gold and Silver Awar again in 2024!

BOXDROP MATTRESS PROUD OF HONOR, HELPING PLAINVIEWANS

By Teresa Young SPECIAL TO THE HERALD

When Janie and Murlyn Keller first opened their BoxDrop Mattress store in Plainview in 2020, their goal was to simply help Plainview residents get affordable furniture for their homes, especially in a time of need.

That effort has been rewarded as they head into their fifth year of business with brand new silver medals for both Reader’s Choice Awards categories of Best Furniture Store and Best New Business for 2024.

“It means a lot to us because that means people recognize that we are here and are supportive of our efforts,” says Janie. “It gives us a chance to give back to the community and provide good customer service and good products for them. That’s a blessing.”

The Kellers have maintained the simple BoxDrop model of “by appointment” sales, where customers receive one-on-one attention and benefit from lower prices since the owners do not have to pay workers to work their store location at 1603 W.

Fifth Street. Customers also have the opportunity to try out the various mattress options and really get a feel for what might be the best fit for their budget.

To facilitate that process, the showroom has mattress and either box springs or bases setup for each of the 14 models they sell. Mattresses range from the economy model that runs as low as $100 for a twin to the bells-and-whistles model with cool comfort topper, memory foam and coils. It all depends on what you need and what your budget will allow.

“If you’ll start with what you have to spend, then we can work with something good for you within that range,” Janie said. “We buy directly from the manufacturer and the mattresses are brand new. That’s why we can offer the 50-75 percent discount off retail prices.”

Janie explained that their mattresses are all made by Corsicana, and many of the top brands all have the same materials but with different brand names. So the products offered at BoxDrop are comparable in quality to brands like Sealy, Serta and Simmons… just at greatly reduced prices.

“We’re just doing the best we can to provide for people. It’s a tough time for everybody, so we have been able to help people save money in this way,” she said. “It might not be what you want right now, but we can get you what you you need and you can save for what you want. That’s still our main goal: to help people get what they need at affordable prices.”

While the Kellers maintain an ample stock of mattresses for instant sales, they can also dropship to your location or can arrange delivery from Tulia to Abernathy for a small additional

fee. They also have a five-year warranty and the franchise can offer financing through Acima or Snap if needed.

“People need to know that we are not a scam, these are all new mattresses and use the same materials as all the major brands,” she said. “We’re here because we want to help people and we want to be an asset to the community.”

To make an appointment to see the BoxDrop mattress options, call or text 806-729-9466 or 806292-4439.

