JOURNAL
HELLOSMILE QUARTERLY JOURNAL Q3 2010
the best way to say hello?
WHY WE EXIST hellosmile is the culmination of an inspiration in the making. At hellosmile we celebrate the magic of every child’s smile. In short, we exist to provide the best possible preventive and specialty oral health services that are integrated with the child’s overall health and wellness needs.
HOW WE DO OUR WORK We ensure the health and wellness of children and their families, by focusing on one child, one family at a time. Our team of dedicated health care workers are committed to the highest standars of both treatment and prevention. We connect, collaborate and partner with key community influencers for a strong and lasting relationship, that enables our organization to engage in local conversations around the health and wellness in the community.
TABLE OF CONTENTS 01......................Word from Chief Team Builder 03......................Word from Cheif Kids Dentist 04......................Word from Cheif Community Changemaker 05......................Core Values Survey 07......................Colors + Cards 09......................Engaging Parents and Children 11......................Connecting Communities 13......................Pediatric Homes 15......................Hellosmile Changemakers 18......................I.T. Team 19......................Design Team 21......................Posters
MENTORS We thank all those who have taught, befriended, encouraged, challenged and or joined us along our short journey thus far. We are humbled by your wisdom, courage and leadership and feel privileged to have been touched, connected, and inspired by you. + Pedram Javedan & Pourang Jahan Shahi and the team at Kids’ Dental Village + Eric Lichtenstein pediatricEyeMD.com + Ross Wezmar smile4keeps.com + Lauro Medrano-Saldana NYS 2nd District Dental Society + Hector Florimon National Pediatrics + Emilio Villegas Sherman Pediatrics + Matt Dorey curvedental.com + Fåbio Bibancos turmadobem.org.br + Gino Strada emergencyusa.org + Russ Kauffman kids-with-cameras.org + Angela Diaz Mount Sinai Adolescent Health Center + Lina Srivastava linasrivastava.blogspot.com + Jay Parkinson thefuturewell.com + Manuel Toscano + Nereo Zago zagollc.com + Rebecca Poling iticourses.com + John Featherstone + Jane Weintraub dentistry.ucsf.edu + James Crall + Francisco Ramos Gomez dentistry.ucla.edu + Burt Edelstein www.cdhp.org + Charles Bertolami + Anil Lalwani nyu.edu + Donald Ashkenase montefiore.org + Richard W. Valachovic adea.org + Sam Davis mailman.columbia.edu + Neal Demby + Silvia Perez lutheranmedicalcenter.com
WORD FROM CHIEF TEAM BUILDER Hello Everyone, It is with great pleasure that we share our first hellosmile querterly Journal with you. If you are reading this journal, you have most likely been part of our journey - in one way or another. As a team member, doctor, mentor, teacher or fellow community stakeholder/leader - you have taken us to where we are today. The Goal of this journal is to keep you updated on our various projects and initiatives. How The Journals Are Structured: The Journals will focus on three core areas that we have thus far identified to be the pillars of success for our mission:
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1) Our team of healthcare workers: we see a future in Pediatric Health and Wellness where we train and develop ordinary community members to be empowered health and happiness coaches, diabetes managers, obesity prevention experts, and changemakers for their communities. 2) The sanctity of our patient and member experience: we are embracing a future where we can engage parents and children by having a different type of conversation. An exchange that would enable us to design and utilize tools, and provide for resources that better respond to the unique health and wellness needs of children, families and their communities. 3) An informed, involved and connected community: we are working towards a future where we are connecting our amazing community activists, doctors, nurses, school teachers, day care providers, and all of the people that have a vested interest in the health and wellness of the children in the community. .......................... Finally as you read the journal you will probably notice some sentences that aren’t best examples of English grammar. I am not a professional writer and in many cases I choose to write things as I would say them in conversation. I know this will make my English teachers cringe but I think it makes way for much better conversation. ‘till next quarter, /Farhad
