SPRING SUMMER 2017
SPRING SUMMER 2017
www.hedgren.com Herman de Nayerstraat 6 • 2550 Kontich • BELGIUM • info@hedgren.com
0_Cover.indd 1
11/08/16 15:27
NEW
This is a new style. This style has a tablet compartment. This style has a laptop compartment. This style has a smart sleeve, to put over your trolley handle. This style has a seperate padlock. This style has been refreshed. This style has an address tag. RFID Pocket (Radio Frequency IDentification). The RFID Data Blocker Pocket uses technology to block your personal electronic information (passport, credit cards..) from being stolen by an RFID reader. ALL HEDGREN FABRICS HAVE A DURABLE WATER REPELLENT COATING.
IMPORTANT NOTE Please be informed that not all styles, colours and prints are available in every country, please contact your local distributor for more information. Please note that small differences might occur from the images inside the catalogue with the actual product (colour, style details, dimensions or hardware).
0_Cover.indd 2
11/08/16 15:27
Established in 1993, over the last 20 years the Hedgren brand has perfected the craft of making long-lasting bags with a focus on functionality. Designed with both women and men in mind, these are accessories built to withstand the rigors of daily life – for the busy commuter as for the seasoned traveler. Hedgren’s timeless designs embody the energy of the city with clever features, stylish structures and a casual European flair.
my City, my Life
-3-
1_Index.indd 3
11/08/16 09:25
Index
WOMEN ....................................................................................................................................................................................................................................... 7 METROPOLITAN HEDN - EDEN .............................................................8 HEDN01/MYTH HEDN02/GENESIS HEDN03/FORBIDDEN HEDN04/DIVINE HEDN05/PERFECTION HICA - INNER CITY AVENUE ............................... 12 HICA01S/HARPA HICA11L/VOGUA HICA398/GALIA HICA402M/EVAN HICA176/AYA HICA370/ORVANE HCHIC - INNER CITY CHIC .................................. 16 HCHIC01/SWELL HCHIC02/CAPRICE HCHIC03/SMART HCHIC04/BRISK HCHIC05/BOBO HCHIC06/PANACHE HCHIC07/VAGARY
BUSINESS HIC - INNER CITY................................................... 20 HIC01S/HARPER’s S HIC11/VOGUE HIC11L/VOGUE L HIC23/RUSH HIC112/LEONCE HIC176/EYE HIC176M/EYE M HIC226/METRO HIC247/PRARIE HIC370/ORVA HIC397/CORALIE HIC398/GALI HIC402M/EVA M HIC403/FOLA HIC405/CAJA HICS80CL/PURSE L HICS84C/PURSE HICS85C/WALLET BIFOLD HPLT - PILATES ....................................................... 26 HPLT02/EVE HPLT03/LOGICA HPLT04M/MIND M HPLT09/CENTERING HPLT15/PELVIC HPLT16/MINTAL HPLT17/VEDIC HPLT18/HATHA
HDIT - DIAMOND TOUCH ...................................32 HDIT07/PAT HDIT08/CARINA HDIT10/KAREN HDIT11/CINDY HDIT18S/ADELA S HDIT21/VIOLA HDIT22/ELENORA HDIT25/BARBARA HDIT28/CHIARA HDIT29/ANDREIA HCRYS - CRYSTAL ................................................. 38 HCRYS01/SHARP HCRYS02/GLASS HCRYS03/STONE HCRYS04/FUSION HCRYS05/PURE HCRYS06/PRECIOUS HCRYS07S/QUARTZ S HCRYS07/QUARTZ
-4-
1_Index.indd 4
11/08/16 09:25
MEN .............................................................43
LIFESTYLE/TRAVEL ....................................................................................................................59
HWALK - WALKER ..................................................44 HWALK01/BLENDED HWALK02/SMOKY HWALK03M/DECO M HWALK03L/DECO L HWALK05/RULE HWALK07S/HARMONY S HWALK07M/HARMONY M HWALK07L/HARMONY L HWALK08WEX/ROYAL
HKO - KNOCK OUT ............................................... 60 HKO01/MORONI HKO02/ZEPHON HKO03/URIEL HKO04/TENNIN HKO05/MICHAEL HKO06/GABRIEL
HZPR - ZEPPELIN REVISED ................................. 48 HZPR01/EXPRESSO HZPR02/EXTRUDED HZPR03/EXTERNAL HZPR06/EXCEED HZPR07/EXPEDITE HZPR08/EXPLICIT HZPR10/EXTREMER HZPR10L/EXTREMER L HZPR13/EXAM HZPR17W/EXCITOR HZPR18/EXPEL
HITC - INTER CITY ................................................. 66 HITC01/ASHARUM HITC02/TREK HITC03/BILLIE HITC04/TOUR HITC05/SWING HITC05 XL/SWING XL HITC06/WANDERING
HESC - ESCAPADE ..................................................72 HESC01/COAST HESC02/BREAKOUT HESC03M/RELEASE M HESC03L/RELEASE L HESC04/HIGHWAY HESC04L/HIGHWAY L HESC07W/GETAWAY HESC07LW/GETAWAY L HESC08W/RIDER HESC09WEX/STATE HESC12/GAP HTRS - TRANSIT ......................................................78 HTRS01S/BOARDING S HTRS02S/GATE S HTRS02MEX/GATE MEX HTRS02LEX/GATE LEX HT0 - TAKE-OFF ..................................................... 84 HTO01SEX/ FLIGHT SEX HTO01MEX/FLIGHT MEX HTO01LEX/FLIGHT LEX
HRDL - RED TAG ..................................................... 54 HRDT01/DECENT HRDT02/ENGINE HRDT03/LANDING HRDT04/THRUST HRDT05/FLAPS HRDT06/GLIDER
-5-
1_Index.indd 5
11/08/16 09:25
WOMEN
MEN
LIFESTYLE/TRAVEL
PRODUCTS
PRODUCTS
PRODUCTS
• Ideal everyday companions for active souls. • Bags of style to suit everything the city offers. • Functional business models in specific collections.
• Clever features to get you through the business day. • Ingenious storage features. • Functional yet stylish.
• Casual equipment for the weekend refresh. • Lightweight and practical gear for short or long distance travels. • Creative solutions for family or single trips.
MAIN CONSUMERS DESCRIPTION
MAIN CONSUMERS DESCRIPTION
MAIN CONSUMERS DESCRIPTION
They are women of a metropolis and display urban characteristics, attitudes, and values. They enjoy their everyday commute, as well as business or citytrips.
Business men involved in activities that fuel economic development and growth. They are on the move, always connected and live at a fast pace.
Individuals or families, eager to discover cities around the world and enjoying every single moment in life.
-6-
1_Index.indd 6
11/08/16 09:26
WOMEN
-7-
2_Woman.indd 7
11/08/16 11:50
Eden
HEDN 05 PERFECTION
-8-
3_HEDN_Eden.indd 8
11/08/16 09:28
Succumb to this casual yet elegant collection. Its minimalist shapes and enchanting leather accents will plunge you into a paradisiac trip. Our Consumer: Age: 25-35 Gender: Female
Interests & Lifestyle:
Where they shop:
Shops: Shopping mall, lifestyle boutiques, online shops Price sensitivity: Average price sensitive
EDEN // WOMEN
Walking in Eden.
