Smartcomm Gift Service Introduction

创新的欧洲设计商务礼品

与众不同的 商务礼品/促销品整体服务

1

Optimize Communication Performance

我们的部分客户 汽车 B2B 化工 消费品 医药保健 零售 旅游 金融及其他

2

Optimize Communication Performance

我们的与众不同点：5P

3

People

Product

Package

Platform

Process

团队

产品

包装

管理系统

购买方式

Optimize Communication Performance

与众不同点 1: 团队 −

国际化的眼光与本土经验的结合

−

15年行业经验，包括出口欧美各国及中国本地市场

−

来自世界500强企业的管理团队

−

来自欧美最大礼品公司的采购团队

我们合作伙伴的产品设计团队

4

Optimize Communication Performance

与众不同点 2: 产品 高质量的欧洲设计产品与本地价格的结合

创新

实用

环保

5

Optimize Communication Performance

与众不同点 3: 包装设计及印刷 我们的专业设计师为客户提供符合其VI的定制化包装设计

6

Optimize Communication Performance

与众不同点 4: 在线企业礼品管理系统 独特的企业礼品在线管理/内部商店系统

7

Optimize Communication Performance

与众不同点 5: 灵活的客户购买方式 3 种采购方式满足企业的不同需求 1.

在线礼品商店:

小批量、快速交货、定制标志、月结费用

2.

客户定制礼品:

单价低、度身定制、量大

3.

最低库存保证:

保证客户的安全库存数、及时补货、无需占用大量资金

 客户定制礼品

单价

数量

最优 方案

资金

8

Optimize Communication Performance

 最低库存保证

供货期  在线礼品商店

客户购买方式

1

定制化在线礼品商店  小批量  快速交货  月结费用

9

Optimize Communication Performance

我们备货了超过100款礼品

10

Optimize Communication Performance

定制化在线礼品商店

11

Optimize Communication Performance

定制化在线礼品商店流程 （1）

1

2

3

4

从备货目录中选择产品

样品及标志制作确认

包装设计确认

信息上传企业在线商店

.

12

Optimize Communication Performance

定制化在线礼品商店流程 （2）

13

5

6

7

8

在线下单，并获得审批

制作标志及包装盒

包装并配送

月结费用

Optimize Communication Performance

客户购买方式

2

客户定制礼品  单价低

14

Optimize Communication Performance

定制化礼品

15

Optimize Communication Performance

定制礼品流程 （1）

1

2

3

4

设计提案

样品确认

包装确认

标志制作确认

.

16

Optimize Communication Performance

定制礼品流程 （2）

17

5

6

7

8

签约

生产及质检

入库

开票及收取礼品款

Optimize Communication Performance

定制礼品流程 （3）

18

9

10

11

12

入库

信息上传系统

用户浏览

在线下单

Optimize Communication Performance

定制礼品流程 （4）

19

13

14

15

16

订单获审批

分包并配送

配送状态更新

月结仓储配送费用

Optimize Communication Performance

客户购买方式

3

最低库存保证  快速送货  小批量订单  及时补货

20

Optimize Communication Performance

我们的质检体系  生产环节 − − − −

IQC - 来料质检 PQC – 过程质检 FQC – 成品质检 OQC – 出货质检

 设计流程 − 流程管理 − 版本管理 − 设计文件备份

 仓储环节 − 在线系统 − 每月报表 − 标准包装

 供应商管理 − 供应商调查 − 现场质检

21

Optimize Communication Performance

我们如何保持价格竞争力  国内订单共享出口订单价格优势  与供应商的长期合作  通过IT系统提高工作效率

内销

出口

35%

65%

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Optimize Communication Performance

点击浏览我们的在线目录

http://www.smartcomm.cn/webserver/servies/catalogue2012.html

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Optimize Communication Performance

联系我们

谢谢 ! 我们可以为您做点什么? www.smartcomm.cn

Vidar Ye Vidar.ye@smartcomm.cn Tel: +86 21-5489 1931*19 Fax: +86 21-5489 1927 Mobile: 138-1800-6733

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Optimize Communication Performance

附录

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Optimize Communication Performance

我们的服务：从设计到在线管理

印刷

26

礼品

设计

√

√

生产

√

√

仓储

√

√

配送

√

√

在线管理

√

√

Optimize Communication Performance

我们的发展历史

2002

2004

2012

V

V

V

V

V

设计

V

V

V

V

V

V

V

仓储

V

V

V

V

V

V

V

在线管理

V

V

V

V

V

V

V

电子化

V

V

V

V

V

企业礼品/促销品

V

V

V

V

V

27

V

2010

V

V

V

2008

V

印刷

V

2006

Optimize Communication Performance

我们的优势: 领先的模式+ 10 年行业经验

28



设计：

8名设计师 + 2 IT 工程师



印刷：

完整的传统印刷+数码印刷



仓储：

1,000 平方米仓库



配送：

快递+汽运+空运+海运+铁路+邮寄 10 种专业包装材料



管理 :