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WORD FROM CHIEF KIDS DENTIST It has been an exciting summer! Thanks to every hellosmile team member we are continuing to deliver on our promise of providing the best care possible to every child we are privileged to serve. In the months to come we will be working on new training sessions. A team member’s level of knowledge and training is a key ingredient to his or her recipe for providing an engaging experience for our patients/members and their families. Providing these positive experiences help encourage children and families to be more active participants in not only their oral health but their overall health. A child’s smile is among the most precious and magical gifts he or she shares with others. Together we are the hellosmile team. Our mission is to focus on one child and family at a time to help celebrate and preserve this special gift. Our success can have reaching effects well beyond a healthy smile, giving children and families the tools and confidence to be more actively involved in their overall health and wellness. Thanks again for helping us carry out the hellosmile mission by playing your vital role in our team. /Ali
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WORD FROM CHIEF COMMUNITY BUILDER We have been blessed with a few beautiful days in the middle of summer and it just calls for celebration. I would like to thank each and everyone of you for your hard work and determination to deliver quality care to our patients and to grow as individual team members, as an organization and really an extended family. In these difficult economic times we are grateful to have an opportunity to not only have a meaningful job that allows every team member to continually grow personally and professionally. I have been working on our numbers to create win win partnerships and solutions for all of our stakeholders. We are creating opportunities to provide pediatric dental & oral health services for and with the help of our community. This is a true blessing which we should all acknowledge and celebrate. We are one big family caring for many families in the communities we serve. Love, Nazanin
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CORE VALUES SURVEY In the beginning of the summer we asked every staff member to go through a list of values and principles, and select those that best reflected their own personal, as well as, professional beliefs. This exercise attempted to expose the core values of the organization, which will function as guiding principles for the organization. These guiding principles will be at the core of everything we do as an organization, as they will set the basic ‘standards’ for how we communicate with children and their parents, how we see our role as health care workers and the purpose of our organization in the communities we serve. These basic standards will also play a major role in guiding the visual way we communicate, such as the colors we use in the hellosmile’s brand identity. Even though the visual way we communicate is only the surface of our patients experience with the organization, it is part of creating a positive first impression an impression that connects with the values we hold collectively. The three most selected values and principles were: + HEALTH AND HAPPINESS + FAMILY AND RELATIONSHIPS + TRUST AND FAITH
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30. accountability 31. ownership 32. embracing change 33. not being afraid to make mistakes 34. doing more with less 35. collective leadership 36. be humble 37. focusing on strengths 38. unconventional 39. honesty 40. luck 41. continuous incremental growth 42. focusing on strengths
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7 16. equality 17. love and gratitude 18. respect 19. discipline 20. trust and faith 21. empowerment 22. giving awesomeness in everything we do 23. constructive communication 24. operational excellence 25. company growth 26. laughter, fun and magic 27. health and happiness 28. listening 29. wow service, wow communication
S ES IN PP HA
LT H
ON RS PE
1 3 1. personal growth 2. achieving the impossible 3. team 4. family and relationships 5. empowerment 6. taking initiative 7. doing whatever it takes 8. win win partnerships 9. passion and positivity 10. compassion and empathy 11. idealism 12. transparency, openness and honesty 13. innovation 14. culture 15. education and continuous learning
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FA CO MI MP IN LY A N S ED OV & S IO U C AT RE N AT I O N LA & IO TR EM TIO N AN PA & NS SP TH LO E CO HI A Y RE PS VE QU NTI N N A & C U L GI Y, GR IT OU VI OP S AT Y NG LE EN ITU C O AW AR NE DE NS ES NI SS N TR OM AN G TR UC E D TIV NES US HO NE E S T CO IN & ST FA MM EV Y E I TH U N RY IC TH AT I N IO G N W E HE DO A
TH OW AL
GR
RESULTS
COLORS Based on the 'core values survey' our design team worked to define colors that would stand out as not only playful, fun and casual but also as strong communicating and full of intention. We have linked these three colors to the three pillars of success at hellosmile. We believe these are the pillars on which we are aspiring to build a new foundation in pediatric care with our health and happiness model.