Trend follower, going out with friends, shopping, magazines, city trips, nature, Scandinavian design
MAIN MATERIAL: 150D Polyester (T150*TS10 Polyester) COMBINED MATERIAL: 600D Polyester
COLLECTION KEYWORDS: • Clean, simple shapes but with attention to details • Light and functional • Contemporary design • Genuine leather zipper pullers and accents
-9-
3_HEDN_Eden.indd 9
11/08/16 09:28
Eden EXTERNAL FEATURES STORMY SEA 534
Special designed zippers with genuine leather.
Pearl metal frame with leather logo patch.
PERISCOPE 296
TAUPE 446
Hedgren wooden cube hanger.
INTERNAL FEATURES
Hedgren signature plate.
Pockets finished with leather binding.
- 10 -
3_HEDN_Eden.indd 10
11/08/16 09:28
HEDN 01 MYTH
HEDN 02 GENESIS
CROSSOVER
HEDN 03 FORBIDDEN
SHOULDER BAG
NEW
NEW
EDEN // WOMEN
NEW
HOBO
cm: 28 x 9,5 x 26,5 inch: 11 x 3.7 x 10.4
volume: 7 l weight: 260 gr
HEDN 04 DIVINE
BACKPACK
75 €
cm: 24 x 7,5 x 30 inch: 9.4 x 2.9 x 11.8
volume: 5,4 l weight: 260 gr
HEDN 05 PERFECTION
LARGE TOTE
NEW
cm: 37,5 x 9,7 x 28 inch: 14.7 x 3.8 x 11
volume: 10 l weight: 360 gr
79 €
cm: 27 x 10 x 36,5 inch: 10.6 x 3.9 x 14.3
volume: 9,8 l weight: 260 gr
89 €
NEW
99 €
cm: 31,5 x 12,5 x 48,5 inch: 12.4 x 4.9 x 19.1
volume: 19,1 l weight: 440 gr
105 €
- 11 -
3_HEDN_Eden.indd 11
11/08/16 09:28
Inner City Avenue
HICA 370 ORVANE
- 12 -
4_HICA_Inner City Avenue.indd 12
12/08/16 15:40
Proudly stroll the places-to-be with this special edition of our iconic Inner City best sellers. Its special fabrics and hardware will give you that extra confidence and appeal. Our Consumer: Age: 30-40 Gender: Female
Interests & Lifestyle:
Where they shop:
Shops: Shopping malls, department stores, street shops, online shops Price sensitivity: Average price sensitive
INNER CITY AVENUE // WOMEN
Walk down the Avenue in style.
Shopping, going out with friends, city trips, magazines, movies
MAIN MATERIAL: 300D polyester
COLLECTION KEYWORDS: • Inspired by our bestselling inner-city models • Special new materials • Brushed golden metal hardware • Fashionable but practical
- 13 -
4_HICA_Inner City Avenue.indd 13
12/08/16 15:40
Inner City Avenue EXTERNAL FEATURES CHAMPAGNE 643
Gold brushed logo plate.
Trendy sophisticated material.
Hedgren golden hanger. JET BLACK 638
Brushed golden metal zippers.
INTERNAL FEATURES
Zippered pockets.
- 14 -
4_HICA_Inner City Avenue.indd 14
12/08/16 15:40
HICA 01 S HARPA
SHOULDER BAG
NEW
cm: 19 x 9 x 22 inch: 7.5 x 3.5 x 8.7
volume: 3,8 l weight: 240 gr
HICA 402 M EVAN
HANDBAG MEDIUM
NEW
55 €
cm: 24 x 8,5 x 29 inch: 9.4 x 3.3 x 11.4
volume: 5,9 l weight: 260 gr
HICA 11 L VOGUA
BACKPACK L
NEW
cm: 25 x 12 x 34 inch: 9.8 x 4.7 x 13.4
volume: 10,2 l weight: 360 gr
HICA 370 ORVANE
SHOULDER BAG
NEW
69 €
cm: 26 x 8 x 25 inch: 10.2 x 3.1 x 9.8
volume: 5,2 l weight: 280 gr
HICA 398 GALIA
BACKPACK 13”
NEW
89 €
cm: 35 x 10 x 25 inch: 13.8 x 3.9 x 9.8
volume: 8,8 l weight: 360 gr
CROSSOVER
INNER CITY AVENUE // WOMEN
HICA 176 AYA
69 €
NEW
79 €
cm: 40 x 10 x 25,5 inch: 15.7 x 3.9 x 10
volume: 10,2 l weight: 420 gr
89 €
- 15 -
4_HICA_Inner City Avenue.indd 15
12/08/16 15:40
Inner City Chic
HCHIC 04 BRISK
- 16 -
5_HICC_HIC CHIC.indd 16
12/08/16 14:43
Refined and elegant, Inner City Chic is an enhanced version of our must have bags collection. Classic shapes with easy access pockets as well as Safiano leather finishing add style and elegance to render your day special. Our Consumer: Age: 30-40 Gender: Female
Interests & Lifestyle:
Where they shop:
Shops: Street shops, department stores, online shops Price sensitivity: Less price sensitive
INNER CITY CHIC // WOMEN
HIC CHIC capsule edition.
Restaurants, party, career, magazines, culture
MAIN MATERIAL: 100D*200D Twilled Nylon COMBINED MATERIAL: Genuine leather
COLLECTION KEYWORDS: • Refined & stylish • Safiano textured leather • Classic shapes with an elegant twist
- 17 -
5_HICC_HIC CHIC.indd 17
12/08/16 14:43
Inner City Chic EXTERNAL FEATURES
BLACK 003
Leather branded logo plate with chromed frame.
Genuine leather finishing.
BELUGA 258
Smooth full leather handles.
Leather zipper pullers with metal hardware.
INTERNAL FEATURES
Style and functional pockets.
- 18 -
5_HICC_HIC CHIC.indd 18
12/08/16 14:43
CLUTCH
cm: 12,5 x 4 x 23 inch: 4.9 x 1.6 x 9
volume: 1,15 l weight: 120 gr
HCHIC 04 BRISK
HANDBAG
cm: 24 x 11,5 x 36 inch: 9.4 x 4.5 x 14.2
volume: 10 l weight: 460 gr
HCHIC 07 VAGARY
LARGE BACKPACK
cm: 39 x 13 x 27 inch: 15.4 x 5 x 10.6
volume: 13,7 l weight: 430 gr
55 €
119 €
HCHIC 02 CAPRICE
VERTICAL CROSSOVER
HCHIC 03 SMART
CROSSOVER
cm: 22,5 x 2 x 21,5 inch: 9 x 0.8 x 8.5
volume: 1 l weight: 240 gr
cm: 26 x 4,5 x 30 inch: 10.2 x 1.8 x 11.8
volume: 3,5 l weight: 340 gr
HCHIC 05 BOBO
TOTE 13”
HCHIC 06 PANACHE
SMALL BACKPACK
cm: 33 x 9,5 x 33 inch: 13 x 3.7 x 13
volume: 10,3 l weight: 560 gr
cm: 31 x 8,5 x 23 inch: 12 ,2x 3.3 x 9
volume: 6 l weight: 340 gr
59 €
125 €
INNER CITY CHIC // WOMEN
HCHIC 01 SWELL
75 €
79 €
99 €
- 19 -
5_HICC_HIC CHIC.indd 19
12/08/16 14:43
Inner City
HIC 01 S HARPERS S
- 20 -
6_HIC_inner city.indd 20
12/08/16 15:44
Truly iconic & timeless, our Inner City bags’ functional design is inspired by the needs of the contemporary urban woman. They are ideal companions for everyday. No matter the bag you’re guaranteed a playful and carefree look – with just a hint of sporty attitude. Our Consumer: Age: 35-45 Gender: Female
Where they shop:
Shops: High street shops Price sensitivity: Very high price sensitive
INNER CITY // WOMEN
My city, my life.
