Xavier University Of Louisiana STUDENT MEDIA 2019-2020 RATE CARD
ABOUT XULA STUDENT MEDIA Xavier University Student Media is home to the Xavier Herald, an award-winning student-run newspaper, XU Radio, a student-ran audio production and XUTV, a student-ran televison production studio. In addition, herald.xula.edu serves as the online presence. By advertising in our online student publications, your business is exposed to thousands of students, faculty, staff, parents, alumni and general circulation readers. Ad revenues directly support training, equipment, and conference attendance for student media participants.
1551 Students live on campus ABOUT US
We are 18-22 Undergraduate Students ........ 2463 Gradutate Students....................170 College of Pharmacy................. 583 Faculty & Staff.............................. 743 Entire Xavier Commmunity.... 3959
Avgerage age ........ 20 21 or Older.............. 35% OUR LIVING SITUATION
Men.................................. 25.5% Women........................... 74.5% Off Campus................... 53% On Campus................... 47%
DID YOU KNOW?
According to Nielsen, the buying power of African American Consumers is projected to reach $1.54 trillion by 2020.
40% of a college student's income is spent on discretionary purchases
Resturants ....................... 99% Beauty ................................ 76% Fashon ............................... 70% Electronics....................... 60% Live Music......................... 59% Media................................... 57% Gym & Fitness................ 38%
ON AVGERAGE, STUDENTS SPEND ABOUT $500 ON DISCRETIONARY PURCHASES EVERY MONTH.
OUR REACH
• Over 3500 Followers across all Student Media Accounts
• Over 600 Followers
across all Student Media Accounts
Our Online readership of herald.xula.edu, the online componet of The Xavier Herald avgerages 5000 Site Views a semester!
OUR PRODUCTS The Xavier Herald (herald.xula.edu) Web Host............................................ WordPress Frequency........................................... 3-5 Post/Week Unique Visits Per Week.............. 130 **See Ad Sizes for more info
XUTV Distrubution Method........... Web On Demand Format............................................ HD/4K Video Per 15 Second Ad Insert...... $30 Per 30 Second Ad Insert..... $50
XU RADIO Distrubution Method........... Web On Demand Format............................................ Podcast Per 15 Second Ad Insert...... $30 Per 30 Second Ad Insert..... $50
OUR PRODUCTS
STREET TEAM Getting product into the hands of Xavier students is our specialty. Let our distribution team do the same thing with your products. We can hand out samples throughout campus, giving you the chance to get in the hands of your next new customer. Distribution.......................... $60 per 100 samples
PRODUCTION SERVICES Ad Production/Design.......... $75/Display Ad $150/Video Ad Video Editing*...............................$25 per hour *Based on availability
OUR PRODUCTS
Ad Sizes ** These Are for our Website
Square 300 x 300
Leaderboard 728 x90 RATES Leaderboard.......... $40 per week Square...................... $30 per week Rectangle................ $35 per week
Rectangle 300 x 600
CONTACT US
XAVIER UNIVERSITY STUDENT MEDIA 909 S.Jefferson Davis Pkwy, Rm 112B New Orleans, LA 70125 Phone (504) 520-7474 herald@xula.edu