CONNECT COMMUNITIES
SOCIAL + ENGAGING + FUN
EMPOWER HEALTH COACHES GENUINE + TRUE + HONEST
ENGAGE FAMILIES CARING + CASUAL + LIVELY
al s fin lor co
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CARDS front
back
PEDIATRIC DENTAL HOME DATE
TYPE OF VISIT
HEALTH COACH
NAME OF HELLOSMILE MEMBER
1-800-555-5555
@
EMAIL@HELLOSMILE.COM ST
ND
3905 61 STREET, 2 FLR WOODSIDE, NY 11377 HELLOSMILE.COM
r
se olo o o c h c ur yo
ENGAGING PARENTS AND CHILDREN Among the many opportunities to make a positive impression on parents and children, the forms that patients are required to fill out are one touch point to make a connection. As most of these forms are of a fairly low standard, one of the first challenges for the design team was to recreate how these forms are read, perceived and filled out. The industry standard for these type of forms: 1. Difficult to read/fill out 2. Boring (poor graphics) 3. Not interactive
version 1
: nge e l l ha ... c s ign thi s e e d ang ch version 2
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version 3
E FARIGLS E O R THE HT ANSWER TRU PLEASE CIRCLE
M E D IC A L
can not brush Most children erly until they their teeth prop shoes can tie their own
cks are best Sweets as snal time taken at mea
se cavities can Germs that cau through saliva be passed on to child from Mother
PLEASE AN
1 2 3
TRUE FALSE
TRUE or playmates Child's siblingss causing cavity can pass germ with saliva to one another
TRUE
FALSE
tol , popcorn, Xyli Fruits, cheeses gum/candy and sugar free snacks that are ALL health cavities DON'T promote
TRUE FALSE
FALSE
4 5
t amount of Using the righ h paste is very ties fluoridated toot preventing cavi important in
a bottle Drinking from e or milk at containing juic cause SEVERE night time can for infants dental cavities TRUE
TRUE
ld ever bee
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6
TRUE
TRUE
FALSE
7
YES
YES
YES
with any of
Autism
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Cerebral Pal sy Cleft Lip/Pa late Development al Delays Diabetes Epilepsy
the following
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Parent|Guard ian
above informa tion
Signature:
Rheumatic
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is complete
(please circ le):
Seizures Sickle Cell
Hepatitis
HIV/AIDS Kidney Diseas
Is there any thin health or me g else we should kno w about you dia r child’s If yes, explain cal conditions? : I acknowled
conditions
Eye Problems Hearing Los s Heart Diseas e
Bleeding Dis order Cancer
Asthma
TRUE
FALSE
Has your chi
Details:
1. ALMOST EVERY DAY A WEEK 2. A FEW TIMESFAL SE 3. A FEW TIMES A MONTH
an:
NO
NO
d?
Latex Anaemia
HOW ’t fall out unti to prev don they HAVE THESE FOODS DRINKS OR SNACKS? age twelve
‘YES’ OR ‘NO ’
family physici
Has your chi ld If yes, explain ever had surgery or bee n hospitalize :
Food
times a day Brushing two time two teeth at a lots
BY CIRCLING
Has your chi ld including ant ever had a bad reactio n to drugs, ibio If yes, explain tics or loca/general anaesthetics? :
Environmenta
FALSE
QUESTION
Is your child currently tak If yes, state ing any me dications or why and list drugs? :
Drug
with ry for two minutest way to baby teeth/prima DIET e ProtectingFORM foam is the bes ties important sinc molders are ent cava OFTEN DOESl YOUR CHILD
check-up The first dental age one (1) should be by
iatrician or
Allergies
FALSE
FALSE
Name of ped
ADD/ADHD
TRUE
H IS TO R Y
SWER THE
Fever
Anaemia Speech Pro blems Syndrome: Other:
YES NO
and accura te. Date: _____/___ __/
_____
NO
CONNECTING COMMUNITIES Over the past 2 1/2 years we have met some amazing individuals who are working hard everyday to provide better health and wellness to the children in our communities. Through our collaboration with Head Start centers, day cares, churches, and various other community agencies we established our outreach initiative which is focused on communicating issues and services around health and happiness.
why
how s and obesity
cavities, diabete
ers from
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and
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what events, seminars and
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with local residents a
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health a
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needs service
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Williamsburg
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Woodside Headstart Woodside Headstart
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Brooklyn fa re
Elohim church
oklyn burg, Bro
Williams
HELLOSMILE PEDIATRIC CENTERS Over the last several months we have stepped up our efforts toward expanding our services and partnerships. The hellosmile concept began with a vision to bring integrated children’s health and wellness service models to the communities that need them most. We have been privileged to be working shoulder to shoulder with community leaders and innovators that share this vision. Our Woodside home office began with a partnership with Dr. Eric Litchenstein's PedaitricEyeMD which has now grown into a network of affiliated clinics. The Sunnyside orthodontic clinic with Dr. Pourang Jahanshahi, PJ, is now fully operational. We have started integrative dental/medical operations at our two new locations with Dr. Emilio Villegas’ Sherman Pediatrics in Sunnyside, Queens and Dr. Hector Florimon’s Jerome Pediatrics in the Bronx. Dr. Ali led the completion of the new state of the art free Adolescent Dental Clinic in Spanish Harlem with close collaboration with Dr. Angela Diaz’ team of the Mount Sinai Adolescent Health Center. The Center is due to open in late August. We will be expanding our collaboration with Dr. Florimon in Corona Queens at National Pediatrics in September. We have also begun construction on our Park Slope (Brooklyn) location; this will be our first clinic where we’ll be implementing our one for one social health care experiment! ... more on that in the next journal .