Interests & Lifestyle:
Citytrips, walking trips, practical, family person, outdoor gardening, visiting museum & cultural fairs, charity, local music
MAIN MATERIAL: Nylon 70D 260T taffeta interlock bonding PRINTED MATERIAL: 50D Polyester taffeta interlock bonding
COLLECTION KEYWORDS: • Hedgren’s iconic collection since 1997 • Functional, ideal for everyday use • Lightweight and water resistant • Strong fabric: 100% nylon high yarn density fabric enhances tear and abrasion resistance against daily wear and tear
- 21 -
6_HIC_inner city.indd 21
12/08/16 15:44
Inner City CORE COLOURS
SEASONAL COLOURS/PRINTS
DRESS BLUE 155
TANDORI SPICE 240
NEW COLOUR
SEPIA/BROWN 316
VINTAGE TAN 493
NEW COLOUR
BLACK 003
HUMUS 695
NEW COLOUR
GLITCH PRINT 805
NEW COLOUR
- 22 -
6_HIC_inner city.indd 22
12/08/16 15:44
Hedgren branded chromed zippers.
Silver metalic lining.
INNER CITY // WOMEN
Inner City (In the spotlight: HIC 01 S)
Reduced Hedgren metal chromed logo.
Hedgren chromed 2D Cube hanger.
Hedgren branded pin-buckle.
6_HIC_inner city.indd 23
- 23 -
12/08/16 15:45
HIC 112 LEONCE
CROSSOVER
cm: 25 x 2 x 20 inch: 9.8 x 0.8 x 7.9
volume: 1 l weight: 220 gr
HIC 176 EYE
SHOULDER BAG
cm: 19 x 9 x 22 inch: 7.5 x 3.5 x 8.7
volume: 3,8 l weight: 210 gr
HIC 370 ORVA
CROSSOVER
cm: 26 x 8 x 25 inch: 10.2 x 3.1 x 9.8
volume: 5,2 l weight: 340 gr
49 €
49 €
65 €
HIC 23 RUSH
SMALL CROSSOVER
HIC 403 FOLA
CROSSOVER
cm: 20 x 6 x 17 inch: 7.9 x 2.4 x 6.7
volume: 2 l weight: 200 gr
cm: 25 x 4 x 29,5 inch: 9.8 x 1.6 x 11.6
volume: 3 l weight: 340 gr
HIC 176 M EYE M
SHOULDER BAG
HIC 397 CORALIE
CROSSOVER WITH FLAP
cm: 22 x 9 x 29 inch: 8.7 x 3.5 x 11.4
volume: 5,7 l weight: 270 gr
cm: 23 x 10 x 26 inch: 9 x 3.9 x 10.2
volume: 6 l weight: 320 gr
HIC 226 METRO
MULTI COMPARTMENT CROSSOVER
HIC 402 M EVA M
HANDBAG MEDIUM
cm: 20 x 10 x 24 inch: 7.9 x 3.9 x 9.4
volume: 4,8 l weight: 430 gr
cm: 25 x 12 x 34 inch: 9.8 x 4.7 x 13.4
volume: 10,2 l weight: 460 gr
49 €
59 €
79 €
65 €
65 €
85 €
- 24 -
6_HIC_inner city.indd 24
12/08/16 15:45
SHOULDER BAG
cm: 24 x 8,5 x 29 inch: 9.4 x 3.3 x 11.4
volume: 5,9 l weight: 260 gr
HIC 11 VOGUE
BACKPACK
cm: 30 x 8 x 21 inch: 11.8 x 3.1 x 8.3
volume: 5 l weight: 300 gr
HICS 80 C L PURSE L
TRIPLE PURSE
cm: 12 x 3 x 19 inch: 4.5 x 1 x 7.5
volume: 0,7 l weight: 100 gr
HIC 247 PRARIE
SHOULDER BAG
cm: 24 x 10 x 30 inch: 9.4 x 3.9 x 11.8
volume: 7,2 l weight: 260 gr
HIC 11 L VOGUE L
BACKPACK L
cm: 35 x 10 x 25 inch: 13.8 x 3.9 x 9.8
volume: 8,8 l weight: 380 gr
HICS 84 C PURSE
ZIPPER PURSE WITH FLAP-8CC
cm: 9 x 3 x 12,5 inch: 3.5 x 1.2 x 4.9
volume: 0,3 l weight: 124 gr
HIC 405 CAJA
TOTE 13”
cm: 29,5 x 10 x 38,5 inch: 11.6 x 3.9 x 15.2
volume: 11,4 l weight: 440 gr
HIC 398 GALI
BACKPACK 13”
cm: 40 x 10 x 25,5 inch: 15.7 x 3.9 x 10
volume: 10,2 l weight: 500 gr
HICS 85 C WALLET BIFOLD
WALLET LONG BI-FOLD WITH CARD PASS
cm: 11 x 3 x 18 inch: 4.3 x 1.2 x 7.1
volume: 0,6 l weight: 150 gr
INNER CITY // WOMEN
HIC 01 S HARPER’S S
65 €
69 €
35 €
79 €
75 €
39 €
85 €
85 €
49 €
- 25 -
6_HIC_inner city.indd 25
12/08/16 15:45
Pilates
HPLT 02 EVE
- 26 -
7_HPLT_Pilates.indd 26
12/08/16 15:43
The ultimate work-to-weekend switch starts with a change of bag. Pick up a Pilates bag for a unique Hedgren take-on practicality: plain & printed, fun & functional, light & bright, these bags will accompany you from the office to the gym and every place in between. Our Consumer: Age: 20-40 Gender: Female
Interests & Lifestyle:
Where they shop:
PILATES // WOMEN
Get up and go with Pilates.
Shops: Boutique, department store, shopping malls Price sensitivity: High price sensitive
Active life, teacher, young mother, care about health, running, yoga, swimming, multicultural food, family person
MAIN MATERIAL: 40D ripstop “Nylon” COMBINED MATERIAL: 50D Polyester taffeta interlock bonding
COLLECTION KEYWORDS: • Lightweight but resistant fabric • Practical multi-pockets outside and inside • Strong design with exclusive print
- 27 -
7_HPLT_Pilates.indd 27
12/08/16 15:43
Pilates
TOMATO SPOTS 752
NEW COLOUR
EXTERNAL FEATURES
Special moulded Hedgren Pilates buckle.
Hedgren’s metal pin buckle slider.
SPOTS BLUE 751
NEW COLOUR
Detailed finishing with Hedgren heated logo.
CASTLE ROCK 228
INTERNAL FEATURES
Interior mesh pocket with colored reversed zipper.
MOROCCAN BLUE NEW COLOUR 508
Free detachable inner pouch in all models.