ALL AROUND RESTAURANT

FOOD & RESTAURANTS

GOLD: LEAL’S MEXICAN RESTAURANT

Silver: Table on 10th

BAKERY

GOLD: FRISCO BAKERY

Silver: Table on 10th

BREAKFAST

GOLD: CHAYO’S RESTAURANT

Silver: Nena’s

BUFFET

GOLD: CHINA DRAGON

Silver: Plainview Country Club

BURGER

GOLD: JUMBO JOE’S

Silver: Bill’s Jumbo Burger

BURRITOS

GOLD: CHAYO’S RESTAURANT

Silver: Taqueria Perlitas

BUSINESS LUNCH

GOLD: TABLE ON 10TH

Silver: Cotton Patch Café

CAKES

GOLD: UNITED AMIGOS

BAKERY

Silver: Walmart Supercenter

CARRY OUT/DRIVETHROUGH

GOLD: SONIC DRIVE-IN

Silver: McDonald’s

CATERING

GOLD: WEEKENDS BBQ AND CATERING

Silver: El Mercadito Street

Tacos

CATFISH

GOLD: GOODFELLAS

STEAK & WING BAR

Silver: Chicken Express

CHICKEN

GOLD: CHICKEN EXPRESS

Silver: Kentucky Fried Chicken

CHICKEN FRIED STEAK

GOLD: COTTON PATCH CAFÉ

Silver: Table on 10th

COFFEE

GOLD: THE BROADWAY BREW

Silver: Starbucks

GOLD: TABLE ON 10TH

Silver: United Amigos

CORN DOG

GOLD: SONIC DRIVE-IN

Silver: Allsup’s

DELI

GOLD: UNITED AMIGOS

Silver: United Supermarket

DESSERTS

GOLD: TABLE ON 10TH

Silver: Braums

DONUTS

GOLD: TASTY DONUTS

Silver: The Donut Shop

ENCHILADAS

GOLD: CARLITO’S MEXICAN RESTAURANT

Silver: Taqueria Jalisco

FOR CHILDREN

GOLD: MCDONALD’S

Silver: IHOP

FRENCH FRIES

GOLD: MCDONALD’S

Silver: Burger King

GATHERING SPOT

GOLD: GOODFELLAS

STEAK & WING BAR

Silver: The Broadway Brew

HAPPY HOUR

GOLD: SONIC DRIVE-IN

Silver: Red Door

ICE CREAM

GOLD: DAIRY QUEEN

Silver: Braums

ITALIAN FOOD

GOLD: MIA’S ITALIAN

RESTAURANT

Silver: Table on 10th

LIQUOR STORE

GOLD: DOC’S LIQUOR STORE

Silver: Liquor Loft

MEAT

DEPARTMENT

GOLD: UNITED AMIGOS

Silver: United Supermarkets

MEXICAN FOOD

GOLD: TAQUERIA

JALISCO

Silver: Leal’s Mexican Restaurant

MIXED DRINKS

GOLD: RED DOOR

Silver: Goodfellas Steak & Wing Bar

NACHOS

GOLD: JUMBO JOE’S

Silver: Bill’s Jumbo Burger

ORIENTAL FOOD

GOLD: CHINA DRAGON

Silver: Osaka

PIZZA

GOLD: PIZZA HUT

Silver: Domino’s Pizza

PRODUCE DEPARTMENT

GOLD: UNITED SUPERMARKET

Silver: United Amigos

RESTAURANT FAST FOOD

GOLD: JUMBO JOE’S

Silver: Dairy Queen

RESTAURANT HOME COOKING

GOLD: TABLE ON 10TH

Silver: Cotton Patch Café

RESTAURANT SERVICE

GOLD: TABLE ON 10TH

Silver: Leal’s Mexican Restaurant

SALAD BAR

GOLD: 806 PIZZA

Silver: Plainview Country Club

SANDWICH

GOLD: THE FIELDHOUSE

Silver: The Broadway Brew

SEAFOOD

GOLD: TABLE ON 10TH

Silver: Cotton Patch Café

SUPERMARKET

GOLD: UNITED SUPERMARKET

Silver: United Amigos

SWEET TEA

GOLD: CHICKEN EXPRESS

Silver: Tea2Go

TACOS

GOLD: EL MERCADITO STREET TACOS

Silver: Carlito’s Mexican Restaurant

VEGAN FOOD MENU

GOLD: TABLE ON 10TH

Silver: Taco Bell

LOCAL SUPERMARKETS EARN COMMUNITY ACCOLADES

By Teresa Young SPECIAL TO THE HERALD

Plainview residents have long trusted the United family of supermarkets to meet their grocery needs, and the recent Readers Choice Awards bear out their loyalty and appreciation.

The United Supermarket on Olton Road earned the Gold award for Best Supermarket, and the Amigos Supermarket on West 24th Street earned the Silver award.

“It is really nice to get the gold for supermarket because it shows that the hard work we put in every day is seen by our customers,” said Rodney White, longtime store director at United and a 43-year employee of the company. “We build a lot of friendships in the community, so it’s nice that they can come in and we call them by name and they know our names as well.”

The awards lineup also included awards for Best Produce Department, with United winning Gold and Amigos winning Silver; Best Meat

Department, with Amigos winning Gold and United winning Silver; and Best Deli, with Amigos earning Gold and United winning Silver.

“In our meat market and produce, we have a great team for sure, with some long-term members that run those areas and want to keep them full, fresh and friendly every day,” said Jeff Ocanas, who has been store director at Amigos for three years but worked at the location many years earlier. “They are good at what they do and have been around a long time. Some of my earliest memories are seeing them back in the day.”

Ocanas credited the work of meat market manager Joe Barrera and produce manager David Perez for keeping the quality high, noting that “both opened this store 24 years ago. Joe is big in trying to find value for guests as he knows the high inflation times we are living in.”

White lauded produce manager Louis Vasquez for the great work in that area, and meat market manager Daniel Kilcrease, who has worked in the Plainview store more than 20 years. He noted both of those areas “put in a lot of hours and hard work to make the selections good for the community.”

Jason Smith serves as deli manager, with assistant manager Jonathan Perez and Maria Soto helping keep that busy area going strong. Ocanas said the Amigos deli stays busy regularly and he credits the staff in that area, noting they “take pride in what they do and do their best to serve guests and satisfy everybody.”

The Amigos bakery earned some additional honors, winning Gold for Best Cakes and Silver for Best Cookies. Ocanas lauded bakery manager Amy Medina with great work keeping that busy area stocked, and noted the store’s talented cake decorators are assets as well.

With both locations focused on customer service, both directors were proud of employees who received Best Grocery Cashier awards. The Gold award went to Adelita Southerland at Amigos and the Silver went to Andrea Bozeman of United.

“Adelita hasn’t been here very long, but she is a very good team member. She’s pretty great to make a good impact like that so quickly, and we’ll take that,” noted Ocanas. “She’s got great customer service, is confident and has a great work ethic.”

White said of Bozeman, “Andrea is a great team member. She has worked for us quite a while and it is a blessing to have her come from Tulia to work here.”

All in all, both directors were encouraged by the accolades from readers and customers.

“We appreciate the honor from the community in our core departments. We always try to do our best and we will take those honors. We are very grateful,” noted Ocanas, with a shout-out to long-time assistant store director Rudy Garcia as well. “We’re here to serve the community and have been a staple here for many years. There’s a lot of uncertainty everywhere but we aren’t going anywhere, and we are ready to serve everyone.”

LOCAL GEM

JUMBO JOE’S CELEBRATES AWARDWINNING FLAVORS AND COMMUNITY CONNECTION

Maria and Ali Drigan’s dedication to quality, value, and personalized service has made Jumbo Joe’s a beloved institution in Plainview, earning them multiple Readers’ Choice Awards and a place in the hearts of their customers.

