L E T T U C E L E A R N I N G

BY CHET TUCK LETTUCE SMOK CANNA CO.

In today's world, so much of it exists in the palm of your hand walking computers and information and the tip of our fingerprint walking computers and information and the tip of our fingerprints a few buttons a plethora of options for what you're searching for i a few buttons a plethora of options for what you're searching for i you to scroll and swipe through. Like any online application, the g you to scroll and swipe through Like any online application, the g attention and time and the longer that you're swiping or click attention time and the longer that you're swiping or video, or other layered content, the more likely you are to inquire video, or other layered content, the more likely you are to inquire

In today's world, so much of it exists in the palm of your hand

As mentioned in prior articles, there are thousands of businesse

As mentioned in prior articles, there are thousands of businesse same space and customer/patient loyalty The old ways of door-to space and customer/patient loyalty The old ways of door-to extinct but still an important piece to the spoke of the sales or extinct but still an important piece to the spoke of the or However, the magic again lies in the palm of your hand and just However, the magic again lies in the palm of your hand and just hat, you can produce a near tangible impression upon the co hat, you can produce a near tangible impression upon the co though it's critical to have a solid product and price, if nobody k though it's critical to have a solid product and price, if nobody k are available at the touch of a screen, you have to be word of mo are available at the touch of a screen, you have to be word of mo powerful marketing piece whether good or bad) powerful marketing piece whether or bad)

So, if you are hitting the Oklahoma pavement with treads and if you are hitting the Oklahoma pavement with treads and gallon in moving from stop to stop (or inversely asking a consumer gallon in moving from stop to stop (or inversely asking a consumer shop), why burn more energy, time, and money when you can le shop), why more energy, time, and money when you can le online media? It doesn't have to be the fanciest or most exp online media? It doesn't have to be the fanciest or most exp arrangement to produce the online content, it should just be arrangement to produce the online content, it should just be represent your company in the reality that it stands If you'r represent your company in the reality that it stands. If you'r boutique If you're a massive producer, display your ability for vo boutique. If you're a massive producer, display your ability for vo suite of products or pricing tiers, then indicate so (carefully d suite of products or pricing tiers, then indicate so (carefully d outlets as to not be removed or banned). outlets as to not be removed or banned)

Having a website is certainly a great way to have a central landing

Having a website is certainly a great way to have a central landing get to Layering it with other social outlets like Instagram, Faceboo get to Layering it with other social outlets like Instagram, Faceboo is certainly a springboard even if you don't want or can't keep up w is certainly a springboard even if you don't want or can't keep up w are great ways to post and share and expand your social aw are great ways to post and share and expand your social aw platforms There are so many different tips and tricks to ex platforms. There are so many different tips and tricks to exp presence and branded material and so many different articles and presence and branded and so many different articles and can provide amazing tips and tricks for building your base of fo can provide amazing tips and tricks for building your base of fo definitely need your brand identity to speak clearly to what it is definitely need your brand identity to speak clearly to what it is convey convey.

Additionally, there are transactional applications that ac Additionally, there are transactional applications that ac advertisements for the consumer or businesses that you'r advertisements for the consumer or businesses that you'r WeedMaps, Leafly, IndicaOnline, Leaf Link, and more are great ( WeedMaps, Leafly, Leaf Link, and more are great (b ways to showcase your product presentations It's just as impor ways to showcase your product presentations. It's just as impor critical if you're only doing B2B transactions) to establish a bran critical you're only doing B2B transactions) to establish a bran these B2B, with some end consumer outreach, applications. Clea these B2B, with some end consumer outreach, applications Clea makes your product different via how it's produced and associate makes your product different via how it's produced and associate easy but you have to understand the market and your product easy but you have to understand the market your product can separate yourself from your competitors can separate yourself from your competitors

Last, and unfortunately, there will be those that take advantag Last, and unfortunately, there will be those that take advantag content and steal or duplicate it It's important to assess who yo content and steal or duplicate it. It's important to assess who yo with and have clearly defined ownership rights to the brand an and have clearly defined ownership to the brand an more prevalent in a space where cannabis was completely illegal more prevalent in a space where cannabis was completely illegal scheme for ways to navigate the black marketplace It's certai scheme for ways to navigate the black marketplace It's certai medicinal business world and you must find ways to protect your business world and you must find ways to protect your are copying or fraudulently packaging or selling products under yo are copying or fraudulently packaging or selling products under yo

So, whatever platforms work for your business, take the tim whatever platforms work for your business, take the tim illustrating your brand and products in the best light Be honest illustrating your brand and products in the best light. Be honest the business that you want others to gravitate to because you are the business that you want to gravitate to because you are by your patients, business partners, and employees. It will pay off by your patients, business partners, and employees It will pay off what you present online and always stand behind the quality of w what you present online and always stand behind the quality of w the hands of businesses and consumers Next month, we will the hands of businesses and consumers Next month, we will facing transactions and how your product/service impacts the pe facing transactions and how your product/service impacts the pe counter Until then, I hope you had a monumental 4/20 and that counter Until then, I hope you had a monumental 4/20 and that push for completely freeing the use and growth of cannabis. push for completely freeing the use and growth of cannabis

By Michael Kinney