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Away from the Fairways | TEE TIME

PASSION FOR GOLF SINCE 2011, OMEGA HAS BEEN AN OFFICIAL PATRON OF THE PGA OF AMERICA, A ROLE WHICH HAS ENFORCED THE BRAND’S COMMITMENT TO THE GROWTH OF GOLF. AFTER WINNING THE 100TH U.S. PGA CHAMPIONSHIP AT BELLERIVE COUNTRY CLUB FOR HIS THIRD MAJOR CHAMPIONSHIP VICTORY, BROOKS KOEPKA WAS PRESENTED WITH AN OMEGA SEAMASTER AQUA TERRA 150M

BY PGA OF AMERICA PRESIDENT PAUL LEVY Omega Seamaster Aqua Terra 150M HKGOLFER.COM

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Omega concludes its week-long activation on-site at the 100th U.S. PGA Championship at Bellerive Country Club in St. Louis

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n-site at the U.S. PGA Championship, Omega provided spectators with an interactive photo opportunity at the digital selfie wall in T he Championship Shops featuring life-size images of McIlroy, Garcia and Fleetwood. The digital images of these ambassadors spoke to fans entering the tent encouraging them to take a selfie with them.

T he Ome ga On -site Boutique inside The Championship Shops provided fans with a chance to tr y on and purchase Omega products.

“It’s always such a great privilege to be an Official Patron at this prestigious Major. This year, we’ve experienced the wonderful hospitality here in St. Louis and saw competitive golf at its best. Omega congratulates all the players and looks forward to seeing them again in New York next May for the 101st PGA Championship,” commented Raynald Aeschlimann, President and CEO of Omega.

Omega’s Seamaster Aqua Terra has always provided the per fec t balance bet ween sophistication and ocean spirit. In the new Master Chronometer collection, some of the most popular features have been enhanced or subtly transformed to give the timepiece an

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added edge of style and a refreshing new look.

The first notable change can be found in the Aqua Terra’s teak concept dial. Modelled after the decks of luxury yachts, it is one of the watch’s most defining features. For this collection, the teak pattern now runs horizontally, as opposed to vertically. The date window has been moved from 3 to 6 o’clock to add symmetry to the design and also in tribute to the design of the Automatic Seamaster Calendar from 1952 - the first Omega watch with a date window.

To maximise this idea of symmetry, the cases have been reshaped for a The first notable change can be found in the Aqua Terra’s teak concept dial

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beautifully balanced look. If the dial appears cleaner and simpler, that’s because Omega has taken away the “water-resistance” wording and engraved it on the caseback instead. A new conical crown completes the makeover, inspired by the wave-edge design found on the caseback.

For now, three of the new models are presented. The first is a 41mm model made from stainless steel and 18K Sedna™ gold. It features a silvery dial with black hands and indexes as well as a black rubber strap, new to the Aqua Terra, which is aesthetically integrated into the design of the case by an 18K Sedna™ gold link.

“Omega’s Seamaster Aqua Terra has always provided the perfect balance between sophistication and ocean spirit.”

The 38mm model is presented in pure stainless steel with a deep blue dial and rhodiumplated hands and indexes

The 41mm stainless steel model on a brown leather strap includes a silvery dial with black hands and indexes and a varnished orange seconds hand. There is an orange “Seamaster” inscription on the dial, complemented by orange numbering on the minute track at the 15, 30, 45 and 60 second points - the four cardinal points linked with sailing navigation and the traditional compass.

The 38mm model is presented in pure stainless steel with a deep blue dial and rhodium-plated hands and indexes.

Importantly, Omega has again achieved a better integration between the case and bracelet. Not only does this improve the aesthetics, but it also provides a better fit for wearers with slim wrists.

Turning the watches over reveals a waveedged caseback design with sapphire-crystal through which you can see the Omega Master Chronometer calibre 8900 or 8800.

These impressive movements, along with each watch, have reached the highest level of certification for precision and performance as approved by the Swiss Federal Institute of Metrology (METAS). The watches come with Omega’s full 4-year warranty.

Right: Some of the most popular features have been enhanced or subtly transformed to give the timepiece an added edge of style and a refreshing new look HKGOLFER.COM

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