Maria and Ali Drigan took over a restaurant in 2002, marking the beginning of Jumbo Joe’s. Maria wanted to bring the flavors of her childhood to the people of Plainview, so she and Ali set out to make it happen. Maria describes the running of Jumbo Joe’s as a “teamship,” with her managing the front and her husband, Ali, handling the grill and fryer. Jumbo Joe’s longevity, 22 years in business, speaks for

itself. Maria and Ali know what they’re doing, as evidenced by winning the Readers’ Choice Gold Award for their burger 12 years straight. This year, Jumbo Joe’s won the Gold Award for Burgers once again, along with Gold for Nachos, Gold for Fast Food Restaurant, and Silver for Chili.

Jumbo Joe’s is committed to quality, generous portions, and attentive service. Maria says that winning the awards this year was a significant achievement for her and Ali, feeling it was a validation from the community, thanks to the overwhelming support and votes for Jumbo Joe’s. The community of Plainview has given them so much, so they do all they can to give back. When asked what distinguishes Jumbo Joe’s from other fast food restaurants, Maria’s first answer was “quality.” Jumbo Joe’s never cuts corners, aiming to provide the best meal possible. Freshness is essential, and every meal at Jumbo Joe’s reflects that. They use fresh ingredients, with all orders made to order. Their ground beef is never frozen, and Maria ensures every order is prepared according to the customer’s specifications.

Maria says that Jumbo Joe’s would never serve anything they wouldn’t eat themselves. If there’s an error in an order, Maria quickly steps in to make it right.

Jumbo Joe’s also believes in providing great value. As prices rose across the industry, Maria and Ali decided not to increase their prices, striving to keep meals affordable for their customers. To avoid price hikes, they implemented a small tax on credit card payments to help manage costs. Maria understands that times are challenging for many, and she’s committed to keeping Jumbo Joe’s prices fair.

Excellent customer service is another hallmark of Jumbo Joe’s. With Maria running the front, she takes time to listen to customers, takes responsibility for the food, and brings a sense of

familiarity by remembering faces and orders. For example, if a regular’s burger is missing bacon, she might say, “I owe you a burger.”

With 22 years in business, Maria now knows many customers by name and order. Her visual memory allows her to recall faces and preferences, fostering strong connections with regulars. If a family member of a regular visits unsure of their relative’s order, Maria can often recall it based on past interactions. She can even spot regulars in a crowd, allowing her to enter their orders promptly, reducing wait times.

At Jumbo Joe’s, they aim for a wait time of only 10 to 15 minutes. Maria says they can handle anywhere from 20 to 50 orders in a busy half-hour, yet they always strive to stay on top of things. Regulars can often expect shorter wait times if Maria recognizes them.

As a local restaurant, Jumbo Joe’s has cultivated relationships that span generations. Maria recalls a customer who recently passed but frequently spoke of Jumbo Joe’s with fondness. She’s known some customers for 20 years, and they feel like family. Maria remembers the orders of customers who were children when they first visited and are now adults, some still ordering their childhood favorites. For Maria, these relationships are deeply meaningful.

Maria emphasizes that none of this would be possible without her husband, Ali. Originally from Iran, Ali came to America with little, working his way up from a job that paid around two dollars an hour. For the past 12 years, Ali has single-handedly run the grill, completing the other half of Jumbo Joe’s operation.

Jumbo Joe’s, led by Maria and Ali Drigan, is a restaurant known for quality, fair prices, and exceptional customer service. Maria has built countless relationships over nearly 23 years, watching generations pass through her restaurant, and she considers many customers like family. Maria and Ali operate their restaurant with integrity, honesty, and fairness. Their awards are a testament to this, with Jumbo Joe’s earning four Readers’ Choice Awards in 2024: Gold for Burgers, Gold for Nachos, Gold for Fast Food Restaurant, and Silver for Chili.

Jumbo Joe’s is located at 1911 W 5th St, Plainview, TX. They are open from 10:30 a.m. to 7:30 p.m. Monday through Friday, and closed on weekends. You can reach Jumbo Joe’s at (806) 291-9595.

Photo (left): Back Row - Josh Gonzales, Tahae Henr y, Sethanie Rodriguez, Morgan Smock, & Derrick Rivera.

Front Row - Stacey DeLaGarza, Marissa Carrillo & Amanda Park.