领先的在线管理系统，包括审批模块等



电子化：

E-magazine+ E-newsletter + Flash + E-card+ …

Optimize Communication Performance

我们的礼品团队

礼品事业部

销售与市场

内销

29

运作

采购

质检

出口

宁波办公室

宁波办公室

客服

深圳办公室

深圳办公室

企划

上海办公室

上海办公室

Optimize Communication Performance

产品开发

物流管理

印刷管理

支持部门

产品设计

财务

平面设计

人事行政

IT

设计案例

30

Optimize Communication Performance

印刷设备

31

Optimize Communication Performance

仓库

32

Optimize Communication Performance

专业的包装材料

33

Optimize Communication Performance

Creative European Style Gifts

Integrated Solutions on Gifts

1

Optimize Communication Performance

Our clients

2

Optimize Communication Performance

5P make us different from the others

People

3

Product

Optimize Communication Performance

Package

Platform

Process

Differentiation 1: People −

International insights with local expertise

−

15- year industry experience, both in export and domestic market

−

Business management team from Fortune 500 background

−

Operation team from the European leading gift souring company

Product design team of our partner

4

Optimize Communication Performance

Differentiation 2: Products High quality European style products with local price

Smart Style

Sustainable

5

Optimize Communication Performance

Differentiation 3: Packaging design Tailor-made packaging design following customer’s VI guideline

6

Optimize Communication Performance

Differentiation 4: Platform Unique on-line gift management /shopping system

7

Optimize Communication Performance

Differentiation 5: Process 3 Kinds of business process/model to satisfy your needs 1.

Tailor-made gifts:

Low price, big order quantity

2.

Customized on-line shop:

Quick delivery, small order accepted, pay upon consumption

3.

Vendor Managed Inventory:

Just in time delivery, safety stock management

 Tailor made gifts

Unit Price

Quantity

Best Solution

 Vendor Managed Inventory

Lead Time  Customized onlineshop

Capital

8

Optimize Communication Performance

Purchasing Model

1

Customized on-line shop  Small order accepted  Quick delivery  No pre-paid capital

9

Optimize Communication Performance

100 items on stock owned by us allow you to order in small quantity

10

Optimize Communication Performance

Customized on-line shop

11

Optimize Communication Performance

Customized on-line shop process （1）

1 Concept / Proposal

2 Sample

3 Packaging design

4 Sample approval

Meet client to know the exact request by deep communication and come up with ideas for client’s comment.

Once the idea is accepted by client, it will be converted into real sample for preview.

Design the packaging based on client’s VI and communications message.

The final product with customized branding and customized packaging printing will be submitted to client for approval before production.

12

Optimize Communication Performance

Customized on-line shop process ďźˆ2

13

5 Gifts into warehouse

6 Information uploaded

7 Browse information online

8 Order online

This can save clients a lot of space and labor cost.

The information of cover picture, specification, PDF of each page, and inventory data is uploaded to our system.

Users in different locations log in the system with their accounts and passwords to preview related information.

Users can place online order, and indicate the item, quantity of the materials, expected arrival time and destinations.

Optimize Communication Performance

Customized on-line shop process ďźˆ3

14

9 Order approval

10 Customized packaging

11 Customized logo

12 Kitting, packing and delivery

Our service staff assists user managers to approve the order for delivery.

Packaging printing conforming to approved sample.

The final product with customized branding conforming to approved sample.

Our warehouse will do the repacking and kitting if needed.

The printing and promotional materials will be delivered by truck, railway, air, inter-city express, city express, EMS, mail and so on, to arrive on time under the minimal cost.

Optimize Communication Performance

Customized on-line shop process ďźˆ4

13 Delivery status updated

14 Invoice & payment for gifts delivered and distribution

The information about the delivery status will be updated frequently to keep users posted on the progress.

Invoice issued to client for gifts delivered and distribution.

15

Optimize Communication Performance

Purchasing Model

2

Tailor-made gifts ďƒź Unit price low

16

Optimize Communication Performance

Tailor-made gifts

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Optimize Communication Performance

Tailor-made gift process （1）

1 Concept / Proposal

2 Sample

3 Packaging design

4 Sample approval

Meet client to know the exact request by deep communication and come up with ideas for client comment..

Once the idea is acceptable to client, will convert the idea to real sample for review.

