Strategy updated March 2025

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OURSTRATEGY

Welcome

Whoweare

Ourvalues Whatwedo

Newmulti-purposeresource

Ouraims:prevention

Ouraims:treatment

Ouraims:recovery

Howwe'llgetthere

WELCOME

Ourstrategyisforeveryoneweserveinthecountyof Devon,andbeyond.Ourstrategyisforyou,yourfamily, friends,colleaguesandyourcommunity. Weliveinchallenginganduncertaintimes,andyetthe opportunitiesaresignificant.Ourstrategyhasbeen designedtoembraceandrespondtothiscontextwith resilienceandinnovationsothatwecancontinuetoserve ourcommunitieswell.

HerewesetoutourrefreshedVision,MissionandValues, aswellasouraimsandhowweplantorealisethem.Our plansareambitious,butbyworkingtogetherandwithyour supportwecancontinuetomakearealdifferencetoall theliveswetouch.

WHOWEAR

Accidentsandillnesshappen,andwhentheydo ourpatients,whatevertheirage,circumstanceor location,whetherinacity,onthemoorsoronour shores,needspecialisttreatment,fast. In2024alonewerespondedto2,459missions. Thespeedatwhichourdoctorsandparamedics withtheirlife-savingequipment,canreacha patient,identifytheirtime-criticalneedsand providetheirspecialistlife-savinginterventions toslow,haltorevenreversetheeffectsofalifethreateningcondition,iscrucialinhelpingto achieveasuccessfuloutcome.

Ourworkismadepossiblebyourincrediblestaff andfantasticteamofover600volunteers.Asa charitythatis100%independentofgovernment funding,itisthankstooursupportersthatwe cancontinuerespondingwhenwearemost needed,everydayoftheyear.

WHATWED

Ourvision

Toendpreventabledeath,disabilityand sufferingfromcriticalillnessandinjury.

Ourmission

Totransformtime-criticalcare throughprevention,treatmentand recovery.

OURVALUES

Ourvaluessetoutthequalitiesandbehavioursweaspiretowardsasan organisationandtheyunderpineverythingthatwedo.

Becauseitmattersthatcolleaguescometoworkwitha senseofdrive,purposeandcuriosity. Becauseexploringthefutureinspiresus.

Ourcommitmenttoteamwork,diversityand inclusionenablesustobuildstrongnetworks andachievemoreforourcommunity.

NEWMULTI-PURPOSERESOURCE

Airbase,headoffic centre

Ourmissionistokeepthepeopleof Devonsafeandrespondiftheyneed ourhelp.Anewcombinedairbase,and headofficewillenableustorespond faster,developandgrowourlifesaving care,andexpandourreachtoeven morepeoplewhoneedus.

Itwillsupportourpatientsthrough bettertrainingfacilitiesforour exceptionalpeople,makingusmore resilientforthefuture.

Thepotentialofthisnewmulti-purpose facilityunderpinsallofourambitions acrossourstrategy.

OURAIMS:PREVENTION

Outofhospitalcardiacarrests(OHCR)affect around30,000peopleintheUKeveryyear. Unfortunately,fewerthanoneintentypicallysurvive.

PREVENTION

Raiseoutof hospitalcardiac arrest(OHCR) survivalrate.

Raisepost-roadtrafficcollision survivalrate.

Extendourindirect impactthrough outreachand education.

Since2022,ourHelpWithAllYourHeartcampaign hasenabledover2000peopletodeveloptheir confidencethroughCPR&defibrillatortrainingin theirlocalcommunity.

Wewanttoensuredefibrillatorsarepresentineven moreofthecommunitiesweserve,andmanymore localpeoplehavetheconfidencetousethemand tosavealife.

OURAIMS:TREATMENT

Wewillcontinuetobringadvanced-level,timecriticalcaretoinjuryside,ortowhereapatienthas fallenill,beforeassistingthepatientintransporting themtothespecialistcentrewheretheirchancesof survivalcontinuetoincrease.

TREATMENT

Increaseour servicedelivery. Increasethescope ofourpractice. Maximiseour availability.

Wecanprovideanaesthetic,sedationandsurgery toassistourpatientsingettingabetterrecovery.

OURAIMS:RECOVERY

RECOVERY

Offertailored supportforallour patients.

Offerapeersupport programme. Establisha memorialgarden andvisitors'centre.

Ourcaredoesn'tstopwhenthecrewsleavethescene orthehospital.

OurPatients&FamiliesSupportTeamisheretooffer tailoredsupportforourpatientsandfortheirfamilies, andeventhosegoodSamaritanswhosteppedupon scene.

Weaimtocontinuetohelpourpatientstofillinany missinggapsintheirpre-hospitalcareandtosupport bereavedfamilies.

HOWWEWILLGETTHERE

Digital&technological mastery

Financialgrowth& sustainability

People,talent&culture

Environmental sustainability &stewardship

Harnessourdataandtechnology tosupportinnovation,operations andcollaboration.

Fundourserviceandfuelour ambitionthroughgrowth, engagement,efficiency.

Attract,train,retainexceptional peoplebybeingaworld-class organisationpeoplewanttoworkfor.

Stewardshipofourenvironment, communityimpactandhealthy future.

Airbase,headoffice, academy&visitors'centre

Innovativemulti-purposeresource empoweringustodeliver.

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Strategy updated March 2025 by Devon Air Ambulance Trust - Issuu