ACCOUNTANT

GOLD: LEA STUKEY

Silver: Bill Cross

ADMINISTRATION ASSISTANT

GOLD: BECKY

VILLANUEVA - WESTERN BANK

Silver: Alane Ray - Edward Jones

ALTERATIONS/ SEAMSTRESS

GOLD: JANIE ESTRADA

Silver: Ann Sauceddo

ATTORNEY

GOLD: LAW OFFICE OF PAUL HOLLOWAY

Silver: Alesha Walker

AUTO MECHANIC

GOLD: EDWARD RINCON

Silver: David Ramos

BAKER

GOLD: SANDRA GODINO

Silver: Mandy Gonzales

BANK TELLER

GOLD: DAISY MACIEL

HAPPY STATE BANK

Silver: Rebecca Sauceda

Western Bank

BARBER

GOLD: ALEX

SANTIAGO, ALEX CUTZ BARBERSHOP

Silver: Mario Camargo, Fades

And Blades Barbershop

BARTENDER

GOLD: MORGAN SMOCK

Silver: Demi Vera

BOSS

GOLD: MAURRY POWE

Silver: Frances Barrera

BOY’S/MEN’S COACH

GOLD: MARC WALLACE

Silver: Stryder Davis

BUILDING

CONTRACTOR

GOLD: KINGMADE CRC

Silver: Aguirre remodeling

BUSINESS LEADER

GOLD: JEFFREY SNYDER

Silver: Willis McCutcheon

CAR

SALESPERSON

GOLD: JOE BARRERA

Silver: James Coleman

CITY COUNCIL MEMBER

GOLD: GARY HOUSE

Silver: Steve Martinez

CLERGY

GOLD: ANTHONY LONGORIA

Silver: Fr. George Poonely

CUSTOMER SERVICE

GOLD: NORMA LAZCANO/WESTERN BANK

Silver: Cassidy Porras - Happy State bank

DENTAL HYGIENIST

GOLD: REGENIA BOEDEKER

Silver: LeAnn McNutt

ELECTRICIAN

GOLD: BRUCE SISK

Silver: Adrian Martinez Clear Sky Electric

ESTHETICIAN

GOLD: BECKAH HUNT BETTY FAYE

Silver: Angela Flores Sauceda/AFS Beauty

FINANCIAL PLANNING CONSULTANT

GOLD: REGAN MANNING, CFP

Silver: Gary Massingill, AAMS

FIREMAN

GOLD: KATALINA FINLEY

Silver: Samantha Alwan

FLORAL DESIGNER

GOLD: DEBORAH

CHANDLER - THE ROSE SHOP

Silver: Donise Foster, Kan Del’s Floral Candles & Gifts

GIRL’S/LADY’S COACH

GOLD: AMANDA MARTIN

Silver: Kylie Middleton

GROCERY CASHIER

GOLD: ADELITA SOUTHERLAND / AMIGOS PLV.

Silver: Andrea BozemanUnited Supermarket

HAIR STYLIST

GOLD: CRISELDA BOTELLO

Silver: Christina Vaquera

HOME BUILDER

GOLD: KINGMADE CRC

Silver: David Sells

HOME REMODEL/ DESIGN

GOLD: GONZALES PAINTING

Silver: King Made

INSURANCE SALESPERSON

GOLD: CHRIS MOORE/ DODSON INSURANCE

Silver: Felipe Castillo JCR Prime Insurance

INTERIOR DECORATOR

GOLD: BONNE AMIES

Silver: Cindy Pritchard

JUDGE

GOLD: SHERON COLLINS

Silver: Kregg Hukill

LAW ENFORCEMENT

GOLD: ZANE GRIEGO

Silver: Jennifer Garcia

LAWNCARE

GOLD: CODY DELAROSA

Silver: J&M lawn services

LOAN OFFICER

GOLD: FRANCES BARRERA

Silver: Shayla Whalen

LOCAL ARTIST

GOLD: RODNEY WATSON

Silver: Angel Azua

LOCAL MUSICIAN

GOLD: CHRIS STYNE

Silver: Curtis Peoples

MAIL CARRIER

GOLD: RONNIE

QUINTANILLA

Silver: Adrian Hernandez

MAKE-UP ARTIST

GOLD: MARISOL

ALVAREZ

Silver: Angela Azua

MASSAGE

THERAPIST

GOLD: KELSEY

MCMILLIAN

Silver: Rhonda Heller

NAIL TECHNICIAN

GOLD: JESSICA PHAM

Silver: Mary Garcia

PAINT CONTRACTOR

GOLD: LEONEL VASQUEZ

Silver: Gonzales Painting

PARAMEDIC/EMS

GOLD: BEN SERTUCHE

Silver: Bryan Merrick

PET GROOMER

GOLD: RITZY RASCAL

Silver: Misty Torres

PLUMBER

GOLD: DOUBLE G

PLUMBING

Silver: Aguirre’s Plumbing

PRINCIPAL

GOLD: KEVIN PARKER

Silver: Sarah Wallace

REALTOR

GOLD: KIM STREET

Silver: Debbie Wilkins

RETAIL

SALESPERSON

GOLD: JEREMIAH CHAPA HARBOR FREIGHT TOOLS

Silver: Kevin Wright Texas Carworx

ROOFER

GOLD: TYE ROOFING

Silver: Sanchez Roofing

SCHOOL BOARD MEMBER

GOLD: DANNY SALAZAR

Silver: Sylvia DelaGarza

SCHOOL TEACHER

GOLD: FAITH ROSAS

Silver: Angie Perry

STOCK AND BOND BROKER

GOLD: J PAT MANNING

Silver: Regan Manning

TATTOO ARTIST

GOLD: CESAR REYES

Silver: Danika Garcia

VOLUNTEER

GOLD: BEVERLY WALL

Silver: Ashley Mayberry

WAITRESS/WAITER

GOLD: JESSICA LOPEZ/ CARLITOS MEXICAN

RESTAURANT

Silver: Christian McGuireLeal’s

Walker Law and Alesha Walker would like to extend our heartfelt thanks to viewers and readers for voting us as your Readers' Choice Best Attorney. We are passionate about advocating for our clients in family law and are deeply honored by your trust and support.

Looking ahead, we’re excited to share that in 2025, Walker Law will be expanding! With new team members and additional areas of practice, we’ll soon be here for you not only in family law but also in criminal and personal injury cases. ank you again for your con dence in us—we look forward to serving you in even more ways in the future!