- 28 -
7_HPLT_Pilates.indd 28
12/08/16 15:43
HPLT 17 VEDIC
SMALL CROSSOVER
HPLT 02 EVE
SQUARE SHOULDER BAG
HPLT 09 CENTERING
CROSSOVER
cm: 25,5 x 5 x 34 inch: 10 x 1.96 x 13.4
volume: 4,3 l weight: 250 gr
cm: 21 x 8 x 34 inch: 8.3 x 3.1 x 13.4
volume: 5,7 l weight: 250 gr
HPLT 03 LOGICA
SHOULDER BAG
HPLT 18 HATHA
LARGE SHOULDER BAG
cm: 21 x 8 x 31.5 inch: 8.3 x 3.1 x 12.4
volume: 5,3 l weight: 240 gr
HPLT 04 M MIND M
HOBO MEDIUM
PILATES // WOMEN
NEW
59 €
65 €
65 €
NEW
cm: 27 x 7,5 x 39 inch: 10.6 x 2.95 x 15.3
volume: 7,9 l weight: 320 gr
HPLT 15 PELVIC
BACKPACK
79 €
cm: 27 x 13,5 x 41 inch: 10.6 x 5 x 16
volume: 14,9 l weight: 360 gr
HPLT 16 MINTAL
LARGE BACKPACK 13”
85 €
cm: 25 x 6 x 35 inch: 9.8 x 2.4 x 13.8
volume: 5,2 l weight: 260 gr
85 €
NEW
cm: 35 x 11,5 x 32 inch: 13.8 x 4.5 x 12.6
volume: 12,9 l weight: 400 gr
85 €
cm: 38,5 x 16 x 27 inch: 14.9 x 6.3 x 10.6
volume: 16,6 l weight: 510 gr
109 €
- 29 -
7_HPLT_Pilates.indd 29
12/08/16 15:43
Pilates (In the spotlight: HPLT 18) Special moulded Hedgren Pilates buckle.
2 hidden zippered front pockets.
Branded metal pin buckle.
- 30 -
7_HPLT_Pilates.indd 30
12/08/16 15:43
PILATES // METROPOLITAN Inside mesh pocket with reversed coloured zipper.
Free detachable inner pouch in all models.
Heated logo.
Inner side mesh pockets for bottle or umbrella.
- 31 -
7_HPLT_Pilates.indd 31
12/08/16 15:43
Diamond Touch
HDIT 29 ANDREIA
- 32 -
8_HDIT_Diamond Touch.indd 32
12/08/16 14:47
With its padded protective exterior and ingenious storage functions, a Diamond Touch bag will take you from board meetings to after work get-togethers with ease. Designed with your day-long comfort in mind, these polished styles are equally practical and chic. Our Consumer: Age: 30-45 Gender: Female
Interests & Lifestyle:
Where they shop:
Shops: High street shops, department stores, airport stores, luggage stores Price sensitivity: Average price sensitive
DIAMOND TOUCH // WOMEN
Diamond Touch & go.
Finance, management, gym, spa, “happy hour” with friends, travelling, TV series, dining out
MAIN MATERIAL: Nylon 70D 260T taffeta interlock bonding COMBINED MATERIAL: Genuine leather for HDIT18S, 25 and 28
COLLECTION KEYWORDS: • Unique business shapes with feminine style. • Protective padded panels and foamed inner laptop/tablet pocket • Genuine leather accents • Strong fabric: 100% nylon and water-resistant. High yarn density fabric enhances tear and abrasion resistance against daily wear and tear
- 33 -
8_HDIT_Diamond Touch.indd 33
12/08/16 14:47
Diamond Touch
HDIT 11 CINDY
BUSINESS TROLLEY 15.6”
cm: 35 x 18 x 44 inch: 13.7 x 5.9 x 17.2
volume: 27,7 l weight: 2380 gr
EXTERNAL FEATURES
Genuine leather trimmings.
179 €
Strong and durable quilted nylon.
Smart sleeve pocket.
INTERNAL FEATURES
Tablet or laptop compartments.
NEW BULL RED 598
BLACK 003
PERISCOPE 296
Fully organised for all your daily needs.
- 34 -
8_HDIT_Diamond Touch.indd 34
12/08/16 14:47
CROSSOVER
cm: 22,5 x 2 x 20,5 inch: 8.8 x 0.8 x 8
volume: 0,9 l weight: 260 gr
HDIT 22 ELENORA
HANDBAG
cm: 22,5 x 10 x 34 inch: 8.8 x 3.9 x 13.3
volume: 7,7 l weight: 400 gr
HDIT 28 CHIARA
BUSINESS BAG 15.6”
49 €
79 €
HDIT 08 CARINA
SHOULDER BAG
cm: 18 x 9 x 23 inch: 7.5 x 3.5 x 9
volume: 3,7 l weight: 220 gr
HDIT 07 PAT
BACKPACK
cm: 35 x 8 x 27 inch: 13.8 x 3.1 x 10.6
volume: 7,6 l weight: 420 gr
HDIT 18 S ADELA S
TOTE 13.5”
55 €
79 €
HDIT 21 VIOLA
CROSSOVER
cm: 25 x 4 x 31 inch: 9.8 x 1.6 x 12.2
volume: 3,1 l weight: 380 gr
HDIT 25 BARBARA
BACKPACK 13”
cm: 38 x 10 x 27 inch: 15 x 4 x 10.5
volume: 10 l weight: 400 gr
HDIT 29 ANDREIA
TOTE 15.6”
DIAMOND TOUCH // WOMEN
HDIT 10 KAREN
69 €
89 €
NEW
cm: 30 x 9 x 41 inch: 11.8 x 3.5 x 16.1
volume: 11,1 l weight: 640 gr
109 €
cm: 30 x 9 x 45 inch: 11.8 x 3.5 x 17.7
volume: 12,2 l weight: 600 gr
119 €
cm: 31,5 x 9,5 x 47 inch: 12,4 x 3,7 x 18.5
volume: 14 l weight: 640 gr
129 €
- 35 -
8_HDIT_Diamond Touch.indd 35
12/08/16 14:47
Diamond Touch (In the spotlight: HDIT 29)
Two top carry handles for easy grip and easy lifting.
Chromed metal hardware and adjustable and removable shoulder strap for better mobility.
Real leather trimmings.
Chromed metal hedgren logo.
- 36 -
8_HDIT_Diamond Touch.indd 36
12/08/16 14:47
DIAMOND TOUCH // WOMEN Padded fleece laptop/tablet compartment.
Laptop and tablet pocket.
Chromed number plate.
Smart sleeve to secure this bag to your luggage, for effortless business trips.
Nice designed zipper cover to close the smart sleeve pocket.
- 37 -
8_HDIT_Diamond Touch.indd 37
12/08/16 14:47
Crystal
HCRYS 04 FUSION
- 38 -
9_HCRY_Crystal.indd 38
12/08/16 14:52
With this elegant and sleek lined collection, give a minimalist brush and a competitive edge to your busy business day. Our Consumer: Age: 30-40 Gender: Female
Interests & Lifestyle:
Where they shop:
Shops: High street shops, department stores, airport stores, luggage stores Price sensitivity: less price sensitive
CRYSTAL // WOMEN
Crystal-clear business days.
Business, career, work-out, wine & good food, city trips,
MAIN MATERIAL: Nylon 70D 260T taffeta interlock bonding COMBINED MATERIAL: Genuine leather
COLLECTION KEYWORDS: • Elegant and refined • Professional and functional • Genuine leather trimmings • Soft fleece padded laptop compartments
- 39 -
9_HCRY_Crystal.indd 39
12/08/16 14:52
Crystal
BLACK 003
EXTERNAL FEATURES
Hedgren gunmetal branded logo.
Genuine soft leather handles.
Branded metal buckles.
INTERNAL FEATURES
Padded laptop compartment with fleece.