Design the packaging printing conforming to client’s VI for the product

The final product with customized branding and customized packaging printing will be submitted to client for approval before production

18

Optimize Communication Performance

Tailor-made gift process （2）

5 Contract Once the sample is confirmed and the price & lead time is agreed, the contract will be concluded.

19

6 Mass production Our QC will go to the factory to check the production status and make sure the production conform to request, final inspection will also be arranged to make goods in good condition before delivery.

Optimize Communication Performance

7 Gifts into warehouse Once goods enter into our warehouse, the information will be uploaded to our system for client’s review and order placing.

8 Invoice & payment for gifts VAT invoice issued to client for gifts.

Tailor-made gift process ďźˆ3

20

9 Gifts into warehouse

10 Information uploaded

11 Browse information online

12 Order online

This can save clients a lot of space and labor cost.

The information of cover picture, specification, PDF of each page, and inventory data is uploaded to our system.

Users in different locations log in the system with their accounts and passwords to review related information.

Users can place online order, and indicate the item, quantity of the materials, expected arrival time and destinations.

Optimize Communication Performance

Tailor-made gift process ďźˆ4

21

13 Order approval

14 Kitting, packing and delivery

15 Delivery status updated

Our service staff assist user managers to approve the order for delivery.

Our warehouse will do the repacking and kitting if needed. The printing and promotional materials will be delivered by truck, railway, air, inter-city express, city express, EMS, mail and so on, to arrive on time under the minimal cost.

The information about the delivery status will be updated frequently to keep users posted on the progress.

Optimize Communication Performance

16 Invoice & payment for warehouse and distribution Invoice issued to client for warehousing and distribution.

Purchasing Model

3

Vendor managed inventory  Quick delivery  Safety stock guaranteed  Small inventory

22

Optimize Communication Performance

VMI ( Vendor Managed Inventory ) process Client

Smartcomm

Daily report

Inventory management and analysis

Place order based on our forecast

Delivery

Delivery

Client’s warehouse

Our warehouse Order

23

Optimize Communication Performance

How we manage to deliver high quality products  Producing − − − −

IQC - Incoming Quality Control PQC - Producing Quality Control FQC - Final Quality Control OQC - Outgoing quality control

 Graphic design − Process management − Version management − Backup file management

 Warehousing − On-line system management − Monthly report − Standardize packing material

 Supplier management − Supplier due diligence − On-site quality control

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Optimize Communication Performance

How we manage price competitiveness  Enjoy price benefit by leveraging export volume  Long time partnership with factories  Utilize IT system to improve working effectiveness  More customers, lower cost

Domestic

Export

35%

65%

25

Optimize Communication Performance

Our on-line catalogue

http://www.smartcomm.cn/webserver/servies/catalogue2012.html

26

Optimize Communication Performance

Contact us

Thank you!

What can we do for you? www.smartcomm.cn

Vidar Ye Vidar.ye@smartcomm.cn Tel: +86 21-5489 1931*19 Fax: +86 21-5489 1927 Mobile: 138-1800-6733

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Optimize Communication Performance

Appendix

28

Optimize Communication Performance

Our service : From idea to on-line management

Printing

29

Gifts

Design

√

√

Production

√

√

Warehousing

√

√

Delivery

√

√

On-line management

√

√

Optimize Communication Performance

Our milestones

2002

2004

2012

V

V

V

V

V

Design

V

V

V

V

V

V

V

Warehouse

V

V

V

V

V

V

V

On-line management

V

V

V

V

V

V

V

Ecommunication

V

V

V

V

V

Promotional materials & gifts

V

V

V

V

V

30

V

2010

V

V

V

2008

V

Printing

V

2006

Optimize Communication Performance

Our strength: Leading model + 10 years experience

31



Graphic Design：

8 graphic designers + 2 IT engineers



Printing：

Full color litho printing + digital printing



Warehousing：

1,000 square meters



Delivery：

Car + Train + Plane + Express + Mail 10 kinds of packaging materials



Management :

Leading communications material management system, covering warehousing, distribution, user management, cost control modules



E-communications：

E-magazine+ E-newsletter + Flash + E-card+ …

Optimize Communication Performance

Our gift business team

BU Head

Sales & Marketing

Domestic Sales

32

Sourcing

QC

Export Sales

Ningbo office

Ningbo office

Customer

Shenzhen

Shenzhen

service

office

office

Shanghai

Shanghai

office

office

Marketing

Product

Operation

Optimize Communication Performance

Development

Logistic

Printing

Management

Management

Supporting

Product design

Finance

Graphic design

HR & Admin.

IT

Graphic design cases

We also offer on-site graphic design service.

We assign the trained designers to work at your office every working day.

33

Optimize Communication Performance

Printing facilities

34

Optimize Communication Performance

Warehouse

35

Optimize Communication Performance

Various packing materials

36

Optimize Communication Performance