Photo L-R: Elinor Robinson-Associate Lawyer, Alesha Walker-Lawyer, Wishbone (dog), Christina Rodriquez-Vasquez-Licensed Paralegal, and Amy Jimenez-Executive Assistant. Not pictured Lee Morin-Accountant.

CITY OF PLAINVIEW GARNERS SEVERAL READER’S CHOICE AWARDS

By Teresa Young SPECIAL TO THE HERALD

Plainview is home to some great residents, and they have affirmed their public service neighbors with a host of awards in the 2024 Reader’s Choice Awards from the Herald.

The highest point of pride was in the Silver Award for Best Place to Work, with employees lauding the city they serve.

“This culture of service and commitment is what makes the City of Plainview an outstanding workplace, and we are truly honored to be awarded the Silver category for Best Place to Work,” said

Melinda Brown, Community Engagement Manager. “We are proud of our employees and the vibrant community we work together to support every day.”

Mayor Charles Starnes added his pride in the accomplishment, saying, “We are honored to receive the ‘Silver’ Award in the Best Places to Work category. The City Council is dedicated to developing strategies that benefit all residents. We are deeply grateful for our employees’ daily dedication to making Plainview a safe community with an exceptional quality of life. We are shooting to get ‘Gold’ Award next year.”

Brown noted that the slate of awards honoring city employees specifically was particularly encouraging as well.

“The City of Plainview’s 185 dedicated employees pour their hearts into serving our community every day, delivering essential services like clean water, safe streets, public safety, emergency response, beautiful parks, enriching library programs, health services, and much more to our 20,000 residents,” she said.

Award). Best Paramedic honors were presented to Ben Sertuche, Gold, and Silver to Brian Merrick. Finally, awards for Best Law Enforcement Officers went to Zane Griego, Gold, and Jennifer Garcia, Silver. The honors highlight service in Brown’s eyes.

“We are proud of our employees and the vibrant community we work together to support every day.”

City Manager Jeffrey Snyder earned the Gold Award for Best Business Leader. Best City Council Member went to District 4 Representative Gary House, Gold Award, and District 2 Representative Steve Martinez, Silver Award.

In the first-responder area, honors went to Best Firefighter Katalina Finley (Gold Award) and Samantha Alwan (Silver

“Our employees aren’t just City staff—they’re your neighbors, friends, and family, standing beside you at church, working out at the gym, cheering on our teams at sports events, and volunteering with local 4-H, FFA, and school bands. Their commitment to Plainview is personal, fueled by a love for our city and a shared goal to make it the best place to live, work, and play,” she said. “From City Council’s strategic planning, which aligns with our mission— ‘To create a high quality of life for our citizens and visitors while fostering economic growth’—to our staff’s daily dedication to fulfilling that mission, there’s a shared sense of purpose across every department.”

In other categories, the Unger Memorial Library was recognized with the Silver Award for Best Bookstore, and the Second Saturday emphasis in downtown Plainview earned the Gold Award for Best Community Event. Kidsville won the Gold Award for Best City Park, with Hood Park earning Silver.

LONG-TIME ACCOUNTANT LAUDED FOR CUSTOMER SERVICE

By Teresa Young SPECIAL TO THE HERALD

After 30-plus years as an accountant in Plainview, Lea Stukey has amassed a large number of clientele. And now, they have honored her in return by choosing her as the Gold Award winner for Best Accountant in the Herald’s Reader’s Choice Awards for 2024.

Stukey is a partner at the Lewis, Kaufman, Reid, Stukey, Gattis & Company accounting firm, where she has worked since graduating

from West Texas A&M University in December 1990.

“This was my first job out of college, and I have loved it here,” said Stukey. “I grew up in Plainview, and I have loved being here all this time. I love working with my hometown people and I love helping small businesses. I am in a unique position to help them succeed and focus on their business.”

Stukey said she was honored to be recognized by Herald readers and felt it reflected on her dedication to service.

LEWIS, KAUFMAN, REID, STUKEY, GATTIS & CO., P.C. Certified Public Accountants

“Customer service is the cornerstone of my practice, and I love my people,” she said. “Relationships are my thing, so I am thrilled for the opportunity to serve my clients and thrilled they are seeing that.”

A native of Plainview and a 1986 graduate of Plainview High, Stukey said her practice is primarily tax preparation and planning and consultation. She works with a diverse clientele but specializes in small businesses and farming operations. She said the most rewarding part of her work is building relationships and working with generations in their business dealings. She said knowing many

of her clients as friends and neighbors is also a reward.

“I think working in a small town and a small firm gives me the opportunity to work with a really diverse group and I love that,” said Stukey.

“Each client has their own unique problems and skill sets, and I think being in a small town gives me the opportunity to get to know them and see what we can offer to serve them best.”

Stukey credited her two assistants with helping her do the best job possible. Lorena Flores, fluent in Spanish and able to serve many customers,

“I love working with my hometown people and I love helping small businesses.”

has worked with Stukey for 16 years, while Amy Leatherman has been with Stukey for one year and “keeps us all organized.”

She said being an accountant is a high trust since finances are “a very personal thing to people. It’s flattering that they trust me with something so personal and I love that.”