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Woodside
Jerom Woeod Av sid enu ee
Mount Sinai
er Adolescent Health Cent
Corona
Parkslope Sunnyside
HELLOSMILE TEAM Our team has grown from three people in July of 2007 to over 45 committed individuals today. We have witnessed amazing transformations in the lives of our team members. We have had team members finish their GED's, enroll in college, become certified assistants, re-connect with loved ones, find spirituality and commit to a future that aligns their actions with their values. Over the course of this month the clinical team, design team and doctors will work together to create a three-day cultural orientation which will cover and discuss + personal values + personal self assessment + introduction to science of happiness + ‘What you are going to do’ vs. ‘who you are going to be’ + hellosmile technology + organization + history + culture From this orientation we will formalize our daily pre-shift meetings in which the actions, events, issues, and most importantly hellosmile philosophy will be discussed. This way, everyone will understand their role in shaping the future of the organization.
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CONF. NYC GEL HEALTH DUMBO BR AINSTO
RM
FUPAC DINNER FUNDRAISER PATIENT EXPERIENCE WORKSHOP
N JAM DE DESIG SUNNY SI
SUMMER B BQ, JOHAN BIRTHDAY
WINTER 2009 KDV DINNER CARLOS RICARDO & FIED! :) DANB CERTI
HELLOSMILE I.T. TEAM Hello World. we are I.T. I don’t know about Mir, but I, Ardy, am your stereotypical geek. I am shy, wear glasses and spend more time with computers than people. I hang out in basements and wiring cabinets, but usually just behind a computer screen in a dark room sometimes through the wee hours of the morning. Due to our natural habitats, geeks are seldom seen, and hence we haven’t had an opportunity to bring everybody up to date on our struggles and accomplishments in bringing innovation and technology to the company. /Ardy Hello, my name is Mir. I believe in using technology to empower and connect people because we understand that our mission will help achieve a greater cause. After all, at the end of the day, everything is about putting a smile on people we care, respect, and love. /Mir I.T. UPDATE: We have been keeping very busy devising strategies for setting up our new locations and implementing and testing these said strategies, all while providing support for our current locations. Just to name a few of our accomplishments we have settled on and implemented Terminal Services over a Virtual Private Network to connect our growing network; We installed an IP-PBX and configured it with a VoiP trunk, and most recently we cloned the basics of our Woodside Database to serve as a template for our future projects. Updates on our progress can be found on the KDV blog, intranet, or our new tech blog at http://geekDental.com.
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WORD FROM DESIGN TEAM The world of art and design is changing. People in creative industries are starting to dedicate their skills and talent to a world beyond the game of profit and fame. Designers and artists are exploring the potential of their skills and talent at work for something greater than typical projects for typical clients. Since the launch of the art+design collective, we have been teaming up with a wide range of likeminded artists and designers who all share an excitement to join our mission. We believe that innovation emerges when the insight and experience of many different people gather and put their minds to inspire a design. In other words, organization-wide collaborative workshops will be scheduled on a regular basis. The benchmark for every project is to reinvent the clinical ‘hike’ into a relationship-building experience that people love! Cheers, Rikard
R VE CO IS -D CO
ER IV EL -D CO
E IN EF -D CO
N IG ES -D CO
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ERICK
RIKARD
graphics &
team builder
animation
& designer
DOMINICAN
SWEDEN
REPUBLIC
MARIE
MARIA
illustrator
fashion designer
FRANCE
ARGENTINA
ANDREA
LIZ & ELLIOT
product designer
architects
MEXICO
USA
KRISTINA project manager USA
?
videographer
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