- 40 -
9_HCRY_Crystal.indd 40
12/08/16 14:53
CROSSOVER
cm: 22,5 x 2 x 20,5 inch: 8.8 x 0.8 x 8
volume: 0.9 l weight: 260 gr
HCRYS 04 FUSION
BACKPACK 13”
cm: 38 x 10 x 27 inch: 15 x 4 x 10.5
volume: 10 l weight: 480 gr
HCRYS 07 S QUARTZ S
TOTE 13.5”
HCRYS 02 GLASS
SHOULDER BAG
cm: 18 x 9 x 23 inch: 7.5 x 3.5 x 9
volume: 3,7 l weight: 260 gr
HCRYS 05 PURE
HANDBAG
cm: 22,5 x 10 x 34 inch: 8.8 x 3.9 x 13.3
volume: 7,7 l weight: 400 gr
HCRYS 07 QUARTZ
TOTE 15.6”
HCRYS 03 STONE
CROSSOVER
cm: 25 x 4 x 29.5 inch: 9.8 x 1.6 x 11.5
volume: 2,9 l weight: 340 gr
HCRYS 06 PRECIOUS
BUSINESS BAG 15.6”
cm: 30 x 9 x 41 inch: 11.8 x 3.5 x 16
volume: 11 l weight: 760 gr
CRYSTAL // WOMEN
HCRYS 01 SHARP
55 €
89 €
59 €
99 €
69 €
119 €
NEW
cm: 30 x 9 x 45 inch: 11.8 x 3.5 x 17.7
volume: 12,2 l weight: 580 gr
125 €
cm: 31,5 x 9,5 x 47 inch: 12.4 x 3.7x 18.5
volume: 14 l weight: 600 gr
129 €
- 41 -
9_HCRY_Crystal.indd 41
12/08/16 14:53
- 42 -
10_Men.indd 42
11/08/16 10:02
MEN
- 43 -
10_Men.indd 43
11/08/16 10:02
Walker
HWALK 05 RULE
- 44 -
11_HWLK_Walker.indd 44
11/08/16 10:04
Walk your way. Stand out by adopting Hedgren’s unique city-infused collection for men. Essential equipment for on-the-go urbanites, these versatile styles fuse modernity with heritage. Our Consumer: Age: 30-40 Gender: Male
Interests & Lifestyle:
Where they shop:
Shops: High-end department stores, concept stores Price sensitivity: Less price sensitive
Fitness club, group excursions, city trips, movies, friends, happy hour, dinner, gourmet, popmusic
MAIN MATERIAL: 1000D*900D NT fabric
WALKER // MEN
COMBINED MATERIAL: 500D*340D NT fabric
COLLECTION KEYWORDS: • Unique trendy design with combination of two special textured fabrics • Functional multi-pockets outside and inside • Subtle colour accents & leather details.
- 45 -
11_HWLK_Walker.indd 45
11/08/16 10:04
Walker EXTERNAL FEATURES MAGNET 012
Hedgren branded metal logo plate.
Soft leather handle grips.
Genuine leather zipper pullers with orange details and interlocking pullers.
INTERNAL FEATURES
Tablet and laptop compartments.
Functional organization.
- 46 -
11_HWLK_Walker.indd 46
11/08/16 10:04
HWALK 08W EX ROYAL
CARRY ON EXPANDABLE SPINNER
HWALK 01 BLENDED
VERTICAL CROSSOVER SMALL
HWALK 02 SMOKY
SLING BACKPACK
cm: 55 x 21 x 38 inch: 21.7 x 8.3 x 15
volume: 43,9 l weight: 2,44 Kg
cm: 27 x 5,5 x 21 inch: 10.6 x 2.2 x 8.3
volume: 3 l weight: 350 gr
cm: 37 x 11,5 x 19 inch: 14.6 x 4.5 x 7.5
volume: 8 l weight: 450 gr
HWALK 03 M DECO M
BACKPACK MEDIUM 13”
HWALK 03 L DECO L
BACKPACK LARGE 15.6”
HWALK 05 RULE
SQUARE BACKPACK 15.6”
cm: 40 x 15 x 26 inch: 15.7 x 5.9 x 10.2
volume: 15,6 l weight: 540 gr
cm: 46 x 18 x 30 inch: 18 x 7 x 11.8
volume: 24,8 l weight: 660 gr
cm: 44 x 14 x 27,5 inch: 17.3 x 5.5 x 10.8
volume: 17 l weight: 800 gr
HWALK 07 S HARMONY S
SLIM BRIEFCASE 13”
HWALK 07 M HARMONY M
MEDIUM BRIEFCASE 15.6”
HWALK 07 L HARMONY L
LARGE BRIEFCASE 15.6”
cm: 27 x 7.5 x 36.5 inch: 10.6 x 3 x 14.4
volume: 7.4 l weight: 720 gr
cm: 30 x 11 x 42 inch: 11.8 x 4.3 x 16.5
volume: 13,8 l weight: 840 gr
cm: 30 x 16 x 42 inch: 11.8 x 6.3 x 16.5
volume: 20,1 l weight: 1000 gr
65 €
75 €
WALKER // MEN
149 €
99 €
99 €
109 €
119 €
119 €
129 €
- 47 -
11_HWLK_Walker.indd 47
11/08/16 10:04
Zeppelin Revised
HZPR 08 EXPLICIT
- 48 -
12_HZPR_Zeppelin Revised.indd 48
12/08/16 15:25
Look forward, let Zeppelin lead the way. With exquisite attention to detail, updated classic styling and organizational efficiency, this “new” collection brings a refined sophistication to business and travel. Engineered for professionals. Functional styles include tabletready crossbody bags, convenient laptop backpacks, and business bags with wheels or without. Our Consumer: Age: 30-45 Gender: Male
Interests & Lifestyle:
Where they shop:
Shops: Main shopping streets, airport stores, online Price sensitivity: Average
Business trips, office, friends & family, wine & good food
COMBINED MATERIAL: PU
ZEPPELIN REVISED // MEN
MAIN MATERIAL: Nylon 70D 260T taffeta interlock bonding
COLLECTION KEYWORDS: • Iconic Hedgren Roots collection with lightweight but durable water resistant Nylon • Leather-feel details • Smartly-designed with ingenious outer and innerstorage space • Modern look for your workweek commute and business travel
- 49 -
12_HZPR_Zeppelin Revised.indd 49
12/08/16 15:25
Zeppelin Revised
HZPR 08 EXPLICIT
HZPR 17W EXCITOR
3 WAY BAG 15”
BACKPACK 17.3” ON WHEELS
NEW
EXTERNAL FEATURES
Every bag has a typical Hedgren signature rivet. cm: 29,5 x 15,5 x 40 inch: 11.6 x 6.1 x 15.7
volume: 17,8 l weight: 1060 gr
129 €
cm: 52 x 20 x 37 inch: 20.5 x 7.9 x 14.6
volume: 38.5 l weight: 1980 gr
149 €
Famous Hedgren puller with red connector.
BLACK 003
CHARCOAL GREY 557
Detailed finishing with Hedgren embossed logo.
INTERNAL FEATURES
Tablet and laptop compartments.
Functional organization.