Besides her work, Stukey serves on the board for Plains Land Bank Association and chair of its audit committee. She and husband Kenneth, who works in agriculture, are involved at Harvest Christian Fellowship. They have two grown daughters, Kendra Moulton of Houston and Stephanie Stukey of Lubbock.

Managing partner Randy Kaufman said the firm was proud of Stukey, who has been a partner since 2011.

“Lea is a hard worker and has great relationships with her clients, and they love working with her,” he said. “She does a great job with them and for them, helping with tax planning and whatever else they need.”

Auto Body Paint

Auto Repair

Auto Accessories

Detail Shop

Boss-Maurry Powe

Glass Replacement

Retail Sales-Kevin wright

to everyone who voted for Texas Carworx. We appreciate your continued trust and support!

APARTMENT COMPLEX

GOLD: CONRAD LOFTS

Silver: Stonebridge

AUTO ACCESSORIES

GOLD: TEXAS CARWORX, LLC

Silver: O’Reilly

AUTO BODY PAINTING

GOLD: TEXAS CARWORX, LLC

Silver: Covington

AUTO FINANCE

GOLD: HAPPY STATE BANK

Silver: Wells Fargo

AUTO PARTS STORE

GOLD: O’REILLY

Silver: Auto Zone

AUTO REPAIR

GOLD: TEXAS CARWORX, LLC

Silver: TJ & D Auto Inc

BAIL BOND

GOLD: EXIT BAIL BONDS

Silver: Vera’s Bonding

BANK

GOLD: WEST TEXAS

NATIONAL BANK

Silver: Western Bank

BAR/NIGHT CLUB

GOLD: RED DOOR

Silver: El Patron

CAR WASH

GOLD: SOAK AND SUDZ

Silver: Zips

PLACES

CAREER TRAINING/TECH

SCHOOL

GOLD: SOUTH PLAINS COLLEGE

Silver: Wyotech

CARPET CLEANING

GOLD: SUN BRITE

Silver: Chem Dry

CITY PARK

GOLD: RUNNINGWATER DRAW/KIDSVILLE

Silver: Hood Park

COLLEGE/UNIVERSITY

GOLD: WAYLAND BAPTIST UNIVERSITY

Silver: South Plains College

CONSTRUCTION COMPANY

GOLD: THRASHER INC.

Silver: Mendoza Construction

CONVENIENCE STORE

GOLD: TOOT’N TOTUM

Silver: Allsup’s

DANCE STUDIO

GOLD: PLAINVIEW LONESSTAR DANCE ACADEMY

DAY CARE

GOLD: WEE CARE CHILD CENTER

Silver: Little Rainbow Daycare

DETAIL SHOP

GOLD: TEXAS CARWORX, LLC

Silver: Willie’s Tire

DOG BOARDING FACILITY

GOLD: MERIT KENNELS

Silver: Ritzy Rascal

DRIVE THRU BANK

GOLD: WESTERN BANK

Silver: Happy State Bank

EQUIPMENT RENTAL

GOLD: UNITED RENTALS

FAMILY ENTERTAINMENT

GOLD: PLAINVIEW BOWLING CENTER

Silver: Plainview Lime Lite

FUNERAL HOME

GOLD: KORNERSTONE FUNERAL DIRECTORS

Silver: Lemons Funeral Home

GAS STATION

GOLD: TOOT’N TOTUM

Silver: Allsup’s

GLASS REPLACEMENT

GOLD: AA&A WINDSHIELD & GLASS

Silver: Texas Carworx, LLC

GOLF COURSE

GOLD: PLAINVIEW COUNTRY CLUB

HAIR SALON

GOLD: LOOKING GOOD SALON & SUITES

Silver: Allure Salon

HEATING & COOLING

GOLD: BENNETT

HEATING & AIR

Silver: Air Done Right

HOME MORTGAGE COMPANY

GOLD: PROSPERITY BANK

Silver: Western Bank

INSURANCE COMPANY

GOLD: JOHN MCGAVOCK INSURANCE

Silver: Jan Alford State Farm

INVESTMENT FIRM

GOLD: EDWARD JONES

Silver: Happy State Bank

LANDSCAPING

GOLD: ALLEN’S LAWNCARE SOLUTIONS

Silver: Delarosa Lawn Care

LOCALLY OWNED BUSINESS

GOLD: WILLIE’S TIRE

Silver: Table on 10th

MOTEL/HOTEL

GOLD: HOLIDAY INN EXPRESS & SUITES

Silver: Comfort Suites

NEW BUSINESS

GOLD: TABLE ON 10TH

Silver: BoxDrop Mattress & Furniture

NEW CAR DEALER

GOLD: SMITH FORD

Silver: Bill Wells Chevrolet

PACKING, MAILING, SHIPPING

GOLD: PAK MAIL

Silver: United States Postal Service

PEST CONTROL

GOLD: MY BUG MAN - DAVID MCILROY

Silver: Care Pest Control

PLACE TO EXERCISE

GOLD: FIT PLAINVIEW

Silver: Plainview YMCA

PLACE TO GET MARRIED

GOLD: PLAINVIEW

METHODIST CHURCH

Silver: St. Paul Lutheran Church

PLACE TO WORK

GOLD: COVENANT HEALTH

PLAINVIEW

Silver: City of Plainview

PRESCHOOL

GOLD: FIRST BAPTIST

CHURCH MOTHER’S DAY OUT

Silver: Cutting Edget

PUBLIC SCHOOL

GOLD: CENTRAL ELEMENTARY

Silver: North Elementary

REALTY COMPANY

GOLD: STREET REAL ESTATE

Silver: Billington Real Estate

RENTAL STOREFURNITURE

GOLD: FURNITURE EXCHANGE

Silver: Aaron’s

RETIREMENT CENTER

GOLD: SANTA FE TERRACE

Silver: Westridge Manor

STORAGE CENTER

GOLD: EASY STOP STORAGE

Silver: Sto-n-go

TANNING SALON

GOLD: UPTOWN TANS SALON

Silver: Planet Fitness

THRIFT STORE

GOLD: GOODWILL INDUSTRIES

Silver: Broadway Treasures

TIRE SERVICE

GOLD: WILLIE’S TIRE

Silver: Hometown Tire Pros

TIRES

GOLD: WILLIE’S TIRE

Silver: Hometown Tire Pros

USED CAR SELECTION

GOLD: BILL WELLS CHEVROLET

Silver: Plainview Chrysler Dodge Jeep Ram

WEDDING/PARTY VENUE

GOLD: KORONA EVENT CENTER

Silver: Plainview Country Club

WI-FI SPOT

GOLD: THE BROADWAY BREW

Silver: IHOP

YOUTH HANGOUT

GOLD: PLAINVIEW BOWLING CENTER

Silver: Plainview Roller Rink

WEST TEXAS NATIONAL BANK EARNING COMMUNITY ACCOLADES

Front Row left to right: Abigail Saenz, Denise Smith, Macy Teeter, Monica Rodriguez

Back Row left to right: Brian Palomino, Nancy Stukey, Willis McCutcheon, Christi Byrd, Cash Horton, Monty Teeter

By Teresa Young SPECIAL TO THE HERALD

In just one year of its presence in Plainview, West Texas National Bank has made an impression on the community, earning a Gold Award for Best Bank in the Herald’s Reader’s Choice Awards for 2024. In addition, Plainview market president and senior vice president Willis McCutcheon earned a Silver Award for Best Business Leader.

“For the staff, we are really honored by this award,” said McCutcheon. “They have been working hard and are dedicated to the community, so it’s really a family affair. We’re glad to contribute to the community, and that’s what makes Plainview unique.”

The employees at West Texas National Bank, located at 3320 Olton Road, are longtime Plainviewans who are connected to the neighborhood in many ways and are highly involved in the community, even if it’s behind the scenes many times. Nancy Stukey, who worked alongside McCutcheon for many years, is vice president of commercial lending. Longtime resident Christi Byrd is branch manager. And former farmer Monty Teeter serves as Lockney market president and senior vice president for the branch in that nearby city, offering primarily ag lending.

“Everyone here has worked in this community, and there is not enough space to mention all the volunteer hours they put in quietly, and that’s just part of the fabric of Plainview,” McCutcheon explained. “It makes me proud because they just go and do things because it means a lot to them.”

“We’re glad to contribute to the community, and that’s what makes Plainview unique.”

McCutcheon has been in banking for around 42 years – 37 of those in Plainview – and said while every bank offers the same basic services, the difference really is in the people and the relationships built. And for him, that means being authentic to friends and neighbors in the city they love and serve. “West Texas National Bank is smart enough to let us be ourselves in our community. They let us do as needed to serve our community, and the Davis family has been really good to us here,” he said of the Midland-based bank founded 40 years ago.

McCutcheon added that the bank is proud to serve the agricultural community and area growers as they are still a vital part of the Plainview economy. He called them neighbors and friends and said the bank is glad to be part of that sector, offering ag lending alongside its regular slate of products.

SANTA FE TERRACE STRIKING GOLD AS SENIOR LIVING HOME

By Teresa Young SSPECIAL TO THE HERALD

Santa Fe Terrace may have undergone a few name changes over its 30-year history in Plainview, but their long-time presence and focus on excellence as a senior living facility has been rewarded recently with the Gold Award in the Herald’s Reader’s Choice awards for 2024.

In addition, the facility earned Silver for Best Home Care Facility and longtime local nurse Sandra Cordova earned the Gold Award for best LVN/RN.

“It is very rewarding to receive this honor. Because one of my main purposes is to be a servant and help where I can, and I’ve worked hard to make sure our Santa Fe community is tied to our local community and letting people know we’re a more affordable option for people,” said Mirian Chavez, sales and leasing director for three years. “It’s a blessing to be where we are now and to be honored. It’s just one big family here, and it’s an honor to be acknowledged.”

Chavez said Santa Fe is a family-owned facility under the Twelve Oaks Senior Living umbrella, and the current ownership has worked hard to both grow the resident population and the exposure in the city that has been its home for 30 years. Nestled in a quiet community at 3404 SW 5th Street, Santa Fe Terrace

The facility has 36 apartments and a maximum capacity of 42 residents, with clientele ranging from fully independent seniors to those needing much more regular care. They offer laundry service, full food service in a dining hall and transportation to medical visits or arranged outings. Apartments include a small kitchenette, a private accessible bathroom and private heating and air conditioning unit, cable television with local channels. Santa Fe Terrace

also has a fully enclosed courtyard decorated to encourage outside time with safety in mind.