- 50 -
12_HZPR_Zeppelin Revised.indd 50
12/08/16 15:25
HZPR 13 EXAM
VERTICAL CROSSOVER POUCH
HZPR 01 EXPRESSO
SMALL CROSSOVER VERTICAL
cm: 21 x 5,5 x 15,5 inch: 8.3 x 2.2 x 6.1
volume: 1,8 l weight: 300 gr
cm: 26 x 5,5 x 20 inch: 10.2 x 2.2 x 7.9
volume: 2,9 l weight: 330 gr
HZPR 02 EXTRUDED
CROSSOVER HORIZONTAL
HZPR 06 EXCEED
BUSINESS BAG 13”
cm: 22 x 9 x 30 inch: 8.7 x 3.5 x 11.8
volume: 5,9 l weight: 380 gr
cm: 27 x 8 x 38 inch: 10.6 x 3.1 x 15
volume: 8,2 l weight: 740 gr
HZPR 10 EXTREMER
BACKPACK 13”
HZPR 10 L EXTREMER L
BACKPACK 15.4”
55 €
CROSSOVER VERTICAL
cm: 25 x 7 x 22 inch: 9.8 x 2.8 x 8.7
volume: 3,9 l weight: 360 gr
HZPR 07 EXPEDITE
BUSINESS BAG 15”
cm: 29 x 10,5 x 40 inch: 11.4 x 4.1 x 15.7
volume: 12,2 l weight: 580 gr
HZPR 18 EXPEL
SQUARE BACKPACK 15.6”
59 €
ZEPPELIN REVISED // MEN
45 €
HZPR 03 EXTERNAL
59 €
109 €
99 €
NEW
cm: 42 x 12 x 29 inch: 16.5 x 4.7 x 11.4
volume: 14,6 l weight: 720 gr
89 €
cm: 45 x 17 x 31 inch: 17.7 x 6.7 x 12.2
volume: 23,7 l weight: 780 gr
99 €
cm: 44,5 x 15 x 29 inch: 17.5 x 5.9 x 11.4
volume: 19,3 l weight: 940 gr
99 €
- 51 -
12_HZPR_Zeppelin Revised.indd 51
12/08/16 15:25
Zeppelin Revised (In the spotlight: HZPR 08)
The handles can be hidden when the bag is used as a backpack.
Tablet and laptop padded sleeves inside.
Full organization inside.
Nice leather looking trimmings with embossed Hedgren logo.
Secure hidden zippered pocket on the front.
- 52 -
12_HZPR_Zeppelin Revised.indd 52
12/08/16 15:25
Padded tuck-away shoulder straps for converting to backpack.
ZEPPELIN REVISED // MEN
Smart sleeve on the back.
The webbing ends can be tucked away in the corner. Expandable compartment.
- 53 -
12_HZPR_Zeppelin Revised.indd 53
12/08/16 15:25
Red Tag
HRDL 05 FLAPS
- 54 -
13_HRDT_Red Tag.indd 54
11/08/16 10:17
Speed up with red. A simple but functional business collection, Red Tag gets you through the business day: from daytime conferences to long-haul flights, these first-class designs combine slick style with maximum functionality. Our Consumer: Age: 35-45 Gender: Male
Interests & Lifestyle:
Where they shop:
Shops: Multi-brand shops, airport stores, online, IT channels Price sensitivity: High price senstitive
Finance, management, teaching, socialising, cooking, movies
MAIN MATERIAL: 420D dobby polyester
RED TAG // MEN
COMBINED MATERIAL: 600D coated polyester
COLLECTION KEYWORDS: • Great organisation features dedicated to the business world • Durable structure • A business classic
- 55 -
13_HRDT_Red Tag.indd 55
11/08/16 10:17
Red Tag
BLACK 003
EXTERNAL FEATURES
Hedgren branded metal logo plate.
Hedgren’s iconic red zipper connector.
Nice detailed trims.
INTERNAL FEATURES
Tablet and laptop compartments.
Extended functional organization.
- 56 -
13_HRDT_Red Tag.indd 56
11/08/16 10:17
HRDT 01 DESCENT
VERTICAL SHOULDER BAG 9”
HRDT 02 ENGINE
HORIZONTAL SHOULDER BAG 12”
NEW
HRDT 03 LANDING
NEW
cm: 27,5 x 8,5 x 21,5 inch: 10.8 x 3.3 x 8.5
volume: 5 l weight: 400 gr
HRDT 04 THRUST
THREE WAY BAG 15.6”
39 €
NEW
cm: 21 x 8,5 x 29,5 inch: 8.3 x 3.3 x 11.6
volume: 5,3 l weight: 440 gr
HRDT 05 FLAPS
BACKPACK WITH FLAP 15.6”
45 €
cm: 30 x 15 x 41 inch: 11.8 x 5.9 x 16.1
volume: 18,5 l weight: 1180 gr
HRDT 06 GLIDER
BACKPACK 15.6”
NEW
99 €
NEW
RED TAG // MEN
NEW
BUSINESS BAG 15.6”
cm: 30 x 14 x 41 inch: 11.8 x 5.5 x 16.1
volume: 17,2 l weight: 1500 gr
115 €
cm: 45 x 19 x 28,5 inch: 17.7 x 7.5 x 11.2
volume: 24,4 l weight: 800 gr
85 €
cm: 46,5 x 17 x 32 inch: 18.3 x 6.7 x 12.6
volume: 25,3 l weight: 1120 gr
95 €
- 57 -
13_HRDT_Red Tag.indd 57
11/08/16 10:17
- 58 -
14_Travel.indd 58
11/08/16 10:18
LIFESTYLE / TRAVEL
- 59 -
14_Travel.indd 59
11/08/16 10:18
Knock Out
HKO 05 MICHAEL HKO 06 GABRIEL
- 60 -
15_HKO_KNOCK OUT.indd 60
11/08/16 10:37
Have it knocked! With their modern yet functional design and bold colours, “Knock out” styles will blow your mind off. Just set the trend and have it all knocked. Our Consumer: Age: 20-35 Gender: Unisex
Interests & Lifestyle:
Where they shop:
Shops: Online, street shops, lifestyle shops, shopping malls Price sensitivity: High price sensitive
Studying, partying, social media, trend setters
MAIN MATERIAL: T600CD*T600 100% POLYESTER COMBINED MATERIAL: 1000D*900D NT fabric
• Young and modern new shapes • Contemporary colours • On trend webbing straps
- 61 -
15_HKO_KNOCK OUT.indd 61
KNOCK OUT // LIFESTYLE / TRAVEL
COLLECTION KEYWORDS:
11/08/16 10:37
Knock Out EXTERNAL FEATURES
MALLARD TURQUOISE 335
Hedgren’s metal tube zipper pullers. PARISIAN NIGHT BLUE 339
Hedgren silicone heated logo.
Elegant nylon webbing straps.
INTERNAL FEATURES
Tablet and laptop compartments.
GUACAMOLE 337
FALCON GREY 333
Zippered mesh pockets.
- 62 -
15_HKO_KNOCK OUT.indd 62
11/08/16 10:37
HKO 02 ZEPHON
CROSSOVER
NEW
volume: 5,6 l weight: 340 gr
HKO 04 TENIN
BACKPACK MEDIUM 15”
49 €
cm: 32,5 x 12,5 x 21 inch: 12.7 x 4.9 x 8.2
volume: 8,5 l weight: 340 gr
HKO 05 MICHAEL
2 WAY BAG
NEW
volume: 16,9 l weight: 770 gr
NEW
49 €
cm: 49 x 16,5 x 32,5 inch: 19.2 x 6.4 x 12.7
volume: 26,2 l weight: 600 gr
HKO 06 GABRIEL
TOTE 15.6”
89 €
cm: 42 x 7 x 34 inch: 16.5 x 2.7 x 13.3
volume: 10 l weight: 960 gr
69 €
NEW
NEW
- 63 -
15_HKO_KNOCK OUT.indd 63
LONG BACKPACK
NEW
cm: 29,5 x 5,5 x 35 inch: 11.6 x 2.1 x 13.7
cm: 45 x 13 x 29 inch: 17.7 x 5.1 x 11.4
HKO 03 URIEL
BACKPACK SMALL
95 €
cm: 33 x 15 x 50 inch: 12.9 x 5.9 x 19.6
volume: 24,7 l weight: 940 gr
89 €
KNOCK OUT // LIFESTYLE / TRAVEL
HKO 01 MORONI
11/08/16 10:37
Knock Out (In the spotlight: HKO 04)
Hedgren branded metal tube zipper pullers.