Santa Fe Terrace partners with home health and hospice agencies when necessary to arrange for inpatient or outpatient services, which can include physical or occupational therapy services. Cordova arranges these in conjunction with a resident’s insurance to make the process seamless and simple.

The entire facility remains locked for the protection of memory care residents, though family members always have access with unlimited visitation hours to enjoy time with family. They also have full access to Cordova and her medical expertise all hours of the day to make sure their family member’s care is well covered.

“We tailor to their individual care needs here. Everyone gets an assessment so we know exactly what they need at any time,” Chavez said. “Our head chef, Augustina Martinez, gets to know residents and their likes and dislikes or allergies, and they get to pick their meals. We encourage all residents to come to the dining room and enjoy the fellowship, though some choose to eat in their rooms and that is okay too.”

Chavez said the facility honors are due in large part to the commitment of the leadership team, which includes executive director Gordon Sims; nurse is Sandra Cordova; Martinez; activities director Wyatt Burns; business office coordinator Tricia Curry; maintenance tech Joe Gamez and Chavez.

“Our goal is to age in place with us and be their last home. Our activities director plans something daily, often with help from volunteers, to keep the residents having fun,” Chavez noted. “Recently, one of our goals has been to help seniors transform their tomorrow by having the essentials they need to have a healthy and fruitful life. We focus on nutrition and socializing for mental health and companionship. We have a lot of cognitive activities

too to help with mental agility and light exercise for them to work on fitness.”

Chavez said she sees her job as a resource to families and residents, even if that means helping them find another place that is a better fit.

“It’s a life-changing journey, one of the last big changes that people have, so it’s a real milestone,” she said. “I help inform them about what we offer and if we are not what they need, we try to guide them to our referral partner to assist them through this journey.”

A 30-year resident of Plainview who earned her nursing degree from South Plains College, Cordova said she has worked in various nursing capacities all these years, joining the Santa Fe House staff about 15 months ago. She has experienced the “full circle” of her career by coming to assisted living, seeing many of her very early patients now become her residents at the facility.

“It is always a humbling honor to receive because it’s not a job; it’s a calling. When you are able to serve your community and be honored, that’s an amazing recognition,” said Cordova. “Coming to Santa Fe, our goal was to increase the resident population and make sure it remains viable in our community, and we have brought in new families from all of our surrounding communities.

“The most important thing I do is make sure their physical, emotional, nutritional and spiritual needs are met and coordinate that they are getting a complete circle of care that allows them to thrive in a community of this nature. I also advocate on behalf of their needs as well, whether to insurance, physician, other agencies or whomever,” Cordova said, noting she meets with every resident daily to make sure needs are being met.

JAMES BROS. IMPLEMENT CO., INC .

WILLIE’S TIRES: LOCAL ROOTS, COMMUNITY COMMITMENT, AND AWARD-WINNING SERVICE

Melissa and Mark Slack, lifelong residents of the area, uphold the values of community support and exceptional service at Willie’s Tires, where local dollars stay local and customers are treated like family. Locally owned businesses are critical to communities. They create jobs within the community, keep money circulating in the local economy, and provide goods and services directly to local residents.

Melissa Slack understands the importance of this for her business, Willie’s Tires.

Melissa and her husband, Mark Slack, were born and raised in the area—Melissa in Kress and Mark in Plainview. “Our customer base, we know them, and I think that means a lot to the people,” says Melissa, highlighting the community connection that helps drive their business.

The money Melissa and Mark generate through Willie’s Tires stays within the community. Their revenue flows back through donations to local sports teams and agricultural programs like FFA and 4-H. Willie’s Tires serves the community and then reinvests in it.

Melissa has worked at Willie’s Tires for 16 years. She spent a decade working under the original owner, Willie, until his passing, after which she bought the business.

Now, Melissa has owned Willie’s Tire for six years, running it alongside her husband, Mark, and their team. She proudly mentions that her daughter, Kyla, also helps with the store and enjoys learning about the family business.

Melissa cherishes the opportunity to give back to

the people of Plainview. “I love helping people, being there for everybody, but our agriculture is so important,” she says. “Especially during harvest time, when you can be there for everybody.”

Understanding agriculture’s significance in the community, Melissa ensures that Willie’s is always ready to lend a hand.

Although Willie’s Tires has regular hours, Melissa notes, “There are times when people have emergencies, and we do our very, very best to be there for them. If somebody needs us, we’re going to try to be there.”

This year, Willie’s Tires won a total of six Readers’ Choice Awards, with five of them being Gold. Willie’s received Gold for Tire Specialty

Shop, Locally Owned Business, Tire Service, Tires, and Farm Tire Service, and Silver for Detail Shop. “We were shocked this year at how many,” says Melissa. “They all mean a lot, but being recognized as a locally owned business means a whole lot, because the money stays here, the money is here. It’s for the community. If we do right by the community, we help the community.”

Melissa also gives a heartfelt shout-out to her crew, saying, “They are what makes us. Without them, we can’t serve the community.”

Willie’s Tire is open from 8 a.m. to 5:30 p.m. Monday through Friday and 8 a.m. to 12 p.m. on Saturday. They are located at 1100 I-27, Plainview, TX. You can reach them at (806) 296-6603.