Metal hardware with reversed zippers.
New Hedgren silicone heated logo.
Trendy nylon webbing straps.
- 64 -
15_HKO_KNOCK OUT.indd 64
11/08/16 10:37
Padded shoulder straps.
Wooven Hedgren Excellence label inside.
Easy access with spacious opening.
Handy webbing pullers on the shoulder straps.
- 65 -
15_HKO_KNOCK OUT.indd 65
KNOCK OUT // LIFESTYLE / TRAVEL
Bottle side pockets.
11/08/16 10:37
Inter-City
HITC 02 TREK HITC 05 XL SWING XL
- 66 -
16_HITC_travel.indd 66
12/08/16 15:47
City hopping in style. Hop into a train, car or plane with ease and functionality towards your next city trip destination! These practical and light models will be right by your side all the way, ensuring an effortless and successful journey. Our Consumer: Age: 30-45 Gender: Unisex
Interests & Lifestyle:
Where they shop:
Shops: Luggage shops, department stores, online Price sensitivity: Average price sensitive
City trips, culture, guide-books, dining out and enjoying good food
MAIN MATERIAL: 100D*200D Twilled Nylon
• Ideal styles for city trips • Special features: RFID data-blocking pockets • Practical multi-pockets (inner and outer) • Lightweight but very resistant material
INTER CITY // LIFESTYLE / TRAVEL
COLLECTION KEYWORDS:
- 67 -
16_HITC_travel.indd 67
12/08/16 15:47
Inter-City EXTERNAL FEATURES
DOLPHIN BLUE 147
Protective integrated RFID data-blocking technology pockets.
Metal painted and matching hardware.
Matching silicone logo.
INTERNAL FEATURES
TANGO RED 249
BLACK 003
Colored reversed zippers inside.
Colored detailed organizers.
- 68 -
16_HITC_travel.indd 68
12/08/16 15:47
HITC 01 ASHARUM
HITC 02 TREK
WAISTBAG
NEW
cm: 15 x 4 x 26 inch: 5.9 x 1.5 x 10.2
volume: 1,5 l weight: 280 gr
HITC 04 TOUR
LARGE BACKPACK
volume: 16,9 l weight: 730 gr
HITC 06 WANDERING
WEEKENDER
BACKPACK 13”
NEW
49 €
cm: 22,5 x 3,7 x 17,5 inch: 8.8 x 1.4 x 6.8
volume: 1,46 l weight: 240 gr
HITC 05 SWING
LARGE TOTE
NEW
cm: 41 x 14 x 29,5 inch: 16 x 5.5 x 11.6
HITC 03 RALLYE
SMALL VERTICAL CROSSOVER
NEW
49 €
cm: 40 x 10,5 x 28 inch: 15.7 x 4 x 11
volume: 11,8 l weight: 460 gr
HITC 05 XL SWING XL
XL TOTE
NEW
89 €
cm: 32 x 15,5 x 38 inch: 12.5 x 6.1 x 14.9
volume: 18,8 l weight: 550 gr
69 €
NEW
75 €
cm: 34 x 19 x 41,5 inch: 13.3 x 7.4 x 16.3
volume: 26,8 l weight: 630 gr
79 €
cm: 30 x 20 x 46,5 inch: 11.8 x 7.8 x 18.3
volume: 27,9 l weight: 540 gr
INTER CITY // LIFESTYLE / TRAVEL
NEW
79 €
- 69 -
16_HITC_travel.indd 69
12/08/16 15:47
Inter City (In the spotlight: HITC 06)
Number plate matching body color.
RFID Safety travel pocket on the back of the backpack.
Hedgren branded buckle.
- 70 -
16_HITC_travel.indd 70
12/08/16 15:47
Interlockable zipper pullers.
Front pocket organiser with matching colour bindings.
INTER CITY // LIFESTYLE / TRAVEL
Main compartment with woven label “Designed in Belgium”. and slip in pocket.
- 71 -
16_HITC_travel.indd 71
12/08/16 15:47
Escapade
HESC 04 L HIGHWAY L
- 72 -
17_HESC_Escapade.indd 72
12/08/16 15:27
Escape from reality. Break loose from stress and escape to any destination. Designed with attention to detail in mind, this large and complete collection of lightweight functional travel bags will take you and your family from city trips to exciting holidays in the most practical and affordable way. Our Consumer: Age: 25 - 45 Gender: Unisex
Where they shop:
Shops: Department and luggage stores Price sensitivity: Price sensitive
Interests & Lifestyle:
Travelling, family, holidays, planes, trains and discoveries
MAIN MATERIAL: 600D polyester COMBINED MATERIAL: 1000D Nylon & 1680D polyester
• Lightweight, practical and functional • Function-driven design with large, expandable volumes and smart detailing • Sturdy fabrics and components • RFID data-blocking technology pockets
ESCAPADE // LIFESTYLE / TRAVEL
COLLECTION KEYWORDS:
- 73 -
17_HESC_Escapade.indd 73
12/08/16 15:27
Escapade
HESC 08 W RIDER
55 CM CABIN TROLLEY
HESC 09 WEX STATE
55 CM EXPANDABLE CABIN SPINNER
cm: 55 x 20 x 37 inch: 21.7 x 7.9 x 14.9
volume: 40,7 l weight: 2,3 kg
cm: 55 x 25 x 35 inch: 21.7 x 9.8 x 13.8
volume: 48,1 l weight: 2,4 kg
EXTERNAL FEATURES
Special moulded Hedgren signature puller.
ERMINE 151
119 €
129 €
NEW COLOUR
Interlocking pullers.
Sophisticated coloured and elastic details.
DARK DENIM 318
INTERNAL FEATURES
Colored binding details.
PHANTOM 776
RFID data-blocking technology safety pockets.
- 74 -
17_HESC_Escapade.indd 74
12/08/16 15:27
HESC 12 GAP
TOILETRY BAG
cm: 15 x 8,5 x 22 inch: 5.9 x 3.3 x 8.7
volume: 2,9 l weight: 220 gr
HESC 03 M RELEASE M
BACKPACK M 14”
cm: 44 x 15 x 29 inch: 17.3 x 5.9 x 11.4
volume: 19 l weight: 780 gr
HESC 04 L HIGHWAY L
LARGE CABIN SIZE BACKPACK/ DUFFLE 15”
25 €
75 €
HESC 01 COAST
WAISTPACK
cm: 14 x 2,5 x 26 inch: 5.5 x 1 x 10.2
volume: 0,9 l weight: 300 gr
HESC 03 L RELEASE L
BACKPACK L 15”
cm: 48 x 33 x 34 inch: 18.9 x 12.9 x 13.3
volume: 30 l weight: 900 gr
HESC 07 W GETAWAY
66 CM SPLIT DECK TROLLEY
39 €
79 €
HESC 02 BREAKOUT
VERTICAL CROSSOVER 10”
cm: 26 x 6 x 21 inch: 10.2 x 2.4 x 8.3
volume: 3,3 l weight: 280 gr
HESC 04 HIGHWAY
CABIN SIZE BACKPACK/ DUFFLE 15”
cm: 46 x 18 x 30 inch: 18.1 x 7 x 11.8
volume: 25 l weight: 990 gr
HESC 07 LW GETAWAY L
75 CM SPLIT DECK TROLLEY
cm: 55 x 20 x 35 inch: 21.6 x 7.8 x 13.7
volume: 38,5 l weight: 1280 gr
89 €
NEW
99 €
cm: 66 x 26 x 38 inch: 26 x 10.2 x 15
volume: 65,2 l weight: 2,5 kg
139 €
cm: 79 x 29 x 41,5 inch: 31 x 11.4 x 16.3
volume: 95 l weight: 3,25 Kg
159 €
ESCAPADE // LIFESTYLE / TRAVEL
NEW
39 €
- 75 -
17_HESC_Escapade.indd 75
12/08/16 15:27
Escapade (In the spotlight: HESC 04)
Integrated ID tag.
Padded tuck-away shoulder straps for converting into backpack.
Smart sleeve to place over trolley handle.
REINFORCED BOTTOM of 1000D
Tuck away corner to hide the shoulder straps.
17_HESC_Escapade.indd 76
- 76 -
12/08/16 15:28
EASY BUTTERFLY OPENING
Interlocking pullers.
Tablet slip in pocket.
Versatile mesh compartment
Padded laptop compartment.
17_HESC_Escapade.indd 77
2 Roomy zippered pockets
ESCAPADE // LIFESTYLE / TRAVEL
Easy front pocket access.
- 77 -
12/08/16 15:28
Transit
HTRS 02 MEX GATE MEX
- 78 -
18_HTRS_Transit.indd 78
12/08/16 15:28
Make the transition. If practical and light is your travel motto, Hedgren’s “Transit” carryon trolley steps up to the challenge. This trolley’s integrated features will move you through security with ease and fit the overhead compartment of most airlines. Choose among the two larger sizes in case you cannot leave anything behind. Rely on the 100% pure polycarbonate case to protect all your contents as well as on the four silent spinner wheels to carry all weight and ensure smooth maneuverability. Our Consumer: Age: All ages Gender: Unisex
Where they shop:
Shops: Department and luggage stores Price sensitivity: Price sensitive
Interests & Lifestyle:
City and road trips, Family, Holiday
MAIN MATERIAL: 100% PURE POLYCARBONATE
• Maximum capacity and ideal dimensions • Lightweight and durable (100% virgin PC and scratch-resistant) • Silent double spinner wheels for superior manoeuvrability • Unique Hedgren DNA pattern grain
TRANSIT // LIFESTYLE / TRAVEL
UNIQUE SELLING POINTS:
- 79 -
18_HTRS_Transit.indd 79
12/08/16 15:28
Transit EXTERNAL FEATURES
TORNADO GREY 137
PURPLE PASSION 091
BLACK 003
SNORKLED BLUE 029
Flat branded top and side carry handles.
Unique scratch-resistant Hedgren DNA grain.
Recessed ID tag.
INTERNAL FEATURES
Easy access (carry on).
Adjustable tie down strap.
- 80 -
18_HTRS_Transit.indd 80
12/08/16 15:28
HTRS 01 S BOARDING S
55 CM CARRY-ON SPINNER TROLLEY
EASY ACCESS COMPUTER POCKET
HTRS 02 S GATE S
55 CM CARRY-ON SPINNER TROLLEY
HTRS 02 M EX GATE MEX
66 CM EXPANDABLE SPINNER TROLLEY
cm: 66 x 42 x 28 inch: 26 x 16.5 x 11
volume: 67,2 l weight: 3,6 kg
NEW
cm: 55 x 34 x 20 inch: 21.6 x 13.3 x 8
volume: 32,3 l weight: 2,7 kg
HTRS 02 L EX GATE LEX
76 CM EXPANDABLE SPINNER TROLLEY
cm: 76 x 50 x 32 inch: 29.9 x 19.6 x 12.5
volume: 105,3 l weight: 4,5 kg
169 €
cm: 55 x 35 x 25 inch: 21.6 x 13.8 x 9.8
volume: 48,1 l weight: 2,7 kg
159 €
199 €
TRANSIT // LIFESTYLE / TRAVEL
229 €
- 81 -
18_HTRS_Transit.indd 81
12/08/16 15:28
Transit (In the spotlight: HTRS 01 S)
Fully lined interior offers 2 packing compartments with tie down webbing straps on 1 side and a zipped divider on the other side. Zipped side pocket to secure personal belongings.
Flat branded top and side carry handles (top handle only on the carry-on size).
Secured Travel: Recessed TSA-accepted combination lock.
Superior maneuverability: silent double spinner wheels.
- 82 -
18_HTRS_Transit.indd 82
12/08/16 15:28
Recessed ID tag.
Free liquid pouch on the carry-on size.
Easy access front compartment (on the carry-on size): with padded computer sleeve for up to a 17’’ and 2 zipped pockets. Light and Durable: 100% virgin PC. Modern and colorful. All components are in matching colour.
Style: unique scratch-resistant Hedgren DNA grain.
- 83 -
18_HTRS_Transit.indd 83
12/08/16 15:29
Take-Off
HTO 01 S EX FLIGHT S EX HTO 01 M EX FLIGHT M EX - 84 -
19_HTO.indd 84
12/08/16 15:30
Up to speed on the mark with Take-Off. Manoeuvrable and light, Take Off’s polycarbonate trolleys’slick style will ensure you are first at the finish line, every time. Our Consumer: Age: 30-45 Gender: Unisex
Interests & Lifestyle:
Where they shop:
Shops: Luggage stores, department stores, airport stores Price sensitivity: Average price sensitive
Business, travel, always connected, efficiency
MAIN MATERIAL: Polycarbonate
• Large capacity • Recessed double spinner wheels for a superior manoeuvrability • Slick style • Innovative easy access pocket (inside the expandable compartment of the carry-on)
TAKE-OFF // LIFESTYLE / TRAVEL
COLLECTION KEYWORDS:
- 85 -
19_HTO.indd 85
12/08/16 15:30
Take-Off EXTERNAL FEATURES
Hedgren metal logo plate.
TSA safety lock.
Zip pocket inside expandable compartment. (Carry on)
INTERNAL FEATURES
Horizontal zippered pocket.
Adjustable tie down strap.
- 86 -
19_HTO.indd 86
12/08/16 15:30
HTO 01 S EX FLIGHT S EX
HTO 01 M EX FLIGHT M EX
SPINNER 20” EXPANDABLE
NEW
cm: 55 x 35 x 25 inch: 21.7 x 13.8 x 9.8
volume: 48,1 l weight: 3,2 Kg
HTO 01 L EX FLIGHT L EX
SPINNER 24” EXPANDABLE
NEW
149 €
volume: 80,7 l weight: 4 Kg
RED/SILVER 666
NEW
179 €
cm: 76 x 34 x 49 inch: 29.9 x 13.3 x 19.2
volume: 126,6 l weight: 5 Kg
199 €
BLACK/RED 779
TAKE-OFF // LIFESTYLE / TRAVEL
SILVER/RED 704
cm: 67 x 43 x 28 inch: 26.4 x 16.9 x 11
SPINNER 29” EXPANDABLE
- 87 -
19_HTO.indd 87
12/08/16 15:30